Are you planning to set up an online store?

The WordPress developer community not only makes great e-Commerce plugins available to WordPress users, but there are also hundreds of great WordPress web templates that you can choose from to easily set up and run your store online.

In this post, we’ll show you where to find many beautiful and professionally-designed web templates for selling products online with WordPress.

Beautiful WP Web Templates For e-Commerce

When looking for eCommerce templates there are some things to keep in mind:

Theme Style

As well as finding a versatile theme for your web shop, you will want the web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of webshop you have in mind (e.g. fashion store, electronics store, household items, etc).

Functionality

In many cases, most of the e-Commerce functionality in your online shop will come from the plugins used to power your eCommerce site.

As you will see, however, a number of eCommerce themes also come with built-in functionality that can enhance your website’s eCommerce capabilities and help you provide a better online shopping experience for your site visitors without requiring additional plugins.

This can include options that allow you to control your site’s overall color scheme without editing code, toggle features on and off, reconfigure your layout easily, banner advertising management, search engine optimization for product descriptions, shortcodes and more.

Easy Shopping Cart Setup

Most professional-quality eCommerce themes provide easy cart & store integration with various payment processing merchants and solutions, allowing you to accept various forms of payment online (e.g. credit cards, PayPal, 2Checkout, etc.) and begin processing orders online sooner.

Responsive Theme Design

A responsive theme allows websites to automatically reconfigure the layout to display smoothly across different monitor sizes and screen resolutions, as well as different devices (e.g. laptops, tablets, mobile phones, etc).

We have written a detailed article about the importance of choosing themes with responsive layouts here:

• WordPress Themes Explained

Theme Support

If you plan to sell products or services online, there are many things that can and probably will go wrong with the eCommerce process itself. The last thing you want to experience when dealing with problems and upset or even angry and abusive customers is to be using a theme that is causing problems and you can’t get access to the theme developer to get the support you desperately need.

For this reason, we highly recommend that you carefully consider using WordPress themes that offer support and regular updates when searching for a theme for your online store. Often, you have a better chance of getting support and updates from premium theme developers, than by using a free template.

With the above in mind, let’s turn our attention now to some of the WordPress web templates you can use to set up an online shop that will keep people buying products from your website:

Free WordPress e-Commerce Themes

Virtue Free WP Theme For e-Commerce

Virtue by Kadence Themes is versatile. Even though there is a paid version available that includes many additional premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme is already pre-loaded with loads of premium options and is also highly customizable.

This theme also features a clean and modern design, is built with the latest web design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly e-Commerce.

Additionally, Virtue Free theme is WooCommerce-ready (see below) and comes with all the tools you need to design a great-looking store online.

Some of the features of this theme include:

• Portfolio posts and pages (use these to showcase your products). The versatile design of the Virtue theme is ideally-suited for any kind of e-Commerce business site, store online, portfolio or personal site.
• An options panel where you can set things like your home layout, sliders, custom fonts, and completely customize the look of your site without requiring CSS knowledge.
• Translation-enabled. The Virtue theme comes with built-in language support for Russian, Italian and Spanish and can also be translated into any other language, allowing you to sell your products to a worldwide customer base.

For more information go here: Virtue Free WordPress eCommerce Theme

***

FabThemes Free eCommerce Themes For WordPress

Fabthemes makes available many stylish and premium quality WordPress themes for eCommerce for free.

All themes are built with an Options panel that lets users adjust and configure various theme options and settings. Also, theme footer files are not encrypted to help reassure you that you will be downloading and using safe theme files on your site.

In addition to free WordPress themes that suit a range of applications, Fabthemes provides themes suitable for setting up online stores.

Go here for more information about their range of eCommerce free themes like “iShop“, “Viper” and “Zenshop“, visit their site: FabThemes WordPress eCommerce Themes

***

WordPress.org eCommerce Themes

One of the best places to browse hundreds of free WordPress themes for e-Commerce is the free theme directory at WordPress.org.

You can browse all of the free eCommerce themes for WordPress in the directory using the following methods:

• Go to WordPress.org/themes and search for keywords like “e-commerce”
• Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=eCommerce

An easier method to find free WordPress themes for eCommerce is to log into your WordPress dashboard and use the WordPress theme search feature in the Appearance > Themes section …

Browse hundreds of free eCommerce themes for WordPress here: WordPress.org

Now that you know where to search for great free e-Commerce themes for WordPress, let’s take a look at paid e-Commerce themes for WordPress.

