SociTrafficJet – Social Media Marketing Automation

SociTrafficJet is a social media marketing automation tool that can drive more traffic to your business …

SociTrafficJet – Social Media Marketing Automation Tool

SociTrafficJet - Social Media Marketing Automation ToolTraffic is the lifeblood of every online business. More importantly, every online business needs targeted traffic that converts into leads or sales.

In this post, we explore a WordPress plugin that will automate your social media marketing campaigns to help drive more targeted traffic to your business.

SociTrafficJet

SociTrafficJet - Social Media Marketing Automation Tool

(SociTrafficJet)

SociTrafficJet is a WordPress plugin that automates social media marketing campaigns.  Used sensibly, this plugin can help drive more traffic from Facebook, Twitter, and Instagram to your blog, e-commerce site, or affiliate offers.

Drive more traffic from social media to your sites or affiliate offers

(Drive more traffic from social media to your sites or affiliate offers)

Users have reported a significant increase in traffic, engagement, opt-ins, and revenue after installing the plugin …

SociTrafficJet beta testing results

(SociTrafficJet beta testing results)

SociTrafficJet can be used as part of your digital marketing strategy to promote your blog posts, e-commerce products, special deals, coupon offers, and affiliate offers in any niche …

Promote affiliate offers in any niche

(Promote affiliate offers in any niche)

Once installed and activated, the plugin adds a new section to your dashboard menu …

SociTraffic Jet menu

(SociTraffic Jet menu)

Clicking on the menu brings up the plugin’s dashboard …

SociTrafficJet Dashboard

(SociTrafficJet Dashboard)

The plugin dashboard lets you set up, run, and manage all of your social media marketing campaigns.

Configure your social media settings in the ‘Settings’ tab …

SociTrafficJet Settings Tab

(SociTrafficJet Settings Tab)

The ‘Campaigns’ tab lets you view all of your campaigns. You can create unlimited social media campaigns and promote posts/pages across multiple campaigns simultaneously (great for promoting an offer in different niches) …

Create unlimited social media marketing campaigns

(Create unlimited social media marketing campaigns)

The Traffic Finder tool lets you find Facebook groups and pages that you can promote social posts to …

SociTrafficJet Traffic Finder

(SociTrafficJet Traffic Finder)

You can also view all campaign reports and analytics in the ‘Reports’ tab. This section lets you see the status of your campaigns and evaluate how these are performing, what was shared, where traffic is coming from, which campaigns are pending or scheduled, and more, giving you full control of your automation …

SociTrafficJet Reports tab

(SociTrafficJet Reports tab)

SociTrafficJet lets you publish your campaigns immediately or schedule these for a later time using the Campaign Scheduler …

SociTrafficJet Campaign Scheduler

(SociTrafficJet Campaign Scheduler)

You can also preview your campaigns before going live …

Preview your social posts before going live

(Preview campaigns before going live)

SociTrafficJet is easy to use and requires no technical skills. User training is provided with screen recording tutorials covering everything from setting up to using the tool, including video walkthroughs of each dashboard section.

Below are some testimonials from SociTrafficJet users:

”2 years down the line, I could hardly get 80-100 leads from my social media marketing campaigns. But, with this super-convenient WP plugin, I integrated my offers across all top social networks, and all that in a simple and easy manner.” Ankit Mehta

”Superb – I’ve been looking for a tool to do something like SociTrafficJet for some time now. This exceeds what I was looking for and WOW; to be able to use this for automating your social media campaigns & driving traffic from social media.” Venkata Ramana

For more testimonials, visit the SociTrafficJet website.

Watch the video below for a demo of SociTrafficJet …

(Learn more about SociTrafficJet)

In addition to the regular plugin edition, which lets you set up social marketing to post on Facebook, Twitter and Instagram, SociTrafficJet offers the option to upgrade to the Elite and Enterprise editions for additional automation and leverage.

The Elite upgrade provides complete social marketing automation to Facebook, Twitter, and Instagram and lets you set up multiple campaigns at once.

