Successful marketers understand that building a mailing list is one of the most valuable assets you can build for your business online.
This is because a a list of email subscribers gives you on-demand traffic and access to repeat sales.
It’s a well-known fact that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money you’re probably leaving behind. Testing also shows that it takes an average of 7 interactions with your business before a purchase decision is made. It’s so important, therefore, to try and interact repeatedly with your visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ details while they’re visiting your website or blog, so you can continue to communicate with them after they leave your web site.
Building a list is absolutely essential for building a successful online business. A great mailing list has the potential to become the most reliable and constant source of profit of your entire online business.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and relationship-building.
Now … there are many different ways and effective strategies to build a list of email subscribers, but until recently, it was very hard to find one cost-effective and easy-to-use solution that gives users access to almost, if not all of the most effective methods available to capture email addresses on your website.
Thrive Leads – WP List Builder
Plugin Description
Thrive Leads mailing list-building plugin for WordPress lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, directly from your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies involve the use of subscription forms.
One of the key differences between Thrive Leads and other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads mailing list builder for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
Learn more here:
Plugin Benefits
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your website:
It’s WordPress
The Thrive Leads WP mail list-building plugin eliminates the need to install multiple plugins on your WordPress website. This not only reduces the possibility of problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Installation Is Easy
Thrive Leads installs just like any other WordPress plugin. Simply upload it to your Plugin folder via your dashboard and activate.
Simple To Use
Once you have installed and activated the plugin, you can very easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-60 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a responsive support team that is available to provide you with any assistance you need.
Every Kind Of Opt-In Form Your Business Needs
With the plugin, you can begin to capture email addresses using pre-designed templates, and every kind of opt-in form your business will ever need.
For example, you can use Thrive Leads to add unblockable “pop-up” forms …
Insert slide-in forms …
You can use it to add great-looking in-line forms anywhere inside your content, or the middle of your posts and pages using a simple short code …
Insert an opt-in form into your sidebar navigation area …
You can insert 2-step opt-in links that open a lightbox when visitors click on a content link …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads offers many features to website owners. Here are just some:
Fast And Simple To Install
Ready to use in minutes. As already mentioned, the developer provides extensive tutorials, training content, webinars, case studies, and a responsive support team.
This software not only combines every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies via your admin account.
Built-In List Building Strategies For Maximum Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
Thrive Leads provides dozens of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Split Testing Engine
Split testing is the fastest way to improve your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including:
A/B Test Different Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and keep showing only the ones that convert well after sufficient data has been gathered.
You simply begin testing and the plugin handles the rest, automatically increasing your conversion rates over time.
A/B Test Different Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display an offer on your screen after 25 seconds
- Scroll-depth triggers where a message appears only when the visitor scrolls down at least 50% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if a form performs better when displayed instantly, or when the form animates into view (e.g. slide in). You can test all of these triggers against one another to further boost your conversion rate.
Test Multiple Opt-In Form Types
Thrive Leads also lets you test different opt-in form types. For example, you can test a lightbox pop-up vs a slide-in form to see which kind of form creates better results for your business.
Test Different Offers
The plugin even lets you see how different offers compare against one another.
For example, you can assign different forms to different follow-up sequences to help you decide which offers yield the best conversion results.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily clone any existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all with just a few mouse clicks.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a widget form on your sidebar on all Posts), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all major browsers.
Get Higher Value Traffic
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best sources.
Seamless Integration With Major Autoresponders & Leading Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that extend well beyond what most other list-building tools provide.
Testimonials
Below are some of the testimonials that users have published about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Plugin Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars and a responsive support team that is available to answer any questions users have.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a no-risk, 30 day, complete money-back guarantee.
Product License Cost
Thrive Leads is available in the following editions:
- Single Site – The Single Site option lets you install & activate the plugin on a single site. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – This edition lets you install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency option lets you install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost to purchase Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. The above reflects the price when this content was published. This may or may not be the actual price charged by the product seller when you visit the product site and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the latest pricing information here:
Additional Info
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your entire website.
For a demo video showing how the software works, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential for building a successful online business. When it comes to growing a email list, the only way to increase the speed your list grows is by running A/B tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or ongoing subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your forms show to visitors, and intelligent reporting that helps you improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and add popups to their web pages. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, visit the plugin website here: Thrive Leads – WordPress A/B Testing Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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