Are you planning to set up a web store?
WordPress developers not only make great plugins for e-Commerce available to WP users, but there are also many excellent WordPress themes that you can choose from to easily set up and run your online store.
In this article, we’ll show you where to find many beautiful and professionally-designed web templates for selling products online with WordPress.
Finding Great eCommerce Themes For WordPress
When searching for e-Commerce web site template-based solutions there are a number of things you should keep in mind:
As well as finding a beautiful theme for your online shop, you will want the theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of store you have in mind (e.g. fashion accessories, electronics store, art store, etc).
In many cases, most of the e-Commerce functionality in your web shop will come from the WordPress plugins you decide to install to power your eCommerce site.
As you will see, however, a number of e-Commerce templates also have additional options that can improve your website’s eCommerce capabilities and help you provide a better online shopping experience for your site visitors without requiring you to install additional plugins.
This can include the ability to easily control your website’s overall color scheme without modifying the underlying code, toggle theme features on and off, adjust your store layout, manage your advertising banners, search engine optimization for product categories, shortcodes and more.
Easy Shopping Cart Setup And Integration
Most professional WP e-Commerce themes provide easy cart & store integration with various payment processing merchants and solutions, allowing you to accept various forms of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and begin processing orders online without experiencing complicated technical implementation processes or delays.
Responsive Theme Layout
A responsive theme enables websites to automatically readjust the web layout to display smoothly across different monitor sizes and screen resolutions, as well as different devices (e.g. PCs, iPads, cell phones, etc).
We have written a detailed article about the importance of choosing themes with responsive design here:
Theme Updates And Support
If you are planning to sell products or services online, there are many things that can turn into problems with the online selling process itself. The last thing you want to experience when dealing with upset or even angry and abusive customers is to be using a theme that is creating conflicts and you can’t get a timely reply from the theme developer to get the support you need.
For this reason, we highly recommend that you carefully consider using WordPress themes that offer support and regular updates when searching for a template for your webstore. Often, you have a better chance of getting updates and support from paid theme developers, than by using a free website template.
With the above in mind, let’s now turn our attention to some of the WordPress templates you can use to set up an online shop that will keep customers coming back to buy products from your website:
Free eCommerce Themes For WordPress
Virtue is a versatile theme. Even though there is a premium version available that includes premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme comes already fully pre-loaded with many useful great features and is also easy to customize.
Virtue Free theme also features a clean and modern design, is built with the latest design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme.
Additionally, Virtue is WooCommerce-ready (see below) and comes with all the tools you need to build a great-looking web shop.
Some of the features of this theme include:
- Portfolio posts and pages (use these to show your work). The versatile design of this theme is perfect for any kind of e-Commerce business, store online, portfolio or personal site.
- A powerful options panel where you can modify settings for your home layout, sliders, custom fonts, and easily modify the look of your site without requiring CSS knowledge.
- Translation-ready. This theme comes with built-in support for Italian, Spanish and Russian language files and can also be translated into any other language, allowing you to sell products to a worldwide audience.
For more information about this Free theme, go here: Virtue Free Theme For e-Commerce
Fabthemes provides web users with many stylish and premium quality WordPress themes for free.
All themes come with a built-in Options panel that lets you change and configure various theme options and settings. They also do not encrypt theme footer files to help reassure you that you will be downloading and using safe theme files on your site.
As well as free WP themes that suit a wide range of uses, Fabthemes provides themes suitable for setting up e-Commerce stores.
For more information about their range of e-Commerce themes like “iShop“, “eBuy” and “Zenshop“, go here: FabThemes
One of the best places to browse hundreds of free e-Commerce themes for WordPress is the free repository of themes at WordPress.org.
You can browse a list of free e-Commerce themes for WordPress in the directory using the following methods:
- Go to WordPress.org/themes and search for keywords like “e-commerce”
- Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=e-Commerce
An easier method to search for free eCommerce themes for WordPress is to log into your WordPress dashboard and use the WP theme search feature in the Appearance > Themes screen …
Look for free WP themes for e-Commerce here: WordPress.org WP Themes Directory
Now that you know where to go for great free eCommerce themes for WordPress, let’s take a look at paid WordPress e-Commerce themes.
