Savvy marketers know that building a mailing list is one of the most valuable assets you can create for your business online.
This is because a list gives you traffic on call and access to repeat sales.
Marketing studies show that, on average, 50%-80% of your web visitors who leave will never return. That’s a lot of money you’re most certainly leaving behind. Research also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s essential, therefore, to interact repeatedly with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to capture your visitors’ email address while they’re visiting your site, so you can build a relationship after they exit your site.
Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become your most reliable source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many ways and different strategies to build a subscriber list, but until now, it was very hard to find a solution that takes advantage of most kinds of list-building methods available to capture visitors’ email addresses on your website.
Thrive Leads – List-Building Plugin For WordPress
Plugin Description
Thrive Leads WP mailing builder lets you build a list of subscribers fast using a range of different opt-in forms, test different offers, boost your conversions, and get traffic on demand, working directly from your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build an email list, and almost all of these methods and strategies involve using subscription forms.
One of the key differences between Thrive Leads and all other email marketing solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
Thrive Leads WP mailing builder is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but build a mailing list faster.
More info:
Benefits
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your website:
It’s A WordPress Plugin
The Thrive Leads mailing list builder for WordPress eliminates the need to install multiple plugins . This not only reduces possible plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Ready To Use In Minutes
Thrive Leads is really easy to install. Simply upload it to your Plugin folder via your WP dashboard and activate.
Very Simple To Use
With Thrive Leads, you can easily set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 25-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, webinars and a support team that is available to provide you with assistance.
Every Kind Of Opt-In Form Your Business Will Ever Need
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every type of form your business will ever need.
For example, you can use the Thrive Leads plugin to add unblockable “pop-up” forms …
Add slide-in forms …
You can use Thrive Leads to place great-looking in-line forms anywhere within your content, or the bottom of your posts and pages using a simple shortcode …
Insert a form into your sidebar navigation menu …
You can add 2-step opt-in links that open a lightbox form when visitors click on a link …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads offers many great features to web site owners. Here are just a few:
Fast And Easy To Install
Be up and running in minutes. As already mentioned, the developer provides extensive training content and tutorials, webinars, case studies, and a responsive support team.
This tool not only combines every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies directly from within your own WordPress dashboard.
All-In-1 List Building Strategies For Optimal Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design And Deploy
The Thrive Leads plugin provides dozens of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor lets you create, modify and customize your forms …
Powerful A/B Testing Engine
Split testing is the fastest way to increase your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including:
A/B Test Different Form Designs And Content
The Thrive Leads plugin lets you test different opt-in form designs and content, and provides a “set and forget” feature that automatically eliminates the non-converting variations, and display only the highest converting tests after sufficient data has been gathered.
You just start your test and the plugin handles everything else, automatically helping you increase your conversion rates over time.
Test Different Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 25 seconds
- Scroll-depth triggers where a message appears once your visitor scrolls down at least 40% of the web page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if the form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further boost your conversion rate.
Split-Test Opt-In Form Types
Thrive Leads also lets you A/B test different form types. For example, you can test a lightbox pop-up vs an in-line form and see which kind of form creates better results for your business.
A/B Test Different Offers
The Thrive Leads plugin even lets you see how different offers compare against one another.
For example, you can assign different forms to different email marketing campaigns to help you determine which offer yields the best conversion rates for your business.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your forms, but you can also easily duplicate any existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a ribbon form on your 404 error page), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin has also been tested for compatibility will all popular browsers.
Gain Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best sources.
Seamless Integration With Major Autoresponders & Leading Email Marketing Systems
If your email marketing system allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users many opt-in testing capabilities that go far beyond any other list-building tools.
Testimonials From Users
Below are some of the testimonials that users have written about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to help you out.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a no-risk, 30 day, full money-back guarantee.
Plugin Price
The plugin is available in the following editions:
- Single Site Edition – The Single Site option allows you to install & activate the plugin on 1 single site. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – This option lets you install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – The Agency edition lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Pricing for the Thrive Leads plugin can vary, depending on whether there are any promotions or limited-time specials being offered. Currently, the product is being retailed for the prices shown above. This may not be the actual price set by the software seller when you visit the website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Plugin Information
Even on an existing website with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your entire website.
For a demo video showing how the plugin works, including help documentation and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted mailing list, the only way to increase the speed your list grows is by running A/B tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you improve your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as enable the user to create and insert pop-up forms into their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, visit the plugin website: Thrive Leads – WP A/B Testing Mailing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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