Experienced marketers know the power of mailing lists.
This is because a a list of email subscribers gives you on-demand traffic and access to repeat buyers.
Research shows that, on average, 50%-80% of everyone who visits a website who leave will never return. That’s a lot of money to leave on the table. Marketing research also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s vitally important, therefore, to interact repeatedly with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to capture your visitors’ contact details while they’re visiting your website, so you can build a relationship with them after they have exited your web site.
Building a list is absolutely essential for building a successful online business. A great list of email addresses has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and relationship-building.
Now … there are many different ways and strategies to build a subscriber list, but until recently, it was very hard to find one solution that incorporates all kinds of list-building methods available for capturing email addresses on a website.
Thrive Leads – WordPress List-Building Plugin
Plugin Description
Thrive Leads list builder for WordPress could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using many different types of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, working directly from your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build an opt-in list, and almost all of these methods and strategies require using opt-in forms.
What makes Thrive Leads different from all other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads list builder for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help WP users not just build a mailing list, but build a mailing list faster.
To learn more about this plugin go here:
Plugin Benefits
Here are just some of the many benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your website:
It’s WordPress
Thrive Leads WP mailing builder eliminates the need to have multiple plugins . This not only reduces possible plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs just like any WordPress plugin. Simply upload a zip folder that contains the plugin files to your Plugins folder via your WordPress dashboard and activate.
Very Simple To Use
The Thrive Leads plugin makes it very simple to set up one or more opt-ins, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-40 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to help you sort out any problems you might experience.
Every Kind Of Form Your Business Will Ever Need
With the Thrive Leads plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of form you will ever need.
For example, you can use Thrive Leads to add “pop-up” subscriber forms …
Display slide-in forms …
You can use the Thrive Leads plugin to place opt-in forms anywhere inside your content, or the bottom of your posts using a simple short code …
Insert an opt-in form into any widget area of your site …
You can add two-step opt-in links that open a lightbox when a content link is clicked on …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads offers many features to WP users. Here are just some:
Fast And Simple To Install
Be up and running in minutes. As already mentioned, ThriveThemes provides extensive training and tutorials, case studies, webinars, plus a responsive support team.
This software not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies from your own dashboard.
All-In-One List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to maximise your conversions into one easy-to-use plugin:
Design And Deploy
Thrive Leads comes with an extensive library of professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting forms with no technical skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
Powerful Split Testing
A/B testing is the quickest way to increase your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:
Test Opt-In Form Designs And Content
The plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and display only the campaigns that are converting well after enough data has been collected.
You simply start your test and the plugin handles everything else, automatically helping you increase conversion rates over time.
A/B Test Multiple Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 3 minutes
- Scroll-depth triggers where a message will appear only after visitors scroll down at least 15% of the web page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
Split-Test Opt-In Form Types
The Thrive Leads plugin also lets you test different form types. For example, you can test a lightbox pop-up vs an in-line form and see which form type performs better for your business.
A/B Test Different Offers
The plugin even lets you test different offers against one another.
For example, you can connect different forms to different email campaigns to help you determine which offers yield the best conversion results for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily duplicate any existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a widget form on your sidebar on your 404 error page), including which categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads is also compatible will all major web browsers.
Get Higher Value Traffic
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best converting sources.
Integrates Seamlessly With Major Autoresponders And Popular Email Marketing Services
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services with different forms, so you’re never tied to just one service.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that extend well beyond what most other list-building software provide.
User Testimonials
Below are a couple of the testimonials and feedback that customers have provided for Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Product Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a support team that is available to provide users with assistance.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year updates with their purchase, backed by a risk-free, thirty day, complete refund guarantee.
Product Price
Thrive Leads is available in the following editions:
- Single Site License – The Single Site edition lets you install & activate the plugin on one single domain. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – The Unlimited Sites edition allows you to install & activate the plugin on all websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This option lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Price details for the product depends on whether there are any promotions or limited-time specials being offered. The above reflects the pricing at the time this review was published. This may or may not be the actual pricing charged by the plugin developer when you visit the plugin website and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the latest price:
Additional Useful Tips
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your site.
For a demo video showing how the plugin works, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a mailing list, the only way to increase the speed your list grows is by continually running split-tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and insert popups into their website. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, check out the plugin here: Thrive Leads – Mailing List-Building Plugin For Conversion-Focused WP Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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