Are you planning to sell products or services online?

The WordPress developer community not only makes great e-Commerce plugins available to users, but there are also hundreds of excellent website templates for WordPress that you can use to easily set up and run your store online.

In this article, we’ll show you where to find many beautiful and inexpensive web templates for selling products or services online with WordPress.

Best WP Web Templates For e-Commerce

When looking for e-Commerce theme-based solutions there are a few points you should keep in mind:

Template Style

As well as finding a versatile theme for your web store, you will want the web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of webshop you have in mind (e.g. fashion accessories, selling electronic goods online, gift store, etc).

eCommerce Functionality

In many cases, most of the eCommerce functionality in your web store will come from the plugins you select to power your e-Commerce site.

As you will see, however, some e-Commerce templates also include additional options that can improve your website’s eCommerce capabilities and help you provide a better customer experience for your site visitors without requiring additional plugins.

This can include the ability to easily control your website’s theme colors without editing web code, toggle theme features on and off, reconfigure your layout easily, manage advertising banners, optimizing product categories and descriptions for search engines, shortcodes and more.

Easy Cart Setup

Most professional WP e-Commerce themes offer easy shopping cart setup with various payment processing merchants and solutions, allowing you to accept various types of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and start processing orders online sooner.

Responsive Theme

A responsive theme allows a website to automatically reconfigure the layout to display smoothly across different monitor sizes and screen resolutions, as well as different platforms.

We have written a detailed article about the importance of choosing WordPress themes with responsive design here:

• WordPress Themes Explained

Support

If you plan to sell products or services online, there are many things that can happen with the online shopping process itself. The last thing you want to go through when dealing with emails irritable or even angry customers is to be using a theme that is giving you and your customers a headache and you can’t get access to the theme developer to get the problem fixed.

For this reason, we strongly encourage you to carefully consider using themes that offer support and regular updates when looking for a theme for your online store. Often, you have a better chance of getting updates and support from paid theme developers, than by using a free theme.

With these points in mind, let’s now turn our attention to some of the templates you can use to set up an online shop that will keep customers buying products from your website:

Free WordPress Themes For e-Commerce

Virtue

Virtue by Kadence Themes is extremely versatile. Even though there is a premium version available that includes additional features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free option comes already pre-loaded with tons of great features and is also highly customizable.

This theme also features a simple, clean and modern design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme.

Additionally, Virtue Free theme is fully WooCommerce-ready (see below) and comes with all the tools you need to build an awesome shop online.

Some of the features of this theme include:

• Portfolio posts and pages (use these to display your products). The versatile design of this theme is perfect for any kind of e-Commerce business, store online, portfolio or personal site.
• An options panel where you can modify settings for your home layout, sliders, custom fonts, and customize the design of your site without requiring knowledge of technical stuff like CSS.
• Translation-enabled. This theme comes with built-in support for Spanish, Russian and Italian language files and can also be translated into any other language, allowing you to sell products to a worldwide audience.

For more information about this theme, go here: Virtue Free e-Commerce Theme For WordPress

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FabThemes e-Commerce Themes

Fabthemes provides web users with many cool and premium quality WordPress themes for e-Commerce for free.

All themes come with an Options panel that lets users change and configure a number of theme options and settings. Also, theme footer files are not encrypted to help reassure you that you will be downloading and using safe theme files on your site.

As well as creating free themes that work in a wide range of other uses, Fabthemes provides a category of themes suitable for setting up web stores.

For more information about the FabThemes range of eCommerce themes like “iShop“, “Viper” and “Zenshop“, go here: FabThemes WP e-Commerce Themes

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WordPress.org Free e-Commerce Themes For WordPress

A great place to look for free themes for eCommerce is the free repository of WP themes at WordPress.org.

You can find free eCommerce themes for WordPress in the directory using the following methods:

• Go to WordPress.org/themes and search for keywords like ”ecommerce”
• Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=eCommerce

An easier method to browse free themes for e-Commerce is to log into your WP dashboard and use the WordPress theme search feature in the Appearance > Themes screen …

Search for free eCommerce themes for WordPress here: WordPress.org Free WordPress Themes For eCommerce

Now that you know where to find loads of great free WP themes for e-Commerce, let’s take a look at paid e-Commerce themes for WordPress.

