Social Metrics Pro – Social Analytics Plugin For WordPress

SocialMetricsPro is an easy-to-use social analytics plugin that helps to increase your social media influence.

SocialMetricsPro - Social Media Analytics WordPress PluginSocial interactions like Facebook likes, comments, and shares, Twitter mentions and retweets, etc. are called social signals.

Google has been elevating the importance given to social signals as part of its ranking algorithm for several years now.

Important Info

Note: Google encourages businesses to build their social presence as a long-term investment to drive qualified traffic, rather than aiming for short-term benefits like search ranking placement. Google’s own head of its web spam team Matt Cutts has stated that Google takes a cautious approach when it comes to assessing social media signals, as social trends and relationships tend to change too quickly to fully map out. Without a perfect ‘map,’ Google is understandably reticent to assign more importance to social signals over other aspects of their search algorithm. In summary,  Google’s strategy is a sensible one - “wait and see” how things develop over time, as sites that provide value develop longevity, trust and authority, and these are the websites that Google naturally wants to display higher in its search listings.

Social Signal Sources

Social media sites that search engines like Google look to for measuring social signals include:

Facebook

With more than 1.5 billion active users, Facebook is the most dominant social network in the world. It has been estimated that one great post can reach up to 150,000 users, so even if no one is buying your products or services on Facebook, don’t be quick to dismiss the importance of Facebook in your business strategy, as Google uses social data and information from Facebook to help determine your search rankings. In fact, research shows that Facebook seems influence search engine rankings more than other social media sites.

Number of monthly active Facebook users.

(Number of active Facebook users. Source: Statista.com)

Twitter

After Facebook, Twitter is the next largest social media site in the world, with over half a billion tweets sent out every day. Twitter has a significant amount of influence on the cybersphere and places great emphasis on tweeting posts that provide great value to followers over the amount of tweets sent …

Over 500 million tweets are sent every day.

(Over half a billion tweets are sent each day. Source: InternetLiveStats.com)

Google Plus

As Google’s own social site, GooglePlus naturally carries a significant degree of authority online, even if it is still a fledgling social community compared to sites like Facebook and Twitter.

More people are actively using GooglePlus every year.

(More people are actively using GooglePlus each week. Source: Internet Live Stats)

In addition to the big three listed above, there are a number of other sites that should not be ignored, like Pinterest, LinkedIn, StumbleUpon, Digg, and Reddit.

A number of social media sites provide important signals that could affect your search rankings

(Social media sites provide important signals to search engines that could affect your rankings)

Which Social Signals Should You Be Paying Attention To?

Social signals tracked by search engines include the following:

  • Facebook – e.g. how many Facebook shares, comments, and likes you have, growth rate of likes and shares, etc.
  • Twitter – e.g. how many tweets and retweets a web page has, how influential the person retweeting your posts is, trending topics, etc.
  • Google+ – e.g. who is following you (high profile users), how many followers on Google+ your web page has, spread rate of adds and shares, etc.
  • Other sites – e.g. number of Pins and re-Pins on Pinterest, comments on StumbleUpon, etc.
  • Other signals – In addition to the above, there are other not so obvious factors that can influence search engine rankings and traffic. These include desirable and undesirable factors, such as improving clickthrough rate [positive], and whether your site is deemed to be irrelevant by site reviewers [negative].

As a business owner, it’s not only important to develop your social media presence, but also to be able to track and analyze social media in order to improve your business results.

Use social media marketing to help improve your business results

(Use social media marketing to help improve your results online)

Tracking social media activity allows you to gain insights into what people are saying about your services, company, or brand on social media, measure the impact of your marketing campaigns, spot opportunities for engagement, spy on your competitors, and be alerted to crises. Additionally, monitoring social media can also provide vital information about emerging trends and what clients and consumers are thinking about specific brands, businesses, products, or topics.

As a business intelligence tool, social monitoring is invaluable. Using social media monitoring as a form of business intelligence, however, is a complex undertaking, often carried out by various groups that include marketing teams, market researchers, digital reputation management companies, agencies, social engagement and community staff, and sales teams. Typically, many small businesses do not have the budget to pay social media monitoring professionals to continually track their coverage in the and actively monitor their online reputation.

Fortunately various technology providers have developed tools to facilitate the tracking of a variety of social media channels, allowing you to identify consumer behavior around your brand so you can respond to conversations and engage with consumers in a timely manner.

Useful Tip

We have written a comprehensive article on social media tracking tools and technologies that will help you keep track of online trends, monitor competitor activity, see what conversations are taking place online that could affect your business, etc, see what conversations are taking place online that can affect your business,etc. If you are interested in learning more here:

Are you measuring your social signals effectively?

(Are you monitoring social signals effectively?)

In this article, we look at a simple plugin for WordPress-driven websites and blogs for tracking social media signals and growing your social media influence online.

Let’s Review …

Social Metrics Pro – Social Analytics For WordPress

Plugin Description

SocialMetricsPro is an easy-to-use social analytics WordPress plugin that is designed to help you increase your social media influence online in an uncomplicated way. It is built on a simple concept – Social Metrics Pro tracks how each signal is performing and displays either a red or green indicator. Your objective is to convert all red squares into greens.

A system that anyone can operate ... simply turn reds into greens!

(Social Metrics Pro provides a system that anyone can follow … turn all the reds into greens!)

Colors indicate relative popularity. This simplifies your social analytics. Posts with the highest number of shares are colored green. Posts with low social media activity display amber and red.

