Successful marketers understand that building a mailing list is one of the most valuable assets you can build for a business online.
This is because a mailing list of targeted customers gives you traffic on tap and access to repeat buyers.
Research shows that, on average, 50%-80% of everyone who visits your site generally will leave and never return. That’s a lot of money you’re most certainly leaving behind. Marketing research also shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s vitally important, therefore, to look for ways that will help you interact repeatedly with your site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your website, so you can continue to communicate with them after they exit your web site.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
There are many ways and effective strategies to build an opt-in list, but until recently, it was very hard to find one solution that gives users access to all types of proven list-building methods available for capturing email addresses on a website.
Thrive Leads – WordPress List Builder
Plugin Description
Thrive Leads WP mail list-building plugin lets you build a list of subscribers quickly using many different types of opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, without leaving your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build a list of email subscribers, and almost all of these methods and strategies use subscription forms.
One of the key differences between Thrive Leads and other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WP mail list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build a mailing list faster.
For more details, visit the plugin site here:
Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your web site:
It’s A Plugin For WordPress Users
Thrive Leads mail list-building plugin for WordPress eliminates the need to have multiple plugins . This not only reduces the possibility of plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads installs just like every WordPress plugin. Just upload it to your Plugins folder via your dashboard and activate.
Really Simple To Use
Thrive Leads has made it very easy to set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 20-60 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive training content, webinars and a responsive support team that is available to help you out.
Every Type Of Form You Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every kind of form you need.
For example, you can use Thrive Leads to build attention-grabbing “pop-up” lightboxes …
Insert forms that slide in from the corner of your screen …
You can use Thrive Leads to add opt-in forms anywhere inside your content, or the top of your posts and pages using a simple shortcode …
Insert a subscription form into the sidebar widget section …
You can insert two-step opt-in links that open a lightbox when a link is clicked on …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads offers many features to WP users. Here are just some of these:
Quick And Easy To Install
Be up and running in minutes. As already mentioned, ThriveThemes provides extensive tutorials, training content, webinars, case studies, plus a dedicated support team.
This software not only integrates every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from within your own WordPress dashboard.
All-In-1 List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use software:
Design And Deploy
The plugin provides an extensive library of professionally-designed and web optimized form templates that you can fully customize to suit your needs, without technical skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
A/B Testing
A/B testing is the quickest way to optimize your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including the following:
Test Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and display only the highest converting campaigns after sufficient data has been collected.
You just start your test and the plugin will handle everything else, automatically increasing your conversion rates over time.
Split-Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 3 minutes
- Scroll-depth triggers where a message appears once your visitors scroll down at least 40% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if a form performs better when displayed instantly, or when a form animates into view (e.g. slide in). You can test many triggers against one another to further optimize your conversion rate.
Test Form Types
The Thrive Leads plugin also lets you test different opt-in form types. For example, you can test a lightbox pop-up vs a ribbon form to see which type of form performs better for your business.
Split-Test Offers
Thrive Leads even lets you run tests against entirely different offers.
For example, you can assign different forms to different email sequences to help you decide which offers deliver the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily duplicate an existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on all Posts), including which post types, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to the right segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all major browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders And Popular Email Marketing Systems
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Plus, you can use different lists and different services with different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives users opt-in testing capabilities that extend far beyond any other list-building tools.
User Feedback
Below are some of the testimonials and feedback plugin users have provided for Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Product Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars as well as a dedicated support team that is available to help you sort out any problems you might experience.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a no-risk, thirty day, full money-back guarantee.
Plugin Price
Thrive Leads is available in the following editions:
- Single Site Edition – The Single Site option lets you install & activate the plugin on a single website. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – The Unlimited Sites edition lets you install & activate the plugin on unlimited sites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This license allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost to purchase this product depends on whether there are any promotions or limited-time special offers. The above reflects the current pricing at the time this content was published. This may not be the actual pricing charged by the plugin author when you visit the website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current price here:
Additional Plugin Information
Even on an existing website with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms across your website.
For demo videos showing how the plugin works, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a list, the only way to increase the speed your list grows is by continually running A/B tests and find out what works best for your business. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and intelligent reporting that helps you improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable users to create and insert popups into their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website: Thrive Leads – WordPress Split-Testing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
[thrive_leads id=’12462′]
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