WordPress Themes For e-Commerce

Learn about WordPress themes for e-commerce and where to find great WordPress themes for setting up an online store or web shop …

Learn How To Use WPAre you planning to set up a web store?

The WordPress developer community not only makes great plugins for e-Commerce available to users, but there are also many excellent WordPress website templates that let you easily set up and run your online store.

In this article, we’ll show you where to find some of the most professionally-designed and inexpensive website templates for selling products online with WordPress.

Beautiful eCommerce Themes For WordPress


When searching for web site templates for online stores there are a number of important points you should keep in mind:


As well as searching for a versatile theme for your online store, you will want your theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of shop you have in mind (e.g. clothing store, electronics store, gift store, etc).

Full Functionality

In many cases, most of the e-Commerce functionality in your web store will come from the WP plugins used to power your eCommerce store.

As you will see, however, a number of e-Commerce themes also have additional options that can improve your website’s eCommerce capabilities and help you provide a better online shopping experience for your site visitors without requiring you to install extra plugins.

This can include the ability to easily control your site’s theme colors without editing code, toggle features on and off, adjust your store layout, manage your advertising banners, optimizing product names, categories and descriptions for search engines, shortcodes and more.

Easy Cart Setup & Integration

Most professional-quality WP e-Commerce themes offer easy shopping cart & store checkout integration with various payment processing merchants and solutions, allowing you to accept different types of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and begin taking orders online sooner.

Responsive Theme Design

A responsive theme enables websites to automatically reconfigure the layout to display smoothly across different screen sizes and resolutions, as well as across different platforms.

We have written a detailed post about the importance of choosing WP themes with responsive design here:

Theme Updates And Support

If you are planning to sell products or services online, there are many things that can happen with the online selling process itself. The last thing you want to experience when dealing with emails or support tickets complaining or even angry and abusive customers is to be using a theme that is creating conflicts and you can’t get someone to provide you with an urgent fix.

For this reason, we highly encourage you to carefully consider choosing themes that offer support and regular updates when looking for a theme for your webstore. Often, you have a better chance of getting support and updates from paid theme developers, than by using a free website template.

With the above in mind, let’s now turn our attention to various WordPress templates you can use to set up an online shop that will keep customers buying products from your website:

Free eCommerce Themes For WordPress

Virtue Free WordPress e-Commerce Theme

Virtue Free eCommerce Theme For WordPress

Virtue by Kadence Themes is versatile. Even though there is a paid of the theme available that offers additional premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free option is fully pre-loaded with loads of great features and is also easy to customize.

This theme also features a simple, clean and modern design, is built with the latest web design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme.

Additionally, Virtue Free theme is WooCommerce-ready (see below) and comes with everything you need to design a great-looking webstore.

Some of the features of this theme also include:

  • Portfolio posts and pages (use these to showcase your products). The versatile design of the Virtue theme is ideally-suited for any kind of e-Commerce business, web shop, portfolio or personal site.
  • A powerful options panel where you can modify settings for your home layout, sliders, custom fonts, and customize the look of your site without requiring CSS knowledge.
  • Translation-enabled. Virtue comes with built-in support for Spanish, Italian and Russian language files and can also be translated into any other language, allowing you to sell your products to a truly worldwide customer base.

Go here for more information: Virtue Free WP Theme For e-Commerce


FabThemes Free WordPress Themes For eCommerce


Fabthemes provides WP users with many cool and premium quality WordPress themes for free.

All themes come with an Options panel that lets you adjust and configure various theme settings and options. Also, they do not encrypt theme footer files to help reassure you that you will be downloading and using safe theme files on your site.

As well as free themes that work in a wide range of other uses, Fabthemes provides a category of themes suitable for setting up eCommerce stores.

For more information about their range of eCommerce free themes like “Cartel“, “eBuy” and “Xenastore“, visit their site: FabThemes


WordPress.org e-Commerce Themes

A great place to browse hundreds of free eCommerce themes for WordPress is the free theme repository at WordPress.org.

WordPress Free Theme Directory

You can find all of the free eCommerce themes for WordPress in the directory using the following methods:

An easier method to search for free themes for eCommerce is to log into your WP dashboard and use the WordPress theme search feature in the Appearance > Themes section …


Search for free eCommerce themes for WordPress here: WordPress.org Themes Directory

Now that you know where to browse loads of great free WP themes for eCommerce, let’s take a look at paid e-Commerce themes for WordPress.

