Experienced marketers know the power of mailing lists.
This is because a list gives you on-demand traffic and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of visitors to a site will leave and never return. That’s a lot of money and opportunities that you’re almost certainly missing out on. Marketing research also shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s crucial, therefore, to try and interact repeatedly with your site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ contact details while they’re still on your site, so you can continue to communicate after they have exited your web site.
Building a list is an essential aspect of building a successful online business. A great list of contacts has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
Now … there are many different ways and strategies to build an opt-in list, but until now, it was very difficult to find one affordable solution that gives users access to many kinds of list-building methods available for capturing visitors’ email addresses on a website.
Thrive Leads – Mailing List-Building Plugin For Conversion-Focused WordPress Users
Plugin Description
Thrive Leads WordPress list builder could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a number of different opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build an email list, and almost all of these methods and strategies involve subscription forms.
What makes Thrive Leads different than other email marketing software is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads mailing list builder for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but to build it faster.
Go here to learn more:
Plugin Benefits
Here are just some of the many benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your site:
It’s A Plugin For WordPress Users
The Thrive Leads WP list-building plugin eliminates the need to have multiple plugins installed. This not only reduces potential plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In No Time
Thrive Leads installs just like every plugin. Just upload it to your Plugins folder via your dashboard and activate.
Really Simple To Use
The Thrive Leads plugin has made it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
In order to get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 20-60 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to help you sort out any issues you have.
Every Kind Of Form Your Business Needs
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form you need.
For example, you can use it to build unblockable “pop-up” subscriber forms …
Insert slide-in forms …
You can use Thrive Leads to insert forms anywhere within your content, or the top of your blog posts …
Insert an opt-in form into your sidebar navigation menu …
You can add 2-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads combines every type of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides a number of features to website owners. Here are just a few of these:
Quick And Simple To Install And Implement
Ready to go to work in minutes. As already mentioned, ThriveThemes provides extensive training content and tutorials, webinars, case studies, plus a responsive support team.
This list-building tool not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies without ever leaving your own WordPress dashboard.
Built-In List Building Strategies For Maximum Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use software:
Design & Deploy
Thrive Leads provides dozens of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a visual editor lets you create, modify and customize your forms …
Powerful Split Testing Engine
A/B testing is the fastest way to boost your conversion rate and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
Test Multiple Designs And Content
The plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and continue displaying only the highest converting campaigns after sufficient data has been gathered.
You simply start testing and the plugin will handle the rest, automatically picking the best performers and hiding the losing variations over time.
Split-Test Different Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 45 seconds
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 40% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if the form should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further optimize conversion rates.
A/B Test Form Types
The Thrive Leads plugin also lets you split-test different opt-in form types. For example, you can test a widget form on your sidebar vs an in-line form and see which form type performs better for your business.
A/B Test Offers
The Thrive Leads plugin even lets you perform tests on entirely different offers.
For example, you can connect different forms to different autoresponder lists to help you decide which campaign offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your opt-ins, but you can easily clone any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a slide-in form on all Pages), including which templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin has also been tested for compatibility will all major web browsers.
Gain Actionable Insights
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best converting sources.
Seamless Integration With Major Autoresponders And Email Marketing Services
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend well beyond what other list-building tools provide.
Testimonials From Customers
Below are a couple of the testimonials that plugin users have written about the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Product Support
As mentioned previously, ThriveThemes provides extensive training content, webinars as well as a support team that is available to help answer any questions they have.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year upgrades with their purchase, backed by a no-risk, thirty day, complete money-back guarantee.
Plugin Price
The plugin is available in the following editions:
- Single Site – This edition lets you install & activate the plugin on one single domain. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – This edition lets you install & activate the plugin on unlimited sites that you own and operate. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – The Agency license allows you to install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: The cost of purchasing the Thrive Leads software depends on whether there are any promotions or limited-time specials being offered. The price shown above was current at the time this review was published. This may not be the actual price charged by the product seller when you visit the product site and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your site.
For a demo video of the plugin, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is to run split-tests and find out what works best on your site. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing users to create and add popups to their site. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – Mail List-Building Plugin For Conversion-Focused WordPress Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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