The Enterprise edition gives you the full power of the software and includes access to additional social networks like LinkedIn and Pinterest, and bookmarking sites like Tumblr, Reddit, and Bitly …

Post to additional social networks with SociTrafficJet Enterprise edition

(Post to additional social networks with SociTrafficJet Enterprise edition)

Learn more here: SociTrafficJet

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WordPress Traffic Automation Blueprint – Part 4 (Automation)

This is part 4 of a 5-part series on how to create an automated traffic generation system for your WordPress site. This tutorial shows you how to set up a number of plugins that will help drive traffic automatically to your WordPress site.

Website Traffic Blueprint Part 4 - Discover How To Create An Automated Traffic Generating MachineWelcome to Part 4 of our Web Site Traffic Blueprint article series, where we explain how to grow your business online automatically using the WordPress CMS.

So far, we have covered the following in this series:

In Part One, we explain why using an expertly configured WordPress website or blog is the key to automating traffic to your site …

With an expertly configured WordPress website or blog, all you have to do to drive more traffic is add content on a regular basis!

(With an expertly configured WordPress website, all you have to do to automatically begin bringing traffic is add great content on a consistent basis!)

In Part 2, we look at critical setup decisions. We help you understand the best way to get started if you don’t have a website yet, how to set everything up if you already have a website, and what to do if your site is built using WordPress.

Where to set up WordPress on your domain

(In Part two we show you how to set up a WordPress website on your domain)

In Part 3, we discuss the configuration phase.

Here, we configure all the settings that affect your site’s ability to generate traffic automatically …

How to set up a WordPress site on your domain

(In Part 3 you learn how to configure hosting settings, internal settings, and external settings that can affect your site’s ability to generate traffic automatically)

In this section of the article series, we will look at ways to automate your traffic using a number of WordPress plugins.

Why It Makes Sense To Automate The Traffic Generation Process

Depending on which marketing guru you listen to, you could find yourself trying to spend an hour or two (or more) every day posting content on social media in addition to trying to run your business, creating content and managing your web presence.

Many small business owners lack the time, resources and budget to engage in the kind of content marketing that many marketing experts are prescribing. If you spend half your day posting updates on LinkedIn, Facebook, and Twitter in addition to researching and writing content for your website or blog, how does anything else in your business get done?

Keeping a business running is how most small businesses spend their time.

(Keeping their business up and running is how most small businesses spend their working hours. Source: NFIB)

Many businesses spend most of their time trying to keep their businesses up and running. On top of this, there’s sales and marketing. After all, businesses need to stay competitive and make sales in order to survive.

Marketing research conducted in 2012 by VerticalResponse – an email and social media marketing company, found that:

  • 43% of all businesses surveyed spent six or more hours per week on social media (the other half of businesses surveyed that used social media spent even more time – between 6 and 21+ hours per week). This was a 66% increase from the previous year, so if the same research was done today, the numbers would probably be even higher.
  • More than half of all businesses surveyed spent 1-3 hours or more to create a blog post.
  • Finding and posting content for social media consumed the most time online.

Businesses are spending more time marketing and promoting themselves online.

(Small businesses spend more time each year marketing and promoting themselves online. Source: VerticalResponse)

As small businesses spend increasingly larger amounts of time marketing and promoting themselves online as a matter of business survival and competition, this leaves less time for under-resourced businesses to focus on other equally important areas …

Businesses with limited budgets, resources, and time and many areas to focus on need to plan their marketing strategy very carefully.

(Businesses with limited resources, time, and budgets and many different areas to focus on require careful planning of their marketing strategy.)

One other thing to consider is that, in addition to spending time marketing and promoting your business on a number of social media sites, all of your efforts are going into virtual real estate that you don’t control. You don’t own Twitter, Facebook, or StumbleUpon. These companies can make decisions that can dramatically affect your business without requiring your input. Why invest so much effort and time building content on someone else’s real estate? With WordPress (self-hosted), you can control your own virtual real estate and post your content automatically to other online accounts.

Automating business processes to leverage time and increase productivity is nothing new. Businesses have been doing it ever since the Industrial Age. In the Digital Age, however, the increasing availability of many new online marketing channels creates a number of dilemmas for small business owners, especially for those with limited marketing budget, time, and resources. For example:

  • Which of these channels do you invest more time, efforts, and budget on?
  • Should you invest so much time and effort building assets on sites that you do not own (e.g. Facebook, LinkedIn, Tumblr, etc.) while neglecting the benefits of building content on your own domain?
  • Do you create new content for every channel you plan to include in your marketing strategy?

