Social Metrics Pro – Social Analytics Plugin For WordPress

SocialMetricsPro is an easy-to-use social analytics plugin that helps to increase your social media influence.

Social Metrics Pro - Social Analytics WordPress PluginSocial recommendations like +1s on GooglePlus, Facebook shares, likes, and comments, etc. are called social signals.

Social signals impact search engine rankings and Google has been elevating the importance given to social signals as part of its ranking algorithm for several years now.

Useful Information

Note: Google encourages businesses to build their brand on social media as a long-term investment to drive qualified traffic, instead of aiming for short-term benefits like search ranking placement. Google’s own head of its web spam team Matt Cutts has stated that Google takes a cautious approach when it comes to social signals, as social trends and relationships tend to change too quickly to fully map out. Without a full ‘map,’ Google is understandably reticent to assign more importance to the social sphere over other aspects of their search algorithm. In short,  Google’s strategy is a sensible one - “wait and see” how things develop over time, as sites that provide true value normally develop longevity, trust and authority, and these are the websites that Google naturally wants to display higher in its search results.

Social Signals – Which Sites Matter?

Social sites that search engines look to when measuring social signals include:

Facebook

With almost 2 billion monthly active users, Facebook is the largest social community in the world. It has been estimated that an average post can reach up to 150,000 users, so even if it seems like Facebook is not driving droves of customers to your website, you should not be quick to dismiss Facebook as an important part of your online business strategy, as Google processes data and information from Facebook to help determine your search rankings. In fact, Facebook seems influence website rankings more than other social media sites, like Google+ or Twitter.

Number of active Facebook users.

(Number of monthly active Facebook users. Source: Statista.com)

Twitter

After Facebook, Twitter is the next biggest social media site in the world, with over half a billion tweets sent out every day. Twitter plays a significant role as a global influencer on the cybersphere and places great emphasis on tweeting posts that provide great value to readers over the amount of tweets sent …

Over 500 million tweets are sent every day.

(Over 500 million tweets are sent every single day. Source: Internet Live Stats)

Google Plus

Google’s own social media site naturally carries a significant degree of authority online, even if it is still a fledgling online community compared to sites like Facebook and Twitter.

More people are starting to interact socially on GooglePlus each week.

(More people are starting to interact socially on Google+ every week. Source: InternetLiveStats.com)

In addition to the big three listed above, there are a number of other social media networks that provide important social metrics, such as Pinterest, LinkedIn, StumbleUpon, Digg, and Reddit.

A number of social media sites provide important signals that could affect your search rankings

(A number of social media sites provide important signals to search engines that could affect your rankings)

Social Signals – Which Ones Should You Pay Attention To?

Search engines like Google and Bing track a number of social signals, including:

  • Facebook – e.g. how many Facebook shares, likes, and comments a person has, growth rate of likes and shares, etc.
  • Twitter – e.g. tweets and retweets, how influential the person tweeting is, trending topics, etc.
  • Google+ – e.g. who is following you (high profile users), how many followers on GooglePlus your web page has amassed, amount and authority of +1s, etc.
  • Other sites – e.g. number of Pins and re-Pins on Pinterest, upvotes on StumbleUpon, etc.
  • Not so obvious signals – In addition to the above, there are other not so obvious factors that can influence search engine rankings. These include positive and negative factors, such as improving clickthrough rate [positive], and whether your site is deemed to be irrelevant by other users [negative].

As a website owner, it’s not only important to find ways to grow your social media presence, but also to be able to monitor, measure and analyze your social media in order to improve your business results.

Using social media marketing can improve your results online

(Using social media marketing can help improve your business results)

Tracking social media activity allows you to find insights into what people are saying about your services, company, or brand on social media, assess competitor activity, take preventative measures against the spread of negative comments or feedback by online users, measure the impact of campaigns, and identify opportunities for engagement. Additionally, monitoring social media can also provide you with vital data about emerging trends and what clients and consumers are thinking about specific brands, topics, businesses, or products.

As a business intelligence tool, the ability to track social media channels like blogs, internet forums, social networking platforms, micro-blogging platforms like Twitter, Medium, etc., message boards, video sites, and user-generated content (UGC) is invaluable. Using social media monitoring as a form of business intelligence, however, is a complex undertaking, typically carried out by various people including online reputation management (ORM) agencies, market researchers, marketing professionals, social engagement and community personnel, sales teams, and social marketing agencies. Typically, smaller businesses do not can’t afford to pay social media monitoring professionals to track their coverage in the media.

Fortunately different service providers have developed a range of affordable and even free tools to facilitate the active tracking of a broad range of social media channels, allowing companies to identify consumer behavior around their brands or products so they can respond proactively to conversations and interact with consumers in various social media platforms.

Practical Tip

We have written a comprehensive article about social media monitoring tools that are worth checking out and knowing about here:

Can you track your social signals effectively?

(Do you know how to effectively measure social signals?)

This article discusses a simple plugin for WordPress users for monitoring social signals and increasing your social media influence.

Our Featured WordPress Product …

SocialMetricsPro – Social Media Analytics For WordPress

Description Of Plugin

Social Metrics Pro is an easy-to-use social analytics plugin for WordPress that is designed to make improving your social media presence online uncomplicated. It is built on a simple premise – Social Metrics Pro measures how each signal is performing and returns either a red or green indicator. Your goal is simple … convert all red squares into greens.

Social Metrics Pro provides a standard operating procedure that any website owner can follow ... simply turn reds into greens!

(A standard operating procedure that any website owner can follow … turn reds into greens!)

