WordPress Posts Vs. WordPress Pages Explained

Learn about the main differences between WordPress posts and WordPress pages and when to use posts or pages to publish your content online.

Posts & Pages - What Are The Main Differences?If you want an easy tool to manage your content online, then we strongly recommend that you consider using WordPress.

WordPress provides site owners with two content publishing types: WordPress Posts and WordPress Pages.

In this article, you will discover the main differences between WordPress Posts and WordPress Pages and which type you should use when publishing content online.

First, we’ll explain the differences, and then we’ll show you when to use Pages and Posts on your site.

WP Posts And Pages – How Are They Different?

WordPress lets you publish content using either a Post or a Page.

Although your readers and site visitors may not care whether you choose Posts or Pages to display content on your site, it’s important that you understand the main differences between these two features, so you can know when to use one or the other whenever you have new information to share online.

Let’s have a look, then, at these differences, starting with WordPress Posts.

WP Posts

What do you think about when you hear the word “blog”? Most people associate blogs with content related to publishing people’s opinions, sharing latest news and updates, and so on.

When writing ”blog” content, you would normally use posts. We refer to these as “blog posts.”

WordPress posts can be used to publish all of the above content online, but there’s another reason for using posts, and that is discussed in our WordPress Traffic Blueprint article series.

To learn more about this series, go here:

By default, Posts are entries listed by date and typically displayed in reverse chronological order on your blog’s home page, so that your most recent entries show above the older entries …

Posts typically display in reverse chronological order, with the latest entry displaying above older posts

(Posts typically display in reverse chronological order, with the latest entry listed the top)

How WordPress Posts Display

Posts and post content can be displayed as entry summaries in the site’s front page or the blog page …

Blog posts displayed as entry summaries on a blog page

(Blog posts displayed as entry summaries on a blog page)

And also as a single post on a theme’s single post …

Single post page

(Single blog post page)

Useful Tip

To learn how to set up a blog page in WordPress, see this step-by-step tutorial:

Learn how to create a Post in WordPress here:

Sticky Posts

Posts marked as “sticky” display before your other blog post entries …

WP Posts can be featured on your blog

(WP Posts can be featured on your blog page)

Note: We explain how to make a WP post “sticky” in a separate tutorial.

Where WordPress Posts Display On Your Website

Posts can display throughout various sections of your site like Archive Pages, Tag Pages, Recent Posts, and on several widgets …

Posts appear throughout various sections of your web site

(Posts display throughout different sections of your WordPress site)

Posts also display in your WordPress RSS feed section, which makes your content easier to syndicate …

WP RSS

(Posts automatically display in your RSS feed section)

Posts can display a comments section below the main content area, allowing visitors to post questions and comments …

WordPress Post Comments

(WordPress Comments Area)

You can group your posts using Post Categories

WordPress Category Archive Page

(WP Category Archive Page)

And posts can be grouped by Tags

WP Tags

(WP Tags)

Note: We explain WordPress Categories, Tags, RSS Feeds, etc. in more detail in separate tutorials and articles.

Now that you’ve seen some of the unique characteristics of Posts, let’s take a look at what makes Pages and Posts similar.

Similarities Between WP Pages Vs Posts

Here are some of the main similarities between pages and posts:

  • Posts and pages share the same features and methods for adding post/page titles using title fields and adding and formatting content using the WordPress Content Editor.
  • Pages and posts use WordPress theme template files to help keep the look of your website consistent.
  • Posts and pages both let you use keyword-rich URLs
  • WordPress posts and pages are both viewed as indexable content by search engines.
  • Depending on the theme and plugins you have installed on your web site, WP pages and posts give you control over settings like Title, Meta Description, and Meta Keywords.
  • Depending on the plugins and theme you have installed, content from or links to posts and pages can display in your menus and widget areas.

Although WordPress posts and pages have many similarities, pages have a number of distinct features that make them different from posts.

WordPress Pages

Pages normally can be found outside the blog chronology and are mostly used for presenting content to visitors that is not as time-sensitive as Posts, such as:

  • Company Information
  • Your Contact Details Page
  • Product And Service Pages
  • Corporate Events
  • Disclosure
  • Terms Of Use
  • Resources Section
  • etc …

A WordPress Page is not listed by date and doesn’t use tags or categories.

Pages can be arranged hierarchically, however, to help you organize and manage your site content.

Go here to learn how to create a new WordPress page:

WordPress Parent And Child Pages

For example, you can organize your main topics into “Parent” pages (where each of your primary information topics gets its own page), and then add subtopics for each of your secondary subjects into “child” pages …

WP Parent And Child Pages

(In WordPress, main pages and subpages are also referred to as “parent” pages and “child” pages)

You can add as many ”nested” pages as you require to organize your content into “topic hierarchies”, as shown in the diagram below …

WordPress Page Organization

(Organize Your Content Using Parent & Child WordPress Pages)

Pages can be displayed on the sidebar using the Pages Widget

WP Page Widgets

(Displaying A List Of Your Pages Using A Pages Widget)

In the example above, a “Pages Widget” is used to display links to five main pages and three subpages.

