Savvy marketers know the power of mailing lists.
This is because a mailing list of responsive customers gives you traffic on demand and access to repeat sales.
Marketing studies show that, on average, 50%-80% of web visitors will leave and never return. That’s a lot of money and opportunities that you’re missing out on. Also, research shows that it takes an average of 7 interactions with your business before a purchase decision is made. It’s vitally important, therefore, to get repeat interactions with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get your visitors’ details while they’re visiting your site, so you can build a relationship after they have left your site.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many different ways and strategies to build a list, but until recently, it was very difficult to find one solution that takes advantage of almost, if not all types of proven list-building methods available to capture email addresses on your website.
Thrive Leads – Mail List-Building Plugin For Conversion-Focused WP Users
Plugin Description
The Thrive Leads mail list-building plugin for WP could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a wide range of opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, working directly inside your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build an opt-in list, and almost all of these methods and strategies use opt-in forms.
What makes Thrive Leads different than all other email-capturing software is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies built all into one plugin.
Thrive Leads mailing list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build it faster.
For more details, visit the plugin site here:
Benefits
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your web site:
It’s A WordPress Plugin
Thrive Leads mailing builder for WordPress eliminates the need to have multiple plugins installed on your WP website. This not only reduces possible plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Be Up And Running In No Time
Thrive Leads is really easy to install. Just upload it to your Plugins folder via your admin user area and activate.
Simple To Use
Thrive Leads has made it very simple to set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.
To get the most out of Thrive Leads, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-60 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive training content, webinars and a support team that is available to provide you with assistance.
Every Kind Of Form Your Business Needs
With the Thrive Leads plugin, you can begin to capture email addresses using pre-designed templates, and every kind of form you need.
For example, you can use it to add unblockable “pop-up” lightboxes …
Insert forms that slide in from the corner of your web page …
You can use the Thrive Leads plugin to insert forms anywhere within your content, or the bottom of your posts using a simple shortcode …
Insert an opt-in form into any widget area of your site …
You can add two-step opt-in links that open a lightbox form when visitors click on a content link …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many features to website owners. Here are just some:
Fast And Simple To Install And Configure
Be up and running in no time. As already mentioned, the plugin developer provides extensive training content and tutorials, webinars, case studies, plus a dedicated support team.
This software not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies directly from your own administrator account.
Integrated List Building Strategies For Maximum Conversions
Thrive Leads integrates all of the list-building strategies you need to maximise your conversions into one easy-to-use solution:
Design & Deploy
The Thrive Leads plugin comes with dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms without technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful A/B Testing
A/B testing is the quickest way to improve your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
Test Designs And Content
The plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and display only those that convert well after sufficient data has been gathered.
You just start testing and the plugin will handle everything else, automatically picking the best performers and hiding the losers over time.
Split-Test Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a link on your screen after 35 seconds
- Scroll-depth triggers where a message will appear only after visitors scroll down at least 40% of the page
- Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if a form should appear instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further boost your conversion rate.
Split-Test Form Types
Thrive Leads also lets you split-test different opt-in form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form and see which kind of form performs better for your business.
Split-Test Different Offers
The Thrive Leads plugin even lets you perform tests against completely different offers.
For example, you can assign different forms to different list-building campaigns to help you decide which campaign offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can also easily duplicate any existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to display to particular segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
The plugin is also compatible will all major web browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders & Leading Email Marketing Solutions
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that extend far beyond any other list-building tools.
Feedback From Users
Below are just some testimonials and feedback plugin users have published about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies as well as a dedicated support team that is available to help users sort out any issues they might experience.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a no-risk, thirty day, complete money-back guarantee.
Software Pricing
The Thrive Leads plugin is available in the following editions:
- Single Site Edition – This license lets you install & activate the plugin on 1 single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – This license allows you to install & activate the plugin on all domains that you own and operate. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This option lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for the Thrive Leads plugin can vary, depending on whether there are any promotions or limited-time special offers. The price shown above was current at the time this article was published. This may not be the actual pricing set by the plugin seller when you visit the plugin website and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing website with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms throughout your site.
For ”how-to” videos of the plugin, including installation instructions and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted list, the only way to increase the speed your list grows is by continually running tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and the tools to increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing users to create and insert popups into their site. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, visit the plugin website: Thrive Leads – List Builder For Conversion-Focused WP Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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