The Benefits Of Automating The Traffic-Getting Process With WordPress

What I’d like to show you now, is a free, simple, and effective strategy that lets you automate the traffic generation process with WordPress.

With this strategy, you will be able to:

  • Save time creating web content and other marketing channels (e.g. social media),
  • Save money on content creation and unnecessary web marketing channels,
  • Determine which channels you should invest more time, efforts, and budget on,
  • Invest most of your time and efforts building your own asset and still benefit from other people’s marketing channels.

Warning

Many automated web traffic solutions tend to focus on black hat methods, such as manipulating search engine results. This is not what the focus of this article series is about. In fact, we strongly recommend avoiding black hat sites, techniques, software, and anything that violates the policies and terms of service of sites like Google, Facebook, YouTube, etc..

Automating your web traffic doesn't need to involve using black hat methods!

(Web traffic automation does not require using black hat methods!)

The purpose of this series of articles is to show you how to automate your content distribution so you can leverage your time and marketing efforts, and increase your exposure online to sites that your target audience frequents.

An Automated Content Distribution, Traffic And Lead Generation, And Sales & Marketing System

We’ve just seen that most business owners lack the time, resources and budget to engage in the kind of content marketing that most experts recommend. What you want to do, then, is be strategic with your limited budget, resources, and time.

So, instead of posting content to different marketing channels, which is very time-consuming …

Posting content to different services one at a time can be extremely time-consuming!

(Posting content to individual channels can be extremely time-consuming!)

Why not opt for this time-saving approach instead …

Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress

(Set up an automated content distribution, lead and traffic generation, and sales and marketing system with WordPress)

With an expertly configured WordPress site, you can build more than just a website for your business … you can set up an automated traffic and lead generation and sales & marketing system, where all you do is publish your content and WordPress then automates the rest.

With WordPress, you can publish content one-time, and automate your content distribution to all other marketing channels.

You can:

  • Automatically distribute content to social sites and social bookmarking sites,
  • Automatically distribute comments and content to other blogs and web properties using RSS
  • Automatically import content (e.g. videos)

As your business evolves, you can add more functionality and automate processes like:

You can do all of this using inexpensive WordPress plugins. Once these plugins are installed and configured on your site, just direct your visitors to the appropriate sections (e.g. your store, subscription forms, membership area, etc.)

How do you do all of this?

Simple … first, set up your site as explained in Part 2. Then, get everything configured as shown in Part Three. After all this is in place, you can then automate your content distribution using plugins such as the ones listed in the following section.

The video below shows you how everything works once your WordPress site has been expertly configured …

WordPress Traffic Automation System – Traffic Generation Plugins

Let’s take a quick look at some plugins that can help:

  • Syndicate content to social media sites and social bookmarking accounts
  • Syndicate comments automatically to other blogs
  • Post content to other blogs via RSS

Jetpack

You can get your posts automatically distributed to sites like Tumblr, Twitter, Facebook, LinkedIn, GooglePlus and more as soon as you publish new content using a plugin like JetPack.

Jetpack

Download URL: https://jetpack.com/

Jetpack is a free WordPress plugin with loads of great functions.

After installing Jetpack, you will need to connect the plugin to the WordPress.com account set up in Part 3

Connect Jetpack to your WordPress.com account

(Connect Jetpack to your WordPress.com account)

Next, activate a feature called Publicize

Activate the Publicize feature

(Jetpack plugin – Publicize)

You can share your posts on Facebook, Twitter, Tumblr, LinkedIn, GooglePlus, and more …

Share your posts automatically on several social media sites.

(Publicize your posts automatically to various social media sites.)

After configuring all plugin and account settings, your content is ready for distribution.

The Publicize feature adds a new section to your Publish box …

Publicize options show in the post publishing box.

(Publicize account settings displayed in the post publishing area.)

Now, whenever you publish new content, it will automatically be shared on every account you have set up …

As soon as you publish, your new content will be automatically syndicated online.

(As soon as new content is published, it will be automatically shared online.)

