Experienced marketers know the power of mailing lists.
This is because a mailing list of responsive customers gives you traffic on demand and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of your web visitors will leave and never return. That’s a lot of money to leave on the table. Testing also shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s crucial, therefore, to try and get repeat interactions with your visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your website, so you can build a relationship after they have exited your site.
Building a list is absolutely essential for building a successful online business. A great mailing list has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many ways and effective strategies to build a subscriber list, but until recently, it was very hard to find an affordable and easy-to-use solution that integrates all kinds of list-building methods available to capture email addresses on your website.
Thrive Leads – Mailing List Builder For WordPress Sites
Plugin Description
The Thrive Leads mailing list-building plugin for WordPress could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, test different offers, boost your conversions, and get traffic on call, working directly from your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies involve the use of lead capture forms.
What makes Thrive Leads different than all other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
The Thrive Leads list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but build it faster.
Learn more here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your site:
It’s WordPress
The Thrive Leads WordPress mailing list-building plugin eliminates the need to have multiple plugins installed on your website. This not only reduces possible plugin conflicts, but also keeps your website’s loading speed down.
Installation Is Easy & Fast
Thrive Leads installs just like every WP plugin. Simply upload the plugin file to your Plugin folder via your dashboard and activate.
Simple To Use
Thrive Leads makes it very simple to set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-40 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars and a support team that is available to answer any questions you have.
Every Kind Of Opt-In Form You Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of form your business will ever need.
For example, you can use it to display “pop-up” lightboxes …
Add forms that slide in from the edge of your screen …
You can use Thrive Leads to place opt-in forms anywhere within your content, or the middle of your blog posts using a simple short code …
Insert an opt-in form into your sidebar section …
You can insert two-step opt-in links that open a lightbox when a link is clicked on …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads provides many great features to WordPress users. Here are just some:
Quick And Easy To Install
Ready to use in no time. As already mentioned, the plugin developer provides extensive training content and tutorials, case studies, webinars, and a support team.
This software not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns without ever leaving your WP dashboard.
All-In-1 List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use software:
Design And Deploy
Thrive Leads provides an extensive library of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Split Testing Engine
A/B testing is the fastest way to improve your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including the following:
Test Form Designs And Content
Thrive Leads lets you test different designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and display only the highest converting campaigns after sufficient data has been collected.
You just begin your test and the plugin handles the rest, automatically increasing conversion rates over time.
Split-Test Different Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 15 seconds
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 15% of the page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
Test Multiple Opt-In Form Types
The plugin also lets you A/B test different opt-in form types. For example, you can test a sidebar widget form vs a slide-in form to see which form type creates better results for your business.
A/B Test Offers
The plugin even lets you see how different offers compare against one another.
For example, you can connect different forms to different list-building campaigns to help you decide which campaign offers yield the best conversion results for your business.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-ins, but you can easily clone an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin has also been tested for compatibility will all popular web browsers.
Gain Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the plugin provides a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best sources.
Seamless Integration With All Major Autoresponders And Leading Email Marketing Systems
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Also, you can use different lists and different services for different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend far beyond any other list-building software.
Testimonials
Here are a few of the testimonials plugin customers have published about Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to help you out.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, 30 day, full refund guarantee.
Product Cost
Thrive Leads is available in the following editions:
- Single Site Edition – The Single Site license allows you to install & activate the plugin on one single website. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – The Unlimited Sites license allows you to install & activate the plugin on unlimited sites that you own and operate. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – The Agency option lets you install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The cost to purchase the product can vary, depending on whether there are any promotions or limited-time specials being offered. The above reflects the current pricing at the time this review was published. This may or may not be the actual pricing set by the software seller when you visit the product site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing information:
Additional Plugin Tips
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms all across your entire site.
For a demo video showing plugin usage, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted list, the only way to improve your results is to continually run A/B tests and then analyze your performance to find out what really works best on your site. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms are shown to visitors, and intelligent reporting that helps you increase your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as enable the user to create and insert popups into their website. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, check out the plugin here: Thrive Leads – WordPress Split-Testing Mailing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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