In Part One of this step-by-step tutorial on how to create a new post in WordPress, we covered the following sections:
- Types Of Content You Can Publish In WordPress
- Features Of A WordPress Post
To review Part 1 of our comprehensive step-by-step tutorial, go here: How To Create A Post In WordPress – Part 1
As we repeatedly state throughout this site, WordPress provides an easy-to-use, powerful and flexible way to manage your content online.
The more you understand WordPress, the better you can use it as a business marketing tool to help you grow online.
As you will see very shortly, creating a WordPress post is very easy. In this tutorial, you are going to learn how to actually create an effective post for your business in WordPress.
Let’s start by reviewing some useful guidelines for posting content with WordPress.
WordPress – Content Guidelines
Below are some useful guidelines and best practices for posting content on WordPress:
- Practice Accessibility: Stay compliant with web standards for accessibility and help your users by including ALT and TITLE descriptions will all images and links (e.g. <a title=”This Is Where Your Title Goes” href=”http://yourdomain.com/”>Anchor Text</a>).
- Use Paragraphs: Make your content more readable by breaking up your writing into paragraphs. Tip: If paragraphs are separated with double spaces, WordPress will automatically detect these and insert HTML paragraph tags (<p>) into your writing.
- Use Headings: If you plan to write a long post, consider using headings to break up your post sections. In HTML, headings are set using tags like h1, h2, and so on. You can also insert headings by highlighting content in the body of your post, and then selecting one of the heading options from the “Format Style” menu in your Visual Editor.
- Use HTML: You don’t have to know HTML to create richly formatted content, as WordPress will automatically do this if you use the WordPress Content Editor. Having some basic knowledge of HTML, however, allows you to control different styling elements in your content (e.g. boxes and nested layouts).
- Spell Check & Proof: Check your spelling and proof everything before posting your content live. There are a number of WordPress spell check plugins available.
- Focus On The Quality Of The Content: An excellent way to focus only on the content without distractions is to compose your posts using a plain text editor, then copy and paste your content into the WordPress editor.
- Think Before You Post: Everything you make public can be seen by lots of people and picked up by search engines, making it harder to take things back. Take a moment to think about what you are planning to write and review your posts before publishing. Don’t rant … think!
- Consider Your Readers: Think about who will read your content and take any appropriate measures and precautions you think may be required to ensure that your privacy and the privacy of others is protected.
- Make Use Of Commenting: Comments let your site users interact with you and share their ideas. You have control over your site’s comments and you can delete any comments that you don’t want displayed in your posts, so take this into account when deciding whether you will or will not allow people to comment on your posts. Also, make sure that people can contact you privately if required (e.g. use a contact form).
- Worry About Little Things Later: How your website looks is important, but it’s often not essential to getting your point across. In fact, because WordPress is so flexible when it comes to web design, you can just start publishing content to grow a readership, and then change your entire site’s design with a few clicks of the mouse whenever you want, thanks to Themes. Remember that it’s great content that attracts and keeps your readers engaged, so focus on publishing quality content and worry about little things later – you can change anything and everything any time you want with WordPress!
- Use Videos And Images: Videos and pictures help make your posts and pages attractive and interesting and can help readers engage better with your content. We provide additional tutorials and articles about inserting images and embedding videos to your content.
- Save Your Posts: Save your posts regularly to prevent losing your work to accidents or computer errors. You can even do this without publishing your content as you will see in a moment.
- Write Regularly: If you need endless content ideas for your website or blog, we recommend subscribing to our email training series on growing your business with content marketing here: [INSERT DETAILS/OPT-IN FORM ABOUT CONTENT CREATION EMAIL TRAINING SERIES]
Next Step …
Now that we have gone over a few guidelines for posting content on your site, the next step is to look at saving your WordPress post.
Saving Your Post
After adding content to your post, the next step is learning how to save it.
