Successful marketers understand that building a mailing list is one of the most profitable activities you can engage in to build your business online.
This is because a mailing list of responsive customers gives you immediate traffic and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of everyone who visits a site who leave will never return. That’s a lot of money you’re probably leaving on the table. In addition to this, research shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s so important, therefore, to explore a strategy that will help you get repeat interactions with visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their details while they’re visiting your website or blog, so you can continue to communicate after they leave your site.
Building a list is an essential aspect of building a successful online business. A great list of contacts has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many different ways and strategies to build an email list, but until now, it was very hard to find an affordable and easy-to-use solution that incorporates almost all types of proven list-building methods available to capture visitors’ email addresses on your website.
Thrive Leads – WP Mailing List Builder
Plugin Description
The Thrive Leads WP mailing list builder could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a number of different opt-in forms, test different offers, improve your conversions, and get traffic on call, working directly inside your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build a subscriber list, and almost all of these methods and strategies require using subscription forms.
What makes Thrive Leads different from all other lead capturing software is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
Thrive Leads WP mailing list-building plugin is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
More info:
Plugin Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your web site:
It’s WordPress
The Thrive Leads list builder for WP eliminates the need to install multiple plugins on your site. This not only reduces the possibility of plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs just like any plugin. Simply upload it to your Plugins folder via your WP dashboard and activate.
Simple To Use
Thrive Leads makes it very easy to set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive training content, webinars and a support team that is available to help answer any questions you have.
Every Type Of Form Your Business Will Ever Need
With Thrive Leads, you can begin to capture subscriber email address using pre-designed templates, and every type of form your business will ever need.
For example, you can use the plugin to add eye-catching “pop-up” opt-in forms …
Display slide-in forms …
You can use Thrive Leads to add your opt-in forms anywhere inside your content, or the middle of your blog posts using a simple short code …
Insert a form into the sidebar widget area …
You can add two-step opt-in links that open a lightbox when a link is clicked on …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads provides a number of features to web site owners. Here are just some:
Quick And Simple To Install And Set Up
Ready to use in minutes. As already mentioned, ThriveThemes provides extensive tutorials, training content, case studies, webinars, plus a dedicated support team.
This list-building software not only integrates every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies without ever leaving your own WordPress dashboard.
Built-In List Building Strategies For Optimal Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design And Deploy
Thrive Leads provides an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no coding skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
Split Testing Engine
Split testing is the quickest way to double or even triple your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including the following:
Test Designs And Content
Thrive Leads lets you test different opt-in form designs and content, and provides an “automatic winner” feature that automatically eliminates the non-converting variations, and display only the highest converting tests after enough data has been gathered.
You simply begin your test and the plugin takes care of everything else, automatically picking the winners and hiding the losers over time.
A/B Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a link on your screen after 25 seconds
- Scroll-depth triggers where a message will appear only after visitors scroll down at least 30% of the web page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if forms should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further optimize conversion rates.
Split-Test Multiple Opt-In Form Types
The Thrive Leads plugin also lets you split-test different form types. For example, you can test a sidebar widget form vs an in-line form to see which kind of form performs better for your business.
A/B Test Offers
The Thrive Leads plugin even lets you see how different offers perform against one another.
For example, you can assign different forms to different autoresponder campaigns to help you decide which offers deliver the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your forms, but you can also easily duplicate an existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads has also been tested for compatibility will all major browsers.
Reports For Actionable Insights
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders & Popular Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services for different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond any other list-building tools.
Testimonials From Customers
Here are some of the testimonials plugin users have submitted regarding Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Product Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies and a dedicated support team that is available to provide users with assistance.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year upgrades with their purchase, backed by a risk-free, 30 day, full money-back guarantee.
Plugin Pricing
The plugin is available in the following editions:
- Single Site Edition – The Single Site option allows you to install & activate the plugin on one single domain. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – The Unlimited Sites edition allows you to install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – This option lets you install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing details of the product depends on whether there are any promotions or limited-time specials being offered. The above reflects the price when this article was published. This may or may not be the actual pricing set by the product developer when you visit the product website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the current price:
Additional Info
Even on an existing website with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms all across your entire website.
For ”how-to” videos of the plugin in action, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a mailing list, the only way to improve your results is by running tests and find out what works best on your site. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and intelligent reporting that helps you increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as enable the user to create and add pop-up forms to their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website: Thrive Leads – WordPress List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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