WordPress – Useful Facts And Statistics

This article provides statistical information and data on WordPress usage worldwide.

This blog post is part of an article series aimed at helping small businesses grow online with the WordPress platform.


For an overview of the article series, see this post:

In this article, we present some impressive WordPress usage facts and figures that will help you understand why millions of businesses around the world use WordPress and what kind of people and businesses are using WordPress today.

WordPress Usage Statistics

In short:

  • WordPress started as a blogging tool in 2003.
  • WordPress offers two formats: a hosted application (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).
  • 22 out of every hundred new domains registered in the U.S. are for installing a new WordPress site.
  • There are well over sixty million installations of WordPress. This number grows significantly every day.
  • WordPress powers almost 27% of the internet. Over one-fifth of all websites worldwide are built with WordPress.
  • WordPress sites around the world publish an average of 24 posts per second.
  • WordPress sites receive over 22 billion monthly pageviews.
  • WordPress blogs receive around 50 million comments per month.
  • WordPress has been translated into over 70 languages.
  • More than 60% of all sites worldwide using a content management system are powered by WordPress.
  • Over 30 million searches made each month on Google are for terms related to WordPress.
  • WordPress is 100% free to download, use and modify. The WordPress application is built using an open source content management system.
  • WordPress is built by volunteers. People from all around the world are at work developing and improving the WordPress application on an ongoing basis.
  • The WordPress application is updated on a regular basis to address bugs and improve both its usage and security.
  • WordPress can deliver your content online to visitors worldwide. WordPress has been translated and localized into over seventy languages.
  • The WordPress repository currently makes available thousands of free WordPress plugins, themes, and widgets to WordPress users.
  • There is practically no limit to what you can do using WordPress.

WordPress Market Dominance

A content management system (CMS), is a website maintenance tool for non-technical users. It is a web application designed to make it easier for non-technical website users to add, modify and manage all content on their website.

WordPress started in 2003. It was originally a simple program developed by co-founders Matt Mullenweg and Mike Little. WordPress is now the largest self-hosted CMS application in the world, used on millions of sites and accessed by tens of millions of people every day.

WordPress is owned by Automattic.com, which currently employs around 300 people, all of whom are home-based. Despite its distributed model and so few employees, WordPress.com (the hosted version of WordPress) currently attracts more unique monthly views than Facebook, Amazon, eBay, Yahoo.com, and Twitter …

WordPress.com unique visitors

(WordPress [hosted] monthly uniques. Source: Automattic.com)

Consider the following WP CMS usage figures:

Over 60% of websites worldwide are not CMS-based. Of those that are, WordPress is the leader, with over 60% of the total market share.

WordPress CMS usage figures

WordPress usage figures

In terms of CMS usage, no other platform even comes close to WordPress …

WP usage statistics

In fact, more sites are being built with the WordPress CMS application.

*** UPDATE ***

As of June 2017, around 30% of all CMS websites in the world are built using WordPress.


WordPress is so popular, that even keeping up with statistics on WordPress is quite difficult because the data changes so often.

For example, at the time this post was written, here is the number of downloads of the latest WordPress version …

WP downloads

(Source: https://wordpress.org/download/counter)


Note: The above download figure represents only the latest version of WordPress. Less than half of all current users have upgraded their sites to the latest version …

WP versions currently in use

(WP versions in current use. Source: https://wordpress.org/about/stats)

Even as this article was being written, the number of downloads had already increased. If you were to click on the link above and visit the WordPress download counter page, you will no doubt see a significantly higher download number … perhaps even a different version, as the WordPress community continually updates the software to fix security issues and bugs, and improve or add new features.

Speaking of updates, WordPress has made available to users over one hundred new software versions to date …

WordPress release archive

(Over one hundred new versions of WordPress have been made available in its first 11 years)

WordPress currently releases a new version every 3-4 months or so …

WordPress release versions

(WordPress regularly releases new version updates named after famous Jazz musicians)


Curiously enough, all major WordPress upgrades are named in honor of famous Jazz musicians, eg:

  • v.2.0 = Duke Ellington (December 31, 2005),
  • v.2.5 = Michael Brecker (March 29, 2008),
  • v.2.8 = Chet Baker (June 11, 2009),
  • v.3.3 = Sonny Stitt (December 12, 2011),
  • v.4.1 = Dinah Washington (December 18, 2014),
  • etc …

Who Uses WordPress?

Who doesn’t use WordPress? All types of organizations and people from all walks of life use WordPress to publish content about every kind of topic imaginable.

