Savvy marketers understand that building a mailing list is one of the best ways to grow your business online.
This is because a mailing list gives you traffic on tap and access to repeat customers.
Marketing studies show that, on average, 50%-80% of everyone who visits a site who leave will never return. That’s a lot of money to be leaving on the table. Research also shows that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to find a way that will help you get repeat interactions with your visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to capture your visitors’ details while they’re visiting your website or blog, so you can build a relationship with them after they have left your site.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become the most reliable source of profit of your online business.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to having access to repeat visitors and relationship-building.
Now … there are many ways and effective strategies to build an opt-in list, but until now, it was very hard to find one affordable and simple solution that takes advantage of just about all of the most effective methods available for capturing email addresses on a website.
Thrive Leads – Mailing List Builder For WordPress Users
Plugin Description
Thrive Leads WP list-building plugin could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a number of different opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, directly from your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build a subscriber list, and almost all of these methods and strategies involve the use of lead capture forms.
What makes Thrive Leads different than other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but to build their mailing list faster.
Go here to learn more:
Plugin Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your website:
It’s A Plugin For WordPress Users
Thrive Leads mail list-building plugin for WordPress eliminates the need to have multiple plugins installed. This not only reduces any potential problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Ready To Use In No Time
Thrive Leads installs just like any WordPress plugin. Just upload a zip file that contains the plugin files to your Plugins folder via your dashboard and activate.
Very Simple To Use
Thrive Leads has made it very simple to set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 25-45 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies and a responsive support team that is available to help answer any questions you have.
Every Type Of Opt-In Form Your Business Needs
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every type of form you will ever need.
For example, you can use the Thrive Leads plugin to build unblockable “pop-up” forms …
Display slide-in forms …
You can use it to place great-looking opt-in forms anywhere within your content, or the bottom of your blog posts …
Insert an opt-in form into your sidebar navigation menu …
You can insert 2-step opt-in links that open a lightbox when a content link is clicked on …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads combines every type of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads offers a number of great features to WordPress users. Here are just some:
Fast And Easy To Install And Implement
Be up and running in very little time. As already mentioned, the developer provides extensive training and tutorials, webinars, case studies, and a responsive support team.
This software not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from within your dashboard.
Built-In List Building Strategies For Optimal Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design And Deploy
Thrive Leads provides dozens of professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting forms with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Split Testing
Split testing is the fastest way to increase your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including:
A/B Test Different Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and display only the highest converting tests after enough data has been collected.
You simply start your test and the plugin handles the rest, automatically helping you increase your conversion rates over time.
Test Multiple Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 15 seconds
- Scroll-depth triggers where a message appears once site visitors scroll down at least 50% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if a form performs better when displayed instantly, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further boost your conversion rate.
Split-Test Form Types
The plugin also lets you A/B test different opt-in form types. For example, you can test a lightbox pop-up vs a slide-in form to see which kind of form creates better results for your business.
Test Completely Different Offers
The Thrive Leads plugin even lets you see how different offers perform against one another.
For example, you can connect different forms to different email campaigns to help you decide which campaign offers yield the best conversion results.

(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your forms, but you can also easily clone any existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on your 404 error page), including which post types, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin has also been tested for compatibility will all popular browsers.
Smart Analytics
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Integrates Seamlessly With All Major Autoresponders And Leading Email Marketing Systems
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services for different forms, so you’re never tied to just one solution.
As you can see, Thrive Leads gives you many opt-in testing capabilities that extend well beyond any other list-building tools.
Feedback From Users
Below are a few of the testimonials and feedback that plugin users have provided for Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to help users sort out any issues they might experience.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a no-risk, thirty day, full refund guarantee.
Software Price
Thrive Leads is available in the following editions:
- Single Site Edition – This option allows you to install & activate the plugin on 1 single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – The Unlimited Sites option allows you to install & activate the plugin on all websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency option allows you to install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: The cost to purchase this product depends on whether there are any promotions or limited-time specials being offered. When we last checked, the software retails for the amounts shown above. This may or may not be the actual price set by the product seller when you visit the product site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your entire site.
For ”how-to” videos of the plugin, including installation instructions and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a email list, the only way to increase the speed your list grows is by running split-tests and find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and the tools to improve your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable the user to create and insert pop-up forms into their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – Mailing List Builder For Faster WP Opt-In Form Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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