WordPress User Manual: How To Create A Post In WordPress

Learn how to create an effective post in WordPress.

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WordPress User Manual: How To Create A Post In WordPress

The content below is from The Complete Step-By-Step WordPress User Manual, a comprehensive WordPress User Manual for non-techies that includes 500+ pages of searchable, printable, and detailed step-by-step WordPress ‘How To’ checklists, cheatsheets, tables, and flowcharts covering everything you need to know to use your WordPress site (no coding skills required).

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How To Use WordPress

How To Create A Post In WordPress [CL040201]

Learn how to create an effective post in WordPress.

Topics covered in this section:

  • What Types Of Content Can You Add To A WordPress Post?

  • What To Do​​ Before Creating A Post

  • Your Post Content

  • Creating Your Post

  • What To Do Before Publishing Your Post (Pre-Publishing Steps)

  • Pre-Publishing Check – Content

  • Pre-Publishing Check – Settings

  • Publishing Your Post

  • What To Do After Publishing Your Post (Post-Publishing Steps)

  • Resources

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What Types Of Content Can You Add To A WordPress Post?

  • With WordPress you can easily add the following types of content to Posts:

    • Text:

      • Add plain, formatted and/or hyperlinked text in a variety of fonts and styles.​​ 

      • Depending on how your site's settings and plugins are configured, you can also add "meta" text to posts (e.g. titles, keywords, and descriptions for search engines), create custom excerpts, etc.

    • Media:

      • Add and/or embed media content into WordPress such as​​ images (photos, logos, graphics, banners, etc), videos, audio files, downloadable files (e.g. PDF documents), and more.

    • Scripts:

      • WordPress allows you to add scripts (e.g. JavaScript) to pages using blocks, shortcodes, and plugins.​​ 

      • Some scripts allow you to control content on your site from an external or remote location (e.g. managing advertising banners or subscription forms).

  • Note:​​ Content can also be added to Posts by inserting code directly into WordPress file templates. This method, however, requires​​ coding skills (e.g. knowledge of PHP).

What To Do Before Creating A Post

Before creating a post, make sure you complete the following:

  • Review your Content Marketing Strategy.

  • Review your Content Plan.

  • Review your Content Publishing Schedule:​​ 

    • Set timeline​​ for completion.

    • Set publishing deadline/due date.

    • Set word limits (if outsourcing)

  • Create/Open a new ‘Post Notes’ file to add post planning content (research, ideas, links, quotes, snippets, etc.)

  • Decide on the objectives, topic, and focus of your​​ post:

    • Who is the intended target audience for your post? (e.g. prospects, customers)

    • What do you need to communicate? (e.g. educate, promote, train)

    • What do you want readers to do after reading your post? (e.g. contact you, buy something, subscribe to something, visit another page or section of your site, etc.)

  • Decide who will write the post content (e.g. you, in-house staff, outsourced writer, etc).

  • Plan your content layout and format (text only, text and media, etc.)

  • Know the difference between​​ WordPress Posts and WordPress Pages:

    • Why will you publish your content as a ‘Post’ instead of a ‘Page’?

  • Familiarize yourself with Post features, options, and settings,

  • Complete the above items and tasks before moving to the section below.

Your Post Content

  • Research your content:

    • Review your ‘Post Notes’ file.

    • Research keywords.

    • Research articles and blog posts on search engines and competitor sites.

    • Write/gather descriptions & summaries for products/services.

    • Add links to external sites (e.g. affiliate links, additional resources, etc.)

  • Source/gather/produce/create post content media (e.g. images, videos, etc.).​​ 

    • Upload content to WordPress media library if storing media on your server, or Cloud storage application (e.g. Amazon S3) if storing media externally.

    • Copy and paste media destination URLs to your ‘Post Notes’ file.

  • Write a compelling and search engine optimized post title/post headline.

  • Write engaging and search engine optimized content targeting your ideal reader.

  • Create a compelling ‘Call to Action’ (e.g. buy now, sign up for newsletter, download special report, visit product sales page, go to shop, etc.).

  • Source/produce/gather/curate additional or related content (e.g. downloadable files, supporting articles or blog posts, quotations, references, technical specs, pricing details, etc.).

  • Log into your WordPress Dashboard:

    • Select 'Posts > All Posts' to review your Table of Posts.

    • Search for related posts you may want to link to from your new post.​​ 

    • Make a note of these on your ‘Post Notes’ file.

    • Repeat above process with other sections of your site (e.g. Pages, Products, FAQ, etc.).

  • Organize, assemble and review all content elements required to create and publish your post (e.g. headline, text, images, links, files, etc.).

