Savvy marketers know the power of mailing lists.
This is because a list gives you immediate traffic and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of everyone who visits a website generally will leave and never return. That’s a lot of money to leave on the table. Marketing research also shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s so important, therefore, to interact repeatedly with visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their email address while they’re visiting your website, so you can build a relationship after they exit your site.
Building a list is absolutely essential for building a successful online business. A great list of responsive subscribers has the potential to become the most valuable asset of your online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to accessing repeat visitors and building a relationship.
Now … there are many ways and effective strategies to build a targeted list of subscribers, but until very recently, it was very difficult to find one easy-to-use solution that incorporates almost, if not all types of list-building methods available to capture email addresses on a website.
Thrive Leads – WordPress Mail List-Building Plugin
Plugin Description
Thrive Leads WP list-building plugin lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, all from within your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies require using opt-in forms.
What makes Thrive Leads different from other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies built all into one plugin.
The Thrive Leads WordPress list builder is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but build it faster.
To learn more about this plugin go here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your web site:
It’s A WordPress Plugin
Thrive Leads WordPress mail list-building plugin eliminates the need to have multiple plugins . This not only reduces possible plugin conflicts, but also keeps your site’s loading speed down.
Quick And Easy Installation
Thrive Leads is very easy to install. Simply upload a zip file that contains the plugin to your Plugin folder via your admin user account and activate.
Simple To Use
With Thrive Leads, you can easily set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-60 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive training content, webinars as well as a dedicated support team that is available to help you and answer any questions you have.
Every Kind Of Form You Will Ever Need
With the Thrive Leads plugin, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form you need.
For example, you can use it to display unblockable “pop-up” opt-in forms …
Add opt-in forms that slide in from the corner of your web page …
You can use the Thrive Leads plugin to add forms anywhere inside your content, or the bottom of your posts and pages …
Insert a form into the sidebar widget area …
You can add 2-step opt-in links that open a lightbox form when a link is clicked on …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides many unique features to WP users. Here are just some:
Fast And Easy To Install And Use
Ready to go to work in very little time. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, plus a support team.
This tool not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies directly from within your own WP dashboard.
All-In-One List Building Strategies For Boosting Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design And Deploy
The plugin provides an extensive library of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, with no technical skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
Powerful A/B Testing Engine
A/B testing is the fastest way to increase your conversion rate and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including:
Split-Test Designs And Content
The plugin lets you test different form designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the non-converting variations, and display only the highest converting tests after sufficient data has been collected.
You simply begin your test and the plugin handles everything else, automatically increasing your conversion rates over time.
Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 3 minutes
- Scroll-depth triggers where a message appears once the visitor scrolls down at least 40% of the page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further increase your conversion rate.
A/B Test Different Opt-In Form Types
The Thrive Leads plugin also lets you perform A/B tests against different opt-in form types. For example, you can test a sidebar widget form vs an in-line form and see which type of form performs better for your business.
Test Completely Different Offers
The Thrive Leads plugin even lets you test different offers against one another.
For example, you can assign different forms to different email campaigns to help you determine which campaign offers deliver the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily duplicate an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin is also compatible will all major browsers.
In-Depth Reporting
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best sources.
Seamless Integration With Major Autoresponders & Popular Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services with different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that go well beyond what most other list-building tools provide.
User Testimonials
Here are some of the testimonials and feedback that plugin customers have published about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Plugin Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to help you sort out any problems you have.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a risk-free, thirty day, full refund guarantee.
Plugin Pricing
The plugin is available in the following editions:
- Single Site – This license allows you to install & activate the plugin on one single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This license allows you to install & activate the plugin on all websites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency license allows you to install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The cost of purchasing Thrive Leads can vary, depending on whether there are any promotions or limited-time special offers. Currently, the plugin is selling for the pricing shown above. This may or may not be the actual price charged by the product developer when you visit the website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your site.
For ”how to” videos showing plugin usage, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a list, the only way to increase the speed your list grows is by continually running split-tests and find out what works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms are shown to visitors, and the tools to improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and add pop-up forms to their website. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – Mailing Builder For Boosting WordPress Opt-In Form Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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