Social Metrics Pro – Social Analytics Plugin For WordPress

SocialMetricsPro is an easy-to-use social analytics plugin that helps to increase your social media influence.

Social Metrics Pro - Social Analytics PluginSocial interactions and recommendations like Facebook shares, likes, and comments, +1s on Google+, etc. are called social signals.

With the increased importance of social media sites like Facebook and Twitter, search engines like Bing and Google are now taking into account social signals when determining a site’s ranking.

Useful Info

Note: Google encourages businesses to build their social media presence as a long-term investment to drive qualified traffic, rather than aiming for short-term benefits like search ranking placement. Google’s own head of the web spam team Matt Cutts has stated that Google takes a cautious approach when it comes to social signals, as so many things change quickly on social media. Without a perfect ‘map,’ Google is understandably reticent to assign more importance to social signals over other aspects of their search algorithm. In short,  Google’s strategy is a sensible one - “wait and see” how things develop over time, as websites that provide value tend to develop longevity, trust and authority, and these are the sites that Google wants to rank higher in its search engine listings.

Social Signal Sources

Social sites that search engines like Google look to for measuring social signals include:

Facebook

With more than 1.5 billion active users, Facebook is the most influential social media community on the planet. Research shows that one great post can reach up to 150,000 users, so even if no one is buying your products or services on Facebook, don’t be quick to dismiss the power of leveraging Facebook, as Google uses social data and information from Facebook to help determine your search rankings. In fact, Facebook seems to have the most influence on search rankings of all social media sites.

Number of monthly active Facebook users.

(Number of monthly active Facebook users. Source: Statista.com)

Twitter

After Facebook, Twitter is the next biggest social media site in the world, with over 500  million tweets sent out each day. Twitter plays a significant role as a global influencer on the cybersphere and places great emphasis on the authority of tweets posted to readers over the number of tweets sent …

Over half a billion tweets are sent each day.

(Over 500 million tweets are sent each day. Source: InternetLiveStats.com)

Google+

Google’s own social media site naturally carries great authority online, even if it has not reached the same level of growth and take up as Twitter and Facebook.

More people are starting to interact socially on GooglePlus every week.

(More people are interacting socially on GooglePlus every day. Source: Internet Live Stats)

In addition to the big 3 social media giants listed above, there are a number of other sites that should not be ignored, like Pinterest, LinkedIn, Reddit, Digg, and StumbleUpon.

Social media sites provide important signals to search engines that could affect your rankings

(A number of social sites provide important signals that can affect your search rankings)

Which Social Signals Should You Pay Attention To?

Social signals tracked by search engines like Google and Bing include:

  • Facebook – e.g. how many Facebook comments, likes, and shares you have, growth rate of likes and shares, etc.
  • Twitter – e.g. how many tweets and retweets a site has, the number of people tweeting, trending topics, etc.
  • GooglePlus – e.g. who is following you (high profile users), how many people follow you, spread rate of adds and shares, etc.
  • Other sites – e.g. number of Pins and re-Pins on Pinterest, comments on StumbleUpon, etc.
  • Other signals – In addition to the above, there are other not so obvious social media-related factors that can influence search engine rankings. These include desirable and undesirable factors, such as improving clickthrough rate (CTR) [positive], and whether your site is deemed to be irrelevant by site reviewers [negative].

As a website owner, it’s important to not only find ways to grow your presence on major social networking websites, but also to be able to monitor and analyze social media in order to improve your business results.

Use social media to improve your results online

(Using social media can improve your business results)

Social media monitoring allows you to find insights into what people are saying about your company, brand, or products on social media, spy on your competition, identify potential opportunities for engagement, be alerted to crises, and measure the impact of your marketing campaigns. It can also provide you with valuable information about emerging trends and what clients and consumers are thinking about specific products, topics, brands, or businesses.

As a business intelligence tool, social signal monitoring is invaluable. Using social media monitoring as a form of business intelligence, however, is a complex undertaking, often carried out by a cross-section of people including market research, digital reputation managers, marketing teams, social engagement and community staff, social media marketing agencies, and professional sales reps. Typically, small businesses do not can’t afford to pay social media monitoring professionals to track their coverage in the media.

Fortunately different service providers have developed affordable tools that facilitate the monitoring of a variety of social media channels, allowing you to identify and even predict what consumers, competitors, supporters, and critics are saying about your brand or products so you can respond to conversations and engage with online users in various social media platforms.

Tip

If you want to learn more about social media tracking tools and technologies that will help you identify new business opportunities, track competitor activity, see what conversations are taking place online that can affect your business,etc, see this article:

Do you know how to effectively measure social signals?

(Can you measure social signals effectively?)

In this article, we review a simple, yet effective WordPress plugin for monitoring social signals and improving your social media exposure online.

Announcing …

Social Metrics Pro – Social Analytics Plugin

Plugin Description

SocialMetricsPro is an easy-to-use social analytics premium WordPress plugin that is designed to help users improve their social media presence in an uncomplicated way. It is built on a simple premise – Social Metrics Pro measures and tracks how each signal is performing and displays either a green or red indicator. The user’s job is to convert more reds into greens.

A standard operating procedure that any user can operate ... just turn reds into greens!

(A system that anyone can operate … turn all the reds into greens!)

Colors indicate relative popularity. This simplifies your social analytics with Excel-like conditional color formatting. Posts with highest number of shares display green. Posts with low social media activity show up amber or red.

