Savvy marketers know the power of mailing lists.
This is because a mailing list of targeted customers gives you traffic on call and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of everyone who visits a website who leave will never return. That’s a lot of money and opportunities that you’re probably missing out on. Testing also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s crucial, therefore, to try and get repeat interactions with your site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their details while they’re visiting your website or blog, so you can continue to communicate after they exit your site.
Building a list is absolutely essential for building a successful online business. A great list of targeted contacts has the potential to become your most powerful and constant online source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to accessing repeat visitors and building a relationship.
There are many different ways and strategies to build an opt-in list, but until recently, it was very difficult to find one affordable and simple solution that gives users access to almost, if not all of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – Mailing List Builder For WP
Plugin Description
The Thrive Leads mail list-building plugin for WordPress lets you build a list of subscribers fast using a wide range of opt-in forms, test different offers, boost your conversions, and get traffic on demand, directly from your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a list, and almost all of these methods and strategies require using opt-in forms.
What makes Thrive Leads different than all other list-building software is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads mailing list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but build a mailing list faster.
Go here to learn more:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your site:
It’s WordPress
Thrive Leads mail list-building plugin for WP eliminates the need to install multiple plugins . This not only reduces possible plugin conflicts, but also keeps your site’s loading speed down.
Quick Installation
Thrive Leads is quite easy to install. Just upload the plugin file to your Plugins folder via your WP dashboard and activate.
Very Simple To Use
With Thrive Leads, you can very easily set up one or more opt-ins, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to answer any questions you have.
Every Type Of Opt-In Form You Need
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every kind of form your business will ever need.
For example, you can use it to build unblockable “pop-up” lightboxes …
Add forms that slide in from the corner of your web page …
You can use it to place forms anywhere inside your content, or the bottom of your blog posts using a simple shortcode …
Insert a subscription form into the sidebar widget area …
You can add 2-step opt-in links that open a lightbox when visitors click on a content link …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads combines every type of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many features to site owners. Here are just a few of these:
Quick And Easy To Install
Be up and running in very little time. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, plus a support team.
This list-building software not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from within your WordPress dashboard.
Built-In List Building Strategies To Boost Your Conversions
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use tool:
Design & Deploy
The Thrive Leads plugin comes with dozens of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
A/B Testing
A/B testing is the fastest way to boost your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including the following:
Split-Test Opt-In Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and display only the highest converting tests after enough data has been collected.
You just begin testing and the plugin handles the rest, automatically increasing your conversion rates over time.
Split-Test Multiple Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show an offer on your screen after 10 seconds
- Scroll-depth triggers where a message will appear only after your site visitors scroll down at least 50% of the web page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further increase conversion rates.
A/B Test Multiple Opt-In Form Types
The plugin also lets you perform A/B tests on different opt-in form types. For example, you can test a lightbox pop-up vs an in-line form and see which type of form creates better results for your business.
Test Offers
The Thrive Leads plugin even lets you test different offers against one another.
For example, you can connect different forms to different email campaigns to help you decide which offer delivers the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-in forms, but you can easily clone any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on the Front Page only), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular browsers.
In-Depth Reporting
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders & Email Marketing Systems
If your email marketing solution allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Plus, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that go well beyond any other list-building tools.
Feedback From Users
Here are some of the testimonials and feedback customers have written about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Plugin Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to provide you with assistance.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a risk-free, thirty day, full refund guarantee.
Product Cost
The Thrive Leads plugin is available in the following editions:
- Single Site Edition – This option lets you install & activate the plugin on 1 single website. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites Edition – The Unlimited Sites edition allows you to install & activate the plugin on all domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – This edition allows you to install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The price of Thrive Leads depends on whether there are any promotions or limited-time special offers. The price above was current when this content was written. This may or may not be the actual pricing set by the product developer when you visit the site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your entire website.
For a demo video showing plugin usage, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted mailing list, the only way to increase the speed your list grows is by running split-tests and then analyze your performance to find out what works best on your site. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and the tools to increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable users to create and add popups to their website. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, visit the plugin website: Thrive Leads – WP List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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