Savvy marketers understand that building a mailing list is one of the best ways to grow your business online.
This is because a a list of email subscribers gives you instant traffic and access to repeat customers.
Marketing studies show that, on average, 50%-80% of everyone who visits your website generally leave and never return. That’s a lot of money to leave on the table. Also, research shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s so important, therefore, to try and interact repeatedly with your visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get your visitors’ details while they’re still on your website or blog, so you can build a relationship after they leave your site.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most reliable and constant source of profit.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to having access to repeat visitors and building a relationship.
Now … there are many ways and different strategies to build a list of email subscribers, but until very recently, it was very difficult to find an affordable and simple solution that incorporates just about all kinds of list-building methods available to capture visitors’ email addresses on a website.
Thrive Leads – WP Split-Testing Mailing Builder
Plugin Description
The Thrive Leads list builder for WP lets you build a list of subscribers fast using many different types of opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build an opt-in list, and almost all of these methods and strategies involve the use of subscription forms.
One of the key differences between Thrive Leads and other email-capturing solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
The Thrive Leads WP mail list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
Learn more here:
Plugin Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your website:
It’s A Plugin For WordPress Users
The Thrive Leads mailing builder for WP eliminates the need to have multiple plugins . This not only reduces potential plugin conflicts, but also keeps your website’s loading speed down.
Installation Is Easy
Thrive Leads installs just like any regular WP plugin. Just upload it to your Plugin folder via your WP dashboard and activate.
Very Simple To Use
The Thrive Leads plugin has made it very simple to set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point.
To get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-60 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to answer any questions you have.
Every Kind Of Opt-In Form Your Business Will Ever Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form your business needs.
For example, you can use it to build eye-catching “pop-up” forms …
Add opt-in forms that slide in from the corner of your web page …
You can use the Thrive Leads plugin to place opt-in forms anywhere inside your content, or the middle of your blog posts …
Insert a form into the sidebar widget section …
You can add 2-step opt-in links that open a lightbox when a link is clicked on …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads integrates every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads offers many features to WP users. Here are just a few:
Quick And Simple To Install And Configure
Ready to go to work in very little time. As already mentioned, the developer provides extensive training content and tutorials, webinars, case studies, plus a support team.
This software not only combines every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run your list-building campaigns from your own dashboard.
Integrated List Building Strategies To Maximize Your Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design & Deploy
The Thrive Leads plugin comes with dozens of professionally-designed and web optimized form templates that can be fully customized to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
A/B Testing
A/B testing is the fastest way to improve your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
Split-Test Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and display only the highest converting tests after sufficient data has been gathered.
You just start testing and the plugin will handle everything else, automatically increasing your conversion rates over time.
Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 15 seconds
- Scroll-depth triggers where a message will appear only when visitors scroll down at least 50% of the web page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if the form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further boost conversion rates.
Test Opt-In Form Types
The Thrive Leads plugin also lets you split-test different form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form to see which type of form creates better results for your business.
Split-Test Offers
Thrive Leads even lets you perform split-tests against completely different offers.
For example, you can assign different forms to different list-building campaigns to help you determine which yields the best conversion rates.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your forms, but you can also easily clone any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on the Front Page only), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin is also compatible will all major browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best converting sources.
Integrates Seamlessly With All Major Autoresponders And Email Marketing Systems
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Plus, you can use different lists and different services with different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives users opt-in testing capabilities that go well beyond any other list-building software.
User Testimonials
Here are a few of the testimonials and comments that plugin users have published about the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to help users and answer any questions they have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year updates with their purchase, backed by a no-risk, 30 day, full money-back guarantee.
Product Cost
The plugin is available in the following editions:
- Single Site License – This license allows you to install & activate the plugin on 1 single domain. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – The Unlimited Sites edition allows you to install & activate the plugin on unlimited sites that you own and operate. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – This edition lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The cost to purchase this product can vary, depending on whether there are any promotions or limited-time specials being offered. The above reflects the current price when this review was written. This may or may not be the actual price charged by the product developer when you visit the plugin website and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your entire website.
For ”how to” videos showing plugin usage, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is to run A/B tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or ongoing subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms are shown to visitors, and intelligent reporting that helps you increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing the user to create and insert popups into their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website: Thrive Leads – WP Split-Testing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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