Paid eCommerce Themes For WordPress

Below are some of the best places on the net where you can go to find great professional web templates for selling products online with WordPress, as well as some great WP eCommerce themes we recommend:

StoreFront – WordPress eCommerce Themes

Storefront Themes make loads of amazing WordPress themes for setting up professional e-Commerce shops …

Click Here To Browse All StoreFront Themes …

StoreFront themes for eCommerce provide great theme support and feature fully responsive design …

The entire collection of responsive StoreFront e-Commerce themes is also completely customizable, with beautiful product pages that have a unique look across different screen sizes …

For more details go here: StoreFront WordPress eCommerce Themes

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Elegant eCommerce WordPress Themes

Elegant Themes employs a team of extremely talented and professional web designers to create simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes created by Elegant Themes pay great attention to detail and provide many advanced features such as shortcodes, page templates and theme options that give users, including full control over their sites, plus top-notch tech support from an experienced and dedicated support staff …

Click Here To Browse All Elegant Themes …

Here are just a few of the beautiful WordPress themes for e-Commerce available at Elegant Themes:

eStore

eStore provides an elegant theme for selling products online. The theme is easy to configure and offers integration options with some of the most popular and free e-Commerce plugins, such as eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all main web browsers and providing localized support for easy translation, eStore comes in a range of unique colors …

To learn more about this theme go here: eStore Theme For WordPress

Boutique

The Boutique Theme For WordPress lets you integrate your webstore with some of the most popular WordPress eCommerce plugins available, allowing you to use your preferred solutions without any conflicts.

To learn more about this theme visit this site: Boutique

Like every other Elegant theme in the catalog, both the eStore eCommerce theme for WordPress and the Boutique theme shown above come with a built-in feature called “ePanel” that automatically displays inside your WP dashboard as soon as you activate the theme …

The ePanel theme options panel allows you to control your web site without modifying the underlying template code. With ePanel you can toggle features on and off, reconfigure your store layout easily, manage your advertising banners, optimizing product names, categories and descriptions for search engines, shortcodes and more.

One of the other benefits of choosing Elegant Themes apart from the beautiful themes they make available is that they offer a range of plans that let you access their entire theme collection for one low annual fee.

For more details go here: Elegant WordPress eCommerce Themes

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WooCommerce eCommerce WordPress Themes

WooThemes offer one of the largest collections of themes for WordPress-based eCommerce.

WooThemes are especially designed to integrate with the WooCommerce plugin, giving WP users a complete eCommerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of amazing WooThemes WordPress themes you can choose to build your webstore.

Click Here To Learn More About WooCommerce Themes From WooThemes …

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ThemeForest Premium eCommerce Themes

Theme Forest is an online theme marketplace where you can access loads of professionally designed WordPress themes and buy quality WordPress themes starting from as little as $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest …

Simplicity

Simplicity is an elegant and flexible eCommerce theme that offers responsive design, is retina-ready and supports e-Commerce plugins like WooCommerce and JigoShop.

For more details visit this site: Simplicity e-Commerce WP Theme

VintageStyle

VintageStyle eCommerce theme is a clean and elegant e-Commerce theme for WordPress designed for corporate websites and eCommerce ventures. The theme can also be used for small to large business setups, and online stores.

Supported with custom templates, widgets, short codes, and customization options, this WordPress theme can be used in a number of business and e-Commerce projects.

For more details visit this site: VintageStyle eCommerce WP Theme

SmartShop

SmartShop is a very clean and responsive theme for eCommerce and shopping cart websites.

This web template is also fully compatible with the WooCommerce System.

To learn more about this theme go here: ThemeForest WP Themes – SmartShop

Lathika

Lathika is a responsive WordPress e-Commerce theme designed specifically for use with the JigoShop plugin …

JigoShop is plugin for e-Commerce.

For more information about JigoShop go here: http://wordpress.org/plugins/jigoshop/

The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling digital, physical or virtual products.

For more details about this theme go here: Lathika eCommerce WP Theme

MeariShop WordPress Theme

MeariShop is a clean and flexible WP theme for eCommerce that utilizes the functionality of WooCommerce plugins to create a versatile WordPress-powered webstore with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides tons of options to help you manage and modify any aspect of the theme – it is well suited for both beginners with no coding knowledge and developers.

For more details go here: MeariShop e-Commerce WP Theme

In addition to the themes shown above, you can find hundreds of WordPress eCommerce themes listed in ThemeForest simply by visiting the site and searching through the WordPress > eCommerce category …

Click Here To View More ThemeForest Themes …

As you can see, there is absolutely no reason why a WordPress-based online store can’t provide you with the same power, functionality and ability to sell products online as more expensive e-Commerce platforms and look beautiful too!

We hope this article has provided you with some inspiration to consider setting up a WordPress-based online store.

To learn more about WordPress themes and the “pros” and “cons” of choosing free themes and paid WP themes, see this post:

Where To Find Great Free And Premium WordPress Themes On The Web

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