Do you plan to sell goods online?
WordPress developers not only make great e-Commerce plugins available to WP users, but there are also lots of excellent WordPress themes that let you easily set up and run your store online.
In this article, we’ll show you where to find some of the most beautiful and inexpensive themes for selling products or services online with WordPress.
Best WP Web Templates For e-Commerce
When looking for eCommerce web site templates there are a few points you should keep in mind:
As well as looking for a versatile theme for your web shop, you will want your web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of shop you have in mind (e.g. clothing accessories, selling electronic products online, flower shop, etc).
In many cases, much of the eCommerce functionality in your online store will come from the WordPress plugins you select to power your e-Commerce site.
As you will see, however, a number of e-Commerce templates also include additional options that can enhance your store’s eCommerce capabilities and help you provide a better customer experience for your site visitors without requiring you to install additional plugins.
This can include the ability to easily control your store’s overall color scheme without modifying template code, toggle features on and off, adjust your store layout easily, manage your advertising banners, search engine optimization for product names, categories and descriptions, shortcodes and more.
Easy Shopping Cart Setup
Most professional-quality WordPress e-Commerce themes provide easy cart setup & integration with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and begin taking orders online without going through complex technical implementation processes or delays.
Responsive Design Layout
A responsive theme allows a website to automatically reconfigure the layout to display smoothly over different screen sizes and resolutions, as well as across different platforms.
We have written a detailed article about the importance of choosing responsive themes here:
If you are planning to sell products or services online, there are many unplanned things that can and probably will stress you out with the online selling process itself. The last thing you want to experience when dealing with emails or phone calls annoyed or even angry customers is to be using an outdated theme that is creating conflicts and you can’t get someone to provide you with an urgent fix.
For this reason, we highly encourage you to carefully consider using WP themes that offer support and regular updates when looking for a template for your online shop. Often, you have a better chance of getting updates and support from paid theme developers, than by using a free template.
With the above points in mind, let’s focus our attention now on a number of themes you can use to set up a webstore that will keep clients buying products from your website:
Free eCommerce Themes For WordPress
Virtue is extremely versatile. Even though there is a paid of the theme available that offers additional features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme version is fully pre-loaded with many useful premium options and is also highly customizable.
Virtue Free theme also features a clean modern design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly e-Commerce.
Additionally, Virtue is fully WooCommerce-ready (see below) and comes with everything you need to build a great-looking webstore.
Some of the features of this theme also include:
- Portfolio posts and pages (use these to show your items). The versatile design of this theme is ideal for any kind of e-Commerce business site, store online, portfolio or personal site.
- A powerful options panel where you can modify settings for your home layout, sliders, custom fonts, and modify the design of your site without requiring knowledge of technical stuff like CSS.
- Translation-enabled. Virtue comes with built-in support for Italian, Spanish and Russian language files and can also be translated into any other language, allowing you to sell your products to a truly global audience.
Go here for more information: Virtue
Fabthemes provides WordPress users with many elegant and premium quality WordPress themes for free.
Fabthemes come with an Options panel that lets users adjust and configure various theme options and settings. Also, theme footer files are not encrypted to help you feel confident about downloading and using safe theme files on your site.
In addition to creating free WordPress themes that suit a range of other uses, Fabthemes provides themes suitable for setting up web stores.
Go here for more information about their range of e-Commerce free themes like “iShop“, “Viper” and “Zenshop“, visit their site: FabThemes Free WordPress Themes For e-Commerce
One of the best places to look for free eCommerce themes for WordPress is the free WordPress theme directory at WordPress.org.
You can find all of the free themes for e-Commerce in the directory using the following methods:
- Go to WordPress.org/themes and search for keywords like “e-commerce”
- Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=e-Commerce
An easier method to find free e-Commerce themes for WordPress is to log into your WordPress dashboard and use the WP theme search feature in the Appearance > Themes section …
Find free themes for eCommerce here: WordPress.org Free Theme Directory
Now that you know where to browse loads of great free themes for e-Commerce, let’s take a look at premium e-Commerce themes for WordPress.