The plugin developers tested Social Metrics Pro on a network of 2,000+ websites over a period of three months. During this period, all they focused on was turning the “reds” to “greens” and then keeping everything “green”. From these tests, they were able to notice a 360% improvement in traffic for their top 10 performing sites, 410% more keywords ranked in the first page of Google and their revenue increased by 310%.

According to Social Metrics Pro developers, focusing on improving your social media marketing can result in higher search rankings, more web traffic and an increase in revenue!

(According to the plugin developers, improving your social media marketing campaigns can result in higher search engine rankings, more web traffic and more revenue!)

Go here to learn more:

Benefits Of Using SocialMetricsPro

Here we have listed just some of the benefits of using Social Metrics Pro to track Tweets, Likes, +1s, Pins and more right from your WP Dashboard on your web site:

Fast And Easy To Install And Configure. Ready To Use In Minutes.

Social Metrics Pro installs just like every WordPress plugin. Just upload a zip file containing the plugin to your Plugins folder via your admin user account and activate.

Simple To Use

As mentioned earlier, the site owner’s task is to change more red squares into greens. Social Metrics Pro tracks and measures social media signals the way Google sees it so you know where to put more effort and where to optimize.

Choose Only Social Signals You Care About

Social Metrics Pro lets you track and monitor social activity across leading social networks like Facebook, Google+, Twitter, LinkedIn, StumbleUpon, Pinterest, and Digg directly from your WordPress admin area.

SocialMetricsPro lets you easily answer questions like:

  • Which social media networks work best for my site?
  • Which posts are performing the best on these social networks?
  • Which of my posts are the most popular?
  • And more …

With Social Metrics Pro, all this information can be accessed with just one click.

Social Metrics Pro constantly monitors social signals from the sites that you care most about!

(SocialMetricsPro actively monitors the sites that you care most about!)

Plugin Features

Social Metrics Pro offers many features to WordPress users. Here are a few:

  • Quick and easy to install and use. Be up and running in no time.
  • Widgets & Extensions Ready. You can extend the plugin’s functionality with external and built-in widgets. Access the latest stats from your WP admin bar, display social content on your blog sidebar or anywhere in your site using point-and-click widgets.
  • 1-click auto-updating functionality. You can update Social Metrics Pro with one click via the WordPress Updates page, or update it manually. You can also opt to be notified via email when a new version is released.
  • Plugin uses very little resources. Reporting is very quickly, consuming minimal server resources. Reports also display the amount of time spent retrieving information and the server memory used to gather and compile the data.

Additional features include:

  • Sort, Search & Filter Features: SocialMetricsPro allows you to sort, search and filter information as you like. You can perform keyword searches to study topic-related posts, and even filter the results by post type, category, post authors, or by publishing date.
  • Export Data: You can export data to Excel for further analysis. Data can be exported in tab-delimited and comma-separated file formats, and imported to Excel or the spreadsheet application of your choice.

Social Metrics Pro is simple to use ... just turn more reds into greens!

(Social Metrics Pro is very simple to use … just change all the red squares into greens!)

Feedback From Users

Below are a few of the testimonials that users have provided for the Social Metrics Pro plugin:

”Social Metrics is the easiest way to see at a glance which posts have performed well on social networks.” Kevin Muldoon, Founder of WPMods.com

***

“Social Metrics Takes WordPress Stats to the Next Level.” Lorraine Ball, Creative Director, Roundpeg

SocialMetricsPro – Useful Tips

A step-by-step, practical guide containing useful advice on how to optimize your social media strategy (i.e. how to turn reds into greens) is also included.

Support

The plugin is well-supported, and comes with free lifetime updates and support, backed by a risk-free, 60-day, full refund guarantee.

Software Pricing

Social Metrics Pro plugin is available in two editions:

  • Single Site Licensing – This license option lets you install SocialMetricsPro on one web site only. It includes free lifetime updates and support. Cost = $27.00 (one-time).
  • Multiple Sites Licensing – This enables you to run Social Metrics Pro on all the websites that you own. Includes free lifetime upgrades and support. Cost = $47.00 (one-time).

Note: Pricing details of Social Metrics Pro can vary, depending on whether there are any promotions or limited-time special offers. The pricing shown above was current when this content was written. This may not be the actual price set by the product author when you visit the product site and you may be shown additional upsells or one-time offers after purchasing.

Check the plugin’s website for the current pricing:

Additional Information

SocialMetricsPro requires a self-hosted installation of WordPress and can be instantly downloaded after purchase.

In Conclusion

As mentioned earlier, social signals impact search engine rankings and Google has been elevating the importance given to social signals as part of its ranking algorithm.

No website owner can afford to ignore how important social media is to their online success. Social Metrics Pro solves the problem of how to find a simple, time-saving solution that gives you immediate feedback on the success of your social marketing campaigns and guides you where and how to improve your results.

Social Metrics Pro is ideal for beginners and advanced WordPress users alike. It tracks Tweets, Likes, Pins, +1s and more directly from your WP admin area.

Get SocialMetricsPro if you own or manage WordPress sites and would like to improve social visibility and see more of your keywords getting better rankings on search engines.

SocialMetricsPro - Social Media Analytics Plugin For WordPress

For more details, check out the plugin here: Social Metrics Pro – Social Analytics For WordPress

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Author: Martin Aranovitch

Martin Aranovitch is the founder of WPCompendium.org and the author of The Small Business Digital Manager. WPCompendium.org provides hundreds of FREE tutorials that show you how to use WordPress to grow your business online with no coding skills required! Get our FREE "101+ WordPress Tips, Tricks & Hacks For Non-Techies" e-course with loads of useful WordPress tips!

Originally published as Social Metrics Pro – Social Analytics Plugin For WordPress.