  • Complete the above items and​​ tasks before moving to the section below.

Creating Your Post

Notes:

  • Depending on the content editor you are using, the steps described below will be similar in terms of the processes involved, but with slight differences:

    • WordPress Gutenberg Editor​​ (post version 5.0) – Adding content to posts with the Gutenberg editor is done using ‘Blocks’.​​ 

      • Refer to the documentation below for more details on using the Gutenberg Editor:​​ 

        • WordPress Content Editor [CL040205]

        • WordPress Gutenberg Content Editor Blocks​​ [CL04020501]

        • WordPress Media Library [CL040301]

        • Keyboard Shortcuts​​ [CS040207]

    • WordPress Classic Editor​​ (pre-version 5.0) – Adding content to posts using the ‘Classic’ editor is done via the ‘Visual’ and ‘Text’ tabs and formatting/menu buttons.

      • Refer to​​ the documentation below for more details on using the Classic Editor:​​ 

        • WordPress Content Editor [CL040205]

        • WordPress Media Library [CL040301]

To add content to your post:

  • Log into your WordPress Dashboard.

  • Select 'Posts > Add New'.

  • Add/Type/Paste in your post title.

  • Add content to your post, either by:

    • Adding blocks and configuring block settings to add/insert and format your content (Gutenberg Editor), or

    • Typing, pasting, and formatting your content into the content area (Classic Editor).

  • Add media to your​​ post content (optional) either by:

    • Using the WordPress Media Library, or

    • From an external URL.

  • Add media files (optional):

    • Images: Add alt tags, captions, links, etc.

    • Videos

    • Audio files

    • Downloadable Files

  • Save the post as a draft. Repeat this step at regular intervals until you're ready to publish.

What To Do Before Publishing Your Post (Pre-Publishing Steps)

Notes:

  • After adding content to your post and formatting your content, the next step is to:

    • Configure additional post options and settings,

    • Optimize your post for users and search engines.

To configure post settings and optimize your post:

  • Select a post category.

  • Add post tags.

  • Add a featured image (optional).

  • Add a post excerpt.

  • Optimize post settings for search engines (if using SEO plugin).

  • Check post discussion settings:

    • Allow/don't allow comments.

    • Allow/don’t allow pingbacks and trackbacks.

  • Review and configure/edit any additional post settings, e.g.:

    • Make Post Sticky (not enabled by default)

    • Post format - Review and change post format or​​ leave as default (Standard).​​ 

    • Custom fields (these may have been added through plugins or your theme).

    • Confirm or change post author.

  • Save as a draft and preview your post. Continue editing your content until your post is ready for final review or​​ publishing.

Pre-Publishing Check – Content

Check your post content before publishing:

  • Proof your post title.​​ 

Is it …

    • Suitable/Compelling/Engaging​​ – Will the title lead users to your content?​​ 

    • Accurate​​ – Does the title accurately reflect or indicate what the content is about?

    • Concise​​ – Does the title say what it needs to say concisely and effectively?

    • SEO​​ – Does the title contain your main keywords or keyword phrase?

  • Proof your post content:

    • Comprehension​​ – Will your target audience understand what you​​ are trying to say?

    • Content flow​​ – Does the content make sense from beginning to end?

    • Call to action​​ – What action do you want readers to take after reading your post?

  • Proof post title and content for spelling or grammatical errors, omissions, etc.

  • Proof post excerpt.

  • Proof SEO descriptions, focus keywords, excerpts for social media posting, etc.

  • Proof content hyperlinks. Make sure all hyperlinks are working correctly.

  • Check that all shortcodes or scripts added to your content are working correctly.

  • Check that the post slug is correct (especially if post title was changed after initial save).

Pre-Publishing Check – Settings

Check your post settings before publishing:

  • Review and/or configure essential Post Settings (categories, tags, featured image, discussion​​ settings, etc.)

  • Review and/or configure additional Post Publishing settings (e.g. make post sticky, make post private, etc.) or leave default settings.

  • Check or configure any additional settings or options in your post editor section (if using plugins that modify posts, e.g. SEO, Social Media plugins, etc.)

Publishing Your Post

  • Select post visibility status:

    • Public​​ – Post will be visible to everyone.

      • Sticky Post​​ - Specify whether to make post sticky or not. Sticky posts are pinned at the top of your blog page above more recent posts.

    • Password-protected​​ - Protect content with a password of your choice. Only users with access to the password will be able to view the post.

    • Private​​ – Post will only be visible to site administrators and editors.

  • Select a publishing option:

    • Save as draft​​ - A draft post is not visible to site visitors and registered members or users unless they are a site administrator.

