Thrive Leads: List-Building Plugin For WordPress

Thrive Leads is a conversion-focused email list-building plugin for WordPress that helps you build your mailing list faster …

Thrive Leads - WP List-Building PluginSuccessful marketers know the power of mailing lists.

This is because a a list of email subscribers gives you instant traffic and access to repeat buyers.

Marketing studies show that, on average, 50%-80% of all web visitors who leave will never return. That’s a lot of money to leave on the table. Research also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s of the utmost importance, therefore, to explore methods that will help you get repeat interactions with site visitors.

How can you do this, however, if most visitors never return?

The answer, of course, is to get visitors to give you their details while they’re still on your site, so you can continue to communicate after they have exited your web site.

Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become the most powerful and constant source of profit of your entire online business.

Thrive Leads - WordPress List-Building Plugin

If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to having access to repeat visitors and building a relationship.

Thrive Leads - Mailing List Builder For WordPress Users

Now … there are many different ways and effective strategies to build a targeted list of subscribers, but until recently, it was very hard to find one easy-to-use solution that gives users access to most of the most effective methods available to capture visitors’ email addresses on your website.

Thrive Leads – Mailing Builder For WP

Thrive Leads - Mailing Builder For WordPress Users

Plugin Description

Thrive Leads list builder for WordPress lets you build a list of subscribers fast using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, all from within your WordPress dashboard …

Thrive Leads - List-Building Plugin For Conversion-Focused WP Users

As stated earlier, there are many different ways and strategies to build a list, and almost all of these methods and strategies require using lead capture forms.

What makes Thrive Leads different from other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies already built-in.

Thrive Leads mailing list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.

Thrive Leads - Mailing List-Building Plugin For Conversion-Focused WordPress Sites

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Here are just some of the many benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your site:

It’s A Plugin For WordPress Users

Thrive Leads WP list builder eliminates the need to have multiple plugins installed on your WordPress site. This not only reduces the possibility of problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.

Installation Is Easy, Quick And Simple

Thrive Leads installs like any regular plugin. Just upload a zip file that contains the plugin files to your Plugin folder via your WordPress dashboard and activate.

Really Simple To Use

Thrive Leads has made it very easy to set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point.

To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 25-60 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive training content, case studies and a support team that is available to answer any questions you have.

Every Type Of Opt-In Form Your Business Will Ever Need

With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form your business will ever need.

For example, you can use it to display stylish “pop-up” opt-in forms …

Thrive Leads - WP  List Builder

Add forms that slide in from the edge of your screen …

Thrive Leads - Mailing List-Building Plugin For WordPress

You can use the Thrive Leads plugin to insert in-line opt-in forms anywhere within your content, or the bottom of your blog posts …

Thrive Leads - List-Building Plugin For Conversion-Focused WP Users

Insert an opt-in form into any widget area of your website …

Thrive Leads - List Builder For WP

You can add 2-step opt-in links that open a lightbox when a content link is clicked on …

Thrive Leads - List Builder For Boosting WP Opt-In Form Conversions

And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as visitors scroll down the page …

Thrive Leads - WP Mailing List-Building Plugin

As you can see, Thrive Leads integrates every kind of subscription form you need in one single plugin …

Thrive Leads - Mail List-Building Plugin For Conversion-Focused WordPress Sites

Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.

And it gets better …


Thrive Leads provides many features to WP users. Here are just a few:

Fast And Easy To Install

Be up and running in no time. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, and a dedicated support team.

This software not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies directly from your own WP admin user area.

Integrated List Building Strategies To Boost Conversions

Thrive Leads integrates the following list-building strategies into one easy-to-use solution:

Design And Deploy

Thrive Leads provides dozens of professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no coding skills required.

Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …

Thrive Leads - List Builder For WP

Powerful A/B Testing

A/B testing is the quickest way to improve your conversion rate and accelerate the growth of your list.

Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including:

A/B Test Different Form Designs And Content

A/B Test Form Designs And Content

Thrive Leads lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and continue showing only the highest converting campaigns after enough data has been collected.

You simply start your test and the plugin takes care of the rest, automatically picking the best performers and hiding the losing variations over time.

Test Form Triggers

Test Different Opt-In Form Triggers

Thrive Leads lets you customize when and how your forms should appear to visitors.

For example, you can set up:

  • Time-based triggers to present a buy button on your screen after 35 seconds
  • Scroll-depth triggers where a message appears only when your visitor scrolls down at least 15% of the web page
  • Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.

Additionally, you can test if the form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further optimize your conversion rate.

A/B Test Different Opt-In Form Types

Split-Test Opt-In Form Types

The plugin also lets you test different opt-in form types. For example, you can test a sidebar widget form vs an in-line form and see which kind of form creates better results for your business.

Test Completely Different Offers

A/B Test Different Offers

The Thrive Leads plugin even lets you split-test entirely different offers.

For example, you can assign different forms to different follow-up sequences to help you decide which offers yield the best conversion results for your business.

(Split-test different offers)

Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your forms, but you can easily duplicate an existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.

Thrive Leads - Mailing Builder For Conversion-Focused WP Sites

Additional features of the Thrive Leads plugin include:

Smart Targeting Features

You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.

For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a lightbox pop-up on all Pages), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.

You can even create highly relevant offers to display to the right segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.

You can even use different lists with different services and different forms.

Supports Advanced Lead Generation Form Features

Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.

Fully Mobile Responsive

Your forms and list marketing campaigns will work on any device or screen size.

Thrive Leads is also compatible will all popular browsers.

Smart Analytics

this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.

Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from the best sources.

Thrive Leads - Mailing Builder For Hyper Targeted WP Conversions

Integrates Seamlessly With All Major Autoresponders And Popular Email Marketing Systems

If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.

Also, you can use different lists and different services with different forms, so you’re not dependent on any one service.

Thrive Leads - List-Building Plugin For Conversion-Focused WP Sites

As you can see, Thrive Leads gives you many opt-in testing capabilities that extend well beyond any other list-building tools.

Feedback From Plugin Users

Below are a few of the testimonials and feedback users have written about Thrive Leads:

“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman


”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino

Plugin Support

As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a dedicated support team that is available to help users and answer any questions they may have.

The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.

The software is well-supported, and users get one-year updates with their purchase, backed by a no-risk, 30 day, complete refund guarantee.

Product License Price

Thrive Leads is available in the following editions:

  • Single Site Edition – This edition lets you install & activate the plugin on one single domain. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
  • Unlimited Websites Edition – The Unlimited Sites option allows you to install & activate the plugin on all sites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
  • Agency – This license lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.

Note: Pricing for the product can vary, depending on whether there are any promotions or limited-time special offers. Presently, the plugin sells for the prices shown above. This may not be the actual pricing set by the plugin seller when you visit the product site and you may be shown additional upsells or one-time offers after purchasing.

Check the plugin’s website for the latest price:

Additional Plugin Information

Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your entire website.

For ”how to” videos of the plugin, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.

We Recommend

Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted subscriber list, the only way to increase the speed your list grows is by continually running tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.

With Thrive Leads, you have complete control over exactly where and how your forms show to visitors, and the tools to increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and insert popups into their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.

As Thrive Themes state on their website …

“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”

Thrive Leads - Mailing List Builder For WordPress

To learn more, visit the plugin website: Thrive Leads – WordPress Mail List-Building Plugin

By the way …

We use Thrive Leads here on Check it out for yourself …


Originally published as Thrive Leads: List-Building Plugin For WordPress.