WordPress Themes For e-Commerce

Learn about WordPress themes for e-commerce and where to find great WordPress themes for setting up an online store or web shop …

WP For BeginnersDo you plan to sell goods online?

The WordPress developer community not only makes great plugins for e-Commerce available to WP users, but there are also many great WordPress website templates that you can choose from to easily set up and run your online store.

In this post, we’ll show you where to find some of the most beautiful and professionally-designed web templates for selling products or services online with WordPress.

Beautiful eCommerce Themes For WordPress


When searching for e-Commerce web template-based solutions there are a few points you should keep in mind:


As well as finding a beautiful and versatile theme for your online shop, you will want your web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of webshop you have in mind (e.g. fashion accessories, selling electronic goods online, floral design, etc).

eCommerce Functionality

In many cases, much of the eCommerce functionality in your online store will come from the plugins you choose to power your eCommerce store.

As you will see, however, a number of themes also include built-in functionality that can enhance your site’s eCommerce capabilities and help you provide a better user experience for your site visitors without requiring you to install extra plugins.

This can include the ability to easily control your store’s overall color scheme without modifying template code, toggle features on and off, reconfigure your store layout easily, manage your advertisements, optimizing product categories and descriptions for search engines, shortcodes and more.

Easy Cart Integration

Most professional e-Commerce themes offer easy cart setup with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and begin processing orders online without experiencing complex technical implementation processes or delays.

Responsive Theme Layout

A responsive theme allows a website to automatically resize to display smoothly over different monitor sizes and screen resolutions, as well as across different devices (e.g. laptops, tablets, mobile phones, etc).

We have written a detailed article about the importance of choosing WordPress themes with responsive layouts here:

Theme Updates And Support

If you are going to be selling products or services online, there are many unexpected things that can and probably will go wrong with the online selling process itself. The last thing you want to go through when dealing with emails or phone calls annoyed or even angry and abusive customers is to be using a theme that is giving you problems and you can’t get access to the theme developer to get the problem resolved.

For this reason, we strongly recommend that you carefully consider using WordPress themes that offer support and regular updates when searching for a template for your web shop. Often, you have a better chance of getting updates and support from paid theme developers, than by using a free template.

With the above points in mind, let’s now turn our attention to a number of web templates you can use to set up a web store that will keep visitors coming back to buy products from your website:

Free WordPress e-Commerce Themes

Virtue Free WP e-Commerce Theme

Virtue e-Commerce Theme

Virtue Free theme is a versatile theme for an online store. Even though there is a premium version available that offers a number of additional features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free option comes already loaded with tons of premium options and is also easy to customize.

Virtue Free theme also features a clean modern design, is built with the latest web design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly e-Commerce.

Additionally, Virtue is WooCommerce-ready (see below) and comes with everything you need to build an awesome shop online.

Some of the features of this theme include:

  • Portfolio posts and pages (use these to display your products). The versatile design of this theme is ideally-suited for any kind of e-Commerce business site, webstore, portfolio or personal site.
  • An options panel where you can set things like your home layout, sliders, custom fonts, and customize the design of your site without requiring knowledge of technical stuff like CSS.
  • Translation-ready. Virtue Free comes with built-in support for Spanish, Russian and Italian language files and can also be translated into any other language, allowing you to sell products to a global audience.

For more information about this Free theme, go here: Virtue


FabThemes WordPress e-Commerce Themes

FabThemes Free WP Themes For e-Commerce

Fabthemes makes available many cool and premium quality WordPress themes for free.

Fabthemes come with a built-in Options panel that lets you change and configure a number of theme settings and options. They also provide unencrypted theme footer files with their themes to help reassure you that you will be downloading and using safe theme files on your site.

As well as free WP themes that work in a range of uses, Fabthemes provides a category of themes suitable for setting up online stores.

For more information about their range of e-Commerce free themes like “Cartel“, “Viper” and “Zenshop“, go here: FabThemes Free Themes For eCommerce


WordPress.org Free Themes For eCommerce

A great place to find free eCommerce themes for WordPress is the free theme repository at WordPress.org.

WordPress.org Themes : WordPress eCommerce Themes

You can find free eCommerce themes for WordPress in the directory using the following methods:

An easier method to look for free WP themes for eCommerce is to log into your WP dashboard and use the WordPress theme search feature in the Appearance > Themes screen …

WordPress.org Themes Directory

Search for free WordPress themes for e-Commerce here: WordPress.org Free Themes For e-Commerce

Now that you know where to find loads of great free eCommerce themes for WordPress, let’s take a look at premium e-Commerce themes for WordPress.

