Successful marketers understand that building a mailing list is one of the most valuable assets you can create for a business online.
This is because a a list of email subscribers gives you traffic on tap and access to repeat sales.
Research shows that, on average, 50%-80% of visitors to your site generally will leave and never return. That’s a lot of money you’re most certainly leaving on the table. Marketing research also shows that it takes an average of 7 interactions with your business before a purchase decision is made. It’s vitally important, therefore, to get repeat interactions with visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their email address while they’re visiting your website, so you can build a relationship after they leave your web site.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most reliable and constant online source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to repeat visitors and relationship-building.
There are many ways and effective strategies to build a targeted list of subscribers, but until very recently, it was very difficult to find one solution that gives users access to almost, if not all of the most effective methods available to capture visitors’ email addresses on a website.
Thrive Leads – List Builder For WordPress Users
Plugin Description
The Thrive Leads list builder for WP could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on call, all from within your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve subscription forms.
What makes Thrive Leads different from all other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies built into their plugin.
Thrive Leads mailing list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but build a mailing list faster.
Learn more about this plugin here:
Benefits Of Using Thrive Leads
Here are just some of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your website:
It’s A WordPress Plugin
Thrive Leads list-building plugin for WP eliminates the need to have multiple plugins installed on your WordPress website. This not only reduces possible plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs just like every plugin. Simply upload it to your Plugin folder via your WP admin user area and activate.
Simple To Use
Once you have installed and activated the plugin, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-45 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive training content, webinars as well as a support team that is available to provide you with any assistance you need.
Every Kind Of Form Your Business Will Ever Need
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every type of form your business will ever need.
For example, you can use the Thrive Leads plugin to build “pop-up” forms …
Add opt-in forms that slide in from the corner of your page …
You can use Thrive Leads to add in-line opt-in forms anywhere within your content, or the bottom of your posts and pages …
Insert a form into any widget area of your website …
You can insert 2-step opt-in links that open a lightbox when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads provides a number of features to site owners. Here are just a few of these:
Quick And Easy To Install And Use
Be up and running in minutes. As already mentioned, ThriveThemes provides extensive training and tutorials, case studies, webinars, plus a support team.
This list-building tool not only integrates every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from your dashboard.
Integrated List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to maximise your conversions into one easy-to-use solution:
Design & Deploy
The Thrive Leads plugin provides an extensive library of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting forms without technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful Split Testing Engine
A/B testing is the fastest way to boost your conversion rate and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including:
Test Different Designs And Content
Thrive Leads lets you test different opt-in form designs and content, and provides a “set and forget” feature that automatically eliminates the losing variations, and display only the highest converting campaigns after enough data has been gathered.
You simply begin testing and the plugin will handle everything else, automatically picking the forms that perform best and hiding the losers over time.
A/B Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show an offer on your screen after 1 minutes
- Scroll-depth triggers where a message appears only when the visitor scrolls down at least 15% of the page
- Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.
Additionally, you can test if the form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further increase conversion rates.
A/B Test Multiple Opt-In Form Types
The Thrive Leads plugin also lets you split-test different form types. For example, you can test a widget form on your sidebar vs an in-line form to see which type of form performs better for your business.
Split-Test Offers
Thrive Leads even lets you see how different offers perform against one another.
For example, you can connect different forms to different auto-responder campaigns to help you determine which campaign offers yield the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-ins, but you can easily duplicate any existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a slide-in form on all Posts), including which templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at exactly the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all major web browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders And Popular Email Marketing Solutions
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Plus, you can use different lists and different services for different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go far beyond what most other list-building tools provide.
Testimonials
Here are a couple of the testimonials plugin users have submitted regarding Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars and a support team that is available to help users and answer any questions they may have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a risk-free, 30 day, full refund guarantee.
Software Pricing
Thrive Leads is available in the following editions:
- Single Site License – The Single Site license lets you install & activate the plugin on a single website. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – This license allows you to install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – This edition allows you to install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Current pricing for this product can vary, depending on whether there are any promotions or limited-time specials being offered. The price shown above was current when this review was published. This may not be the actual price set by the plugin developer when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest price:
Additional Useful Tips
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms throughout your entire website.
For demo videos showing plugin usage, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a subscriber list, the only way to increase the speed your list grows is to continually run A/B tests and find out what works best for your business. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and the tools to improve your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable users to create and add popups to their website. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website: Thrive Leads – Mail List-Building Plugin For Conversion-Focused WordPress Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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