Experienced marketers understand that building a mailing list is one of the most profitable activities you can engage in to build a business online.
This is because a mailing list gives you traffic on tap and access to repeat buyers.
Research shows that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money to leave behind. Marketing research also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s of the utmost importance, therefore, to try and interact repeatedly with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your website, so you can continue to communicate with them after they have left your web site.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most profitable business leverage point.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
Now … there are many ways and effective strategies to build a list of email subscribers, but until recently, it was very difficult to find a solution that takes advantage of almost, if not all types of proven list-building methods available for capturing email addresses on a website.
Thrive Leads – WP Mailing Builder
Plugin Description
Thrive Leads WP list builder could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, directly from your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a list, and almost all of these methods and strategies involve using opt-in forms.
What makes Thrive Leads different than all other list-building software is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies built all into one plugin.
Thrive Leads list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
Learn more about this plugin here:
Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your web site:
It’s A Plugin For WordPress Users
The Thrive Leads WordPress mailing list builder eliminates the need to have multiple plugins installed on your WP site. This not only reduces potential plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads installs like every plugin. Simply upload the plugin file to your Plugin folder via your dashboard and activate.
Very Simple To Use
The Thrive Leads plugin has made it very easy to set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
To get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 25-60 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to help answer any questions you have.
Every Type Of Form Your Business Needs
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every kind of form your business needs.
For example, you can use the Thrive Leads plugin to display unblockable “pop-up” forms …
Insert forms that slide in from the corner of your screen …
You can use Thrive Leads to place your forms anywhere inside your content, or the bottom of your blog posts …
Insert a subscription form into your sidebar section …
You can insert 2-step opt-in links that open a lightbox form when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads offers a number of great features to WordPress users. Here are just some of these:
Quick And Easy To Install And Configure
Ready to go to work in minutes. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, plus a responsive support team.
This list-building tool not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies via your own dashboard.
Integrated List Building Strategies To Maximise Your Conversions
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use solution:
Design & Deploy
Thrive Leads provides an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Powerful Split Testing Engine
Split testing is the fastest way to improve your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
A/B Test Form Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the non-converting variations, and keep displaying only the ones that are converting well after enough data has been collected.
You just begin testing and the plugin handles the rest, automatically picking the campaigns that are performing the best and hiding the losers over time.
Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a link on your screen after 30 seconds
- Scroll-depth triggers where a message appears only when your visitor scrolls down at least 30% of the page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Furthermore, you can also test if a form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
A/B Test Different Opt-In Form Types
Thrive Leads also lets you perform A/B tests against different opt-in form types. For example, you can test a lightbox pop-up vs an in-line form and see which kind of form performs better for your business.
Test Offers
The Thrive Leads plugin even lets you test different offers against one another.
For example, you can assign different forms to different email campaigns to help you decide which offer yields the best conversion rates.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of this software include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a ribbon form on all Posts), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads is also compatible will all major browsers.
Gain Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from the best converting sources.
Seamless Integration With All Major Autoresponders And Email Marketing Systems
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services for different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that extend well beyond what other list-building tools provide.
Testimonials From Plugin Users
Below are some of the testimonials and comments that plugin customers have submitted for Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars and a dedicated support team that is available to help users and answer any questions they have.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a risk-free, thirty day, complete refund guarantee.
Product Cost
Thrive Leads is available in the following editions:
- Single Site Edition – This license lets you install & activate the plugin on 1 single website. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – This option lets you install & activate the plugin on all sites that you own and operate. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – The Agency license lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The cost to purchase the Thrive Leads product depends on whether there are any promotions or limited-time specials being offered. The price shown above was current when this content was published. This may not be the actual pricing charged by the software developer when you visit the site and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your site.
For demo videos of the plugin in action, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is by continually running A/B tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms are displayed to visitors, and intelligent reporting that helps you increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and add pop-up forms to their site. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website here: Thrive Leads – Mailing List Builder For WP
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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