In addition to displaying pages in sidebars using widgets, most WordPress themes also display pages in menu tabs in the header and footer sections of your website …

WordPress Pages

Templates For WordPress Pages

Pages can also use different templates. Page templates can include template files, template tags and other PHP code that allow unique, complex or sophisticated elements to be added to pages.

This is useful for creating different page styles, such as:

  • Sales Pages
  • Landing Pages
  • Video Pages
  • Membership Pages
  • etc.

For example, below are just some of the kinds of sales page templates of a very popular WordPress theme for marketers called OptimizePress

OptimizePress sales page templates

(Sample sales pages from OptimizePress)

In its simplest form, “pages” should be used for “non-blog” information and “posts” for promoting your business. In fact, if you removed all posts from your website, you should end up with something that resembles very closely your typical “non-blog” website structure (i.e. a website comprising of the standard web pages found in most business websites.)

What Pages Are Not

Another way to understand the important differences between WP posts and pages is to look at what WP pages are not:

  • Pages are not posts. Pages are not processed by the WordPress Loop, which is PHP code used by WordPress to display posts and to cycle post data (like time, category, etc.) through your blog’s main page. Note, however, that you can change this using various plugins or customizations.
  • Pages cannot be associated with post categories and cannot be assigned tags. This means that pages can only be organized according to a hierarchy where you specify and arrange the order of top-level pages and subpages, not by referencing tags or categories.
  • Pages are not server files. Unlike websites that are built from a collection of static pages saved as separate files on your server, WordPress pages are created, managed and stored in a CMS (just like Posts).
  • Pages are not included in your site’s feed. Earlier, we explained that posts automatically appear in your WordPress RSS feed section. Pages do not. Note: there are plugins available that will add your pages to your site’s RSS feed.
  • Pages (or a specific post) can be set as the “main” page. In separate tutorials, we explain how to specify a page to display as the home page of your website, and show you how to create a blog page (where your latest blog post entries display in a separate blog page).

Useful Info

Because posts and post content can be referenced from many different areas of your WordPress site (e.g. archive pages, searches, tags, categories, RSS feeds, custom menus, etc.) than content published using pages, many WordPress SEO experts argue that it is generally better to publish content designed to attract more visitors from search engines using posts rather than pages.

When To Use WordPress Posts And Pages

What Types Of Content Can Be Added To WP Pages And Posts?

With WordPress you can easily add, format and edit the following types of content into both Posts and Pages:

Add Text

Add plain, formatted and/or hyperlinked text-based content in a variety of fonts and styles to posts and pages …

Add Content In WordPress Posts And Pages

(Add text to WordPress)

WordPress lets you use either its Visual Editor or a Text Editor (or both) to add content as text to posts and pages.

Depending on how you configure your settings and plugins, you can also add “meta” text to posts and pages (e.g. titles, descriptions and keywords that let you specify how you want your posts or pages to display in search results), create custom excerpts, etc.

Media

You can add or embed media content into posts and pages, such as videos, audio files, Flash presentations, images, photos, graphic elements, banners, etc …

Add Media To WP Posts And Pages

(Add media-based content to WordPress)

Add Content Through Scripts

WordPress lets you add scripts to your posts and pages using code or applications like Javascript, shortcodes and numerous plugins.

Many applications also allow you to control the content that appears on your site remotely. This is useful for managing things like site-wide banner ads, subscription forms and time-sensitive content (e.g. special pricing), or adding information such as tax calculators, feeds, etc …

Add Forms In WordPress

(Add content to WordPress via scripts and applications)

To learn more about adding scripts to posts and pages, go here:

Important

Content can also be added to posts and pages by inserting code directly into your file templates. Please note, however, that in order to modify site templates, you will need to have at least a basic understanding of code languages like HTML and PHP.

As you can see, posts and pages have a significant number of differences, and knowing what these differences are can help you decide when to use one or the other type to publish content about your business.

Hopefully, now you have a better understanding of the differences between Posts and Pages.

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"This is AMAZING! I had learnt about how to use WordPress previously, but this covers absolutely everything and more!! Incredible value! Thank you!" - Monique, Warrior Forum

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Author: Martin Aranovitch

Martin Aranovitch is the founder of WPCompendium.org and the author of The Small Business Digital Manager. WPCompendium.org provides hundreds of FREE tutorials that show you how to use WordPress to grow your business online with no coding skills required! Get our FREE "101+ WordPress Tips, Tricks & Hacks For Non-Techies" e-course with loads of useful WordPress tips!

Originally published as WordPress Posts Vs. WordPress Pages Explained.