Typically, most sites have a front page that serves as the virtual ’reception desk’ of your business and welcomes every visitor arriving on your website via the front door.
The main page of your website is arguably the most important page because it is generally the first page a visitor sees when they arrive on your site if they type in your domain name on their web browser, or navigate to your website from a search engine or directory.
The homepage can also act as a landing page to catch the attention of visitors, provide information to visitors about who you are, what you do and also to help them find their way to important pages on your site.
In a traditional website, the main page and its content are normally intrinsically built into the home page file (e.g. www.mywebsite.com/index.html), so if you want your visitors to see different content on the homepage when they land on your site via the main URL (i.e. www.mywebsite.com/), you would have to edit the content in the page itself, or log into your server and change file names.
WordPress makes things like managing pages easier for website owners, especially for users who don’t want to mess around with stuff like editing web page code in server files.
Used right “out of the box”, WordPress acts as a ‘blog’ and presents a changing list of recently-published posts, with the post titles and an excerpt of the content visible for each entry published, and links to separate post pages which contain the full article (e.g. ”click here to read the full article” …).
With WordPress, however, you are given the flexibility of creating as many pages as you want and then specifying which of these pages you want designated as the front page your blog visitors will see.
Better still, you can also change the home page of your site as often as you like, without having to edit any of its content, simply by creating multiple pages you can choose as the site’s static page, and then selecting the one you want to display as your home page.
This feature can be used in many different ways. For example, you may want visitors arriving on your site via the homepage to:
- Watch a video
- See a list of navigation options before continuing through to other sections of your site
- Promote a different ‘book of the month’ each month, or ‘product of the month’
- Promote seasonal offers (e.g. a ’Valentine’ themed offer as Valentine’s Day approaches)
- View different product categories on your e-commerce catalog at regularly-spaced intervals (e.g. fortnightly), or special occasions (e.g. sports events in your region)
- View information on ‘split-test’ sales pages (create two or more sales pages with similar content to test different page elements, e.g. headlines or sales copy, pricing and bonuses, different layout, etc., then show one version on the home page for a specific period of time and then replace with the other version for the same period of time to see which page converts better)
- Or even land on a ‘pre-launch’ page if your site hasn’t officially launched yet!
In this step-by-step tutorial, you are going to learn how to easily create a static home page in WordPress.
How To Set A Page In WordPress As The Static Home Page: Tutorial
To create a static WP home page go to your navigation menu and select Settings > Reading …
In the Reading Settings screen, select the following:
- Front page displays: select ‘A static page …’
- Front page: Click on the drop down menu and select the page you want to set as your Home Page (you can choose any page showing in your dropdown menu)
Click the Save button when done to update the settings and set your new home page …
After saving, click on Visit Site (tip: right-click and select ‘Open Link In New Tab’ to view the homepage in a new browser window without leaving your Reading Settings screen) …
The page you chose in Front page displays > A static page should be showing as the home page of your site …
You can change the home page for your website as often as you want, just by repeating the above steps and selecting another page from your dropdown menu …
Your newly-set page will be immediately assigned to be the new home page …
Whenever you select any page as the homepage of your site, WordPress reassigns the domain root to become the URL of the home page.
What this means is that if you select the page with the following URL your new home page:
The above page will automatically be assigned the following URL:
If you type the ‘old’ URL of the page you have now specified as your new home page into your browser, WordPress will direct you back to the home page.
Also, if you choose another page as the home page, WordPress will reassign your old home page back to its original URL …
Congratulations! Now you know how to create a static homepage in WordPress.
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