Savvy marketers understand that building a mailing list is one of the most profitable activities you can engage in to grow a business online.
This is because a mailing list of responsive customers gives you traffic on tap and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money and opportunities that you could be missing out on. Research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s vitally important, therefore, to look for a way that will help you get repeat interactions with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their contact details while they’re still on your website, so you can continue to communicate after they have exited your web site.
Building a list is absolutely essential for building a successful online business. A great list of responsive subscribers has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many different ways and effective strategies to build an opt-in list, but until very recently, it was very hard to find one easy-to-use solution that integrates just about all kinds of proven list-building methods available for capturing visitors’ email addresses on your website.
Thrive Leads – WP List-Building Plugin
Plugin Description
Thrive Leads WP mail list-building plugin lets you build a list of subscribers quickly using a number of different opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, all from within your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build an email list, and almost all of these methods and strategies require using opt-in forms.
What makes Thrive Leads different than other email-capturing software is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies built all into one plugin.
Thrive Leads WordPress mailing list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help WordPress users not just build a mailing list, but to build it faster.
Learn more about this plugin here:
Benefits Of Using Thrive Leads
Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your website:
It’s WordPress
The Thrive Leads WP mail list-building plugin eliminates the need to install multiple plugins on your website. This not only reduces possible plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In No Time
Thrive Leads installs just like every WP plugin. Simply upload a zip folder that contains the plugin to your Plugin folder via your WP dashboard and activate.
Simple To Use
Once you have installed and activated the plugin, you can very easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-45 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to help you and answer any questions you have.
Every Type Of Opt-In Form You Will Ever Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every kind of opt-in form you will ever need.
For example, you can use the plugin to build unblockable “pop-up” lightboxes …
Add forms that slide in from the edge of your page …
You can use it to place in-line forms anywhere within your content, or the bottom of your posts using a simple shortcode …
Insert a subscription form into the sidebar widget menu …
You can add 2-step opt-in links that open a lightbox form when visitors click on a content link …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many features to WP users. Here are just some:
Quick And Easy To Install
Be up and running in minutes. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, and a support team.
This list-building software not only integrates every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns directly from within your own dashboard.
Integrated List Building Strategies To Optimise Your Conversions
Thrive Leads integrates all of the list-building strategies you need to maximise your conversions into one easy-to-use plugin:
Design & Deploy
The plugin comes with dozens of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
A/B Testing
A/B testing is the fastest way to optimize your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
A/B Test Different Form Designs And Content
The plugin lets you test different opt-in form designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and display only the highest converting campaigns after enough data has been collected.
You just begin your test and the plugin will handle the rest, automatically picking the winners and hiding the losers over time.
Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 2 minutes
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 50% of the page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if forms should display instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further increase your conversion rate.
A/B Test Opt-In Form Types
The plugin also lets you perform tests on different form types. For example, you can test a sidebar widget form vs a ”sticky” ribbon form to see which kind of form creates better results for your business.
Test Different Offers
Thrive Leads even lets you split-test entirely different offers.
For example, you can connect different forms to different auto-responder lists to help you determine which offer results in the best conversion rates for your business.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your forms, but you can easily duplicate an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a widget form on your sidebar on all Posts), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to display to particular segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads is also compatible will all popular browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best converting sources.
Integrates Seamlessly With All Major Autoresponders And Email Marketing Solutions
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services for different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives users many opt-in testing capabilities that go well beyond any other list-building tools.
User Testimonials
Below are a few of the testimonials plugin customers have provided for the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to provide users with any assistance they need.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a risk-free, thirty day, full refund guarantee.
Product Cost
Thrive Leads is available in the following editions:
- Single Site License – This license lets you install & activate the plugin on a single site. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – This edition allows you to install & activate the plugin on unlimited websites that you own and operate. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency license allows you to install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Pricing details of the Thrive Leads product depends on whether there are any promotions or limited-time special offers. Presently, the software sells for the prices shown above. This may not be the actual pricing set by the software seller when you visit the plugin website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Tips
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms throughout your entire site.
For demo videos showing plugin usage, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted subscriber list, the only way to improve your results is by running A/B tests and find out what really works best for your business. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or ongoing subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you increase your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and insert popups into their website. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – Mailing List Builder For Conversion-Focused WordPress Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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