Savvy marketers understand the power of mailing lists.
This is because a mailing list of targeted customers gives you traffic on call and access to repeat sales.
Marketing studies show that, on average, 50%-80% of visitors to your website generally leave and never return. That’s a lot of money to leave on the table. Research also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to explore methods that will help you interact repeatedly with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their contact details while they’re still on your website or blog, so you can continue to communicate with them after they have left your site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of contacts has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to repeat visitors and building a relationship.
There are many different ways and strategies to build a subscriber list, but until very recently, it was very difficult to find a solution that integrates just about all of the most effective methods available to capture email addresses on your website.
Thrive Leads – Mail List-Building Plugin For WordPress Users
Plugin Description
The Thrive Leads WP list-building plugin could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a number of different opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, working directly inside your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build an opt-in list, and almost all of these methods and strategies involve using lead capture forms.
One of the key differences between Thrive Leads and all other list-building software is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads mailing list builder for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help WordPress users not just build a mailing list, but build their mailing list faster.
Learn more about this plugin here:
Benefits Of Using Thrive Leads
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your web site:
It’s A WordPress Plugin
The Thrive Leads list builder for WordPress eliminates the need to install multiple plugins . This not only reduces the possibility of plugin conflicts, but also keeps your site’s loading speed down.
Easy To Install
Thrive Leads installs like any regular WordPress plugin. Simply upload the plugin file to your Plugin folder via your dashboard and activate.
Simple To Use
The Thrive Leads plugin has made it very simple to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-40 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive training content, case studies as well as a support team that is available to help you out.
Every Type Of Opt-In Form You Will Ever Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form your business needs.
For example, you can use it to display unblockable “pop-up” subscriber forms …
Add slide-in forms …
You can use it to place your forms anywhere within your content, or the top of your posts and pages using a simple short code …
Insert a form into your sidebar section …
You can insert two-step opt-in links that open a lightbox form when a link is clicked on …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads provides many unique features to WordPress users. Here are just some:
Fast And Simple To Install And Configure
Ready to go to work in minutes. As already mentioned, ThriveThemes provides extensive tutorials, training content, webinars, case studies, and a support team.
This software not only combines every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies from your own admin login.
Integrated List Building Strategies To Optimize Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design & Deploy
The plugin provides an extensive library of professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful Split Testing
Split testing is the fastest way to boost your conversion rates and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
Test Designs And Content
Thrive Leads lets you test different opt-in form designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the non-converting variations, and display only the campaigns that convert well after enough data has been collected.
You just start your test and the plugin will handle everything else, automatically increasing conversion rates over time.
A/B Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display an offer on your screen after 25 seconds
- Scroll-depth triggers where a message appears once your visitor scrolls down at least 50% of the page
- Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if a form performs better when displayed instantly, or when the form animates into view (e.g. slide in). You can test all of these triggers against one another to further optimize your conversion rate.
A/B Test Form Types
Thrive Leads also lets you A/B test different form types. For example, you can test a widget form on your sidebar vs a ”sticky” ribbon form to see which type of form creates better results for your business.
Split-Test Offers
The plugin even lets you see how different offers perform against one another.
For example, you can connect different forms to different email sequences to help you decide which campaign offers deliver the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-ins, but you can easily duplicate an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a widget form on your sidebar on all Pages), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to the right segments of your audience at precisely the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin has also been tested for compatibility will all popular browsers.
Smart Analytics
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from the best converting sources.
Integrates Seamlessly With Major Autoresponders & Email Marketing Services
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Plus, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that go well beyond any other list-building software.
User Feedback
Here are just some testimonials and comments users have published about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
***
“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to help users and answer any questions they may have.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software updates with their purchase, backed by a no-risk, 30 day, complete money-back guarantee.
Plugin Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site License – This option lets you install & activate the plugin on one single site. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – This option lets you install & activate the plugin on all websites that you own and operate. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – This edition allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing details of the Thrive Leads software depends on whether there are any promotions or limited-time specials being offered. When we last checked, the plugin sells for the prices shown above. This may not be the actual pricing charged by the plugin author when you visit the plugin site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing information here:
Additional Plugin Tips
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms all across your entire website.
For ”how-to” videos of the plugin in action, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted email list, the only way to increase the speed your list grows is to run split-tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your forms show to visitors, and intelligent reporting that helps you improve your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing users to create and insert popups into their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website here: Thrive Leads – List Builder For Conversion-Focused WordPress Users
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***