Thrive Leads: List-Building Plugin For WordPress

Thrive Leads is a conversion-focused email list-building plugin for WordPress that helps you build your mailing list faster …

Thrive Leads - WP Split-Testing Mailing BuilderSavvy marketers know the power of mailing lists.

This is because a mailing list of responsive customers gives you instant traffic and access to repeat buyers.

Marketing studies show that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money to leave on the table. Marketing research also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s so important, therefore, to try and interact repeatedly with visitors.

How can you do this, however, if most visitors never come back?

The answer, of course, is to get visitors to give you their details while they’re still on your website, so you can build a relationship with them after they have exited your web site.

Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become your most valuable asset.

Thrive Leads - Mailing Builder For Boosting WP Mailing List Conversions

If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to accessing repeat visitors and building a relationship.

Thrive Leads - List Builder For Hyper-Targeted WordPress Opt-In Form Conversions

Now … there are many different ways and strategies to build a list of email subscribers, but until very recently, it was very difficult to find one easy-to-use solution that takes advantage of many kinds of proven list-building methods available to capture email addresses on a website.

Thrive Leads – WP Mailing Builder

Thrive Leads - List-Building Plugin For WordPress Sites

Plugin Description

The Thrive Leads mailing list builder for WordPress could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using many different types of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, all from within your WordPress dashboard …

Thrive Leads - List-Building Plugin For Conversion-Focused WP Users

As stated earlier, there are many ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies involve the use of opt-in forms.

What makes Thrive Leads different than all other list-building solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.

Thrive Leads WordPress mailing list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build it faster.

Thrive Leads - WordPress  List-Building Plugin

For more details, visit the plugin site here:

Benefits Of Using Thrive Leads

Here are just some of the many benefits of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your website:

It’s A Plugin For WordPress Users

Thrive Leads mailing list builder for WP eliminates the need to install multiple plugins on your website. This not only reduces any potential problems resulting from plugin conflicts, but also keeps your site’s loading speed down.

Be Up And Running In Minutes

Thrive Leads is really easy to install. Simply upload a zip file containing the plugin files to your Plugin folder via your WP dashboard and activate.

Really Simple To Use

The Thrive Leads plugin makes it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.

In order to get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-45 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to help you out.

Every Type Of Opt-In Form You Need

With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every type of form your business needs.

For example, you can use Thrive Leads to add stylish “pop-up” subscriber forms …

Thrive Leads - WordPress Mailing List-Building Plugin

Insert forms that slide in from the corner of your screen …

Thrive Leads - List Builder For WP Sites

You can use the plugin to insert opt-in forms anywhere inside your content, or the middle of your blog posts …

Thrive Leads - Mail List-Building Plugin For Hyper Targeted WP Mailing List Conversions

Insert a form into your sidebar navigation area …

Thrive Leads - WP  Mailing Builder

You can add 2-step opt-in links that open a lightbox when a content link is clicked on …

Thrive Leads - Mailing List Builder For Conversion-Focused WP Users

And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as visitors scroll down your page …

Thrive Leads - Mail List-Building Plugin For Conversion-Focused WP Users

As you can see, Thrive Leads combines every type of opt-in form you need in one single WordPress plugin …

Thrive Leads - WP Mailing Builder

Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.

And it gets even better …

Plugin Features

Thrive Leads provides many features to website owners. Here are just a few:

Fast And Simple To Install And Configure

Ready to go to work in minutes. As already mentioned, ThriveThemes provides extensive tutorials, training content, webinars, case studies, plus a support team.

This list-building software not only combines every type of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies from your own WordPress dashboard.

Built-In List Building Strategies To Optimise Conversions

Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use plugin:

Design & Deploy

The Thrive Leads plugin comes with dozens of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without coding skills required.

Simple “point and click” technology and a visual editor lets you create, modify and customize your forms …

Thrive Leads - WordPress Faster Mailing List Builder

A/B Testing

Split testing is the fastest way to increase your conversion rates and speed up the growth of your list.

Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including:

Split-Test Different Designs And Content

Test Multiple Designs And Content

The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the non-converting variations, and display only the ones that are converting well after enough data has been gathered.

You simply start your test and the plugin handles the rest, automatically helping you increase conversion rates over time.

Split-Test Multiple Opt-In Form Triggers

A/B Test Form Triggers

Thrive Leads lets you easily customize when and how your forms should display to visitors.

For example, you can set up:

  • Time-based triggers to show a link on your screen after 3 minutes
  • Scroll-depth triggers where a message appears only when your site visitors scroll down at least 15% of the page
  • Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.

Furthermore, you can also test if the form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further boost conversion rates.

A/B Test Form Types

Split-Test Opt-In Form Types

The plugin also lets you split-test different opt-in form types. For example, you can test a widget form on your sidebar vs an in-line form to see which kind of form creates better results for your business.

Split-Test Offers

Test Entirely Different Offers

Thrive Leads even lets you perform tests against completely different offers.

For example, you can assign different forms to different autoresponder campaigns to help you determine which offers deliver the best conversion results for your business.

(Split-test different offers)

Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your forms, but you can easily clone an existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.

Thrive Leads - WP Split-Testing Mailing Builder

Additional features of this software include:

Advanced Targeting Features

You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.

For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.

You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.

You can even use different lists with different services and different forms.

Supports Advanced Lead Generation Form Features

Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.

100% Mobile Responsive

Your forms and list marketing campaigns will work on any device or screen size.

The plugin has also been tested for compatibility will all popular web browsers.

Get Higher Value Traffic

Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.

Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from the best sources.

Thrive Leads - WordPress List Builder

Seamless Integration With All Major Autoresponders & Popular Email Marketing Services

If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.

Additionally, you can use different lists and different services for different forms, so you’re never dependent on any one service.

Thrive Leads - Mailing List-Building Plugin For Conversion-Focused WP Users

As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond any other list-building tools.

Feedback From Users

Here are a couple of the testimonials that users have submitted for Thrive Leads:

“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman


“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau

Thrive Leads Plugin Support

As mentioned earlier, ThriveThemes provides extensive training content, case studies and a support team that is available to help users out.

The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.

The software is well-supported, and users get one-year software upgrades with their purchase, backed by a risk-free, thirty day, complete money-back guarantee.

Plugin Price

The plugin is available in the following editions:

  • Single Site – This edition lets you install & activate the plugin on 1 single site. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
  • Unlimited Sites License – This option lets you install & activate the plugin on all domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
  • Agency Edition – This edition lets you install & activate the plugin on all websites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.

Please Note: Price details for the Thrive Leads product depends on whether there are any promotions or limited-time special offers. The above reflects the current price when this review was published. This may or may not be the actual price charged by the software developer when you visit the website and there may be additional upsells or one-time offers after you’ve purchased.

Check the plugin’s website for current pricing details:

Additional Plugin Tips

Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms all across your entire site.

For a demo video showing how the plugin works, including help documentation and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.

Our Recommendation

Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted mailing list, the only way to increase the speed your list grows is by continually running A/B tests and find out what works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.

With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and the tools to increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing the user to create and insert pop-up forms into their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.

As Thrive Themes state on their website …

“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”

Thrive Leads - List Builder For Conversion-Focused WordPress Sites

For more details, check out the plugin here: Thrive Leads – Mailing List-Building Plugin For Conversion-Focused WP Sites

By the way …

We use Thrive Leads here on Check it out for yourself …