Experienced marketers understand the power of mailing lists.
This is because a list gives you traffic on demand and access to repeat customers.
Marketing studies show that, on average, 50%-80% of web visitors will leave and never return. That’s a lot of money you’re probably leaving behind. Testing also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s essential, therefore, to look for methods that will help you interact repeatedly with your visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get your visitors’ contact details while they’re visiting your website, so you can keep in touch after they leave your web site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of responsive subscribers has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to repeat visitors and relationship-building.
There are many different ways and effective strategies to build a subscriber list, but until very recently, it was very hard to find a solution that takes advantage of almost, if not all of the most effective methods available to capture email addresses on a website.
Thrive Leads – List-Building Plugin For Conversion-Focused WordPress Sites
Plugin Description
The Thrive Leads list-building plugin for WP could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a wide range of opt-in forms, test different offers, improve your conversions, and get traffic on demand, directly from your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve using opt-in forms.
One of the key differences between Thrive Leads and all other list-building solutions is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies built all into one plugin.
The Thrive Leads WP list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
For more details, visit the plugin site here:
Plugin Benefits
Here are just some of the many benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your website:
It’s A Plugin For WordPress Users
The Thrive Leads WordPress list-building plugin eliminates the need to install multiple plugins . This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads is really easy to install. Just upload a zip folder that contains the plugin files to your Plugins folder via your dashboard and activate.
Very Simple To Use
The Thrive Leads plugin has made it very simple to set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-40 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive training content, case studies and a dedicated support team that is available to help you sort out any issues you might experience.
Every Kind Of Opt-In Form You Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every type of form you will ever need.
For example, you can use the plugin to display eye-catching “pop-up” subscriber forms …
Display opt-in forms that slide in from the corner of your web page …
You can use it to add great-looking forms anywhere inside your content, or the bottom of your blog posts …
Insert a form into your sidebar navigation menu …
You can insert two-step opt-in links that open a lightbox when a content link is clicked on …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads integrates every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads offers many great features to website owners. Here are just some of these features:
Quick And Simple To Install And Configure
Be up and running in very little time. As already mentioned, the plugin developer provides extensive training content and tutorials, webinars, case studies, plus a dedicated support team.
This software not only combines every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from your own WordPress admin user login.
All-In-1 List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use tool:
Design & Deploy
The Thrive Leads plugin provides dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, with no coding skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
Powerful A/B Testing
Split testing is the quickest way to double or even triple your conversion rate and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including:
Test Multiple Opt-In Form Designs And Content
Thrive Leads lets you test different designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and continue displaying only the highest converting campaigns after sufficient data has been collected.
You just begin your test and the plugin handles the rest, automatically picking the winners and hiding the losers over time.
A/B Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 45 seconds
- Scroll-depth triggers where a message appears only after your visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if a form should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further optimize conversion rates.
Test Different Form Types
Thrive Leads also lets you test different opt-in form types. For example, you can test a widget form on your sidebar vs a slide-in form and see which kind of form performs better for your business.
A/B Test Different Offers
The Thrive Leads plugin even lets you perform tests against entirely different offers.
For example, you can connect different forms to different email marketing lists to help you determine which yields the best conversion rates.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your forms, but you can also easily duplicate an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a ribbon form on the Front Page only), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin is also compatible will all major browsers.
Smart Analytics
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best sources.
Integrates Seamlessly With Major Autoresponders & Leading Email Marketing Systems
If your email marketing system allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services for different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that extend well beyond what most other list-building software provide.
User Testimonials
Below are some of the testimonials and comments plugin customers have published about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Plugin Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to provide users with any assistance they need.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, 30 day, complete refund guarantee.
Product Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site Edition – This option lets you install & activate the plugin on 1 single site. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – The Unlimited Sites edition allows you to install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – The Agency option allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing details of the Thrive Leads plugin can vary, depending on whether there are any promotions or limited-time specials being offered. The price shown above was correct when this review was written. This may or may not be the actual price charged by the product author when you visit the site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing details here:
Additional Useful Tips
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your entire site.
For a demo video showing plugin usage, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a subscriber list, the only way to increase the speed your list grows is by running tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and the tools to increase your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing the user to create and insert pop-up forms into their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – WordPress Mailing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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