Experienced marketers know that building a mailing list is one of the most valuable assets you can create for a business online.
This is because a mailing list gives you immediate traffic and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of visitors to your site who leave will never return. That’s a lot of money you’re leaving on the table. Research also shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to find a strategy that will help you get repeat interactions with site visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get your visitors’ email address while they’re still on your site, so you can continue communicating after they have left your website.
Building a list is absolutely essential for building a successful online business. A great list of responsive subscribers has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many ways and effective strategies to build a list, but until recently, it was very difficult to find one affordable solution that incorporates many of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – Mailing List Builder For Conversion-Focused WordPress Users
Plugin Description
The Thrive Leads list builder for WP lets you build a list of subscribers fast using many different types of opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, working directly from your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve opt-in forms.
What makes Thrive Leads different than all other list-building software is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
Thrive Leads mailing builder for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but to build a mailing list faster.
Learn more here:
Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on call on your website:
It’s WordPress
The Thrive Leads WordPress mailing builder eliminates the need to install multiple plugins . This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads is quite easy to install. Simply upload it to your Plugins folder via your WP dashboard and activate.
Really Simple To Use
With Thrive Leads, you can easily set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-40 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to help you sort out any problems you might experience.
Every Kind Of Opt-In Form Your Business Will Ever Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form you need.
For example, you can use it to build “pop-up” forms …
Display slide-in forms …
You can use Thrive Leads to insert your opt-in forms anywhere within your content, or the middle of your blog posts using a simple short code …
Insert a subscription form into any widget area of your site …
You can insert 2-step opt-in links that open a lightbox when a link is clicked on …
And even add ribbon forms to your site that display at the top of the screen and remain “sticky” as the visitor scrolls down your page …
As you can see, Thrive Leads combines every type of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads offers a number of features to site owners. Here are just a few of these:
Quick And Simple To Install
Be up and running in very little time. As already mentioned, ThriveThemes provides extensive tutorials, training content, webinars, case studies, and a responsive support team.
This software not only integrates every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from your own WordPress administrator login.
All-In-One List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to maximise your conversions into one easy-to-use plugin:
Design & Deploy
The Thrive Leads plugin comes with an extensive library of professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting opt-in forms without technical skills required.
Simple “point and click” technology and a visual editor lets you easily create, modify and customize your forms …
Powerful A/B Testing
Split testing is the fastest way to double or triple your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
Split-Test Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and keep displaying only the highest converting campaigns after sufficient data has been collected.
You simply start testing and the plugin takes care of the rest, automatically increasing your conversion rates over time.
Split-Test Multiple Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 3 minutes
- Scroll-depth triggers where a message will appear once your visitors scroll down at least 40% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if a form should display instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further optimize conversion rates.
Split-Test Different Opt-In Form Types
Thrive Leads also lets you run split-tests against different form types. For example, you can test a lightbox pop-up vs an in-line form to see which kind of form creates better results for your business.
A/B Test Entirely Different Offers
The Thrive Leads plugin even lets you see how different offers compare against one another.
For example, you can connect different forms to different list-building campaigns to help you decide which offer results in the best conversion rates.

(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can also easily clone an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a ribbon form on the Front Page only), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at exactly the right time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will work on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular web browsers.
Reports For Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders And Email Marketing Services
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go well beyond any other list-building tools.
User Testimonials
Here are a few of the testimonials and comments customers have written about Thrive Leads:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
***
“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to help you sort out any issues you have.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a no-risk, 30 day, full money-back guarantee.
Product Cost
Thrive Leads is available in the following editions:
- Single Site – The Single Site option lets you install & activate the plugin on one single website. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – The Unlimited Sites option lets you install & activate the plugin on all websites that you own and operate. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This option allows you to install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Current pricing for the Thrive Leads product can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the software is selling for the prices shown above. This may or may not be the actual price set by the product developer when you visit the plugin website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing details:
Additional Plugin Tips
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms across your site.
For ”how-to” videos showing how the software works, including help documentation and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted list, the only way to improve your results is to run tests and find out what really works best on your site. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and the tools to increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing the user to create and insert pop-up forms into their site. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – WP Split-Testing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***




















