Successful marketers understand that building a mailing list is one of the most valuable assets you can create for a business online.
This is because a mailing list of responsive customers gives you traffic on call and access to repeat sales.
Research shows that, on average, 50%-80% of all web visitors who leave will never return. That’s a lot of money and opportunities that you’re missing out on. Marketing research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s essential, therefore, to explore a way that will help you interact repeatedly with site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to capture your visitors’ details while they’re still on your site, so you can keep in touch after they have left your web site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of targeted contacts has the potential to become your most powerful and constant online source of profit.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and relationship-building.
Now … there are many ways and different strategies to build a targeted list of subscribers, but until very recently, it was very difficult to find one cost-effective and easy-to-use solution that gives users access to just about all of the most effective methods available for capturing visitors’ email addresses on a website.
Thrive Leads – Mailing List Builder For WP
Plugin Description
Thrive Leads WP mailing list builder lets you build a list of subscribers quickly using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on call, all from within your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build a list, and almost all of these methods and strategies involve the use of opt-in forms.
One of the key differences between Thrive Leads and other email marketing solutions is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies built all into one plugin.
The Thrive Leads mailing builder for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help WP users not just build a mailing list, but to build a mailing list faster.
Go here to learn more about this plugin:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your website:
It’s A WordPress Plugin
The Thrive Leads WP mailing builder eliminates the need to install multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads is really easy to install. Just upload the plugin file to your Plugin folder via your admin login and activate.
Simple To Use
With Thrive Leads, you can easily set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-40 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, case studies and a support team that is available to help you sort out any issues you have.
Every Type Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber email address using pre-designed templates, and every type of form you will ever need.
For example, you can use the plugin to add unblockable “pop-up” opt-in forms …
Display slide-in forms …
You can use the Thrive Leads plugin to place in-line forms anywhere inside your content, or the middle of your posts and pages using a simple short code …
Insert an opt-in form into your sidebar navigation menu …
You can add two-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads offers many features to WordPress users. Here are just some:
Quick And Easy To Install And Implement
Ready to start using in no time. As already mentioned, ThriveThemes provides extensive training content and tutorials, case studies, webinars, plus a responsive support team.
This software not only integrates every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns directly from your dashboard.
Built-In List Building Strategies To Optimise Your Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use software:
Design & Deploy
The plugin provides dozens of professionally-designed and web optimized form templates that can be fully customized to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor lets you create, modify and customize your forms …
Split Testing
Split testing is the fastest way to boost your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
Test Different Opt-In Form Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and continue displaying only the highest converting campaigns after sufficient data has been gathered.
You simply begin testing and the plugin takes care of the rest, automatically increasing conversion rates over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a link on your screen after 35 seconds
- Scroll-depth triggers where a message will appear only after the visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if forms should appear instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further optimize conversion rates.
A/B Test Form Types
The plugin also lets you run tests against different opt-in form types. For example, you can test a lightbox pop-up vs a slide-in form to see which form type creates better results for your business.
Split-Test Offers
Thrive Leads even lets you test different offers against one another.
For example, you can connect different forms to different auto-responder campaigns to help you decide which campaign offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your forms, but you can easily clone any existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a slide-in form on all Pages), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads is also compatible will all major browsers.
Smart Analytics
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best converting sources.
Seamless Integration With Major Autoresponders And Email Marketing Solutions
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Also, you can use different lists and different services for different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users many opt-in testing capabilities that extend well beyond what most other list-building software provide.
Feedback From Plugin Customers
Here are some of the testimonials users have written about the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to help answer any questions they may have.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software updates with their purchase, backed by a risk-free, thirty day, 100% money-back guarantee.
Product Licensing Price
Thrive Leads is available in the following editions:
- Single Site – The Single Site edition lets you install & activate the plugin on one single domain. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – This license allows you to install & activate the plugin on unlimited sites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency license lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The cost of purchasing Thrive Leads depends on whether there are any promotions or limited-time special offers. Presently, the software retails for the amounts shown above. This may or may not be the actual pricing charged by the software developer when you visit the plugin website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the current price:
Additional Plugin Tips
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your site.
For ”how to” videos of the plugin in action, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a email list, the only way to improve your results is by continually running A/B tests and find out what works best on your site. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your forms are displayed to visitors, and the tools to improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable the user to create and add popups to their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – WordPress Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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