Savvy marketers understand the power of mailing lists.
This is because a mailing list of targeted customers gives you traffic on demand and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of everyone who visits a site who leave will never return. That’s a lot of money to leave on the table. Marketing research also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to try and get repeat interactions with visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their contact details while they’re still on your website or blog, so you can keep in touch after they exit your site.
Building a list is absolutely essential for building a successful online business. A great mailing list has the potential to become the most profitable leverage point of your online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many ways and different strategies to build a targeted list of subscribers, but until recently, it was very hard to find an affordable solution that takes advantage of all kinds of list-building methods available to capture visitors’ email addresses on your website.
Thrive Leads – WordPress Split-Testing Mail List-Building Plugin
Plugin Description
The Thrive Leads list-building plugin for WordPress could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, working directly inside your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies require using lead capture forms.
One of the key differences between Thrive Leads and other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads mailing list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help WordPress users not just build a mailing list, but to build it faster.
For more details go here:
Plugin Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your web site:
It’s A WordPress Plugin
Thrive Leads mailing builder for WordPress eliminates the need to install multiple plugins . This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads installs like any plugin. Just upload a zip file that contains the plugin to your Plugins folder via your WordPress admin user area and activate.
Simple To Use
The Thrive Leads plugin has made it very simple to set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point.
In order to get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 20-45 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to help you sort out any problems you might experience.
Every Kind Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every kind of opt-in form your business needs.
For example, you can use Thrive Leads to add “pop-up” lightboxes …
Add opt-in forms that slide in from the corner of your web page …
You can use the Thrive Leads plugin to place forms anywhere inside your content, or the middle of your blog posts …
Insert a form into any widget area of your site …
You can insert 2-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads provides many unique features to WordPress users. Here are just some:
Quick And Easy To Install
Be up and running in no time. As already mentioned, the plugin developer provides extensive tutorials, training content, case studies, webinars, and a dedicated support team.
This tool not only integrates every type of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies without ever leaving your own administrator area.
Built-In List Building Strategies For Maximum Conversions
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use plugin:
Design And Deploy
The Thrive Leads plugin comes with dozens of professionally-designed and web optimized form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
Split Testing Engine
Split testing is the fastest way to double or triple your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
A/B Test Designs And Content
Thrive Leads lets you test different designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and display only the forms that are converting well after sufficient data has been gathered.
You simply begin testing and the plugin takes care of everything else, automatically picking the winners and hiding the losers over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 1 minutes
- Scroll-depth triggers where a message appears once the visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if the form should display instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further boost conversion rates.
A/B Test Opt-In Form Types
Thrive Leads also lets you test different form types. For example, you can test a lightbox pop-up vs an in-line form to see which type of form creates better results for your business.
Split-Test Offers
The Thrive Leads plugin even lets you test different offers against one another.
For example, you can assign different forms to different email marketing campaigns to help you decide which yields the best conversion rates.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your forms, but you can easily duplicate any existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a lightbox pop-up on all Posts), including which templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to the right segments of your audience at precisely the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads is also compatible will all major web browsers.
Smart Analytics
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best sources.
Seamless Integration With Major Autoresponders And Popular Email Marketing Systems
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Plus, you can use different lists and different services with different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond what most other list-building software provide.
User Testimonials
Here are just a few of the testimonials that plugin customers have published about the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Plugin Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies and a dedicated support team that is available to answer any questions you have.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a risk-free, thirty day, 100% refund guarantee.
Product License Price
The plugin is available in the following editions:
- Single Site – The Single Site option lets you install & activate the plugin on one single website. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – The Unlimited Sites option lets you install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – The Agency option allows you to install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing for Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. When we last checked, the product is selling for the amounts shown above. This may or may not be the actual pricing charged by the product developer when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing:
Additional Information
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your entire site.
For a demo video showing plugin usage, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a list, the only way to improve your results is to run tests and find out what really works best for your business. Thrive Leads makes a powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and the tools to increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and insert popups into their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website: Thrive Leads – List-Building Plugin For WP
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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