Experienced marketers know the power of mailing lists.
This is because a a list of email subscribers gives you traffic on demand and access to repeat buyers.
Research shows that, on average, 50%-80% of everyone who visits your site who leave will never return. That’s a lot of money and opportunities that you’re missing out on. Testing also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s essential, therefore, to try and get repeat interactions with your visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get your visitors’ details while they’re visiting your website or blog, so you can keep in touch after they have exited your web site.
Building a list is absolutely essential for building a successful online business. A great list of contacts has the potential to become the most profitable leverage point of your entire online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to having access to repeat visitors and relationship-building.
There are many different ways and strategies to build a list of email subscribers, but until very recently, it was very difficult to find an affordable and simple solution that incorporates almost all types of list-building methods available to capture visitors’ email addresses on a website.
Thrive Leads – WP Mailing Builder
Plugin Description
The Thrive Leads mail list-building plugin for WordPress could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, improve your conversions, and get traffic on call, working directly inside your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a subscriber list, and almost all of these methods and strategies require using opt-in forms.
What makes Thrive Leads different from all other email-capturing solutions is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build a mailing list faster.
Learn more here:
Plugin Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your web site:
It’s A WordPress Plugin
The Thrive Leads WordPress list builder eliminates the need to install multiple plugins . This not only reduces possible plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads is very easy to install. Simply upload it to your Plugin folder via your dashboard and activate.
Really Simple To Use
Once you have installed and activated the plugin, you can very easily set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-45 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to answer any questions you have.
Every Kind Of Opt-In Form You Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of form you need.
For example, you can use the plugin to add stylish “pop-up” subscriber forms …
Add slide-in forms …
You can use it to insert in-line opt-in forms anywhere within your content, or the bottom of your posts and pages using a simple shortcode …
Insert a form into any widget area of your website …
You can add two-step opt-in links that open a lightbox form when a link is clicked on …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads provides many unique features to web site owners. Here are just a few:
Quick And Easy To Install
Be up and running in minutes. As already mentioned, ThriveThemes provides extensive training and tutorials, case studies, webinars, plus a support team.
This software not only integrates every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from your own WordPress admin login.
Integrated List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use solution:
Design & Deploy
The plugin comes with dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
Powerful A/B Testing
Split testing is the fastest way to boost your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including:
A/B Test Multiple Designs And Content
Thrive Leads lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and display only the forms that convert well after enough data has been gathered.
You simply begin your test and the plugin will handle everything else, automatically picking the campaigns that are performing the best and hiding the losers over time.
Split-Test Multiple Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 10 seconds
- Scroll-depth triggers where a message appears only when your visitor scrolls down at least 40% of the page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further boost conversion rates.
Split-Test Form Types
The Thrive Leads plugin also lets you run A/B tests on different form types. For example, you can test a lightbox pop-up vs a slide-in form to see which kind of form creates better results for your business.
A/B Test Completely Different Offers
Thrive Leads even lets you split-test entirely different offers.
For example, you can assign different forms to different autoresponder campaigns to help you decide which offer delivers the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can also easily duplicate any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of this plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a slide-in form on all Posts), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to particular segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads is also compatible will all popular browsers.
In-Depth Reporting
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Integrates Seamlessly With Major Autoresponders And Popular Email Marketing Solutions
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services with different forms, so you’re never tied to just one system.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that extend well beyond what other list-building tools provide.
User Testimonials
Here are a few of the testimonials and comments plugin users have published about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to help you sort out any problems you might experience.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a risk-free, 30 day, full money-back guarantee.
Product Licensing Price
Thrive Leads is available in the following editions:
- Single Site – This option allows you to install & activate the plugin on one single domain. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This option lets you install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – This license allows you to install & activate the plugin on all sites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Current pricing for the Thrive Leads plugin depends on whether there are any promotions or limited-time specials being offered. The pricing above was correct when this review was published. This may not be the actual price set by the software seller when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your site.
For a demo video showing plugin usage, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted email list, the only way to increase the speed your list grows is to continually run tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and intelligent reporting that helps you improve your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing the user to create and insert popups into their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – WordPress Faster Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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