Are you planning to sell products or services online?

WordPress developers not only make great e-Commerce plugins available to WP users, but there are also hundreds of great WordPress themes that let you easily set up and run your online store.

In this blog post, we’ll show you where to find many professionally-designed and beautiful web templates for selling your products online with WordPress.

Best WP Web Templates For e-Commerce

When searching for shopping store web templates here are some points you should keep in mind:

Theme Style

As well as finding a beautiful and versatile theme for your online shop, you will want the web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of shop you have in mind (e.g. fashion accessories, electronics store, selling crafts online, etc).

Full eCommerce Functionality

In many cases, most of the eCommerce functionality in your web store will come from the WP plugins you choose to power your eCommerce store.

As you will see, however, some e-Commerce templates also come with additional options that can improve your website’s e-Commerce capabilities and help you provide a better online shopping experience for your site visitors without requiring extra plugins.

This can include the ability to easily control your website’s theme colors without modifying code, toggle features on and off, reconfigure your store layout easily, banner advertising management, search engine optimization for product descriptions, shortcodes and more.

Easy Cart & Store Integration

Most professional-quality WP e-Commerce themes provide easy cart and store integration with various payment processing merchants and solutions, allowing you to accept various forms of payment online (e.g. credit cards, PayPal, Stripe, etc.) and start processing orders online without having to go through complex technical implementation processes or delays.

Responsive Theme Design

A responsive theme enables websites to automatically reconfigure the layout to display smoothly over different screen sizes and resolutions, as well as different devices (e.g. PCs, iPads, cell phones, etc).

We have written a detailed article about the importance of choosing WP themes with responsive layouts here:

• WordPress Themes Explained

Theme Updates And Support

If you plan to sell products or services online, there are many unexpected things that can and probably will turn into problems with the eCommerce process itself. The last thing you want to have to go through when dealing with emails or phone calls frustrated or even angry and abusive customers is to be using an outdated theme that is creating conflicts and you can’t get someone to get the support you need.

For this reason, we strongly encourage you to carefully consider using themes that offer support and regular updates when searching for a theme for your web store. Often, you have a better chance of getting updates and support from premium theme developers, than by using a free theme.

With the above points in mind, let’s turn our attention now to various templates you can use to set up an online shop that will keep customers buying products from your website:

Free WordPress e-Commerce Themes

Virtue Free eCommerce Theme For WordPress

Virtue is extremely versatile. Even though there is a premium version available that includes a number of additional features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme version is already loaded with many premium options and is also easy to customize.

This theme also features a clean and modern design, is built with the latest design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme suitable for e-Commerce.

Additionally, Virtue is WooCommerce-ready (see below) and comes with all the tools you need to design an awesome web shop.

Some of the features of this theme include:

• Portfolio posts and pages (use these to display your products). The versatile design of the Virtue theme is ideally-suited for any kind of e-Commerce business, online shop, portfolio or personal site.
• An options panel where you can set things like your home layout, sliders, custom fonts, and customize the design of your site without requiring knowledge of technical stuff like CSS.
• Translation-ready. Virtue Free comes with built-in language support for Russian, Italian and Spanish and can also be translated into any other language, allowing you to sell products to a worldwide audience.

Go here for more information: Virtue Free Theme For eCommerce

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FabThemes Free Themes For e-Commerce

Fabthemes makes available many stylish and premium quality WordPress themes for free.

All themes come with an Options panel that lets you change and configure a number of theme options and settings. Also, theme footer files are not encrypted to help you feel confident about downloading and using safe theme files on your site.

In addition to creating free WP themes that suit a range of uses, Fabthemes provides themes suitable for setting up online stores.

For more information about the FabThemes range of e-Commerce free themes like “iShop“, “Viper” and “Xenastore“, go here: FabThemes e-Commerce Themes

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WordPress.org

A great place to look for free themes for e-Commerce is the free theme directory at WordPress.org.

You can browse all of the free eCommerce themes for WordPress in the directory using the following methods:

• Go to WordPress.org/themes and search for keywords like ”ecommerce”
• Type the following URL into your web browser (or just click on this click): https://wordpress.org/themes/search.php?q=e-Commerce

An easier method to search for free eCommerce themes for WordPress is to log into your WP dashboard and use the WordPress theme search feature in the Appearance > Themes area …

Search for free e-Commerce themes for WordPress here: WordPress.org Free Themes For eCommerce

Now that you know where to browse loads of great free WordPress themes for e-Commerce, let’s take a look at paid WordPress eCommerce themes.

