WordPress Themes For e-Commerce

Learn about WordPress themes for e-commerce and where to find great WordPress themes for setting up an online store or web shop …

WordPress TutorialAre you planning to set up a web store?

WordPress developers not only make great plugins for e-Commerce available to WordPress users, but there are also lots of great WordPress themes that you can choose from to easily set up and run your store online.

In this article, we’ll show you where to find many professionally-designed and inexpensive website templates for selling products online with WordPress.

Beautiful WordPress Themes For e-Commerce


When looking for web templates for online stores here are a number of points you should keep in mind:

Theme Style

As well as looking for a beautiful and versatile theme for your web shop, you will want the web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of shop you have in mind (e.g. clothing accessories, electronics store, art store, etc).

Full Functionality

In many cases, most of the eCommerce functionality in your web store will come from the WP plugins used to power your eCommerce site.

As you will see, however, a number of e-Commerce templates also include additional options and settings that can improve your website’s eCommerce capabilities and help you provide a better online shopping experience for your site visitors without requiring you to install extra plugins.

This can include options that allow you to control your website’s theme colors without editing template code, toggle theme features on and off, adjust your layout at the click of a button, banner advertising management, optimizing product categories and descriptions for search engines, shortcodes and more.

Easy Cart Setup And Integration

Most professional-quality e-Commerce themes offer easy cart setup with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, 2Checkout, etc.) and begin taking orders online sooner.

Responsive Theme Layout

A responsive theme allows websites to automatically readjust screen size to display smoothly across different monitor sizes and screen resolutions, as well as across different platforms.

We have written a detailed article about the importance of choosing responsive WP themes here:


If you plan to sell products or services online, there are many unplanned things that can go wrong with the eCommerce process itself. The last thing you want to have to go through when dealing with emails disappointed or even angry and abusive customers is to be using a theme that is causing problems and you can’t get access to the theme developer to get the support you need.

For this reason, we strongly recommend that you carefully consider using WP themes that offer support and regular updates when looking for a theme for your web store. Often, you have a better chance of getting updates and support from premium theme developers, than by using a free template.

With the above in mind, let’s now turn our attention to a number of themes you can use to set up an online store that will keep people buying products from your website:

Free WordPress e-Commerce Themes

Virtue Free e-Commerce Theme For WordPress

Virtue Free WP e-Commerce Theme

Virtue by Kadence Themes is extremely versatile. Even though there is a premium version available that includes additional premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free option comes already pre-loaded with many useful premium options and is also easy to customize.

Virtue also features a clean and modern design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme.

Additionally, Virtue Free theme is fully WooCommerce-ready (see below) and comes with all the tools you need to design an awesome webstore.

Some of the features of this theme also include:

  • Portfolio posts and pages (use these to show your items). The versatile design of the Virtue theme is ideally-suited for any kind of e-Commerce business, webstore, portfolio or personal site.
  • A powerful options panel where you can modify settings for your home layout, sliders, custom fonts, and easily modify the design of your site without requiring technical knowledge.
  • Translation-ready. This theme comes with built-in support for Russian, Spanish and Italian language files and can also be translated into any other language, allowing you to sell your products to a worldwide audience.

For more information go here: Virtue Free e-Commerce Theme For WordPress


FabThemes WP e-Commerce Themes


Fabthemes provides WordPress users with many cool and premium quality WordPress themes for eCommerce for free.

All themes come with an Options panel that lets you adjust and configure various theme options and settings. Also, they provide unencrypted theme footer files with their themes to help you feel confident about downloading and using safe theme files on your site.

As well as creating free themes that suit a wide range of uses, Fabthemes provides themes suitable for setting up web stores.

For more information about their range of e-Commerce free themes like “Cartel“, “Viper” and “Zenshop“, visit their site: FabThemes Free eCommerce Themes For WordPress


WordPress.org Free Themes For e-Commerce

A great place to look for free e-Commerce themes for WordPress is the free theme repository at WordPress.org.

WordPress.org Theme Directory Free Themes For eCommerce

You can browse a list of free e-Commerce themes for WordPress in the directory using the following methods:

An easier method to look for free themes for eCommerce is to log into your WordPress dashboard and use the WordPress theme search feature in the Appearance > Themes section …

WordPress.org Theme Directory

Search for free themes for eCommerce here: WordPress.org

Now that you know where to go for great free eCommerce themes for WordPress, let’s take a look at premium eCommerce themes for WordPress.

