Do you plan to set up a web store?

The WordPress developer community not only makes great plugins for e-Commerce available to WordPress users, but there are also many great WordPress themes that let you easily set up and run your online store.

In this article, we’ll show you where to find some of the most professionally-designed and inexpensive web templates to set up a WP-based online store.

Beautiful eCommerce Web Templates For WordPress

When looking for web templates for online stores here are some points to keep in mind:

Style

As well as looking for a beautiful and versatile theme for your web shop, you will want your theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of store you have in mind (e.g. fashion accessories, electronics store, gift store, etc).

Functionality

In many cases, most of the eCommerce functionality in your web shop will come from the WordPress plugins used to power your eCommerce site.

As you will see, however, a number of themes also have additional options that can improve your site’s e-Commerce capabilities and help you provide a better user experience for your site visitors without requiring you to install additional plugins.

This can include the ability to easily control your site’s overall colour scheme without editing code, toggle features on and off, reconfigure your layout, banner advertising management, optimizing product names, categories and descriptions for search engines, shortcodes and more.

Easy Shopping Cart Setup & Integration

Most professional e-Commerce themes offer easy shopping cart setup with various payment processing merchants and solutions, allowing you to accept various forms of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and start processing orders online sooner.

Responsive Theme Design

A responsive theme enables a website to automatically resize to display smoothly across different monitor sizes and screen resolutions, as well as different platforms.

We have written a detailed article about the importance of choosing responsive themes here:

• WordPress Themes Explained

Support

If you plan to sell products or services online, there are many things that can and probably will go wrong with the online shopping process itself. The last thing you want to go through when dealing with emails disappointed or even angry and abusive customers is to be using a theme that has serious issues and you can’t get access to the theme developer to get the support you desperately need.

For this reason, we strongly encourage you to carefully consider choosing WordPress themes that offer support and regular updates when searching for a theme for your online shop. Often, you have a better chance of getting support and updates from premium theme developers, than by using a free website template.

With these points in mind, let’s now take a look at various templates you can use to set up a web shop that will keep customers buying products from your website:

Free WordPress Themes For e-Commerce

Virtue

Virtue Free theme by Kadence Themes is a versatile theme for WordPress. Even though there is a premium of the theme available that offers additional premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free option is loaded with many useful great features and is also highly customizable.

Virtue also features a clean modern design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme suitable for e-Commerce.

Additionally, Virtue is fully WooCommerce-ready (see below) and comes with all the tools you need to build a great-looking web shop.

Some of the features of this theme also include:

• Portfolio posts and pages (use these to showcase your products). The versatile design of this theme is ideally-suited for any kind of e-Commerce business site, online store, portfolio or personal site.
• A powerful options panel where you can modify settings for your home layout, sliders, custom fonts, and completely customize the design of your site without requiring technical knowledge.
• Translation-ready. The Virtue theme comes with built-in language support for Russian, Spanish and Italian and can also be translated into any other language, allowing you to sell your products to a global audience.

For more information about this Free theme, go here: Virtue Free WordPress e-Commerce Theme

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FabThemes eCommerce Themes

Fabthemes provides WordPress users with many stylish and premium quality WordPress themes for free.

Fabthemes come with a built-in Options panel that lets users change and configure a number of theme options and settings. They also provide unencrypted theme footer files to help reassure you that you will be downloading and using safe theme files on your site.

As well as creating free WP themes that suit a wide range of uses, Fabthemes provides themes suitable for setting up web stores.

For more information about their range of e-Commerce themes like “Cartel“, “Viper” and “Zenshop“, go here: FabThemes

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WordPress.org WordPress eCommerce Themes

One of the best places to browse hundreds of free e-Commerce themes for WordPress is the free directory of themes at WordPress.org.

You can browse free themes for e-Commerce in the directory using the following methods:

• Go to WordPress.org/themes and search for keywords like “e-commerce”
• Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=e-Commerce

An easier method to search for free eCommerce themes for WordPress is to log into your WordPress dashboard and use the WP theme search feature in the Appearance > Themes page …

Search for free e-Commerce themes for WordPress here: WordPress.org Free WP Themes For e-Commerce

Now that you know where to browse loads of great free WordPress themes for e-Commerce, let’s take a look at premium e-Commerce themes for WordPress.

