Social Metrics Pro – Social Analytics Plugin For WordPress

SocialMetricsPro is an easy-to-use social analytics plugin that helps to increase your social media influence.

Social Metrics Pro - Social Analytics WordPress PluginSocial interactions like Facebook shares, Twitter retweets and mentions, etc. are called social signals.

With the growth of social media sites like Twitter and Facebook, search engines are now taking into account social signals to help determine a site’s ranking.

Useful Info

Note: Google encourages website owners to build their brand on social media as a long-term investment to drive qualified traffic, rather than aiming for short-term benefits like search ranking placement. Matt Cutts, the head of Google’s own web spam team has stated that Google takes a cautious approach when it comes to social media, as so many things change quickly on social media. Without a full ‘map,’ Google is understandably reticent to assign more importance to social signals over other aspects of their search algorithm. In short,  Google’s strategy is a sensible one - “wait and see” how things develop over time, as websites that provide real value develop longevity, trust and authority, and these are the sites that Google wants to ascribe higher search rankings to.

Social Signal Sources

Social media sites that search engines like Google and Bing look to for measuring social signals include:

Facebook

With almost 2 billion active users, Facebook is the largest social network on the planet. Research shows that an average post on Facebook can reach over 100,000 users, so even if no one seems to be buying your products or services on Facebook, you should not be quick to dismiss Facebook as an important part of your business strategy, as Google processes data and information from Facebook to help determine your search rankings. In fact, Facebook seems to have the most influence on website rankings of all social media sites, like Google+ and Twitter.

Number of monthly active Facebook users.

(Number of active Facebook users. Source: Statista.com)

Twitter

After Facebook, Twitter is the next largest social media site in the world, with over half a billion tweets sent out each day. Twitter has a significant amount of influence online and places great importance on the authority of tweets posted to readers over the volume of tweets sent …

Over half a billion tweets are sent each day.

(Over 500 million tweets are sent each day. Source: Internet Live Stats)

Google+

Google’s own social site naturally carries a significant degree of authority online, even if it has not reached the same level of growth and take up as Twitter and Facebook.

More people are interacting socially on Google+ every month.

(More people are starting to interact socially on GooglePlus each week. Source: InternetLiveStats.com)

In addition to the big three listed above, there are a number of other sites that provide important social metrics, such as Pinterest, LinkedIn, Digg, StumbleUpon, and Reddit.

A number of social media sites provide important signals that can affect your search engine rankings

(A number of social sites provide important signals to search engines that could affect your rankings)

Which Social Signals Should You Pay Attention To?

Social signals tracked by search engines include:

  • Facebook – e.g. how many Facebook shares, likes, and comments you have, growth rate of shares and likes, etc.
  • Twitter – e.g. tweets and retweets, how influential the person sending a tweet is, trending topics, etc.
  • Google+ – e.g. who is following you (high profile users), how many people follow you, authority of adds and shares, etc.
  • Other sites – e.g. growth rate of Pins and re-Pins on Pinterest, comments on Digg, etc.
  • Not so obvious signals – In addition to the above, there are other not so obvious signals that can influence search rankings. These include positive and negative factors, such as age and authority of your social media account [positive], and whether your site is deemed to be irrelevant by other users [negative].

As a business owner, it’s not only important to develop your presence on major social networking websites, but also to be able to track and analyze social media in order to improve your business results.

Use social media marketing to improve your results online

(Using social media can improve your business results)

Monitoring social media activity allows you to gain insights into your company’s online visibility on social media, measure the impact of your marketing campaigns, be alerted to impending crises, spot potential market opportunities, and spy on the competition. It can also provide valuable data about emerging trends and what clients and consumers think about specific brands, products, businesses, or topics.

As a business intelligence tool, the ability to track social media is invaluable. Using social media monitoring as a form of business intelligence, however, is a complex undertaking, often carried out by a cross-section of people including marketing teams, market research, digital reputation management (ORM) companies, social marketing agencies, social engagement and community personnel, and professional sales reps. Typically, small businesses do not have the budget to pay a media monitoring service to continually track their coverage in the media.

Fortunately different technology companies have developed affordable tools to facilitate the tracking of a wide range of social media channels, enabling companies to identify what is being said online about their brands allowing them to respond to conversations and interact with consumers in various social media platforms.

Practical Tip

We have written a detailed article listing many social media monitoring tools and technologies that are worth knowing about. More information:

Do you know how to effectively track your social signals?

(Are you looking for an effective tool that can help you monitor social signals?)

In this article, we review a simple social tracking plugin for WordPress and growing your social media influence online.

Our Featured WordPress Product …

Social Metrics Pro – Social Analytics Plugin For WordPress

Description

Social Metrics Pro is an easy-to-use social media analytics WordPress plugin that is designed to help you improve your social media exposure in an uncomplicated way. It is built on a simple concept – Social Metrics Pro tracks how each signal is performing and displays either a red or green indicator. The site owner’s task is to convert more reds into greens.

SocialMetricsPro provides a system that anyone can follow ... simply turn reds into greens!

(SocialMetricsPro provides a system that any website owner can follow … turn all the reds into greens!)

Colors indicate relative popularity. Posts that get shared the most show up green. Posts with low social media activity display amber and red.

The plugin developers tested Social Metrics Pro on a network of 2,000+ sites over a period of three months. During this period, all they focused on was turning the “reds” to “greens” and then keeping everything “green”. According to the plugin developers, they noticed that their top 10 best performing sites saw an improvement of up to 360% more traffic, 410% more keywords ranked in the first page of Google and their revenue increased by 310%.

According to the plugin developers, improving your social media marketing campaigns can result in better search engine rankings, increased web traffic and an increase in revenue!

(According to the plugin developers, improving your social marketing campaigns can result in higher search rankings, more web traffic and more revenue!)

