Savvy marketers know the power of mailing lists.
This is because a mailing list of targeted customers gives you on-demand traffic and access to repeat customers.
Marketing studies show that, on average, 50%-80% of visitors to your site generally leave and never return. That’s a lot of money and opportunities that you’re probably missing out on. Research also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s vitally important, therefore, to interact repeatedly with your site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get your visitors’ email address while they’re visiting your site, so you can build a relationship with them after they exit your website.
Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become your most profitable business leverage point.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to having access to repeat visitors and relationship-building.
There are many different ways and effective strategies to build an email list, but until very recently, it was very hard to find a cost-effective and easy-to-use solution that integrates just about all types of proven list-building methods available for capturing email addresses on your website.
Thrive Leads – Mailing List-Building Plugin For WordPress
Plugin Description
The Thrive Leads mailing list builder for WordPress could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a wide range of opt-in forms, test different offers, boost your conversions, and get traffic on tap, all from within your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a list of email subscribers, and almost all of these methods and strategies require using lead capture forms.
One of the key differences between Thrive Leads and all other solutions for capturing leads and email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
The Thrive Leads mailing list builder for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build it faster.
Learn more here:
Benefits Of Using Thrive Leads
Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your site:
It’s A WordPress Plugin
The Thrive Leads WordPress list-building plugin eliminates the need to install multiple plugins . This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Fast Installation
Thrive Leads is very easy to install. Just upload it to your Plugin folder via your admin account and activate.
Really Simple To Use
Thrive Leads makes it very simple to set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
To get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, webinars as well as a dedicated support team that is available to help you out.
Every Type Of Opt-In Form Your Business Will Ever Need
With the Thrive Leads plugin, you can begin to capture subscriber email address using pre-designed templates, and every kind of form you need.
For example, you can use the plugin to display unblockable “pop-up” forms …
Add forms that slide in from the edge of your page …
You can use Thrive Leads to insert your forms anywhere within your content, or the top of your posts and pages …
Insert an opt-in form into any widget area of your site …
You can insert 2-step opt-in links that open a lightbox form when visitors click on a link …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads offers many features to web site owners. Here are just a few:
Quick And Simple To Install And Use
Be up and running in no time. As already mentioned, the plugin developer provides extensive training and tutorials, webinars, case studies, plus a dedicated support team.
This list-building software not only combines every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from within your WP dashboard.
Integrated List Building Strategies For Maximum Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
Thrive Leads comes with dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Powerful Split Testing Engine
A/B testing is the fastest way to improve your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including the following:
Split-Test Multiple Opt-In Form Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and continue showing only the highest converting campaigns after enough data has been gathered.
You simply start your test and the plugin will handle everything else, automatically picking the forms that are performing the best and hiding the losing variations over time.
Split-Test Different Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 25 seconds
- Scroll-depth triggers where a message will appear only after visitors scroll down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if a form performs better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further increase conversion rates.
Test Opt-In Form Types
The plugin also lets you perform A/B tests on different form types. For example, you can test a lightbox pop-up vs a ribbon form to see which type of form creates better results for your business.
Split-Test Completely Different Offers
The Thrive Leads plugin even lets you see how different offers compare against one another.
For example, you can assign different forms to different list-building campaigns to help you determine which campaign offers yield the best conversion results for your business.
(Split-test different offers)
Not only does this plugin give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can easily duplicate an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a widget form on your sidebar on your 404 error page), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin is also compatible will all popular web browsers.
Smart Analytics
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders & Leading Email Marketing Solutions
If your email marketing system allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Plus, you can use different lists and different services for different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go far beyond any other list-building software.
Feedback From Users
Here are just a few of the testimonials and feedback plugin users have published about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to help you out.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a risk-free, 30 day, complete refund guarantee.
Software Pricing
Thrive Leads is available in the following editions:
- Single Site License – This option lets you install & activate the plugin on one single site. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – The Unlimited Sites license allows you to install & activate the plugin on unlimited websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency License – This option allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The price of the Thrive Leads plugin can vary, depending on whether there are any promotions or limited-time specials being offered. Presently, the product is being retailed for the amounts shown above. This may not be the actual pricing charged by the plugin developer when you visit the site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the current pricing here:
Additional Plugin Information
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your entire site.
For a demo video of the plugin, including installation instructions and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential for building a successful online business. When it comes to growing a targeted list, the only way to increase the speed your list grows is to run split-tests and find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms are displayed to visitors, and intelligent reporting that helps you improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable users to create and insert pop-up forms into their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website: Thrive Leads – WordPress Mailing Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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