Savvy marketers understand the power of mailing lists.
This is because a mailing list of targeted customers gives you traffic on demand and access to repeat sales.
It’s a well-known fact that, on average, 50%-80% of web visitors generally leave and never return. That’s a lot of money you’re leaving on the table. Research also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to look for options that will help you interact repeatedly with visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get your visitors’ contact details while they’re visiting your website, so you can keep in touch after they exit your web site.
Building a list is an essential aspect of building a successful online business. A great list of contacts has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many different ways and effective strategies to build an opt-in list, but until very recently, it was very difficult to find an easy-to-use solution that incorporates all of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – Mailing Builder For Boosting WP Opt-In Form Conversions
Plugin Description
The Thrive Leads WP mailing list builder lets you build a list of subscribers fast using a number of different opt-in forms, split-test different offers, improve your conversions, and get traffic on call, all from within your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build an email list, and almost all of these methods and strategies require using lead capture forms.
What makes Thrive Leads different than all other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
More info:
Benefits Of Using Thrive Leads
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers fast and get traffic on call on your site:
It’s WordPress
Thrive Leads WordPress mailing builder eliminates the need to have multiple plugins installed on your WP site. This not only reduces any potential problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs like every plugin. Simply upload the plugin file to your Plugin folder via your dashboard and activate.
Simple To Use
The Thrive Leads plugin has made it very easy to set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 25-40 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to help answer any questions you have.
Every Kind Of Form You Need
With the Thrive Leads plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use the Thrive Leads plugin to add unblockable “pop-up” forms …
Add opt-in forms that slide in from the corner of your page …
You can use it to place in-line forms anywhere inside your content, or the bottom of your posts …
Insert a subscription form into your sidebar navigation area …
You can insert 2-step opt-in links that open a lightbox form when a content link is clicked on …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads integrates every kind of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads provides a number of features to WP users. Here are just some:
Quick And Simple To Install And Use
Ready to go to work in minutes. As already mentioned, the plugin developer provides extensive training content and tutorials, case studies, webinars, and a support team.
This tool not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns without ever leaving your dashboard.
Integrated List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use software:
Design & Deploy
The Thrive Leads plugin comes with dozens of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
A/B Testing Engine
A/B testing is the fastest way to double or even triple your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including:
A/B Test Different Opt-In Form Designs And Content
Thrive Leads lets you test different form designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and keep showing only the campaigns that convert well after enough data has been collected.
You simply start testing and the plugin takes care of everything else, automatically increasing conversion rates over time.
A/B Test Different Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 25 seconds
- Scroll-depth triggers where a message appears only after the visitor scrolls down at least 50% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
Split-Test Form Types
The Thrive Leads plugin also lets you perform A/B tests against different opt-in form types. For example, you can test a widget form on your sidebar vs a ribbon form and see which form type performs better for your business.
Split-Test Completely Different Offers
The plugin even lets you A/B test completely different offers.
For example, you can assign different forms to different list-building campaigns to help you determine which campaign offers deliver the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your forms, but you can easily duplicate any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a ribbon form on all Posts), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin is also compatible will all major browsers.
Smart Analytics
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best converting sources.
Integrates Seamlessly With Major Autoresponders And Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond what other list-building tools provide.
User Feedback
Here are a few of the testimonials plugin users have provided for the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Product Support
As mentioned previously, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to provide users with any assistance they need.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a no-risk, 30 day, 100% money-back guarantee.
Software Pricing
The plugin is available in the following editions:
- Single Site – The Single Site license lets you install & activate the plugin on one single domain. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – The Unlimited Sites license lets you install & activate the plugin on all sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency option lets you install & activate the plugin on all domains that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The cost of purchasing the product depends on whether there are any promotions or limited-time specials being offered. Presently, the software retails for the prices shown above. This may not be the actual price charged by the plugin developer when you visit the product website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing:
Additional Plugin Information
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms throughout your site.
For demo videos of the plugin in action, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is by running split-tests and then analyze your performance to find out what really works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms are displayed to visitors, and the tools to increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing users to create and insert pop-up forms into their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – WordPress Mailing Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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