Savvy marketers know the power of mailing lists.
This is because a a list of email subscribers gives you traffic on tap and access to repeat customers.
Marketing studies show that, on average, 50%-80% of web visitors generally leave and never return. That’s a lot of money to leave behind. In addition to this, research shows that it takes an average of 7 interactions with your business before a purchase decision is made. It’s so important, therefore, to explore a way that will help you get repeat interactions with your site visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their details while they’re still on your site, so you can keep in touch after they have exited your site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of contacts has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many ways and different strategies to build a list of email subscribers, but until recently, it was very difficult to find one cost-effective and easy-to-use solution that incorporates almost, if not all of the most effective methods available for capturing visitors’ email addresses on a website.
Thrive Leads – Mailing List-Building Plugin For Hyper-Targeted WordPress Conversions
Plugin Description
The Thrive Leads mailing list-building plugin for WP could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a number of different opt-in forms, test different offers, improve your conversions, and get traffic on demand, all from within your WordPress dashboard …
As mentioned earlier, there are many different ways and effective strategies to build an opt-in list, and almost all of these methods and strategies involve the use of lead capture forms.
What makes Thrive Leads different than other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies built into their plugin.
Thrive Leads mailing builder for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
Go here to learn more about the plugin:
Benefits
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your web site:
It’s A Plugin For WordPress Users
Thrive Leads WP list-building plugin eliminates the need to install multiple plugins on your WP website. This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In No Time
Thrive Leads is really easy to install. Just upload a zip folder that contains the plugin to your Plugin folder via your WP dashboard and activate.
Very Simple To Use
The Thrive Leads plugin makes it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required.
In order to get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 25-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to help you and answer any questions you have.
Every Kind Of Form You Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every kind of opt-in form your business will ever need.
For example, you can use it to build attention-grabbing “pop-up” subscriber forms …
Add slide-in forms …
You can use the plugin to insert great-looking in-line opt-in forms anywhere within your content, or the bottom of your blog posts …
Insert an opt-in form into any widget area of your website …
You can insert 2-step opt-in links that open a lightbox form when visitors click on a link inside your content …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides many great features to WordPress users. Here are just a few:
Quick And Easy To Install
Be up and running in minutes. As already mentioned, the plugin developer provides extensive training and tutorials, case studies, webinars, plus a responsive support team.
This list-building software not only integrates every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns without ever leaving your WP admin area.
All-In-1 List Building Strategies To Optimise Your Conversions
Thrive Leads integrates all of the list-building strategies you need to maximise your conversions into one easy-to-use software:
Design & Deploy
The Thrive Leads plugin provides an extensive library of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, without coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Split Testing Engine
A/B testing is the quickest way to improve your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including the following:
A/B Test Form Designs And Content
The plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the non-converting variations, and display only the forms that convert well after sufficient data has been collected.
You simply begin your test and the plugin handles everything else, automatically helping you increase your conversion rates over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 3 minutes
- Scroll-depth triggers where a message appears only after your visitors scroll down at least 50% of the page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if forms should appear instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further boost conversion rates.
Split-Test Form Types
The Thrive Leads plugin also lets you A/B test different form types. For example, you can test a lightbox pop-up vs an in-line form to see which kind of form creates better results for your business.
Split-Test Offers
The Thrive Leads plugin even lets you test entirely different offers.
For example, you can connect different forms to different email marketing lists to help you determine which yields the best conversion rates for your business.

(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your forms, but you can also easily duplicate any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a slide-in form on the Front Page only), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to display to particular segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all popular browsers.
Reports For Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from the best converting sources.
Integrates Seamlessly With All Major Autoresponders & Popular Email Marketing Services
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives users opt-in testing capabilities that extend well beyond what other list-building software provide.
Testimonials From Customers
Here are some of the testimonials that customers have published about Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Plugin Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies as well as a support team that is available to provide you with any assistance you need.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a risk-free, 30 day, 100% refund guarantee.
Product Cost
The Thrive Leads plugin is available in the following editions:
- Single Site License – This edition lets you install & activate the plugin on one single domain. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – This license allows you to install & activate the plugin on all sites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This edition lets you install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: The cost of purchasing Thrive Leads depends on whether there are any promotions or limited-time special offers. When we last checked, the product sells for the pricing shown above. This may not be the actual price charged by the plugin author when you visit the site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Information
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your website.
For a demo video of the plugin in action, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted email list, the only way to increase the speed your list grows is by continually running tests and find out what works best for your business. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your forms show to visitors, and intelligent reporting that helps you improve your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable the user to create and add pop-up forms to their website. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website: Thrive Leads – WP List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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