Social Metrics Pro – Social Analytics Plugin For WordPress

SocialMetricsPro is an easy-to-use social analytics plugin that helps to increase your social media influence.

SocialMetricsPro - Social Analytics PluginSocial interactions like Facebook shares, +1s on GooglePlus, etc. are called social signals.

Google has been tracking social signals as part of its ranking algorithm for several years now.

Important

Note: Google encourages businesses to build their brand on social media as a long-term investment to drive qualified traffic, rather than aiming for short-term benefits like search ranking placement. Google’s own head of the web spam team Matt Cutts has stated that Google takes a cautious approach when it comes to assessing social media signals, as social trends and relationships can change at a moment’s notice. Without a reliable ‘map,’ Google is understandably reticent to assign more importance to the social sphere over other aspects of their search algorithm. In summary,  Google’s strategy is a sensible one - “wait and see” how things develop over time, as sites that provide value normally develop longevity, trust and authority, and these are the websites that Google naturally wants to rank higher in its search listings.

Social Signal Sources

Social sites that search engines look to when measuring social signals include:

Facebook

With almost 2 billion active users, Facebook is the largest social community in the world. Research shows that an average post on Facebook can reach over 100,000 users, so even if it seems like Facebook is not driving a massive amount of sales on your website, don’t be quick to dismiss the importance of Facebook in your business strategy, as Google uses social data and information from Facebook when determining your search rankings. In fact, research shows that Facebook seems to have the most influence on search engine rankings of all social media sites, like GooglePlus or Twitter.

Number of monthly active Facebook users.

(Number of active Facebook users. Source: Statista.com)

Twitter

After Facebook, Twitter is the next biggest social media site in the world, with over 500  million tweets sent out every single day. Twitter plays a significant role as a global influencer on the cybersphere and places great importance on the authority of tweets posted to followers over the amount of tweets sent …

Over half a billion tweets are sent every day.

(Over half a billion tweets are sent every day. Source: Internet Live Stats)

Google Plus

As Google’s own social site, Google+ naturally carries a significant degree of authority online, even if it has not reached the same level of growth and take up as Facebook and Twitter.

More people are interacting on Google+ each day.

(More people are starting to interact socially on GooglePlus every month. Source: InternetLiveStats.com)

In addition to the big three social sites listed above, there are a number of other sites that provide important social signals, like Pinterest, LinkedIn, StumbleUpon, Digg, and Reddit.

A number of social sites provide important signals to search engines that could affect your rankings

(Social media sites provide important signals that can affect your search engine rankings)

Which Social Signals Should You Pay Attention To?

Social signals tracked by search engines include:

  • Facebook – e.g. how many Facebook shares, comments, and likes a person has, growth rate of shares and likes, etc.
  • Twitter – e.g. how many tweets and retweets your URL has, the number of people tweeting, trending topics, etc.
  • Google+ – e.g. who is following you (influential users), how many followers on GooglePlus your site page has, amount of adds and shares, etc.
  • Other sites – e.g. growth rate of Pins and re-Pins on Pinterest, comments on StumbleUpon, etc.
  • Other signals – In addition to the above, there are other not so obvious social media-related factors that can influence search engine traffic and rankings. These include desirable and negative factors, such as improving clickthrough rate [positive], and whether your site is deemed to be of poor quality by other users [negative].

As a business owner, it’s not only important to develop your presence on major social networking websites, but also to be able to monitor and analyze social media in order to improve your business results.

Use social media to help improve your results online

(Using social media can help improve your results online)

Social media monitoring allows you to gain insights into what people are saying about your company, services, or brand on social media, spot market opportunities, measure the impact of your marketing campaigns, avert crises, and spy on your competitors. Additionally, monitoring social media can also provide vital information about emerging trends and what clients and consumers think about specific brands, products, businesses, or topics.

As a tool for business intelligence, social media signal monitoring is invaluable. Using social media monitoring as a form of business intelligence, however, is a complex undertaking, typically carried out by various people including marketing professionals, market researchers, online reputation management (ORM) specialists, professional sales reps, social marketing agencies, and social engagement and community staff. Typically, many small businesses don’t can’t afford to pay media monitoring professionals to continually track their coverage in the and actively monitor their digital reputation.

Fortunately various technology providers have developed affordable tools that facilitate the active monitoring of a variety of social media channels, allowing you to identify consumer behavior around your brand or products allowing you to react to conversations and engage with consumers in various social media platforms.

Useful Tip

We have created a detailed article where we explore over 30 social media tracking tools and technologies that will help you manage, measure, and analyze your social media marketing initiatives. More info:

Are you looking for an effective way to measure your social signals?

(Are you looking for an effective way to measure social signals?)

In this article, we explore a simple plugin for WordPress users for tracking social signals and growing your social media influence.

Let’s Review …

Social Metrics Pro – Social Media Analytics For WordPress

Plugin Description

SocialMetricsPro is an easy-to-install social media analytics plugin that is designed to make improving your social media presence uncomplicated. It is built on a simple premise – Social Metrics Pro measures and tracks how each signal is performing and displays either a green or red indicator. The site owner’s task is to turn more red squares into greens.

A system that any website owner can operate ... turn all the reds into greens!

(A system that any user can operate … turn all the reds into greens!)

Colors indicate relative popularity. Posts that receive the most shares are colored green. Posts with low social media activity display amber and red.

The developers of SocialMetricsPro tested their plugin on a network of over two thousand sites over a period of 3 months. During this period, all they focused on was turning the “reds” to “greens” and then keeping everything “green”. From these tests, they noticed that their top 10 best performing sites saw an improvement of up to 360% more traffic, 410% more keywords ranked in the first page of Google and their revenue increased by 310%.

