Experienced marketers know that building a mailing list is one of the most valuable assets you can create for a business online.
This is because a mailing list gives you on-demand traffic and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of everyone who visits a website who leave will never return. That’s a lot of money to leave behind. Marketing research also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s vitally important, therefore, to try and interact repeatedly with your site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to capture your visitors’ email address while they’re visiting your website, so you can continue to communicate with them after they exit your web site.
Building a list is absolutely essential for building a successful online business. A great list of targeted contacts has the potential to become your most powerful and constant source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to accessing repeat visitors and building a relationship.
There are many ways and different strategies to build a list, but until recently, it was very hard to find an affordable and simple solution that gives users access to all of the most effective methods available for capturing visitors’ email addresses on a website.
Thrive Leads – Mailing List-Building Plugin For Conversion-Focused WP Users
Plugin Description
The Thrive Leads WP mail list-building plugin could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on call, all from within your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build an opt-in list, and almost all of these methods and strategies require using subscription forms.
One of the key differences between Thrive Leads and other list-building solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads mailing list builder for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but to build their mailing list faster.
More info:
Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your site:
It’s A Plugin For WordPress Users
Thrive Leads mailing builder for WordPress eliminates the need to have multiple plugins installed on your site. This not only reduces the possibility of plugin conflicts, but also keeps your website’s loading speed down.
Ready To Go To Work In No Time
Thrive Leads installs like any other WP plugin. Simply upload it to your Plugin folder via your admin user login and activate.
Really Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can easily set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-40 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to help you out.
Every Kind Of Opt-In Form You Will Ever Need
With Thrive Leads, you can begin to capture email addresses using pre-designed templates, and every kind of opt-in form your business needs.
For example, you can use Thrive Leads to add “pop-up” forms …
Add slide-in forms …
You can use Thrive Leads to add forms anywhere inside your content, or the bottom of your blog posts using a simple shortcode …
Insert an opt-in form into any widget area of your site …
You can insert two-step opt-in links that open a lightbox when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads provides many great features to WP users. Here are just a few:
Quick And Simple To Install And Set Up
Be up and running in no time. As already mentioned, the plugin developer provides extensive training and tutorials, case studies, webinars, plus a responsive support team.
This list-building tool not only combines every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns directly from within your WP admin user account.
All-In-1 List Building Strategies For Boosting Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design & Deploy
The plugin comes with an extensive library of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no coding skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
Powerful A/B Testing
Split testing is the quickest way to optimize your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including the following:
Split-Test Different Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and continue showing only the highest converting campaigns after sufficient data has been gathered.
You simply begin testing and the plugin will handle the rest, automatically picking the best performers and hiding the losing variations over time.
Test Different Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display an offer on your screen after 60 seconds
- Scroll-depth triggers where a message will appear once your visitors scroll down at least 30% of the web page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if a form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further boost your conversion rate.
Test Opt-In Form Types
The Thrive Leads plugin also lets you A/B test different form types. For example, you can test a widget form on your sidebar vs a slide-in form and see which type of form performs better for your business.
A/B Test Different Offers
The plugin even lets you run tests on entirely different offers.
For example, you can assign different forms to different follow-up sequences to help you determine which yields the best conversion rates.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily clone an existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of Thrive Leads include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a lightbox pop-up on all Posts), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
The plugin has also been tested for compatibility will all major web browsers.
Get Higher Value Traffic
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best sources.
Seamless Integration With All Major Autoresponders & Email Marketing Systems
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Also, you can use different lists and different services for different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that go well beyond any other list-building tools.
Feedback From Users
Below are a couple of the testimonials and comments that plugin users have written about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Support
As mentioned previously, ThriveThemes provides extensive training content, case studies and a dedicated support team that is available to help answer any questions you have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a no-risk, thirty day, 100% money-back guarantee.
Software Price
The plugin is available in the following editions:
- Single Site Edition – This edition lets you install & activate the plugin on a single site. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – This license lets you install & activate the plugin on unlimited domains that you own and operate. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This edition allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The cost of purchasing the product can vary, depending on whether there are any promotions or limited-time specials being offered. The price above was current when this content was published. This may or may not be the actual pricing set by the product seller when you visit the plugin website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the latest pricing details:
Additional Information
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your website.
For ”how to” videos of the plugin in action, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is by running tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and the tools to improve your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing users to create and insert popups into their web pages. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more information, check out the plugin here: Thrive Leads – Mail List-Building Plugin For WordPress Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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