Successful marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you traffic on tap and access to repeat sales.
Research shows that, on average, 50%-80% of web visitors will leave and never return. That’s a lot of money you’re leaving behind. Also, marketing research tests show that it takes an average of seven interactions with your business before a purchase decision is made. It’s essential, therefore, to try and interact repeatedly with your site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get your visitors’ email address while they’re visiting your site, so you can keep in touch after they exit your site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of contacts has the potential to become the most profitable leverage point of your entire online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to repeat visitors and building a relationship.
There are many ways and effective strategies to build a targeted list of subscribers, but until recently, it was very difficult to find one affordable solution that integrates most of the most effective methods available for capturing email addresses on a website.
Thrive Leads – WP Mailing List-Building Plugin
Plugin Description
The Thrive Leads WordPress list builder lets you build a list of subscribers quickly using a range of different opt-in forms, test different offers, improve your conversions, and get traffic on call, all from within your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build a list, and almost all of these methods and strategies involve opt-in forms.
What makes Thrive Leads different than other lead capturing solutions is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies built into their plugin.
Thrive Leads WordPress mailing builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.
For more details, visit the plugin site here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your site:
It’s A Plugin For WordPress Users
Thrive Leads WordPress mailing builder eliminates the need to have multiple plugins . This not only reduces the possibility of plugin conflicts, but also keeps your website’s loading speed down.
Installation Is Easy & Fast
Thrive Leads installs just like every other plugin. Just upload the plugin file to your Plugin folder via your WP dashboard and activate.
Very Simple To Use
With Thrive Leads, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-45 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive training content, case studies as well as a dedicated support team that is available to provide you with any assistance you need.
Every Kind Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of form you need.
For example, you can use the plugin to display eye-catching “pop-up” forms …
Add forms that slide in from the edge of your screen …
You can use it to add opt-in forms anywhere inside your content, or the middle of your blog posts …
Insert an opt-in form into any widget area of your site …
You can add two-step opt-in links that open a lightbox form when visitors click on a link …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides many features to WP users. Here are just a few of these:
Fast And Easy To Install And Configure
Be up and running in no time. As already mentioned, the developer provides extensive training and tutorials, webinars, case studies, plus a support team.
This software not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies directly from within your own WP admin user login.
All-In-1 List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use software:
Design And Deploy
The plugin comes with dozens of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting opt-in forms with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful A/B Testing
Split testing is the fastest way to improve your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including:
Test Different Opt-In Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and display only those that are converting well after sufficient data has been gathered.
You simply start testing and the plugin will handle the rest, automatically increasing your conversion rates over time.
Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 2 minutes
- Scroll-depth triggers where a message will appear once the visitor scrolls down at least 15% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if a form performs better when displayed instantly, or when the form animates into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
Split-Test Different Opt-In Form Types
The plugin also lets you test different form types. For example, you can test a widget form on your sidebar vs an in-line form to see which form type creates better results for your business.
Test Different Offers
The Thrive Leads plugin even lets you test different offers against one another.
For example, you can connect different forms to different email sequences to help you decide which campaign offers deliver the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily clone an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on all Pages), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all major web browsers.
Get Higher Value Traffic
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best converting sources.
Integrates Seamlessly With All Major Autoresponders And Leading Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you many opt-in testing capabilities that extend well beyond any other list-building software.
Testimonials
Here are just a few of the testimonials and comments plugin users have provided for Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to provide you with any assistance you need.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a no-risk, thirty day, 100% refund guarantee.
Product Price
The plugin is available in the following editions:
- Single Site Edition – The Single Site license allows you to install & activate the plugin on one single site. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – This license lets you install & activate the plugin on all sites that you own and operate. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency license allows you to install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost of purchasing the product depends on whether there are any promotions or limited-time special offers. The above reflects the current pricing when this content was written. This may not be the actual pricing charged by the plugin developer when you visit the site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Plugin Info
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms throughout your entire website.
For demo videos showing plugin usage, including installation instructions and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is by running tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and the tools to increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and insert pop-up forms into their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website: Thrive Leads – WordPress Split-Testing Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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