How To Set Up Google Alerts

Learn how to easily set up Google Alerts and receive email alerts from Google based on specific keywords you would like to track.

WordPressAs you read this, there are millions of interactions taking place online. New information is constantly being published on websites, news media, and social media streams, and some of that information is related to topics that matter to you.

Wouldn’t it be great if there was a free, easy and simple way to access information about what is going on in your niche or industry so that you are not wasting a huge amount of time doing research? Well, there is, and it’s called …

Google Alerts

Google Alerts - free web monitoring service

(You can monitor the web for new content with Google Alerts)

Google Alerts is one of the easiest and most useful tools available online for keeping up-to-date with news and information about all kinds of topics, staying informed about people, brands and companies, and tracking what what is being published about you and your business online. Google Alerts is also free.

Google Alerts is not only great for managing your reputation online, but also for automatically sourcing information about people, companies, and any other topic you want to know about.

With Google Alerts, you just subscribe to a keyword or topic and you’re done. Whenever Google’s robots index a new web page, press release, news update, blog post, a tweet, video, or any other indexable content related to the topic you’ve subscribed to, it will automatically send you an email or RSS update.

How To Create A Google Alert

Basically, there are only three simple steps required to start using Google Alerts:

Step 1 – Log Into Your Google Account

If you haven’t got a Google account, create one. Google lets you access many free services with one username and password. If you use Gmail, post videos to YouTube, run an Adwords campaign or own a GooglePlus page, then you should already have a Google account set up.

Log into your Google Account

(Use your Google Account to access great services like Google Alerts)

Important

You can still set up Google Alerts without a Google Account, but this will give you fewer options (e.g. you can’t receive Google Alerts via RSS, only email).

Once you have logged into your Google Account, access the Google Alerts tool here:

https://www.google.com/alerts

Step 2 – Set Up Your Alerts

You can set up an alert for any topic, business, person or web address you would like to track. This service lets you keep track of brands, employees, competitors, investors, influencers, celebrities, etc. There are no limits to the number of alerts you can set up.

Create as many alerts as you like with Google Alerts

(Create as many alerts as you like with Google Alerts)

Step 3 – Set Up Your Preferences

Google Alerts lets you specify the keyword(s) you want alerts for, how often alerts should be sent (as it happens, once a day, once a week), sources (e.g. automatic, news, blogs, web, videos, discussions, etc.), language, region, how many (all results, only the best results), and how to receive alerts (via email or RSS feed) …

Google alert preferences

(Google Alerts – preferences)

To narrow where Google sources the information for your alerts, select the source from the drop-down menu …

Google Alerts - sources

(Google Alerts – sources)

You can also specify alert delivery times in your settings, and if you want to receive all alerts as a single email …

Google alert settings

(Google Alerts – settings)

You can change these settings anytime you like.

You should begin receiving alerts as per your preferences …

Receive alerts via email or RSS

(Google alerts – email alert)

Note that at the bottom of your email notification, you are given various options, including:

  • See more results
  • Edit the alert
  • Unsubscribe (stop receiving the alert)
  • View all your alerts
  • Receive the alert as RSS feed

How To Set Up Google Alerts While Browsing Google

You can easily set up Google Alerts while browsing the web. Here’s how:

Go to Google News and type in your search term …

Enter a search term in Google News

(Enter a search term in Google News)

Scroll down to the bottom of the page and click on ‘Create Alert’ …

Google News - Create Alert

(Google News – Create Alert)

Type in your email address and click on ‘Create Alert’ …

Google Alerts screen

(Google Alerts screen)

If you elect to receive alerts via email, you will be asked to verify your Google Alert request …

Verify your Google Alert request

(Verify your Google Alert request)

After confirming your request, your Google Alert will be set up and you will begin to receive alert notifications via email.

Your Google Alert has been successfully verified

(Your Google Alert has been successfully verified)

You can return to the Google Alerts home page and create as many alerts as you want.

Deleting Google Alerts

You can stop receiving alerts by deleting them from your account …

Google Alerts - settings

(Google alert settings)

You can also stop receiving alerts by clicking on the ‘Unsubscribe’ link at the bottom of your emails …

Click the Unsubscribe link at the bottom of the email

(Click the Unsubscribe link at the bottom of the email)

Confirm that you want to unsubscribe from your Google Alert …

Click unsubscribe to stop receiving Google Alerts

(Click unsubscribe to stop receiving Google Alerts)

Your Google Alert will be cancelled …

Google Alert cancelled

(Google Alert cancelled)

You will stop receiving alert emails on the topic from Google after unsubscribing.

Tip

If you would like alerts to be delivered via email to your inbox, you can configure rules in your email program to automatically send all alerts to one or more email folders. This helps keep your alerts organized and easier to sort through.

If you choose to receive alerts via RSS feed, you can use a feed reader to view the information on your smart phone or mobile device.

Once you have set up your alerts, you can track information about topics, brands, competitors, etc., or start creating content in your chosen topic.

How To Repost News Items From Google Alerts On Your Blog

You can publish news items directly from Google Alerts on your WordPress your WordPress site as blog posts or as a ‘widgetized’ item on your sidebar.

Let’s take a look at both methods:

Publish Google Alerts News Items As A Blog Post

To republish news items from Google Alerts as a blog post, do the following:

Configure your site to post by email …

Post to WordPress by email

(Post to WordPress by email)

If you need help with this step, see this tutorial:

Next, set up your Google Alert to send to the email address you have set up …

Create Alert and send to email

(Create Alert and send to email)

Alerts will now be posted to your site, or come in as ‘drafts’ that you can review and publish.

Publish Google Alerts News Items On Your Sidebar

To repost news items from Google Alerts as a as a ‘widgetized’ item on your sidebar, all you need to do is set up to receive your alerts as an RSS feed as described earlier …

Receive alerts as an RSS feed

(Receive alerts as an RSS feed)

Next, copy the RSS feed link to your clipboard …

Copy RSS link address

(Copy RSS link address)

And add the RSS feed to an RSS widget as described in this tutorial:

Your alert will display as a ‘widgetized’ item on your sidebar and the feed will update regularly as Google sources new items …

RSS Widget with Google Alert feed

(RSS Widget with Google Alert feed)

Hopefully, this tutorial has been helpful. If you would like to know more about using social monitoring tools, see this article: Social Media Resources For WordPress Users

How To Set Up Google Alerts

***

"I love the way your email series "Infinite Web Content Creation Training Series" is documented and presented. It is very absorbing and captivating. The links and tutorials are interesting and educational. This has motivated me to rewrite my content following the concepts I am learning from the email series." - Mani Raju, www.fortuneinewaste.com

***