Savvy marketers understand the power of mailing lists.
This is because a list gives you instant traffic and access to repeat sales.
Marketing studies show that, on average, 50%-80% of everyone who visits a site generally leave and never return. That’s a lot of money to be leaving on the table. Also, marketing research tests show that it takes an average of 7 exposures to your business before a purchase decision is made. It’s essential, therefore, to try and get repeat interactions with your site visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their details while they’re visiting your website or blog, so you can build a relationship after they leave your website.
Building a list is absolutely essential when it comes to building a successful online business. A great list of targeted contacts has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to having access to repeat visitors and relationship-building.
There are many ways and effective strategies to build a list of email subscribers, but until recently, it was very difficult to find an affordable solution that integrates just about all types of list-building methods available to capture email addresses on a website.
Thrive Leads – Mailing List-Building Plugin For Conversion-Focused WP Sites
Plugin Description
The Thrive Leads mail list-building plugin for WP could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a number of different opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, working directly inside your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build an opt-in list, and almost all of these methods and strategies require using opt-in forms.
What makes Thrive Leads different than all other list-building software is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but build a mailing list faster.
Go here to learn more:
Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your website:
It’s WordPress
Thrive Leads WP mailing builder eliminates the need to have multiple plugins installed. This not only reduces the possibility of problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads is quite easy to install. Simply upload it to your Plugin folder via your dashboard and activate.
Simple To Use
Thrive Leads has made it very easy to set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point.
To get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-40 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a support team that is available to help you out.
Every Type Of Form You Need
With the Thrive Leads plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use it to build unblockable “pop-up” opt-in forms …
Display slide-in forms …
You can use the Thrive Leads plugin to insert in-line opt-in forms anywhere inside your content, or the middle of your blog posts …
Insert a form into any widget area of your site …
You can insert two-step opt-in links that open a lightbox form when visitors click on a link …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads offers many features to WordPress users. Here are just a few:
Quick And Easy To Install
Be up and running in very little time. As already mentioned, the plugin developer provides extensive training content and tutorials, case studies, webinars, and a dedicated support team.
This software not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run your list-building campaigns directly from within your WordPress dashboard.
Integrated List Building Strategies To Optimise Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use software:
Design And Deploy
The Thrive Leads plugin provides an extensive library of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor lets you create, modify and customize your forms …
A/B Testing Engine
A/B testing is the quickest way to boost your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:
A/B Test Multiple Opt-In Form Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and display only the highest converting campaigns after enough data has been gathered.
You just begin testing and the plugin takes care of the rest, automatically picking the campaigns that perform best and hiding the losers over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 3 minutes
- Scroll-depth triggers where a message will appear once the visitor scrolls down at least 15% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test multiple triggers against one another to further optimize conversion rates.
Split-Test Form Types
The plugin also lets you test different opt-in form types. For example, you can test a lightbox pop-up vs a slide-in form to see which form type creates better results for your business.
Split-Test Offers
Thrive Leads even lets you test different offers against one another.
For example, you can assign different forms to different email campaigns to help you determine which offer delivers the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your forms, but you can also easily clone an existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin is also compatible will all major web browsers.
Gain Actionable Insights
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from your best sources.
Integrates Seamlessly With All Major Autoresponders And Email Marketing Solutions
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services with different forms, so you’re never tied to just one service.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go well beyond any other list-building tools.
User Feedback
Below are just some testimonials and comments customers have written about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Plugin Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies and a support team that is available to help you sort out any problems you might experience.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a no-risk, 30 day, full money-back guarantee.
Plugin Cost
The plugin is available in the following editions:
- Single Site Edition – This license lets you install & activate the plugin on a single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – This edition lets you install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This edition lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Current pricing for the product depends on whether there are any promotions or limited-time special offers. The above reflects the current price at the time this review was published. This may or may not be the actual price set by the plugin developer when you visit the product website and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Plugin Information
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms all across your website.
For a demo video showing how the software works, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is to run tests and find out what works best on your site. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and the tools to improve your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as enable the user to create and insert popups into their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – WP Split-Testing Mailing Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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