WordPress – Useful Facts And Statistics

This article provides statistical information and data on WordPress usage worldwide …

This article is part of a comprehensive article series aimed at helping small business owners succeed online using the WordPress CMS.

WordPress

For an overview of the article series, go here:

In this blog post, we present a number of WordPress facts and figures that will help you understand why millions of businesses around the world choose WordPress to power their business websites and what kind of people and businesses use WordPress today.

WordPress: Useful Facts And Figures

In short:

  • WordPress began as a blogging tool in 2003.
  • WordPress is available as a hosted application (WordPress.com) and as a self-hosted, downloadable application (WordPress.org).
  • 23 out of every hundred new domains registered in the U.S. are for installing a new WordPress website or blog.
  • There are well over sixty million installations of WordPress. This number increases everyday.
  • WordPress powers over 30% of the internet. Over one-third of all websites worldwide are built with WordPress.
  • WordPress sites around the world publish an average of 24 posts per second.
  • WordPress sites receive over 22 billion monthly pageviews.
  • WordPress blogs receive around 50 million comments per month.
  • WordPress has been translated into over 70 languages.
  • More than 60% of all sites worldwide using a content management system are powered by WordPress.
  • Over 35 million searches made each month on Google are for WordPress related terms.
  • The WordPress application is completely free to download, use and modify. The WordPress application is distributed as an open source content management system.
  • WordPress code is continually built and improved upon by volunteers. People from all over the world work on developing and improving WordPress functionality on an ongoing basis.
  • The WordPress application is updated on a regular basis to fix bugs and improve its features and security.
  • WordPress can deliver your content online to visitors worldwide. WordPress has been translated and localized into over seventy international languages and dialects.
  • The WordPress repository currently makes available thousands of free WordPress plugins, themes, and widgets to WordPress users.
  • There is virtually no limit to what you can do with WordPress.

WordPress Market Share

A content management system (CMS), is a website tool for non-technical users. It is a web application designed to make it easy for non-technical website users to add, edit and manage all content on their website.

WordPress began in 2003. It was originally written by Matt Mullenweg and Mike Little. Since then, it has grown to become the most downloaded self-hosted CMS-based publishing platform in the world, used on millions of websites and accessed by tens of millions of people every day.

WordPress is owned by Automattic.com, which currently employs around 300 people, all of whom are home-based. Despite its distributed model and so few employees, WordPress.com (the hosted version of the software) currently attracts more unique views per month than Facebook, Amazon, Twitter, Yahoo.com, and eBay …

WordPress.com unique views

(WordPress [hosted version] monthly uniques. Source: Automattic.com)

Consider the following WP usage figures:

WordPress is the world’s leading CMS platform and powers over 30% of the web …

WP CMS usage figures

(WP CMS usage statistics. Source: trends.builtwith.com/cms)

In terms of CMS market share, no other platform even comes close to WordPress …

WordPress usage figures

(WordPress Market Share. Source: w3techs.com)

In fact, more websites and blogs today are being built on the WordPress CMS platform.

WordPress is so popular, that even keeping up with statistics on WordPress is quite difficult because the numbers change so frequently.

For example, at the time this article was written, this is the number of downloads of the latest WordPress version …

number of downloads of the latest WordPress version

(Source: https://wordpress.org/download/counter)

Info

Note: The above download number represents only the most recent version of WordPress. Around one third of all current users have not yet upgraded their sites to the latest version …

WP versions currently in use

(WP versions in current use. Source: https://wordpress.org/about/stats)

As this article was being written, the number of downloads has already shot up. If you were to click on the link above and visit the WordPress download counter site, expect to see a significantly higher download figure … perhaps even a different version, as the WordPress development community continually updates the software to fix security issues and bugs, and add new or improved features.

Regarding updates, WordPress has released over 100 new update versions to date …

WP release archive

(Over 100 new WordPress versions have been made available in its first 11 years)

WordPress currently releases a new software version every 3-4 months or so …

WP release versions

(WordPress regularly releases new software updates honoring famous Jazz musicians)

Info

here is an interesting fact: all major WordPress version updates are named in honor of famous Jazz musicians, eg:

  • v.1.2 = Charles Mingus (May 22, 2004),
  • v.2.5 = Michael Brecker (March 29, 2008),
  • v.3.2 = George Gershwin (July 4, 2011),
  • v.3.5 = Elvin Jones (December 11, 2012),
  • v.3.8 = Charlie Parker (December 12, 2013),
  • etc …

Who Uses WordPress?

