WordPress Themes For e-Commerce

Learn about WordPress themes for e-commerce and where to find great WordPress themes for setting up an online store or web shop …

Learn To Use WordPressDo you plan to sell goods online?

WordPress developers not only make great e-Commerce plugins available to WordPress users, but there are also many great WordPress website templates that let you easily set up and run your store online.

In this post, we’ll show you where to find many professionally-designed and inexpensive themes for selling products or services online with WordPress.

Find Beautiful eCommerce Themes For Selling Online With WordPress


When searching for pre-made themes for e-Commerce here are some things to keep in mind:


As well as searching for a versatile theme for your web store, you will want your web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of store you have in mind (e.g. fashion store, electronics store, home design store, etc).

eCommerce Functionality

In many cases, most of the e-Commerce functionality in your web store will come from the plugins you select to power your e-Commerce site.

As you will see, however, some e-Commerce templates also come with built-in functionality that can improve your site’s e-Commerce capabilities and help you provide a better online shopping experience for your site visitors without requiring you to install additional plugins.

This can include the ability to easily control your site’s theme colors without editing the underlying web code, toggle theme features on and off, adjust your layout at the click of a button, manage your advertisements, optimizing product names, categories and descriptions for search engines, shortcodes and more.

Easy Cart Setup & Store Checkout Integration

Most professional WordPress eCommerce themes provide easy cart setup & integration with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, 2Checkout, etc.) and start taking orders online sooner.

Responsive Theme Design

A responsive theme enables a website to automatically resize to display smoothly across different monitor sizes and screen resolutions, as well as across different devices (e.g. PCs, tablets, mobile phones, etc).

We have written a detailed post about the importance of choosing responsive themes for WordPress here:

Theme Support

If you are planning to sell products or services online, there are many things that can and probably will happen with the online shopping process itself. The last thing you want to go through when dealing with emails or phone calls disappointed or even angry and abusive customers is to be using a theme that is giving you and everyone else a headache and you can’t get the theme developer to provide you with an urgent fix.

For this reason, we strongly recommend that you carefully consider using themes that offer support and regular updates when searching for a template for your online store. Often, you have a better chance of getting support and updates from premium theme developers, than by using a free theme.

With the above points in mind, let’s now take a look at some of the website templates you can use to set up a web store that will keep clients coming back to buy products from your website:

Free eCommerce Themes For WordPress



Virtue Free theme by Kadence Themes is extremely versatile. Even though there is a premium version available that includes more features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme comes already loaded with a ton of premium options and is also highly customizable.

Virtue Free theme also features a modern, clean design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly eCommerce theme.

Additionally, Virtue is fully WooCommerce-ready (see below) and comes with all the tools you need to design a great-looking online store.

Some of the features of this theme also include:

  • Portfolio posts and pages (use these to show your items). The versatile design of the Virtue theme is ideally-suited for any kind of e-Commerce business, web shop, portfolio or personal site.
  • A powerful options panel where you can set things like your home layout, sliders, custom fonts, and easily modify the look of your site without requiring CSS knowledge.
  • Translation-ready. This theme comes with built-in language support for Italian, Spanish and Russian and can also be translated into any other language, allowing you to sell your products to a worldwide audience.

Go here for more information: Virtue eCommerce Theme


FabThemes Free WordPress Themes For eCommerce

FabThemes Free Themes For eCommerce

Fabthemes provides web users with many stylish and premium quality WordPress themes for e-Commerce for free.

Fabthemes are built with a built-in Options panel that lets you change and configure various theme options and settings. Also, theme footer files are not encrypted to help reassure you that you will be downloading and using safe theme files on your site.

In addition to creating free WP themes that suit a range of other uses, Fabthemes provides a category of themes suitable for setting up web stores.

Go here for more information about the FabThemes range of e-Commerce free themes like “Cartel“, “Viper” and “Xenastore“, go here: FabThemes Free WordPress Themes For e-Commerce


WordPress.org Free e-Commerce Themes For WordPress

One of the best places to browse hundreds of free e-Commerce themes for WordPress is the free directory of WordPress themes at WordPress.org.

WP Free Theme Directory

You can find a list of free WordPress themes for e-Commerce in the directory using the following methods:

An easier method to find free themes for eCommerce is to log into your WP dashboard and use the WordPress theme search feature in the Appearance > Themes section …

WordPress.org Free eCommerce Themes For WordPress

Browse hundreds of free themes for eCommerce here: WordPress.org Themes Directory

Now that you know where to browse loads of great free e-Commerce themes for WordPress, let’s take a look at paid e-Commerce themes for WordPress.