By default, WordPress autosaves your posts at regular intervals …
(Your posts is auto-saved at regular intervals)
This helps to prevent loss of information if something unexpectedly happens to your computer, or if you click something and accidentally close your browser window, or close an application while you’re working.
WordPress records the time and date of posts when a post is first autosaved.
You can modify this record by changing the values in the “Published on:” options …
(Post Publishing – Published on: module)
Until a post is published, the content will not be visible to site visitors. Instead, it will be saved as a “Draft” post until published …
You can save a post in ‘draft’ status or publish it online using the “Save” and “Publish” functions in the Publish section …
To save a post as a “Draft”, go to the Publish > Status section of your Post screen and click on Edit …
Choose Draft from the ’Status’ drop-down menu and click OK…
With ‘Draft’ displayed in the “Status:” field, click the ‘Save Draft’ button…
Your post will be saved as a draft post. Click on Preview post to preview your draft post …
In ‘Preview Mode’ you can see what the post will look like when published, but your content will not be visible to your web visitors …
(In ‘Preview Mode’ your post is not visible to your site visitors)
You can also preview your post in a new browser window without first saving or publishing it by clicking on the Preview button in the “Publish” area …
Once your post is ready to go live, click ’Publish’ …
After your post has been published, click View Post to open your published post in a new window …
Your new post will now be made visible to online visitors and can be linked to via its unique URL …
Make sure that the content is displaying correctly …
Note: After publishing a post, the button changes from ‘Publish’ to ‘Update’ …
You can always revert the post status back from ‘Published’ to ‘Draft’ or ‘Pending Review’ simply by clicking on the Edit link next to the Status field and selecting an option from the Status drop-down menu …
For example, to resave your published post as a ‘draft’ post, go to the Publish > Status section of your post screen and click on Edit …
Choose Draft from the drop-down menu options and click the ‘OK’ button…
With ‘Draft’ displayed in the “Status:” field, click the ‘Save Draft’ button …
Your post will revert to ’draft’ status and will no longer be available to your blog readers.
Note: searching for posts that were previously published will lead to a “not found” error message (this is called a ‘404′ page) …
(’404 Not Found’ error page)
Next Step …
Now that you know how to create, save and publish a post in WordPress, let’s review all of the steps involved in creating a new WordPress post.
Posting Content To WordPress – Quick Summary Of Steps Involved
In this final section of the tutorial, we review the steps involved in creating and optimizing a new WordPress post.
As mentioned in Part 1 of this tutorial, getting content published online with WordPress is as easy as 1-2-3:
- Think …
- Write …
Once you have thought about what topic you will post about the next step is simply to write the content (or get it written for you), and then publish it. With WordPress, publishing content is really easy.
Note: An optimized post helps your site perform better with search engines. We address content search engine optimization in separate tutorials and articles.
The screenshot below summarizes the steps involved in creating, optimizing and posting new content to your website using WordPress:
(Creating A Post Using WordPress – Steps)
- Select Posts > Add New in your WP dashboard menu to bring up the ‘Add New Post’ screen.
- Add your post content (title & body). Also, make sure that you have already set up your site’s Permalinks and change the Post Slug if required.
- If you have installed an SEO plugin, enter the search engine optimization metatags into this section. This only takes an extra minute or two, but it will help your content to rank better in the search engines.
- Type or paste your Post Excerpt into the ‘Excerpt’ field.
- Select a Category to save your post under.
- Add tags to your Post Tags section (tip: you can use the same keywords you entered into the SEO section in Step 3).
- Publish your post.
Congratulations! Now you know how to create and publish a new WordPress post! To learn how to edit to your post content or remove a post that you no longer want, go here: Editing And Deleting A WordPress Post
"I have used the tutorials to teach all of my clients and it has probably never been so easy for everyone to learn WordPress ... Now I don't need to buy all these very expensive video courses that often don't deliver what they promise." - Stefan Wendt, Internet Marketing Success Group
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