Experienced marketers understand that building a mailing list is one of the best things you can do for a business online.
This is because a mailing list of responsive customers gives you on-demand traffic and access to repeat buyers.
Research shows that, on average, 50%-80% of all web visitors who leave will never return. That’s a lot of money to leave on the table. Testing also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s so important, therefore, to explore a way that will help you get repeat interactions with visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your site, so you can continue to communicate after they exit your site.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become the most valuable asset of your entire online business.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to having access to repeat visitors and relationship-building.
There are many ways and effective strategies to build a list, but until very recently, it was very hard to find one cost-effective and simple solution that takes advantage of just about all of the most effective methods available for capturing visitors’ email addresses on a website.
Thrive Leads – WP Split-Testing Mailing Builder
Plugin Description
The Thrive Leads WP list builder could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, without leaving your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build an email list, and almost all of these methods and strategies involve using opt-in forms.
One of the key differences between Thrive Leads and all other email marketing solutions is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies built into their plugin.
The Thrive Leads WordPress list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but build their mailing list faster.
Go here to learn more:
Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your site:
It’s WordPress
The Thrive Leads mailing builder for WordPress eliminates the need to have multiple plugins installed on your WP site. This not only reduces potential plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs like any WP plugin. Simply upload it to your Plugin folder via your dashboard and activate.
Simple To Use
The Thrive Leads plugin has made it very easy to set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.
To get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 20-60 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to provide you with any assistance you need.
Every Kind Of Opt-In Form Your Business Will Ever Need
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every type of form you will ever need.
For example, you can use Thrive Leads to display stylish “pop-up” lightboxes …
Add slide-in forms …
You can use it to place great-looking forms anywhere within your content, or the middle of your blog posts …
Insert an opt-in form into the sidebar widget area …
You can insert two-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads provides many features to WordPress users. Here are just some:
Quick And Simple To Install And Implement
Be up and running in minutes. As already mentioned, the plugin developer provides extensive tutorials, training content, webinars, case studies, and a dedicated support team.
This software not only combines every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies directly from your WP dashboard.
Built-In List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to optimize your conversions into one easy-to-use plugin:
Design And Deploy
The plugin provides an extensive library of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, with no coding skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
Powerful Split Testing Engine
A/B testing is the fastest way to boost your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
A/B Test Form Designs And Content
Thrive Leads lets you test different opt-in form designs and content, and provides a “set and forget” feature that automatically eliminates the non-converting variations, and display only the campaigns that convert well after sufficient data has been gathered.
You simply start your test and the plugin will handle the rest, automatically increasing your conversion rates over time.
A/B Test Different Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 35 seconds
- Scroll-depth triggers where a message will appear once your site visitors scroll down at least 50% of the page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
Test Multiple Form Types
The plugin also lets you A/B test different form types. For example, you can test a lightbox pop-up vs a slide-in form and see which kind of form performs better for your business.
A/B Test Offers
The plugin even lets you see how different offers compare against one another.
For example, you can assign different forms to different email campaigns to help you determine which offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your forms, but you can also easily clone any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at exactly the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads is also compatible will all popular browsers.
In-Depth Reporting
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders & Leading Email Marketing Services
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services with different forms, so you’re never tied to just one service.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go well beyond any other list-building software.
User Testimonials
Below are a couple of the testimonials plugin customers have provided for the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Product Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to provide users with any assistance they need.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year updates with their purchase, backed by a risk-free, 30 day, 100% refund guarantee.
Software Price
The Thrive Leads plugin is available in the following editions:
- Single Site License – The Single Site option allows you to install & activate the plugin on 1 single site. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – This edition lets you install & activate the plugin on all domains that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency license lets you install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Price details for Thrive Leads depends on whether there are any promotions or limited-time specials being offered. The above reflects the pricing at the time this article was written. This may or may not be the actual price charged by the plugin developer when you visit the website and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for the latest pricing:
Additional Information
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your site.
For a demo video showing plugin usage, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted subscriber list, the only way to increase the speed your list grows is by continually running tests and then analyze your performance to find out what really works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms are displayed to visitors, and the tools to improve your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable the user to create and add pop-up forms to their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – Mailing List-Building Plugin For Boosting WP Subscriber List Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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