Experienced marketers know that building a mailing list is one of the most profitable activities you can engage in to build a business online.
This is because a a list of email subscribers gives you instant traffic and access to repeat sales.
Research shows that, on average, 50%-80% of visitors to a website generally leave and never return. That’s a lot of money to leave on the table. Marketing research also shows that it takes an average of 7 interactions with your business before a purchase decision is made. It’s so important, therefore, to look for a strategy that will help you interact repeatedly with site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their email address while they’re visiting your website or blog, so you can continue communicating after they leave your website.
Building a list is an essential aspect of building a successful online business. A great list of contacts has the potential to become the most powerful source of profit of your online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to having access to repeat visitors and relationship-building.
There are many different ways and strategies to build a targeted list of subscribers, but until very recently, it was very hard to find an affordable solution that gives users access to almost all kinds of proven list-building methods available to capture email addresses on a website.
Thrive Leads – List-Building Plugin For WP Sites
Plugin Description
The Thrive Leads list-building plugin for WP could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using many different types of opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build a targeted list of subscribers, and almost all of these methods and strategies use subscription forms.
One of the key differences between Thrive Leads and all other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads list builder for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but to build a mailing list faster.
Learn more here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your web site:
It’s WordPress
The Thrive Leads list-building plugin for WP eliminates the need to have multiple plugins installed. This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads is quite easy to install. Simply upload it to your Plugins folder via your WP admin login and activate.
Very Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can easily set up one or more opt-ins, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-45 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive training content, webinars and a responsive support team that is available to help you sort out any issues you have.
Every Kind Of Form Your Business Will Ever Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use it to add unblockable “pop-up” subscriber forms …
Add opt-in forms that slide in from the corner of your screen …
You can use the Thrive Leads plugin to add great-looking opt-in forms anywhere within your content, or the top of your blog posts using a simple shortcode …
Insert an opt-in form into your sidebar section …
You can insert two-step opt-in links that open a lightbox when a content link is clicked on …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides a number of great features to web site owners. Here are just some of these features:
Quick And Easy To Install
Ready to go to work in minutes. As already mentioned, the developer provides extensive training content and tutorials, webinars, case studies, plus a support team.
This software not only integrates every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns directly from your own dashboard.
Integrated List Building Strategies To Boost Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design & Deploy
The Thrive Leads plugin provides dozens of professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
Powerful A/B Testing
A/B testing is the fastest way to double or even triple your conversion rate and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
Split-Test Multiple Form Designs And Content
Thrive Leads lets you test different form designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and display only the ones that are converting well after sufficient data has been gathered.
You simply begin testing and the plugin handles everything else, automatically picking the ones that perform best and hiding the losers over time.
Test Different Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 30 seconds
- Scroll-depth triggers where a message will appear once the visitor scrolls down at least 50% of the page
- Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if a form should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further boost conversion rates.
A/B Test Opt-In Form Types
The Thrive Leads plugin also lets you test different form types. For example, you can test a lightbox pop-up vs a slide-in form to see which kind of form performs better for your business.
A/B Test Completely Different Offers
Thrive Leads even lets you test different offers against one another.
For example, you can connect different forms to different email sequences to help you decide which offer delivers the best conversion rates for your business.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a widget form on your sidebar on all Posts), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin is also compatible will all major web browsers.
Reports For Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best converting sources.
Integrates Seamlessly With All Major Autoresponders & Leading Email Marketing Solutions
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services for different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives users opt-in testing capabilities that go far beyond any other list-building software.
Feedback From Users
Below are a few of the testimonials and comments that plugin users have provided for the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a support team that is available to help users and answer any questions they may have.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a risk-free, thirty day, 100% money-back guarantee.
Plugin Price
The Thrive Leads plugin is available in the following editions:
- Single Site License – The Single Site edition lets you install & activate the plugin on one single site. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – This option allows you to install & activate the plugin on unlimited sites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This option allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Current pricing for the product can vary, depending on whether there are any promotions or limited-time specials being offered. Currently, the product retails for the amounts shown above. This may not be the actual pricing charged by the software seller when you visit the website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Useful Tips
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms throughout your site.
For ”how to” videos showing how the software works, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential for building a successful online business. When it comes to growing a mailing list, the only way to increase the speed your list grows is to continually run tests and find out what really works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms display to visitors, and the tools to improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as enable the user to create and add pop-up forms to their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, check out the plugin here: Thrive Leads – WP A/B Testing Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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