Successful marketers know the power of mailing lists.
This is because a a list of email subscribers gives you on-demand traffic and access to repeat sales.
Marketing studies show that, on average, 50%-80% of visitors to your website generally will leave and never return. That’s a lot of money to leave behind. Testing also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s so important, therefore, to get repeat interactions with your visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their contact details while they’re still on your site, so you can keep in touch after they have exited your site.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become the most profitable leverage point of your entire online business.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many different ways and effective strategies to build a list of email subscribers, but until very recently, it was very hard to find one cost-effective and easy-to-use solution that integrates just about all kinds of list-building methods available for capturing email addresses on your website.
Thrive Leads – Mailing Builder For WordPress Sites
Plugin Description
The Thrive Leads mailing list-building plugin for WP could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on call, all from within your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build an opt-in list, and almost all of these methods and strategies involve the use of lead capture forms.
One of the key differences between Thrive Leads and all other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
The Thrive Leads list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
For more details, visit the plugin site here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your site:
It’s A Plugin For WordPress Users
Thrive Leads WordPress mailing builder eliminates the need to install multiple plugins on your website. This not only reduces potential plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads installs just like any other WordPress plugin. Simply upload it to your Plugin folder via your administrator area and activate.
Very Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars and a support team that is available to help you sort out any problems you might experience.
Every Kind Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of form your business will ever need.
For example, you can use the plugin to display eye-catching “pop-up” opt-in forms …
Add forms that slide in from the corner of your screen …
You can use the Thrive Leads plugin to add forms anywhere inside your content, or the top of your blog posts using a simple shortcode …
Insert an opt-in form into your sidebar navigation menu …
You can insert two-step opt-in links that open a lightbox form when a content link is clicked on …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads provides a number of features to web site owners. Here are just some:
Quick And Easy To Install
Be up and running in very little time. As already mentioned, the plugin developer provides extensive training content and tutorials, webinars, case studies, and a responsive support team.
This tool not only integrates every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run your list-building campaigns without ever leaving your own WordPress administrator login.
All-In-One List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use software:
Design And Deploy
The Thrive Leads plugin comes with dozens of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
A/B Testing Engine
Split testing is the fastest way to double or even triple your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
Split-Test Designs And Content
The plugin lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and display only the highest converting campaigns after enough data has been collected.
You simply start your test and the plugin takes care of the rest, automatically picking the campaigns that perform best and hiding the losing variations over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 2 minutes
- Scroll-depth triggers where a message appears once your visitors scroll down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if the form should appear instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further increase conversion rates.
Split-Test Multiple Form Types
The Thrive Leads plugin also lets you test different opt-in form types. For example, you can test a widget form on your sidebar vs a slide-in form to see which form type performs better for your business.
A/B Test Offers
Thrive Leads even lets you split-test entirely different offers.
For example, you can assign different forms to different email campaigns to help you decide which offer yields the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily clone an existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of this plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a widget form on your sidebar on your 404 error page), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads is also compatible will all major browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best sources.
Seamless Integration With All Major Autoresponders And Leading Email Marketing Solutions
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services with different forms, so you’re never tied to just one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that go well beyond what other list-building tools provide.
Feedback From Users
Below are a few of the testimonials and comments customers have submitted for Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to help you sort out any problems you have.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software updates with their purchase, backed by a risk-free, thirty day, complete refund guarantee.
Product Cost
Thrive Leads is available in the following editions:
- Single Site License – This option lets you install & activate the plugin on 1 single site. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites Edition – The Unlimited Sites license lets you install & activate the plugin on all sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – The Agency option allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The price of Thrive Leads can vary, depending on whether there are any promotions or limited-time special offers. The above reflects the current price at the time this content was written. This may not be the actual price set by the plugin seller when you visit the site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms across your entire website.
For demo videos showing plugin usage, including installation instructions and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted mailing list, the only way to improve your results is by running tests and find out what really works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable users to create and insert pop-up forms into their website. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, visit the plugin website here: Thrive Leads – Mail List-Building Plugin For Faster WordPress Subscriber List Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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