WordPress Themes For e-Commerce

Learn about WordPress themes for e-commerce and where to find great WordPress themes for setting up an online store or web shop …

WordPress TutorialAre you planning to set up an online store?

The WordPress developer community not only makes great plugins for e-Commerce available to users, but there are also many great website templates for WordPress that you can use to easily set up and run your store online.

In this blog post, we’ll show you where to find many beautiful and inexpensive themes to set up a WordPress-based store online.

Find Beautiful WP Web Templates For e-Commerce


When looking for web site templates for online stores here are a few points to keep in mind:


As well as searching for a beautiful and versatile theme for your online shop, you will want the theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of store you have in mind (e.g. fashion store, electronics store, gift store, etc).

Full eCommerce Functionality

In many cases, much of the e-Commerce functionality in your online shop will come from the WP plugins you choose to power your eCommerce site.

As you will see, however, some themes also come with additional options and settings that can improve your site’s eCommerce capabilities and help you provide a better customer experience for your site visitors without requiring you to install extra plugins.

This can include the ability to easily control your website’s theme colors without editing template code, toggle theme features on and off, adjust your store layout at the click of a button, manage your advertisements, search engine optimization for product descriptions, shortcodes and more.

Easy Shopping Cart Setup

Most professional eCommerce themes provide easy shopping cart & store integration with various payment processing merchants and solutions, allowing you to accept various types of payment online (e.g. credit cards, PayPal, 2Checkout, etc.) and start taking orders online sooner.

Responsive Theme

A responsive theme allows a website to automatically reconfigure the layout to display smoothly over different screen sizes and resolutions, as well as different platforms.

We have written a detailed article about the importance of choosing responsive themes here:


If you plan to sell products or services online, there are many unplanned things that can and probably will turn into problems with the eCommerce process itself. The last thing you want to go through when dealing with emails or phone calls disappointed or even angry customers is to be using a theme that is causing problems and you can’t get the theme developer to provide you with an urgent fix.

For this reason, we strongly encourage you to carefully consider using themes that offer support and regular updates when looking for a template for your web shop. Often, you have a better chance of getting updates and support from premium theme developers, than by using a free theme.

With the above points in mind, let’s focus our attention now on a number of web templates you can use to set up a web store that will keep customers buying products from your website:

Free e-Commerce Themes For WordPress

Virtue Free Theme For e-Commerce


Virtue is a versatile theme. Even though there is a paid of the theme available that offers more features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme version is pre-loaded with a ton of great features and is also easy to customize.

This theme also features a modern, clean design, is built with the latest web design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly e-Commerce.

Additionally, Virtue is WooCommerce-ready (see below) and comes with all the tools you need to design an awesome webstore.

Some of the features of this theme also include:

  • Portfolio posts and pages (use these to showcase your items). The versatile design of the Virtue theme is perfect for any kind of e-Commerce business site, online shop, portfolio or personal site.
  • A powerful options panel where you can set things like your home layout, sliders, custom fonts, and completely customize the design of your site without requiring CSS knowledge.
  • Translation-ready. The Virtue theme comes with built-in language support for Italian, Spanish and Russian and can also be translated into any other language, allowing you to sell your products to a global audience.

For more information about this theme, go here: Virtue



FabThemes Free Themes For e-Commerce

Fabthemes makes available many cool and premium quality WordPress themes for free.

All themes are built with an Options panel that lets you change and configure various theme settings and options. Also, theme footer files are not encrypted to help reassure you that you will be downloading and using safe theme files on your site.

In addition to developing free WordPress themes that suit a range of uses, Fabthemes provides themes suitable for setting up online stores.

Go here for more information about the FabThemes range of e-Commerce themes like “iShop“, “Viper” and “Xenastore“, go here: FabThemes



One of the best places to look for free themes for e-Commerce is the free repository of themes at WordPress.org.

WordPress.org Themes : Free Themes For eCommerce

You can find free WP themes for eCommerce in the directory using the following methods:

An easier method to browse free WordPress themes for e-Commerce is to log into your WordPress dashboard and use the WordPress theme search feature in the Appearance > Themes screen …

WordPress.org WordPress Theme Directory

Search for free e-Commerce themes for WordPress here: WordPress.org WP e-Commerce Themes

Now that you know where to many great free WP themes for eCommerce, let’s take a look at premium WordPress themes for e-Commerce.