Leading brands, businesses, technology companies, celebrities, sports stars, famous actors, colleges, government sectors, community organizations – even countries are using WordPress blogs …

WordPress.org Blog Showcase

WordPress Showcase

Here are just some of the many sites, institutions and people who use WordPress:

  • Global Brands & Corporations: Coca-Cola France, Glad, GDF SUEZ, Groupe Vivendi, Hyatt Blog, etc …
  • Celebs, Politicians, Sports Stars, Actors & Musicians: US Air Force General Chuck Yeager, Rush, Lily Allen, Beyoncé, The Sacramento Ballet, Riverdance, Mötley Crüe, Howie Mandel, Sylvester Stallone, etc …
  • Colleges & Educational Institutions: University of Manitoba Today, International Relations Online at American University, Washington University’s School of Law, Salve Regina University, etc.
  • Magazines & Online Media: Thrive Magazine, The New Yorker, FiveThirtyEight, Enterprise Magazine, etc.
  • Government Sites, Public Services & Community Organizations: San Pellegrino Terme, Canadian Olympic Committee, The National Art Gallery of Maldives, UK Government Cabinet Office Digital Team, Ovarian Cancer National Alliance, etc.

Earlier, we mentioned that WordPress is available as a hosted application (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).

  • Businesses often choose the self-hosted version, which can be installed in their own domain and freely modified to suit their needs. In fact, most WordPress self-hosted installations are set up for commercial uses.
  • More than half of all WordPress users use the hosted version on WordPress.com
  • In 2014, WordPress blogs (blogs hosted either on WordPress.com or externally-hosted WordPress sites) published on average 17 posts per second (around 1.5 million per day).

You can see a live map that shows the latest activity across its hosted service …

WordPress.com - Live Activity

WordPress (Hosted Version) – Activity Around The World

In later posts, we present the difference between WordPress.com (hosted) and WordPress.org (self-hosted) versions.

General Statistics About WordPress

WordPress Plugins

WordPress users have access to over almost 40,000 free WordPress plugins …

WordPress.org free plugin directory

(WP free plugins directory)

We have published a detailed article about WP plugins here:

WordPress Themes

WordPress users also have access to over 1,700 free themes from the WordPress free themes repository …

WP free themes repository

(WP free themes repository)

For more information about WordPress themes see this post:

Translations Of WordPress

WordPress has been translated and localized into over seventy languages in addition to English …

WordPress language translations

(WordPress languages)

Searching Online For WordPress

The search term “WordPress” alone receives around 2.7 million monthly searches on Google. Adding WordPress-related terms (e.g. “WordPress themes”, “WordPress plugins”, ”WordPress SEO”, etc. brings the total number of online searches for WordPress terms to more than 35 million …

(WordPress-related searches online)

(WordPress searches online)

If you compare searches for WordPress to other CMS platforms, WordPress gets searched online five times as much as Joomla and 9x more often than Drupal.

WordPress Rates

According to WordPress’ own “State of the Word” 2014 survey, a quarter of all 33,000 WP users who answered the survey said that they make a full-time living off the WordPress CMS. An earlier survey conducted by WordPress (2012) also found that the median hourly rate of WordPress projects is US$50.

You can find WordPress designers and developers for hire by searching on freelancing sites like Upwork

WordPress Freelance Developers Upwork.com

According to Upwork, the typical cost for WordPress jobs is around $10 – $500 …

WP Job Cost Overview - Upwork

(Source: Upwork.com)

As you can clearly see, there is no end in sight for how much further WordPress can continue to dominate the CMS landscape.

In other blog posts, we will address the following areas:

  • Why WordPress is the best choice when you need a vehicle to grow your small business online,
  • Over 50 compelling reasons why you should choose WordPress for your business website or blog, including a detailed review of the benefits, features, and advantages of using the WordPress CMS platform,
  • How to automate your business with WordPress,
  • How to generate targeted visitors, increase conversions, and sell more products and services with WordPress.
  • Plus, we’ll be regularly posting ongoing step-by-step tutorials and useful examples of how to use WordPress to expand your business online, and save thousands of dollars on the costs of website development and website design.

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Information Sources:

The above figures were sourced from various locations around the web, including the following sites:


"Learning WordPress has been a huge stumbling block for me. I've been looking for something that covers absolutely everything but doesn't cost an arm and a leg. Thank you so much ... you have just provided me with what I have been looking for! Truly appreciated!" - Tanya


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Author: Martin Aranovitch

Martin Aranovitch is the founder of WPCompendium.org and the author of The Small Business Digital Manager. WPCompendium.org provides hundreds of FREE tutorials that show you how to use WordPress to grow your business online with no coding skills required! Get our FREE "101+ WordPress Tips, Tricks & Hacks For Non-Techies" e-course with loads of useful WordPress tips!

Originally published as WordPress – Useful Facts And Statistics.