Experienced marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you on-demand traffic and access to repeat customers.
Marketing studies show that, on average, 50%-80% of your web visitors generally leave and never return. That’s a lot of money to leave behind. Research also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s vitally important, therefore, to explore a way that will help you get repeat interactions with visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get your visitors’ email address while they’re visiting your website or blog, so you can keep in touch after they have left your site.
Building a list is absolutely essential for building a successful online business. A great list of responsive subscribers has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to repeat visitors and relationship-building.
Now … there are many different ways and effective strategies to build an email list, but until very recently, it was very difficult to find an affordable solution that incorporates all types of list-building methods available to capture email addresses on a website.
Thrive Leads – List Builder For Conversion-Focused WordPress Sites
Plugin Description
The Thrive Leads mailing builder for WP lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, improve your conversions, and get traffic on call, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build a subscriber list, and almost all of these methods and strategies involve the use of lead capture forms.
One of the key differences between Thrive Leads and other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
The Thrive Leads mailing list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
Go here to learn more:
Benefits Of Using Thrive Leads
Here are just some of the many benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your site:
It’s A Plugin For WordPress Users
The Thrive Leads mailing builder for WordPress eliminates the need to install multiple plugins . This not only reduces potential plugin conflicts, but also keeps your site’s loading speed down.
Ready To Go To Work In No Time
Thrive Leads installs just like any WP plugin. Just upload the plugin file to your Plugins folder via your dashboard and activate.
Simple To Use
The Thrive Leads plugin has made it very simple to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-40 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to help you and answer any questions you have.
Every Type Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every kind of form your business will ever need.
For example, you can use Thrive Leads to display “pop-up” opt-in forms …
Insert slide-in forms …
You can use the Thrive Leads plugin to add opt-in forms anywhere inside your content, or the bottom of your posts …
Insert an opt-in form into your sidebar navigation menu …
You can insert two-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads offers many features to WordPress users. Here are just some:
Quick And Simple To Install
Ready to start using in minutes. As already mentioned, ThriveThemes provides extensive training and tutorials, case studies, webinars, plus a support team.
This list-building tool not only integrates every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies via your own WP dashboard.
All-In-1 List Building Strategies To Boost Conversions
Thrive Leads integrates all of the list-building strategies you need to optimize your conversions into one easy-to-use solution:
Design And Deploy
The Thrive Leads plugin comes with an extensive library of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting forms without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
A/B Testing Engine
Split testing is the quickest way to optimize your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including the following:
Split-Test Multiple Designs And Content
Thrive Leads lets you test different opt-in form designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and display only the campaigns that are converting well after enough data has been collected.
You just start testing and the plugin handles everything else, automatically increasing conversion rates over time.
Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 25 seconds
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly, or when a form animates into view (e.g. slide in). You can test many triggers against one another to further increase your conversion rate.
Split-Test Multiple Opt-In Form Types
Thrive Leads also lets you perform A/B tests against different form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form to see which type of form performs better for your business.
A/B Test Offers
Thrive Leads even lets you test entirely different offers.
For example, you can assign different forms to different email campaigns to help you decide which campaign offers yield the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can easily duplicate an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a slide-in form on your 404 error page), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads is also compatible will all popular browsers.
Smart Analytics
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders And Leading Email Marketing Systems
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services with different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives users opt-in testing capabilities that extend far beyond any other list-building software.
User Testimonials
Here are a few of the testimonials that customers have provided for the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Plugin Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to help users out.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, thirty day, full refund guarantee.
Product Licensing Cost
Thrive Leads is available in the following editions:
- Single Site – This license lets you install & activate the plugin on one single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – The Unlimited Sites license lets you install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This edition allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Pricing for the Thrive Leads product can vary, depending on whether there are any promotions or limited-time special offers. Presently, the product is selling for the pricing shown above. This may not be the actual pricing set by the product author when you visit the website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Plugin Info
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your entire site.
For ”how to” videos of the plugin, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a email list, the only way to improve your results is to run tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms display to visitors, and the tools to increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as enable the user to create and insert popups into their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, check out the plugin here: Thrive Leads – List-Building Plugin For WordPress Users
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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