Successful marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you immediate traffic and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of your web visitors generally will leave and never return. That’s a lot of money and opportunities that you’re almost certainly missing out on. Testing also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s vitally important, therefore, to explore a strategy that will help you interact repeatedly with your visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to capture your visitors’ contact details while they’re visiting your site, so you can build a relationship after they have left your site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of responsive subscribers has the potential to become the most profitable leverage point of your online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to having access to repeat visitors and relationship-building.
Now … there are many different ways and strategies to build an email list, but until now, it was very difficult to find an affordable solution that gives users access to many of the most effective methods available to capture email addresses on a website.
Thrive Leads – WordPress Mail List-Building Plugin
Plugin Description
The Thrive Leads WordPress list builder lets you build a list of subscribers fast using a number of different opt-in forms, split-test different offers, boost your conversions, and get traffic on demand, working directly from your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build a subscriber list, and almost all of these methods and strategies require using lead capture forms.
What makes Thrive Leads different than all other list-building software is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
Thrive Leads mailing list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build it faster.
More info:
Plugin Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your website:
It’s A Plugin For WordPress Users
The Thrive Leads mail list-building plugin for WordPress eliminates the need to have multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Installation Is Easy, Simple & Quick
Thrive Leads installs just like any other plugin. Just upload a zip folder that contains the plugin to your Plugin folder via your dashboard and activate.
Really Simple To Use
Once you have installed and activated the plugin, you can very easily set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-60 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive tutorials, webinars and a responsive support team that is available to provide you with any assistance you need.
Every Kind Of Opt-In Form Your Business Will Ever Need
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every kind of form you need.
For example, you can use the plugin to build unblockable “pop-up” forms …
Display slide-in forms …
You can use it to place great-looking in-line opt-in forms anywhere inside your content, or the bottom of your blog posts using a simple short code …
Insert a form into your sidebar area …
You can insert 2-step opt-in links that open a lightbox when visitors click on a link …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads combines every type of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides many great features to website owners. Here are just some of these features:
Quick And Simple To Install
Be up and running in minutes. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, and a dedicated support team.
This software not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies via your admin section.
Built-In List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use tool:
Design And Deploy
The plugin provides an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting forms without technical skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
Split Testing
Split testing is the quickest way to double or even triple your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including:
Test Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the non-converting variations, and display only the forms that convert well after enough data has been gathered.
You simply start testing and the plugin handles everything else, automatically picking the winners and hiding the losers over time.
A/B Test Multiple Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 35 seconds
- Scroll-depth triggers where a message will appear once your visitor scrolls down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further increase conversion rates.
Test Opt-In Form Types
The Thrive Leads plugin also lets you split-test different opt-in form types. For example, you can test a sidebar widget form vs an in-line form to see which kind of form creates better results for your business.
Test Different Offers
Thrive Leads even lets you test entirely different offers.
For example, you can connect different forms to different list-building campaigns to help you decide which yields the best conversion rates for your business.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a lightbox pop-up on all Posts), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to the right segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all major web browsers.
Get Higher Value Traffic
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders And Popular Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that go well beyond what other list-building tools provide.
User Feedback
Below are some of the testimonials and feedback that users have written about the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
***
”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Product Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to help answer any questions they have.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a risk-free, 30 day, 100% refund guarantee.
Plugin Cost
The plugin is available in the following editions:
- Single Site Edition – The Single Site license allows you to install & activate the plugin on 1 single site. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – The Unlimited Sites license allows you to install & activate the plugin on unlimited sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This edition lets you install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Current pricing for the product depends on whether there are any promotions or limited-time special offers. The pricing shown above was current when this article was published. This may not be the actual price set by the software seller when you visit the plugin site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Information
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your entire site.
For a demo video showing plugin usage, including installation instructions and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is by continually running tests and find out what works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and intelligent reporting that helps you improve your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable users to create and add popups to their website. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – WordPress List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***