Premium eCommerce Themes For WordPress
Below are some of the best places on the net where you can go to find beautiful and professional themes for selling online with WordPress, as well as some great WordPress eCommerce themes we recommend:
Storefront Themes design many elegant themes for selling your products online …
StoreFront themes for e-Commerce provide great support and feature responsive design …
The entire collection of responsive StoreFront eCommerce themes is also very customizable, providing users with a rich content browsing experience …
To view all StoreFront themes go here: StoreFront Themes For WordPress
Elegant Themes employs a team of very talented and professional web designers to create simple, beautiful and professional premium WordPress themes.
As stated on their website …
Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.
In general, all themes designed by Elegant Themes are built around paying great attention to detail and provide loads of powerful features such as shortcodes, page templates and theme options that give website owners, including complete control over their website, plus excellent customer support from an experienced and dedicated support team …
Here are just a few of the beautiful WordPress themes for e-Commerce available at Elegant Themes:
eStore provides an elegant solution for selling products online. The theme is simple to configure and offers integration options with many popular and free eCommerce plugins, including eShop and Simple PayPal Shopping cart, plus additional shopping carts.
In addition to being compatible with all of the main web browsers and providing localized support for easy translation, eStore comes in a range of unique colours …
To learn more about this theme go here: eStore e-Commerce WordPress Theme
Boutique lets you integrate with some of the most popular e-Commerce plugins available, allowing you to use your preferred system without experiencing conflicts.
For more details go here: Boutique e-Commerce WP Theme
Like every other Elegant theme in the catalog, both the eStore theme and the Boutique theme shown above come with a feature called “ePanel” that instantly appears inside the WordPress dashboard as soon as the theme is activated …
The ePanel theme options panel allows you to easily control your web site without editing the underlying template code. With ePanel you can toggle theme features on and off, adjust your store layout easily, banner advertising management, optimizing product names, categories and descriptions for search engines, shortcodes and more.
One of the other great benefits of using Elegant Themes apart from all the beautiful themes they make available is that Elegant Themes offer a range of plans that let you access their entire theme collection for one low yearly fee.
To view all Elegant themes go here: Elegant Themes
WooThemes offer many e-Commerce themes for WordPress.
WooThemes are especially designed to integrate with the WooCommerce plugin, giving WP users a fully functional eCommerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of beautiful WooThemes WP themes you can choose to build your store online.
Theme Forest is an online theme marketplace where you can search for many professionally designed WordPress themes and buy quality WordPress themes starting from as little as $5.
Below are just some of the many WordPress e-Commerce themes available at Theme Forest …
To learn more about this theme visit this site: Simplicity e-Commerce WordPress Theme
VintageStyle eCommerce theme is a clean and elegant e-Commerce theme designed for corporate websites and eCommerce ventures. This theme is suitable for small to large business setups, and online shops.
Supported with custom templates, widgets, short codes, and many other customization options, this WP theme suits a range of business and e-Commerce projects.
To learn more about this theme go here: VintageStyle WP Theme
SmartShop is a clean and responsive theme for doing e-Commerce with WordPress and shopping cart webstores.
This theme is fully compatible with the WooCommerce System.
For more details go here: SmartShop WordPress Theme
JigoShop is a WordPress plugin for e-Commerce.
For more details about JigoShop go here: http://wordpress.org/plugins/jigoshop/
The Lathika theme comes equipped with detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and many other features, making it an ideal theme for selling digital, physical or virtual products.
To learn more about this theme go here: Lathika Theme For WordPress
MeariShop is a clean and flexible theme for doing eCommerce with WordPress that uses the functionality of WooCommerce plugins to create a versatile WordPress-driven webstore with unlimited layout options and unlimited skins.
MeariShop is powered by the advanced Hana Panel, which provides tons of options to help you manage and modify any aspect of the theme – this theme is ideal for both beginners with no coding knowledge and developers.
To learn more about this theme visit this site: MeariShop
In addition to the themes shown above, you can find hundreds of WP eCommerce themes listed in the ThemeForest directory simply by searching through their WordPress > eCommerce category …
As you can see, there is no reason why your WordPress-based online shop can’t give you the same ability to sell products online as more expensive e-Commerce platforms and look beautiful too!
We hope the above has given you a number of choices to sell products or services online with WordPress.
To learn where to find more great free themes see this post:
"Learning WordPress has been a huge stumbling block for me. I've been looking for something that covers absolutely everything but doesn't cost an arm and a leg. Thank you so much ... you have just provided me with what I have been looking for! Truly appreciated!" - Tanya