Premium eCommerce Themes For WordPress

Below are some of the best places on the net where you can go to find beautiful and professional website templates to help you set up up a WP-based online store, as well as some great WP eCommerce themes we recommend:

StoreFront WordPress eCommerce Themes

Storefront Themes design stunning themes for selling your products online …

Click Here To View StoreFront Themes …

StoreFront themes for e-Commerce provide great theme support and feature responsive design …

The entire collection of responsive StoreFront e-Commerce themes is also highly customizable, with beautiful product pages that have a unique look across different screen sizes …

To view all StoreFront themes go here: StoreFront Themes

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Elegant eCommerce Themes

Elegant Themes employs a team of highly talented and professional web designers to create simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes designed by Elegant Themes pay great attention to detail and provide loads of powerful features such as shortcodes, page templates and theme options that give users, including full control over their website, plus great customer support from an experienced and dedicated team …

Click Here To Browse All Elegant Themes …

Here are just a few of the beautiful WordPress themes for e-Commerce available at Elegant Themes:

eStore

eStore provides an elegant theme for setting up an online store. This theme is very easy to configure and offers integration options with many popular and free eCommerce plugins, such as eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all major browsers and providing localized support for easy translation, eStore comes in a range of unique colours …

For more details go here: eStore eCommerce WordPress Theme

Boutique eCommerce WordPress Theme

The Boutique Theme For WordPress allows you to integrate your online store with some of the most popular WordPress eCommerce plugins available, allowing you to use your favorite system without experiencing conflicts.

To learn more about this theme visit this site: Boutique

Like all Elegant themes in the Theme collection, both eStore and the Boutique theme shown above come with a built-in feature called “ePanel” that instantly displays inside your WordPress dashboard the moment you activate the theme …

The ePanel theme options panel lets you easily control your site without modifying code. With ePanel you can toggle features on and off, reconfigure your store layout at the click of a button, manage your advertisements, optimizing product categories and descriptions for search engines, shortcodes and more.

An additional benefit of using Elegant Themes apart from all the beautiful themes they design is that their business model is built around giving you access to all of their themes for one low yearly fee.

To browse all Elegant themes go here: Elegant – WordPress eCommerce Themes

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WooCommerce For WordPress

WooThemes is one of the most popular sites you can go to search for themes for WordPress-based eCommerce.

WooThemes are especially designed to integrate with the WooCommerce plugin, giving you a complete e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of fantastic WooThemes WP themes you can choose to build your webstore.

Click Here To Learn More About WooCommerce Themes …

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ThemeForest eCommerce Themes

Theme Forest is an online theme marketplace where you can access many professionally designed WordPress store templates and buy quality WordPress themes starting from as low as just $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest …

Simplicity eCommerce WP Theme

Simplicity is a flexible and elegant WordPress theme for e-Commerce that offers responsive design, is ready for retina and supports e-Commerce plugins like WooCommerce and JigoShop.

For more details go here: Simplicity WP Theme

VintageStyle eCommerce WordPress Theme

VintageStyle eCommerce theme is a clean and elegant WP theme for e-Commerce designed for use in corporate websites and eCommerce ventures. The theme can be used for small to large businesses, and online stores.

Supported with custom templates, widgets, short codes, and customization options, this theme suits a number of business and e-Commerce projects.

For more details go here: VintageStyle e-Commerce WordPress Theme

SmartShop

SmartShop is a very clean and responsive theme for doing eCommerce with WordPress and shopping cart stores.

This theme is fully compatible with the WooCommerce System.

For more details about this theme go here: SmartShop eCommerce WordPress Theme

Lathika

Lathika is a responsive WordPress theme for e-Commerce designed specifically for use with the JigoShop plugin …

JigoShop is a plugin for doing e-Commerce with WordPress.

For more details about JigoShop go here: http://wordpress.org/plugins/jigoshop/

The Lathika theme also comes equipped with detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and many other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.

To learn more about this theme visit this site: Lathika

MeariShop eCommerce WP Theme

MeariShop is a clean and flexible theme for doing eCommerce with WordPress that uses the functionality of WooCommerce plugins to create a versatile WordPress-powered online shop with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides tons of options to manage and change any aspect of the theme – it is well suited for both new website owners with no coding knowledge and developers.

For more details about this theme visit this site: MeariShop e-Commerce WP Theme

In addition to the above themes, you can find hundreds of WordPress eCommerce themes listed on the ThemeForest directory just by searching through the WordPress > eCommerce category …

Click Here To View All ThemeForest Themes …

As you can see, there is absolutely no reason at all why your WordPress-based webstore can’t give you the same power and functionality to sell products online as more expensive e-Commerce platforms and look amazing too!

We hope the above article has given you many options to set up a WP-based store online.

To learn more about WordPress themes and the “pros” and “cons” of choosing free themes vs premium WordPress themes, see this post:

Where To Get The Best Free And Premium WordPress Web Templates On The Web

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