Premium WordPress Themes For e-Commerce
Below are some of the best places on the net where you can find many great professionally-designed themes for selling products online with WordPress, as well as some great WordPress eCommerce themes we recommend:
Storefront Themes design many elegant WordPress themes for setting up web shops …
StoreFront themes for eCommerce provide great technical support and feature fully responsive design …
The collection of responsive StoreFront eCommerce themes is also completely customizable, providing users with a rich browsing experience …
To view all StoreFront themes go here: StoreFront Themes
Elegant Themes creates simple, beautiful and professional premium WordPress themes.
As stated on their website …
Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.
In general, all themes designed by Elegant Themes are built around paying great attention to detail and are designed with loads of powerful built-in features like shortcodes, page templates and theme options that give users, including full control over their sites, plus great theme support from an experienced and dedicated team …
Here are just a few of the beautiful WordPress themes for e-Commerce available at Elegant Themes:
eStore provides an elegant solution for setting up an online store. This theme is very easy to configure and integrates easily with some of the most popular and free e-Commerce plugins, such as eShop and Simple PayPal Shopping cart, plus additional shopping carts.
In addition to being compatible with all of the major web browsers and providing localized support for easy translation, the eStore eCommerce theme comes in a range of unique colours …
To learn more about this theme go here: eStore Theme For WordPress
The Boutique WordPress Theme was built to integrate your webstore with some of the most popular WP e-Commerce plugins available, allowing you to use your favorite solutions without any conflicts.
To learn more about this theme go here: Boutique e-Commerce WP Theme
Like all other Elegant themes in the collection, both eStore and the Boutique theme shown above come with a built-in feature called “ePanel” that instantly appears inside your WordPress dashboard the moment the theme is activated …
The ePanel theme options panel lets you easily control your web site without editing template code. ePanel allows you to toggle features on and off, adjust your layout, banner advertising management, optimizing product names, categories and descriptions for search engines, shortcodes and more.
One of the other benefits of using Elegant Themes apart from the beautiful themes they design is that their business model is built around giving you access to all of their themes for one low yearly fee.
For more details go here: Elegant – WordPress eCommerce Themes
WooThemes is one of the most popular places you can go visit to search for themes for WordPress-based eCommerce.
WooThemes are especially designed to integrate with the WooCommerce plugin, giving you a fully functional eCommerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of amazing WooThemes WordPress themes you can choose to build your store online.
Theme Forest is an online theme marketplace where you can browse many premium eCommerce WordPress store templates and buy quality WordPress themes starting from as little as $5.
Below are just some of the many WordPress e-Commerce themes available at Theme Forest …
For more details about this theme go here: Simplicity eCommerce WP Theme
VintageStyle eCommerce theme is a clean and elegant eCommerce theme designed for corporate websites and eCommerce ventures. The theme can also be used for small to large business setups, and online shops.
Supported with custom templates, widgets, short codes, and many other customization options, this theme suits a range of business and e-Commerce projects.
For more details about this theme go here: VintageStyle WordPress Theme
SmartShop is a clean and responsive eCommerce web template for WordPress and shopping cart webstores.
This web template is fully compatible with the WooCommerce System.
For more details about this theme visit this site: SmartShop WordPress Theme
JigoShop is an eCommerce plugin for WordPress.
For more information about JigoShop go here: http://wordpress.org/plugins/jigoshop/
The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling digital, physical or virtual products.
To learn more about this theme go here: Lathika
MeariShop is a clean and flexible eCommerce theme that uses the functionality of WooCommerce plugins to create a versatile WordPress-powered online shop with unlimited layout options and unlimited skins.
MeariShop is powered by the advanced Hana Panel, which provides loads of options to manage and modify any aspect of the theme – this theme is ideal for new website owners with no coding knowledge and web developers.
For more details visit this site: MeariShop eCommerce WordPress Theme
In addition to the above themes, you can find hundreds of WP eCommerce themes listed on ThemeForest just by visiting the site and choosing their WordPress > eCommerce category …
As you can see, there is absolutely no reason at all why your WordPress-based online shop can’t have the same power, functionality and ability to sell products online as more expensive e-Commerce platforms and look beautiful too!
We hope the above has provided you with some inspiration to set up a WP-based online store.
Learn where to find more great responsive themes for WordPress here:
"I have used the tutorials to teach all of my clients and it has probably never been so easy for everyone to learn WordPress ... Now I don't need to buy all these very expensive video courses that often don't deliver what they promise." - Stefan Wendt, Internet Marketing Success Group