WordPress – Useful Facts And Statistics

This article provides statistical information and data on WordPress usage worldwide …

This article is part of a comprehensive article series designed to help you understand how the WordPress content publishing platform can help your business grow and succeed online using the WordPress content publishing software.

WordPress

For an overview of the article series, go here:

In this article, you will learn a number of facts and figures about WordPress that will help you understand why millions of businesses around the world rely on WordPress and what kind of people and businesses use WordPress today.

WordPress: How Popular Is It? Impressive Statistics About WordPress

The brief version:

  • WordPress began as a blogging tool in 2003.
  • WordPress is available as a hosted application (WordPress.com) and as a self-hosted, downloadable application (WordPress.org).
  • 22 out of every hundred new domains registered in the U.S. are for installing a new WordPress site.
  • There are over sixty million installations of WordPress worldwide. This number grows significantly every day.
  • WordPress powers over 30% of the internet. Over one-third of all websites worldwide are built with WordPress.
  • WordPress sites around the world publish an average of 24 posts per second.
  • WordPress sites receive over 22 billion monthly pageviews.
  • WordPress blogs receive around 50 million comments per month.
  • WordPress has been translated into over 70 languages.
  • More than 60% of all websites using a content management system are powered by WordPress.
  • Over 30 million searches made each month on Google are for terms related to WordPress.
  • The WordPress application is 100% free to download, use and modify. WordPress is built using an open source content management system.
  • WordPress is continually built by volunteers. People from all around the world are at work developing and improving WordPress functionality on an ongoing basis.
  • The WordPress core application is continually being updated to address bugs and improve its ease of use and security.
  • WordPress delivers content online to visitors worldwide. WordPress has been translated and localized into over 70 languages.
  • WordPress currently makes available thousands of free plugins, themes, and widgets to WordPress users.
  • There is practically no limit to what you can build using WordPress.

WordPress Market Dominance

In simple terms, a content management system (CMS), is a website maintenance tool for non-technical users. It is a web application designed to make it easier for non-technical users to add, modify and manage content on their website.

WordPress started in 2003. It was originally a simple program developed by co-founders Matt Mullenweg and Mike Little. It is currently the most downloaded self-hosted content management system (CMS) in the world, used on millions of sites and accessed by tens of millions of people every day.

WordPress is owned by Automattic.com, which currently employs around 300 people, all of whom are home-based. Despite being a distributed company with so few employees, WordPress.com (the hosted version of the WordPress software) currently attracts more unique visitors than Amazon, Facebook, eBay, Twitter, and Yahoo …

WordPress (hosted version) monthly uniques

(WordPress [hosted] monthly uniques. Source: Automattic.com)

Consider the following statistics on WordPress usage:

WordPress is the world’s leading CMS platform and powers over 30% of the web …

WordPress CMS usage stats

(WordPress usage stats. Source: trends.builtwith.com/cms)

In terms of CMS usage, no other platform even comes close to WordPress …

WP usage stats

(WordPress Market Share. Source: w3techs.com)

In fact, more and more websites are using WordPress.

WordPress is so popular, that keeping up with the latest statistics on WordPress is difficult because the numbers change so often.

For example, at the time this post was written, here is the number of downloads of the latest WordPress version …

current number of downloads of the latest WordPress version

(Source: https://wordpress.org/download/counter)

Information

Note: The above download number represents only the most recently released version of WordPress. Around one third of all current users have not yet updated their installations to the latest version …

WordPress versions currently in use

(WP versions currently in use. Source: https://wordpress.org/about/stats)

Even as this article was being written, the number of downloads has already grown. If you click on the link above and visit the WordPress download counter site, you will see a significantly higher download figure … perhaps even a newer version, as the WordPress development team continually updates the software to fix security issues and bugs, and add new or improved features.

Speaking of updates, WordPress has made available over 100 new update versions since 2003 …

WordPress release archive

(Over 100 new WordPress versions have been made available to date)

WordPress currently releases a new update every 3-4 months …

WordPress release versions

(WordPress regularly releases new software versions honoring famous Jazz musicians)

Information

Interestingly enough, all major WordPress version releases are named in honor of Jazz musicians, eg:

  • v.1.2 = Charles Mingus (May 22, 2004),
  • v.2.2 = Stan Getz (May 16, 2007),
  • v.3.0 = Thelonious Monk (June 17, 2010),
  • v.3.3 = Sonny Stitt (December 12, 2011),
  • v.4.1 = Dinah Washington (December 18, 2014),
  • etc …

Who Uses WordPress?

