Experienced marketers understand the power of mailing lists.
This is because a mailing list of responsive customers gives you traffic on demand and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of web visitors generally will leave and never return. That’s a lot of money you’re probably leaving on the table. In addition to this, marketing tests show that it takes an average of 7 exposures to your business before a purchase decision is made. It’s so important, therefore, to try and interact repeatedly with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their email address while they’re still on your website or blog, so you can continue to communicate after they have exited your site.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
Now … there are many different ways and strategies to build an opt-in list, but until recently, it was very hard to find a solution that gives users access to just about all of the most effective methods available for capturing email addresses on a website.
Thrive Leads – WordPress List-Building Plugin
Plugin Description
Thrive Leads WP list builder lets you build a list of subscribers quickly using many different types of opt-in forms, test different offers, improve your conversions, and get traffic on call, working directly inside your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build an email list, and almost all of these methods and strategies use subscription forms.
What makes Thrive Leads different than other list-building software is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but to build it faster.
More info:
Plugin Benefits
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your site:
It’s A WordPress Plugin
The Thrive Leads WP mail list-building plugin eliminates the need to have multiple plugins installed on your WordPress site. This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Ready To Use In No Time
Thrive Leads is very easy to install. Simply upload it to your Plugin folder via your WordPress admin user section and activate.
Very Simple To Use
Thrive Leads makes it very simple to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a responsive support team that is available to provide you with any assistance you need.
Every Type Of Opt-In Form Your Business Will Ever Need
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every kind of opt-in form your business needs.
For example, you can use the Thrive Leads plugin to add attention-grabbing “pop-up” forms …
Add slide-in forms …
You can use the Thrive Leads plugin to add opt-in forms anywhere inside your content, or the bottom of your blog posts using a simple short code …
Insert a form into your sidebar navigation area …
You can add 2-step opt-in links that open a lightbox form when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads integrates every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers a number of features to WordPress users. Here are just some:
Quick And Easy To Install And Configure
Be up and running in very little time. As already mentioned, ThriveThemes provides extensive training and tutorials, case studies, webinars, and a responsive support team.
This tool not only integrates every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies via your own dashboard.
Integrated List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use plugin:
Design And Deploy
The plugin provides an extensive library of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without technical skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
Powerful A/B Testing Engine
A/B testing is the quickest way to improve your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including:
Test Different Form Designs And Content
Thrive Leads lets you test different form designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and continue showing only those that are converting well after enough data has been collected.
You just begin testing and the plugin handles the rest, automatically picking the campaigns that are performing the best and hiding the losing variations over time.
Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 1 minutes
- Scroll-depth triggers where a message appears only when your visitor scrolls down at least 50% of the page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Furthermore, you can also test if the form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further increase conversion rates.
Test Opt-In Form Types
The plugin also lets you A/B test different form types. For example, you can test a lightbox pop-up vs a slide-in form to see which kind of form performs better for your business.
A/B Test Offers
Thrive Leads even lets you run split-tests on completely different offers.
For example, you can connect different forms to different email marketing campaigns to help you decide which offers yield the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate an existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a ribbon form on your 404 error page), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads is also compatible will all major browsers.
Get Higher Value Traffic
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders And Popular Email Marketing Systems
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services for different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond any other list-building tools.
Feedback From Users
Below are some of the testimonials and comments that customers have submitted regarding the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to provide you with any assistance you need.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a no-risk, 30 day, full money-back guarantee.
Plugin Price
The Thrive Leads plugin is available in the following editions:
- Single Site – The Single Site edition allows you to install & activate the plugin on one single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – The Unlimited Sites license lets you install & activate the plugin on unlimited domains that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency option lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The cost to purchase the product can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the product is selling for the pricing shown above. This may or may not be the actual pricing charged by the software seller when you visit the website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms throughout your site.
For a demo video showing how the plugin works, including installation instructions and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a email list, the only way to improve your results is to continually run split-tests and find out what works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and the tools to increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing users to create and add pop-up forms to their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – WP Faster Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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