Colors indicate relative popularity. Posts with the highest number of shares display green. Posts with low social media activity show up amber and red.

The developers of Social Metrics Pro tested their plugin on a network of 2,000+ sites over a period of three months. During this period, all they focused on was turning the “reds” to “greens” and then keeping everything “green”. According to the plugin developers, they noticed that their top 10 best performing sites saw an improvement of up to 360% more traffic, 410% more keywords ranked in the first page of Google and their revenue increased by 310%.

According to the plugin developers, improving your social marketing campaigns can significantly can have a positive effect on your search rankings, traffic and revenue!

(According to SocialMetricsPro developers, focusing on improving your social marketing campaigns can result in better search rankings, more web traffic and more revenue!)

To learn more about this plugin go here:

Plugin Benefits

Below are just a few of the benefits and advantages of using Social Metrics Pro to track Likes, Tweets, +1s, Pins and more right from your WordPress Dashboard on your web site:

Be Up And Running In Minutes

SocialMetricsPro installs like every other WP plugin. Just upload it to your Plugin folder via your dashboard and activate.

Simple To Use

As mentioned earlier, the user’s task is to convert all the red squares into greens. SocialMetricsPro tracks and measures social signals so you know where to put more effort and where to optimize.

Track Signals From Social Networks You Care About

SocialMetricsPro provides a powerful dashboard to centrally track and monitor social activity from social media networks like Facebook, Google+, Twitter, LinkedIn, StumbleUpon, Digg, and Pinterest.

Social Metrics Pro helps you get answers to questions like:

  • Which social networks work best for my site?
  • Which social campaigns are performing the best on these social networks?
  • Which of my posts are the most popular?
  • And more …

With SocialMetricsPro, all this information is available on-demand, with a single click.

Social Metrics Pro actively monitors the social media sites that you care most about!

(Social Metrics Pro actively monitors the social sites that you care most about!)

Social Metrics Pro Features

SocialMetricsPro provides many great features to web site owners. Here are just some:

  • Quick and easy to install and use. Be up and running in no time.
  • SocialMetricsPro Is Widgets & Extensions Ready. You can extend the plugin’s functionality with external and built-in widgets. View the latest information from your WordPress admin bar, add socially popular content to your sidebar or anywhere in your site using point-and-click widgets.
  • 1-click updates. Update SocialMetricsPro in one click via the WordPress Updates screen, or update the manually manually. You can also opt to be notified via email whenever new plugin updates are released.
  • Minimal use of hosting resources. The plugin can generate social metrics reports very quickly, consuming little hosting resources. The tool also displays the amount of time spent retrieving the information and the server resources consumed when gathering data.

Additional features include:

  • Sort, Search And Filter Features: SocialMetricsPro lets you sort and filter your data as you like. You can perform keyword searches to study topic-related posts, and even filter the results by category, publishing date, post authors, or by post type.
  • Export Data To Excel: You can export filtered, sorted data and custom queries to Excel for further analysis. Data can be exported in tab-delimited and comma-separated file formats, and imported to the spreadsheet application of your choice.

SocialMetricsPro is simple to use ... just turn reds into greens!

(Social Metrics Pro is simple to use … just change red squares into greens!)

Testimonials

Below are a couple of the testimonials and comments that plugin users have submitted regarding the Social Metrics Pro plugin:

”Social Metrics is the easiest way to see at a glance which posts have performed well on social networks.” Kevin Muldoon, Founder of WPMods.com

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”Social Metrics is one of the recipes for Social WordPress. You can integrate it quickly and easily on your WordPress site to view your performance on social networks” Jean-Francois Arseneault, Arseneault Consultation (WordCamp Montreal 2011)

Plugin Tips

SocialMetricsPro includes a step-by-step, practical guide showing you how to optimize your campaigns and improve your social media strategy (i.e. turn reds into greens).

Support

Social Metrics Pro is well-supported, and comes with free lifetime updates and support, backed by a risk-free, 60-day, complete money-back guarantee.

Plugin Pricing

Social Metrics Pro plugin is available in two editions:

  • Single Site Licensing – This enables you to install Social Metrics Pro on one web site only. It includes free lifetime updates and free support. Cost = $27.00 (one-time).
  • Multi-Site Edition – This option enables you to run Social Metrics Pro on all the sites that you own. Cost includes free lifetime updates and support. Price = $47.00 (one-time).

Please Note: The price of this product depends on whether there are any promotions or limited-time special offers. The pricing above was correct when this review was written. This may not be the actual pricing charged by the product developer when you visit the product website and there may be additional upsells or one-time offers after you’ve purchased.

Check the plugin’s website for the current pricing:

Additional Info

SocialMetricsPro requires a self-hosted installation of WordPress and can be instantly downloaded after purchase.

Get This Plugin

As mentioned earlier, social signals impact search engine rankings and Google has been elevating the importance given to social signals as part of its ranking algorithm.

No website owner can afford to ignore the importance of social media. SocialMetricsPro solves the problem of how to find a simple, time-saving solution that gives users immediate feedback on the success of their social marketing strategy and shows them where and how to direct their efforts in order to improve their results.

Social Metrics Pro is ideal for beginners and advanced WordPress users alike. It tracks Tweets, Likes, Pins, +1s and more directly from your WordPress admin area.

We recommend getting this plugin if you own or manage WordPress sites and would like to outperform your competitors on social media.

SocialMetricsPro - Social Media Analytics WordPress Plugin

For full details, check out the plugin here: SocialMetricsPro – Social Media Analytics For WordPress

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