Savvy marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you immediate traffic and access to repeat customers.
Marketing studies show that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money you’re most certainly leaving on the table. Marketing research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to explore options that will help you get repeat interactions with your site visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their email address while they’re visiting your site, so you can build a relationship after they have exited your site.
Building a list is absolutely essential when it comes to building a successful online business. A great mailing list has the potential to become the most reliable source of profit of your entire online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many different ways and strategies to build an opt-in list, but until now, it was very difficult to find one easy-to-use solution that gives users access to almost all of the most effective methods available to capture email addresses on your website.
Thrive Leads – WordPress Mailing List-Building Plugin
Plugin Description
Thrive Leads WordPress mailing list-building plugin could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using many different types of opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, all from within your WordPress dashboard …
As mentioned earlier, there are many different ways and effective strategies to build a subscriber list, and almost all of these methods and strategies use opt-in forms.
One of the key differences between Thrive Leads and other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads WP mail list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but build it faster.
Learn more about the plugin here:
Plugin Benefits
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your website:
It’s A Plugin For WordPress Users
Thrive Leads WP mailing list-building plugin eliminates the need to have multiple plugins installed on your WordPress website. This not only reduces possible plugin conflicts, but also keeps your website’s loading speed down.
Ready To Use In Very Little Time
Thrive Leads installs like every other plugin. Just upload it to your Plugins folder via your WordPress dashboard and activate.
Really Simple To Use
The Thrive Leads plugin has made it very simple to set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive training content, webinars and a responsive support team that is available to help answer any questions you have.
Every Type Of Opt-In Form You Need
With Thrive Leads, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use it to build eye-catching “pop-up” subscriber forms …
Insert slide-in forms …
You can use it to add your forms anywhere inside your content, or the middle of your blog posts using a simple short code …
Insert a subscription form into any widget area of your website …
You can add two-step opt-in links that open a lightbox form when a link is clicked on …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many great features to website owners. Here are just some:
Quick And Easy To Install And Use
Ready to go to work in no time. As already mentioned, the plugin developer provides extensive training and tutorials, webinars, case studies, and a dedicated support team.
This tool not only combines every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies directly from within your own dashboard.
Built-In List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design And Deploy
Thrive Leads comes with an extensive library of professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting forms without coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
A/B Testing
A/B testing is the fastest way to improve your conversion rates and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including the following:
Split-Test Multiple Designs And Content
Thrive Leads lets you test different opt-in form designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and display only the highest converting campaigns after sufficient data has been collected.
You just begin your test and the plugin handles the rest, automatically increasing your conversion rates over time.
A/B Test Different Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 2 minutes
- Scroll-depth triggers where a message appears only after visitors scroll down at least 15% of the page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if forms should display instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further boost your conversion rate.
Test Different Form Types
The plugin also lets you run tests against different form types. For example, you can test a sidebar widget form vs a slide-in form and see which type of form performs better for your business.
A/B Test Completely Different Offers
The Thrive Leads plugin even lets you test entirely different offers.
For example, you can connect different forms to different follow-up sequences to help you decide which offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily clone an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a ribbon form on the Front Page only), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to display to particular segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads is also compatible will all major browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from your best sources.
Integrates Seamlessly With All Major Autoresponders And Leading Email Marketing Services
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services with different forms, so you’re never tied to just one solution.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go far beyond any other list-building tools.
Feedback From Users
Below are some of the testimonials and comments users have submitted regarding the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
***
“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a support team that is available to help users out.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, thirty day, complete money-back guarantee.
Software Cost
The plugin is available in the following editions:
- Single Site – This edition allows you to install & activate the plugin on a single domain. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites Edition – This option lets you install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – This edition allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: The cost to purchase the product depends on whether there are any promotions or limited-time specials being offered. The price shown above was current when this article was published. This may not be the actual pricing set by the software developer when you visit the product website and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the latest pricing information here:
Additional Information
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your entire website.
For ”how-to” videos showing how the plugin works, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a mailing list, the only way to increase the speed your list grows is by running tests and find out what works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and the tools to improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing the user to create and add pop-up forms to their web pages. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – Mail List-Building Plugin For WordPress Users
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***