Thrive Leads: List-Building Plugin For WordPress

Thrive Leads is a conversion-focused email list-building plugin for WordPress that helps you build your mailing list faster …

Thrive Leads - WordPress  Mail List-Building PluginSavvy marketers understand that building a mailing list is one of the best things you can do for your business online.

This is because a mailing list of responsive customers gives you traffic on tap and access to repeat customers.

It’s a well-known fact that, on average, 50%-80% of visitors to a web site who leave will never return. That’s a lot of money and opportunities that you could be missing out on. Testing also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s crucial, therefore, to explore a way that will help you interact repeatedly with your visitors.

How can you do this, however, if most visitors never return?

The answer, of course, is to get your visitors’ contact details while they’re visiting your website, so you can continue communicating with them after they have left your web site.

Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most valuable business asset.

Thrive Leads - List-Building Plugin For WordPress Users

If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to repeat visitors and relationship-building.

Thrive Leads - WordPress A/B Testing List-Building Plugin

Now … there are many ways and different strategies to build a targeted list of subscribers, but until very recently, it was very hard to find an affordable and easy-to-use solution that takes advantage of just about all of the most effective methods available for capturing visitors’ email addresses on a website.

Thrive Leads – WordPress Mailing List Builder

Thrive Leads - WordPress Mailing Builder

Plugin Description

Thrive Leads list builder for WP lets you build a list of subscribers quickly using a wide range of opt-in forms, test different offers, boost your conversions, and get traffic on call, all from within your WordPress dashboard …

Thrive Leads - WP Split-Testing List-Building Plugin

As stated earlier, there are many ways and different strategies to build an opt-in list, and almost all of these methods and strategies require using lead capture forms.

What makes Thrive Leads different than other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies built into their plugin.

The Thrive Leads mailing list builder for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help WordPress users not just build a mailing list, but to build a mailing list faster.

Thrive Leads - WP  List-Building Plugin

To learn more about the plugin go here:


Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your site:

It’s WordPress

The Thrive Leads WordPress mailing list builder eliminates the need to install multiple plugins . This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.

Ready To Start Using In Minutes

Thrive Leads installs just like any other plugin. Just upload it to your Plugins folder via your administrator area and activate.

Simple To Use

The Thrive Leads plugin has made it very simple to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.

In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 25-40 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to help you out.

Every Kind Of Opt-In Form Your Business Will Ever Need

With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every type of form you will ever need.

For example, you can use the plugin to display unblockable “pop-up” opt-in forms …

Thrive Leads - Mailing List Builder For Conversion-Focused WordPress Sites

Add slide-in forms …

Thrive Leads - List-Building Plugin For WordPress Sites

You can use Thrive Leads to add forms anywhere within your content, or the middle of your blog posts …

Thrive Leads - Mailing Builder For WP Sites

Insert a form into any widget area of your website …

Thrive Leads - List-Building Plugin For Faster WP Mailing List Conversions

You can add 2-step opt-in links that open a lightbox when a content link is clicked on …

Thrive Leads - List-Building Plugin For Boosting WordPress Conversions

And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” as the visitor scrolls down your page …

Thrive Leads - Mailing List Builder For WP

As you can see, Thrive Leads integrates every kind of subscription form you need in one single WordPress plugin …

Thrive Leads - Mailing Builder For WP Sites

Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.

And it gets better …

Thrive Leads Features

Thrive Leads offers a number of features to website owners. Here are just some:

Fast And Easy To Install And Configure

Ready to use in minutes. As already mentioned, ThriveThemes provides extensive tutorials, training content, case studies, webinars, plus a support team.

This list-building tool not only combines every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies directly from your WordPress admin account.

Built-In List Building Strategies For Boosting Conversions

Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use software:

Design & Deploy

Thrive Leads comes with dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, without technical skills required.

Simple “point and click” technology and a drag-and-drop editor allows you to create, modify and customize your forms …

Thrive Leads - Mailing List-Building Plugin For WP

Split Testing

Split testing is the quickest way to improve your conversion rate and speed up your list growth.

Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including:

Test Different Opt-In Form Designs And Content

Test Multiple Form Designs And Content

The plugin lets you test different opt-in form designs and content, and provides a “set and forget” feature that automatically eliminates the non-converting variations, and display only the campaigns that are converting well after sufficient data has been collected.

You simply start testing and the plugin handles everything else, automatically picking the winners and hiding the losers over time.

Split-Test Different Opt-In Form Triggers

A/B Test Opt-In Form Triggers

Thrive Leads lets you easily customize when and how your forms should display to visitors.

For example, you can set up:

  • Time-based triggers to show an offer on your screen after 5 minutes
  • Scroll-depth triggers where a message appears only when the visitor scrolls down at least 40% of the page
  • Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.

Furthermore, you can also test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further increase your conversion rate.

A/B Test Opt-In Form Types

A/B Test Multiple Form Types

The Thrive Leads plugin also lets you A/B test different form types. For example, you can test a sidebar widget form vs a slide-in form and see which kind of form performs better for your business.

Split-Test Entirely Different Offers

Test Entirely Different Offers

Thrive Leads even lets you split-test completely different offers.

For example, you can connect different forms to different email sequences to help you determine which offers yield the best conversion results.

(Split-test different offers)

Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your opt-ins, but you can also easily duplicate an existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.

Thrive Leads - Mailing List-Building Plugin For WP Users

Additional features of Thrive Leads include:

Advanced Targeting Features

You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.

For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a slide-in form on your 404 error page), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.

You can even create highly relevant offers to display to particular segments of your audience at exactly the right moment. Use this feature to create hyper-targeted and extremely profitable lists.

You can even use different lists with different services and different forms.

Advanced Lead Generation Form Features Supported

Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.

100% Responsive

Your forms and list marketing campaigns will show up correctly on any device or screen size.

Thrive Leads is also compatible will all popular web browsers.

Smart Analytics

this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.

Plus, the plugin provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best converting sources.

Thrive Leads - WP Mail List-Building Plugin

Seamless Integration With All Major Autoresponders And Popular Email Marketing Systems

If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.

Plus, you can use different lists and different services for different forms, so you’re not dependent on any one system.

Thrive Leads - WordPress Mailing List-Building Plugin

As you can see, Thrive Leads gives you opt-in testing capabilities that go well beyond any other list-building software.

Feedback From Users

Below are a couple of the testimonials and feedback that plugin customers have written about Thrive Leads:

“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman


”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino


As mentioned previously, ThriveThemes provides extensive tutorials, webinars as well as a support team that is available to help you and answer any questions you have.

Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.

The software is well-supported, and users get 1-year updates with their purchase, backed by a no-risk, thirty day, full refund guarantee.

Plugin Cost

The plugin is available in the following editions:

  • Single Site License – This license allows you to install & activate the plugin on 1 single website. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
  • Unlimited Websites Edition – This edition lets you install & activate the plugin on all websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
  • Agency – This option lets you install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.

Note: Pricing for the product can vary, depending on whether there are any promotions or limited-time special offers. Presently, the software is selling for the amounts shown above. This may or may not be the actual price set by the product developer when you visit the product website and you may be shown additional upsells or one-time offers after purchasing.

Check the plugin’s website for current pricing details:

Additional Info

Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your entire site.

For ”how-to” videos of the plugin in action, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.

Our Recommendation

Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted email list, the only way to increase the speed your list grows is to continually run A/B tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.

With Thrive Leads, you have 100% control over exactly where and how your opt-in forms are shown to visitors, and intelligent reporting that helps you improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable the user to create and add pop-up forms to their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.

As Thrive Themes state on their website …

“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”

Thrive Leads - WP A/B Testing Mailing List Builder

For full details, visit the plugin website here: Thrive Leads – Mail List-Building Plugin For Boosting WP Subscriber List Conversions

By the way …

We use Thrive Leads here on Check it out for yourself …


Originally published as Thrive Leads: List-Building Plugin For WordPress.