Are you planning to sell goods online?
WordPress developers not only make great plugins for e-Commerce available to WP users, but there are also hundreds of great WordPress themes that let you easily set up and run your store online.
In this post, we’ll show you where to find many beautiful and inexpensive themes for selling your products or services online with WordPress.
Beautiful eCommerce Themes For Selling Products Online With WordPress
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When searching for e-Commerce WP themes there are a few things you should keep in mind:
Template Style
As well as looking for a beautiful theme for your online shop, you will want your theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of shop you have in mind (e.g. fashion store, electronics store, specialty items, etc).
eCommerce Functionality
In many cases, much of the e-Commerce functionality in your web store will come from the WordPress plugins you select to power your e-Commerce site.
As you will see, however, some themes also have additional options and settings that can enhance your store’s eCommerce capabilities and help you provide a better online shopping experience for your site visitors without requiring extra plugins.
This can include options that allow you to easily control your site’s theme colors without editing code, toggle features on and off, adjust your store layout easily, global banner advertising management, search engine optimization for product descriptions, shortcodes and more.
Easy Cart Setup And Store Checkout Integration
Most professional eCommerce themes provide easy cart setup with various payment processing merchants and solutions, allowing you to accept different types of payment online (e.g. credit cards, PayPal, Stripe, etc.) and start processing orders online sooner.
Responsive Theme Design
A responsive theme enables websites to automatically resize to display smoothly across different monitor sizes and screen resolutions, as well as different devices (e.g. laptops, iPads, cell phones, etc).
We have written a detailed post about the importance of choosing themes with responsive layouts here:
Support
If you plan to sell products or services online, there are many things that can and probably will turn into problems with the online selling process itself. The last thing you want to go through when dealing with emails or support tickets annoyed or even angry customers is to be using a theme that has serious issues and you can’t get someone to get the support you need.
For this reason, we highly encourage you to carefully consider choosing WP themes that offer support and regular updates when looking for a theme for your webstore. Often, you have a better chance of getting updates and support from paid theme developers, than by using a free website template.
With the above in mind, let’s take a look now at some of the WordPress templates you can use to set up an online shop that will keep customers coming back to buy products from your website:
Free eCommerce Themes For WordPress
Virtue Free Theme For eCommerce

Virtue Free theme is a versatile theme. Even though there is a paid version available that offers additional premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme version is pre-loaded with loads of premium options and is also highly customizable.
Virtue also features a clean modern design, is built with the latest web design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly e-Commerce.
Additionally, Virtue is fully WooCommerce-ready (see below) and comes with all the tools you need to design a great-looking shop online.
Some of the features of this theme also include:
- Portfolio posts and pages (use these to show your items). The versatile design of the Virtue theme is ideally-suited for any kind of e-Commerce business, web shop, portfolio or personal site.
- A powerful options panel where you can set things like your home layout, sliders, custom fonts, and modify the design of your site without requiring CSS knowledge.
- Translation-enabled. Virtue comes with built-in language support for Russian, Italian and Spanish and can also be translated into any other language, allowing you to sell products to a worldwide audience.
Go here for more information: Virtue Free Theme For eCommerce
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FabThemes

Fabthemes makes available many cool and premium quality WordPress themes for free.
Fabthemes come with an Options panel that lets users change and configure a number of theme options and settings. Also, they provide unencrypted theme footer files with their themes to help you feel confident about downloading and using safe theme files on your site.
In addition to free WordPress themes that work in a wide range of other uses, Fabthemes provides a category of themes suitable for setting up e-Commerce stores.
For more information about the FabThemes range of eCommerce free themes like “Cartel“, “eBuy” and “Zenshop“, go here: FabThemes Free e-Commerce Themes For WordPress
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WordPress.org WordPress eCommerce Themes
One of the best places to look for free WordPress themes for e-Commerce is the free repository of WordPress themes at WordPress.org.

You can find free e-Commerce themes for WordPress in the directory using the following methods:
- Go to WordPress.org/themes and search for keywords like ”ecommerce”
- Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=eCommerce
An easier method to browse free themes for e-Commerce is to log into your WordPress dashboard and use the WordPress theme search feature in the Appearance > Themes screen …

Browse hundreds of free WordPress themes for e-Commerce here: WordPress.org WordPress Themes Directory
Now that you know where to find loads of great free themes for e-Commerce, let’s take a look at paid WordPress themes for eCommerce.
Paid eCommerce Themes For WordPress
Below are some of the best places on the net where you can find many excellent and professional themes for selling online with WordPress, as well as some great WordPress eCommerce themes we recommend:
StoreFront Themes For WP eCommerce
Storefront Themes make elegant themes you can use to set up online shops …
Click Here To Browse All StoreFront Themes …
StoreFront themes for eCommerce provide great technical support and feature fully responsive design …

