Savvy marketers understand that building a mailing list is one of the most profitable activities you can engage in to grow your business online.
This is because a mailing list of targeted customers gives you immediate traffic and access to repeat sales.
Research shows that, on average, 50%-80% of visitors to your website who leave will never return. That’s a lot of money to leave on the table. Testing also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s so important, therefore, to look for a way that will help you get repeat interactions with your visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their details while they’re still on your site, so you can continue communicating with them after they have exited your site.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become the most powerful and constant source of profit of your online business.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to accessing repeat visitors and building a relationship.
There are many ways and effective strategies to build a list, but until very recently, it was very difficult to find an affordable and easy-to-use solution that gives users access to many of the most effective methods available to capture email addresses on a website.
Thrive Leads – Mail List-Building Plugin For WP Users
Plugin Description
The Thrive Leads WordPress mailing list builder lets you build a list of subscribers quickly using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, all from within your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve the use of opt-in forms.
One of the key differences between Thrive Leads and other list-building solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.
Thrive Leads WordPress mailing list-building plugin is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help WP users not just build a mailing list, but build a mailing list faster.
More info:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your web site:
It’s A Plugin For WordPress Users
Thrive Leads WordPress mailing builder eliminates the need to have multiple plugins installed. This not only reduces the possibility of problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs like every other WP plugin. Just upload the plugin file to your Plugin folder via your admin section and activate.
Really Simple To Use
With Thrive Leads, you can very easily set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-60 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive training content, webinars as well as a dedicated support team that is available to help you out.
Every Type Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every kind of opt-in form your business will ever need.
For example, you can use the Thrive Leads plugin to add unblockable “pop-up” subscriber forms …
Display slide-in forms …
You can use the Thrive Leads plugin to place in-line opt-in forms anywhere within your content, or the top of your blog posts …
Insert a form into the sidebar widget area …
You can add 2-step opt-in links that open a lightbox form when a link is clicked on …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads provides a number of great features to website owners. Here are just some:
Fast And Simple To Install
Be up and running in minutes. As already mentioned, the developer provides extensive training and tutorials, webinars, case studies, and a support team.
This tool not only integrates every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run your list-building campaigns via your own administrator login.
All-In-1 List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design And Deploy
Thrive Leads provides dozens of professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting opt-in forms without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Powerful A/B Testing
A/B testing is the quickest way to optimize your conversion rates and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including the following:
Test Form Designs And Content
The plugin lets you test different form designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the non-converting variations, and display only the highest converting campaigns after sufficient data has been gathered.
You just begin testing and the plugin will handle everything else, automatically picking the best performers and hiding the losers over time.
Test Different Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 1 minutes
- Scroll-depth triggers where a message appears only after your site visitors scroll down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if the form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further increase conversion rates.
Split-Test Form Types
The Thrive Leads plugin also lets you split-test different form types. For example, you can test a sidebar widget form vs a ribbon form and see which kind of form performs better for your business.
A/B Test Offers
Thrive Leads even lets you A/B test completely different offers.
For example, you can assign different forms to different email sequences to help you determine which offer yields the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can easily clone an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a ribbon form on your 404 error page), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads is also compatible will all popular web browsers.
Smart Analytics
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best sources.
Seamless Integration With All Major Autoresponders And Email Marketing Services
If your email marketing system allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Plus, you can use different lists and different services for different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go far beyond any other list-building tools.
Testimonials
Below are just a few of the testimonials plugin users have published about the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned previously, ThriveThemes provides extensive training content, webinars as well as a dedicated support team that is available to provide you with assistance.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year updates with their purchase, backed by a no-risk, 30 day, complete refund guarantee.
Plugin Cost
The plugin is available in the following editions:
- Single Site – This option allows you to install & activate the plugin on a single domain. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – This option allows you to install & activate the plugin on unlimited sites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – This edition lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The cost of purchasing the Thrive Leads product depends on whether there are any promotions or limited-time special offers. Presently, the plugin retails for the pricing shown above. This may or may not be the actual pricing set by the software developer when you visit the plugin site and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current pricing details:
Additional Information
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms throughout your website.
For a demo video of the plugin in action, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted list, the only way to improve your results is by running split-tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms are displayed to visitors, and the tools to improve your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing the user to create and insert pop-up forms into their site. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, visit the plugin website here: Thrive Leads – WordPress List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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