    • Set to ‘Pending Review’​​ - A post marked as 'Pending Review' is similar to a draft post but needs to be reviewed and approved for publication by a user with a minimum permission-level of Editor.

    • Schedule post for publishing​​ – Schedule date and time to publish your post. Posts set to publish at a later date will be marked as ‘Scheduled.’

    • Publish your post​​ - Published posts display to everyone unless they're set as 'Private' or 'Password-Protected'.

What To Do After Publishing Your Post​​ (Post-Publishing Steps)

After publishing your post, do the following:

  • Open your post in a new browser and/or mobile device:

    • Review​​ post and make any necessary corrections or adjustments.

    • (Optional) – Ask someone else to check/review your post and provide feedback.

    • Check that the following elements display and work correctly:

      • Responsiveness (i.e. resizing correctly in different browsers and devices)

      • Links

      • Formatting

      • Media

      • Layout

      • Additional elements (e.g. embedded ads, forms, scripts, sliders, etc.)

  • Copy your post link and add it to your​​ ‘Post Notes’ file.​​ 

Use this URL to:

    • Boost your post’s visibility on:

      • Social media

      • Newsletters, emails

      • News releases

      • Feed directories

      • Lead generation campaigns, lead magnets, etc.

    • Improve your internal linking/SEO, e.g.:

      • Link to your new post from other posts or pages on your site,

      • Link to your new post from your site’s sidebar, e.g.:

        • Latest post widgets

        • Custom menus

        • Featured content, etc.

  • If WordPress has been set up to syndicate content automatically, check destination sources (e.g. social media, RSS feeds, etc.):

    • Make sure content has been syndicated

    • Make sure syndicated content is displaying​​ correctly

  • Review post engagement and traffic over 24 hrs, 7, 30, 60 or 90 days (e.g. Google Analytics)​​ 

  • Note additional ways to improve your publishing process and your results.

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Resources

Refer to the documents and detailed step-by-step screenshot and​​ video tutorials below if you need help or additional information with this section:

Documents

  • WordPress Content Editor [CL040205]

  • WordPress Gutenberg Content Editor Blocks [CL04020501]

  • How To Edit And Delete WordPress Posts [CL040202]

  • WordPress Media Library [CL040301]

  • Keyboard Shortcuts [CS040207]

Tutorials

Ultimate WordPress User Guide For Beginners

https://wpcompendium.org/wordpress-basics/ultimate-wordpress-user-guide-for-beginners ​​ ​​​​ 

Ultimate WordPress Gutenberg Guide For Non-Techies

https://wpcompendium.org/wordpress-basics/wordpress-gutenberg-the-ultimate-guide-for-non-techie-wordpress-users​​ 

The WordPress Gutenberg Content Editor

https://wpcompendium.org/wordpress-gutenberg/the-wordpress-gutenberg-content-editor ​​​​ 

WordPress Gutenberg Content Editor - How To Use Blocks

https://wpcompendium.org/wordpress-gutenberg/wordpress-gutenberg-content-editor-how-to-use-blocks​​ 

Gutenberg Keyboard Shortcuts

https://wpcompendium.org/wordpress-gutenberg/keyboard-shortcuts​​ 

The WordPress Content Editor

https://wpcompendium.org/wordpress-basics/how-to-use-the-wordpress-visual-editor

How To Create A WordPress Post – Part 1

https://wpcompendium.org/wordpress-basics/how-to-create-a-wordpress-post-part-1​​ 

How To Create A WordPress Post – Part 2

https://wpcompendium.org/wordpress-basics/how-to-create-a-wordpress-post-part-1

How To Use The WordPress Internal Linking Tool

https://wpcompendium.org/wordpress-basics/how-to-use-the-wordpress-internal-linking-tool​​ 

How To Use WordPress Autosave And Revisions

https://wpcompendium.org/wordpress-basics/how-to-use-wordpress-autosave-and-post-revisions

How To Insert Special Characters Into WordPress Posts And Pages

https://wpcompendium.org/wordpress-basics/how-to-insert-special-characters-into-wordpress-posts-and-pages​​ 

How To Insert Code And Scripts Into WordPress Posts And Pages

https://wpcompendium.org/wordpress-basics/how-to-insert-code-and-scripts-into-wordpress-posts-and-pages​​ 

