Do you plan to sell products or services online?

The WordPress developer community not only makes great e-Commerce plugins available to WordPress users, but there are also lots of excellent WordPress themes that you can use to easily set up and run your store online.

In this article, we’ll show you where to find some of the most professionally-designed and inexpensive web templates for selling your products online with WordPress.

Beautiful WordPress Web Templates For e-Commerce

When searching for e-Commerce themes for WordPress there are a few things you should keep in mind:

Style

As well as searching for a beautiful and versatile theme for your web shop, you will want your web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of store you have in mind (e.g. clothing accessories, electronics store, home design store, etc).

e-Commerce Functionality

In many cases, much of the e-Commerce functionality in your online shop will come from the plugins you decide to install to power your eCommerce site.

As you will see, however, a number of themes also have built-in functionality that can enhance your website’s eCommerce capabilities and help you provide a better customer experience for your site visitors without requiring you to install additional plugins.

This can include the ability to easily control your store’s overall colour scheme without modifying the underlying template code, toggle theme features on and off, adjust your store layout, banner advertising management, optimizing product categories and descriptions for search engines, shortcodes and more.

Easy Cart And Store Integration

Most professional WP e-Commerce themes offer easy shopping cart setup & integration with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and start taking orders online sooner.

Responsive Theme

A responsive theme enables a website to automatically readjust screen size to display smoothly across different monitor sizes and screen resolutions, as well as different devices (e.g. computers, iPads, smart phones, etc).

We have written a detailed post about the importance of choosing responsive themes here:

• WordPress Themes Explained

Theme Support

If you are planning to sell products or services online, there are many things that can go wrong with the online shopping process itself. The last thing you want to experience when dealing with unhappy or even angry and abusive customers is to be using an outdated theme that is giving you problems and you can’t get a timely reply from the theme developer to get the support you desperately need.

For this reason, we strongly encourage you to carefully consider choosing themes that offer support and regular updates when searching for a template for your online shop. Often, you have a better chance of getting updates and support from premium theme developers, than by using a free theme.

With the above points in mind, let’s turn our attention now to some of the WordPress web templates you can use to set up a webstore that will keep customers coming back to buy products from your website:

Free WordPress eCommerce Themes

Virtue Free WP e-Commerce Theme

Virtue is a versatile theme for an online store. Even though there is a premium of the theme available that includes premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme version comes already pre-loaded with many useful great features and is also easy to customize.

This theme also features a modern, clean design, is built with the latest web design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme suitable for e-Commerce.

Additionally, Virtue Free theme is fully WooCommerce-ready (see below) and comes with all the tools you need to build an awesome store online.

Some of the features of this theme also include:

• Portfolio posts and pages (use these to show your products). The versatile design of the Virtue theme is ideal for any kind of e-Commerce business site, online store, portfolio or personal site.
• A powerful options panel where you can modify settings for your home layout, sliders, custom fonts, and easily modify the look of your site without requiring knowledge of technical stuff like CSS.
• Translation-enabled. The Virtue theme comes with built-in language support for Spanish, Italian and Russian and can also be translated into any other language, allowing you to sell your products to a truly worldwide customer base.

For more information about this Free theme, go here: Virtue Free eCommerce Theme For WordPress

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FabThemes Free Themes For eCommerce

Fabthemes provides web users with many elegant and premium quality WordPress themes for free.

All themes come with a built-in Options panel that lets users change and configure various theme options and settings. Also, theme footer files are not encrypted to help reassure you that you will be downloading and using safe theme files on your site.

In addition to free themes that work in a range of applications, Fabthemes provides themes suitable for setting up online stores.

For more information about their range of e-Commerce themes like “iShop“, “Viper” and “Xenastore“, visit their site: FabThemes WP e-Commerce Themes

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WordPress.org Free Themes For e-Commerce

A great place to browse hundreds of free eCommerce themes for WordPress is the free WP theme repository at WordPress.org.

You can find free e-Commerce themes for WordPress in the directory using the following methods:

• Go to WordPress.org/themes and search for keywords like “e-commerce”
• Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=eCommerce

An easier method to browse free themes for eCommerce is to log into your WP dashboard and use the WP theme search feature in the Appearance > Themes screen …

Browse hundreds of free eCommerce themes for WordPress here: WordPress.org Free e-Commerce Themes For WordPress

Now that you know where to search for great free eCommerce themes for WordPress, let’s take a look at paid WordPress themes for eCommerce.

