This is because a mailing list gives you instant traffic and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of visitors to your web site generally will leave and never return. That’s a lot of money and opportunities that you’re almost certainly missing out on. In addition to this, marketing tests show that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s crucial, therefore, to look for ways that will help you interact repeatedly with visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ details while they’re still on your site, so you can continue communicating after they leave your website.
Building a list is absolutely essential when it comes to building a successful online business. A great list of email addresses has the potential to become your most reliable and constant online source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many different ways and effective strategies to build a list, but until now, it was very hard to find a cost-effective and simple solution that integrates all of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – WordPress Split-Testing Mailing List-Building Plugin
Thrive Leads list-building plugin for WP lets you build a list of subscribers quickly using a wide range of opt-in forms, test different offers, boost your conversions, and get traffic on call, working directly inside your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build a subscriber list, and almost all of these methods and strategies involve the use of lead capture forms.
What makes Thrive Leads different from all other lead capturing software is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads mailing list builder for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but build it faster.
Go here to learn more:
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your site:
The Thrive Leads WordPress mailing list builder eliminates the need to have multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Fast & Easy Installation
Thrive Leads installs like any other WordPress plugin. Just upload the plugin file to your Plugin folder via your WP administrator section and activate.
Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can very easily set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
To get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-40 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies and a responsive support team that is available to answer any questions you have.
Every Type Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form your business will ever need.
For example, you can use it to add “pop-up” forms …
Display forms that slide in from the edge of your screen …
You can use Thrive Leads to add opt-in forms anywhere within your content, or the top of your posts …
Insert a form into any widget area of your website …
You can insert 2-step opt-in links that open a lightbox when visitors click on a link …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides a number of great features to web site owners. Here are just a few of these:
Fast And Simple To Install And Configure
Be up and running in minutes. As already mentioned, the plugin developer provides extensive training content and tutorials, webinars, case studies, and a dedicated support team.
This tool not only integrates every type of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns from your own dashboard.
All-In-One List Building Strategies To Boost Your Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use software:
Design & Deploy
The Thrive Leads plugin comes with dozens of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Powerful A/B Testing
A/B testing is the fastest way to double or triple your conversion rates and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
Split-Test Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and keep showing only the highest converting campaigns after enough data has been gathered.
You just begin testing and the plugin takes care of everything else, automatically picking the winners and hiding the losing variations over time.
A/B Test Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 45 seconds
- Scroll-depth triggers where a message appears once your visitor scrolls down at least 30% of the page
- Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test multiple triggers against one another to further optimize your conversion rate.
Test Form Types
Thrive Leads also lets you test different form types. For example, you can test a widget form on your sidebar vs a slide-in form to see which kind of form creates better results for your business.
Thrive Leads even lets you split-test completely different offers.
For example, you can connect different forms to different auto-responder campaigns to help you decide which campaign offers yield the best conversion results.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily clone an existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a slide-in form on your 404 error page), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin is also compatible will all popular web browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best sources.
Seamless Integration With All Major Autoresponders & Popular Email Marketing Services
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services for different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users opt-in testing capabilities that extend far beyond what most other list-building tools provide.
Here are a couple of the testimonials customers have provided for Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to help users sort out any problems they have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a risk-free, 30 day, full refund guarantee.
The plugin is available in the following editions:
- Single Site – This edition allows you to install & activate the plugin on a single domain. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – This edition lets you install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – The Agency license lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The cost of purchasing the Thrive Leads software depends on whether there are any promotions or limited-time specials being offered. The above reflects the current price when this review was published. This may not be the actual price charged by the plugin developer when you visit the plugin site and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current pricing information here:
Additional Useful Tips
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your entire website.
For ”how to” videos showing how the plugin works, including installation instructions and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Building a list is absolutely essential for building a successful online business. When it comes to growing a email list, the only way to increase the speed your list grows is to run split-tests and then analyze your performance to find out what works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms are shown to visitors, and the tools to increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable users to create and insert pop-up forms into their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, visit the plugin website: Thrive Leads – List Builder For Conversion-Focused WP Users
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …