Successful marketers know the power of mailing lists.
This is because a mailing list of responsive customers gives you traffic on tap and access to repeat sales.
Marketing studies show that, on average, 50%-80% of your web visitors who leave will never return. That’s a lot of money and opportunities you’re missing out on. Marketing research also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s essential, therefore, to try and interact repeatedly with your site visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their email address while they’re visiting your website or blog, so you can continue to communicate after they leave your website.
Building a list is absolutely essential for building a successful online business. A great list of contacts has the potential to become the most powerful and constant source of profit of your online business.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.
There are many different ways and effective strategies to build a targeted list of subscribers, but until now, it was very hard to find an easy-to-use solution that incorporates just about all kinds of proven list-building methods available for capturing visitors’ email addresses on a website.
Thrive Leads – WordPress Mail List-Building Plugin
Plugin Description
The Thrive Leads WP mail list-building plugin lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on demand, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build a list, and almost all of these methods and strategies involve using opt-in forms.
What makes Thrive Leads different than all other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies built all into one plugin.
The Thrive Leads mailing builder for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.
For more details, visit the plugin site here:
Plugin Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on call on your site:
It’s WordPress
The Thrive Leads mailing list builder for WordPress eliminates the need to have multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Easy, Fast And Simple To Install
Thrive Leads is quite easy to install. Simply upload the plugin file to your Plugin folder via your administrator section and activate.
Simple To Use
Thrive Leads makes it very easy to set up one or more opt-ins, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point.
In order to get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-60 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to help you and answer any questions you have.
Every Type Of Form Your Business Needs
With the plugin, you can begin to capture email addresses using pre-designed templates, and every kind of opt-in form you need.
For example, you can use Thrive Leads to display unblockable “pop-up” lightboxes …
Display forms that slide in from the edge of your screen …
You can use Thrive Leads to place opt-in forms anywhere inside your content, or the bottom of your blog posts …
Insert a form into your sidebar navigation area …
You can insert 2-step opt-in links that open a lightbox when visitors click on a link inside your content …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down your page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads offers many great features to WordPress users. Here are just a few of these:
Fast And Simple To Install
Be up and running in minutes. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, plus a responsive support team.
This software not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from within your own WordPress admin account.
Integrated List Building Strategies To Maximise Your Conversions
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use software:
Design And Deploy
Thrive Leads comes with dozens of professionally-designed and web optimized form templates that can be fully customized to suit your needs, with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Split Testing Engine
Split testing is the fastest way to improve your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
Test Different Form Designs And Content
The Thrive Leads plugin lets you test different opt-in form designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and display only the highest converting campaigns after sufficient data has been gathered.
You simply begin testing and the plugin handles everything else, automatically increasing conversion rates over time.
Test Different Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 1 minutes
- Scroll-depth triggers where a message will appear only when the visitor scrolls down at least 30% of the web page
- Exit-intent triggers that detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if a form performs better when displayed instantly, or when a form animates into view (e.g. slide in). You can test all of these triggers against one another to further boost your conversion rate.
A/B Test Opt-In Form Types
Thrive Leads also lets you perform tests against different form types. For example, you can test a sidebar widget form vs a slide-in form to see which kind of form performs better for your business.
Split-Test Offers
Thrive Leads even lets you see how different offers perform against one another.
For example, you can assign different forms to different email campaigns to help you decide which offers yield the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-ins, but you can easily duplicate an existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a widget form on your sidebar on your 404 error page), including which post types, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular browsers.
Reports For Actionable Insights
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best sources.
Integrates Seamlessly With Major Autoresponders And Leading Email Marketing Systems
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Plus, you can use different lists and different services with different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives users opt-in testing capabilities that extend well beyond what most other list-building tools provide.
User Feedback
Here are some of the testimonials and comments that plugin customers have published about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Thrive Leads Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to help answer any questions you have.
Tutorial videos that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a no-risk, 30 day, 100% money-back guarantee.
Plugin Price
Thrive Leads is available in the following editions:
- Single Site – The Single Site edition allows you to install & activate the plugin on one single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites Edition – This option lets you install & activate the plugin on all domains that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – The Agency option lets you install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Price details for the product can vary, depending on whether there are any promotions or limited-time special offers. Currently, the product is being retailed for the prices shown above. This may not be the actual pricing set by the plugin author when you visit the plugin website and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for the current pricing information:
Additional Info
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your entire site.
For a demo video of the plugin, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted list, the only way to improve your results is by continually running A/B tests and then analyze your performance to find out what works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and intelligent reporting that helps you improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable users to create and insert popups into their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, visit the plugin website: Thrive Leads – Mailing List Builder For Faster WP Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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