WordPress – Useful Facts And Statistics

This article provides statistical information and data on WordPress usage worldwide …

This article is part of an article series designed to help small businesses grow online.


For an overview of the article series, see this post:

In this article, we present a number of WordPress usage statistics that will help you understand why millions of businesses around the world use WordPress and what kind of businesses are using WordPress today.

WordPress Usage Statistics

A brief summary:

  • WordPress started in 2003.
  • WordPress offers two formats: a hosted platform (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).
  • 23 out of every hundred new domains registered in the U.S. are for installing a new WordPress website.
  • There are over 60 million installations of WordPress. This number grows everyday.
  • WordPress powers over 30% of the internet. Over one-third of all websites around the world are powered by WordPress.
  • WordPress sites around the world publish an average of 24 posts per second.
  • WordPress sites receive over 22 billion monthly pageviews.
  • WordPress blogs receive around 50 million comments per month.
  • WordPress has been translated into over 70 languages.
  • More than 60% of all sites worldwide that use a content management system are built with WordPress.
  • Over 30 million searches made each month on Google are for WordPress related terms.
  • WordPress is 100% free to download, use and modify. WordPress is built using an open source content management system.
  • WordPress is built and improved upon by volunteers. People from all over the world work on developing and improving the WordPress application on an ongoing basis.
  • The WordPress application is regularly updated to address bugs and improve its ease of use and security.
  • WordPress delivers content online to visitors worldwide. WordPress has been translated and localized into over 70 international languages.
  • WordPress currently makes available thousands of free WordPress plugins, themes, and widgets to WordPress users.
  • There is almost no limit to what you can do using WordPress.

WordPress Market Share

A content management system (CMS), is a website tool for non-technical users. It is designed to make it easy for non-technical website owners to add, modify and manage content on their website.

WordPress began in 2003. It was originally written by Matt Mullenweg and Mike Little. WordPress is now the most popular self-hosted CMS-based publishing platform in the world, used on millions of sites and seen by tens of millions of people every day.

WordPress is owned by Automattic.com, which currently employs around 300 people, all of whom are home-based. Despite its distributed model and so few employees, WordPress.com (the hosted version of the software) currently attracts more unique views per month than Amazon, Facebook, Twitter, eBay, and Yahoo …

WordPress.com unique monthly visits

(WordPress [hosted version] unique monthly visitors. Source: Automattic.com)

Consider the following WordPress usage stats:

WordPress is the world’s leading CMS platform and powers over 30% of the web …

WP usage figures

(WP usage stats. Source: trends.builtwith.com/cms)

In terms of CMS dominance, no other platform even comes close to WordPress …

WordPress usage statistics

(WordPress Market Share. Source: w3techs.com)

In fact, more and more websites and blogs are being powered by the WordPress CMS platform.

WordPress is so popular, that even keeping up with the latest statistics on WordPress is very difficult because the information changes so frequently.

For example, at the time this post was published, here is the current number of downloads of the latest WordPress version …

current number of downloads of the latest WordPress version

(Source: https://wordpress.org/download/counter)


Note: The above download figure represents only the most recent version of WordPress. Around one third of all current users have not yet upgraded their installations to the latest version …

WP versions currently in use

(WP versions in current use. Source: https://wordpress.org/about/stats)

Even as this post was being written, the number of downloads is already increasing. If you click on the link above and visit the WordPress download counter site, you should expect to see a significantly higher number of downloads … perhaps even a newer version, as the WordPress community continually updates the software to fix security issues and bugs, and add new or improved features.

Regarding updates, WordPress has made available over 100 new update versions since 2003 …

WP release archive

(Over one hundred new WordPress versions have been made available since 2003)

WordPress currently releases a new software version every 3-4 months …

WordPress release versions

(WordPress regularly releases new versions named after famous Jazz musicians)


Curiously enough, all major WordPress version updates have a tradition of being named after famous Jazz musicians, eg:

  • v.2.1 = Ella Fitzgerald (January 22, 2007),
  • v.2.7 = John Coltrane (December 10, 2008),
  • v.3.1 = Django Reinhardt (February 23, 2011),
  • v.3.6 = Oscar Peterson (August 1, 2013),
  • v.3.8 = Charlie Parker (December 12, 2013),
  • etc …

Who Is Using WordPress?

