Experienced marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you traffic on demand and access to repeat customers.
Marketing studies show that, on average, 50%-80% of visitors to a site who leave will never return. That’s a lot of money and opportunities you’re missing out on. Also, marketing tests show that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s crucial, therefore, to try and get repeat interactions with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their email address while they’re still on your website or blog, so you can continue to communicate after they exit your site.
Building a list is absolutely essential when it comes to building a successful online business. A great mailing list has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.
There are many different ways and strategies to build an opt-in list, but until very recently, it was very difficult to find one affordable solution that incorporates just about all of the most effective methods available to capture email addresses on your website.
Thrive Leads – Mailing Builder For Conversion-Focused WordPress Users
Plugin Description
Thrive Leads WordPress mailing list-building plugin could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a range of different opt-in forms, test different offers, boost your conversions, and get traffic on tap, working directly from your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build a targeted list of subscribers, and almost all of these methods and strategies use subscription forms.
One of the key differences between Thrive Leads and other email marketing solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.
The Thrive Leads WP mailing builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but build their mailing list faster.
More info:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your site:
It’s WordPress
The Thrive Leads list builder for WordPress eliminates the need to install multiple plugins on your WordPress site. This not only reduces potential plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads is very easy to install. Just upload it to your Plugin folder via your dashboard and activate.
Really Simple To Use
Once you have installed and activated the plugin, you can easily set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 25-40 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to help answer any questions you have.
Every Kind Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of form you need.
For example, you can use it to build “pop-up” subscriber forms …
Display slide-in forms …
You can use the Thrive Leads plugin to add opt-in forms anywhere within your content, or the bottom of your blog posts using a simple shortcode …
Insert a form into your sidebar section …
You can insert two-step opt-in links that open a lightbox when a content link is clicked on …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads offers many features to site owners. Here are just a few:
Fast And Easy To Install And Use
Be up and running in no time. As already mentioned, the plugin developer provides extensive training and tutorials, case studies, webinars, and a support team.
This list-building tool not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies via your WordPress admin user account.
Built-In List Building Strategies For Optimal Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design And Deploy
The plugin comes with an extensive library of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
A/B Testing Engine
Split testing is the quickest way to boost your conversion rate and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
Test Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and display only the ones that convert well after enough data has been collected.
You just begin your test and the plugin handles the rest, automatically picking the best performers and hiding the losing variations over time.
Split-Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 30 seconds
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 50% of the web page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further boost your conversion rate.
A/B Test Form Types
Thrive Leads also lets you perform split-tests against different opt-in form types. For example, you can test a lightbox pop-up vs a slide-in form and see which kind of form performs better for your business.
Test Different Offers
Thrive Leads even lets you test different offers against one another.
For example, you can connect different forms to different autoresponder campaigns to help you decide which campaign offers deliver the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting levels (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a widget form on your sidebar on your 404 error page), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads has also been tested for compatibility will all major web browsers.
Reports For Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best converting sources.
Seamless Integration With All Major Autoresponders And Popular Email Marketing Systems
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services with different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go well beyond what other list-building tools provide.
User Feedback
Below are just a few of the testimonials plugin customers have written about Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a support team that is available to help you sort out any problems you have.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, 30 day, 100% money-back guarantee.
Software Pricing
Thrive Leads is available in the following editions:
- Single Site – This license allows you to install & activate the plugin on a single site. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – The Unlimited Sites option lets you install & activate the plugin on unlimited sites that you own and operate. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – This license lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The price of Thrive Leads can vary, depending on whether there are any promotions or limited-time special offers. Currently, the plugin retails for the amounts shown above. This may or may not be the actual price charged by the software author when you visit the site and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current pricing details here:
Additional Information
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms throughout your entire website.
For a demo video of the plugin, including installation instructions and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted mailing list, the only way to increase the speed your list grows is to continually run tests and find out what works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and the tools to improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and add pop-up forms to their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website: Thrive Leads – WP List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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