Experienced marketers understand the power of mailing lists.
This is because a mailing list gives you immediate traffic and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of web visitors generally will leave and never return. That’s a lot of money you’re leaving behind. Marketing research also shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s crucial, therefore, to interact repeatedly with your visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to capture your visitors’ contact details while they’re still on your site, so you can continue to communicate with them after they exit your website.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many ways and different strategies to build a list of email subscribers, but until recently, it was very hard to find a cost-effective and simple solution that takes advantage of almost, if not all types of proven list-building methods available for capturing visitors’ email addresses on your website.
Thrive Leads – List Builder For WordPress Sites
Plugin Description
Thrive Leads WordPress mailing builder could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, all from within your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build an email list, and almost all of these methods and strategies require using opt-in forms.
One of the key differences between Thrive Leads and all other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies built all into one plugin.
The Thrive Leads WordPress mail list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but to build it faster.
More info:
Benefits
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your website:
It’s A WordPress Plugin
Thrive Leads list-building plugin for WordPress eliminates the need to install multiple plugins . This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Installation Is Easy, Quick & Simple
Thrive Leads installs just like any other WordPress plugin. Simply upload it to your Plugins folder via your dashboard and activate.
Very Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can very easily set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point.
In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-45 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, webinars and a support team that is available to help you sort out any issues you have.
Every Type Of Form You Will Ever Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use Thrive Leads to add attention-grabbing “pop-up” forms …
Display slide-in forms …
You can use the plugin to add in-line forms anywhere within your content, or the bottom of your posts and pages …
Insert an opt-in form into any widget area of your site …
You can insert 2-step opt-in links that open a lightbox when a link is clicked on …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads provides a number of features to website owners. Here are just a few:
Quick And Easy To Install And Set Up
Ready to start using in very little time. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, and a responsive support team.
This tool not only combines every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns directly from within your own administrator login.
Built-In List Building Strategies To Boost Your Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
Thrive Leads provides an extensive library of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
Powerful Split Testing Engine
Split testing is the fastest way to improve your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:
Test Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and display only the ones that convert well after sufficient data has been collected.
You simply begin testing and the plugin handles the rest, automatically picking the best performers and hiding the losing variations over time.
Test Multiple Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 10 seconds
- Scroll-depth triggers where a message will appear only after your visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if the form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further optimize your conversion rate.
A/B Test Opt-In Form Types
The Thrive Leads plugin also lets you A/B test different form types. For example, you can test a lightbox pop-up vs a slide-in form and see which type of form creates better results for your business.
Split-Test Offers
Thrive Leads even lets you run tests against completely different offers.
For example, you can assign different forms to different email sequences to help you decide which campaign offers deliver the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your forms, but you can also easily duplicate an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a lightbox pop-up on all Posts), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to particular segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin is also compatible will all popular browsers.
Smart Analytics
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best sources.
Integrates Seamlessly With Major Autoresponders And Leading Email Marketing Services
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services for different forms, so you’re never tied to just one solution.
As you can see, Thrive Leads gives users opt-in testing capabilities that go far beyond any other list-building software.
User Testimonials
Below are just a few of the testimonials and comments that plugin users have written about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a dedicated support team that is available to answer any questions you have.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a risk-free, thirty day, 100% refund guarantee.
Software Price
The plugin is available in the following editions:
- Single Site – The Single Site edition lets you install & activate the plugin on a single website. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This option allows you to install & activate the plugin on unlimited websites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – The Agency edition allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: The price of Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the plugin sells for the prices shown above. This may or may not be the actual pricing set by the software developer when you visit the product site and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current pricing information:
Additional Info
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms throughout your entire site.
For ”how-to” videos showing how the software works, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted mailing list, the only way to increase the speed your list grows is to run split-tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and the tools to increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and add popups to their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website here: Thrive Leads – WordPress A/B Testing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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