Are you planning to sell products or services online?
The WordPress developer community not only makes great plugins for e-Commerce available to users, but there are also lots of great web templates for WordPress that let you easily set up and run your store online.
In this post, we’ll show you where to find some of the most professionally-designed and beautiful themes to help you set up a WordPress-based online store.
Beautiful WordPress Website Templates For e-Commerce
When looking for shopping store web templates here are a few points you should keep in mind:
As well as finding a beautiful and versatile theme for your web shop, you will want your theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of shop you have in mind (e.g. fashion store, selling electronic goods online, floral design, etc).
In many cases, most of the eCommerce functionality in your online store will come from the plugins used to power your e-Commerce site.
As you will see, however, some themes also have additional options that can enhance your store’s eCommerce capabilities and help you provide a better online shopping experience for your site visitors without requiring extra plugins.
This can include the ability to control your website’s overall colour scheme without editing template code, toggle features on and off, reconfigure your layout, banner advertising management, search engine optimization for product descriptions, shortcodes and more.
Easy Cart Setup
Most professional-quality WordPress eCommerce themes offer easy shopping cart setup & integration with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, 2Checkout, etc.) and begin processing orders online without going through complex technical implementation processes or delays.
Responsive Theme Design
A responsive theme enables websites to automatically resize to display smoothly over different screen sizes and resolutions, as well as across different platforms.
We have written a detailed article about the importance of choosing responsive WordPress themes here:
Theme Updates & Support
If you are going to be selling products or services online, there are many unexpected things that can go wrong with the e-Commerce process itself. The last thing you want to go through when dealing with emails or phone calls upset or even angry and abusive customers is to be using a theme that is giving you and your customers a headache and you can’t get access to the theme developer to get the support you desperately need.
For this reason, we strongly encourage you to carefully consider using themes that offer support and regular updates when searching for a template for your online shop. Often, you have a better chance of getting updates and support from paid theme developers, than by using a free theme.
With the above in mind, let’s turn our attention now to some of the WordPress templates you can use to set up a web store that will keep customers buying products from your website:
Free eCommerce Themes For WordPress
Virtue by Kadence Themes is extremely versatile. Even though there is a premium of the theme available that offers many additional features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme is loaded with tons of premium options and is also highly customizable.
Virtue Free theme also features a clean and modern design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme suitable for e-Commerce.
Additionally, Virtue is WooCommerce-ready (see below) and comes with all the tools you need to build an awesome webstore.
Some of the features of this theme include:
- Portfolio posts and pages (use these to showcase your products). The versatile design of this theme is ideally-suited for any kind of e-Commerce business, web shop, portfolio or personal site.
- An options panel where you can modify settings for your home layout, sliders, custom fonts, and easily modify the look of your site without requiring knowledge of technical stuff like CSS.
- Translation-ready. Virtue comes with built-in support for Spanish, Russian and Italian language files and can also be translated into any other language, allowing you to sell your products to a worldwide audience.
For more information go here: Virtue Free WordPress eCommerce Theme
Fabthemes makes available many elegant and premium quality WordPress themes for free.
Fabthemes come with an Options panel that lets users change and configure various theme options and settings. Also, theme footer files are not encrypted to help you feel confident about downloading and using safe theme files on your site.
In addition to creating free themes that suit a range of other uses, Fabthemes provides themes suitable for setting up eCommerce stores.
For more information about the FabThemes range of eCommerce themes like “iShop“, “eBuy” and “Xenastore“, visit their site: FabThemes
One of the best places to search for free WordPress themes for e-Commerce is the free WordPress theme repository at WordPress.org.
You can browse a list of free WP themes for eCommerce in the directory using the following methods:
- Go to WordPress.org/themes and search for keywords like “e-commerce”
- Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=eCommerce
An easier method to look for free WP themes for e-Commerce is to log into your WP dashboard and use the WP theme search feature in the Appearance > Themes page …
Browse hundreds of free eCommerce themes for WordPress here: WordPress.org
Now that you know where to go for great free eCommerce themes for WordPress, let’s take a look at paid WordPress themes for e-Commerce.