Paid eCommerce Themes For WordPress

Below are some of the best places on the net where you can go to find beautiful and professional website templates to set up a WordPress-based online store, as well as some great WP e-Commerce themes we recommend:

StoreFront WordPress eCommerce Themes

Storefront Themes make available many stunning WP themes for setting up web stores …

StoreFront Premium eCommerce Themes

Click Here To Browse All StoreFront Themes …

StoreFront eCommerce themes provide great tech support and feature responsive design …

StoreFront WordPress eCommerce Themes

The entire collection of responsive StoreFront e-Commerce themes is also completely customizable, with beautiful product pages that have a unique look across different screen sizes …

StoreFront - WordPress eCommerce Themes

To view all StoreFront themes go here: StoreFront


Elegant Themes For WordPress

Elegant Themes employs a team of very talented and professional web designers to create simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes designed by Elegant Themes pay great attention to detail and are designed with many advanced built-in features like shortcodes, page templates and theme options that give users, including full control over their website, plus top-notch support from an experienced and dedicated team …

Elegant - WordPress eCommerce Themes

Click Here To Browse All Elegant Themes …

Here are just a couple of beautiful WordPress themes for eCommerce available at Elegant Themes:

eStore Theme For WordPress


eStore provides an elegant solution for selling products online. The theme is simple to configure and integrates easily with some of the most popular and free e-Commerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all of the popular web browsers and providing localized support for easy translation, eStore comes in a range of unique colors …

eStore WordPress Theme

To learn more about this theme go here: eStore

Boutique eCommerce WP Theme

Boutique eCommerce WordPress Theme

Boutique lets you integrate your webstore with some of the most popular eCommerce plugins available, allowing you to use your favorite solutions without experiencing conflicts.

To learn more about this theme visit this site: Boutique


Like all other Elegant themes in the catalog, both eStore and the Boutique theme shown above come with a built-in feature called “ePanel” that instantly displays inside your WordPress dashboard as soon as the theme is activated …

Elegant eCommerce Themes

The ePanel theme options panel lets you control your site without editing the underlying template code. ePanel allows you to toggle features on and off, adjust your store layout easily, manage advertisements, search engine optimization for product categories, shortcodes and more.

An additional benefit of using Elegant Themes apart from all of the beautiful themes they design is that Elegant Themes offer a range of plans that let you access all themes in their collection for one low annual fee.

To browse all Elegant themes go here: Elegant e-Commerce WordPress Themes


WooThemes Premium eCommerce WP Themes

WooThemes offer many themes for WordPress-based eCommerce.

WooThemes WooCommerce WordPress eCommerce Themes

WooThemes are especially designed to integrate with the WooCommerce plugin, giving WP users a full-featured e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of beautiful WooThemes WordPress themes you can choose to build your store online.

WooThemes WordPress Themes

Click Here To View All WooThemes For eCommerce …


ThemeForest WordPress eCommerce Themes

Theme Forest is an online marketplace where you can find many professionally designed WordPress themes and buy quality WordPress themes starting from as low as just $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest

Simplicity Theme For WP

ThemeForest WP Themes - Simplicity

Simplicity is a flexible and elegant eCommerce web site template for WordPress that offers responsive design, is retina-ready and supports e-Commerce plugins like WooCommerce and JigoShop.

For more details about this theme go here: ThemeForest WP Themes – Simplicity

VintageStyle WordPress Theme


VintageStyle eCommerce theme is a clean and elegant e-Commerce web template for WordPress designed for corporate websites and eCommerce ventures. The theme is suitable for small to large business setups, and online stores.

Supported with custom templates, widgets, short codes, and customization options, this WP theme can be used in a variety of different business and e-Commerce projects.

For more details go here: VintageStyle

SmartShop eCommerce WP Theme

SmartShop e-Commerce WP Theme

SmartShop is a very clean and responsive WP eCommerce theme and shopping cart websites.

This web template is fully compatible with the WooCommerce System.

For more details about this theme go here: ThemeForest WordPress Themes – SmartShop

Lathika WordPress Theme


Lathika is a responsive e-Commerce web template for WordPress designed specifically to be used with the JigoShop plugin …

JigoShop eCommerce Plugin For WordPress

JigoShop is plugin for e-Commerce.

To learn more about JigoShop visit this URL: http://wordpress.org/plugins/jigoshop/

The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling digital, physical or virtual products.

For more details about this theme visit this site: Lathika WP Theme

MeariShop Theme For WordPress

Mearishop - WordPress eCommerce Theme

MeariShop is a clean and flexible theme for doing e-Commerce with WordPress that utilizes the functionality of WooCommerce plugins to create a versatile WordPress-powered online shop with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides loads of options to help you manage and modify any aspect of the theme – this theme is well suited for both new website owners with no coding knowledge and developers alike.

To learn more about this theme go here: MeariShop e-Commerce WP Theme

In addition to the above themes, you can find hundreds of WordPress eCommerce themes listed in ThemeForest simply by searching through the WordPress > eCommerce category …

ThemeForest e-Commerce Themes

Click Here To View ThemeForest Themes …

As you can see, there is no reason why a WordPress-based webstore shouldn’t have the same power, functionality and ability to sell products online as more expensive e-Commerce solutions and look beautiful too!

We hope the above has inspired you to search for the right e-Commerce theme to consider setting up a WP-based online store.

To learn where to find more great responsive WP themes see this article:

Finding The Best Paid And Free Responsive WordPress Themes For Your Business Online


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