Paid e-Commerce Themes For WordPress

Below are some of the best places on the net where you can find many excellent and professionally-designed web templates to set up a WP-based store online, as well as some great WordPress eCommerce themes we recommend:

StoreFront Premium eCommerce WP Themes

Storefront Themes have many gorgeous WordPress themes for setting up eCommerce shops …

Click Here To Browse StoreFront Themes …

StoreFront e-Commerce themes provide great customer support and feature fully responsive design …

The entire collection of responsive StoreFront eCommerce themes is also very customizable, with beautiful product pages that have a unique look across different screen sizes …

For more details go here: StoreFront Premium eCommerce Themes

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Elegant Themes For WordPress eCommerce

Elegant Themes employs a team of very talented and professional web designers to create simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes designed by Elegant Themes are built around paying great attention to detail and come with many powerful features like shortcodes, page templates and theme options that give website owners, including full control over their website, plus top-notch support from an experienced and dedicated support team …

Click Here To Browse Elegant Themes …

Here are just a couple of wonderful WordPress themes for e-Commerce available at Elegant Themes:

eStore

eStore provides an elegant theme for selling products online. The theme is simple to configure and offers integration options with many popular and free e-Commerce plugins, such as eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all major browsers and providing localized support for easy translation, eStore comes in a range of unique colors …

For more details about this theme go here: eStore

Boutique

Boutique has been created to integrate with some of the most popular eCommerce plugins available, allowing you to use your preferred system without experiencing conflicts.

To learn more about this theme visit this site: Boutique

Like all other Elegant themes in the Theme collection, both eStore and the Boutique theme shown above come with a feature called “ePanel” that instantly appears inside your WP dashboard as soon as you activate the theme …

The ePanel theme options panel lets you easily control your web site without editing web code. ePanel allows you to toggle features on and off, reconfigure your layout, manage your advertisements, search engine optimization for product descriptions, shortcodes and more.

One of the other benefits of choosing Elegant Themes apart from the beautiful themes they make available is that their business model is built around giving you access to all of their themes for one low annual price.

To view all Elegant themes go here: Elegant WP Themes

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WooCommerce

WooThemes offer one of the largest collections of themes for WordPress-based eCommerce.

WooThemes are especially designed to integrate with the WooCommerce plugin, giving WordPress users a complete e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of beautiful WooThemes WordPress themes you can choose to build your store online.

Click Here To Learn More About WooCommerce Themes From WooThemes …

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ThemeForest eCommerce WordPress Themes

Theme Forest is an online theme marketplace where you can search for loads of professionally designed WordPress store templates and buy quality WP themes starting from as little as $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest …

Simplicity e-Commerce WP Theme

Simplicity is an elegant and flexible theme for doing e-Commerce with WordPress that offers responsive design, is ready for retina and supports e-Commerce plugins like WooCommerce and JigoShop.

For more details about this theme visit this site: Simplicity eCommerce WordPress Theme

VintageStyle WP Theme

VintageStyle eCommerce theme is a clean and elegant theme for doing e-Commerce with WordPress designed for use in corporate websites and eCommerce ventures. The theme can be used for small to large businesses, and online stores.

Supported with custom templates, widgets, shortcodes, and many other customization options, this WP theme can be used in a range of different business and e-Commerce projects.

For more details visit this site: VintageStyle Theme For WordPress

SmartShop

SmartShop is a very clean and responsive WP theme for eCommerce and shopping cart stores.

This theme is also fully compatible with the WooCommerce System.

For more details about this theme visit this site: SmartShop

Lathika

Lathika is a responsive theme for doing e-Commerce with WordPress designed specifically for use with the JigoShop plugin …

JigoShop is an eCommerce plugin for WordPress.

For more information about JigoShop visit this URL: http://wordpress.org/plugins/jigoshop/

The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.

For more details go here: Lathika

MeariShop

MeariShop is a clean and flexible WP theme for e-Commerce that uses the functionality of WooCommerce plugins to create a versatile WordPress-driven online shop with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides tons of options to manage and change any aspect of the theme – this theme is well suited for new website owners with no coding knowledge and developers.

To learn more about this theme go here: MeariShop eCommerce Theme

In addition to the above themes, you can find hundreds of eCommerce themes for WordPress listed on ThemeForest just by choosing their WordPress > eCommerce category …

Click Here To Browse More ThemeForest Themes …

As you can see, there is absolutely no reason at all why a WordPress-based online store can’t give you the same power, functionality and ability to sell products online as more expensive e-Commerce solutions and look amazing too!

We hope the above has provided you with some inspiration to sell products or services online with WordPress.

Learn where to find more great free themes for WordPress here:

Finding The Best Premium And Free Responsive WordPress Web Templates For Your Business Online

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