Experienced marketers know that building a mailing list is one of the best things you can do for a business online.
This is because a mailing list gives you traffic on demand and access to repeat sales.
Research shows that, on average, 50%-80% of visitors to a website who leave will never return. That’s a lot of money and opportunities that you’re probably missing out on. Research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s so important, therefore, to look for a way that will help you interact repeatedly with site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get your visitors’ contact details while they’re still on your website, so you can continue to communicate after they have exited your website.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and building a relationship.
There are many ways and effective strategies to build a targeted list of subscribers, but until recently, it was very difficult to find one affordable and easy-to-use solution that takes advantage of many of the most effective methods available for capturing visitors’ email addresses on your website.
Thrive Leads – Mailing List-Building Plugin For Conversion-Focused WP Sites
Plugin Description
The Thrive Leads list builder for WP could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, test different offers, boost your conversions, and get traffic on tap, working directly from your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build an opt-in list, and almost all of these methods and strategies use subscription forms.
What makes Thrive Leads different than all other lead capturing solutions is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies already built-in.
Thrive Leads WP list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but build it faster.
For more details, visit the plugin site here:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your web site:
It’s A Plugin For WordPress Users
The Thrive Leads list builder for WP eliminates the need to have multiple plugins installed on your website. This not only reduces any potential problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Easy, Quick And Simple To Install
Thrive Leads is very easy to install. Just upload a zip folder containing the plugin files to your Plugin folder via your admin user account and activate.
Simple To Use
The Thrive Leads plugin makes it very easy to set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to provide you with any assistance you need.
Every Type Of Opt-In Form Your Business Needs
With the plugin, you can begin to capture email addresses using pre-designed templates, and every type of form your business will ever need.
For example, you can use the Thrive Leads plugin to display “pop-up” opt-in forms …
Add opt-in forms that slide in from the edge of your screen …
You can use the Thrive Leads plugin to place great-looking in-line forms anywhere within your content, or the middle of your posts using a simple shortcode …
Insert an opt-in form into any widget area of your site …
You can insert 2-step opt-in links that open a lightbox form when a link is clicked on …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides many great features to site owners. Here are just some:
Quick And Simple To Install And Configure
Be up and running in no time. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, and a dedicated support team.
This software not only integrates every type of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run your list-building campaigns via your WP dashboard.
All-In-1 List Building Strategies To Boost Your Conversions
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use plugin:
Design And Deploy
The Thrive Leads plugin provides dozens of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Powerful Split Testing Engine
A/B testing is the quickest way to optimize your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:
Test Different Opt-In Form Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the losing variations, and continue showing only the campaigns that are converting well after sufficient data has been gathered.
You simply begin your test and the plugin takes care of the rest, automatically helping you increase your conversion rates over time.
Test Different Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show an offer on your screen after 25 seconds
- Scroll-depth triggers where a message appears only after your visitors scroll down at least 40% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if forms should appear instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further optimize conversion rates.
Test Form Types
Thrive Leads also lets you perform split-tests against different opt-in form types. For example, you can test a sidebar widget form vs a ribbon form to see which kind of form creates better results for your business.
Split-Test Offers
The plugin even lets you see how different offers perform against one another.
For example, you can assign different forms to different email campaigns to help you decide which offers yield the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily clone an existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of this plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a ribbon form on all Posts), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to the right segments of your audience at exactly the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads is also compatible will all major browsers.
In-Depth Reporting
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best sources.
Seamless Integration With Major Autoresponders & Popular Email Marketing Services
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Plus, you can use different lists and different services for different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond what other list-building software provide.
Feedback From Users
Here are a few of the testimonials and comments plugin users have written about the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Product Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies and a support team that is available to help users and answer any questions they may have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, 30 day, complete refund guarantee.
Software Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site – The Single Site edition allows you to install & activate the plugin on one single website. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites Edition – The Unlimited Sites option lets you install & activate the plugin on all sites that you own and operate. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – The Agency license allows you to install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Price details for the Thrive Leads product depends on whether there are any promotions or limited-time specials being offered. When we last checked, the product is being retailed for the prices shown above. This may or may not be the actual price set by the software seller when you visit the plugin website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms all across your site.
For a demo video of the plugin, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a mailing list, the only way to increase the speed your list grows is by continually running tests and find out what works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms are shown to visitors, and the tools to improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing the user to create and add popups to their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, check out the plugin here: Thrive Leads – WP List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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