Savvy marketers know the power of mailing lists.
This is because a list gives you traffic on tap and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money and opportunities you’re missing out on. Marketing research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s essential, therefore, to interact repeatedly with site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their details while they’re visiting your website, so you can continue to communicate with them after they leave your web site.
Building a list is absolutely essential for building a successful online business. A great list of responsive subscribers has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to repeat visitors and building a relationship.
There are many different ways and effective strategies to build a targeted list of subscribers, but until now, it was very difficult to find one cost-effective and simple solution that integrates almost, if not all kinds of list-building methods available to capture email addresses on a website.
Thrive Leads – WP A/B Testing List Builder
Plugin Description
Thrive Leads WordPress list builder could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using many different types of opt-in forms, test different offers, boost your conversions, and get traffic on tap, all from within your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build an opt-in list, and almost all of these methods and strategies use opt-in forms.
One of the key differences between Thrive Leads and all other email-capturing software is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but to build it faster.
For more details go here:
Benefits
Here are just some of the many benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your web site:
It’s WordPress
The Thrive Leads WP list builder eliminates the need to have multiple plugins installed. This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Ready To Go To Work In Minutes
Thrive Leads installs like every other plugin. Simply upload a zip file that contains the plugin to your Plugin folder via your WP dashboard and activate.
Simple To Use
With Thrive Leads, you can very easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 25-60 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars and a dedicated support team that is available to help you and answer any questions you have.
Every Kind Of Opt-In Form You Will Ever Need
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every type of form your business will ever need.
For example, you can use Thrive Leads to display attention-grabbing “pop-up” lightboxes …
Add slide-in forms …
You can use Thrive Leads to place great-looking forms anywhere within your content, or the bottom of your posts and pages …
Insert a subscription form into your sidebar navigation area …
You can insert 2-step opt-in links that open a lightbox when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads provides a number of great features to WordPress users. Here are just a few:
Quick And Simple To Install
Ready to start using in very little time. As already mentioned, ThriveThemes provides extensive tutorials, training content, case studies, webinars, and a dedicated support team.
This list-building software not only combines every kind of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns directly from your WP admin section.
Built-In List Building Strategies For Boosting Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
The Thrive Leads plugin provides dozens of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Split Testing Engine
Split testing is the fastest way to improve your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including:
Test Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the non-converting variations, and keep showing only the ones that convert well after enough data has been gathered.
You simply start your test and the plugin will handle the rest, automatically helping you increase your conversion rates over time.
Split-Test Multiple Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a link on your screen after 45 seconds
- Scroll-depth triggers where a message will appear only when your visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if forms should appear instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further optimize your conversion rate.
Test Form Types
The plugin also lets you A/B test different opt-in form types. For example, you can test a sidebar widget form vs a slide-in form and see which kind of form performs better for your business.
A/B Test Offers
The plugin even lets you perform tests against completely different offers.
For example, you can assign different forms to different follow-up sequences to help you determine which campaign offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-ins, but you can also easily clone an existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a widget form on your sidebar on all Posts), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular web browsers.
Gain Actionable Insights
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from the best converting sources.
Seamless Integration With All Major Autoresponders & Leading Email Marketing Services
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend well beyond any other list-building software.
Testimonials
Below are some of the testimonials that customers have submitted regarding the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies as well as a responsive support team that is available to provide users with assistance.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a risk-free, 30 day, full refund guarantee.
Software Price
The Thrive Leads plugin is available in the following editions:
- Single Site – The Single Site license lets you install & activate the plugin on 1 single website. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – This license allows you to install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – This option allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Current pricing for this product can vary, depending on whether there are any promotions or limited-time specials being offered. When we last checked, the product sells for the pricing shown above. This may or may not be the actual pricing set by the software author when you visit the plugin website and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Plugin Information
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms all across your website.
For a demo video of the plugin in action, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted mailing list, the only way to increase the speed your list grows is to run split-tests and then analyze your performance to find out what works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and the tools to improve your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable users to create and add popups to their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – Mailing Builder For WP
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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