Premium e-Commerce Themes For WordPress
Below are some of the best places on the net where you can go to find the best professionally-designed web templates for selling products or services online with WordPress, as well as some great WordPress eCommerce themes we recommend:
Storefront Themes supply beautiful WP themes for selling products online …
StoreFront themes for eCommerce provide great technical support and feature responsive design …
The entire collection of responsive StoreFront e-Commerce themes is also very customizable, with beautiful product pages that have a unique look across different screen sizes …
For more details go here: StoreFront WP Themes
Elegant Themes employs a team of highly talented and professional web designers to create simple, beautiful and professional premium WordPress themes.
As stated on their website …
Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.
In general, all themes designed by Elegant Themes pay great attention to detail and come with loads of powerful built-in features such as shortcodes, page templates and theme options that give website owners, including complete control over their sites, plus great support from an experienced and dedicated support staff …
Here are just a couple of wonderful WordPress themes for eCommerce available at Elegant Themes:
eStore offers an elegant theme for setting up an online store. The theme is very easy to configure and offers integration options with many popular and free eCommerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.
In addition to being compatible with all main web browsers and providing localized support for easy translation, the eStore eCommerce theme is available in a range of unique colours …
For more details visit this site: eStore WordPress Theme
The Boutique Theme For WordPress allows you to integrate with some of the most popular WP eCommerce plugins available, allowing you to use your preferred system without experiencing conflicts.
To learn more about this theme go here: Boutique e-Commerce WordPress Theme
Like all Elegant themes in the Theme catalog, both the eStore eCommerce theme and the Boutique theme shown above come with a built-in feature called “ePanel” that instantly appears inside your WordPress dashboard as soon as you activate the theme …
The ePanel theme options panel lets you control your without editing code. ePanel allows you to toggle theme features on and off, reconfigure your store layout at the click of a button, banner advertising management, search engine optimization for product categories, shortcodes and more.
One of the other benefits of choosing themes from Elegant Themes apart from the beautiful themes they make available is that their business model is built around giving you complete access to all of their themes for one low yearly fee.
To view all Elegant themes go here: Elegant – WP eCommerce Themes
WooThemes is one of the most popular sites you can go visit to search for themes for WordPress-based eCommerce.
WooThemes are especially designed to integrate with the WooCommerce plugin, giving WordPress users a full-featured eCommerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of fantastic WooThemes WP themes you can choose to build your store online.
Theme Forest is an online theme marketplace where you can find many premium e-Commerce WordPress store templates and buy quality WP themes starting from as low as just $5.
Below are just some of the many WordPress e-Commerce themes available at Theme Forest …
For more details about this theme visit this site: Simplicity e-Commerce WP Theme
VintageStyle eCommerce theme is a clean and elegant e-Commerce theme for WordPress designed for corporate websites and eCommerce ventures. The theme is suitable for small to large business setups, and online shopping stores.
Supported with custom templates, widgets, shortcodes, and customization options, this WordPress theme can be used in a number of different business and e-Commerce projects.
For more details about this theme go here: ThemeForest WordPress Themes – VintageStyle
SmartShop is a very clean and responsive WordPress eCommerce theme and shopping cart websites.
This web template is also fully compatible with the WooCommerce System.
For more details go here: SmartShop WP Theme
JigoShop is a plugin for doing eCommerce with WordPress.
To learn more about JigoShop visit this plugin URL: http://wordpress.org/plugins/jigoshop/
The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.
For more details about this theme visit this site: Lathika WordPress Theme
MeariShop is a clean and flexible e-Commerce theme that utilizes the functionality of WooCommerce plugins to create a versatile WordPress-powered webstore with unlimited layout options and unlimited skins.
MeariShop is powered by the advanced Hana Panel, which provides loads of options to help you manage and modify any aspect of the theme – this theme is well suited for both beginners with no coding knowledge and developers.
For more details about this theme visit this site: MeariShop eCommerce WordPress Theme
In addition to the themes shown above, you can find hundreds of WordPress eCommerce themes listed on the ThemeForest directory simply by visiting the site and choosing the WordPress > eCommerce category …
As you can see, there is no reason why a WordPress-based online shop shouldn’t give you the same ability to sell products online as more expensive e-Commerce platforms and look beautiful too!
We hope the above has inspired you to search for the right e-Commerce theme to sell products online with WordPress.
Learn where to find more great premium themes for WordPress here:
"Your training is the best in the world! It is simple, yet detailed, direct, understandable, memorable, and complete." Andrea Adams, FinancialJourney.org