Experienced marketers know the power of mailing lists.
This is because a a list of email subscribers gives you traffic on tap and access to repeat sales.
Marketing studies show that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money to leave behind. Research also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s crucial, therefore, to look for a strategy that will help you get repeat interactions with site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ details while they’re visiting your site, so you can continue communicating with them after they have left your web site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of contacts has the potential to become the most powerful and constant source of profit of your online business.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to having access to repeat visitors and relationship-building.
Now … there are many different ways and strategies to build an email list, but until recently, it was very hard to find one solution that takes advantage of just about all of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – WP A/B Testing List Builder
Plugin Description
Thrive Leads WordPress mailing builder could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, directly from your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build an opt-in list, and almost all of these methods and strategies involve the use of lead capture forms.
What makes Thrive Leads different than other email marketing solutions is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies built into their plugin.
Thrive Leads WP mail list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.
Go here to learn more about the plugin:
Plugin Benefits
Here are just some of the many benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your web site:
It’s WordPress
The Thrive Leads list builder for WordPress eliminates the need to install multiple plugins . This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Easy Installation
Thrive Leads installs like every other plugin. Just upload a zip file that contains the plugin files to your Plugin folder via your WP administrator area and activate.
Simple To Use
With Thrive Leads, you can very easily set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-60 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to answer any questions you have.
Every Type Of Opt-In Form You Will Ever Need
With the Thrive Leads plugin, you can begin to capture subscriber details using pre-designed templates, and every kind of opt-in form your business will ever need.
For example, you can use it to add “pop-up” opt-in forms …
Add slide-in forms …
You can use the Thrive Leads plugin to insert great-looking opt-in forms anywhere within your content, or the top of your blog posts using a simple short code …
Insert a subscription form into any widget area of your website …
You can add two-step opt-in links that open a lightbox form when a content link is clicked on …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads offers many features to WP users. Here are just some of these features:
Quick And Easy To Install And Implement
Ready to use in minutes. As already mentioned, the plugin developer provides extensive tutorials, training content, webinars, case studies, plus a support team.
This software not only integrates every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies from your own WordPress dashboard.
Integrated List Building Strategies To Optimise Your Conversions
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use plugin:
Design & Deploy
Thrive Leads comes with an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Powerful Split Testing Engine
Split testing is the quickest way to improve your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
Test Multiple Form Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and keep showing only the ones that are converting well after sufficient data has been collected.
You just start testing and the plugin will handle everything else, automatically increasing conversion rates over time.
Test Multiple Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 60 seconds
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further boost conversion rates.
Split-Test Multiple Form Types
The plugin also lets you split-test different form types. For example, you can test a widget form on your sidebar vs a ribbon form and see which form type creates better results for your business.
Split-Test Offers
Thrive Leads even lets you split-test completely different offers.
For example, you can connect different forms to different email campaigns to help you determine which offer delivers the best conversion rates for your business.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your forms, but you can easily duplicate an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of this software include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin has also been tested for compatibility will all popular web browsers.
Smart Analytics
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best converting sources.
Seamless Integration With Major Autoresponders And Email Marketing Solutions
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services with different forms, so you’re never dependent on any one service.
As you can see, Thrive Leads gives users many opt-in testing capabilities that extend far beyond any other list-building tools.
Testimonials
Below are a couple of the testimonials and comments users have provided for Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to help answer any questions you have.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year upgrades with their purchase, backed by a risk-free, 30 day, full money-back guarantee.
Product Licensing Cost
The plugin is available in the following editions:
- Single Site License – This option allows you to install & activate the plugin on one single website. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This license lets you install & activate the plugin on unlimited sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This edition lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All features are included, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost to purchase this product can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the product is selling for the prices shown above. This may not be the actual pricing charged by the plugin developer when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest price:
Additional Plugin Information
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms all across your website.
For a demo video of the plugin, including installation instructions and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted mailing list, the only way to improve your results is to run tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and the tools to improve your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable the user to create and insert pop-up forms into their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – WordPress List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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