Do you plan to set up an online store?
The WordPress developer community not only makes great plugins for e-Commerce available to WordPress users, but there are also lots of excellent WordPress themes that you can choose from to easily set up and run your store online.
In this blog post, we’ll show you where to find some of the most professionally-designed and inexpensive website templates for selling your products or services online with WordPress.
Where To Find Great eCommerce Web Templates For WordPress
When looking for eCommerce themes for WordPress there are a few things to keep in mind:
As well as finding a beautiful and versatile theme for your web shop, you will want the theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of shop you have in mind (e.g. fashion accessories, electronics store, specialty items, etc).
Full e-Commerce Functionality
In many cases, most of the eCommerce functionality in your web store will come from the WordPress plugins you select to power your eCommerce store.
As you will see, however, some themes also include built-in functionality that can improve your store’s eCommerce capabilities and help you provide a better customer experience for your site visitors without requiring extra plugins.
This can include settings that allow you to control your store’s overall color scheme without editing code, toggle features on and off, adjust your store layout easily, banner advertising management, search engine optimization for product descriptions, shortcodes and more.
Easy Shopping Cart Setup & Integration
Most professional eCommerce themes provide easy cart setup & integration with various payment processing merchants and solutions, allowing you to accept different types of payment online (e.g. credit cards, PayPal, Stripe, etc.) and start taking orders online sooner.
A responsive theme allows a website to automatically resize to display smoothly over different monitor sizes and screen resolutions, as well as different devices (e.g. laptops, iPads, mobile phones, etc).
We have written a detailed post about the importance of choosing WordPress themes with responsive design here:
If you plan to sell products or services online, there are many things that can and probably will stress you out with the e-Commerce process itself. The last thing you want to go through when dealing with upset or even angry customers is to be using a theme that is giving you problems and you can’t get someone to provide you with an urgent fix.
For this reason, we highly encourage you to carefully consider choosing themes that offer support and regular updates when looking for a template for your online shop. Often, you have a better chance of getting support and updates from paid theme developers, than by using a free template.
With these points in mind, let’s now turn our attention to various templates you can use to set up an online shop that will keep visitors coming back to buy products from your website:
Free eCommerce Themes For WordPress
Virtue Free theme by Kadence Themes is a versatile theme for WordPress. Even though there is a premium of the theme available that includes additional premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free version of the theme is loaded with a ton of premium options and is also easy to customize.
Virtue also features a clean modern design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme suitable for e-Commerce.
Additionally, Virtue is WooCommerce-ready (see below) and comes with everything you need to design an awesome online store.
Some of the features of this theme include:
- Portfolio posts and pages (use these to show your items). The versatile design of this theme is ideally-suited for any kind of e-Commerce business site, shop online, portfolio or personal site.
- An options panel where you can set things like your home layout, sliders, custom fonts, and easily modify the design of your site without requiring knowledge of technical stuff like CSS.
- Translation-enabled. Virtue comes with built-in support for Italian, Spanish and Russian language files and can also be translated into any other language, allowing you to sell products to a worldwide audience.
For more information about this Free theme, go here: Virtue Free Theme For e-Commerce
Fabthemes makes available many cool and premium quality WordPress themes for free.
All themes are built with a built-in Options panel that lets you adjust and configure various theme settings and options. Also, they do not encrypt theme footer files to help you feel confident about downloading and using safe theme files on your site.
As well as creating free themes that work in a range of applications, Fabthemes provides a category of themes suitable for setting up web stores.
Go here for more information about their range of e-Commerce themes like “Cartel“, “eBuy” and “Xenastore“, visit their site: FabThemes Free eCommerce Themes For WordPress
One of the best places to find free WordPress themes for e-Commerce is the free WP theme directory at WordPress.org.
You can find a list of free themes for e-Commerce in the directory using the following methods:
- Go to WordPress.org/themes and search for keywords like ”ecommerce”
- Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=eCommerce
An easier method to look for free WP themes for e-Commerce is to log into your WordPress dashboard and use the WordPress theme search feature in the Appearance > Themes section …
Find free eCommerce themes for WordPress here: WordPress.org
Now that you know where to go for great free WP themes for eCommerce, let’s take a look at paid WordPress themes for e-Commerce.
