Successful marketers understand that building a mailing list is one of the best ways to grow a business online.
This is because a mailing list gives you traffic on demand and access to repeat buyers.
Research shows that, on average, 50%-80% of all web visitors who leave will never return. That’s a lot of money you’re leaving on the table. In addition to this, research shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s crucial, therefore, to interact repeatedly with site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to capture your visitors’ contact details while they’re still on your website or blog, so you can build a relationship after they have exited your web site.
Building a list is absolutely essential for building a successful online business. A great list of contacts has the potential to become your most reliable and constant online source of profit.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and building a relationship.
Now … there are many different ways and effective strategies to build a targeted list of subscribers, but until very recently, it was very hard to find one affordable and easy-to-use solution that gives users access to almost, if not all of the most effective methods available for capturing email addresses on a website.
Thrive Leads – List Builder For Hyper-Targeted WordPress Opt-In Form Conversions
Plugin Description
Thrive Leads list builder for WordPress could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using many different types of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, all from within your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build an opt-in list, and almost all of these methods and strategies involve lead capture forms.
What makes Thrive Leads different than all other list-building software is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads mailing list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but build it faster.
Learn more here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your web site:
It’s WordPress
The Thrive Leads WP mailing list-building plugin eliminates the need to have multiple plugins installed. This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In No Time
Thrive Leads installs like every WordPress plugin. Simply upload a zip folder that contains the plugin to your Plugin folder via your WP administrator area and activate.
Simple To Use
Once you have installed and activated the plugin, you can very easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.
In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-60 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to help you sort out any problems you might experience.
Every Type Of Form You Will Ever Need
With the Thrive Leads plugin, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form you need.
For example, you can use the Thrive Leads plugin to add attention-grabbing “pop-up” lightboxes …
Display slide-in forms …
You can use Thrive Leads to add great-looking opt-in forms anywhere inside your content, or the middle of your posts using a simple shortcode …
Insert a form into your sidebar navigation area …
You can add two-step opt-in links that open a lightbox form when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads offers many features to WP users. Here are just some:
Quick And Simple To Install And Set Up
Ready to go to work in no time. As already mentioned, the developer provides extensive training and tutorials, webinars, case studies, plus a support team.
This tool not only integrates every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies from your dashboard.
Integrated List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design & Deploy
The Thrive Leads plugin comes with an extensive library of professionally-designed and web optimized form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
Powerful A/B Testing
A/B testing is the quickest way to increase your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
Test Opt-In Form Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and keep displaying only those that are converting well after enough data has been collected.
You just begin testing and the plugin takes care of the rest, automatically helping you increase conversion rates over time.
A/B Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 60 seconds
- Scroll-depth triggers where a message appears only after your visitors scroll down at least 30% of the page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if the form should display instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further increase your conversion rate.
Test Opt-In Form Types
The Thrive Leads plugin also lets you perform tests against different opt-in form types. For example, you can test a widget form on your sidebar vs a slide-in form and see which type of form performs better for your business.
A/B Test Completely Different Offers
Thrive Leads even lets you test different offers against one another.
For example, you can assign different forms to different auto-responder lists to help you decide which offer yields the best conversion rates.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily clone any existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a widget form on your sidebar on your 404 error page), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to the right segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads has also been tested for compatibility will all major web browsers.
Get Higher Value Traffic
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Integrates Seamlessly With All Major Autoresponders And Leading Email Marketing Solutions
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Also, you can use different lists and different services for different forms, so you’re never dependent on any one service.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that extend well beyond any other list-building software.
User Testimonials
Below are a couple of the testimonials and comments plugin users have published about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Product Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars as well as a dedicated support team that is available to provide users with assistance.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a no-risk, thirty day, 100% money-back guarantee.
Software Cost
The Thrive Leads plugin is available in the following editions:
- Single Site – This option allows you to install & activate the plugin on a single site. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – This option lets you install & activate the plugin on all sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency edition allows you to install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Pricing for Thrive Leads can vary, depending on whether there are any promotions or limited-time special offers. The above reflects the current pricing at the time this review was published. This may not be the actual price charged by the product developer when you visit the plugin website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Plugin Tips
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your entire site.
For ”how-to” videos of the plugin, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted list, the only way to improve your results is by running A/B tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes a powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your forms are displayed to visitors, and intelligent reporting that helps you improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable users to create and insert popups into their website. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – WP Faster Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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