Savvy marketers know the power of mailing lists.
This is because a a list of email subscribers gives you on-demand traffic and access to repeat sales.
It’s a well-known fact that, on average, 50%-80% of everyone who visits your website who leave will never return. That’s a lot of money you’re leaving behind. Also, research shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to get repeat interactions with your site visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their details while they’re still on your site, so you can keep in touch after they have exited your site.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most profitable business leverage point.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many ways and different strategies to build a targeted list of subscribers, but until now, it was very hard to find an easy-to-use solution that incorporates just about all of the most effective methods available for capturing email addresses on your website.
Thrive Leads – Mailing List-Building Plugin For Conversion-Focused WordPress Sites
Plugin Description
The Thrive Leads list-building plugin for WordPress lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on call, without leaving your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build an email list, and almost all of these methods and strategies require using lead capture forms.
What makes Thrive Leads different than all other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build a mailing list faster.
For more details, visit the plugin site here:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your website:
It’s A WordPress Plugin
The Thrive Leads mail list-building plugin for WP eliminates the need to have multiple plugins installed on your WP website. This not only reduces possible plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Really Easy To Install
Thrive Leads is very easy to install. Just upload a zip folder that contains the plugin to your Plugins folder via your WordPress dashboard and activate.
Really Simple To Use
Thrive Leads makes it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-60 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive training content, case studies as well as a dedicated support team that is available to help you sort out any problems you might experience.
Every Kind Of Opt-In Form Your Business Will Ever Need
With the Thrive Leads plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form your business will ever need.
For example, you can use the plugin to build “pop-up” opt-in forms …
Display opt-in forms that slide in from the corner of your page …
You can use the plugin to add great-looking forms anywhere within your content, or the top of your posts …
Insert an opt-in form into any widget area of your website …
You can insert two-step opt-in links that open a lightbox form when a content link is clicked on …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many features to WordPress users. Here are just a few:
Quick And Simple To Install
Be up and running in minutes. As already mentioned, the plugin developer provides extensive training and tutorials, case studies, webinars, and a dedicated support team.
This tool not only integrates every kind of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies directly from within your admin account.
All-In-One List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design And Deploy
The Thrive Leads plugin comes with dozens of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no coding skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
A/B Testing Engine
A/B testing is the fastest way to increase your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including:
A/B Test Designs And Content
The plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and keep showing only the highest converting tests after enough data has been gathered.
You just start testing and the plugin handles everything else, automatically picking the best performers and hiding the losers over time.
Test Multiple Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 3 minutes
- Scroll-depth triggers where a message appears only when the visitor scrolls down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Furthermore, you can also test if a form should appear instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further boost conversion rates.
Test Form Types
The plugin also lets you test different form types. For example, you can test a lightbox pop-up vs a slide-in form and see which kind of form creates better results for your business.
Split-Test Offers
Thrive Leads even lets you A/B test entirely different offers.
For example, you can assign different forms to different email marketing campaigns to help you determine which campaign offers yield the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can also easily duplicate an existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a ribbon form on all Pages), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to particular segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin is also compatible will all major browsers.
Gain Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best sources.
Seamless Integration With All Major Autoresponders & Popular Email Marketing Services
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services with different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go far beyond what other list-building software provide.
Testimonials From Plugin Customers
Below are some of the testimonials that users have provided for the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Plugin Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars and a support team that is available to answer any questions you have.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a no-risk, 30 day, full refund guarantee.
Product Price
Thrive Leads is available in the following editions:
- Single Site – This option allows you to install & activate the plugin on 1 single domain. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – This option lets you install & activate the plugin on all domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – This license lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost to purchase the Thrive Leads software depends on whether there are any promotions or limited-time special offers. The pricing above was correct at the time this content was published. This may not be the actual price charged by the software developer when you visit the website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your website.
For ”how to” videos of the plugin, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted subscriber list, the only way to improve your results is by running tests and find out what really works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or ongoing subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your forms are displayed to visitors, and intelligent reporting that helps you improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and insert pop-up forms into their website. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website: Thrive Leads – WP List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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