Thrive Leads: List-Building Plugin For WordPress

Thrive Leads is a conversion-focused email list-building plugin for WordPress that helps you build your mailing list faster …

Thrive Leads - List-Building Plugin For WordPress SitesSuccessful marketers understand the power of mailing lists.

This is because a list gives you traffic on call and access to repeat sales.

It’s a well-known fact that, on average, 50%-80% of all web visitors generally will leave and never return. That’s a lot of money to leave behind. Research also shows that it takes an average of 7 interactions with your business before a purchase decision is made. It’s vitally important, therefore, to look for a way that will help you get repeat interactions with site visitors.

How can you do this, however, if most visitors never return?

The answer, of course, is to get your visitors’ email address while they’re still on your website, so you can build a relationship after they leave your website.

Building a list is absolutely essential when it comes to building a successful online business. A great list of responsive subscribers has the potential to become your most valuable asset.

Thrive Leads - WordPress A/B Testing List-Building Plugin

If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.

Thrive Leads - Mailing Builder For Boosting WP Mailing List Conversions

Now … there are many different ways and effective strategies to build a list, but until recently, it was very hard to find a solution that incorporates almost all types of proven list-building methods available to capture visitors’ email addresses on a website.

Thrive Leads – WP Mailing Builder

Thrive Leads - Mailing List-Building Plugin For Conversion-Focused WP Sites

Plugin Description

Thrive Leads list-building plugin for WordPress lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, working directly from your WordPress dashboard …

Thrive Leads - WordPress  List Builder

As stated earlier, there are many ways and effective strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve using opt-in forms.

One of the key differences between Thrive Leads and all other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies built all into one plugin.

Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build it faster.

Thrive Leads - WP List Builder

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Plugin Benefits

Here are just some of the many benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your web site:

It’s A WordPress Plugin

Thrive Leads WP mailing list-building plugin eliminates the need to install multiple plugins on your website. This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your website’s loading speed down.

Installation Is Easy

Thrive Leads installs like any regular WP plugin. Just upload it to your Plugins folder via your dashboard and activate.

Really Simple To Use

Once you have installed and activated the Thrive Leads plugin, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point.

In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-60 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to provide you with assistance.

Every Type Of Opt-In Form Your Business Needs

With the Thrive Leads plugin, you can begin to capture subscriber email address using pre-designed templates, and every kind of opt-in form your business needs.

For example, you can use Thrive Leads to build “pop-up” lightboxes …

Thrive Leads - WordPress Faster Mail List-Building Plugin

Display forms that slide in from the corner of your page …

Thrive Leads - WordPress Split-Testing Mailing List-Building Plugin

You can use the Thrive Leads plugin to place great-looking forms anywhere inside your content, or the bottom of your posts using a simple shortcode …

Thrive Leads - Mailing Builder For WordPress

Insert a form into the sidebar widget menu …

Thrive Leads - WordPress Faster List Builder

You can insert 2-step opt-in links that open a lightbox form when a content link is clicked on …

Thrive Leads - Mail List-Building Plugin For WordPress Sites

And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down the page …

Thrive Leads - Mailing List-Building Plugin For WP Sites

As you can see, Thrive Leads integrates every kind of opt-in form you need in one single WordPress plugin …

Thrive Leads - WordPress List-Building Plugin

Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.

And it gets better …


Thrive Leads offers many features to WordPress users. Here are just a few:

Fast And Simple To Install And Configure

Ready to start using in minutes. As already mentioned, the developer provides extensive training content and tutorials, case studies, webinars, and a support team.

This list-building tool not only combines every type of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns without ever leaving your own WP administrator login.

All-In-One List Building Strategies For Optimal Conversions

Thrive Leads integrates the following list-building strategies into one easy-to-use tool:

Design And Deploy

The plugin comes with dozens of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, with no technical skills required.

Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …

Thrive Leads - WP  Mailing Builder

A/B Testing Engine

A/B testing is the fastest way to boost your conversion rate and accelerate your list growth.

Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including:

A/B Test Multiple Designs And Content

Split-Test Opt-In Form Designs And Content

The Thrive Leads plugin lets you test different form designs and content, and provides a “set and forget” feature that automatically eliminates the losing variations, and display only the highest converting campaigns after enough data has been collected.

You just start testing and the plugin takes care of the rest, automatically picking the ones that perform best and hiding the losing variations over time.

Test Multiple Opt-In Form Triggers

Test Different Opt-In Form Triggers

Thrive Leads lets you easily customize when and how your forms should display to visitors.

For example, you can set up:

  • Time-based triggers to present an offer on your screen after 30 seconds
  • Scroll-depth triggers where a message will appear once your visitor scrolls down at least 30% of the page
  • Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.

Furthermore, you can also test if forms perform better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further boost conversion rates.

Split-Test Multiple Form Types

A/B Test Form Types

The plugin also lets you split-test different form types. For example, you can test a sidebar widget form vs an in-line form to see which kind of form performs better for your business.

A/B Test Different Offers

Test Offers

The plugin even lets you test different offers against one another.

For example, you can assign different forms to different list-building campaigns to help you determine which offers deliver the best conversion results.

(Split-test different offers)

Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily clone any existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.

Thrive Leads - WordPress Mailing Builder

Additional features of Thrive Leads include:

Advanced Targeting Features

You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers more relevant.

For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a slide-in form on the Front Page only), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.

You can even create highly relevant offers to show to particular segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.

You can even use different lists with different services and different forms.

Supports Advanced Lead Generation Form Features

Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.

Fully Mobile Responsive

Your forms and list marketing campaigns will work on any device or screen size.

Thrive Leads is also compatible will all major web browsers.

Get Higher Value Traffic

this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.

Additionally, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best sources.

Thrive Leads - Mailing List-Building Plugin For WP Users

Seamless Integration With All Major Autoresponders & Popular Email Marketing Solutions

If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.

Additionally, you can use different lists and different services with different forms, so you’re never dependent on any one system.

Thrive Leads - WordPress List Builder

As you can see, Thrive Leads gives you a range opt-in testing capabilities that go far beyond what most other list-building software provide.

User Feedback

Below are a few of the testimonials plugin customers have written about the Thrive Leads plugin:

”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman


“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau

Plugin Support

As mentioned earlier, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to help users out.

The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.

The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, 30 day, 100% refund guarantee.

Plugin Cost

The Thrive Leads plugin is available in the following editions:

  • Single Site – This edition allows you to install & activate the plugin on a single domain. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
  • Unlimited Sites Edition – The Unlimited Sites edition allows you to install & activate the plugin on all websites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
  • Agency – The Agency license lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.

Note: Pricing for the product can vary, depending on whether there are any promotions or limited-time special offers. When we last checked, the product is being retailed for the amounts shown above. This may not be the actual pricing charged by the product author when you visit the product site and there may be additional upsells or one-time offers after your purchase.

Check the plugin’s website for the latest pricing:

Additional Useful Tips

Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your website.

For ”how to” videos showing plugin usage, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.

Our Recommendation

Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is by running split-tests and find out what really works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.

With Thrive Leads, you have complete control over exactly where and how your forms show to visitors, and the tools to increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing users to create and add popups to their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.

As the plugin developers state on their website …

“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”

Thrive Leads - WordPress List-Building Plugin

For full details, check out the plugin here: Thrive Leads – List Builder For WP

By the way …

We use Thrive Leads here on Check it out for yourself …