Successful marketers know the power of mailing lists.
This is because a mailing list gives you traffic on call and access to repeat sales.
Marketing studies show that, on average, 50%-80% of your web visitors generally will leave and never return. That’s a lot of money to leave on the table. Marketing research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to explore a strategy that will help you interact repeatedly with your visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their contact details while they’re still on your site, so you can continue communicating with them after they have exited your website.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many ways and effective strategies to build an opt-in list, but until recently, it was very difficult to find one solution that gives users access to all of the most effective methods available to capture email addresses on your website.
Thrive Leads – WP A/B Testing List Builder
Plugin Description
Thrive Leads WP mailing list builder could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on call, working directly from your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build a targeted list of subscribers, and almost all of these methods and strategies require using subscription forms.
One of the key differences between Thrive Leads and all other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads mailing list builder for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build their mailing list faster.
For more details, visit the plugin site here:
Benefits Of Using Thrive Leads
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your site:
It’s WordPress
Thrive Leads list-building plugin for WP eliminates the need to install multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs like every plugin. Simply upload it to your Plugins folder via your dashboard and activate.
Simple To Use
With Thrive Leads, you can easily set up one or more opt-ins, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-40 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to help you out.
Every Kind Of Form You Will Ever Need
With the Thrive Leads plugin, you can begin to capture subscriber email address using pre-designed templates, and every kind of opt-in form you need.
For example, you can use it to display unblockable “pop-up” opt-in forms …
Display opt-in forms that slide in from the edge of your page …
You can use the plugin to insert your opt-in forms anywhere inside your content, or the top of your posts and pages …
Insert an opt-in form into any widget area of your website …
You can add 2-step opt-in links that open a lightbox when visitors click on a link …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads provides a number of great features to website owners. Here are just some of these:
Quick And Easy To Install And Implement
Ready to go to work in no time. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, and a support team.
This tool not only integrates every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies directly from your WP dashboard.
Integrated List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to optimize your conversions into one easy-to-use plugin:
Design & Deploy
Thrive Leads provides dozens of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to create, modify and customize your forms …
Split Testing Engine
A/B testing is the fastest way to boost your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including:
Split-Test Different Opt-In Form Designs And Content
The Thrive Leads plugin lets you test different opt-in form designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and display only the campaigns that convert well after sufficient data has been collected.
You simply start your test and the plugin handles everything else, automatically increasing your conversion rates over time.
Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 1 minutes
- Scroll-depth triggers where a message appears once your visitor scrolls down at least 40% of the web page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Additionally, you can test if the form should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further boost conversion rates.
A/B Test Form Types
The Thrive Leads plugin also lets you perform split-tests on different form types. For example, you can test a lightbox pop-up vs a ribbon form and see which type of form performs better for your business.
A/B Test Completely Different Offers
Thrive Leads even lets you test different offers against one another.
For example, you can assign different forms to different autoresponder campaigns to help you determine which campaign offers yield the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-ins, but you can easily clone any existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a ribbon form on your 404 error page), including which post types, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all major web browsers.
In-Depth Reporting
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best sources.
Seamless Integration With Major Autoresponders & Popular Email Marketing Services
If your email marketing system allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that extend well beyond any other list-building tools.
Testimonials
Below are a couple of the testimonials and feedback that plugin users have provided for the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a dedicated support team that is available to help users sort out any problems they might experience.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, 30 day, complete refund guarantee.
Software Price
Thrive Leads is available in the following editions:
- Single Site – This edition allows you to install & activate the plugin on one single site. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – This license allows you to install & activate the plugin on unlimited websites that you own and operate. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – The Agency license lets you install & activate the plugin on all domains that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: Price details for Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. The price above was correct at the time this content was written. This may or may not be the actual price set by the software seller when you visit the site and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Plugin Info
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your site.
For a demo video showing plugin usage, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is to run tests and find out what really works best on your site. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and the tools to increase your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and insert pop-up forms into their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – WP Faster Mailing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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