Premium WordPress eCommerce Themes

Below are some of the best places on the net where you can find great professional themes for setting up a WordPress-based store online, as well as some great WordPress e-Commerce themes we recommend:

StoreFront Themes

Storefront Themes provide gorgeous WP themes for setting up eCommerce shops …

StoreFront eCommerce WordPress Themes

Click Here To Browse All StoreFront Themes …

StoreFront eCommerce themes provide great customer support and feature fully responsive design …


The entire collection of responsive StoreFront e-Commerce themes is also highly customizable, with beautiful product pages that have a unique look across different screen sizes …

StoreFront Themes For WordPress eCommerce

For more details go here: StoreFront eCommerce WordPress Themes



Elegant Themes creates simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes designed by Elegant Themes are built around paying great attention to detail and come with loads of advanced features such as shortcodes, page templates and theme options that give users, including full control over their sites, plus top-notch customer support from an experienced and dedicated team …

Elegant Themes

Click Here To View Elegant Themes …

Here are just a few of the beautiful WordPress themes for eCommerce available at Elegant Themes:

eStore eCommerce WordPress Theme

eStore Theme For WordPress

eStore offers an elegant theme for selling products online. The theme is very simple to configure and integrates easily with some of the most popular and free e-Commerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all major browsers and providing localized support for easy translation, the eStore theme is available in a range of unique colors …

eStore eCommerce WordPress Theme

To learn more about this theme visit this site: eStore eCommerce Theme

Boutique eCommerce WP Theme


Boutique lets you integrate with some of the most popular eCommerce plugins available, allowing you to use your preferred system without any conflicts.

For more details about this theme visit this site: Boutique WP Theme


Like all other Elegant themes in the collection, both the eStore eCommerce theme for WordPress and the Boutique theme shown above come with a built-in feature called “ePanel” that instantly appears inside the WP dashboard as soon as you activate the theme …

Elegant Themes

The ePanel theme options panel allows you to easily control your website without modifying the underlying code. ePanel allows you to toggle features on and off, reconfigure your store layout at the click of a button, manage your advertising banners, search engine optimization for product names, categories and descriptions, shortcodes and more.

An additional benefit of choosing Elegant Themes apart from the beautiful themes they make available is that their business model is built around giving you access to their entire theme collection for one low yearly price.

To browse all Elegant themes go here: Elegant eCommerce WordPress Themes



WooThemes is one of the most popular sites you can go to browse for themes for WordPress-based eCommerce.

WooCommerce - WP eCommerce Themes

WooThemes are especially designed to integrate with the WooCommerce plugin, giving you a full-featured e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of great WooThemes WP themes you can choose to build your webstore.

WooThemes eCommerce WordPress Themes

Click Here To Browse All WooCommerce Themes …


ThemeForest WordPress Themes

Theme Forest is an online theme marketplace where you can search for loads of professionally designed WordPress themes and buy quality WP themes starting from as little as $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest

Simplicity e-Commerce Theme

Simplicity e-Commerce WP Theme

Simplicity is an elegant and flexible theme for eCommerce that offers responsive design, is retina-ready and supports eCommerce plugins like WooCommerce and JigoShop.

For more details about this theme go here: Simplicity WP Theme

VintageStyle eCommerce WordPress Theme

VintageStyle eCommerce WP Theme

VintageStyle eCommerce theme is a clean and elegant WP theme for eCommerce designed for corporate websites and eCommerce ventures. The theme can also be used for small to large businesses, and online shops.

Supported with custom templates, widgets, short codes, and customization options, this WordPress theme suits a variety of different business and e-Commerce projects.

For more details visit this site: ThemeForest WordPress Themes – VintageStyle

SmartShop WP Theme


SmartShop is a clean and responsive eCommerce web template for WordPress and shopping cart webstores.

This web template is fully compatible with the WooCommerce System.

To learn more about this theme visit this site: SmartShop


Lathika e-Commerce WP Theme

Lathika is a responsive theme for eCommerce designed specifically for use with the JigoShop plugin …

JigoShop - WP eCommerce Plugin

JigoShop is a plugin for doing eCommerce with WordPress.

For more details about JigoShop go here: http://wordpress.org/plugins/jigoshop/

The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.

To learn more about this theme visit this site: Lathika WP Theme

MeariShop e-Commerce WordPress Theme

Mearishop - WordPress eCommerce Theme

MeariShop is a clean and flexible e-Commerce theme that utilizes the functionality of WooCommerce plugins to create a versatile WordPress-driven online store with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides tons of options to help you manage and modify any aspect of the theme – it is ideal for new website owners with no coding knowledge and developers.

To learn more about this theme go here: ThemeForest WordPress e-Commerce Themes – MeariShop

In addition to the themes shown above, you can find hundreds of eCommerce themes for WordPress listed in ThemeForest simply by searching through the WordPress > eCommerce category …

ThemeForest eCommerce WordPress Themes

Click Here To View ThemeForest Themes …

As you can see, there is no reason at all why a WordPress-based webstore can’t provide your business with the same power and functionality to sell products online as more expensive e-Commerce solutions and look amazing too!

We hope this article has inspired you to sell products or services online with WordPress.

To learn more about the differences between free WordPress themes vs paid themes, see this article:

Finding Great Premium And Free Responsive WordPress Web Templates For Your Business Online


"I am beyond impressed with what you have put together. I can tell that you put a ton of hard work into building what you have. You have the absolute best content on WordPress I have ever seen!" - Robert T. Jillie