For more details, visit the plugin site here:

Plugin Benefits

Below are just a few of the benefits and advantages of using Social Metrics Pro to track Tweets, Likes, Pins, +1s and more right from your WP Dashboard on your site:

Fast And Easy To Install And Set Up. Be Up And Running In Minutes.

Social Metrics Pro is really easy to install. Just upload the plugin file to your Plugins folder via your WP dashboard and activate.

Really Simple To Use

As mentioned earlier, the user’s job is to change red squares into greens. Social Metrics Pro tracks and measures social media signals the way Google sees it so you know where to invest more effort and which need to be better optimized.

Select Only Signals You Care About

Social Metrics Pro lets you track and monitor social media activity from social networks like Twitter, Google+, Facebook, StumbleUpon, Digg, LinkedIn, and Pinterest.

Social Metrics Pro helps you get answers to questions like:

  • Which social networks work best for my site?
  • Which posts are performing the best on these social networks?
  • Which of my posts are the most popular?
  • And more …

With SocialMetricsPro, all this information is available on-demand, with a single click.

Social Metrics Pro constantly tracks the sites that you care most about!

(Social Metrics Pro actively tracks social signals from the social media sites that you care most about!)

Social Metrics Pro Features

SocialMetricsPro offers WP users with a number of features. Below we have listed just a few of these:

  • Quick and easy to install and implement. Be up and running in no time.
  • SocialMetricsPro Is Widgets And Extensions Ready. You can extend the plugin’s functionality using external and built-in widgets. SocialMetricsPro shows updated stats right on your WP dashboard, add social content to your sidebar or anywhere in your site using widgets.
  • 1-click auto-upgrading functionality. Update Social Metrics Pro with a single click via the WordPress Updates screen, or update the manually manually. You can also opt to receive email notifications whenever a new version is released.
  • Plugin even works on the smallest hosting configuration. The plugin can generate reports fast, using minimal hosting resources. Reports also include the amount of time used to retrieve information and the server resources used to compile data.

Additional features include:

  • Sort, Search And Filter Features: Social Metrics Pro lets you sort, search and filter the data as you like. You can perform keyword searches to study posts related to certain topics, and even filter the results by publishing date, post type, category, or post authors.
  • Export Data: You can export data to Excel for further analysis. Data can be exported in tab-delimited and comma-separated file formats, and imported to Excel or the spreadsheet application of your choice.

Social Metrics Pro is very simple to use ... just change all the reds into greens!

(SocialMetricsPro is very simple to use … just change all reds into greens!)

User Testimonials

Below are just some testimonials and feedback that users have submitted for Social Metrics Pro:

”Social Metrics is the easiest way to see at a glance which posts have performed well on social networks.” Kevin Muldoon, Founder of WPMods.com

***

”If you can’t measure it, you can’t improve.” Goes one of the most important sayings in business. And this is particularly true for tracking of your social mentions I found. There were two things that helped me a great deal to increase sharing after installing Social Metrics: First, I was able to see that some of my articles would perform much better on networks I wasn’t particularly using, such as StumbleUpon for example. Secondly, I could filter out the best performing content more easily and analyse what makes my readers share. Since then I have focused strongly on producing and replicating those posts that performed best.” Leo Widrich, Co-Founder of Buffer

SocialMetricsPro – Tips

A step-by-step guide containing useful advice on how to optimize your site for social media success (i.e. how to turn reds into greens) is also included.

Plugin Support

Social Metrics Pro is well-supported, and users get lifetime software upgrades and new releases for free with their purchase, backed by a no-risk, 60-day, 100% refund guarantee.

Product Price

SocialMetricsPro plugin is available in two editions:

  • Single Site Licensing – This enables you to run Social Metrics Pro on a single domain. Pricing includes free lifetime updates and free support. Price = $27.00 (one-time).
  • Unlimited Sites Edition – This lets you install Social Metrics Pro on all the sites that you own. Price includes free lifetime updates and support. Price = $47.00 (one-time).

Please Note: The cost of purchasing the SocialMetricsPro product can vary, depending on whether there are any promotions or limited-time specials being offered. Currently, the software sells for the pricing shown above. This may or may not be the actual price charged by the product author when you visit the plugin site and there may be additional upsells or one-time offers after your purchase.

Check the plugin’s website for the current pricing details here:

Additional Product Info

Social Metrics Pro requires a self-hosted installation of WordPress and can be instantly downloaded after purchase.

Get The Product

As mentioned earlier, with the growth of social media sites like Twitter and Facebook, search engines like Google and Bing are now taking into account various social signals to help determine a site’s ranking.

No website owner can afford to ignore the importance of social media. Social Metrics Pro solves the problem of how to find a simple, time-saving solution that gives WordPress users immediate feedback on the success of their social media marketing strategy and guides them how to direct their efforts in order to improve their results.

SocialMetricsPro is ideal for beginners and advanced WordPress users alike. It tracks Tweets, Likes, Pins, +1s and more directly from your WordPress dashboard.

We recommend getting Social Metrics Pro if you own or manage WordPress sites and would like to improve social visibility and see more of your keywords getting better rankings on search engines.

Social Metrics Pro - Social Media Analytics Plugin

For full details, check out the plugin here: Social Metrics Pro – Social Analytics Plugin

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Author: Martin Aranovitch

Martin Aranovitch is the founder of WPCompendium.org and the author of The Small Business Digital Manager. WPCompendium.org provides hundreds of FREE tutorials that show you how to use WordPress to grow your business online with no coding skills required! Get our FREE "101+ WordPress Tips, Tricks & Hacks For Non-Techies" e-course with loads of useful WordPress tips!

Originally published as Social Metrics Pro – Social Analytics Plugin For WordPress.