Successful marketers know that building a mailing list is one of the best ways to grow a business online.
This is because a list gives you instant traffic and access to repeat customers.
Research shows that, on average, 50%-80% of all web visitors generally leave and never return. That’s a lot of money to be leaving on the table. Testing also shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s crucial, therefore, to try and get repeat interactions with visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get visitors to give you their details while they’re still on your website, so you can continue to communicate with them after they have exited your site.
Building a list is an essential aspect of building a successful online business. A great list of contacts has the potential to become your most reliable source of profit.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many different ways and strategies to build a list of email subscribers, but until recently, it was very difficult to find an affordable solution that integrates just about all kinds of list-building methods available for capturing visitors’ email addresses on your website.
Thrive Leads – List Builder For Faster WP Conversions
Plugin Description
Thrive Leads WP mailing list-building plugin could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a number of different opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, directly from your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build a list of email subscribers, and almost all of these methods and strategies require using opt-in forms.
What makes Thrive Leads different from other list-building software is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads WP list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
More info:
Benefits Of Using Thrive Leads
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your web site:
It’s WordPress
Thrive Leads WP mailing list-building plugin eliminates the need to have multiple plugins installed. This not only reduces any potential problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In Minutes
Thrive Leads is quite easy to install. Just upload the plugin file to your Plugin folder via your WP dashboard and activate.
Simple To Use
The Thrive Leads plugin makes it very simple to set up one or more opt-ins, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-40 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to help you sort out any issues you have.
Every Kind Of Form Your Business Will Ever Need
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every type of form your business will ever need.
For example, you can use the plugin to add “pop-up” subscriber forms …
Insert forms that slide in from the edge of your page …
You can use the Thrive Leads plugin to add great-looking forms anywhere within your content, or the bottom of your posts and pages …
Insert a subscription form into the sidebar widget section …
You can insert 2-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads provides a number of features to site owners. Here are just a few:
Fast And Simple To Install
Ready to go to work in very little time. As already mentioned, the developer provides extensive tutorials, training content, webinars, case studies, plus a responsive support team.
This list-building software not only combines every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from your dashboard.
Integrated List Building Strategies To Optimize Your Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design And Deploy
The Thrive Leads plugin provides an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
A/B Testing Engine
Split testing is the fastest way to increase your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including:
A/B Test Opt-In Form Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and continue displaying only the highest converting tests after enough data has been gathered.
You simply begin your test and the plugin handles everything else, automatically helping you increase conversion rates over time.
Split-Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display an offer on your screen after 45 seconds
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 15% of the page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if the form should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further increase conversion rates.
A/B Test Different Form Types
The Thrive Leads plugin also lets you A/B test different opt-in form types. For example, you can test a widget form on your sidebar vs an in-line form and see which form type performs better for your business.
Split-Test Offers
Thrive Leads even lets you test different offers against one another.
For example, you can assign different forms to different list-building campaigns to help you decide which results in the best conversion rates for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily clone any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a widget form on your sidebar on your 404 error page), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to the right segments of your audience at exactly the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads is also compatible will all major browsers.
Reports For Actionable Insights
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from the best converting sources.
Integrates Seamlessly With Major Autoresponders And Popular Email Marketing Services
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services with different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond what most other list-building tools provide.
User Feedback
Here are a couple of the testimonials and comments that plugin customers have provided for the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Product Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to provide you with any assistance you need.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, 30 day, full money-back guarantee.
Plugin Price
The Thrive Leads plugin is available in the following editions:
- Single Site – This edition lets you install & activate the plugin on one single site. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – The Unlimited Sites license allows you to install & activate the plugin on unlimited sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This option lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The price of Thrive Leads can vary, depending on whether there are any promotions or limited-time special offers. The above reflects the price when this content was written. This may not be the actual pricing set by the software author when you visit the plugin site and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current pricing:
Additional Info
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms all across your site.
For demo videos of the plugin, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a mailing list, the only way to improve your results is by continually running tests and then analyze your performance to find out what works best on your site. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and intelligent reporting that helps you increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and add pop-up forms to their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, visit the plugin website: Thrive Leads – WordPress Split-Testing Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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