WordPress User Manual: How To Create A Post In WordPress

Learn how to create an effective post in WordPress.

WordPress User Manual: How To Create A Post In WordPress

The content below is from The Complete Step-By-Step WordPress User Manual, a comprehensive WordPress User Manual for non-techies that includes 500+ pages of searchable, printable, and detailed step-by-step WordPress ‘How To’ checklists, cheatsheets, tables, and flowcharts covering everything you need to know to use your WordPress site (no coding skills required).


How To Use WordPress

How To Create A Post In WordPress [CL040201]

Learn how to create an effective post in WordPress.

Topics covered in this section:

  • What Types Of Content Can You Add To A WordPress Post?

  • What To Do​​ Before Creating A Post

  • Your Post Content

  • Creating Your Post

  • What To Do Before Publishing Your Post (Pre-Publishing Steps)

  • Pre-Publishing Check – Content

  • Pre-Publishing Check – Settings

  • Publishing Your Post

  • What To Do After Publishing Your Post (Post-Publishing Steps)

  • Resources




What Types Of Content Can You Add To A WordPress Post?

  • With WordPress you can easily add the following types of content to Posts:

    • Text:

      • Add plain, formatted and/or hyperlinked text in a variety of fonts and styles.​​ 

      • Depending on how your site's settings and plugins are configured, you can also add "meta" text to posts (e.g. titles, keywords, and descriptions for search engines), create custom excerpts, etc.

    • Media:

      • Add and/or embed media content into WordPress such as​​ images (photos, logos, graphics, banners, etc), videos, audio files, downloadable files (e.g. PDF documents), and more.

    • Scripts:

      • WordPress allows you to add scripts (e.g. JavaScript) to pages using blocks, shortcodes, and plugins.​​ 

      • Some scripts allow you to control content on your site from an external or remote location (e.g. managing advertising banners or subscription forms).

  • Note:​​ Content can also be added to Posts by inserting code directly into WordPress file templates. This method, however, requires​​ coding skills (e.g. knowledge of PHP).

What To Do Before Creating A Post

Before creating a post, make sure you complete the following:

  • Review your Content Marketing Strategy.

  • Review your Content Plan.

  • Review your Content Publishing Schedule:​​ 

    • Set timeline​​ for completion.

    • Set publishing deadline/due date.

    • Set word limits (if outsourcing)

  • Create/Open a new ‘Post Notes’ file to add post planning content (research, ideas, links, quotes, snippets, etc.)

  • Decide on the objectives, topic, and focus of your​​ post:

    • Who is the intended target audience for your post? (e.g. prospects, customers)

    • What do you need to communicate? (e.g. educate, promote, train)

    • What do you want readers to do after reading your post? (e.g. contact you, buy something, subscribe to something, visit another page or section of your site, etc.)

  • Decide who will write the post content (e.g. you, in-house staff, outsourced writer, etc).

  • Plan your content layout and format (text only, text and media, etc.)

  • Know the difference between​​ WordPress Posts and WordPress Pages:

    • Why will you publish your content as a ‘Post’ instead of a ‘Page’?

  • Familiarize yourself with Post features, options, and settings,

  • Complete the above items and tasks before moving to the section below.

Your Post Content

  • Research your content:

    • Review your ‘Post Notes’ file.

    • Research keywords.

    • Research articles and blog posts on search engines and competitor sites.

    • Write/gather descriptions & summaries for products/services.

    • Add links to external sites (e.g. affiliate links, additional resources, etc.)

  • Source/gather/produce/create post content media (e.g. images, videos, etc.).​​ 

    • Upload content to WordPress media library if storing media on your server, or Cloud storage application (e.g. Amazon S3) if storing media externally.

    • Copy and paste media destination URLs to your ‘Post Notes’ file.

  • Write a compelling and search engine optimized post title/post headline.

  • Write engaging and search engine optimized content targeting your ideal reader.