The Jetpack plugin provides a hands-free way to create more exposure for your content online on social media websites.

CommentLuv

CommentLuv

(CommentLuv)

The WordPress built-in commenting feature lets your site users interact with your web site, post new comments, reply to existing comments and participate in discussions as part of a community.

You can enhance the WordPress default commenting feature with a number of 3rd-party plugins that integrate your comments with social media, helping to spread and share your content online.

For example, using a WordPress plugin like CommentLuv (Pro version) can encourage a greater level of commenting and create more user engagement on your site. The plugin encourages readers to comment using SEO and social rewards like using keywords in the user name, SEO backlinks, social enticements for sharing content, and the ability to add twitter usernames to comments. This plugin will visit the site of the comment author while they type their comment and retrieve their most recent blog posts, which they can include below their comment when they click submit.

CommentLuv Pro version can attract more comments and visitors and improve user engagement on your site.

(CommentLuv can attract more comments and improve user engagement on your web site.)

To learn more about the benefits of this WordPress plugin, visit this site:

SocialLinkMachine

Social LinkMachine - WordPress content distribution plugin

(Social Link Machine – WordPress content distribution plugin)

Social Link Machine is a set-and-forget WordPress plugin that lets you automatically syndicate and drip-feed content, build diverse anchor text backlinks, include relevant YouTube videos and images, and social signals on auto-pilot …

Social LinkMachine - syndicate your content to dozens of online platforms

(SocialLinkMachine – drip-feed content automatically to dozens of online sites)

With SocialLinkMachine installed, you can automatically drip-feed your content to many traffic-generating sites, such as:

  • Social Bookmarking Sites: e.g. Delicious, Diigo, Plurk, Stumbleupon, etc.
  • Blogging Platforms: e.g. Blogger, Sett, WordPress.com, etc.
  • Social Platforms: Google Plus, Xing, etc.
  • Image Sharing: e.g. Flickr, etc.
  • PDF Sharing Platforms: e.g. Issuu, Scribd, etc.

Go here to learn more about the benefits of using this handy plugin: SocialLinkMachine

Also, if you would like to know more about setting up social media tracking (in order to get actionable information about your content marketing campaigns), we have created a comprehensive article listing over 30 social media measurement tools that you may want to check out. Go here for more info:

Important Info

The above are just a few examples of the many content distribution plugins that WordPress makes available.

Kickstart Your WordPress Traffic System

After your traffic automation system has been set up, we recommend kickstarting the process of driving traffic to your site with the steps shown in this tutorial:

WordPress Traffic Automation Blueprint: Automated Content Sharing Stage – Summary

Once you have your website or blog and plugins expertly configured and fully set up, all you need to do to start driving traffic is post web content on a consistent basis.

Practical Tip

If you need help coming up with endless ideas for content that you can post on your site, we recommend subscribing to our email training series here:

Once you have expertly configured your WordPress site, the next step is to optimize as much of the process as you can. This step is addressed in the next article in our WordPress Traffic Automation Blueprint series.

This is the end of Part Four

To read the rest of this article series, click on the link below:

WordPress Web Traffic Blueprint Part 5 - Discover How To Attract More Web Traffic For Your Business Using WordPress

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WordPress Traffic Automation Blueprint – Part 5 (Optimization)

This is part 5 of a 5-part series on how to create an automated traffic generation system for your WordPress site. This tutorial explains how to optimize your WordPress traffic system once your WordPress site has been expertly configured and setup.

Website Traffic Blueprint Part Five - A Complete Guide To Driving More Website Visitors To Your Business AutomaticallyWelcome to Part Five of our Web Traffic Blueprint article series, where we show you how to create an automated web traffic machine using the WordPress CMS.

So far, here is what we have covered in this series:

In Part One of this article series, we explain why using an expertly configured WordPress site is the key to generating automated traffic …

With an expertly configured WordPress site, all you have to do to bring more traffic is post great content on a regular basis!

(With an expertly configured WordPress site, all you have to do to start generating more traffic is post fresh content regularly!)

In Part Two, we focus on the setup phase of the traffic automation blueprint. We explain the best way to get started if you don’t have a website yet, how to set things up if you already have a website, and what to do if your site has been built with WordPress.