Premium eCommerce Themes For WordPress

Below are some of the best places on the net where you can go to find many great professionally-designed website templates for selling products or services online with WordPress, as well as some great WordPress eCommerce themes we recommend:

StoreFront Themes For WordPress

Storefront Themes offer users elegant themes for selling products online …

StoreFront Themes For WP eCommerce

Click Here To View StoreFront Themes …

StoreFront eCommerce themes provide great theme support and feature responsive design …

StoreFront WordPress eCommerce Themes

The collection of responsive StoreFront eCommerce themes is also highly customizable, providing users with a rich browsing experience …

StoreFront WordPress eCommerce Themes

To browse all StoreFront themes go here: StoreFront Premium eCommerce WP Themes



Elegant Themes employs a team of very talented and professional web designers to create simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes designed by Elegant Themes pay great attention to detail and provide loads of powerful built-in features such as shortcodes, page templates and theme options that give website owners, including complete control over their sites, plus excellent tech support from an experienced and dedicated team …

Elegant WordPress Themes

Click Here To Browse All Elegant Themes …

Here are just a few of the beautiful WordPress themes for eCommerce available at Elegant Themes:



eStore provides an elegant theme for selling products online. The theme is simple to configure and integrates easily with some of the most popular and free eCommerce plugins, such as eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all main web browsers and providing localized support for easy translation, the eStore theme is available in a range of unique colours …

eStore Theme For WordPress

For more details go here: eStore e-Commerce Theme

Boutique eCommerce WordPress Theme

Boutique e-Commerce WordPress Theme

The Boutique WordPress Theme was created to integrate with some of the most popular eCommerce plugins available, allowing you to use your preferred system without any conflicts.

To learn more about this theme go here: Boutique


Like all Elegant themes in the Theme catalog, both the eStore theme and the Boutique theme shown above come with a built-in feature called “ePanel” that automatically appears inside your WP dashboard the moment the theme is activated …

Elegant - WordPress eCommerce Themes

The ePanel theme options panel lets you easily control your website without modifying the underlying template code. ePanel allows you to toggle features on and off, adjust your layout, manage advertising banners, optimizing product names, categories and descriptions for search engines, shortcodes and more.

One of the other great benefits of using Elegant Themes apart from all the beautiful themes they make available is that they offer a range of plans that let you access all themes in their collection for one low annual price.

For more details go here: Elegant Premium eCommerce WP Themes


WooThemes WooCommerce eCommerce WordPress Themes

WooThemes provide dozens of themes for WordPress-based e-Commerce.

WooThemes eCommerce WordPress Themes

WooThemes are especially designed to integrate with the WooCommerce plugin, giving WordPress users a complete e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of beautiful WooThemes WordPress themes you can choose to build your store online.

WooThemes e-Commerce Themes

Click Here To Browse All WooCommerce Themes …


ThemeForest eCommerce WordPress Themes

Theme Forest is an online theme marketplace where you can access many premium eCommerce WordPress store templates and buy quality WP themes starting from as little as $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest

Simplicity eCommerce WordPress Theme

ThemeForest WordPress eCommerce Themes - Simplicity

Simplicity is a flexible and elegant e-Commerce web template for WordPress that offers responsive design, is retina-ready and supports eCommerce plugins like WooCommerce and JigoShop.

To learn more about this theme visit this site: Simplicity e-Commerce WP Theme


VintageStyle Theme For WP

VintageStyle eCommerce theme is a clean and elegant theme for eCommerce designed for corporate websites and eCommerce ventures. The theme is suitable for small to large businesses, and online shops.

Supported with custom templates, widgets, shortcodes, and many other customization options, this WordPress theme can be used in a variety of different business and e-Commerce projects.

For more details visit this site: ThemeForest WordPress eCommerce Themes – VintageStyle


SmartShop Theme For WP

SmartShop is a very clean and responsive eCommerce theme and shopping cart webstores.

This web template is also fully compatible with the WooCommerce System.

For more details visit this site: SmartShop

Lathika WordPress Theme

Lathika eCommerce Theme

Lathika is a responsive theme for doing e-Commerce with WordPress designed specifically for use with the JigoShop plugin …

JigoShop e-Commerce plugin

JigoShop is a WP e-Commerce plugin.

To learn more about JigoShop go here: http://wordpress.org/plugins/jigoshop/

The Lathika theme also comes equipped with detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.

To learn more about this theme visit this site: Lathika

MeariShop Theme For WordPress

Mearishop - WordPress eCommerce Theme

MeariShop is a clean and flexible eCommerce web template for WordPress that can be enhanced with the functionality of WooCommerce plugins to create a versatile WordPress-driven online store with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides tons of options to help you manage and change any aspect of the theme – this theme is ideal for beginners with no coding knowledge and web developers alike.

To learn more about this theme visit this site: MeariShop e-Commerce WordPress Theme

In addition to the above themes, you can find hundreds of WordPress eCommerce themes listed in the ThemeForest marketplace simply by visiting the site and searching through their WordPress > eCommerce category …

ThemeForest - WP eCommerce Themes

Click Here To View More ThemeForest Themes …

As you can see, there is absolutely no reason at all why your WordPress-based web store shouldn’t give your business the same ability to sell products online as more expensive e-Commerce platforms and look amazing too!

We hope the above article has given you many avenues to explore to set up a WP-based store online.

Learn where to find more great free themes for WordPress here:

Finding The Best Paid And Free WordPress Web Templates On The Web


"This is AMAZING! I had learnt about how to use WordPress previously, but this covers absolutely everything and more!! Incredible value! Thank you!" - Monique, Warrior Forum

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