Who doesn’t use WordPress? All types of organizations and people from all walks of life use WordPress to blog about everything under the sun.

Leading brands, businesses, retail companies, celebrities, politicians, famous artists, educational institutions, government sectors, not-for-profits – even nations are using WordPress to run their official sites …

WP Showcase

WP Site Showcase

Here are just some of the growing number of sites, institutions and people who have chosen to use WordPress:

  • Businesses & Companies: Sony Music, YRC Freight, Dassault Aviation, Group Bouygues, Mercedes-Benz, etc …
  • Famous People, Politicians, Sports Stars, Actors & Musicians: Alanis Morissette, Ariana Grande, Nancy Pelosi, Justin Bieber, The Sacramento Ballet, Riverdance, Blondie, Channing Tatum, Jason Mraz, etc …
  • Colleges & Educational Institutions: Nicholls State University, International Relations Online at American University, Washington University’s School of Law, MIT Sloan Management Review, etc.
  • Magazines & Online Media: Tribune Media, The New Yorker, Facebook Newsroom, Dusty Cartridge, etc.
  • Government Sites, Not For Profits & Humanitarian Organizations: Sweden’s Official Site, Canadian Olympic Committee, Maryland National Road Association, Official Gazette of the Republic of the Philippines, Amnesty International Korea, etc.

Earlier, we mentioned that WordPress offers users two formats: a hosted application (WordPress.com) and as a self-hosted, downloadable application (WordPress.org).

  • Businesses prefer the self-hosted version, which can be installed in their own domain and modified to suit their needs. In fact, most WordPress self-hosted installations are set up for business use.
  • More than half of all WordPress users use the hosted version on WordPress.com
  • In 2014, blogs belonging to the WordPress network (blogs hosted either on WordPress.com or self-hosted WordPress sites) published on average 17 blog posts every second (around 1.5 million per day).

You can see a live map showing the latest user activity across its hosted platform …

WordPress (Hosted Version) - Activity Worldwide

WordPress (Hosted Version) – Activity Around The World

In other tutorials, we cover the difference between WordPress.com (hosted) vs WordPress.org (self-hosted) versions.

Other Statistics About WordPress

WordPress Plugins

WordPress users have access to over almost 40,000 free WordPress plugins from the WordPress free plugins repository …

WordPress.org plugins directory

(WordPress.org free plugins repository)

We have written a detailed article about plugins here:

WordPress Themes

WordPress users can also download and install over 1,700 WP themes for free …

WP free themes directory

(WordPress themes repository)

For more information about WP themes go here:

Translations Of WordPress

WordPress has been translated and localized into over 70 languages and dialects in addition to English …

WP language translations

(WordPress.org languages)

WordPress Searches

The search term “WordPress” alone receives around 2.7 million monthly searches on Google. Additional WordPress-related terms (e.g. “WordPress themes”, “WordPress plugins”, “WordPress tutorials”, etc. brings the total number of online searches for WordPress terms to around 30 million …

(WP searches online)

(WP searches online)

If you compare searches for WordPress to other CMS platforms, WordPress gets searched online five times more than Joomla and 9x more often than Drupal.

WordPress Rates

According to WordPress’ own “State of the Word” 2014 survey, a quarter of all 33,000 users who participated in the survey said that they make a full-time living off WordPress. An earlier survey conducted by WordPress (2012) also found that the average hourly rate of WordPress projects is around US$50.

You can find WordPress designers and developers for hire at freelancing sites like Upwork

WP Developers Upwork

According to Upwork, the typical cost for WordPress jobs is between $10 – $500 …

WordPress Job Cost Overview - Upwork

(Source: Upwork.com)

As you can clearly see, there is no end in sight for how much further WordPress can continue to grow and dominate in the CMS arena.

In other blog posts, we will address the following areas of WordPress in more detail:

  • Why WordPress is an ideal vehicle for growing your business online,
  • Dozens of compelling reasons why you should choose WordPress for your website or blog, including a detailed breakdown of the unique benefits, features, and advantages of using the WordPress platform,
  • Ways to automate your business with WordPress,
  • How to drive more traffic, get more leads and subscribers, and sell more products and services with WordPress.
  • Plus, we’ll be providing loads of step-by-step tutorials and tips of how to use WordPress to grow your business presence online, while also saving thousands of dollars on the costs of web development and web design.

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Information Sources:

The information for this post was sourced from various locations around the web, including the following sites:

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"If you're new to WordPress, this can stand on its own as a training course and will stay with you as you progress from beginner to advanced and even guru status." - Bruce (Columbus, Ohio)