WordPress – Useful Facts And Statistics

This article provides statistical information and data on WordPress usage worldwide.

This article is part of a multi-part article series aimed at helping business owners and non-technical users grow and succeed online.

WordPress

For an overview of the article series, go here:

In this article, we present a number of statistics about WordPress that will help you understand why millions of businesses around the world rely on WordPress and what kind of people and businesses use WordPress today.

WordPress Usage Statistics

A brief summary:

  • WordPress started as a blogging tool in 2003.
  • WordPress is available in two formats: a hosted platform (WordPress.com) and as a self-hosted, downloadable application (WordPress.org).
  • 23 out of every 100 new domains registered in the U.S. are for installing a new WordPress website or blog.
  • There are well over sixty million installations of WordPress worldwide. This number is growing everyday.
  • WordPress powers almost 27% of the internet. Over one-fifth of all websites around the world are powered by WordPress.
  • WordPress sites around the world publish an average of 24 posts per second.
  • WordPress sites receive over 22 billion monthly pageviews.
  • WordPress blogs receive around 50 million comments per month.
  • WordPress has been translated into over 70 languages.
  • More than 60% of all sites using a content management system are built with WordPress.
  • Over 30 million searches made each month on Google are for WordPress related terms.
  • WordPress is 100% free to download, use and modify. The WordPress application is built using an open source content management system.
  • WordPress is continually built and improved upon by volunteers. People from all over the world work on developing and improving WordPress on an ongoing basis.
  • WordPress is continually being updated to address bugs and improve its features and security.
  • WordPress can deliver your content online to visitors worldwide. WordPress has been translated and localized into over 70 international languages.
  • WordPress currently makes available thousands of free WordPress plugins, themes, and widgets to WordPress users.
  • There is practically no limit to what you can do using WordPress.

WordPress Market Dominance

A content management system (CMS), is a website tool for non-technical users. It is a web application designed to make it easy for non-technical users to add, edit and manage all content on their website.

WordPress started in 2003. It was originally a simple program developed by co-founders Matt Mullenweg and Mike Little. It is currently the most popular self-hosted blogging tool in the world, used on millions of websites and seen by tens of millions of people every day.

WordPress is owned by Automattic.com, which currently employs around 300 people, all of whom work from home. Despite being a distributed company and having so few employees, WordPress.com (the hosted version of WordPress) currently attracts more unique views per month than Facebook, Amazon, eBay, Yahoo.com, and Twitter …

WordPress (hosted version) monthly uniques

(WordPress.com monthly uniques. Source: Automattic.com)

Here are just some of the latest stats on WordPress:

Over 60% of websites worldwide do not use a CMS. Of those that do, WordPress is the clear leader, with over 60% of all market share.

WordPress usage statistics

WP usage statistics

In terms of CMS dominance, no other platform even comes close to WordPress …

WordPress usage statistics

In fact, more and more websites and blogs are being built with the WordPress CMS application.

*** UPDATE ***

As of June 2017, around 30% of all CMS websites in the world are built using WordPress.

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WordPress is so popular, that keeping up with the latest statistics on WordPress is very difficult because the numbers change so often.

For example, at the time this post was written, here is the current number of downloads of the latest WordPress version …

WP downloads

(Source: https://wordpress.org/download/counter)

Info

Note: The above numbers represents only the most recently released version of WordPress. Less than half of all current users have upgraded their sites to the latest release …

WP versions currently in use

(WordPress versions in current use. Source: https://wordpress.org/about/stats)

As this post was being written, the number of downloads had already increased. If you were to click on the link above and visit the WordPress download counter site, you will see a much higher figure … perhaps even an updated version, as the WordPress developer community continually updates the software to fix security issues and bugs, and add improved or new features.

Speaking of updates, WordPress has made available to users over 100 new software versions to date …

WordPress release archive

(Over one hundred new versions of WordPress have been made available since 2003)

WordPress currently releases a new software version every 3-4 months …

WordPress release versions

(WordPress regularly releases new version updates named after famous Jazz musicians)

Info

Interestingly enough, all major WordPress version releases are typically named in honor of well-known Jazz music artists, eg:

  • v.1.0 = Miles Davis (January 3, 2004),
  • v.2.5 = Michael Brecker (March 29, 2008),
  • v.2.8 = Chet Baker (June 11, 2009),
  • v.3.3 = Sonny Stitt (December 12, 2011),
  • v.3.9 = Jimmy Smith (April 16, 2014),
  • etc …

Who Uses WordPress

In a nutshell, all different kinds of businesses and people from all walks of life are using WordPress to publish content about everything and anything.