Premium WordPress e-Commerce Themes
Below are some of the best places on the net where you can find many beautiful and professionally-designed themes for selling online with WordPress, as well as some great WordPress e-Commerce themes we recommend:
Storefront Themes design many amazing WordPress themes for setting up web shops …
StoreFront eCommerce themes provide great customer support and feature responsive design …
The collection of responsive StoreFront eCommerce themes is also highly customizable, providing users with a rich content browsing experience …
For more details go here: StoreFront Themes For WordPress
Elegant Themes designs simple, beautiful and professional premium WordPress themes.
As stated on their website …
Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.
In general, all themes created by Elegant Themes pay great attention to detail and provide loads of powerful built-in features like shortcodes, page templates and theme options that give website owners, including full control over their sites, plus top-notch theme support from an experienced and dedicated team …
Here are just a few of the beautiful WordPress themes for e-Commerce available at Elegant Themes:
eStore provides an elegant solution for setting up an online store. This theme is very simple to configure and integrates easily with some of the most popular and free eCommerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.
In addition to being compatible with all popular web browsers and providing localized support for easy translation, eStore comes in a range of unique colours …
To learn more about this theme visit this site: eStore WordPress Theme
The Boutique Theme For WordPress has been developed to integrate your e-Commerce store with some of the most popular eCommerce plugins available, allowing you to use your favorite solutions without experiencing conflicts.
For more details visit this site: Boutique eCommerce Theme
Like every other Elegant theme in the Theme collection, both eStore and the Boutique theme shown above come with a built-in feature called “ePanel” that instantly displays inside your WP dashboard as soon as the theme is activated …
The ePanel theme options panel allows you to easily control your website without modifying the underlying template code. With ePanel you can toggle features on and off, adjust your layout easily, manage sitewide advertising banners, optimizing product categories and descriptions for search engines, shortcodes and more.
One of the other benefits of choosing themes from Elegant Themes apart from all the beautiful themes they design is that Elegant Themes offer a range of plans that let you access all of their themes for one low annual fee.
For more details go here: Elegant
WooThemes provide dozens of themes for WordPress-based e-Commerce.
WooThemes are especially designed to integrate with the WooCommerce plugin, giving you a fully functional eCommerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of great WooThemes WP themes you can choose to build your store online.
Theme Forest is an online theme marketplace where you can search for loads of premium eCommerce WordPress themes and buy quality WordPress themes starting from as low as just $5.
Below are just some of the many WordPress e-Commerce themes available at Theme Forest …
To learn more about this theme visit this site: Simplicity eCommerce WP Theme
VintageStyle eCommerce theme is a clean and elegant eCommerce theme designed for corporate websites and eCommerce ventures. The theme can be used for small to large business setups, and online shopping stores.
Supported with custom templates, widgets, shortcodes, and customization options, this theme suits a range of business and e-Commerce projects.
For more details about this theme visit this site: ThemeForest WordPress e-Commerce Themes – VintageStyle
SmartShop is a very clean and responsive theme for doing e-Commerce with WordPress and shopping cart webstores.
This theme is also fully compatible with the WooCommerce System.
For more details go here: SmartShop
JigoShop is a WordPress e-Commerce plugin.
To learn more about JigoShop go here: http://wordpress.org/plugins/jigoshop/
The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.
To learn more about this theme go here: Lathika
MeariShop is a clean and flexible eCommerce web site template for WordPress that utilizes the functionality of WooCommerce plugins to create a versatile WordPress-driven online shop with unlimited layout options and unlimited skins.
MeariShop is powered by the advanced Hana Panel, which provides loads of options to help you manage and modify any aspect of the theme – this theme is well suited for beginners with no coding knowledge and developers alike.
To learn more about this theme visit this site: ThemeForest WordPress e-Commerce Themes – MeariShop
In addition to the above themes, you can browse hundreds of eCommerce themes for WordPress listed in the ThemeForest marketplace just by visiting the site and searching through their WordPress > eCommerce category …
As you can see, there is absolutely no reason at all why a WordPress-based web store can’t provide your business with the same ability to sell products online as more expensive e-Commerce solutions and look amazing too!
We hope the above has given you a number of choices to set up a WordPress-based store online.
Learn where to find more great paid themes for WordPress here:
"I have used the tutorials to teach all of my clients and it has probably never been so easy for everyone to learn WordPress ... Now I don't need to buy all these very expensive video courses that often don't deliver what they promise." - Stefan Wendt, Internet Marketing Success Group