Paid WordPress eCommerce Themes

Below are some of the best places on the net where you can go to find the best professional website templates to help you set up up a WordPress-based online store, as well as some great WP eCommerce themes we recommend:

StoreFront Themes

Storefront Themes offer users many stunning themes for setting up e-Commerce shops …

Click Here To Browse StoreFront Themes …

StoreFront e-Commerce themes provide great customer support and feature fully responsive design …

The entire collection of responsive StoreFront eCommerce themes is also highly customizable, with beautiful product pages that have a unique look across different screen sizes …

For more details go here: StoreFront eCommerce WordPress Themes

***

Elegant Themes

Elegant Themes employs a team of extremely talented and professional web designers to create simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes designed by Elegant Themes pay great attention to detail and provide many advanced features like shortcodes, page templates and theme options that give website owners, including complete control over their sites, plus great theme support from an experienced and dedicated support staff …

Click Here To View All Elegant Themes …

Here are just a couple of beautiful WordPress themes for e-Commerce available at Elegant Themes:

eStore eCommerce WordPress Theme

eStore offers an elegant solution for selling products online. The theme is simple to configure and integrates easily with some of the most popular and free eCommerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all major web browsers and providing localized support for easy translation, eStore is available in a range of unique colours …

For more details about this theme visit this site: eStore WordPress Theme

Boutique eCommerce WP Theme

Boutique allows you to integrate with some of the most popular eCommerce plugins available, allowing you to use your favorite solutions without any conflicts.

To learn more about this theme go here: Boutique e-Commerce WP Theme

Like every other Elegant theme in the collection, both the eStore eCommerce theme for WordPress and the Boutique theme shown above come with a built-in feature called “ePanel” that instantly displays inside the WP dashboard the moment the theme is activated …

The ePanel theme options panel allows you to control your without editing template code. ePanel allows you to toggle theme features on and off, adjust your layout, global banner advertising management, optimizing product names, categories and descriptions for search engines, shortcodes and more.

One of the other great benefits of using Elegant Themes apart from all of the beautiful themes they design is that they offer a range of plans that let you access all themes in their collection for one low yearly fee.

For more details go here: Elegant

***

WooCommerce WordPress Themes

WooThemes provide dozens of eCommerce themes for WordPress.

WooThemes are especially designed to integrate with the WooCommerce plugin, giving WP users a fully functional e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of great WooThemes WordPress themes you can choose to build your webstore.

Click Here To View All WooThemes For eCommerce …

***

ThemeForest Premium eCommerce WordPress Themes

Theme Forest is an online marketplace where you can find loads of professionally designed WordPress themes and buy quality WordPress themes starting from as little as $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest …

Simplicity e-Commerce WordPress Theme

Simplicity is a flexible and elegant theme for eCommerce that offers responsive design, is retina-ready and supports eCommerce plugins like WooCommerce and JigoShop.

To learn more about this theme go here: Simplicity

VintageStyle Theme For WordPress

VintageStyle eCommerce theme is a clean and elegant eCommerce theme designed for corporate websites and eCommerce ventures. This theme can be used for small to large business setups, and online shops.

Supported with custom templates, widgets, shortcodes, and many other customization options, this theme can be used in a range of different business and e-Commerce projects.

For more details go here: ThemeForest WordPress eCommerce Themes – VintageStyle

SmartShop e-Commerce WP Theme

SmartShop is a very clean and responsive theme for doing eCommerce with WordPress and shopping cart stores.

This web template is fully compatible with the WooCommerce System.

For more details about this theme go here: SmartShop WP Theme

Lathika

Lathika is a responsive eCommerce theme designed specifically for use with the JigoShop plugin …

JigoShop is a WordPress plugin for eCommerce.

For more details about JigoShop visit this plugin URL: http://wordpress.org/plugins/jigoshop/

The Lathika theme comes equipped with detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.

To learn more about this theme go here: Lathika

MeariShop

MeariShop is a clean and flexible eCommerce web site template for WordPress that utilizes the functionality of WooCommerce plugins to create a versatile WordPress-driven webstore with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides loads of options to manage and modify any aspect of the theme – this theme is ideal for both new website owners with no coding knowledge and web developers alike.

For more details about this theme visit this site: ThemeForest WordPress e-Commerce Themes – MeariShop

In addition to the themes shown above, you can find hundreds of WP eCommerce themes listed on ThemeForest just by visiting the site and searching through the WordPress > eCommerce category …

Click Here To View More ThemeForest Themes …

As you can see, there is no reason at all why your WordPress-based online store shouldn’t give you the same power and functionality to sell products online as more expensive e-Commerce platforms and look amazing too!

We hope this post has provided you with some inspiration to set up a WordPress-based online store.

To learn more about the differences between free WP themes vs premium themes, see this post:

How To Find The Best Free And Paid Responsive WordPress Web Templates For Your Business Online

***