This article is part of a detailed article series designed to help you succeed online with the WordPress platform.
For an overview of the article series, see this post:
- WordPress For Small Business – A Complete Guide To Building Your Successful Business Using A WordPress Blog
In this blog post, we present some impressive WordPress usage facts and figures that will help you understand why millions of businesses around the world choose WordPress and what kind of people and businesses use WordPress today.
WordPress Usage Statistics
Below is a summary of what you will learn in this post:
- WordPress began as a blogging tool in 2003.
- WordPress is available in two formats: a hosted platform (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).
- 23 out of every hundred new domains registered in the U.S. are for a new WordPress website.
- There are over 60 million installations of WordPress worldwide. This number is growing everyday.
- WordPress powers over 30% of the internet. Over one-third of all websites worldwide are driven by WordPress.
- WordPress sites around the world publish an average of 24 posts per second.
- WordPress sites receive over 22 billion monthly pageviews.
- WordPress blogs receive around 50 million comments per month.
- WordPress has been translated into over 70 languages.
- More than 60% of all sites worldwide using a CMS application are driven by WordPress.
- Over 35,000,000 searches made each month on Google are for WordPress related terms.
- The WordPress application is completely free to download, use and modify. WordPress is built using an open source content management system.
- WordPress is built by volunteers. Thousands of people from all over the world are at work developing and improving WordPress functionality on an ongoing basis.
- The WordPress application is continually being updated to address bugs and improve its ease of use and security.
- WordPress can deliver your content online to visitors worldwide. WordPress has been translated and localized into over seventy languages and dialects.
- The WordPress repository currently makes available thousands of free WordPress plugins, themes, and widgets to WordPress users.
- There is almost no limit to what you can build with WordPress.
WordPress CMS Market Dominance
In simple terms, a content management system (CMS), is a website tool for non-technical users. It is designed to make it easy for non-technical website owners to add, modify and manage content on their site.
WordPress started in 2003. It was originally a simple program developed by co-founders Matt Mullenweg and Mike Little. It is currently the largest self-hosted content management system (CMS) in the world, used on millions of sites and seen by tens of millions of people every day.
WordPress is owned by Automattic.com, which currently employs around 300 people, all of whom are home-based. Despite being a distributed company with so few employees, WordPress.com (the hosted version of the WordPress software) currently attracts more unique visitors than Facebook, Amazon, eBay, Yahoo, and Twitter …
(WordPress [hosted] monthly uniques. Source: http://automattic.com/about)
Here are just some of the latest WordPress CMS usage stats:
WordPress is the world’s leading CMS platform and powers over 30% of the web …
(WordPress CMS usage statistics. Source: trends.builtwith.com/cms)
In terms of CMS market share, no other platform even comes close to WordPress …
(WordPress Market Share. Source: w3techs.com)
In fact, more sites today are being built with WordPress.
WordPress is so popular, that even keeping up with the latest statistics on WordPress is difficult because the numbers change so frequently.
For example, at the time this post was written, here is the number of downloads of the latest WordPress version …
Note: The above download figure represents only the most recently released version of WordPress. Around one third of all current users have not yet upgraded their installations to the latest release …
(WP versions in current use. Source: https://wordpress.org/about/stats)
Even as this article was being written, the number of downloads has already increased. If you were to click on the link above and visit the WordPress download counter page, expect to see a much higher download figure … perhaps even a newer version, as the WordPress developer team continually updates the software to fix security issues and bugs, and add new or improved features.
Speaking of updates, WordPress has made available to users over one hundred new updates in its first 11 years of existence …
(Over 100 new WordPress versions have been released in its first 11 years)
WordPress currently releases a new software version every 3-4 months or so …
(WordPress regularly releases new software versions named after famous Jazz musicians)
Curiously enough, all major WordPress releases are traditionally named after well-known Jazz music artists, eg:
- v.2.1 = Ella Fitzgerald (January 22, 2007),
- v.2.6 = McCoy Tyner (July 15, 2008),
- v.2.8 = Chet Baker (June 11, 2009),
- v.3.5 = Elvin Jones (December 11, 2012),
- v.4.0 = Benny Goodman (September 4, 2014),
- etc …
Who Is Using WordPress?
