Experienced marketers know the power of mailing lists.
This is because a list gives you traffic on call and access to repeat sales.
It’s a well-known fact that, on average, 50%-80% of everyone who visits your site generally will leave and never return. That’s a lot of money you’re leaving on the table. Research also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s essential, therefore, to explore a strategy that will help you get repeat interactions with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to capture your visitors’ email address while they’re still on your website or blog, so you can keep in touch after they exit your site.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to accessing repeat visitors and building a relationship.
There are many ways and effective strategies to build a targeted list of subscribers, but until recently, it was very difficult to find one easy-to-use solution that incorporates most of the most effective methods available to capture email addresses on a website.
Thrive Leads – Mailing Builder For Faster WordPress Conversions
Plugin Description
The Thrive Leads mailing list-building plugin for WordPress lets you build a list of subscribers fast using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on call, without leaving your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build a subscriber list, and almost all of these methods and strategies involve the use of opt-in forms.
One of the key differences between Thrive Leads and other lead capturing solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
The Thrive Leads WordPress mailing list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but build a mailing list faster.
For more details, visit the plugin site here:
Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your site:
It’s A WordPress Plugin
The Thrive Leads WP list builder eliminates the need to install multiple plugins . This not only reduces possible plugin conflicts, but also keeps your site’s loading speed down.
Ready To Start Using In Very Little Time
Thrive Leads installs like every other WordPress plugin. Simply upload a zip folder containing the plugin files to your Plugin folder via your WordPress admin login and activate.
Very Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-60 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive training content, webinars as well as a support team that is available to provide you with assistance.
Every Kind Of Opt-In Form You Need
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every kind of opt-in form you will ever need.
For example, you can use it to add unblockable “pop-up” lightboxes …
Display opt-in forms that slide in from the edge of your page …
You can use the plugin to insert in-line forms anywhere within your content, or the bottom of your blog posts using a simple short code …
Insert an opt-in form into your sidebar section …
You can insert 2-step opt-in links that open a lightbox form when a link is clicked on …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads offers many unique features to WordPress users. Here are just a few of these:
Fast And Simple To Install And Configure
Be up and running in minutes. As already mentioned, the developer provides extensive tutorials, training content, case studies, webinars, plus a responsive support team.
This software not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns via your own WP administrator account.
All-In-One List Building Strategies To Optimize Your Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design And Deploy
Thrive Leads provides an extensive library of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful A/B Testing Engine
A/B testing is the quickest way to boost your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
Split-Test Different Opt-In Form Designs And Content
The plugin lets you test different opt-in form designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the losing variations, and keep showing only the forms that are converting well after enough data has been collected.
You just begin testing and the plugin takes care of the rest, automatically picking the best performers and hiding the losers over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 1 minutes
- Scroll-depth triggers where a message appears only when site visitors scroll down at least 40% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test multiple triggers against one another to further boost your conversion rate.
Split-Test Different Opt-In Form Types
The plugin also lets you split-test different form types. For example, you can test a widget form on your sidebar vs a slide-in form and see which type of form performs better for your business.
A/B Test Different Offers
Thrive Leads even lets you A/B test entirely different offers.
For example, you can connect different forms to different email campaigns to help you determine which campaign offers yield the best conversion results for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily clone any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on all Posts), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin is also compatible will all popular browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best converting sources.
Seamless Integration With Major Autoresponders & Leading Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services with different forms, so you’re never tied to just one system.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go far beyond what other list-building software provide.
User Testimonials
Here are some of the testimonials plugin users have submitted for Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Plugin Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars as well as a support team that is available to help users sort out any issues they have.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, thirty day, full money-back guarantee.
Product Pricing
Thrive Leads is available in the following editions:
- Single Site – The Single Site option lets you install & activate the plugin on one single website. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – The Unlimited Sites edition lets you install & activate the plugin on all websites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency edition allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Current pricing for this product can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the product is being retailed for the pricing shown above. This may not be the actual pricing set by the plugin author when you visit the product website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Information
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms across your website.
For ”how to” videos showing how the software works, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted subscriber list, the only way to improve your results is by continually running tests and find out what really works best on your site. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and the tools to increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and insert popups into their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – WP Split-Testing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
[thrive_leads id=’12462′]
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