Paid eCommerce Themes For WordPress

Below are some of the best places on the net where you can find excellent and professional themes for selling products online with WordPress, as well as some great WordPress e-Commerce themes we recommend:

StoreFront Themes For WP

Storefront Themes make available beautiful WordPress themes for setting up web stores …

StoreFront Premium eCommerce WP Themes

Click Here To View All StoreFront Themes …

StoreFront themes for e-Commerce provide great theme support and feature responsive design …

StoreFront Premium eCommerce WP Themes

The entire collection of responsive StoreFront e-Commerce themes is also highly customizable, providing users with a rich browsing experience …

StoreFront WP Themes

To view all StoreFront themes go here: StoreFront eCommerce WordPress Themes


Elegant e-Commerce WordPress Themes

Elegant Themes employs a team of extremely talented and professional web designers to create simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes created by Elegant Themes are built around paying great attention to detail and come with loads of powerful features such as shortcodes, page templates and theme options that give users, including complete control over their website, plus excellent tech support from an experienced and dedicated team …

Elegant Themes

Click Here To View All Elegant Themes …

Here are just a couple of wonderful WordPress themes for e-Commerce available at Elegant Themes:


eStore WordPress Theme

eStore offers an elegant theme for setting up an online store. The theme is very easy to configure and integrates easily with many popular and free e-Commerce plugins, including eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all major browsers and providing localized support for easy translation, eStore is available in a range of unique colors …

eStore eCommerce WordPress Theme

For more details about this theme visit this site: eStore eCommerce WordPress Theme

Boutique e-Commerce WordPress Theme

Boutique eCommerce WP Theme

The Boutique Theme For WordPress lets you integrate with some of the most popular eCommerce plugins available, allowing you to use your preferred solutions without experiencing conflicts.

For more details about this theme visit this site: Boutique


Like all other Elegant themes in the Theme catalog, both the eStore eCommerce theme for WordPress and the Boutique theme shown above come with a feature called “ePanel” that instantly displays inside your WordPress dashboard as soon as you activate the theme …

Elegant - WordPress eCommerce Themes

The ePanel theme options panel lets you control your site without editing the underlying code. ePanel allows you to toggle features on and off, adjust your layout easily, manage sitewide advertising banners, optimizing product names, categories and descriptions for search engines, shortcodes and more.

An additional benefit of choosing themes from Elegant Themes apart from the beautiful themes they make available is that Elegant Themes offer a range of plans that let you access all themes in their collection for one low annual price.

To browse all Elegant themes go here: Elegant Themes For WordPress


WooThemes WooCommerce eCommerce WordPress Themes

WooThemes are one of the leading providers of eCommerce themes for WordPress.

WooCommerce eCommerce WordPress Themes

WooThemes are especially designed to integrate with the WooCommerce plugin, giving you a complete e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of fantastic WooThemes WP themes you can choose to build your webstore.

WooThemes For WordPress

Click Here To View WooCommerce Themes …


ThemeForest Themes

Theme Forest is an online marketplace where you can find many professionally designed WordPress store templates and buy quality WP themes starting from as low as just $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest



Simplicity is a flexible and elegant theme for doing e-Commerce with WordPress that offers responsive design, is ready for retina and supports eCommerce plugins like WooCommerce and JigoShop.

To learn more about this theme visit this site: Simplicity WP Theme

VintageStyle e-Commerce WordPress Theme

VintageStyle eCommerce WordPress Theme

VintageStyle eCommerce theme is a clean and elegant WP eCommerce theme designed for use in corporate websites and eCommerce ventures. The theme can also be used for small to large businesses, and online shopping stores.

Supported with custom templates, widgets, short codes, and many other customization options, this theme can be used in a number of business and e-Commerce projects.

To learn more about this theme go here: ThemeForest WordPress e-Commerce Themes – VintageStyle

SmartShop eCommerce Theme

SmartShop e-Commerce WP Theme

SmartShop is a clean and responsive eCommerce web site template for WordPress and shopping cart stores.

This theme is fully compatible with the WooCommerce System.

To learn more about this theme visit this site: ThemeForest WP e-Commerce Themes – SmartShop

Lathika e-Commerce WP Theme

Lathika Theme For WP

Lathika is a responsive WordPress eCommerce theme designed specifically for use with the JigoShop plugin …

JigoShop eCommerce plugin

JigoShop is an e-Commerce plugin for WordPress.

For more information about JigoShop visit this plugin URL: http://wordpress.org/plugins/jigoshop/

The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling digital, physical or virtual products.

For more details visit this site: Lathika Theme For WP

MeariShop e-Commerce Theme

Mearishop - WordPress eCommerce Theme

MeariShop is a clean and flexible e-Commerce theme that can be enhanced with the functionality of WooCommerce plugins to create a versatile WordPress-powered webstore with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides loads of options to manage and modify any aspect of the theme – this theme is ideal for beginners with no coding knowledge and web developers alike.

To learn more about this theme visit this site: MeariShop WordPress Theme

In addition to the above themes, you can browse hundreds of eCommerce themes for WordPress listed on ThemeForest simply by visiting the site and choosing the WordPress > eCommerce category …

ThemeForest WP Themes

Click Here To View All ThemeForest Themes …

As you can see, there is absolutely no reason at all why your WordPress-based online shop shouldn’t provide you with the same power, functionality and ability to sell products online as more expensive e-Commerce platforms and look beautiful too!

We hope the above post has inspired you to search for the right e-Commerce theme to sell products online with WordPress.

To learn more about the differences between free WordPress themes vs paid themes, see this post:

Where To Get Great Premium And Free Responsive WordPress Web Templates On The Web


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