Online reputation management is becoming more an important aspect of doing business online.
In this article, we review a simple WordPress plugin that can help to avoid the escalation of negative reviews about your services through effective customer review management.
Let’s Review …
Power Online Reviews – Client Reviews Management Plugin For WordPress Users
Power Online Reviews – Plugin Description
Power Online Reviews is a simple to install, easy-to-use WordPress plugin that allows you to legally and ethically manage user reviews, and give your business a boost.
According to a study by eVoc Insights, a company known for researching and measuring user experience, 63% of users indicate they are more likely to purchase from a site if it has ratings and reviews.
Power Online Reviews will ensure that positive reviewers are prompted to add reviews to third-party review sites like Yelp, Trip Advisor, Yell.com etc. Negative user experiences are filtered on the website for attention by the business owner.
This process can help to ensure the submission of more 3rd-party reviews that are positive and happier customers where the service may have been below par.
According to a recent study by Harvard Business School professor Michael Luca, “a one-star increase in Yelp ratings can lead to a 5-9% increase in revenue”.
(Source: Yelp)
How The Plugin Works
Upon installation and activation, Power Online Reviews automatically generates a review form on your site.
Ask users to rate your services or products. (Screenshot above sourced from Power Online Reviews website)
The form is very simple for your customers to fill in. All that is required is their name and email address (phone number is optional). Users are then asked to provide a rating of your services or products.
What Happens When Users Submit Good Feedback?
Users rate your business using a simple 5-star rating system. (Image source: Power Online Reviews website)
Customers who leave a good rating (e.g. ”5″) are then invited to add a review to one or more 3rd-party review sites (you can specify which 3rd-party review sites to display) …
Users who give positive feedback are invited to leave a review on a 3rd-party review site. (Image: plugin website)
Clicking on the icon or logo takes your user to the 3rd-party review site where they can then leave their positive review of their experience with your business, services or products …
The plugin sends customers who leave good ratings to your third-party review pages. (Image source: Power Online Reviews website)
What Happens When Customers Leave Bad Ratings?
Poor ratings can have a serious impact on your business if issues are not immediately addressed. (Product screenshot: Power Online Reviews )
When users submit poor feedback (e.g. ”1”, “2”, even “3”), they are not sent to 3rd-party review sites.
Instead, the comments are saved in your site’s admin area, giving you the option to engage with the user giving you a bad name in public.
The plugin captures negative feedback from users on your site. (Image: plugin website)
More info: Power Online Reviews
Plugin Benefits
Here are just a few of the benefits and advantages of using Power Online Reviews to manage customer reviews on your web site:
Be Up And Running In Minutes
Power Online Reviews installs like any WP plugin. Simply upload the plugin file to your Plugin folder via your WP admin account and activate.
Simple To Use
As shown in the previous section, the plugin automatically creates a review form on your site upon installation and activation. All that’s required after this is customizing your form settings and you’re good to go.
Prevention Is Better Than The Cure
Bad reviews can damage your reputation. Great reviews can increase revenues.
If, for any reason, your service has fallen short, you want to know about it a.s.a.p., so you can fix the problem before things get out of hand.
Some additional benefits and advantages include:
- Repair Existing Damage: If you have any existing negative reviews, you can begin to repair the damage ethically by increasing the number of positive reviews flowing to third-party review sites and not allowing negative reviews from growing.
- Increase Campaigns For User Reviews With Confidence: Once you have a ”gateway” in place that filters bad visitor feedback and promotes only positive comments about your business, you can confidently begin increasing your campaigns and requests for feedback about your business on your site.
Plugin Features
Power Online Reviews offers many great features to WP users. Here are just some of these:
User Features
- Easy collection of visitor feedback.
- Customer feedback is centrally managed on local business website.
- Ethical management of good and bad reviews.
- Good reviewers are automatically prompted to post reviews on third-party review sites.
- Negative reviews are captured locally for the business owner’s attention.
- All forms are fully responsive and display correctly on all computers or tablet screens, and smart devices.
All customer feedback is centrally stored in the “Manage Feedbacks” section. (Source: Power Online Reviews )
Click on an item to view visitor comments. (Product screenshot: plugin website)
Plugin Admin Settings
- Forms are instantly created as soon as you activate the plugin.
- All review forms are completely editable.
- Main Review Form: Edit image, default text title, default text, form background color, submit button background color, submit button text color.
- Follow Up Review Form- Add in your third-party review site names (e.g. Yelp, Trip Advisor, Yell.com), logos, user account URLs (i.e. the URLs visitors go to leave a review about your business) and specify whether to display these on your form or not. You can store up to 5 review sites.
- Good Review Form – Add custom text to review form. Edit colour of submit button background and text
- Bad Review Form – Add custom text to review form. Change submit button background and text color
- Select minimum ”positive” star rating level (e.g. ”4”).
Your review form is completely editable. (Source: Power Online Reviews )
Plugin Tips
Power Online Reviews was developed for WordPress users. If you do not have a WordPress site as your main website, you can still benefit from the plugin by having WordPress installed with the plugin added on a subdomain or subfolder of your domain (e.g. “mydomain.com/customer-feedback”) and adding links to this “feedback” section from your main website.
Support
The plugin was developed and is supported by Tony Marriott, an experienced WordPress plugin and software developer, and comes with a no-risk, 30 day, 100% money-back guarantee.
Software Cost
- Single – Can be installed on one domain that you own. Cost = $9.75
- Multi-User Licensing – Install the plugin on all sites that you own. Price = $29.00.
- Developer Edition – Can be installed on any site you own. Can be installed on any client site for payment or as part of a paid service. Can be included for sale with site installation (passing on single user license). Price = $37.00.
Please Note: Price details for Power Online Reviews can vary, depending on whether there are any promotions or limited-time special offers. When we last checked, the product sells for the prices shown above. This may not be the actual price set by the product seller when you visit the product website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Information
For a demo video showing plugin usage, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Power Online Reviews website.
In Conclusion
Businesses are currently missing out on opportunities to create happier customers and increase their revenues because they are not monitoring their online reputations effectively. Power Online Reviews offers a simple and inexpensive solution to manage your customer feedback.
For more details, visit the plugin website: Power Online Reviews – Easy User Reviews Management For WordPress
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