Experienced marketers know the power of mailing lists.
This is because a list gives you traffic on call and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of everyone who visits your website generally leave and never return. That’s a lot of money and opportunities that you could be missing out on. Research also shows that it takes an average of 7 interactions with your business before a purchase decision is made. It’s of the utmost importance, therefore, to explore ways that will help you get repeat interactions with your visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your site, so you can build a relationship with them after they have left your site.
Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to having access to repeat visitors and building a relationship.
Now … there are many different ways and effective strategies to build an email list, but until now, it was very difficult to find a solution that takes advantage of almost all types of proven list-building methods available for capturing email addresses on a website.
Thrive Leads – WP Mailing List Builder
Plugin Description
The Thrive Leads mailing list builder for WP lets you build a list of subscribers quickly using a wide range of opt-in forms, split-test different offers, improve your conversions, and get traffic on call, without leaving your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build an email list, and almost all of these methods and strategies involve using opt-in forms.
One of the key differences between Thrive Leads and all other list-building software is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads mailing list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build a mailing list faster.
For more details go here:
Benefits Of Using Thrive Leads
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your web site:
It’s A Plugin For WordPress Users
Thrive Leads WordPress mailing builder eliminates the need to have multiple plugins installed. This not only reduces any potential problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs just like any plugin. Simply upload it to your Plugins folder via your WordPress administrator login and activate.
Very Simple To Use
With Thrive Leads, you can very easily set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-40 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to help you and answer any questions you have.
Every Kind Of Opt-In Form Your Business Needs
With the plugin, you can begin to capture email addresses using pre-designed templates, and every type of form you will ever need.
For example, you can use Thrive Leads to display stylish “pop-up” subscriber forms …
Insert slide-in forms …
You can use Thrive Leads to add in-line opt-in forms anywhere inside your content, or the bottom of your blog posts …
Insert a subscription form into any widget area of your website …
You can insert 2-step opt-in links that open a lightbox when a content link is clicked on …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads combines every type of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads provides many features to site owners. Here are just some of these:
Quick And Simple To Install
Be up and running in minutes. As already mentioned, the developer provides extensive tutorials, training content, case studies, webinars, plus a dedicated support team.
This tool not only integrates every kind of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns without ever leaving your own WP admin user account.
Built-In List Building Strategies To Optimise Conversions
Thrive Leads integrates all of the list-building strategies you need to optimize your conversions into one easy-to-use software:
Design And Deploy
The plugin provides an extensive library of built-in professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Powerful A/B Testing Engine
Split testing is the fastest way to boost your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
Test Different Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the non-converting variations, and continue displaying only the campaigns that are converting well after sufficient data has been gathered.
You simply start your test and the plugin will handle everything else, automatically increasing conversion rates over time.
Test Multiple Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 15 seconds
- Scroll-depth triggers where a message will appear once the visitor scrolls down at least 30% of the web page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if the form performs better when displayed instantly, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further boost conversion rates.
Split-Test Opt-In Form Types
The plugin also lets you split-test different opt-in form types. For example, you can test a sidebar widget form vs a ribbon form to see which kind of form performs better for your business.
Split-Test Completely Different Offers
The Thrive Leads plugin even lets you see how different offers compare against one another.
For example, you can connect different forms to different follow-up sequences to help you decide which yields the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate an existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all with just a few mouse clicks.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You have precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a ribbon form on your 404 error page), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all major browsers.
Smart Analytics
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best sources.
Seamless Integration With All Major Autoresponders & Leading Email Marketing Systems
If your email marketing service allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services with different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that extend far beyond what other list-building tools provide.
Feedback From Customers
Below are some of the testimonials and comments that customers have provided for the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to provide users with assistance.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a risk-free, 30 day, 100% refund guarantee.
Plugin Cost
The plugin is available in the following editions:
- Single Site Edition – This edition allows you to install & activate the plugin on a single website. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – This edition allows you to install & activate the plugin on all websites that you own and operate. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency edition lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: The cost of purchasing the Thrive Leads plugin can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the plugin retails for the prices shown above. This may not be the actual pricing set by the product developer when you visit the product website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the latest pricing details here:
Additional Plugin Tips
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your website.
For a demo video of the plugin in action, including installation instructions and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is to run tests and find out what really works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and intelligent reporting that helps you improve your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing the user to create and insert pop-up forms into their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – WP Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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