WordPress Post Formats

https://wpcompendium.org/wordpress-basics/wordpress-post-formats​​ 

How To Use WordPress Post Excerpts

https://wpcompendium.org/wordpress-basics/how-to-use-wordpress-excerpts​​ 

How To Make WordPress Posts Sticky

https://wpcompendium.org/wordpress-basics/how-to-make-wordpress-posts-sticky​​ 

How To Schedule WordPress Posts And Pages

https://wpcompendium.org/wordpress-basics/how-to-schedule-wordpress-posts​​ 

WordPress Traffic​​ Automation Blueprint

https://wpcompendium.org/wordpress-configuration/wordpress-traffic-automation-blueprint-part-1-overview

Free Content Creation Course

Learn how to never run out of great content ideas for your website, blog posts, or newsletter:

https://wpcompendium.org/free-content-creation-course​​ 

Video Training

WordPress 101: How To Use WordPress

https://wpmasterclasses.com/video-courses/wordpress-101-how-to-use-wordpress​​ 

WordPress SEO

https://wpmasterclasses.com/video-courses/wordpress-seo

Digital Planning: How To Build A Profitable Website Or Blog

https://wpmasterclasses.com/video-courses/digital-planning-how-to-build-a-profitable-website-or-blog​​ 

Keyword Research Tools

https://wpmasterclasses.com/video-courses/keyword-research​​ 

Digital Branding

https://wpmasterclasses.com/video-courses/digital-branding​​ 

How To Use Amazon S3

https://wpmasterclasses.com/video-courses/how-to-use-amazon-s3​​ 

© WPTrainingManual.comCL040201

(Source: The Complete Step-By-Step WordPress User Manual)

Download The WordPress User Manual

  • Does your business use WordPress?
  • Do you or your staff need training on how to use your WordPress site more effectively?

Use The Complete Step-By-Step WordPress User Manual as a WordPress learning or training manual, or as a handy reference guide for accessing the information you need quickly and easily.

Check out the video below for a sample of the manual’s content …

Download The Complete Step-By-Step WordPress User Manual

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WordPress Configuration Checklist

Use the WordPress configuration checklist below to make sure that your WordPress website or blog has been professionally set up and expertly configured.

WordPress Configuration ChecklistThis tutorial is part of our WordPress Configuration tutorial series. In this tutorial, we provide a WordPress configuration checklist to make sure that your WordPress website or blog has been professionally set up and expertly configured.

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WordPress Configuration Checklist

As discussed in this tutorial, installing WordPress literally takes no more than a minute or two when you know what to do. Configuring your WordPress settings can take a day or more, especially if you are following our WordPress Automated Traffic Generation Blueprint.

Why Use Our WordPress Configuration Checklist?

Our detailed step-by-step tutorials show you how to get your WordPress site expertly configured. This is important if you plan to build a successful digital presence.

Our WordPress configuration tutorials cover the WordPress setup process in great depth and show you how to set up your WordPress website or blog to help you get better search engine results, generate more traffic, convert more visitors into leads and sales, and so much more!

Whether you choose to build and configure your own WordPress site or outsource this task to web developers, it’s vitally important to make sure that your website or blog has been setup correctly to provide you with the most beneficial returns and the best results for your efforts as a WordPress user.

The checklist follows the WordPress Configuration process shown below.

The WordPress Configuration Process

WordPress Configuration Process

(WordPress Configuration Process. Click image to enlarge.)

WordPress Configuration Checklist

Use the checklist below to make sure that your WordPress site has been setup and configured correctly:

 Configuration StepCommentsTutorials

Put your WordPress site on maintenance modeOptional - add an 'under construction' page

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Review our 'WordPress Traffic Automation Blueprint' tutorialsLearn how to configure WordPress for traffic generation!

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Clean Up New WordPress Installation

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Configure & Customize WordPress DashboardOptional

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Configure WordPress User ProfileOptional - Add Bio to User profile

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CONFIGURE WORDPRESS SETTINGS

Configure WordPress General Settings

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Configure WordPress Writing SettingsSee additional tutorials on how to index or prevent indexing of site.

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Configure WordPress Reading SettingsSee additional tutorials on how to set up home page, blog page, etc.

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Configure WordPress Discussion SettingsSee additional tutorials on how to set up gravatar, etc.

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Configure WordPress Media SettingsSee additional tutorials on how to set up remote file storage system, etc.

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Configure WordPress Permalink SettingsCreate search-friendly URLs

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INSTALL & CONFIGURE ADDITIONAL FEATURES

Configure SSL For WordPressOptional - Add if site requires 'https' instead of 'http'

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Install & Configure WordPress Theme & Theme Settings

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Install & Configure WordPress SEO Plugin

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Install & Configure WordPress XML Sitemap

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Install & Configure WordPress HTML Site Map

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Install & Configure WordPress Contact Form

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Install & Configure Google Analytics

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Install & Configure Security Plugins

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Install & Configure WordPress Backup Plugin

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Install & Configure Additional PluginsOptional (e.g. Admin, Management, Reporting, Maps, Testimonials, e-Commerce, Membership site, etc.)