How to set up WordPress on your domain

(In Part two we show you where to set up WordPress on your domain)

In Part Three, we look at the configuration phase of the automation blueprint. We configured hosting settings, internal settings, and external settings that affect your website’s ability to generate traffic automatically …

Where to set up a WordPress website on your domain

(In Part Three you learn how to configure hosting settings, internal settings, and external settings that affect your site’s ability to generate traffic automatically)

In Part 4, we showed you how to set up various WordPress plugins that can help drive new traffic automatically to your site whenever you begin publishing new content on a regular basis.

Publish once to WordPress and automate the distribution of your content to all other channels!

(Publish once to WordPress and automate the distribution of your content to all other marketing channels!)

In Part 5 of the WordPress web traffic automation blueprint series, we discuss ways to optimize the traffic-getting process with a number of different tools and methods.

WordPress Traffic Automation Blueprint – Systems

In addition to having an expertly configured WordPress site, the key to generating targeted traffic consistently is having a clear business vision, sound digital planning, and excellent systems and process in place.

Generating regular traffic is the result of business vision, planning, and systems

(Generating regular traffic is the result of having a clear business vision, planning, and excellent systems)

Let’s briefly review the systems that will help you grow and manage your traffic.

These include:

  • Marketing Systems – The processes and methods used to drive traffic to your business.
  • Technical Systems – The systems and processes used to ensure that your web presence remains operating efficiently for receiving traffic.
  • Business Systems – How you manage and respond to new traffic.

Use systems to grow and manage your traffic

(Use systems to grow and manage your traffic)

Let’s briefly review the importance of the above systems:

Marketing Systems

Your marketing systems consist of the processes and methods used to create new traffic for your business. You can test your online marketing systems by asking questions such as:

  • What channels will you use to generate new traffic (e.g. blogging, video marketing, etc)?
  • What resources and portion of your budget will you apply to your marketing channels?
  • How will you create your content, sales funnels, and marketing campaigns?
  • How will you track conversions and measure the cost-effectiveness of your online campaigns?

During the setup and configuration phase, you should have installed an analytics program (e.g. Google Analytics). If you’re just starting out, you may want to consider investing in some paid advertising (e.g. Google AdWords) to help you generate some results. If you’re tracking your marketing campaigns correctly, this should yield some actionable data, such as the keyword phrases people are searching online to find your site, which you can use to create content targeted specifically to your audience’s needs.

Technical Systems

Your technical systems ensure that your digital presence remains operating efficiently for receiving traffic. There’s no point sending traffic to your site if your site is experiencing problems or your pages take too long to load.

Your systems include handling areas like webhosting, site maintenance and support, installing, configuring, and updating new applications (e.g. plugins), integration, customization, troubleshooting, etc.

You can test your technical systems by questions such as:

  • Who looks after my webhosting?
  • Who will look after my website and keep my site, plugins, themes, etc. maintained and up-to-date?
  • Who will fix errors, troubleshoot problems, provide technical support and advice, etc. should things go wrong?

Many potential problems can be minimized if your website planning and setup and configuration phases have been completed correctly. As with all technology, however, you can expect to face new problems. You will need the right technical systems in place to handle these.

Business Systems

Your business systems help you manage the influx of new traffic. These include:

  • Communication systems
  • Managing human and financial resources
  • Handling sales enquiries
  • Order fulfillment
  • Customer training/service
  • etc.

If you plan to outsource key aspects of your digital marketing and technical services, then you will need excellent systems in place to manage all outsourcing processes.

WordPress Traffic System – Optimizing Traffic Generation

If your business objectives are clear and your systems and processes are in place, all you need to focus on is implementing and optimizing a “traffic loop”.

Let’s go through an example of how to implement, optimize, and further automate a traffic loop. Take a look at the illustration below …

An effective traffic loop

(An effective traffic loop)

Increase Reach And Visibility

The first step of the process is to increase visibility for your business and website.

