Savvy marketers know that building a mailing list is one of the most valuable assets you can create for a business online.
This is because a a list of email subscribers gives you immediate traffic and access to repeat buyers.
Research shows that, on average, 50%-80% of your web visitors will leave and never return. That’s a lot of money to leave behind. Marketing research also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s essential, therefore, to interact repeatedly with visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to capture your visitors’ email address while they’re visiting your website, so you can continue communicating after they have exited your website.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and relationship-building.
Now … there are many ways and different strategies to build a list of email subscribers, but until now, it was very difficult to find one easy-to-use solution that integrates almost, if not all of the most effective methods available for capturing visitors’ email addresses on a website.
Thrive Leads – WP A/B Testing Mailing Builder
Plugin Description
Thrive Leads mailing builder for WordPress could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using many different types of opt-in forms, test different offers, boost your conversions, and get traffic on tap, working directly inside your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve lead capture forms.
What makes Thrive Leads different from all other email-capturing solutions is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WordPress mailing list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.
For more details, visit the plugin site here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your web site:
It’s A Plugin For WordPress Users
Thrive Leads WordPress mailing builder eliminates the need to install multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads is quite easy to install. Simply upload the plugin file to your Plugins folder via your dashboard and activate.
Very Simple To Use
With Thrive Leads, you can easily set up one or more opt-ins, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 25-45 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, webinars as well as a dedicated support team that is available to answer any questions you have.
Every Type Of Opt-In Form Your Business Will Ever Need
With the Thrive Leads plugin, you can begin to capture subscriber details using pre-designed templates, and every kind of form your business will ever need.
For example, you can use Thrive Leads to add unblockable “pop-up” subscriber forms …
Display slide-in forms …
You can use Thrive Leads to add your opt-in forms anywhere within your content, or the middle of your blog posts using a simple shortcode …
Insert an opt-in form into the sidebar widget area …
You can add two-step opt-in links that open a lightbox when visitors click on a link …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides a number of great features to WordPress users. Here are just some of these features:
Fast And Simple To Install
Be up and running in minutes. As already mentioned, the plugin developer provides extensive training and tutorials, case studies, webinars, and a dedicated support team.
This list-building software not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies from your WordPress dashboard.
Built-In List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design & Deploy
The plugin provides an extensive library of professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting opt-in forms with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
A/B Testing
A/B testing is the quickest way to optimize your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
Split-Test Designs And Content
The plugin lets you test different opt-in form designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and display only the campaigns that are converting well after enough data has been collected.
You just start your test and the plugin takes care of the rest, automatically helping you increase conversion rates over time.
Split-Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 2 minutes
- Scroll-depth triggers where a message appears only after the visitor scrolls down at least 15% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further optimize conversion rates.
Test Opt-In Form Types
Thrive Leads also lets you test different opt-in form types. For example, you can test a lightbox pop-up vs a slide-in form to see which form type performs better for your business.
Split-Test Offers
The Thrive Leads plugin even lets you test different offers against one another.
For example, you can assign different forms to different email marketing lists to help you decide which offers yield the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can easily duplicate any existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of this software include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a widget form on your sidebar on all Pages), including which categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular web browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders & Email Marketing Services
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Plus, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend far beyond what other list-building tools provide.
User Feedback
Here are just some testimonials customers have provided for Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
***
“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Product Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars and a support team that is available to help you sort out any issues you have.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year upgrades with their purchase, backed by a no-risk, 30 day, complete money-back guarantee.
Product Cost
Thrive Leads is available in the following editions:
- Single Site – The Single Site edition allows you to install & activate the plugin on one single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This option lets you install & activate the plugin on all domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency license allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost of purchasing the Thrive Leads product depends on whether there are any promotions or limited-time specials being offered. Presently, the product is being retailed for the amounts shown above. This may or may not be the actual pricing charged by the software seller when you visit the plugin site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Useful Tips
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your entire site.
For ”how to” videos showing how the software works, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted list, the only way to improve your results is to run A/B tests and find out what really works best on your site. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing the user to create and add popups to their site. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – WP Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***