In a nutshell, all different types of companies and people from all walks of life use WordPress to publish content about every kind of topic imaginable.

Well-known brands, business of all sizes, technology companies, celebrities, politicians, famous artists, educational institutions, government sectors, not-for-profits – even countries are using WordPress blogs …

WP Website Showcase

WordPress.org Showcase

Here are just some of the businesses, companies and people who use WordPress:

  • Businesses & Corporations: Factory Jackson, Dole, GDF SUEZ, Group Bouygues, Vogue, etc …
  • Celebrities, Politicians, Sports Stars, Actors & Musicians: Garth Brooks, Narendra Modi, Prime Minister of India, Pixies, Beyoncé, The Sacramento Ballet, Steve Blake, LA Lakers, Kobe Bryant, Channing Tatum, Russell Brand, etc …
  • Colleges & Educational Institutions: University of Manitoba Today, Stony Brook University School of Journalism, UCF College of Medicine, Salve Regina University, etc.
  • Magazines & Media: Thrive Magazine, The Australian, IMC TV, LinkedIn, etc.
  • Government Sites, Not For Profits & Community Organizations: Open.NASA.gov, Canadian Olympic Committee, São Paulo Carnival, UK Government Cabinet Office Digital Team, Amnesty International Korea, etc.

Earlier, we mentioned that WordPress is available as a hosted platform (WordPress.com) and as a self-hosted, downloadable application (WordPress.org).

  • Businesses prefer the self-hosted version, which can be installed on their domains and customized to suit their needs. In fact, most WordPress self-hosted installations are set up for business use.
  • More than half of all WordPress users use the hosted version on WordPress.com
  • In 2014, WordPress blogs (blogs hosted either on WordPress.com or self-hosted WordPress sites) published on average 17 blog posts every second (around 1.5 million posts per day).

You can see a live map that shows the latest activity across its hosted service …

WordPress (Hosted Version) - Activity Around The World

WordPress (Hosted Version) – Activity Worldwide

In other tutorials, we will address the differences between WordPress.com (hosted) vs WordPress.org (self-hosted) versions.

General WordPress Statistics

WordPress Plugins

WordPress users have access to over 37,000 free plugins …

WordPress.org free plugins repository

(WordPress.org plugin repository)

We have published a great article about WP plugins here:

WordPress Themes

WordPress users can also download and install over 1,700 free WordPress themes …

WP free themes repository

(WordPress themes repository)

We have written a comprehensive article about WP themes here:

WordPress In Other Languages

WordPress has been translated and localized into over 70 languages in addition to English …

WordPress.org languages

(WordPress.org language translations)

WordPress Searches Online

The search term “WordPress” alone receives around 2.7 million searches per month on Google. Including WordPress-related terms (e.g. “WordPress themes”, “WP plugins”, “WordPress tutorials”, etc. brings the total number of online searches for WordPress terms to more than 30 million …

(WP searches online)

(WordPress-related searches online)

If you compare searches for WordPress to other CMS platforms, WordPress gets searched online 5 x more than Joomla and nine times more often than Drupal.

WordPress Rates

According to WordPress’ own “State of the Word” 2014 survey, a quarter of all 33,000 users who participated in the survey said that they make a full-time living off the WordPress CMS. An earlier survey conducted by WordPress (2012) also found that the average hourly rate of WordPress projects is US$50.

You can find WordPress designers and developers for hire by searching on freelancing sites like Upwork

WP Freelance Developers

According to Upwork.com, the typical job cost ranges for WordPress are between $10 – $500 …

WordPress Job Cost Overview - Upwork

(Source: Upwork)

As you can clearly see from the above facts and figures, there is no end in sight for how much further WordPress can continue to dominate the CMS market.

In other blog posts, we will address the following areas:

  • Why WordPress is the smartest option in most situations when it comes to choosing a platform to grow your business online,
  • Over 50 reasons why you should choose WordPress for your business website or blog, including a detailed review of the benefits, features, and advantages of using WordPress,
  • Ways to automate your business with WordPress,
  • How to generate targeted visitors to your site, get more leads and subscribers, and sell more products and services with WordPress.
  • Plus, we’ll be publishing lots of step-by-step tutorials and tips on how you can use WordPress to expand your business online, while also saving thousands of dollars on website development and web design costs.

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Information Sources:

The above statistics were sourced from various locations around the web, including the following sites:


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