Savvy marketers know the power of mailing lists.
This is because a mailing list gives you traffic on call and access to repeat customers.
Marketing studies show that, on average, 50%-80% of everyone who visits a site who leave will never return. That’s a lot of money and opportunities you’re missing out on. Testing also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s vitally important, therefore, to interact repeatedly with your visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get your visitors’ email address while they’re still on your website or blog, so you can build a relationship after they have exited your site.
Building a list is absolutely essential for building a successful online business. A great mailing list has the potential to become your most powerful and constant online source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and relationship-building.
There are many ways and effective strategies to build a list, but until very recently, it was very hard to find one affordable and simple solution that gives users access to all types of list-building methods available to capture visitors’ email addresses on a website.
Thrive Leads – List Builder For WordPress
Plugin Description
The Thrive Leads list-building plugin for WP could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, all from within your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build a subscriber list, and almost all of these methods and strategies involve the use of subscription forms.
One of the key differences between Thrive Leads and all other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads WP mailing list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build it faster.
Learn more about this plugin here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your site:
It’s WordPress
Thrive Leads mailing builder for WordPress eliminates the need to install multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Ready To Go To Work In No Time
Thrive Leads installs just like every other WordPress plugin. Simply upload the plugin file to your Plugins folder via your WordPress admin area and activate.
Very Simple To Use
With Thrive Leads, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 25-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to answer any questions you have.
Every Kind Of Form You Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every kind of form you will ever need.
For example, you can use it to display unblockable “pop-up” subscriber forms …
Add slide-in forms …
You can use Thrive Leads to insert in-line forms anywhere within your content, or the top of your blog posts using a simple short code …
Insert a subscription form into your sidebar area …
You can add 2-step opt-in links that open a lightbox when a content link is clicked on …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many features to WordPress users. Here are just some of these:
Quick And Simple To Install
Be up and running in minutes. As already mentioned, the plugin developer provides extensive tutorials, training content, case studies, webinars, and a support team.
This list-building tool not only combines every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies from your WP dashboard.
Built-In List Building Strategies For Maximum Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design & Deploy
The plugin provides an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, without technical skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
Powerful A/B Testing Engine
A/B testing is the fastest way to double or even triple your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
A/B Test Different Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and display only the highest converting campaigns after sufficient data has been gathered.
You simply start testing and the plugin takes care of the rest, automatically picking the ones that perform best and hiding the losers over time.
Test Different Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 1 minutes
- Scroll-depth triggers where a message appears once your visitor scrolls down at least 40% of the page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Furthermore, you can also test if the form should display instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
Test Different Opt-In Form Types
Thrive Leads also lets you run tests against different form types. For example, you can test a widget form on your sidebar vs a slide-in form to see which type of form performs better for your business.
Split-Test Different Offers
The plugin even lets you see how different offers perform against one another.
For example, you can assign different forms to different email sequences to help you decide which campaign offers yield the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-ins, but you can easily duplicate any existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin has also been tested for compatibility will all major web browsers.
Reports For Actionable Insights
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With All Major Autoresponders & Email Marketing Solutions
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you many opt-in testing capabilities that extend well beyond any other list-building software.
User Feedback
Here are some of the testimonials plugin customers have provided for Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Product Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to help users out.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, thirty day, full refund guarantee.
Software Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site License – This license lets you install & activate the plugin on one single site. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – The Unlimited Sites license lets you install & activate the plugin on unlimited sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – This option allows you to install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: The cost to purchase the Thrive Leads product depends on whether there are any promotions or limited-time specials being offered. The pricing shown above was correct at the time this article was published. This may not be the actual price charged by the product author when you visit the site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the current price here:
Additional Information
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your website.
For ”how-to” videos showing plugin usage, including installation instructions and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential for building a successful online business. When it comes to growing a list, the only way to increase the speed your list grows is by continually running split-tests and find out what really works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you increase your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing the user to create and insert popups into their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – List Builder For WP Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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