Do you plan to set up a web store?

WordPress developers not only make great plugins for e-Commerce available to users, but there are also hundreds of excellent WordPress website templates that let you easily set up and run your store online.

In this article, we’ll show you where to find many professionally-designed and beautiful themes for selling your products online with WordPress.

Beautiful WordPress Themes For e-Commerce

When looking for shopping store web templates here are a few things you should keep in mind:

Theme Style

As well as looking for a beautiful and versatile theme for your online store, you will want the theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of shop you have in mind (e.g. fashion accessories, electronics store, garden furniture, etc).

Functionality

In many cases, much of the eCommerce functionality in your online shop will come from the plugins you choose to power your e-Commerce site.

As you will see, however, a number of e-Commerce themes also include additional options that can enhance your website’s e-Commerce capabilities and help you provide a better user experience for your site visitors without requiring you to install additional plugins.

This can include options that allow you to easily control your store’s overall colour scheme without modifying code, toggle features on and off, adjust your layout at the click of a button, global banner advertising management, optimizing product names, categories and descriptions for search engines, shortcodes and more.

Easy Cart Integration

Most professional eCommerce themes provide easy shopping cart setup with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, Authorize.net, etc.) and begin taking orders online sooner.

Responsive Design Layout

A responsive theme allows websites to automatically readjust screen size to display smoothly across different screen sizes and resolutions, as well as across different platforms.

We have written a detailed post about the importance of choosing WP themes with responsive design here:

• WordPress Themes Explained

Theme Support

If you are going to be selling products or services online, there are many unplanned things that can and probably will go wrong with the online shopping process itself. The last thing you want to experience when dealing with complaints from disappointed or even angry customers is to be using a theme that is causing problems and you can’t get the theme developer to get the support you need.

For this reason, we highly encourage you to carefully consider choosing WordPress themes that offer support and regular updates when looking for a theme for your online shop. Often, you have a better chance of getting support and updates from premium theme developers, than by using a free template.

With these points in mind, let’s turn our attention now to some of the WordPress themes you can use to set up an online store that will keep visitors coming back to buy products from your website:

Free eCommerce Themes For WordPress

Virtue

Virtue by Kadence Themes is extremely versatile. Even though there is a paid version available that includes many additional premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free version of the theme is fully pre-loaded with tons of premium options and is also highly customizable.

This theme also features a clean, modern design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme suitable for e-Commerce.

Additionally, Virtue Free theme is WooCommerce-ready (see below) and comes with all the tools you need to design a great-looking web shop.

Some of the features of this theme also include:

• Portfolio posts and pages (use these to showcase your work). The versatile design of the Virtue theme is ideal for any kind of e-Commerce business site, store online, portfolio or personal site.
• A powerful options panel where you can set things like your home layout, sliders, custom fonts, and completely customize the look of your site without requiring technical knowledge.
• Translation-ready. Virtue comes with built-in language support for Italian, Spanish and Russian and can also be translated into any other language, allowing you to sell products to a worldwide audience.

For more information go here: Virtue Free Theme For eCommerce

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FabThemes Free e-Commerce Themes For WordPress

Fabthemes provides web users with many stylish and premium quality WordPress themes for free.

Fabthemes come with a built-in Options panel that lets users change and configure a number of theme settings and options. Also, they do not encrypt theme footer files to help reassure you that you will be downloading and using safe theme files on your site.

As well as free WP themes that work in a wide range of applications, Fabthemes provides themes suitable for setting up online stores.

Go here for more information about their range of e-Commerce free themes like “Cartel“, “eBuy” and “Zenshop“, visit their site: FabThemes

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WordPress.org eCommerce Themes

A great place to look for free themes for eCommerce is the free theme repository at WordPress.org.

You can browse all of the free e-Commerce themes for WordPress in the directory using the following methods:

• Go to WordPress.org/themes and search for keywords like ”ecommerce”
• Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=e-Commerce

An easier method to browse free themes for e-Commerce is to log into your WP dashboard and use the WordPress theme search feature in the Appearance > Themes section …

Browse hundreds of free themes for e-Commerce here: WordPress.org Free Themes For e-Commerce

Now that you know where to browse loads of great free e-Commerce themes for WordPress, let’s take a look at paid e-Commerce themes for WordPress.

