WordPress Themes For e-Commerce

Learn about WordPress themes for e-commerce and where to find great WordPress themes for setting up an online store or web shop …

Learn How To Use WordPressDo you plan to sell goods online?

WordPress developers not only make great e-Commerce plugins available to WP users, but there are also hundreds of great web templates for WordPress that you can use to easily set up and run your online store.

In this post, we’ll show you where to find many beautiful and inexpensive website templates for selling products online with WordPress.

Beautiful eCommerce Website Templates For WordPress


When searching for e-Commerce web templates here are some things to keep in mind:

Theme Style

As well as looking for a beautiful and versatile theme for your online shop, you will want your web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of store you have in mind (e.g. clothing store, selling electronic goods online, flower shop, etc).

eCommerce Functionality

In many cases, most of the e-Commerce functionality in your web store will come from the plugins you decide to install to power your e-Commerce store.

As you will see, however, some eCommerce themes also have additional options and settings that can improve your website’s eCommerce capabilities and help you provide a better customer experience for your site visitors without requiring you to install additional plugins.

This can include the ability to control your site’s overall colour scheme without modifying the underlying template code, toggle theme features on and off, reconfigure your store layout easily, global banner advertising management, search engine optimization for product descriptions, shortcodes and more.

Easy Cart And Store Integration

Most professional WordPress e-Commerce themes provide easy shopping cart setup with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and start processing orders online without going through lengthy technical implementation processes or delays.

Responsive Design Layout

A responsive theme enables a website to automatically readjust screen size to display smoothly over different monitor sizes and screen resolutions, as well as different platforms.

We have written a detailed article about the importance of choosing responsive WordPress themes here:

Theme Updates And Support

If you plan to sell products or services online, there are many unexpected things that can happen with the e-Commerce process itself. The last thing you want to go through when dealing with disappointed or even angry and abusive customers is to be using an outdated theme that has bugs and you can’t get access to the theme developer to provide you with an urgent fix.

For this reason, we strongly encourage you to carefully consider using themes that offer support and regular updates when searching for a template for your online shop. Often, you have a better chance of getting support and updates from paid theme developers, than by using a free website template.

With the above in mind, let’s take a look now at some of the WordPress website templates you can use to set up a web store that will keep visitors buying products from your website:

Free e-Commerce Themes For WordPress

Virtue e-Commerce Theme

Virtue Free eCommerce Theme For WordPress

Virtue Free theme is a versatile theme. Even though there is a premium of the theme available that includes a number of additional features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free version of the theme is loaded with tons of premium options and is also easy to customize.

This theme also features a simple, clean and modern design, is built with the latest web design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme suitable for e-Commerce.

Additionally, Virtue Free theme is WooCommerce-ready (see below) and comes with everything you need to design an awesome webstore.

Some of the features of this theme include:

  • Portfolio posts and pages (use these to showcase your products). The versatile design of this theme is ideal for any kind of e-Commerce business site, shop online, portfolio or personal site.
  • A powerful options panel where you can set things like your home layout, sliders, custom fonts, and easily modify the design of your site without requiring technical knowledge.
  • Translation-ready. This theme comes with built-in language support for Spanish, Italian and Russian and can also be translated into any other language, allowing you to sell your products to a global customer base.

For more information go here: Virtue


FabThemes Free eCommerce Themes For WordPress

FabThemes Free e-Commerce Themes For WordPress

Fabthemes makes available many cool and premium quality WordPress themes for free.

Fabthemes are built with a built-in Options panel that lets you adjust and configure a number of theme options and settings. They also do not encrypt theme footer files to help you feel confident about downloading and using safe theme files on your site.

In addition to creating free themes that work in a range of applications, Fabthemes provides a category of themes suitable for setting up e-Commerce stores.

For more information about the FabThemes range of e-Commerce themes like “Cartel“, “eBuy” and “Zenshop“, go here: FabThemes Free WordPress Themes For e-Commerce



One of the best places to browse hundreds of free e-Commerce themes for WordPress is the free theme directory at WordPress.org.

WordPress Free Theme Directory

You can find a list of free themes for e-Commerce in the directory using the following methods:

An easier method to find free themes for e-Commerce is to log into your WordPress dashboard and use the WordPress theme search feature in the Appearance > Themes area …

WordPress.org Free WordPress Themes For eCommerce

Browse hundreds of free themes for eCommerce here: WordPress.org

Now that you know where to browse loads of great free e-Commerce themes for WordPress, let’s take a look at paid WordPress themes for eCommerce.

