Savvy marketers know the power of mailing lists.
This is because a mailing list of responsive customers gives you on-demand traffic and access to repeat customers.
Research shows that, on average, 50%-80% of your web visitors who leave will never return. That’s a lot of money to leave behind. Marketing research also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s so important, therefore, to find a strategy that will help you get repeat interactions with site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their email address while they’re still on your website or blog, so you can build a relationship with them after they have exited your web site.
Building a list is absolutely essential when it comes to building a successful online business. A great mailing list has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
There are many different ways and effective strategies to build a subscriber list, but until very recently, it was very difficult to find a solution that incorporates most of the most effective methods available to capture email addresses on your website.
Thrive Leads – Mail List-Building Plugin For Conversion-Focused WP Sites
Plugin Description
Thrive Leads WP list-building plugin lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, without leaving your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies involve subscription forms.
One of the key differences between Thrive Leads and other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.
Thrive Leads WP mailing list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build a mailing list faster.
To learn more about the plugin go here:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on call on your web site:
It’s A WordPress Plugin
Thrive Leads WP mail list-building plugin eliminates the need to have multiple plugins installed on your WordPress site. This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Ready To Go To Work In Very Little Time
Thrive Leads installs just like any regular WordPress plugin. Simply upload it to your Plugins folder via your WordPress dashboard and activate.
Very Simple To Use
The Thrive Leads plugin has made it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-40 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a support team that is available to answer any questions you have.
Every Kind Of Opt-In Form You Will Ever Need
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every kind of form you will ever need.
For example, you can use the Thrive Leads plugin to display unblockable “pop-up” forms …
Display slide-in forms …
You can use Thrive Leads to insert great-looking forms anywhere inside your content, or the bottom of your blog posts using a simple short code …
Insert a subscription form into the sidebar widget area …
You can insert 2-step opt-in links that open a lightbox when a content link is clicked on …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads provides a number of features to WordPress users. Here are just a few of these:
Fast And Easy To Install
Be up and running in minutes. As already mentioned, the plugin developer provides extensive training content and tutorials, case studies, webinars, plus a support team.
This tool not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building campaigns via your own WP admin area.
Built-In List Building Strategies For Boosting Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design & Deploy
The plugin comes with an extensive library of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
Powerful Split Testing Engine
Split testing is the fastest way to optimize your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:
Test Different Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the non-converting variations, and display only the highest converting campaigns after sufficient data has been gathered.
You simply begin testing and the plugin handles everything else, automatically picking the forms that are performing the best and hiding the losers over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show an offer on your screen after 3 minutes
- Scroll-depth triggers where a message appears only when your site visitors scroll down at least 30% of the web page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if the form should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further boost your conversion rate.
A/B Test Form Types
Thrive Leads also lets you test different opt-in form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form and see which form type creates better results for your business.
Split-Test Completely Different Offers
The Thrive Leads plugin even lets you see how different offers perform against one another.
For example, you can assign different forms to different list-building campaigns to help you decide which offer yields the best conversion rates for your business.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your forms, but you can easily clone an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all with just a few mouse clicks.
Additional features of this plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on the Front Page only), including which post types, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all major web browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders And Popular Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives users many opt-in testing capabilities that go far beyond any other list-building software.
User Testimonials
Here are a couple of the testimonials and feedback that users have written about Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
***
“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a support team that is available to help you out.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year updates with their purchase, backed by a risk-free, 30 day, complete money-back guarantee.
Product Licensing Pricing
Thrive Leads is available in the following editions:
- Single Site – This option lets you install & activate the plugin on one single site. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – This edition allows you to install & activate the plugin on unlimited websites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency edition allows you to install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Current pricing for the product can vary, depending on whether there are any promotions or limited-time specials being offered. The price above was current at the time this content was written. This may or may not be the actual price set by the product author when you visit the website and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Information
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms across your website.
For a demo video of the plugin in action, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted email list, the only way to increase the speed your list grows is to run A/B tests and then analyze your performance to find out what works best on your site. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your forms display to visitors, and intelligent reporting that helps you increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing users to create and insert popups into their site. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – WordPress Mailing Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***