According to SocialMetricsPro developers, improving your social media marketing can positively can have a dramatic effect on your search engine rankings, web traffic and revenue!

(According to Social Metrics Pro developers, focusing on improving your social marketing can result in higher search rankings, more web traffic and increased revenue!)

To learn more about the plugin go here:

Benefits

Here are just a few of the benefits of using SocialMetricsPro to track Tweets, Likes, Pins, +1s and more directly from your WordPress Dashboard on your web site:

Fast Installation

SocialMetricsPro is very easy to install. Simply upload a zip folder that contains the plugin to your Plugins folder via your WP admin login and activate.

Really Simple To Use

As mentioned earlier, the site owner’s task is to turn all reds into greens. The plugin tracks and measures social signals the way Google sees it so you know which social campaigns require more effort and which need to be better optimized.

Track Only Signals From Social Networks You Care About

SocialMetricsPro provides a powerful dashboard to monitor social activity from networks like Facebook, GooglePlus, Twitter, Pinterest, StumbleUpon, LinkedIn, and Digg directly from your WordPress admin area.

Social Metrics Pro helps you get answers to questions like:

  • Which social media networks work best for my site?
  • Which social campaigns are performing the best on these social networks?
  • Which of my posts are the most popular?
  • And more …

With SocialMetricsPro, all of this information can be accessed with just one click.

SocialMetricsPro actively tracks social signals from the sites that you care most about!

(SocialMetricsPro actively tracks social signals from the social sites that you care most about!)

Social Metrics Pro Features

SocialMetricsPro provides site owners with many features. Here are just some of those:

  • Fast and easy to install and configure. Be up and running in no time.
  • Widgets & Extensions Ready. You can extend the plugin’s functionality with built-in and external widgets. Access the latest stats right on your WordPress admin bar, display social content on your sidebar or anywhere on your site using widgets.
  • 1-click updates. You can update SocialMetricsPro with one click via the WordPress Updates screen, or update it manually. You can also opt to receive email notifications whenever new plugin updates are released.
  • Plugin uses minimal resources. Metric reports are generated fast, using very little server resources. Report generation also includes the amount of time spent retrieving information and the server resources used to compile the data.

Additional features include:

  • Sort, Search And Filter Features: SocialMetricsPro allows you to sort, search and filter information as you like. You can perform keyword searches to study topic-related posts, and even filter the results by category, post type, post authors, or publishing date.
  • Export Data: You can export and plot data in Excel for further analysis. Data can be exported in tab-delimited and comma-separated file formats, and imported to Excel or the spreadsheet application of your choice.

SocialMetricsPro is simple to use ... just change more reds into greens!

(SocialMetricsPro is simple to use … just convert red squares into greens!)

User Feedback

Below are a few of the testimonials that plugin customers have submitted regarding the Social Metrics Pro plugin:

”Our entire marketing strategy relies on social media. Each post on the site has viral potential, but we needed one place to see which social networks are performing the best for us…We went ahead and got the PRO Version of Social Metrics.” Syed Balkhi, Founder of List25 and WPBeginner.com

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”If you can’t measure it, you can’t improve.” Goes one of the most important sayings in business. And this is particularly true for tracking of your social mentions I found. There were two things that helped me a great deal to increase sharing after installing Social Metrics: First, I was able to see that some of my articles would perform much better on networks I wasn’t particularly using, such as StumbleUpon for example. Secondly, I could filter out the best performing content more easily and analyse what makes my readers share. Since then I have focused strongly on producing and replicating those posts that performed best.” Leo Widrich, Co-Founder of Buffer

Product Tips

A step-by-step, practical guide on how to optimize your campaigns and improve your social media strategy (i.e. how to turn reds into greens) is also included.

Support

The software is well-supported, and comes with free support and free lifetime updates, backed by a risk-free, 60-day, full money-back guarantee.

Plugin Price

SocialMetricsPro plugin is available in two editions:

  • Single Site License Edition – This enables you to use SocialMetricsPro on one web site only. Includes free lifetime updates and support. Price = $27.00 (one-time).
  • Multiple Sites License – This license enables you to run SocialMetricsPro on all the domains that you own. Pricing includes free lifetime upgrades and support. Cost = $47.00 (one-time).

Note: Current pricing for the product depends on whether there are any promotions or limited-time special offers. Currently, the product is being retailed for the pricing shown above. This may not be the actual price charged by the plugin developer when you visit the website and you may be shown additional upsells or one-time offers after you’ve purchased.

Check the plugin’s website for the latest price:

Additional Info

Social Metrics Pro requires a self-hosted installation of WordPress and can be instantly downloaded after purchase.

We Highly Recommend This

As mentioned earlier, with the increased importance of social media sites like Twitter and Facebook, search engines now take into account a range of social signals to help determine website ranking.

No website owner can afford to ignore how important social media is to their online success. SocialMetricsPro solves the problem of how to find a simple, time-saving solution that gives users immediate feedback on the success of their social marketing campaigns and shows them where to improve their results.

SocialMetricsPro is ideal for beginners and advanced WordPress users alike. It tracks Tweets, Likes, Pins, +1s and more directly from your WP admin area.

We recommend Social Metrics Pro if you own or manage WordPress sites and want to make social media marketing measurable.

SocialMetricsPro - Social Analytics WordPress Plugin

For full details, visit the plugin website: SocialMetricsPro – Social Media Analytics Plugin

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Originally published as Social Metrics Pro – Social Analytics Plugin For WordPress.