In a nutshell, all types of companies and people are using WordPress to blog about every kind of topic imaginable.
Large corporations, business of all sizes, retail companies, celebrities, politicians, famous artists, educational institutions, government sectors, not-for-profits – even countries use WordPress to publish web content and run their official websites and blogs …
WordPress.org Web Site Showcase
Here are just some of the sites, institutions and people who use WordPress:
- Businesses & Companies: Coca-Cola France, DC Diaper Bank, Groupe Renault, McDonald’s Singapore, Vogue, etc …
- Famous People, Politicians, Sports Stars, Actors & Musicians: Garth Brooks, Rush, Kylie Minogue, Brian Smith, Usain Bolt, Riverdance, Mötley Crüe, Gabriel Iglesias, Sylvester Stallone, etc …
- Universities & Educational Institutions: University of Manitoba Today, Milwaukee School of Engineering’s Bridge, Bates College, Lafayette College, etc.
- Magazines & Media: Tribune Media, The New Yorker, FiveThirtyEight, Dusty Cartridge, etc.
- Government Sites, Public Services & Community Organizations: Sweden’s Official Site, Chicago Weather Center, Slow Food Italia, Official Gazette of the Republic of the Philippines, Ovarian Cancer National Alliance, etc.
Earlier, we mentioned that WordPress is available in two formats: a hosted application (WordPress.com) and as a self-hosted, downloadable application (WordPress.org).
- Businesses prefer the self-hosted version, which can be installed in their domain names and freely modified to suit their needs. In fact, most WordPress self-hosted installations are business marketing activities.
- More than half of all WordPress users use the hosted version on WordPress.com
- In 2014, blogs belonging to the WordPress network (blogs hosted either on WordPress.com or externally-hosted WordPress sites) published on average 17 new blog posts per second (around 1.5 million per day).
WordPress.com publishes a live map that lets you see blog post updates around the world in real-time …
WordPress (Hosted Version) – Activity Around The World
In later articles, we will compare the main differences between WordPress.com (hosted) vs WordPress.org (self-hosted) versions.
Additional Statistics About WordPress
WordPress users have access to over 37,000 free WordPress plugins from the WordPress plugin directory …
(WP free plugins directory)
We have written a comprehensive article about WordPress plugins here:
WordPress users also have access to over 1,700 themes for free from the WordPress themes directory …
(WordPress.org themes directory)
For a detailed article about WordPress themes see this post:
Using WordPress In Different Languages
WordPress has been translated and localized into over 70 languages in addition to English …
(WordPress language translations)
The search term “WordPress” alone receives around 2.7 million searches per month on Google. Including WordPress-related terms (e.g. “WordPress themes”, “WP plugins”, ”learn WordPress”, etc. brings the total number of searches online for WordPress terms to around thirty million …
(WordPress searches online)
If you compare searches for WordPress to other CMS platforms, WordPress gets searched five times as much as Joomla and 9x more than Drupal.
According to WordPress’ own “State of the Word” 2014 survey, a quarter of 33,000 WordPress users who participated in the survey stated that they make a full-time living off the WordPress CMS. An earlier survey conducted by WordPress (2012) also found that the median hourly rate of WordPress projects is US$50.
You can find WordPress developers and designers for hire at freelancing sites like Upwork …
According to Upwork, the typical cost for WordPress jobs is around $10 – $500 …
As you can clearly see, the growth and popularity of WordPress is expected to continue for a long time to come.
In other blog posts, we will explore the following:
- Why WordPress is an ideal vehicle for growing your small business online,
- Dozens of great reasons why you should choose WordPress for your business website or blog, including a detailed look at the unique benefits, features, and advantages of using the WordPress CMS platform,
- Ways to automate your business with WordPress,
- How to drive more visitors, get more leads and subscribers, and how to sell more products and services with WordPress.
- Plus, we’ll be publishing many ”how to” tutorials and tips of how to use WordPress to grow your business online, and save thousands of dollars on web development and website design costs.
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The above figures were sourced from various locations around the web, including the following sites:
"Wow! I never knew there's so much to learn about WordPress! I bought one of the WordPress for Dummies three years ago, such authors need to be on this course!" - Rich Law, Create A Blog Now