The collection of responsive StoreFront eCommerce themes is also highly customizable, with beautiful product pages that have a unique look across different screen sizes …

For more details go here: StoreFront
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Elegant Themes
Elegant Themes employs a team of highly talented and professional web designers to create simple, beautiful and professional premium WordPress themes.
As stated on their website …
Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.
In general, all themes designed by Elegant Themes are built around paying great attention to detail and provide loads of advanced built-in features such as shortcodes, page templates and theme options that give users, including full control over their website, plus great support from an experienced and dedicated support staff …

Click Here To View Elegant Themes …
Here are just a couple of beautiful WordPress themes for e-Commerce available at Elegant Themes:
eStore

eStore provides an elegant theme for setting up an online store. The theme is easy to configure and integrates easily with many popular and free e-Commerce plugins, such as eShop and Simple PayPal Shopping cart, plus additional shopping carts.
In addition to being compatible with all of the major web browsers and providing localized support for easy translation, the eStore eCommerce theme for WordPress is available in a range of unique colors …

For more details about this theme go here: eStore
Boutique e-Commerce WP Theme

The Boutique WordPress Theme allows you to integrate your online store with some of the most popular eCommerce plugins available, allowing you to use your favorite system without any conflicts.
To learn more about this theme go here: Boutique
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Like all other Elegant themes in the Theme collection, both eStore and the Boutique theme shown above come with a built-in feature called “ePanel” that automatically displays inside your WordPress dashboard as soon as you activate the theme …

The ePanel theme options panel lets you easily control your website without modifying template code. With ePanel you can toggle features on and off, reconfigure your layout at the click of a button, manage your advertising banners, optimizing product names, categories and descriptions for search engines, shortcodes and more.
An additional benefit of using Elegant Themes apart from all of the beautiful themes they make available is that their business model is built around giving you access to all of their themes for one low yearly fee.
For more details go here: Elegant – WordPress eCommerce Themes
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WooThemes For WordPress
WooThemes is one of the most popular sites you can go visit to search for themes for WordPress-based eCommerce.

WooThemes are especially designed to integrate with the WooCommerce plugin, giving you a full-featured eCommerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of amazing WooThemes WP themes you can choose to build your webstore.
Click Here To View All WooCommerce Themes From WooThemes …
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ThemeForest – WordPress eCommerce Themes
Theme Forest is an online marketplace where you can search for loads of professionally designed WordPress themes and buy quality WordPress themes starting from as low as just $5.
Below are just some of the many WordPress e-Commerce themes available at Theme Forest …
Simplicity WP Theme
Simplicity is an elegant and flexible WP theme for eCommerce that offers responsive design, is retina-ready and supports e-Commerce plugins like WooCommerce and JigoShop.
For more details about this theme visit this site: Simplicity Theme For WordPress
VintageStyle e-Commerce WP Theme
VintageStyle eCommerce theme is a clean and elegant eCommerce theme designed for corporate websites and eCommerce ventures. The theme is suitable for small to large business setups, and online shopping stores.
Supported with custom templates, widgets, short codes, and customization options, this WP theme can be used in a range of different business and e-Commerce projects.
To learn more about this theme visit this site: ThemeForest WordPress Themes – VintageStyle
SmartShop
SmartShop is a clean and responsive WordPress eCommerce theme and shopping cart stores.
This web template is fully compatible with the WooCommerce System.
For more details about this theme visit this site: SmartShop WordPress Theme
Lathika WP Theme
Lathika is a responsive theme for doing e-Commerce with WordPress designed specifically for use with the JigoShop plugin …

JigoShop is an eCommerce plugin for WordPress.
To learn more about JigoShop go here: http://wordpress.org/plugins/jigoshop/
The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and many other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.
For more details about this theme go here: Lathika Theme For WordPress
MeariShop eCommerce WP Theme
MeariShop is a clean and flexible e-Commerce web template for WordPress that utilizes the functionality of WooCommerce plugins to create a versatile WordPress-driven online shop with unlimited layout options and unlimited skins.
MeariShop is powered by the advanced Hana Panel, which provides tons of options to manage and change any aspect of the theme – this theme is ideal for new website owners with no coding knowledge and web developers alike.
For more details about this theme visit this site: MeariShop eCommerce WP Theme
In addition to the above themes, you can browse hundreds of WP eCommerce themes listed in ThemeForest just by choosing their WordPress > eCommerce category …

Click Here To View ThemeForest Themes …
As you can see, there is no reason at all why your WordPress-based online store can’t give you the same power, functionality and ability to sell products online as more expensive e-Commerce platforms and look amazing too!
We hope the above has given you many choices to sell products online with WordPress.
To learn more about WordPress themes and the “pros” and “cons” of choosing free themes vs paid themes, see this post:
Finding Great Paid And Free Responsive WordPress Web Themes For Your Business Site Or Blog
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