WordPress – Useful Facts And Statistics

This article provides statistical information and data on WordPress usage worldwide …

This blog post is part of a detailed article series aimed at helping business owners and non-technical users grow and succeed online.

WordPress

For more information about of the article series, see this post:

In this article, we present a number of WordPress usage statistics that will help you understand why millions of businesses around the world rely on WordPress to power their business websites and blogs and what kind of businesses use WordPress today.

Facts And Figures About WordPress Usage

In short:

  • WordPress started in 2003.
  • WordPress is available as a hosted application (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).
  • 23 out of every one hundred new domains registered in the U.S. are for a new WordPress site.
  • There are well over 60 million installations of WordPress worldwide. This number grows everyday.
  • WordPress powers over 30% of the internet. Over one-third of all websites around the world are built with WordPress.
  • WordPress sites around the world publish an average of 24 posts per second.
  • WordPress sites receive over 22 billion monthly pageviews.
  • WordPress blogs receive around 50 million comments per month.
  • WordPress has been translated into over 70 languages.
  • More than 60% of all websites worldwide that use a CMS application are built with WordPress.
  • Over 35 million searches are made on Google each month for terms related to WordPress.
  • WordPress is 100% free to download, use and modify. WordPress is distributed as an open source content management system.
  • WordPress is built by volunteers. Thousands of people from all over the world are at work developing and improving the WordPress application each day.
  • The WordPress application is regularly updated to fix bugs and improve its usage and security.
  • WordPress delivers content online to visitors worldwide. WordPress has been translated and localized into over seventy international languages and dialects.
  • WordPress currently makes available thousands of free WordPress plugins, themes, and widgets to WordPress users.
  • There is practically no limit to what type of site you can build using WordPress.

WordPress Popularity

A content management system (CMS), is a website tool for non-technical users. It is a web application designed to make it easier for non-technical users to add, modify and manage content on their website.

WordPress started in 2003. It was originally a simple program developed by co-founders Matt Mullenweg and Mike Little. WordPress is now the largest self-hosted CMS application in the world, used on millions of sites and accessed by tens of millions of people every day.

WordPress is owned by Automattic.com, which currently employs around 300 people, all of whom work from home. Despite its distributed model and so few employees, WordPress.com (the hosted version of the software) currently attracts more unique views per month than Facebook, Amazon, Twitter, Yahoo.com, and eBay …

WordPress.com monthly uniques

(WordPress.com unique monthly views. Source: Automattic.com)

Here are just some of the latest stats on WordPress usage:

WordPress is the world’s leading CMS platform and powers over 30% of the web …

WP CMS usage statistics

(WordPress CMS usage statistics. Source: trends.builtwith.com/cms)

In terms of CMS usage, no other platform even comes close to WordPress …

WP CMS usage statistics

(WordPress Market Share. Source: w3techs.com)

In fact, more websites are now being built with WordPress.

WordPress is so popular, that trying to keep up with the latest statistics on WordPress is very difficult because the numbers change so frequently.

For example, at the time this post was written, this is the current number of downloads of the latest WordPress version …

number of downloads of the latest WordPress version

(Source: https://wordpress.org/download/counter)

Info

Note: The above figure represents only the most recent version of WordPress. Around one third of all current users have not yet updated their sites to the latest release …

WP versions currently in use

(WP versions in current use. Source: https://wordpress.org/about/stats)

Even as this article was being written, the number of downloads has already increased. If you click on the link above and visit the WordPress download counter site, you will see a much higher download figure … perhaps even an updated version, as the WordPress developer team continually updates the software to fix security issues and bugs, and add new or improved features.

Regarding updates, WordPress has made available to users over 100 new update versions in its first 11 years of existence …

WP release archive

(Over one hundred new WordPress versions have been released to date)

WordPress currently releases a new software update every 3-4 months …

WordPress release versions

(WordPress regularly releases new versions named after famous Jazz musicians)

Information

Incidentally, all major WordPress releases are typically named after famous Jazz musicians, eg:

  • v.2.1 = Ella Fitzgerald (January 22, 2007),
  • v.2.3 = Dexter Gordon (September 24, 2007),
  • v.3.1 = Django Reinhardt (February 23, 2011),
  • v.3.3 = Sonny Stitt (December 12, 2011),
  • v.4.0 = Benny Goodman (September 4, 2014),
  • etc …

Who Is Using WordPress?