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CONFIGURE ADDITIONAL SETTINGS

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Configure WordPress Post Categories

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Configure WordPress Post Tags

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Configure WordPress Custom Menus

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Configure WordPress Widgets

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Set Up WordPress Legal PagesMake sure that your site is fully compliant!

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Set Up Broken Link Detection System

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Set Up Link RedirectionsOptional

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Set Up Custom 404 Error PageOptional

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Set Up Custom Maintenance Mode PageOptional

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CONFIGURE EXTERNAL SERVICES

Set Up Additional Email Accounts & ServicesOptional - Set up autoresponders, opt-in forms, etc.

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Set Up Webmaster AccountsGoogle Search Console, Bing Webmaster Tools, Yandex Webmaster, etc.

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Set Up Social AccountsFacebook, Twitter, LinkedIn, YouTube, GooglePlus, Pinterest, Tumblr, etc.

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Set Up Additional ServicesIntegrate WordPress With Social Media, Reporting & Traffic Generation Services

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Add Initial Website ContentCreate this content ASAP to avoid website launch delays.

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Check & Test SiteReview everything including security & make sure your site is OK and ready to launch.

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LAUNCH WEBSITE

Download The WordPress Configuration Checklist

[/wpts_spin]

Next Step

Congratulations, you have completed our WordPress configuration tutorials …  your website or blog is now ready to launch!

The next step is to learn how to use WordPress.

To learn how to use WordPress, see the tutorials in the training module below:

WordPress Configuration Checklist

(Source: Pixabay)

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WordPress Maintenance Checklist

Use this WordPress maintenance checklist to help you perform a complete WordPress maintenance routine.

WordPress Maintenance ChecklistThis tutorial is part of our WordPress Management tutorial series. In this tutorial, we provide a WordPress maintenance checklist to help you perform a complete WordPress maintenance routine.

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WordPress Maintenance Checklist – Putting It All Together

WordPress Maintenance Process

(WordPress Maintenance Process)

If you have followed our WordPress Maintenance Tutorials where we break down each step of the WordPress maintenance process and show you how to perform each task in logical sequence, then it’s time to put it all together.

In this section, you will learn how to put the entire WordPress maintenance sequence together, and download a practical checklist that you can print and follow to help you perform a complete WordPress site maintenance routine.

WordPress Maintenance Checklist

Use the checklist below to complete your WordPress site maintenance:

 Maintenance StepCommentsTutorials

Log into your WordPress site and go to your dashboard

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Check if WordPress version, plugins, or themes need updatingDon't do this until you backup your site!

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Check & repair broken links

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Delete comment SPAMDon't add SPAM to your backup files

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Delete unwanted media filesDo this every few months

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Log into your hosting accountIgnore this step if using automated backup tool.

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Optimize and back up your WordPress databaseIgnore this step if using automated backup tool.

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Backup your WordPress filesIf not using automated backup tools, zip the folder containing both the WordPress files and the SQL data file.

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Upload backup files to secure offline storage accountIgnore this step if using automated backup tool.

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Go back into your WordPress Admin

Upgrade WordPress to latest versionOnly if upgrade is required. If automated method doesn't work, use manual method instead.

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Update your WordPress plugins (deactivate/remove unused plugins)Only if upgrade is required. If automated method doesn't work, use manual method instead.

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Update your WordPress theme(s) (remove unused themes)Only if upgrade is required. If automated method doesn't work, use manual method instead.

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Log out and test site to make sure everything works ok.

Your WordPress site maintenance is done.
Errors or Problems? Try this ...

Troubleshoot Errors(If required)

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Restore WordPress Data(If required)

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Reinstall WordPress Site(If required)

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Download The WordPress Maintenance Checklist

WordPress Maintenance Process – Video Walkthrough

The video below walks you through a complete WordPress maintenance routine performed live on a WordPress site.

Important

As this video was created using an older version of WordPress, the maintenance routine uses manual methods to backup WordPress data and upgrade the WordPress software and plugins. Use the automated backup and upgrade methods we recommend in our tutorials to perform the maintenance process significantly faster.

Congratulations, you have completed our WordPress maintenance tutorials! You should now be able to perform a regular WordPress maintenance routine on your website or blog in just a few minutes and keep your site, plugins, themes, data and files fully up-to-date and backed up.

WordPress Maintenance

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