  • Create a compelling ‘Call to Action’ (e.g. buy now, sign up for newsletter, download special report, visit product sales page, go to shop, etc.).

  • Source/produce/gather/curate additional or related content (e.g. downloadable files, supporting articles or blog posts, quotations, references, technical specs, pricing details, etc.).

  • Log into your WordPress Dashboard:

    • Select 'Posts > All Posts' to review your Table of Posts.

    • Search for related posts you may want to link to from your new post.​​ 

    • Make a note of these on your ‘Post Notes’ file.

    • Repeat above process with other sections of your site (e.g. Pages, Products, FAQ, etc.).

  • Organize, assemble and review all content elements required to create and publish your post (e.g. headline, text, images, links, files, etc.).

  • Complete the above items and​​ tasks before moving to the section below.

Creating Your Post


  • Depending on the content editor you are using, the steps described below will be similar in terms of the processes involved, but with slight differences:

    • WordPress Gutenberg Editor​​ (post version 5.0) – Adding content to posts with the Gutenberg editor is done using ‘Blocks’.​​ 

      • Refer to the documentation below for more details on using the Gutenberg Editor:​​ 

        • WordPress Content Editor [CL040205]

        • WordPress Gutenberg Content Editor Blocks​​ [CL04020501]

        • WordPress Media Library [CL040301]

        • Keyboard Shortcuts​​ [CS040207]

    • WordPress Classic Editor​​ (pre-version 5.0) – Adding content to posts using the ‘Classic’ editor is done via the ‘Visual’ and ‘Text’ tabs and formatting/menu buttons.

      • Refer to​​ the documentation below for more details on using the Classic Editor:​​ 

        • WordPress Content Editor [CL040205]

        • WordPress Media Library [CL040301]

To add content to your post:

  • Log into your WordPress Dashboard.

  • Select 'Posts > Add New'.

  • Add/Type/Paste in your post title.

  • Add content to your post, either by:

    • Adding blocks and configuring block settings to add/insert and format your content (Gutenberg Editor), or

    • Typing, pasting, and formatting your content into the content area (Classic Editor).

  • Add media to your​​ post content (optional) either by:

    • Using the WordPress Media Library, or

    • From an external URL.

  • Add media files (optional):

    • Images: Add alt tags, captions, links, etc.

    • Videos

    • Audio files

    • Downloadable Files

  • Save the post as a draft. Repeat this step at regular intervals until you're ready to publish.

What To Do Before Publishing Your Post (Pre-Publishing Steps)


  • After adding content to your post and formatting your content, the next step is to:

    • Configure additional post options and settings,

    • Optimize your post for users and search engines.

To configure post settings and optimize your post:

  • Select a post category.

  • Add post tags.

  • Add a featured image (optional).

  • Add a post excerpt.

  • Optimize post settings for search engines (if using SEO plugin).

  • Check post discussion settings:

    • Allow/don't allow comments.

    • Allow/don’t allow pingbacks and trackbacks.

  • Review and configure/edit any additional post settings, e.g.:

    • Make Post Sticky (not enabled by default)

    • Post format - Review and change post format or​​ leave as default (Standard).​​ 

    • Custom fields (these may have been added through plugins or your theme).

    • Confirm or change post author.

  • Save as a draft and preview your post. Continue editing your content until your post is ready for final review or​​ publishing.

Pre-Publishing Check – Content

Check your post content before publishing:

  • Proof your post title.​​ 

Is it …

    • Suitable/Compelling/Engaging​​ – Will the title lead users to your content?​​ 

    • Accurate​​ – Does the title accurately reflect or indicate what the content is about?

    • Concise​​ – Does the title say what it needs to say concisely and effectively?

    • SEO​​ – Does the title contain your main keywords or keyword phrase?

  • Proof your post content:

    • Comprehension​​ – Will your target audience understand what you​​ are trying to say?

    • Content flow​​ – Does the content make sense from beginning to end?

    • Call to action​​ – What action do you want readers to take after reading your post?

