Successful marketers know the power of mailing lists.
This is because a mailing list gives you traffic on demand and access to repeat customers.
Marketing studies show that, on average, 50%-80% of all web visitors generally leave and never return. That’s a lot of money you’re probably leaving on the table. Testing also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s vitally important, therefore, to interact repeatedly with visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get your visitors’ contact details while they’re visiting your website, so you can keep in touch after they have exited your site.
Building a list is absolutely essential when it comes to building a successful online business. A great list of email addresses has the potential to become your most reliable source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to repeat visitors and relationship-building.
There are many ways and different strategies to build a targeted list of subscribers, but until now, it was very hard to find an affordable solution that takes advantage of almost all types of proven list-building methods available to capture visitors’ email addresses on a website.
Thrive Leads – Mailing List-Building Plugin For Faster WordPress Opt-In Form Conversions
Plugin Description
Thrive Leads mail list-building plugin for WP lets you build a list of subscribers quickly using a range of different opt-in forms, test different offers, improve your conversions, and get traffic on tap, directly from your WordPress dashboard …
As mentioned earlier, there are many different ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies use opt-in forms.
One of the key differences between Thrive Leads and all other email-capturing solutions is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WordPress mailing builder is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
Learn more here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your site:
It’s A WordPress Plugin
Thrive Leads mailing list builder for WordPress eliminates the need to install multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but also keeps your site’s loading speed down.
Easy Installation
Thrive Leads installs just like any WP plugin. Just upload it to your Plugins folder via your WP admin section and activate.
Really Simple To Use
The Thrive Leads plugin makes it very easy to set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-60 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to help answer any questions you have.
Every Type Of Form You Need
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use it to add attention-grabbing “pop-up” subscriber forms …
Display opt-in forms that slide in from the corner of your web page …
You can use it to add opt-in forms anywhere inside your content, or the middle of your posts and pages using a simple shortcode …
Insert a form into the sidebar widget area …
You can add two-step opt-in links that open a lightbox when a link is clicked on …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” even while the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides many features to WP users. Here are just a few of these:
Fast And Easy To Install
Ready to use in minutes. As already mentioned, the plugin developer provides extensive training content and tutorials, case studies, webinars, and a support team.
This list-building tool not only combines every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns via your own WordPress dashboard.
All-In-1 List Building Strategies To Maximise Conversions
Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use tool:
Design And Deploy
Thrive Leads comes with an extensive library of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to create, modify and customize your forms …
Powerful Split Testing Engine
A/B testing is the fastest way to improve your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
A/B Test Form Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the losing variations, and display only the highest converting campaigns after sufficient data has been collected.
You simply begin testing and the plugin handles the rest, automatically picking the ones that are performing the best and hiding the losers over time.
Split-Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 60 seconds
- Scroll-depth triggers where a message appears once the visitor scrolls down at least 40% of the web page
- Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test multiple triggers against one another to further increase your conversion rate.
Test Multiple Opt-In Form Types
The plugin also lets you test different form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form to see which kind of form performs better for your business.
Test Completely Different Offers
The Thrive Leads plugin even lets you see how different offers compare against one another.
For example, you can assign different forms to different email marketing campaigns to help you decide which offers deliver the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can easily clone an existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a slide-in form on the Front Page only), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin has also been tested for compatibility will all major web browsers.
Smart Analytics
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With All Major Autoresponders And Email Marketing Services
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services for different forms, so you’re never tied to just one system.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go far beyond what other list-building tools provide.
Testimonials
Here are a few of the testimonials and comments plugin customers have published about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to answer any questions users have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year upgrades with their purchase, backed by a risk-free, 30 day, complete refund guarantee.
Software Price
Thrive Leads is available in the following editions:
- Single Site – The Single Site edition lets you install & activate the plugin on one single domain. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – The Unlimited Sites edition lets you install & activate the plugin on all websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This license lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The price of the Thrive Leads software can vary, depending on whether there are any promotions or limited-time specials being offered. The pricing above was current at the time this review was published. This may or may not be the actual price set by the software author when you visit the site and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current pricing here:
Additional Useful Tips
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms all across your site.
For a demo video of the plugin, including installation instructions and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted list, the only way to improve your results is by continually running tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and the tools to improve your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing users to create and add popups to their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – WordPress Split-Testing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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