In a nutshell, all types of organizations and people use WordPress to publish content about every kind of topic imaginable.

Popular corporations, business of all sizes, retail companies, celebrities, politicians, famous actors, educational institutions, government sectors, community organizations – even countries use WordPress to run their official websites …

WordPress Web Site Showcase

WordPress.org Showcase

Here are just some of the growing number of sites, institutions and people using WordPress:

  • Global Brands & Corporations: Aqua Hotels and Resorts, Dole, Panic, Groupe Vivendi, Mercedes-Benz, etc …
  • Famous People, Politicians, Sports Stars, Actors & Musicians: Garth Brooks, Rush, Pixies, Beyoncé, Usain Bolt, The Rolling Stones, Katie Couric, Gabriel Iglesias, Jason Mraz, etc …
  • Colleges & Educational Institutions: Nicholls State University, International Relations Online at American University, Bates College, Carleton University, etc.
  • Magazines & Online Media: Thrive Magazine, The New Yorker, InStyle News, CBS New York, etc.
  • Government Sites, Public Services & Community Organizations: Open.NASA.gov, Canadian Museum of History, The National Art Gallery of Maldives, CURE International, Ovarian Cancer National Alliance, etc.

Earlier, we mentioned that WordPress offers users the choice of two formats: a hosted platform (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).

  • Businesses prefer to download the self-hosted version, which can be installed in their domain names and customized to suit their needs. In fact, most WordPress self-hosted installations are business marketing activities.
  • More than half of all WordPress users use the hosted version on WordPress.com
  • In 2014, WordPress blogs (blogs hosted either on WordPress.com or self-hosted WordPress sites) published on average 17 new posts every second (around 1.5 million per day).

WordPress.com provides a live map that shows the latest user activity across its hosted platform …

WordPress.com - Activity

WordPress.com – Activity Worldwide

In later tutorials, we will explain the difference between WordPress.com (hosted) and WordPress.org (self-hosted) versions.

General WordPress Statistics

WordPress Plugins

WordPress users can download and install over 37,000 WP plugins at no cost from the WordPress free plugins directory …

WordPress plugin repository

(WordPress.org plugin directory)

For a detailed article about WP plugins go here:

WordPress Themes

WordPress users can also download and install over 1,700 WordPress themes for free from the WordPress free themes directory …

WordPress themes repository

(WP theme directory)

We have published a detailed article about themes here:

Using WordPress In Other Languages

WordPress has been translated and localized into over seventy languages and dialects in addition to English …

WordPress.org languages

(WordPress.org language translations)

Searching Online For WordPress

The search term “WordPress” alone receives around 2.7 million monthly searches on Google. Adding WordPress-related terms (e.g. “WordPress themes”, “WP plugins”, “WordPress tutorials”, etc. brings the total number of online searches for WordPress terms to around thirty million …

(WP searches online)

(WordPress-related searches online)

If you compare searches for WordPress to other CMS platforms, WordPress gets searched five times as much as Joomla and nine times more often than Drupal.

WordPress Rates

According to WordPress’ own “State of the Word” 2014 survey, 25% of 33,000 WP users who participated in the survey stated that they make a full-time living off WordPress. An earlier survey conducted by WordPress (2012) also found that the median hourly rate of WordPress projects is around US$50.

You can find WordPress developers and designers for hire by searching on freelancing sites like Upwork.com

WordPress Freelance Developers Upwork

According to Upwork.com, the typical cost for WordPress jobs is around $10 – $500 …

WordPress Job Cost Overview - Upwork

(Source: Upwork.com)

As you can clearly see, there is no end in sight for how much further WordPress can continue to grow.

In other blog posts, you will learn:

  • Why WordPress is an ideal platform for growing your business online,
  • Dozens of great reasons why you should choose WordPress for your website or blog, including a detailed breakdown of the unique benefits, features, and advantages of using WordPress,
  • How to automate your business marketing with WordPress,
  • How to generate targeted visitors, increase conversions, and how to sell more products and services with WordPress.
  • Plus, we’ll be providing loads of ”how to” tutorials and examples of how to use WordPress and grow your business presence online, and save thousands of dollars on the costs of website development and web design.

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Sources:

The above statistics were sourced from various locations around the web, including the following sites:

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"This is an awesome training series. I have a pretty good understanding of WordPress already, but this is helping me to move somewhere from intermediate to advanced user!" - Kim Lednum