Experienced marketers know that building a mailing list is one of the most valuable assets you can create for a business online.
This is because a mailing list gives you traffic on tap and access to repeat customers.
Marketing studies show that, on average, 50%-80% of everyone who visits a website generally leave and never return. That’s a lot of money you’re leaving on the table. Research also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s of the utmost importance, therefore, to look for a strategy that will help you interact repeatedly with visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get your visitors’ contact details while they’re still on your site, so you can continue communicating after they leave your site.
Building a list is absolutely essential for building a successful online business. A great list of email addresses has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and relationship-building.
There are many different ways and effective strategies to build a targeted list of subscribers, but until now, it was very hard to find an affordable and easy-to-use solution that integrates most types of proven list-building methods available for capturing visitors’ email addresses on your website.
Thrive Leads – Mailing Builder For WordPress
Plugin Description
Thrive Leads WordPress mailing builder lets you build a list of subscribers quickly using a number of different opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, without leaving your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build a subscriber list, and almost all of these methods and strategies require using opt-in forms.
What makes Thrive Leads different than all other email marketing solutions is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies built all into one plugin.
Thrive Leads WP mail list-building plugin is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build their mailing list faster.
Learn more about the plugin here:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your site:
It’s A Plugin For WordPress Users
The Thrive Leads mailing list-building plugin for WP eliminates the need to install multiple plugins . This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Installation Is Easy & Simple
Thrive Leads is really easy to install. Simply upload it to your Plugin folder via your WP admin user area and activate.
Simple To Use
Thrive Leads has made it very simple to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 25-40 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive training content, webinars and a support team that is available to provide you with any assistance you need.
Every Kind Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of form your business will ever need.
For example, you can use the plugin to add stylish “pop-up” opt-in forms …
Insert slide-in forms …
You can use it to place great-looking forms anywhere inside your content, or the top of your posts and pages using a simple short code …
Insert a form into the sidebar widget area …
You can insert two-step opt-in links that open a lightbox form when a content link is clicked on …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down the page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads provides a number of great features to WordPress users. Here are just some:
Fast And Simple To Install
Ready to use in very little time. As already mentioned, ThriveThemes provides extensive training content and tutorials, case studies, webinars, plus a responsive support team.
This list-building tool not only integrates every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building campaigns via your WP administrator account.
Built-In List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design & Deploy
Thrive Leads provides dozens of professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
A/B Testing
Split testing is the fastest way to improve your conversion rate and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:
Split-Test Multiple Opt-In Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and display only the forms that are converting well after sufficient data has been gathered.
You simply start your test and the plugin will handle the rest, automatically helping you increase your conversion rates over time.
Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 10 seconds
- Scroll-depth triggers where a message will appear once your visitor scrolls down at least 50% of the page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further increase conversion rates.
Test Opt-In Form Types
Thrive Leads also lets you A/B test different form types. For example, you can test a widget form on your sidebar vs a ribbon form to see which kind of form performs better for your business.
A/B Test Offers
Thrive Leads even lets you see how different offers perform against one another.
For example, you can assign different forms to different email campaigns to help you decide which offers yield the best conversion results for your business.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily clone any existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a lightbox pop-up on all Pages), including which templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all major web browsers.
In-Depth Reporting
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best sources.
Integrates Seamlessly With All Major Autoresponders & Leading Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Plus, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend well beyond any other list-building tools.
Feedback From Plugin Users
Here are just some testimonials plugin users have provided for Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Plugin Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to help you out.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a no-risk, thirty day, full money-back guarantee.
Plugin Pricing
The plugin is available in the following editions:
- Single Site – The Single Site license allows you to install & activate the plugin on 1 single website. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – The Unlimited Sites license lets you install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – The Agency option allows you to install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing details of Thrive Leads depends on whether there are any promotions or limited-time special offers. The pricing shown above was current at the time this review was published. This may or may not be the actual pricing charged by the plugin seller when you visit the website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Useful Tips
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms all across your entire website.
For a demo video of the plugin in action, including installation instructions and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is by continually running A/B tests and find out what works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and the tools to increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing the user to create and insert pop-up forms into their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – Mailing List-Building Plugin For WP Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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