Savvy marketers know the power of mailing lists.
This is because a a list of email subscribers gives you traffic on call and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of visitors to your website will leave and never return. That’s a lot of money to leave on the table. Marketing research also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s vitally important, therefore, to try and interact repeatedly with visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ details while they’re still on your website, so you can keep in touch after they have left your website.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
Now … there are many ways and different strategies to build an opt-in list, but until very recently, it was very difficult to find one affordable solution that takes advantage of just about all of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – List-Building Plugin For Boosting WP Mailing List Conversions
Plugin Description
Thrive Leads WordPress mailing builder lets you build a list of subscribers fast using a number of different opt-in forms, test different offers, boost your conversions, and get traffic on demand, working directly from your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build a list of email subscribers, and almost all of these methods and strategies require using subscription forms.
What makes Thrive Leads different from other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies built all into one plugin.
Thrive Leads list builder for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but to build it faster.
For more details, visit the plugin site here:
Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your website:
It’s WordPress
Thrive Leads WordPress mailing list builder eliminates the need to install multiple plugins on your website. This not only reduces any potential problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads installs like any plugin. Simply upload a zip file that contains the plugin to your Plugin folder via your WordPress admin user area and activate.
Simple To Use
Once you have installed and activated the plugin, you can easily set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-60 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to provide you with any assistance you need.
Every Kind Of Opt-In Form Your Business Needs
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every type of form you will ever need.
For example, you can use Thrive Leads to display unblockable “pop-up” opt-in forms …
Insert slide-in forms …
You can use Thrive Leads to insert opt-in forms anywhere inside your content, or the bottom of your posts using a simple shortcode …
Insert a form into any widget area of your website …
You can insert 2-step opt-in links that open a lightbox when a link is clicked on …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads offers many features to website owners. Here are just some:
Fast And Simple To Install
Be up and running in no time. As already mentioned, ThriveThemes provides extensive tutorials, training content, case studies, webinars, plus a support team.
This software not only combines every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from your WordPress dashboard.
Integrated List Building Strategies For Maximum Conversions
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use tool:
Design And Deploy
The Thrive Leads plugin comes with an extensive library of professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a visual editor lets you create, modify and customize your forms …
Powerful Split Testing
A/B testing is the fastest way to double or even triple your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including the following:
Split-Test Multiple Form Designs And Content
The plugin lets you test different designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the losing variations, and display only the highest converting campaigns after enough data has been collected.
You just start testing and the plugin handles the rest, automatically increasing your conversion rates over time.
Test Multiple Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 1 minutes
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 50% of the page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if a form should display instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further optimize your conversion rate.
A/B Test Opt-In Form Types
The Thrive Leads plugin also lets you test different opt-in form types. For example, you can test a widget form on your sidebar vs a ribbon form and see which type of form creates better results for your business.
A/B Test Entirely Different Offers
Thrive Leads even lets you see how different offers perform against one another.
For example, you can assign different forms to different list-building campaigns to help you determine which offer results in the best conversion rates.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily clone an existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a ribbon form on all Posts), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads is also compatible will all popular browsers.
Gain Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best sources.
Integrates Seamlessly With All Major Autoresponders And Popular Email Marketing Systems
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Plus, you can use different lists and different services for different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives users many opt-in testing capabilities that extend far beyond any other list-building tools.
Testimonials
Here are a couple of the testimonials and comments plugin users have published about the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to provide users with any assistance they need.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a no-risk, 30 day, 100% money-back guarantee.
Product Cost
The plugin is available in the following editions:
- Single Site – The Single Site option lets you install & activate the plugin on 1 single website. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – The Unlimited Sites edition allows you to install & activate the plugin on all sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – The Agency license allows you to install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Price details for the product depends on whether there are any promotions or limited-time special offers. The above reflects the current pricing at the time this review was published. This may not be the actual pricing set by the software seller when you visit the website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the latest pricing here:
Additional Plugin Information
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms throughout your entire website.
For ”how to” videos showing plugin usage, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted mailing list, the only way to increase the speed your list grows is to run tests and find out what works best on your site. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and intelligent reporting that helps you improve your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and add popups to their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – WordPress Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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