  • Proof post title and content for spelling or grammatical errors, omissions, etc.

  • Proof post excerpt.

  • Proof SEO descriptions, focus keywords, excerpts for social media posting, etc.

  • Proof content hyperlinks. Make sure all hyperlinks are working correctly.

  • Check that all shortcodes or scripts added to your content are working correctly.

  • Check that the post slug is correct (especially if post title was changed after initial save).

Pre-Publishing Check – Settings

Check your post settings before publishing:

  • Review and/or configure essential Post Settings (categories, tags, featured image, discussion​​ settings, etc.)

  • Review and/or configure additional Post Publishing settings (e.g. make post sticky, make post private, etc.) or leave default settings.

  • Check or configure any additional settings or options in your post editor section (if using plugins that modify posts, e.g. SEO, Social Media plugins, etc.)

Publishing Your Post

  • Select post visibility status:

    • Public​​ – Post will be visible to everyone.

      • Sticky Post​​ - Specify whether to make post sticky or not. Sticky posts are pinned at the top of your blog page above more recent posts.

    • Password-protected​​ - Protect content with a password of your choice. Only users with access to the password will be able to view the post.

    • Private​​ – Post will only be visible to site administrators and editors.

  • Select a publishing option:

    • Save as draft​​ - A draft post is not visible to site visitors and registered members or users unless they are a site administrator.

    • Set to ‘Pending Review’​​ - A post marked as 'Pending Review' is similar to a draft post but needs to be reviewed and approved for publication by a user with a minimum permission-level of Editor.

    • Schedule post for publishing​​ – Schedule date and time to publish your post. Posts set to publish at a later date will be marked as ‘Scheduled.’

    • Publish your post​​ - Published posts display to everyone unless they're set as 'Private' or 'Password-Protected'.

What To Do After Publishing Your Post​​ (Post-Publishing Steps)

After publishing your post, do the following:

  • Open your post in a new browser and/or mobile device:

    • Review​​ post and make any necessary corrections or adjustments.

    • (Optional) – Ask someone else to check/review your post and provide feedback.

    • Check that the following elements display and work correctly:

      • Responsiveness (i.e. resizing correctly in different browsers and devices)

      • Links

      • Formatting

      • Media

      • Layout

      • Additional elements (e.g. embedded ads, forms, scripts, sliders, etc.)

  • Copy your post link and add it to your​​ ‘Post Notes’ file.​​ 

Use this URL to:

    • Boost your post’s visibility on:

      • Social media

      • Newsletters, emails

      • News releases

      • Feed directories

      • Lead generation campaigns, lead magnets, etc.

    • Improve your internal linking/SEO, e.g.:

      • Link to your new post from other posts or pages on your site,

      • Link to your new post from your site’s sidebar, e.g.:

        • Latest post widgets

        • Custom menus

        • Featured content, etc.

  • If WordPress has been set up to syndicate content automatically, check destination sources (e.g. social media, RSS feeds, etc.):

    • Make sure content has been syndicated

    • Make sure syndicated content is displaying​​ correctly

  • Review post engagement and traffic over 24 hrs, 7, 30, 60 or 90 days (e.g. Google Analytics)​​ 

  • Note additional ways to improve your publishing process and your results.




Refer to the documents and detailed step-by-step screenshot and​​ video tutorials below if you need help or additional information with this section:


  • WordPress Content Editor [CL040205]

  • WordPress Gutenberg Content Editor Blocks [CL04020501]

  • How To Edit And Delete WordPress Posts [CL040202]

  • WordPress Media Library [CL040301]

  • Keyboard Shortcuts [CS040207]


