Savvy marketers know that building a mailing list is one of the most profitable activities you can engage in to grow a business online.
This is because a list gives you immediate traffic and access to repeat customers.
Research shows that, on average, 50%-80% of visitors to your website will leave and never return. That’s a lot of money and opportunities that you’re probably missing out on. Marketing research also shows that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s so important, therefore, to interact repeatedly with your visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their email address while they’re visiting your website, so you can continue communicating with them after they leave your web site.
Building a list is absolutely essential for building a successful online business. A great list of contacts has the potential to become the most powerful and constant source of profit of your online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
There are many ways and effective strategies to build an opt-in list, but until recently, it was very difficult to find an affordable and simple solution that integrates just about all of the most effective methods available for capturing visitors’ email addresses on a website.
Thrive Leads – WP List-Building Plugin
Plugin Description
Thrive Leads list builder for WordPress could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on demand, directly from your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build an email list, and almost all of these methods and strategies involve the use of lead capture forms.
One of the key differences between Thrive Leads and other lead capturing solutions is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies built into their plugin.
The Thrive Leads WP list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help WordPress users not just build a mailing list, but to build it faster.
Go here to learn more about this plugin:
Benefits Of Using Thrive Leads
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your website:
It’s A Plugin For WordPress Users
The Thrive Leads list builder for WP eliminates the need to install multiple plugins . This not only reduces the possibility of plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads installs just like every other plugin. Simply upload the plugin file to your Plugin folder via your dashboard and activate.
Really Simple To Use
Thrive Leads makes it very simple to set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-40 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a responsive support team that is available to provide you with any assistance you need.
Every Kind Of Opt-In Form You Need
With Thrive Leads, you can begin to capture subscriber email address using pre-designed templates, and every type of form you will ever need.
For example, you can use Thrive Leads to display unblockable “pop-up” lightboxes …
Insert slide-in forms …
You can use the plugin to insert in-line opt-in forms anywhere within your content, or the bottom of your posts and pages using a simple shortcode …
Insert a form into the sidebar widget area …
You can add 2-step opt-in links that open a lightbox form when a link is clicked on …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads provides a number of features to web site owners. Here are just some:
Quick And Simple To Install And Implement
Ready to start using in very little time. As already mentioned, the developer provides extensive tutorials, training content, webinars, case studies, plus a responsive support team.
This software not only integrates every type of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from your own WP dashboard.
Built-In List Building Strategies To Boost Your Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design And Deploy
The Thrive Leads plugin provides an extensive library of professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
A/B Testing
A/B testing is the quickest way to improve your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:
Split-Test Form Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and display only the forms that convert well after enough data has been gathered.
You simply start your test and the plugin handles the rest, automatically helping you increase your conversion rates over time.
Split-Test Different Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 25 seconds
- Scroll-depth triggers where a message will appear once visitors scroll down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test multiple triggers against one another to further increase conversion rates.
Split-Test Opt-In Form Types
The Thrive Leads plugin also lets you split-test different form types. For example, you can test a widget form on your sidebar vs a slide-in form and see which form type creates better results for your business.
Split-Test Entirely Different Offers
The Thrive Leads plugin even lets you split-test entirely different offers.
For example, you can connect different forms to different follow-up sequences to help you decide which results in the best conversion rates for your business.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can easily clone an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on the Front Page only), including which templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to display to the right segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin has also been tested for compatibility will all major web browsers.
Gain Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders And Email Marketing Services
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users opt-in testing capabilities that extend far beyond what most other list-building tools provide.
User Feedback
Here are a couple of the testimonials that users have submitted for Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to help you and answer any questions you have.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a risk-free, 30 day, full refund guarantee.
Product Price
Thrive Leads is available in the following editions:
- Single Site Edition – This license allows you to install & activate the plugin on 1 single site. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – This option allows you to install & activate the plugin on all domains that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – The Agency edition lets you install & activate the plugin on all domains that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing for the Thrive Leads product depends on whether there are any promotions or limited-time special offers. Currently, the product retails for the amounts shown above. This may not be the actual price set by the product author when you visit the product website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the current pricing information here:
Additional Plugin Info
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms all across your website.
For a demo video of the plugin in action, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted list, the only way to increase the speed your list grows is to continually run tests and find out what works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and intelligent reporting that helps you increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing users to create and insert pop-up forms into their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – Mail List-Building Plugin For Faster WordPress Subscriber List Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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