Savvy marketers know that building a mailing list is one of the most valuable assets you can build for a business online.
This is because a mailing list gives you immediate traffic and access to repeat customers.
Research shows that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money and opportunities that you’re probably missing out on. Testing also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s essential, therefore, to look for a strategy that will help you interact repeatedly with your site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to capture your visitors’ details while they’re visiting your website or blog, so you can keep in touch after they leave your site.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and relationship-building.
There are many ways and different strategies to build an email list, but until now, it was very difficult to find one affordable solution that integrates just about all kinds of list-building methods available to capture email addresses on a website.
Thrive Leads – WordPress A/B Testing Mailing Builder
Plugin Description
Thrive Leads list builder for WP could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on demand, working directly inside your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build a list of email subscribers, and almost all of these methods and strategies require using subscription forms.
What makes Thrive Leads different than all other email marketing software is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
The Thrive Leads WordPress mailing list builder is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but build it faster.
For more details, visit the plugin site here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your site:
It’s A WordPress Plugin
Thrive Leads WordPress list-building plugin eliminates the need to install multiple plugins on your WordPress website. This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads is very easy to install. Just upload a zip file that contains the plugin files to your Plugin folder via your dashboard and activate.
Simple To Use
Once you have installed and activated the plugin, you can easily set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-40 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to answer any questions you have.
Every Type Of Form Your Business Needs
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every kind of form your business will ever need.
For example, you can use Thrive Leads to add “pop-up” lightboxes …
Insert opt-in forms that slide in from the corner of your screen …
You can use the plugin to place your opt-in forms anywhere within your content, or the top of your posts using a simple short code …
Insert a subscription form into any widget area of your website …
You can insert 2-step opt-in links that open a lightbox form when a content link is clicked on …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads offers many great features to WP users. Here are just a few:
Fast And Simple To Install
Be up and running in no time. As already mentioned, the developer provides extensive training content and tutorials, webinars, case studies, plus a support team.
This tool not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies from your dashboard.
All-In-One List Building Strategies To Maximise Your Conversions
Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use tool:
Design & Deploy
The plugin provides an extensive library of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
A/B Testing
Split testing is the quickest way to improve your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including:
Split-Test Opt-In Form Designs And Content
Thrive Leads lets you test different opt-in form designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and keep displaying only the highest converting tests after sufficient data has been collected.
You simply start testing and the plugin takes care of the rest, automatically helping you increase your conversion rates over time.
A/B Test Different Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 3 minutes
- Scroll-depth triggers where a message will appear once the visitor scrolls down at least 50% of the page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if a form should display instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further optimize conversion rates.
Test Opt-In Form Types
Thrive Leads also lets you test different form types. For example, you can test a sidebar widget form vs an in-line form and see which type of form performs better for your business.
A/B Test Offers
The Thrive Leads plugin even lets you split-test entirely different offers.
For example, you can assign different forms to different auto-responder campaigns to help you determine which offer delivers the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate any existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at exactly the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads is also compatible will all major web browsers.
Gain Actionable Insights
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders & Leading Email Marketing Systems
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services for different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives users opt-in testing capabilities that extend well beyond what most other list-building software provide.
Testimonials From Plugin Customers
Here are a couple of the testimonials and comments that plugin customers have published about the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Product Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to help users out.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a no-risk, thirty day, full money-back guarantee.
Product Licensing Pricing
The plugin is available in the following editions:
- Single Site – This edition allows you to install & activate the plugin on one single domain. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – This edition allows you to install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – This edition lets you install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The price of the Thrive Leads plugin can vary, depending on whether there are any promotions or limited-time special offers. Presently, the product retails for the amounts shown above. This may or may not be the actual pricing set by the plugin seller when you visit the plugin site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing details:
Additional Plugin Info
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms across your entire site.
For ”how-to” videos showing plugin usage, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted email list, the only way to increase the speed your list grows is to run A/B tests and then analyze your performance to find out what works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms are shown to visitors, and the tools to increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and add popups to their website. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, visit the plugin website here: Thrive Leads – Mail List-Building Plugin For Faster WordPress Subscriber List Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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