Ultimate WordPress User Guide For Beginners ​​ ​​​​ 

Ultimate WordPress Gutenberg Guide For Non-Techies​​ 

The WordPress Gutenberg Content Editor ​​​​ 

WordPress Gutenberg Content Editor - How To Use Blocks​​ 

Gutenberg Keyboard Shortcuts​​ 

The WordPress Content Editor

How To Create A WordPress Post – Part 1​​ 

How To Create A WordPress Post – Part 2

How To Use The WordPress Internal Linking Tool​​ 

How To Use WordPress Autosave And Revisions

How To Insert Special Characters Into WordPress Posts And Pages​​ 

How To Insert Code And Scripts Into WordPress Posts And Pages​​ 

WordPress Post Formats​​ 

How To Use WordPress Post Excerpts​​ 

How To Make WordPress Posts Sticky​​ 

How To Schedule WordPress Posts And Pages​​ 

WordPress Traffic​​ Automation Blueprint

Free Content Creation Course

Learn how to never run out of great content ideas for your website, blog posts, or newsletter:​​ 

Video Training

WordPress 101: How To Use WordPress​​ 

WordPress SEO

Digital Planning: How To Build A Profitable Website Or Blog​​ 

Keyword Research Tools​​ 

Digital Branding​​ 

How To Use Amazon S3​​ 

© WPTrainingManual.comCL040201

(Source: The Complete Step-By-Step WordPress User Manual)

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Use The Complete Step-By-Step WordPress User Manual as a WordPress learning or training manual, or as a handy reference guide for accessing the information you need quickly and easily.

Check out the video below for a sample of the manual’s content …

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"If you're new to WordPress, this can stand on its own as a training course and will stay with you as you progress from beginner to advanced and even guru status." - Bruce (Columbus, Ohio)

WordPress Gutenberg Content Editor Beginners & Non-Techies Tutorials Launched launched ‘WordPress Gutenberg: The Ultimate Guide To The New WordPress Content Editor For Non-Techies’, a new comprehensive guide for non-technical users, which explains everything they need to know about the new WordPress Gutenberg content editor …

WordPress Gutenberg - The Ultimate Guide For Non-Techies, a training site providing WordPress tutorials for non-techies and beginners, announced the launch of a new comprehensive step-by-step guide to WordPress Gutenberg for non-technical users.

Round Corner, Australia – December 28, 2018 /NewsNetwork/ —, an online training site providing WordPress tutorials for beginners, launched ‘WordPress Gutenberg: The Ultimate Guide To The New WordPress Content Editor For Non-Techies‘, a new comprehensive guide for non-technical users, which explains everything they need to know about the new WordPress Gutenberg content editor.

The guide to the WordPress Gutenberg content editor is aimed at helping non-technical WordPress users, businesses and website owners learn how to create and publish content online in a fast and efficient manner.

More information can be found at

On December 6, 2018, WordPress, the leading content management and website publishing platform in the world, released WordPress 5.0 introducing a completely different way to create content on the WordPress platform using the new content editor called WordPress Gutenberg. With this new release, WordPress is moving toward being a platform that encourages and allows non-technical users to transform their web presence into everything they want.

The online guide focuses on educating non-technical users how to build an effective digital presence using the new Gutenberg content editor and helps users transition from using the old WordPress Classic content editor to the new one in order to create better-looking content much faster.

The guide also features detailed step-by-step screenshot and video tutorials covering all aspects of the WordPress Gutenberg content editor, including in-depth tutorials on how to use the new content editor interface, how to use the new ‘blocks’ feature to create web pages, and how to continue using the old WordPress Classic editor in newer WordPress versions (5.0 and newer).

A spokesperson for the company said: “The new Gutenberg content editor included in the WordPress 5.0 release is a significant step toward making WordPress the ideal platform for non-techies to build an effective digital presence that they can fully control without requiring technical knowledge or web coding skills”.

Interested parties can find more by visiting the above-mentioned website.

Contact Info:
Name: Martin Aranovitch
Address: PO Box 48, Round Corner, NSW, 2158, Australia

For more information, please visit

Source: NewsNetwork
Release ID: 54035
Published by


"If you're new to WordPress, this can stand on its own as a training course and will stay with you as you progress from beginner to advanced and even guru status." - Bruce (Columbus, Ohio)


Embed Block

The Embed Block lets you embed videos, images, tweets, audio, and other content from external sources …

WordPress Gutenberg Blocks – Embed

WordPress Gutenberg - Embed Block

This tutorial is part of our WordPress Gutenberg: The Ultimate Guide For Non-Technical WordPress Users series.


