Successful marketers know that building a mailing list is one of the most profitable activities you can engage in to grow your business online.
This is because a mailing list of responsive customers gives you instant traffic and access to repeat sales.
Research shows that, on average, 50%-80% of everyone who visits a site generally will leave and never return. That’s a lot of money to leave on the table. Testing also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s so important, therefore, to get repeat interactions with your visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their email address while they’re visiting your website or blog, so you can build a relationship with them after they have exited your website.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and relationship-building.
There are many ways and effective strategies to build an opt-in list, but until very recently, it was very difficult to find one solution that takes advantage of all types of list-building methods available to capture visitors’ email addresses on a website.
Thrive Leads – List Builder For Hyper Targeted WP Subscriber List Conversions
Plugin Description
Thrive Leads mailing list builder for WP could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, all from within your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build an opt-in list, and almost all of these methods and strategies involve using opt-in forms.
What makes Thrive Leads different than other list-building solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
Thrive Leads WP mailing builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but build it faster.
Go here to learn more about this plugin:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your site:
It’s A Plugin For WordPress Users
Thrive Leads mailing builder for WordPress eliminates the need to install multiple plugins . This not only reduces possible plugin conflicts, but also keeps your website’s loading speed down.
Ready To Go To Work In Minutes
Thrive Leads installs like any other plugin. Just upload a zip file containing the plugin files to your Plugins folder via your dashboard and activate.
Very Simple To Use
The Thrive Leads plugin has made it very easy to set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-45 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, webinars and a responsive support team that is available to provide you with any assistance you need.
Every Kind Of Opt-In Form You Will Ever Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every kind of form your business needs.
For example, you can use the Thrive Leads plugin to add attention-grabbing “pop-up” forms …
Add opt-in forms that slide in from the edge of your page …
You can use Thrive Leads to place forms anywhere within your content, or the bottom of your posts using a simple shortcode …
Insert a subscription form into any widget area of your website …
You can insert two-step opt-in links that open a lightbox when a link is clicked on …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads combines every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many unique features to WordPress users. Here are just some:
Fast And Simple To Install And Set Up
Be up and running in no time. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, and a responsive support team.
This software not only combines every kind of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from within your dashboard.
Integrated List Building Strategies To Boost Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
Thrive Leads provides an extensive library of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, letting you build conversion-boosting forms without technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
A/B Testing Engine
Split testing is the quickest way to double or triple your conversion rates and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including:
Test Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and continue showing only the highest converting tests after enough data has been collected.
You simply start testing and the plugin takes care of everything else, automatically picking the winners and hiding the losers over time.
A/B Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 15 seconds
- Scroll-depth triggers where a message appears once your site visitors scroll down at least 50% of the page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further boost conversion rates.
A/B Test Different Opt-In Form Types
The Thrive Leads plugin also lets you perform tests against different form types. For example, you can test a sidebar widget form vs a ribbon form to see which kind of form creates better results for your business.
A/B Test Offers
The plugin even lets you test completely different offers.
For example, you can assign different forms to different email marketing lists to help you determine which yields the best conversion rates for your business.

(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your forms, but you can easily duplicate an existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on the Front Page only), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to particular segments of your audience at exactly the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads is also compatible will all popular browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best converting sources.
Seamless Integration With Major Autoresponders & Email Marketing Systems
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services with different forms, so you’re never tied to just one system.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go well beyond any other list-building software.
User Testimonials
Below are just some testimonials plugin customers have written about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to provide you with assistance.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, 30 day, 100% refund guarantee.
Plugin Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site Edition – The Single Site edition allows you to install & activate the plugin on a single domain. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites Edition – The Unlimited Sites license allows you to install & activate the plugin on all sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This edition allows you to install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Current pricing for the Thrive Leads plugin can vary, depending on whether there are any promotions or limited-time special offers. Currently, the product sells for the amounts shown above. This may not be the actual price charged by the software seller when you visit the site and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your entire site.
For a demo video of the plugin, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is by continually running split-tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms are displayed to visitors, and the tools to increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable users to create and add popups to their website. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – Mailing List Builder For Conversion-Focused WP Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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