Experienced marketers know the power of mailing lists.
This is because a mailing list gives you immediate traffic and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money and opportunities that you could be missing out on. Research also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s so important, therefore, to find methods that will help you get repeat interactions with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your site, so you can build a relationship after they exit your website.
Building a list is absolutely essential when it comes to building a successful online business. A great mailing list has the potential to become your most profitable business leverage point.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and relationship-building.
Now … there are many different ways and strategies to build a targeted list of subscribers, but until recently, it was very difficult to find an affordable and simple solution that incorporates just about all of the most effective methods available for capturing visitors’ email addresses on a website.
Thrive Leads – Mailing List Builder For Conversion-Focused WordPress Sites
Plugin Description
Thrive Leads list builder for WP could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a range of different opt-in forms, test different offers, boost your conversions, and get traffic on call, all from within your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a subscriber list, and almost all of these methods and strategies involve subscription forms.
What makes Thrive Leads different from all other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WP list-building plugin is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but to build a mailing list faster.
Learn more about the plugin here:
Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your site:
It’s A WordPress Plugin
The Thrive Leads WordPress mail list-building plugin eliminates the need to have multiple plugins installed on your site. This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Installation Is Easy
Thrive Leads is quite easy to install. Just upload a zip folder that contains the plugin files to your Plugins folder via your WordPress administrator account and activate.
Really Simple To Use
The Thrive Leads plugin makes it very easy to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-45 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to help you sort out any issues you might experience.
Every Type Of Form Your Business Needs
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form you need.
For example, you can use it to display unblockable “pop-up” lightboxes …
Display opt-in forms that slide in from the corner of your web page …
You can use Thrive Leads to add in-line opt-in forms anywhere inside your content, or the middle of your posts and pages …
Insert an opt-in form into the sidebar widget menu …
You can insert two-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides many unique features to WordPress users. Here are just a few:
Fast And Easy To Install And Configure
Be up and running in no time. As already mentioned, ThriveThemes provides extensive training content and tutorials, webinars, case studies, plus a support team.
This tool not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies via your own WP admin user section.
All-In-One List Building Strategies For Boosting Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design And Deploy
The plugin provides an extensive library of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, with no technical skills required.
Simple “point and click” technology and a visual editor lets you create, modify and customize your forms …
Powerful Split Testing
A/B testing is the fastest way to double or triple your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:
A/B Test Designs And Content
The plugin lets you test different form designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and display only the highest converting tests after enough data has been collected.
You just start testing and the plugin handles the rest, automatically increasing conversion rates over time.
Test Multiple Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a link on your screen after 3 minutes
- Scroll-depth triggers where a message appears only after the visitor scrolls down at least 40% of the web page
- Exit-intent triggers that detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if forms perform better when displayed instantly, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further optimize your conversion rate.
A/B Test Opt-In Form Types
Thrive Leads also lets you split-test different form types. For example, you can test a widget form on your sidebar vs a slide-in form to see which type of form creates better results for your business.
Split-Test Different Offers
The plugin even lets you test different offers against one another.
For example, you can assign different forms to different list-building campaigns to help you decide which delivers the best conversion rates for your business.

(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-ins, but you can also easily duplicate any existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a ribbon form on all Pages), including which categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin has also been tested for compatibility will all major web browsers.
In-Depth Reporting
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Integrates Seamlessly With Major Autoresponders And Email Marketing Systems
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users opt-in testing capabilities that go well beyond any other list-building tools.
User Testimonials
Below are a few of the testimonials and comments that customers have provided for Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Plugin Support
As mentioned previously, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to help users sort out any problems they have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software updates with their purchase, backed by a no-risk, thirty day, 100% money-back guarantee.
Product Price
Thrive Leads is available in the following editions:
- Single Site – This option lets you install & activate the plugin on one single site. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – This edition lets you install & activate the plugin on unlimited sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This license lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost to purchase Thrive Leads can vary, depending on whether there are any promotions or limited-time special offers. When we last checked, the software is selling for the pricing shown above. This may not be the actual price charged by the product author when you visit the site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing information:
Additional Info
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms across your entire site.
For demo videos showing plugin usage, including help documentation and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted subscriber list, the only way to increase the speed your list grows is by running tests and find out what really works best for your business. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms display to visitors, and intelligent reporting that helps you improve your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and add pop-up forms to their site. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – Mailing List Builder For WP
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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