Embed Block Description

The Embed Block lets you embed videos, images, tweets, audio, and other content from external sources.

Add media elements to WordPress using the Embed Block

(Add media elements to WordPress using the Embed Block)

How To Use The Embed Block

To add an Embed Block:

  • Either:
    • Click on the ‘Add Block’ tool in the Editing Toolbar section and select an ‘Embed’ block (in Most Used or Widgets section), or
    • Add the ‘Embed’ block in the Content Area.
  • Add or paste in your Embed URL.
  • Use the tools in the Embed Block Editor or Block Settings section to align, edit,  or configure your media elements.

Let’s go through the above steps:

First, create a new post or page or open an existing post or page and either:

Click on the ‘Add Block’ tool and select an ‘Embed’ block …

'Add Block' Tool - Add Embed Block

(‘Add Block’ Tool – Add Embed Block)

Or, select an Embed Block in the Content Area

Add an Embed Block from the Content Area

(Add an Embed Block from the Content Area)

After adding an Embed Block, you can:

  • Edit and configure block settings,
  • Save, publish, or update your post or page.

How To Edit An Embed Block

To edit an Embed Block:

  • Click inside the Embed Block to select it.
  • Use the Block Editor tools to:
    • Change block alignment.
    • Format caption text (bold, italics, strikethrough).
    • Add a hyperlink to the embed caption.
  • Use the Block Settings to configure any additional settings for your embedded content.

Edit a Embed Block

(Edit a Embed Block)

Remember to update and publish your post or page to save your settings.

How To Remove An Embed Block

To delete or remove an Embed Block:

  • Click inside the Embed Block to select it.
  • Select the ‘More Options’ tool in the Block Editor.
  • Click on ‘Remove Block’.
  • The block will be removed from your post or page.

Remove an Embed Block

(Remove an Embed Block)

Additionally …

  • You can reposition your block using the ‘Move Up’ and ‘Move Down’ arrows or the Drag and Drop handle tool (see our ‘How To Use Blocks‘ tutorial if you need help with this step).
  • You can also convert Embed Blocks into Reusable Blocks.

Embed Block Tools, Options & Settings

The Embed Block includes tools, options, and settings for:

  • Embed Block Editor
  • Embed Block Settings

Embed Block Editor

Embed Block Editor

(Embed Block Editor)

The Embed Block Editor includes tools that let you perform the following operations:

  • Display Block Type (See ‘Embed Block – Additional Info’ section below.)
  • Align Embedded Element
    • Align left
    • Align center
    • Align right
  • Embedded Element Width Display
    • Wide width
    • Full width
  • More Options

Embed Block Editor

(Embed Block Editor)

Embed Block Settings

Embed Block Settings

(Embed Block Settings)

Embed Block settings include:

  • Block description area
  • Media Settings
    • Resize for smaller devices – preserve aspect ration of embedded element when the browser is resized.
  • Advanced Settings
    • Additional CSS Class

Embed Block – Additional Info

  • The Embed Block cannot be converted into other block types:
  • Installing plugins or themes on your site may add new functionality, options, or settings to Embed Blocks.

Supported WordPress Embeds

WordPress supports embedding many third-party media elements (see table below). If you try to add an unsupported format, you will get a message that the element is not supported (“Sorry, we could not embed that content.”) and the option to try again, or convert the media element into a link.

Unsupported Embed Formats

(Unsupported Embed Formats)

WordPress currently supports the embed blocks listed below:

Embed Block ImageEmbed Block NameDescription

WordPress Gutenberg - Animoto Embed Block

AnimotoAnimoto is a cloud-based video creation service that produces video from photos, video clips, and music into video slideshows.