Popular brands, businesses, retail companies, celebrities, politicians, famous musicians, universities, government sectors, not-for-profits – even countries use WordPress …

WP Showcase

WordPress.org Blog Showcase

Here are just some of the many businesses, organizations and people who have chosen to build their online presence with WordPress:

  • Businesses & Corporations: Google Ventures, DC Diaper Bank, Dassault Aviation, Group Bouygues, Mercedes-Benz, etc …
  • Celebrities, Politicians, Sports Stars, Actors & Musicians: Garth Brooks, Ariana Grande, Lily Allen, Justin Bieber, Usain Bolt, Riverdance, William Shatner, Channing Tatum, Sylvester Stallone, etc …
  • Colleges & Educational Institutions: Georgia State University, International Relations Online at American University, Bates College, Carleton University, etc.
  • Magazines & Online Media: Thrive Magazine, The Australian, Facebook Newsroom, LinkedIn, etc.
  • Government Sites, Not For Profits & Community Organizations: Open.NASA.gov, Canadian Museum of History, Maryland National Road Association, UK Government Cabinet Office Digital Team, Amnesty International Korea, etc.

Earlier, we mentioned that WordPress offers users the choice of two formats: a hosted application (WordPress.com) and as a self-hosted, downloadable application (WordPress.org).

  • Businesses clearly prefer the self-hosted version, which can be installed in their domains and customized to suit their needs. In fact, most WordPress self-hosted installations are used for business sites.
  • More than half of all WordPress users use the hosted version on WordPress.com
  • In 2014, WordPress blogs (blogs hosted either on WordPress.com or externally-hosted WordPress sites) published on average 17 new blog posts every second (around 1.5 million per day).

You can see a live map that shows user activity across its hosted platform …

WordPress.com - Live Activity

WordPress (Hosted Version) – Activity

In later posts, we will present the difference between WordPress.com (hosted) vs WordPress.org (self-hosted) versions.

Other WordPress Statistics

WordPress Plugins

WordPress users can download and install over 37,000 plugins at no cost …

WordPress.org free plugin repository

(WordPress free plugins repository)

We have published a comprehensive article about plugins here:

WordPress Themes

WordPress users can also download and install over 1,700 WordPress themes at no cost …

WordPress.org theme repository

(WP free themes directory)

For more information about WordPress themes go here:

WordPress Language Translations

WordPress has been translated and localized into over seventy languages and dialects in addition to English …

WordPress languages

(WordPress.org language translations)

WordPress Searches Online

The search term “WordPress” alone receives around 2.7 million monthly searches on Google. Additional WordPress-related terms (e.g. “WordPress themes”, “WordPress plugins”, “WordPress tutorials”, etc. brings the total number of searches online for WordPress terms to more than thirty-five million …

(WordPress-related searches online)

(WordPress searches online)

If you compare searches for WordPress to other CMS platforms, WordPress is searched online 5 x more than Joomla and 9x more than Drupal.

WordPress Developers

According to WordPress’ own “State of the Word” 2014 survey, one quarter of all 33,000 WordPress users who participated in the survey said that they make a full-time living off the WordPress CMS. An earlier survey conducted by WordPress (2012) also found that the average hourly rate of WordPress projects is around US$50.

You can find WordPress developers and designers for hire at freelancing sites like Upwork.com

WordPress Freelance Developers

According to Upwork, the typical job cost ranges for WordPress are between $10 – $500 …

WP Job Cost Overview - Upwork

(Source: Upwork)

As you can see, the growth of WordPress is predicted to continue for many years to come.

In other blog posts, you will learn:

  • Why WordPress is the best vehicle to grow your small business online,
  • Over fifty great reasons why you should choose WordPress for your business website or blog, including a comprehensive review of the unique benefits, features, and advantages of using the WordPress CMS platform,
  • Ways to automate your business with WordPress,
  • How to drive targeted visitors, increase conversions, and sell more products and services with WordPress.
  • Plus, we’ll provide many step-by-step tutorials and examples on how to use WordPress and grow your business online, while also saving thousands of dollars on the costs of web development and website design.

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Information Sources:

The above figures were sourced from various locations around the web, including the following sites:

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"I am beyond impressed with what you have put together. I can tell that you put a ton of hard work into building what you have. You have the absolute best content on WordPress I have ever seen!" - Robert T. Jillie

Disclaimer: This site is not directly associated with WordPress, Automattic, or any WordPress-related products mentioned on this website. We may receive an affiliate commission of financial benefit from the sale of any products advertised, mentioned or linked to our site. All product images remain the copyright of their respective owners and are used only for illustrative or training purposes.

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Author: Martin Aranovitch

Martin Aranovitch is the founder of WPCompendium.org and has authored hundreds of FREE WordPress tutorials for non-techies and beginners. WPCompendium.org provides detailed step-by-step tutorials that will teach you how to use WordPress with no coding skills required and grow your business online at minimal cost!