Savvy marketers understand that building a mailing list is one of the most valuable assets you can create for your business online.
This is because a mailing list gives you instant traffic and access to repeat sales.
It’s a well-known fact that, on average, 50%-80% of visitors to a web site who leave will never return. That’s a lot of money to leave on the table. Research also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s essential, therefore, to explore a strategy that will help you get repeat interactions with visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to capture your visitors’ contact details while they’re still on your website, so you can build a relationship after they leave your web site.
Building a list is absolutely essential when it comes to building a successful online business. A great mailing list has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
Now … there are many different ways and effective strategies to build a subscriber list, but until recently, it was very hard to find an easy-to-use solution that takes advantage of almost, if not all kinds of list-building methods available for capturing visitors’ email addresses on your website.
Thrive Leads – WP Mailing List-Building Plugin
Plugin Description
Thrive Leads WordPress list-building plugin could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, all from within your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build an opt-in list, and almost all of these methods and strategies require using subscription forms.
One of the key differences between Thrive Leads and other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WP mail list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help WP users not just build a mailing list, but to build their mailing list faster.
To learn more about this plugin go here:
Benefits
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your site:
It’s A WordPress Plugin
Thrive Leads mail list-building plugin for WordPress eliminates the need to install multiple plugins . This not only reduces the possibility of plugin conflicts, but also keeps your website’s loading speed down.
Installation Is Easy, Fast And Simple
Thrive Leads is really easy to install. Just upload it to your Plugins folder via your admin login and activate.
Very Simple To Use
With Thrive Leads, you can easily set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 20-45 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, case studies and a support team that is available to help you out.
Every Kind Of Form You Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form your business will ever need.
For example, you can use it to add unblockable “pop-up” forms …
Add slide-in forms …
You can use the Thrive Leads plugin to place forms anywhere within your content, or the top of your blog posts using a simple short code …
Insert a form into the sidebar widget area …
You can add 2-step opt-in links that open a lightbox form when a link is clicked on …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads offers a number of features to web site owners. Here are just a few:
Fast And Easy To Install And Implement
Ready to start using in minutes. As already mentioned, the developer provides extensive tutorials, training content, webinars, case studies, and a support team.
This software not only integrates every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns via your own WordPress admin login.
All-In-1 List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use software:
Design And Deploy
The plugin provides an extensive library of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, without coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful Split Testing Engine
A/B testing is the quickest way to boost your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
A/B Test Different Opt-In Form Designs And Content
The plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and continue displaying only the campaigns that convert well after enough data has been collected.
You just start testing and the plugin will handle the rest, automatically increasing conversion rates over time.
Split-Test Different Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 30 seconds
- Scroll-depth triggers where a message appears once the visitor scrolls down at least 50% of the web page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if a form performs better when displayed instantly, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further increase conversion rates.
Split-Test Form Types
Thrive Leads also lets you split-test different opt-in form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form and see which kind of form creates better results for your business.
A/B Test Offers
The plugin even lets you see how different offers perform against one another.
For example, you can connect different forms to different email campaigns to help you determine which offer results in the best conversion rates for your business.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your forms, but you can easily clone any existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin has also been tested for compatibility will all popular browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With All Major Autoresponders And Popular Email Marketing Systems
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services with different forms, so you’re never tied to just one solution.
As you can see, Thrive Leads gives you many opt-in testing capabilities that extend far beyond what most other list-building software provide.
Testimonials From Plugin Users
Below are some of the testimonials that users have published about the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars and a dedicated support team that is available to answer any questions users have.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year updates with their purchase, backed by a risk-free, 30 day, full money-back guarantee.
Product Pricing
Thrive Leads is available in the following editions:
- Single Site – This edition lets you install & activate the plugin on one single website. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This option lets you install & activate the plugin on all domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency option lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for Thrive Leads can vary, depending on whether there are any promotions or limited-time special offers. The above reflects the current pricing at the time this article was published. This may not be the actual pricing charged by the plugin seller when you visit the product website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the current pricing details here:
Additional Info
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms throughout your site.
For ”how to” videos showing plugin usage, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted email list, the only way to increase the speed your list grows is to run A/B tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms are displayed to visitors, and intelligent reporting that helps you improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as enable users to create and add popups to their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website here: Thrive Leads – WP Faster Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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