Who isn’t using WordPress nowadays? All kinds of organizations and people from all walks of life are using WordPress to blog about everything under the sun.

Large corporations, business of all sizes, technology companies, celebrities, sports stars, famous artists, colleges, government department sites, not-for-profits – even nations are using WordPress …

WordPress.org Web Site Showcase

WP Showcase

Here are just some of the many sites, institutions and people who have built their online presence with WordPress:

  • Global Brands & Companies: Aqua Hotels and Resorts, Glad, GDF SUEZ, McDonald’s Singapore, Vogue, etc …
  • Famous People, Politicians, Sports Stars, Artists & Musicians: Garth Brooks, Rush, Pixies, Brian Smith, Dallas Mavericks, Steve Blake, LA Lakers, Dave Matthews Band, Channing Tatum, Russell Brand, etc …
  • Colleges & Educational Institutions: University of Manitoba Today, International Relations Online at American University, Bates College, The University of Mary Washington, etc.
  • Magazines & Online Media: Thrive Magazine, The New Yorker, InStyle News, CBS New York, etc.
  • Government Sites, Not For Profits & Humanitarian Organizations: Smithsonian Institution’s National Museum of African Art, Canadian Olympic Committee, São Paulo Carnival, Official Gazette of the Republic of the Philippines, Ovarian Cancer National Alliance, etc.

Earlier, we mentioned that WordPress offers users the choice of two formats: a hosted application (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).

  • Businesses prefer the self-hosted version, which can be installed on their own domains and freely modified to suit their needs. In fact, most WordPress self-hosted installations are used for marketing or promoting businesses.
  • More than half of all WordPress users use the hosted version on WordPress.com
  • In 2014, blogs that are part of the WordPress network (blogs hosted either on WordPress.com or self-hosted WordPress sites) published on average 17 new posts per second (around 1.5 million per day).

You can see a live map that shows the latest activity across its hosted service …

WordPress.com - Activity Around The World

WordPress.com – Activity Worldwide

In other articles, we discuss the differences between WordPress.com (hosted) and WordPress.org (self-hosted) versions.

General WordPress Statistics

WordPress Plugins

WordPress users can download and install over almost 40,000 free plugins …

WordPress.org free plugins directory

(WP plugin repository)

We have written a detailed article about plugins here:

WordPress Themes

WordPress users also have access to over 1,700 themes at no cost from the WordPress free theme repository …

WordPress free themes directory

(WordPress.org theme directory)

We have published a great article about WP themes here:

WordPress Language Translations

WordPress has been translated and localized into over 70 international languages and dialects in addition to English …

WordPress.org languages

(WordPress language translations)

WordPress Searches

The search term “WordPress” alone receives around 2.7 million searches per month on Google. Additional WordPress-related terms (e.g. “WordPress themes”, “WP plugins”, ”learn WordPress”, etc. brings the total number of online searches for WordPress terms to more than 35 million …

(WordPress searches online)

(WordPress searches online)

If you compare searches for WordPress to other CMS platforms, WordPress gets searched online five times as much as Joomla and 9x more than Drupal.

WordPress Rates

According to WordPress’ own “State of the Word” 2014 survey, a quarter of all 33,000 WordPress users who responded to the survey stated that they make a full-time living off the WordPress CMS. An earlier survey conducted by WordPress (2012) also found that the median hourly rate of WordPress projects is US$50.

You can find WordPress developers and designers for hire by searching on freelancing sites like Upwork

WP Freelance Developers

According to Upwork, the typical cost for WordPress jobs is between $10 – $500 …

WordPress Job Cost Overview - Upwork.com

(Source: Upwork)

As you can clearly see, there is no end in sight for how much further WordPress can continue to grow.

In other blog posts, you will learn:

  • Why WordPress is the best vehicle for growing your business online,
  • Dozens of reasons why you should choose WordPress for your website or blog, including a detailed breakdown of the unique benefits, features, and advantages of using the WordPress CMS platform,
  • How to automate your business marketing with WordPress,
  • How to drive more traffic, increase conversions, and how to sell more products and services with WordPress.
  • Plus, we’ll be providing new step-by-step tutorials and practical examples on how to use WordPress and grow your business presence online, while also saving thousands of dollars on the costs of web development and web design.

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Sources:

The above statistics were sourced from various locations around the web, including the following sites:

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