Successful marketers know that building a mailing list is one of the most profitable activities you can engage in to build a business online.
This is because a list gives you traffic on call and access to repeat sales.
It’s a well-known fact that, on average, 50%-80% of web visitors generally will leave and never return. That’s a lot of money you’re probably leaving on the table. Research also shows that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to get repeat interactions with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your site, so you can continue to communicate with them after they have exited your web site.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many ways and different strategies to build a subscriber list, but until very recently, it was very hard to find one solution that integrates most of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – List Builder For WP Users
Plugin Description
The Thrive Leads mail list-building plugin for WP could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a number of different opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build a subscriber list, and almost all of these methods and strategies require using opt-in forms.
One of the key differences between Thrive Leads and all other email-capturing solutions is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WP mailing list-building plugin is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but to build it faster.
To learn more about the plugin go here:
Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your site:
It’s A Plugin For WordPress Users
The Thrive Leads mailing list-building plugin for WP eliminates the need to install multiple plugins . This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Ready To Go To Work In Minutes
Thrive Leads installs just like any plugin. Simply upload a zip folder that contains the plugin files to your Plugin folder via your dashboard and activate.
Simple To Use
With Thrive Leads, you can easily set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.
To get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-40 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies and a responsive support team that is available to help you out.
Every Kind Of Opt-In Form Your Business Will Ever Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every kind of form you will ever need.
For example, you can use the plugin to build attention-grabbing “pop-up” forms …
Insert opt-in forms that slide in from the corner of your screen …
You can use it to insert in-line opt-in forms anywhere inside your content, or the bottom of your posts and pages …
Insert an opt-in form into any widget area of your site …
You can add two-step opt-in links that open a lightbox when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads offers many unique features to website owners. Here are just a few:
Quick And Simple To Install
Be up and running in minutes. As already mentioned, the plugin developer provides extensive training content and tutorials, webinars, case studies, plus a responsive support team.
This software not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies without ever leaving your own dashboard.
All-In-One List Building Strategies For Boosting Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design And Deploy
Thrive Leads provides an extensive library of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Split Testing
A/B testing is the fastest way to double or even triple your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including:
Test Multiple Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and display only the campaigns that convert well after sufficient data has been gathered.
You just start your test and the plugin takes care of everything else, automatically increasing conversion rates over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 3 minutes
- Scroll-depth triggers where a message appears once site visitors scroll down at least 15% of the web page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if forms should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further optimize conversion rates.
Test Form Types
Thrive Leads also lets you A/B test different opt-in form types. For example, you can test a sidebar widget form vs a ribbon form and see which type of form performs better for your business.
Split-Test Different Offers
The plugin even lets you test different offers against one another.
For example, you can assign different forms to different email marketing campaigns to help you determine which offer delivers the best conversion rates.

(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-ins, but you can easily clone any existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a slide-in form on the Front Page only), including which categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at exactly the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular browsers.
Smart Analytics
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With All Major Autoresponders And Leading Email Marketing Services
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services for different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you many opt-in testing capabilities that extend well beyond what most other list-building tools provide.
User Feedback
Below are a few of the testimonials and feedback plugin users have written about the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Plugin Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to help you and answer any questions you have.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software updates with their purchase, backed by a no-risk, thirty day, full money-back guarantee.
Software Cost
The Thrive Leads plugin is available in the following editions:
- Single Site – This option lets you install & activate the plugin on 1 single site. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites Edition – This option allows you to install & activate the plugin on all sites that you own and operate. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency license lets you install & activate the plugin on all websites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Price details for this product depends on whether there are any promotions or limited-time specials being offered. The above reflects the current price when this content was published. This may or may not be the actual price set by the software author when you visit the site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Plugin Tips
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms throughout your website.
For a demo video showing how the plugin works, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted subscriber list, the only way to increase the speed your list grows is to continually run tests and then analyze your performance to find out what works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms are shown to visitors, and the tools to increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing users to create and insert pop-up forms into their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website: Thrive Leads – Mail List-Building Plugin For WP
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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