Successful marketers know that building a mailing list is one of the best things you can do for your business online.
This is because a mailing list gives you immediate traffic and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of everyone who visits a website will leave and never return. That’s a lot of money to leave on the table. Testing also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s essential, therefore, to try and get repeat interactions with site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their email address while they’re still on your site, so you can continue communicating after they leave your site.
Building a list is an essential aspect of building a successful online business. A great list of contacts has the potential to become the most valuable asset of your online business.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
Now … there are many different ways and strategies to build a list, but until very recently, it was very difficult to find an affordable and simple solution that integrates most of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – Mailing List-Building Plugin For Conversion-Focused WordPress Users
Plugin Description
The Thrive Leads WP mailing builder could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, working directly inside your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a targeted list of subscribers, and almost all of these methods and strategies require using lead capture forms.
What makes Thrive Leads different than all other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies built all into one plugin.
The Thrive Leads WP list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.
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Benefits Of Using Thrive Leads
Here are just some of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on call on your web site:
It’s A WordPress Plugin
Thrive Leads WordPress mailing list-building plugin eliminates the need to install multiple plugins . This not only reduces the possibility of plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In No Time
Thrive Leads is quite easy to install. Just upload the plugin file to your Plugins folder via your WP admin user area and activate.
Simple To Use
The Thrive Leads plugin makes it very easy to set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
To get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-40 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to answer any questions you have.
Every Kind Of Opt-In Form You Need
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form your business will ever need.
For example, you can use Thrive Leads to add “pop-up” opt-in forms …
Insert slide-in forms …
You can use the plugin to insert your opt-in forms anywhere inside your content, or the middle of your posts …
Insert a subscription form into your sidebar area …
You can insert 2-step opt-in links that open a lightbox form when a content link is clicked on …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many unique features to web site owners. Here are just some of these:
Fast And Simple To Install
Be up and running in minutes. As already mentioned, the plugin developer provides extensive tutorials, training content, case studies, webinars, and a support team.
This software not only combines every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns via your own WP administrator area.
Built-In List Building Strategies For Boosting Conversions
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use software:
Design And Deploy
The Thrive Leads plugin provides dozens of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
A/B Testing
A/B testing is the fastest way to increase your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
Split-Test Multiple Opt-In Form Designs And Content
The plugin lets you test different designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and display only the campaigns that are converting well after sufficient data has been gathered.
You just begin your test and the plugin takes care of the rest, automatically increasing conversion rates over time.
A/B Test Different Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 3 minutes
- Scroll-depth triggers where a message will appear only after the visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further boost conversion rates.
Split-Test Opt-In Form Types
The Thrive Leads plugin also lets you perform A/B tests against different opt-in form types. For example, you can test a sidebar widget form vs a ribbon form and see which type of form performs better for your business.
Split-Test Offers
Thrive Leads even lets you see how different offers compare against one another.
For example, you can assign different forms to different autoresponder lists to help you decide which offer delivers the best conversion rates for your business.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-in forms, but you can easily clone an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all with just a few mouse clicks.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a ribbon form on your 404 error page), including which templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular web browsers.
Get Higher Value Traffic
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Seamless Integration With Major Autoresponders & Email Marketing Systems
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services for different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that extend far beyond what other list-building tools provide.
User Testimonials
Here are some of the testimonials and comments customers have provided for Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to help users sort out any problems they might experience.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year updates with their purchase, backed by a no-risk, 30 day, 100% refund guarantee.
Product Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site – The Single Site license allows you to install & activate the plugin on 1 single domain. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites Edition – This option lets you install & activate the plugin on unlimited sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This edition allows you to install & activate the plugin on all domains that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: Pricing for Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. When we last checked, the product is selling for the amounts shown above. This may not be the actual price set by the software author when you visit the plugin site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms across your entire site.
For a demo video of the plugin in action, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a subscriber list, the only way to increase the speed your list grows is by running tests and find out what really works best for your business. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and the tools to improve your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and insert popups into their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, visit the plugin website: Thrive Leads – WP A/B Testing Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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