Paid WordPress e-Commerce Themes

Below are some of the best places on the net where you can go to find beautiful and professional web templates for selling products online with WordPress, as well as some great WP eCommerce themes we recommend:

StoreFront – WordPress eCommerce Themes

Storefront Themes sell many amazing themes for selling your products online …

Click Here To Browse All StoreFront Themes …

StoreFront e-Commerce themes provide great theme support and feature responsive design …

The entire collection of responsive StoreFront e-Commerce themes is also completely customizable, providing users with a rich content browsing experience …

For more details go here: StoreFront Premium eCommerce WP Themes

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Elegant Themes For WordPress

Elegant Themes creates simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes designed by Elegant Themes are built around paying great attention to detail and provide loads of powerful features such as shortcodes, page templates and theme options that give website owners, including full control over their sites, plus excellent support from an experienced and dedicated support staff …

Click Here To Browse All Elegant Themes …

Here are just a few of the beautiful WordPress themes for eCommerce available at Elegant Themes:

eStore

eStore offers an elegant solution for setting up an online store. The theme is easy to configure and offers integration options with some of the most popular and free eCommerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all of the main browsers and providing localized support for easy translation, eStore comes in a range of unique colors …

To learn more about this theme visit this site: eStore

Boutique e-Commerce WordPress Theme

The Boutique e-Commerce Theme was built to integrate with some of the most popular e-Commerce plugins available, allowing you to use your favorite system without any conflicts.

To learn more about this theme visit this site: Boutique WordPress Theme

Like all other Elegant themes in the collection, both the eStore theme and the Boutique theme shown above come with a feature called “ePanel” that instantly displays inside the WP dashboard as soon as you activate the theme …

The ePanel theme options panel lets you easily control your web site without modifying web code. With ePanel you can toggle features on and off, reconfigure your layout, banner advertising management, search engine optimization for product descriptions, shortcodes and more.

An additional benefit of choosing Elegant Themes apart from all of the beautiful themes they make available is that their business model is built around giving you access to all themes in their collection for one low annual fee.

To browse all Elegant themes go here: Elegant

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WooCommerce For WordPress eCommerce

WooThemes offer many themes for WordPress-based e-Commerce.

WooThemes are especially designed to integrate with the WooCommerce plugin, giving you a fully functional eCommerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of great WooThemes WordPress themes you can choose to build your store online.

Click Here To Browse All WooThemes For eCommerce …

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ThemeForest – WP eCommerce Themes

Theme Forest is an online theme marketplace where you can search for loads of premium eCommerce WordPress themes and buy quality WordPress themes starting from as low as just $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest …

Simplicity

Simplicity is an elegant and flexible WordPress eCommerce theme that offers responsive design, is retina-ready and supports e-Commerce plugins like WooCommerce and JigoShop.

For more details visit this site: Simplicity e-Commerce WP Theme

VintageStyle

VintageStyle eCommerce theme is a clean and elegant eCommerce theme for WordPress designed for use in corporate websites and eCommerce ventures. This theme is suitable for small to large business setups, and online shopping stores.

Supported with custom templates, widgets, short codes, and customization options, this WP theme suits a variety of different business and e-Commerce projects.

For more details about this theme visit this site: VintageStyle

SmartShop

SmartShop is a clean and responsive e-Commerce theme for WordPress and shopping cart stores.

This web template is also fully compatible with the WooCommerce System.

For more details about this theme go here: SmartShop eCommerce WordPress Theme

Lathika

Lathika is a responsive e-Commerce theme designed specifically to be used with the JigoShop plugin …

JigoShop is a plugin for doing eCommerce with WordPress.

To learn more about JigoShop go here: http://wordpress.org/plugins/jigoshop/

The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and many other features, making it an ideal theme for selling digital, physical or virtual products.

To learn more about this theme go here: Lathika

MeariShop eCommerce Theme

MeariShop is a clean and flexible eCommerce web template for WordPress that can be enhanced with the functionality of WooCommerce plugins to create a versatile WordPress-driven online store with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides loads of options to help you manage and change any aspect of the theme – this theme is ideal for beginners with no coding knowledge and web developers alike.

To learn more about this theme go here: MeariShop

In addition to the above themes, you can browse hundreds of eCommerce themes for WordPress listed on the ThemeForest marketplace just by visiting the site and searching through the WordPress > eCommerce category …

Click Here To View More ThemeForest Themes …

As you can see, there is absolutely no reason why your WordPress-based web store shouldn’t have the same ability to sell products online as more expensive e-Commerce solutions and look beautiful too!

We hope this article has given you a number of options to consider setting up a WP-based store online.

To learn more about WordPress themes and the “pros” and “cons” of choosing free WordPress themes and paid themes, see this post:

How To Find Great Free And Paid WordPress Templates Online

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