Non-Techies Are The Future Of WordPress: WordPress Gutenberg & The WordPress Paradox

New developments like WordPress Gutenberg will continue to make WordPress easier and simpler for non-techies to use …

WordPress Gutenberg - Making WordPress Easier For Non-TechiesOver the many years that I have been working and building sites with WordPress and teaching and helping businesses to get better results online, WordPress has continually evolved and become easier for non-techies to build and manage their own websites without having to hire technical experts in areas like website building, web design, website maintenance, etc.

This overview explains why WordPress is only going to become easier and simpler for non-techies to use …

Non-Techies Are The Future Of WordPress: WordPress Gutenberg & The WordPress Paradox

The WordPress Paradox

A while back, I wrote a post called The WordPress Paradox, where I made the observation that as more technical web service providers offer WordPress services like website development, web design, website maintenance, etc. WordPress is also becoming easier for non-techies to build and manage their own websites without the need to hire outside helpers to perform services they could easily perform themselves.

In that same post, I also mentioned that non-techies are the end users of the WordPress CMS platform. They are the target audience of tens of thousands of WordPress developers and web service providers and the reason why WordPress exists.

Like all technologies designed to service non-technical end users, therefore, it is inevitable that if WordPress wants to remain competitive and maintain its global dominance as the leading web platform used by millions of websites worldwide, it will have to keep evolving and become simpler and easier for non-techies to use without requiring coding knowledge or advanced technical skills.

WordPress Gutenberg

The WordPress trend toward becoming easier and simpler for non-techies to use and take control of their own digital presence is already evidenced with features like customizable themes, fully configurable plugins, and integrated functions like wizards, visual interfaces, plug-and-play, drag-and-drop, copy and paste, shortcodes, widgets, ‘one-click’ installations and updates, and more (for more details, see Keep Calm And Use WordPress: 17 WordPress Features That Put You In Control Of Your Website).

As you are reading this, the WordPress community is already working on ways to make WordPress even easier for non-techies to use.

This seems to be the case with WordPress Gutenberg.

WordPress Gutenberg (named after Johannes Gutenberg, who invented the printing press over 500 years ago) aims to revolutionize the publishing experience by bringing WordPress into line with modern website building trends, methods, and principles allowing websites, applications, page layouts and web content to be assembled using ‘blocks’ which can be dragged and dropped into any configuration, giving website owners and non-technical users unlimited possibilities for expansion and functionality.

WordPress Gutenberg will be a major step in the evolution of the WordPress platform. Currently, it is still being worked on by developers as there are many challenges to how the new features will integrate within the existing WordPress framework.

WordPress Gutenberg will be released in different stages, with the first stage scheduled for release with the launch of WordPress version 5.0.

The video below was recorded at a WordCamp held in Nashville, U.S.A. in 2017 and provides a good overview of Gutenberg …

(Gutenberg and the WordPress of Tomorrow)


Currently, you can download a plugin that will enable the new Gutenberg editor to be installed.

Note: Do not install this plugin on a live website. It is only meant for testing and providing feedback about Gutenberg features to WordPress developers.

You can also download a plugin that will allow you to restore the ‘classic’ content editor interface if you install the Gutenberg plugin and want to keep working on your posts using the pre-WordPress 5.0 interface. As with the revious recommendation, do not install this plugin on a live website.

We’ll provide more information and tutorials when Gutenberg becomes available. In the meantime, keep in mind that WordPress is evolving and will continue to become easier for non-techies to use, as non-techies are the future of WordPress.

WordPress Gutenberg - Making WordPress Easier For Non-Techies


"I have used the tutorials to teach all of my clients and it has probably never been so easy for everyone to learn WordPress ... Now I don't need to buy all these very expensive video courses that often don't deliver what they promise." - Stefan Wendt, Internet Marketing Success Group

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Author: Martin Aranovitch

Martin Aranovitch is the founder of and the author of The Small Business Digital Manager. provides hundreds of FREE detailed step-by-step tutorials that will teach you how to use WordPress to grow your business online at minimal cost with no coding skills required!

Originally published as Non-Techies Are The Future Of WordPress: WordPress Gutenberg & The WordPress Paradox.