The plugin developers tested Social Metrics Pro on a network of 2,000+ websites over a period of 3 months. During this period, all they focused on was turning the “reds” to “greens” and then keeping their metrics on “green”. According to the plugin developers, they noticed that their top 10 best performing sites saw an improvement of up to 360% more traffic, 410% more keywords ranked in the first page of Google and their revenue increased by 310%.

According to SocialMetricsPro developers, focusing on improving your social marketing can result in higher search rankings, more web traffic and increased revenue!

(According to Social Metrics Pro developers, improving your social marketing can impact your search rankings, traffic and revenue!)

To learn more about the plugin go here:

Benefits

Here are just some of the benefits and advantages of using SocialMetricsPro to track Tweets, Likes, +1s, Pins and more directly from your WP Dashboard on your site:

Ready To Go To Work In Very Little Time

SocialMetricsPro installs like any WP plugin. Simply upload the plugin file to your Plugin folder via your WP admin area and activate.

Simple To Use

As mentioned earlier, the user’s objective is to convert red squares into greens. Social Metrics Pro tracks and measures social media signals the way Google sees it so you know which campaigns need more effort and where to optimize.

Track The Social Signals You Care About

Social Metrics Pro lets you centrally monitor social media activity across leading networks like Twitter, Facebook, GooglePlus, Pinterest, LinkedIn, StumbleUpon, and Digg directly from your WordPress admin area.

SocialMetricsPro helps you get answers to questions like:

  • Which social media networks work best for my site?
  • Which social campaigns are performing the best on these social networks?
  • Which of my posts are the most popular on social media?
  • And more …

With Social Metrics Pro, all this information can be accessed with a single click.

SocialMetricsPro actively tracks the sites that you care most about!

(Social Metrics Pro constantly tracks social signals from the social media sites that you care most about!)

Features

Social Metrics Pro provides site owners with many features. Here are just some of these features:

  • Quick and simple to install and configure. Ready to start using in minutes.
  • Widgets & Extensions Ready. You can extend the plugin’s functionality using built-in and external widgets. Access updated information from your WordPress admin bar, add social content to your blog sidebar or anywhere in your site using widgets.
  • 1-click upgrades. You can update Social Metrics Pro with a single click via the WordPress Updates page, or update the manually manually. You can also choose to receive email notifications whenever new versions are released.
  • Low server resource consumption. The plugin generates reports very quickly, consuming little hosting resources. The tool also includes the amount of time used to retrieve information and the server memory consumed when gathering the data.

Additional features include:

  • Sort, Search & Filter Features: SocialMetricsPro lets you sort and filter data as you like. You can perform keyword searches to study posts related to certain topics, and even filter the results by post type, category, post authors, or by publishing date.
  • Export Data: You can export data to Excel for further analysis. Data can be exported in tab-delimited and comma-separated file formats, and imported to Excel or the spreadsheet application of your choice.

SocialMetricsPro is very simple to use ... just convert all the red squares into greens!

(Social Metrics Pro is simple to use … just turn all reds into greens!)

Feedback From Users

Here are a couple of the testimonials that plugin users have published about Social Metrics Pro:

“Social Metrics Pro is the essential plugin we use to monitor how our content performs on social networks such as Twitter and Facebook. It’s simple, neat and works precisely as you would expect it. When we work with our clients such as T-Mobile, the .Me domain name registry and others, Social Metrics Pro is the plugin we use to create reports as well as keep track on each bit of content to optimize it for future performance.” Ivan Brezak Brkan, Editor of Netokracija.com, TechCrunch EU Contributor

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”Social Metrics is one of the recipes for Social WordPress. You can integrate it quickly and easily on your WordPress site to view your performance on social networks” Jean-Francois Arseneault, Arseneault Consultation (WordCamp Montreal 2011)

SocialMetricsPro Plugin – Useful Tips

Social Metrics Pro comes with a step-by-step guide showing you how to optimize your social media strategy (i.e. how to turn reds into greens).

Support

Social Metrics Pro is well-supported, and users get lifetime software upgrades and new releases for free with their purchase, backed by a risk-free, sixty-day, full refund guarantee.

Plugin Price

SocialMetricsPro plugin is available in two editions:

  • Single Site License – This license allows you to configure SocialMetricsPro on a single website. Includes free lifetime updates and support. Cost = $27.00 (one-time).
  • Multiple Sites Licensing – This lets you run SocialMetricsPro on all the websites that you own. Includes free lifetime updates and support. Cost = $47.00 (one-time).

Note: Price details for the Social Metrics Pro plugin depends on whether there are any promotions or limited-time specials being offered. The above reflects the price at the time this content was published. This may not be the actual price charged by the plugin author when you visit the plugin site and you may be shown additional upsells or one-time offers after your purchase.

Check the plugin’s website for the current pricing information here:

Additional Information

SocialMetricsPro requires a self-hosted installation of WordPress and can be instantly downloaded after purchase.

Install The Product

As mentioned earlier, social signals impact search engine rankings and Google has been elevating the importance given to social signals as part of its ranking algorithm.

No website owner can afford to ignore the importance of social media. Social Metrics Pro solves the problem of how to find a simple, time-saving solution that gives users immediate feedback on the success of their social media marketing campaigns and shows them where to improve their results.

Social Metrics Pro is ideal for beginners and advanced users alike. It tracks Tweets, Likes, Pins, +1s and more right from your WordPress dashboard.

Get Social Metrics Pro if you own or manage WordPress sites and want to save money on outsourcing your social media marketing campaigns or train your staff to manage your campaigns inhouse.

SocialMetricsPro - Social Media Analytics Plugin For WordPress

For complete details, check out the plugin here: SocialMetricsPro – Social Media Analytics Plugin

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