Experienced marketers understand that building a mailing list is one of the best things you can do for a business online.
This is because a mailing list gives you traffic on call and access to repeat sales.
Marketing studies show that, on average, 50%-80% of everyone who visits your website who leave will never return. That’s a lot of money to leave on the table. Marketing research also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s crucial, therefore, to try and interact repeatedly with your site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your website, so you can keep in touch after they have exited your website.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
Now … there are many different ways and strategies to build a subscriber list, but until very recently, it was very hard to find one solution that incorporates almost all types of proven list-building methods available for capturing email addresses on your website.
Thrive Leads – WP List-Building Plugin
Plugin Description
The Thrive Leads WP list builder lets you build a list of subscribers quickly using a wide range of opt-in forms, test different offers, improve your conversions, and get traffic on tap, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build a subscriber list, and almost all of these methods and strategies require using opt-in forms.
What makes Thrive Leads different from other email marketing software is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
Thrive Leads WordPress mailing list-building plugin is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but to build a mailing list faster.
For more details, visit the plugin site here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your web site:
It’s A Plugin For WordPress Users
Thrive Leads WP mailing list builder eliminates the need to have multiple plugins installed on your website. This not only reduces potential plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs like every other plugin. Just upload it to your Plugin folder via your WP admin user section and activate.
Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can easily set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, webinars as well as a support team that is available to answer any questions you have.
Every Type Of Form You Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every type of form your business will ever need.
For example, you can use the Thrive Leads plugin to build unblockable “pop-up” forms …
Display forms that slide in from the edge of your page …
You can use the plugin to add forms anywhere within your content, or the bottom of your posts …
Insert a form into your sidebar section …
You can add 2-step opt-in links that open a lightbox form when visitors click on a link inside your content …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads provides a number of great features to WP users. Here are just some of these features:
Quick And Simple To Install
Be up and running in minutes. As already mentioned, ThriveThemes provides extensive training content and tutorials, case studies, webinars, plus a dedicated support team.
This tool not only integrates every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies via your admin user section.
Integrated List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
The plugin comes with an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting forms with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Powerful Split Testing
A/B testing is the quickest way to improve your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
Test Designs And Content
Thrive Leads lets you test different form designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the losing variations, and display only the highest converting tests after sufficient data has been gathered.
You simply begin testing and the plugin will handle everything else, automatically increasing conversion rates over time.
Split-Test Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 30 seconds
- Scroll-depth triggers where a message will appear only after your visitor scrolls down at least 30% of the page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Additionally, you can test if forms should appear instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further increase conversion rates.
Split-Test Form Types
The Thrive Leads plugin also lets you test different opt-in form types. For example, you can test a sidebar widget form vs a ribbon form to see which form type performs better for your business.
Split-Test Entirely Different Offers
The Thrive Leads plugin even lets you test completely different offers.
For example, you can connect different forms to different list-building campaigns to help you decide which results in the best conversion rates for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily clone any existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on all Pages), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular browsers.
Get Higher Value Traffic
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders And Leading Email Marketing Solutions
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services for different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go well beyond any other list-building software.
Feedback From Users
Below are a couple of the testimonials and comments users have written about the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Support
As mentioned earlier, ThriveThemes provides extensive training content, case studies and a dedicated support team that is available to help you out.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a no-risk, thirty day, complete refund guarantee.
Software Pricing
The plugin is available in the following editions:
- Single Site Edition – This license lets you install & activate the plugin on 1 single site. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – The Unlimited Sites license allows you to install & activate the plugin on all websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency license lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for the product can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the product retails for the amounts shown above. This may not be the actual price charged by the product author when you visit the website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for current pricing details:
Additional Useful Tips
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your site.
For demo videos showing plugin usage, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is by continually running A/B tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms are shown to visitors, and the tools to improve your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and add popups to their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, visit the plugin website: Thrive Leads – WordPress Mailing List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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