Paid e-Commerce Themes For WordPress

Below are some of the best places on the net where you can find many professional themes for selling products or services online with WordPress, as well as some great WP eCommerce themes we recommend:

StoreFront eCommerce WordPress Themes

Storefront Themes make available amazing themes you can use to set up web shops …

Click Here To View StoreFront Themes …

StoreFront eCommerce themes provide great theme support and feature fully responsive design …

The entire collection of responsive StoreFront eCommerce themes is also completely customizable, with beautiful product pages that have a unique look across different screen sizes …

For more details go here: StoreFront Premium eCommerce Themes

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Elegant Themes For WP eCommerce

Elegant Themes employs a team of very talented and professional web designers to create simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes created by Elegant Themes pay great attention to detail and provide many powerful features such as shortcodes, page templates and theme options that give website owners, including full control over their website, plus top-notch tech support from an experienced and dedicated support staff …

Click Here To View Elegant Themes …

Here are just a few of the beautiful WordPress themes for e-Commerce available at Elegant Themes:

eStore eCommerce Theme

eStore provides an elegant solution for setting up an online store. This theme is simple to configure and integrates easily with some of the most popular and free e-Commerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all major web browsers and providing localized support for easy translation, the eStore eCommerce theme for WordPress is available in a range of unique colors …

For more details visit this site: eStore e-Commerce Theme

Boutique eCommerce WP Theme

Boutique enables you to integrate with some of the most popular eCommerce plugins available, allowing you to use your favorite solutions without any conflicts.

To learn more about this theme visit this site: Boutique Theme For WordPress

Like all other Elegant themes in the Theme catalog, both eStore and the Boutique theme shown above come with a feature called “ePanel” that instantly displays inside your WordPress dashboard the moment the theme is activated …

The ePanel theme options panel lets you control your site without modifying web code. With ePanel you can toggle theme features on and off, reconfigure your layout easily, manage your advertisements, optimizing product names, categories and descriptions for search engines, shortcodes and more.

An additional benefit of using Elegant Themes apart from the beautiful themes they design is that Elegant Themes offer a range of plans that let you access all themes in their collection for one low annual fee.

To view all Elegant themes go here: Elegant Themes For WordPress

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WooThemes For WordPress

WooThemes is one of the most popular sites you can go visit to search for themes for WordPress-based eCommerce.

WooThemes are especially designed to integrate with the WooCommerce plugin, giving WordPress users a full-featured e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of great WooThemes WordPress themes you can choose to build your webstore.

Click Here To View WooCommerce Themes …

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ThemeForest WP Themes

Theme Forest is an online theme marketplace where you can browse many premium eCommerce WordPress themes and buy quality WP themes starting from as little as $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest …

Simplicity eCommerce WP Theme

Simplicity is a flexible and elegant e-Commerce theme that offers responsive design, is ready for retina and supports eCommerce plugins like WooCommerce and JigoShop.

For more details go here: Simplicity

VintageStyle

VintageStyle eCommerce theme is a clean and elegant WP eCommerce theme designed for corporate websites and eCommerce ventures. This theme is suitable for small to large businesses, and online shopping stores.

Supported with custom templates, widgets, short codes, and customization options, this WordPress theme can be used in a range of business and e-Commerce projects.

For more details visit this site: VintageStyle e-Commerce WP Theme

SmartShop

SmartShop is a very clean and responsive theme for doing eCommerce with WordPress and shopping cart websites.

This theme is fully compatible with the WooCommerce System.

For more details about this theme visit this site: SmartShop Theme For WordPress

Lathika WordPress Theme

Lathika is a responsive e-Commerce theme designed specifically for use with the JigoShop plugin …

JigoShop is an e-Commerce plugin for WordPress.

For more details about JigoShop visit this URL: http://wordpress.org/plugins/jigoshop/

The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and loads of other features, making it an ideal theme for selling digital, physical or virtual products.

To learn more about this theme visit this site: Lathika

MeariShop Theme For WordPress

MeariShop is a clean and flexible eCommerce theme for WordPress that utilizes the functionality of WooCommerce plugins to create a versatile WordPress-powered online store with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides loads of options to help you manage and change any aspect of the theme – it is ideal for new website owners with no coding knowledge and developers.

For more details about this theme go here: ThemeForest WordPress eCommerce Themes – MeariShop

In addition to the themes shown above, you can browse hundreds of eCommerce themes for WordPress listed on ThemeForest simply by visiting the site and searching through the WordPress > eCommerce category …

Click Here To Browse ThemeForest Themes …

As you can see, there is no reason at all why your WordPress-based online shop shouldn’t provide you with the same power, functionality and ability to sell products online as more expensive e-Commerce solutions and look amazing too!

We hope this post has given you a number of options to set up a WordPress-based online store.

To learn where to find more great free themes see this post:

Finding The Best Paid And Free WordPress Web Templates For Your WordPress Web Site Or Blog

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