WordPress Gutenberg - Cloudup Embed Block

CloudupCloudup lets you instantly and securely share photos, music, links, and files.

WordPress Gutenberg - Embed Block

CollegeHumorCollegeHumor delivers daily comedic content, including videos, pictures, articles and jokes.

WordPress Gutenberg - Embed Block

DailymotionDailymotion is a video-sharing technology platform.

WordPress Gutenberg - Embed Block

EmbedGeneral embedding block

WordPress Gutenberg - Facebook Embed Block

FacebookEmbed content from Facebook.

WordPress Gutenberg - Flickr Embed Block

FlickrFlickr is an image hosting service and video hosting service.

WordPress Gutenberg - Embed Block

Funny or DieFunny videos, funny pictures, and funny articles featuring celebrities, comedians, and you.

WordPress Gutenberg - Embed Block

HuluHulu provides instant streaming content.

WordPress Gutenberg - Imgur Embed Block

ImgurImgur is an online image sharing community

WordPress Gutenberg - Instagram Embed Block

InstagramEmbed content from Instagram

WordPress Gutenberg - Embed Block

IssuuIssuu is an electronic publishing platform for flipbooks, digital magazines, and digital catalogs.

WordPress Gutenberg - Embed Block

KickstarterKickstarter is a global crowdfunding platform focused on creativity and merchandising.

WordPress Gutenberg - Embed Block

Meetup.comMeetup is a service used to organize online groups that host in-person events for people with similar interests. 

WordPress Gutenberg - Embed Block

MixcloudMixcloud is an online music streaming service.

WordPress Gutenberg - Embed Block

PhotobucketPhotobucket is an image and video hosting website.

WordPress Gutenberg - Embed Block

PolldaddyPolldaddy (Crowdsignal) lets you create polls, surveys, quizzes, and ratings.

WordPress Gutenberg - Reddit Embed Block

RedditEmbed content from Reddit a social news aggregation, web content rating, and discussion website.

WordPress Gutenberg - Embed Block

ReverbNationReverbNation provides tools and opportunities for musicians.

WordPress Gutenberg - Embed Block

ScreencastScreencast lets you share content created with image and video capturing software like Snagit and Camtasia.

WordPress Gutenberg - Embed Block

ScribdScribd is a digital library, e-book and audiobook subscription service

WordPress Gutenberg - Embed Block

SlideshareLinkedIn SlideShare is a hosting service for professional content including presentations, infographics, documents, and videos. 

WordPress Gutenberg - Embed Block

SmugMugSmugMug is an image sharing, image hosting service, and online video platform.

WordPress Gutenberg - SoundCloud Embed Block

SoundCloudSoundCloud is an online audio distribution platform and music sharing website

WordPress Gutenberg - Embed Block

Speaker DeckSpeaker Deck is an online presentation sharing site.

WordPress Gutenberg - Spotify Embed Block

SpotifySpotify is a music streaming platform.

WordPress Gutenberg - Embed Block

TEDTED provides videos from subject experts on education, business, science, tech, and creativity.

WordPress Gutenberg - Embed Block

TumblrTumblr is a microblogging and social networking website

WordPress Gutenberg - Twitter Embed Block

TwitterEmbed content from Twitter.

WordPress Gutenberg - Embed Block

VideoPressVideoPress lets you easily upload and share videos on your WordPress blog or any site.

WordPress Gutenberg - Vimeo Embed Block

VimeoVimeo is a video-sharing website where users can upload, share and view videos

WordPress Gutenberg - WordPress Embed Block

WordPressEmbed content from WordPress sites

WordPress Gutenberg - Embed Block

WordPress.tvWordPress.TV provides videos and recorded talks about the WordPress platform.

WordPress Gutenberg - YouTube Embed Block

YouTubeEmbed content from YouTube


Congratulations! Now you know how to use the WordPress Gutenberg content editor Embed Block.

WordPress Gutenberg - Making WordPress Easier For Non-Techies


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