Paid e-Commerce Themes For WordPress

Below are some of the best places on the net where you can find excellent and professional website templates for selling online with WordPress, as well as some great WordPress e-Commerce themes we recommend:

StoreFront WordPress eCommerce Themes

Storefront Themes make gorgeous WordPress themes for selling products online …

StoreFront Themes

Click Here To Browse All StoreFront Themes …

StoreFront themes for eCommerce provide great support and feature fully responsive design …

StoreFront e-Commerce WordPress Themes

The collection of responsive StoreFront e-Commerce themes is also completely customizable, with beautiful product pages that have a unique look across different screen sizes …

StoreFront Themes For WordPress

For more details go here: StoreFront Themes


Elegant – WP eCommerce Themes

Elegant Themes creates simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes created by Elegant Themes pay great attention to detail and are designed with loads of powerful built-in features such as shortcodes, page templates and theme options that give website owners, including complete control over their website, plus excellent tech support from an experienced and dedicated support team …

Elegant WP Themes

Click Here To View Elegant Themes …

Here are just a couple of beautiful WordPress themes for e-Commerce available at Elegant Themes:

eStore Theme For WordPress


eStore provides an elegant theme for setting up an online store. The theme is very easy to configure and integrates easily with some of the most popular and free eCommerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all of the major browsers and providing localized support for easy translation, the eStore eCommerce theme is available in a range of unique colors …

eStore Theme For WordPress

To learn more about this theme visit this site: eStore

Boutique e-Commerce WP Theme


Boutique enables you to integrate with some of the most popular e-Commerce plugins available, allowing you to use your preferred system without experiencing conflicts.

For more details visit this site: Boutique Theme For WP


Like every other Elegant theme in the Theme catalog, both the eStore theme and the Boutique theme shown above come with a built-in feature called “ePanel” that instantly appears inside your WordPress dashboard as soon as the theme is activated …

Elegant e-Commerce Themes

The ePanel theme options panel allows you to easily control your web site without editing template code. ePanel allows you to toggle features on and off, reconfigure your layout easily, banner advertising management, search engine optimization for product categories, shortcodes and more.

An additional benefit of choosing Elegant Themes apart from the beautiful themes they design is that Elegant Themes offer a range of plans that let you access their entire theme collection for one low annual price.

To browse all Elegant themes go here: Elegant Premium eCommerce Themes


WooCommerce WordPress Themes

WooThemes offer one of the largest collections of themes for WordPress-based eCommerce.

WooThemes WooCommerce WordPress Themes

WooThemes are especially designed to integrate with the WooCommerce plugin, giving WP users a full-featured e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of amazing WooThemes WordPress themes you can choose to build your webstore.

WooThemes For WordPress eCommerce

Click Here To Browse WooThemes For eCommerce …


ThemeForest Premium eCommerce Themes

Theme Forest is an online theme marketplace where you can browse loads of premium e-Commerce WordPress store templates and buy quality WordPress themes starting from as low as just $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest


Simplicity e-Commerce WordPress Theme

Simplicity is a flexible and elegant WordPress e-Commerce theme that offers responsive design, is retina-ready and supports e-Commerce plugins like WooCommerce and JigoShop.

For more details about this theme visit this site: ThemeForest WordPress Themes – Simplicity


ThemeForest WordPress Themes - VintageStyle

VintageStyle eCommerce theme is a clean and elegant theme for doing e-Commerce with WordPress designed for corporate websites and eCommerce ventures. This theme can be used for small to large businesses, and online stores.

Supported with custom templates, widgets, short codes, and many other customization options, this theme can be used in a variety of different business and e-Commerce projects.

To learn more about this theme go here: ThemeForest WP Themes – VintageStyle

SmartShop eCommerce WP Theme


SmartShop is a clean and responsive e-Commerce theme for WordPress and shopping cart websites.

This theme is fully compatible with the WooCommerce System.

For more details visit this site: SmartShop WordPress Theme


Lathika eCommerce WP Theme

Lathika is a responsive theme for doing eCommerce with WordPress designed specifically to be used with the JigoShop plugin …

JigoShop eCommerce Plugin For WordPress

JigoShop is a plugin for doing e-Commerce with WordPress.

To learn more about JigoShop visit this plugin URL: http://wordpress.org/plugins/jigoshop/

The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and many other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.

To learn more about this theme visit this site: Lathika


Mearishop - WordPress eCommerce Theme

MeariShop is a clean and flexible WordPress eCommerce theme that uses the functionality of WooCommerce plugins to create a versatile WordPress-driven webstore with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides tons of options to manage and change any aspect of the theme – this theme is well suited for both beginners with no coding knowledge and developers.

For more details go here: ThemeForest WordPress eCommerce Themes – MeariShop

In addition to the themes shown above, you can find hundreds of WordPress eCommerce themes listed in the ThemeForest directory simply by choosing their WordPress > eCommerce category …

ThemeForest eCommerce WordPress Themes

Click Here To View More ThemeForest Themes …

As you can see, there is absolutely no reason at all why a WordPress-based online shop shouldn’t provide your business with the same power, functionality and ability to sell products online as more expensive e-Commerce platforms and look amazing too!

We hope this post has given you a number of avenues to explore to sell products online with WordPress.

To learn more about the differences between free themes and premium themes, see this article:

How To Find The Best Free And Paid Responsive WordPress Templates For Your Business


"Your training is the best in the world! It is simple, yet detailed, direct, understandable, memorable, and complete." Andrea Adams, FinancialJourney.org

Originally published as WordPress Themes For e-Commerce.