Savvy marketers know that building a mailing list is one of the most profitable activities you can engage in to grow your business online.
This is because a list gives you on-demand traffic and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money you’re most certainly leaving on the table. Marketing research also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s crucial, therefore, to explore methods that will help you interact repeatedly with your site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your site, so you can build a relationship after they leave your website.
Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become your most reliable and constant online source of profit.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many different ways and effective strategies to build an email list, but until now, it was very difficult to find one easy-to-use solution that gives users access to many of the most effective methods available to capture visitors’ email addresses on a website.
Thrive Leads – WP Mailing List-Building Plugin
Plugin Description
Thrive Leads mailing list builder for WordPress lets you build a list of subscribers fast using a number of different opt-in forms, split-test different offers, boost your conversions, and get traffic on call, working directly inside your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build an email list, and almost all of these methods and strategies require using opt-in forms.
One of the key differences between Thrive Leads and other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
The Thrive Leads mailing list builder for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build it faster.
For more details, visit the plugin site here:
Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your website:
It’s WordPress
The Thrive Leads mailing list builder for WordPress eliminates the need to have multiple plugins . This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Ready To Use In Minutes
Thrive Leads is quite easy to install. Simply upload it to your Plugins folder via your dashboard and activate.
Really Simple To Use
Thrive Leads makes it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point.
To get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-60 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive training content, webinars and a support team that is available to help answer any questions you have.
Every Type Of Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every kind of opt-in form you need.
For example, you can use the plugin to build eye-catching “pop-up” opt-in forms …
Insert slide-in forms …
You can use the plugin to insert great-looking forms anywhere within your content, or the middle of your posts and pages …
Insert a subscription form into any widget area of your site …
You can insert two-step opt-in links that open a lightbox form when visitors click on a link …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides a number of great features to WP users. Here are just a few:
Fast And Simple To Install And Configure
Ready to use in minutes. As already mentioned, the developer provides extensive training content and tutorials, webinars, case studies, plus a support team.
This tool not only combines every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run your list-building campaigns directly from within your own WP dashboard.
All-In-1 List Building Strategies To Boost Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
The Thrive Leads plugin comes with an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Powerful A/B Testing
A/B testing is the quickest way to boost your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
Split-Test Designs And Content
Thrive Leads lets you test different form designs and content, and provides an “automatic winner” feature that automatically eliminates the non-converting variations, and continue showing only the highest converting tests after sufficient data has been gathered.
You simply start testing and the plugin will handle the rest, automatically helping you increase your conversion rates over time.
Split-Test Multiple Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 1 minutes
- Scroll-depth triggers where a message appears only when the visitor scrolls down at least 50% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if a form performs better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
A/B Test Multiple Form Types
The Thrive Leads plugin also lets you split-test different form types. For example, you can test a widget form on your sidebar vs a ”sticky” ribbon form to see which form type creates better results for your business.
A/B Test Completely Different Offers
The plugin even lets you A/B test completely different offers.
For example, you can assign different forms to different auto-responder lists to help you determine which yields the best conversion rates.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your forms, but you can easily duplicate an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a widget form on your sidebar on all Posts), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads is also compatible will all major browsers.
Smart Analytics
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the plugin provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best sources.
Seamless Integration With All Major Autoresponders & Popular Email Marketing Solutions
If your email marketing system allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services with different forms, so you’re never dependent on any one service.
As you can see, Thrive Leads gives users opt-in testing capabilities that go far beyond what most other list-building tools provide.
User Feedback
Below are a couple of the testimonials that users have published about the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Plugin Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars and a responsive support team that is available to answer any questions users have.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year updates with their purchase, backed by a no-risk, 30 day, full money-back guarantee.
Software Cost
Thrive Leads is available in the following editions:
- Single Site – This license allows you to install & activate the plugin on one single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This edition allows you to install & activate the plugin on all websites that you own and operate. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – This option lets you install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing details of this product depends on whether there are any promotions or limited-time special offers. The price shown above was current at the time this content was published. This may or may not be the actual price charged by the software author when you visit the plugin website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the latest price:
Additional Plugin Tips
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your website.
For a demo video showing plugin usage, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted list, the only way to increase the speed your list grows is to continually run tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes a powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or ongoing subscriptions.
With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and intelligent reporting that helps you increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable users to create and add pop-up forms to their web pages. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – WordPress Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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