Paid WordPress e-Commerce Themes

Below are some of the best places on the net where you can go to find excellent and professionally-designed themes for selling products or services online with WordPress, as well as some great WP e-Commerce themes we recommend:

StoreFront – WordPress eCommerce Themes

Storefront Themes offer users amazing themes for setting up professional eCommerce shops …

StoreFront Themes For WP eCommerce

Click Here To View All StoreFront Themes …

StoreFront eCommerce themes provide great tech support and feature responsive design …

StoreFront Themes

The collection of responsive StoreFront e-Commerce themes is also completely customizable, with beautiful product pages that have a unique look across different screen sizes …

StoreFront Premium eCommerce Themes

For more details go here: StoreFront Themes For WP


Elegant WordPress Themes

Elegant Themes designs simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes designed by Elegant Themes pay great attention to detail and provide loads of advanced built-in features like shortcodes, page templates and theme options that give users, including full control over their website, plus excellent tech support from an experienced and dedicated support staff …

Elegant Themes For WP eCommerce

Click Here To View Elegant Themes …

Here are just a few of the beautiful WordPress themes for eCommerce available at Elegant Themes:



eStore offers an elegant theme for setting up an online store. The theme is easy to configure and offers integration options with many popular and free e-Commerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all major browsers and providing localized support for easy translation, eStore comes in a range of unique colours …


To learn more about this theme visit this site: eStore eCommerce WordPress Theme

Boutique e-Commerce WP Theme


The Boutique eCommerce Theme allows you to integrate with some of the most popular WordPress eCommerce plugins available, allowing you to use your preferred system without experiencing conflicts.

To learn more about this theme go here: Boutique Theme For WP


Like all other Elegant themes in the Theme catalog, both eStore and the Boutique theme shown above come with a feature called “ePanel” that instantly appears inside your WP dashboard as soon as you activate the theme …

Elegant Premium eCommerce Themes

The ePanel theme options panel lets you easily control your site without editing template code. With ePanel you can toggle theme features on and off, adjust your layout easily, banner advertising management, search engine optimization for product descriptions, shortcodes and more.

An additional benefit of choosing themes from Elegant Themes apart from the beautiful themes they design is that their business model is built around letting you access their entire theme collection for one low yearly price.

For more details go here: Elegant Themes


WooCommerce Premium eCommerce WP Themes

WooThemes are one of the leading providers of eCommerce themes for WordPress.

WooCommerce For WordPress

WooThemes are especially designed to integrate with the WooCommerce plugin, giving you a complete e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of amazing WooThemes WordPress themes you can choose to build your webstore.


Click Here To Learn More About WooThemes For eCommerce …


ThemeForest Premium eCommerce Themes

Theme Forest is an online marketplace where you can browse many premium e-Commerce WordPress themes and buy quality WordPress themes starting from as low as just $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest



Simplicity is a flexible and elegant WordPress e-Commerce theme that offers responsive design, is retina-ready and supports eCommerce plugins like WooCommerce and JigoShop.

For more details about this theme visit this site: Simplicity

VintageStyle eCommerce WP Theme

VintageStyle eCommerce WordPress Theme

VintageStyle eCommerce theme is a clean and elegant WordPress theme for e-Commerce designed for corporate websites and eCommerce ventures. The theme is suitable for small to large businesses, and online stores.

Supported with custom templates, widgets, shortcodes, and customization options, this theme suits a range of business and e-Commerce projects.

To learn more about this theme visit this site: VintageStyle



SmartShop is a very clean and responsive e-Commerce web template for WordPress and shopping cart websites.

This web template is fully compatible with the WooCommerce System.

To learn more about this theme visit this site: SmartShop eCommerce WordPress Theme


Lathika e-Commerce WP Theme

Lathika is a responsive e-Commerce theme designed specifically for use with the JigoShop plugin …

JigoShop eCommerce plugin

JigoShop is plugin for eCommerce.

To learn more about JigoShop visit this URL: http://wordpress.org/plugins/jigoshop/

The Lathika theme also comes equipped with detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.

To learn more about this theme visit this site: Lathika e-Commerce WP Theme

MeariShop eCommerce WP Theme

Mearishop - WordPress eCommerce Theme

MeariShop is a clean and flexible eCommerce theme that can be enhanced with the functionality of WooCommerce plugins to create a versatile WordPress-driven webstore with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides loads of options to help you manage and change any aspect of the theme – it is well suited for beginners with no coding knowledge and developers.

To learn more about this theme visit this site: MeariShop eCommerce WP Theme

In addition to the themes shown above, you can find hundreds of WP eCommerce themes listed on ThemeForest simply by visiting the site and searching through the WordPress > eCommerce category …

ThemeForest WordPress eCommerce Themes

Click Here To Browse All ThemeForest Themes …

As you can see, there is no reason why a WordPress-based web store shouldn’t have the same power and functionality to sell products online as more expensive e-Commerce solutions and look beautiful too!

We hope the above has provided you with some inspiration to consider setting up a WP-based online store.

Learn where to find more great paid themes for WordPress here:

Where To Get The Best Free And Paid WordPress Themes For Your Business Online


"I was absolutely amazed at the scope and breadth of these tutorials! The most in-depth training I have ever received on any subject!" - Myke O'Neill, DailyGreenPost.com