Savvy marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you on-demand traffic and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of all web visitors who leave will never return. That’s a lot of money to leave on the table. Testing also shows that it takes an average of 7 interactions with your business before a purchase decision is made. It’s crucial, therefore, to try and interact repeatedly with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their email address while they’re still on your website or blog, so you can keep in touch after they have exited your site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of email addresses has the potential to become your most reliable and constant source of profit.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to having access to repeat visitors and relationship-building.
Now … there are many different ways and strategies to build a list of email subscribers, but until now, it was very hard to find an affordable solution that gives users access to most of the most effective methods available to capture email addresses on your website.
Thrive Leads – List-Building Plugin For WordPress Users
Plugin Description
Thrive Leads mailing builder for WP lets you build a list of subscribers quickly using a wide range of opt-in forms, test different offers, boost your conversions, and get traffic on call, working directly from your WordPress dashboard …
As mentioned earlier, there are many different ways and effective strategies to build an opt-in list, and almost all of these methods and strategies involve subscription forms.
One of the key differences between Thrive Leads and all other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.
Thrive Leads WordPress mailing builder is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help WordPress users not just build a mailing list, but to build it faster.
Go here to learn more about this plugin:
Plugin Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your web site:
It’s A WordPress Plugin
The Thrive Leads mailing list builder for WordPress eliminates the need to install multiple plugins . This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Ready To Use In Minutes
Thrive Leads is very easy to install. Just upload a zip file containing the plugin to your Plugin folder via your dashboard and activate.
Really Simple To Use
With Thrive Leads, you can very easily set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-40 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to help answer any questions you have.
Every Type Of Form Your Business Needs
With the plugin, you can begin to capture email addresses using pre-designed templates, and every kind of form your business needs.
For example, you can use it to display attention-grabbing “pop-up” forms …
Insert forms that slide in from the corner of your screen …
You can use the plugin to place great-looking in-line forms anywhere inside your content, or the top of your posts and pages …
Insert a subscription form into the sidebar widget area …
You can insert 2-step opt-in links that open a lightbox form when visitors click on a link …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides many features to web site owners. Here are just some of these:
Quick And Easy To Install And Implement
Be up and running in minutes. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, plus a support team.
This list-building tool not only combines every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns directly from within your own WP administrator area.
Integrated List Building Strategies To Optimize Your Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use software:
Design & Deploy
The plugin comes with dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful A/B Testing Engine
Split testing is the quickest way to increase your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including the following:
Test Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and keep displaying only those that convert well after sufficient data has been gathered.
You simply begin testing and the plugin handles everything else, automatically helping you increase conversion rates over time.
Split-Test Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 15 seconds
- Scroll-depth triggers where a message appears only when the visitor scrolls down at least 30% of the page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Furthermore, you can also test if a form should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further increase your conversion rate.
A/B Test Different Form Types
The Thrive Leads plugin also lets you test different opt-in form types. For example, you can test a sidebar widget form vs a slide-in form and see which type of form performs better for your business.
Split-Test Offers
Thrive Leads even lets you test completely different offers.
For example, you can connect different forms to different email sequences to help you decide which delivers the best conversion rates.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily clone any existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of this software include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a lightbox pop-up on all Posts), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular web browsers.
Smart Analytics
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Seamless Integration With Major Autoresponders & Popular Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services for different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that go well beyond what most other list-building software provide.
User Testimonials
Here are a few of the testimonials and comments that plugin users have written about the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Plugin Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to help users sort out any issues they might experience.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a risk-free, thirty day, 100% money-back guarantee.
Software Cost
The plugin is available in the following editions:
- Single Site – This license lets you install & activate the plugin on a single site. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – The Unlimited Sites edition allows you to install & activate the plugin on unlimited sites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – This option lets you install & activate the plugin on all websites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: Pricing for Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. The pricing above was current at the time this content was written. This may or may not be the actual pricing set by the product author when you visit the site and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current pricing here:
Additional Plugin Info
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms throughout your site.
For a demo video showing plugin usage, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is by continually running tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and the tools to improve your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing users to create and add popups to their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website here: Thrive Leads – Mail List-Building Plugin For WordPress
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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