Useful Tips & Ideas
  • An expertly configured WordPress site allows you to instantly notify and publicize your content to social media accounts like Facebook, Twitter, LinkedIn, etc. The easiest way to increase your reach and visibility online, therefore, is to simply publish more content online.
  • As mentioned earlier, investing in some paid advertising (e.g. Facebook ads) can help you generate some initial data, which you can use to create web content targeted specifically to your audience’s needs.
  • Repurpose your content to leverage different media formats.
  • Continue learning about ways to get more website visitors using methods like Twitter advertising, videos, forum ads, etc.
Plugins, Tools, & Strategies

See previous sections of this tutorial series for many useful tools and strategies we’ve already covered to help you reach more members of your target audience.

Also, learn more about WordPress plugins that let you easily add the following to your website or blog:

  • Share your comments and posts online,
  • Run contests, offer discounts or downloads for likes/shares,
  • Display user generated content, feeds, etc.
  • Distribute content online in other media formats (e.g. videos, PDF guides, audio, etc.)

Build Authority & Credibility

Getting more of your content out there is a great first step, but for this activity to be really effective, your content also needs to be building authority and credibility with your audience.

Publishing higher quality content improves your chances of getting it shared around and viewed by more people and hence more traffic.

Useful Tips
  • Focus on content that will add value to potential users and showcase your expertise. This includes content that educates and informs readers, training content, user reviews, adding testimonials, etc.
  • Consider publishing a special report or even an e-book that you can sell or distribute online (e.g. sell on on the Amazon Kindle store.
Plugins, Tools, & Strategies

We have created a comprehensive course on content creation that you can plug into for free here:

Also, if you haven’t already, look for plugins that let you easily add the following to your website or blog:

Grow Influence & Engagement

At some point, you may want to consider developing “traffic on tap.” You can do this by growing a list or starting an online forum or network.

With “Traffic On Tap,” all of your traffic will come from customers or subscribers – people who already know you and trust you. Your influence and reputation can be used to generate traffic with a single blog post or email.

Useful Tips And Ideas
  • Encourage commenting and discussions on your site.
  • Add an email training course and encourage people to subscribe.
  • Add a free or paid membership site, online forum, or social community.
  • Start or join an online group on Facebook/LinkedIn.
Tools & Strategies

Many solutions and plugins are available that are easy to implement and can help increase your influence and improve engagement. For example:

  • Autoresponders/Email Newsletters (e.g. Aweber, MailChimp, etc.)
  • Contact Forms, Live Chat
  • Forums and Social Communities (e.g. bbPress, BuddyPress)
  • Polls and Surveys
  • Webinars (e.g. Webinar JEO)
  • Comment sharing
  • Add media, image galleries, etc.

Identify Needs And Provide Solutions To These

By taking advantage of incoming traffic to discover what problems your visitors are trying to solve, you can develop new products and services, all of which provide new opportunities to generate new sources of traffic.

Useful Tips
  • Create a free or paid e-learning course.
  • Consider publishing an e-book that you can sell or distribute online.
  • Add an e-commerce store to your site.
Plugins, Tools, And Strategies

If you plan to provide products and services online (as opposed to just providing information), then some of the more useful plugins you may want to consider adding to your site include:

Analyze Data & Feedback

The final step of the process is the collection and analysis of data. Gathering and interpreting data from existing traffic lets you discover new traffic opportunities.

You should already have installed an analytics program (e.g. Google Analytics) on your website. Make sure you can also understand the data.

WordPress Web Traffic Automation System – Summary

Once you implement the above strategies, all you have to do is rinse and repeat, fine-tuning and refining your methods as you go to grow your traffic and get better your results.

In summary:

  • Begin with an expertly configured WordPress site backed by solid marketing, technical and business systems,
  • Implement a content marketing strategy (consider adding some paid advertising to drive initial traffic and generate useful data) to increase your reach and visibility online,
  • Add plugins, list-building strategies, and other methods if necessary to help build authority and credibility, and also to improve engagement with visitors,
  • Promote any new solutions, products or services using your existing channels and strategies to generate additional streams of traffic,
  • Analyse your data and your results, automate your processes wherever possible, and begin the cycle again.

Hopefully, now you have a blueprint that will help you drive more traffic automatically to your WordPress website and get better results online.

WordPress Web Site Traffic Blueprint Part 5 - A Complete Guide To Attracting More Web Visitors For Your Business Automatically Using WordPress

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