Savvy marketers know that building a mailing list is one of the best things you can do for a business online.
This is because a mailing list of responsive customers gives you on-demand traffic and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of everyone who visits a site will leave and never return. That’s a lot of money and opportunities that you’re almost certainly missing out on. Also, marketing research tests show that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s crucial, therefore, to find options that will help you interact repeatedly with your visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ details while they’re still on your website, so you can build a relationship after they leave your website.
Building a list is absolutely essential for building a successful online business. A great list of email addresses has the potential to become your most reliable and constant online source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to accessing repeat visitors and building a relationship.
There are many ways and effective strategies to build a targeted list of subscribers, but until very recently, it was very hard to find an affordable and simple solution that integrates all kinds of list-building methods available for capturing visitors’ email addresses on your website.
Thrive Leads – Mailing List Builder For WordPress Users
Plugin Description
Thrive Leads mailing list builder for WP lets you build a list of subscribers quickly using a number of different opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, working directly from your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build a targeted list of subscribers, and almost all of these methods and strategies require using subscription forms.
What makes Thrive Leads different from other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies built all into one plugin.
The Thrive Leads WordPress list builder is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
Learn more about this plugin here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your web site:
It’s A WordPress Plugin
Thrive Leads WordPress mail list-building plugin eliminates the need to install multiple plugins on your WP site. This not only reduces the possibility of plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Easy To Install
Thrive Leads installs like every plugin. Simply upload the plugin file to your Plugin folder via your admin user area and activate.
Really Simple To Use
With Thrive Leads, you can easily set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to provide you with assistance.
Every Kind Of Form Your Business Will Ever Need
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form your business will ever need.
For example, you can use Thrive Leads to build “pop-up” forms …
Display opt-in forms that slide in from the corner of your page …
You can use the Thrive Leads plugin to insert forms anywhere within your content, or the middle of your posts using a simple short code …
Insert a form into your sidebar navigation menu …
You can insert 2-step opt-in links that open a lightbox form when visitors click on a link …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads provides many great features to site owners. Here are just some:
Fast And Easy To Install
Be up and running in no time. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, plus a responsive support team.
This tool not only integrates every kind of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns from your administrator account.
Integrated List Building Strategies To Boost Your Conversions
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use software:
Design And Deploy
Thrive Leads provides an extensive library of professionally-designed and web optimized form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Split Testing
Split testing is the quickest way to optimize your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including:
Test Multiple Form Designs And Content
The Thrive Leads plugin lets you test different form designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and keep showing only the highest converting campaigns after sufficient data has been gathered.
You just begin testing and the plugin handles everything else, automatically picking the best performers and hiding the losers over time.
Split-Test Multiple Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 2 minutes
- Scroll-depth triggers where a message appears once site visitors scroll down at least 30% of the web page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if the form performs better when displayed instantly, or when a form animates into view (e.g. slide in). You can test multiple triggers against one another to further boost your conversion rate.
A/B Test Form Types
The plugin also lets you test different form types. For example, you can test a lightbox pop-up vs a ribbon form and see which kind of form performs better for your business.
Split-Test Entirely Different Offers
The plugin even lets you test completely different offers.
For example, you can assign different forms to different email marketing campaigns to help you determine which offer yields the best conversion rates for your business.

(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate any existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a ribbon form on all Pages), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin is also compatible will all major web browsers.
Gain Actionable Insights
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders And Popular Email Marketing Services
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services for different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go far beyond any other list-building tools.
Feedback From Users
Here are a couple of the testimonials and comments plugin customers have provided for Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a responsive support team that is available to help users sort out any issues they have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a no-risk, 30 day, full money-back guarantee.
Product Pricing
Thrive Leads is available in the following editions:
- Single Site – The Single Site option allows you to install & activate the plugin on a single site. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites Edition – This edition allows you to install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This license lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: Price details for the Thrive Leads product depends on whether there are any promotions or limited-time special offers. The above reflects the current pricing at the time this content was published. This may not be the actual pricing set by the software author when you visit the product website and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Useful Tips
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your website.
For demo videos showing plugin usage, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted subscriber list, the only way to improve your results is to run A/B tests and then analyze your performance to find out what really works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms are shown to visitors, and intelligent reporting that helps you improve your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable users to create and insert pop-up forms into their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website: Thrive Leads – WordPress Faster Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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