Savvy marketers know the power of mailing lists.
This is because a a list of email subscribers gives you immediate traffic and access to repeat sales.
It’s a well-known fact that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money to leave on the table. In addition to this, marketing research tests show that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s vitally important, therefore, to interact repeatedly with your site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their contact details while they’re still on your website, so you can continue communicating with them after they leave your website.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become the most valuable asset of your online business.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to repeat visitors and relationship-building.
There are many different ways and effective strategies to build a list, but until very recently, it was very difficult to find one solution that takes advantage of almost, if not all of the most effective methods available to capture email addresses on your website.
Thrive Leads – WordPress Mailing Builder
Plugin Description
Thrive Leads WordPress mailing list builder could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a wide range of opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, directly from your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build an opt-in list, and almost all of these methods and strategies require using opt-in forms.
One of the key differences between Thrive Leads and other list-building solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
Thrive Leads list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build it faster.
More info:
Benefits
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your website:
It’s A WordPress Plugin
The Thrive Leads WP list-building plugin eliminates the need to have multiple plugins . This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Ready To Start Using In No Time
Thrive Leads installs just like any other WordPress plugin. Simply upload the plugin file to your Plugins folder via your WP admin section and activate.
Simple To Use
Thrive Leads has made it very simple to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
In order to get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-40 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to provide you with any assistance you need.
Every Kind Of Form You Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form you need.
For example, you can use Thrive Leads to build unblockable “pop-up” lightboxes …
Add forms that slide in from the corner of your screen …
You can use it to place opt-in forms anywhere within your content, or the middle of your posts and pages …
Insert a form into any widget area of your website …
You can insert 2-step opt-in links that open a lightbox when visitors click on a content link …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers a number of features to site owners. Here are just a few:
Fast And Easy To Install And Implement
Be up and running in minutes. As already mentioned, the plugin developer provides extensive training and tutorials, webinars, case studies, and a responsive support team.
This tool not only integrates every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from your admin account.
Built-In List Building Strategies For Maximum Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
The plugin provides an extensive library of professionally-designed and web optimized form templates that you can fully customize to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful A/B Testing
Split testing is the fastest way to improve your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
A/B Test Designs And Content
Thrive Leads lets you test different form designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and display only the highest converting campaigns after enough data has been collected.
You simply begin your test and the plugin handles the rest, automatically picking the winners and hiding the losing variations over time.
Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 25 seconds
- Scroll-depth triggers where a message will appear only after your visitors scroll down at least 40% of the page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test all of these triggers against one another to further optimize your conversion rate.
Split-Test Opt-In Form Types
The plugin also lets you split-test different opt-in form types. For example, you can test a sidebar widget form vs a ribbon form to see which kind of form performs better for your business.
Split-Test Offers
The plugin even lets you A/B test completely different offers.
For example, you can assign different forms to different follow-up sequences to help you decide which results in the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily duplicate an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on all Posts), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to display to particular segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin has also been tested for compatibility will all major web browsers.
Smart Analytics
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best sources.
Seamless Integration With All Major Autoresponders And Leading Email Marketing Systems
If your email marketing solution allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives users many opt-in testing capabilities that extend far beyond any other list-building software.
Testimonials
Here are just a few of the testimonials plugin users have written about the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Plugin Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars and a support team that is available to provide you with assistance.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software updates with their purchase, backed by a risk-free, 30 day, complete money-back guarantee.
Plugin Cost
The plugin is available in the following editions:
- Single Site Edition – The Single Site license lets you install & activate the plugin on 1 single domain. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This option lets you install & activate the plugin on unlimited websites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This option lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: Pricing details of the Thrive Leads product can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the product is being retailed for the prices shown above. This may or may not be the actual pricing set by the product developer when you visit the plugin site and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Useful Tips
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your entire website.
For a demo video of the plugin, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted list, the only way to increase the speed your list grows is to continually run tests and then analyze your performance to find out what works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and the tools to increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable users to create and insert pop-up forms into their site. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – Mailing List Builder For WordPress
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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