Thrive Leads: List-Building Plugin For WordPress

Thrive Leads is a conversion-focused email list-building plugin for WordPress that helps you build your mailing list faster …

Thrive Leads - WP Mail List-Building PluginSuccessful marketers understand the power of mailing lists.

This is because a list gives you on-demand traffic and access to repeat customers.

Marketing studies show that, on average, 50%-80% of your web visitors who leave will never return. That’s a lot of money to leave on the table. Research also shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s crucial, therefore, to try and interact repeatedly with visitors.

How can you do this, however, if most visitors never return?

The answer, of course, is to get visitors to give you their email address while they’re visiting your site, so you can build a relationship after they have exited your site.

Building a list is absolutely essential when it comes to building a successful online business. A great list of targeted contacts has the potential to become your most profitable business leverage point.

Thrive Leads - WP Mailing List Builder

If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and relationship-building.

Thrive Leads - List Builder For WordPress

Now … there are many ways and different strategies to build an opt-in list, but until very recently, it was very difficult to find one affordable solution that gives users access to all of the most effective methods available to capture visitors’ email addresses on your website.

Thrive Leads – Mailing Builder For WordPress

Thrive Leads - WP Split-Testing Mailing Builder

Plugin Description

Thrive Leads mail list-building plugin for WordPress could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using many different types of opt-in forms, test different offers, boost your conversions, and get traffic on tap, without leaving your WordPress dashboard …

Thrive Leads - WordPress Mailing List Builder

As mentioned earlier, there are many different ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies involve opt-in forms.

One of the key differences between Thrive Leads and all other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.

The Thrive Leads WP mailing list builder is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build it faster.

Thrive Leads - Mail List-Building Plugin For Hyper-Targeted WordPress Conversions

To learn more about the plugin go here:

Plugin Benefits

Here are just some of the many benefits of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your site:

It’s WordPress

The Thrive Leads mailing list-building plugin for WordPress eliminates the need to install multiple plugins on your WP website. This not only reduces any potential problems resulting from plugin conflicts, but also keeps your website’s loading speed down.

Ready To Use In No Time

Thrive Leads is quite easy to install. Just upload a zip file that contains the plugin files to your Plugin folder via your WordPress dashboard and activate.

Very Simple To Use

The Thrive Leads plugin makes it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.

In order to get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-45 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to answer any questions you have.

Every Type Of Opt-In Form You Need

With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form you need.

For example, you can use it to build unblockable “pop-up” forms …

Thrive Leads - WordPress Mailing List Builder

Insert forms that slide in from the corner of your screen …

Thrive Leads - WordPress List Builder

You can use it to insert opt-in forms anywhere inside your content, or the middle of your posts …

Thrive Leads - WP Faster Mailing List-Building Plugin

Insert a subscription form into the sidebar widget menu …

Thrive Leads - WordPress List Builder

You can insert two-step opt-in links that open a lightbox form when visitors click on a content link …

Thrive Leads - Mailing List-Building Plugin For Faster WP Mailing List Conversions

And even add ribbon forms to your site that display at the top of the screen and remain “sticky” even while visitors scroll down the page …

Thrive Leads - WP  List Builder

As you can see, Thrive Leads combines every type of subscription form you need in one single WordPress plugin …

Thrive Leads - Mailing List Builder For Conversion-Focused WP Users

Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.

And it gets even better …


Thrive Leads provides a number of features to WordPress users. Here are just a few of these:

Quick And Easy To Install And Set Up

Be up and running in very little time. As already mentioned, the developer provides extensive tutorials, training content, case studies, webinars, and a support team.

This tool not only combines every kind of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies without ever leaving your WordPress dashboard.

Integrated List Building Strategies To Boost Your Conversions

Thrive Leads integrates the following list-building strategies into one easy-to-use tool:

Design And Deploy

The plugin provides an extensive library of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, without technical skills required.

Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …

Thrive Leads - WP Faster Mail List-Building Plugin

Split Testing

A/B testing is the quickest way to optimize your conversion rates and speed up your list growth.

Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including:

Test Multiple Form Designs And Content

A/B Test Multiple Designs And Content

The Thrive Leads plugin lets you test different form designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and continue showing only the highest converting tests after enough data has been collected.

You just begin your test and the plugin takes care of the rest, automatically increasing conversion rates over time.

Test Different Opt-In Form Triggers

Test Multiple Opt-In Form Triggers

Thrive Leads lets you easily customize when and how your forms should appear to visitors.

For example, you can set up:

  • Time-based triggers to show an offer on your screen after 35 seconds
  • Scroll-depth triggers where a message appears once the visitor scrolls down at least 40% of the web page
  • Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.

Furthermore, you can also test if the form performs better when displayed instantly, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further optimize conversion rates.

Test Opt-In Form Types

A/B Test Opt-In Form Types

The plugin also lets you perform tests against different form types. For example, you can test a widget form on your sidebar vs a ”sticky” ribbon form and see which kind of form creates better results for your business.

Split-Test Offers

Test Offers

Thrive Leads even lets you see how different offers perform against one another.

For example, you can connect different forms to different email sequences to help you decide which campaign offers yield the best conversion results.

(Split-test different offers)

Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily clone an existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.

Thrive Leads - WP Faster Mail List-Building Plugin

Additional features of Thrive Leads include:

Advanced Targeting Features

You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.

For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a ribbon form on all Pages), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.

You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.

You can even use different lists with different services and different forms.

Supports Advanced Lead Generation Forms

Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.

Fully Responsive

Your forms and list marketing campaigns will display correctly on any device or screen size.

Thrive Leads is also compatible will all popular browsers.

Smart Analytics

the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.

Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best converting sources.

Thrive Leads - Mailing List Builder For Conversion-Focused WP Users

Seamless Integration With All Major Autoresponders And Email Marketing Services

If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.

Also, you can use different lists and different services for different forms, so you’re never dependent on any one solution.

Thrive Leads - List-Building Plugin For Hyper Targeted WordPress Mailing List Conversions

As you can see, Thrive Leads gives you many opt-in testing capabilities that extend far beyond any other list-building tools.

Feedback From Users

Here are some of the testimonials and feedback users have provided for Thrive Leads:

”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman


”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman


As mentioned earlier, ThriveThemes provides extensive training content, webinars and a responsive support team that is available to help answer any questions they have.

The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.

The software is well-supported, and users get 1-year upgrades with their purchase, backed by a risk-free, 30 day, complete money-back guarantee.

Product Price

The plugin is available in the following editions:

  • Single Site Edition – This license allows you to install & activate the plugin on a single domain. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
  • Unlimited Websites Edition – The Unlimited Sites license lets you install & activate the plugin on all websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
  • Agency License – This option lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.

Note: The cost of purchasing Thrive Leads depends on whether there are any promotions or limited-time specials being offered. Presently, the plugin is being retailed for the amounts shown above. This may not be the actual pricing charged by the software author when you visit the plugin website and you may be shown additional upsells or one-time offers after your purchase.

Check the plugin’s website for current pricing details:

Additional Information

Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your entire website.

For ”how-to” videos of the plugin, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.

Our Recommendation

Building a list is an essential aspect of building a successful online business. When it comes to growing a list, the only way to improve your results is to continually run A/B tests and then analyze your performance to find out what works best on your site. Thrive Leads makes a powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.

With Thrive Leads, you have complete control over exactly where and how your forms show to visitors, and the tools to improve your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing users to create and add pop-up forms to their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.

As stated on their website …

“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”

Thrive Leads - WordPress Faster List-Building Plugin

To learn more, visit the plugin website here: Thrive Leads – Mail List-Building Plugin For Conversion-Focused WP Sites

By the way …

We use Thrive Leads here on Check it out for yourself …