Savvy marketers know that building a mailing list is one of the best ways to grow a business online.
This is because a mailing list of responsive customers gives you on-demand traffic and access to repeat sales.
Research shows that, on average, 50%-80% of all web visitors generally leave and never return. That’s a lot of money to leave on the table. Testing also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s so important, therefore, to explore a strategy that will help you interact repeatedly with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get your visitors’ contact details while they’re visiting your site, so you can build a relationship with them after they have left your website.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become your most reliable and constant online source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
Now … there are many ways and different strategies to build a list of email subscribers, but until very recently, it was very difficult to find a cost-effective and easy-to-use solution that takes advantage of many kinds of proven list-building methods available for capturing email addresses on a website.
Thrive Leads – Mailing List-Building Plugin For Conversion-Focused WP Sites
Plugin Description
The Thrive Leads WP mail list-building plugin could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using many different types of opt-in forms, test different offers, improve your conversions, and get traffic on demand, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build a list, and almost all of these methods and strategies involve using lead capture forms.
One of the key differences between Thrive Leads and other email marketing software is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads list builder for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but build a mailing list faster.
Go here to learn more about the plugin:
Plugin Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on call on your website:
It’s WordPress
The Thrive Leads list-building plugin for WordPress eliminates the need to have multiple plugins installed. This not only reduces the possibility of plugin conflicts, but also keeps your site’s loading speed down.
Quick And Easy Installation
Thrive Leads installs just like every WordPress plugin. Simply upload it to your Plugin folder via your admin area and activate.
Really Simple To Use
With Thrive Leads, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-60 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive training content, case studies and a support team that is available to help you out.
Every Kind Of Opt-In Form You Need
With the Thrive Leads plugin, you can begin to capture subscriber details using pre-designed templates, and every kind of opt-in form your business will ever need.
For example, you can use Thrive Leads to add stylish “pop-up” subscriber forms …
Add slide-in forms …
You can use the Thrive Leads plugin to insert in-line opt-in forms anywhere within your content, or the middle of your blog posts using a simple short code …
Insert a subscription form into your sidebar navigation menu …
You can add 2-step opt-in links that open a lightbox form when visitors click on a link …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads provides many unique features to WP users. Here are just a few of these:
Quick And Easy To Install And Set Up
Ready to go to work in very little time. As already mentioned, ThriveThemes provides extensive tutorials, training content, webinars, case studies, plus a dedicated support team.
This list-building tool not only integrates every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from within your WordPress dashboard.
All-In-1 List Building Strategies For Optimal Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
The Thrive Leads plugin provides an extensive library of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Split Testing
Split testing is the fastest way to improve your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including:
A/B Test Form Designs And Content
The plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and display only those that convert well after sufficient data has been collected.
You simply start testing and the plugin will handle the rest, automatically increasing conversion rates over time.
A/B Test Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 30 seconds
- Scroll-depth triggers where a message appears only when site visitors scroll down at least 40% of the web page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test all of these triggers against one another to further boost your conversion rate.
A/B Test Form Types
Thrive Leads also lets you run tests against different form types. For example, you can test a lightbox pop-up vs a slide-in form to see which form type creates better results for your business.
Test Entirely Different Offers
The plugin even lets you run A/B tests on completely different offers.
For example, you can connect different forms to different email marketing lists to help you decide which offer delivers the best conversion rates.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can easily duplicate an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a ribbon form on all Posts), including which templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to display to particular segments of your audience at precisely the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin is also compatible will all major web browsers.
Get Higher Value Traffic
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best sources.
Integrates Seamlessly With Major Autoresponders And Leading Email Marketing Solutions
If your email marketing system allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that extend well beyond any other list-building software.
User Feedback
Here are some of the testimonials that plugin customers have submitted regarding the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Thrive Leads Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to provide you with assistance.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year upgrades with their purchase, backed by a no-risk, 30 day, complete money-back guarantee.
Plugin Pricing
Thrive Leads is available in the following editions:
- Single Site – This option allows you to install & activate the plugin on 1 single website. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – This edition lets you install & activate the plugin on all sites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – This edition lets you install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Current pricing for Thrive Leads depends on whether there are any promotions or limited-time specials being offered. When we last checked, the software is being retailed for the prices shown above. This may or may not be the actual price set by the software seller when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Information
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your entire website.
For a demo video showing how the software works, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted mailing list, the only way to improve your results is by continually running split-tests and then analyze your performance to find out what really works best on your site. Thrive Leads makes a powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or ongoing subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you increase your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing users to create and add pop-up forms to their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website here: Thrive Leads – WP Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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