Experienced marketers know the power of mailing lists.
This is because a mailing list gives you on-demand traffic and access to repeat buyers.
It’s a well-known fact that, on average, 50%-80% of your web visitors who leave will never return. That’s a lot of money and opportunities that you could be missing out on. In addition to this, research shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s vitally important, therefore, to explore a strategy that will help you get repeat interactions with your visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their contact details while they’re visiting your website, so you can continue communicating with them after they exit your web site.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many ways and effective strategies to build a list of email subscribers, but until very recently, it was very difficult to find an affordable solution that takes advantage of all kinds of proven list-building methods available for capturing email addresses on a website.
Thrive Leads – WordPress Faster Mailing Builder
Plugin Description
Thrive Leads mailing list builder for WordPress lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, working directly from your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build an opt-in list, and almost all of these methods and strategies involve using opt-in forms.
What makes Thrive Leads different than other email marketing solutions is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
Thrive Leads mailing list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help WP users not just build a mailing list, but to build it faster.
More info:
Benefits Of Using Thrive Leads
Here are just some of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your website:
It’s A Plugin For WordPress Users
The Thrive Leads mail list-building plugin for WP eliminates the need to have multiple plugins . This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Be Up And Running In Minutes
Thrive Leads installs like any regular plugin. Simply upload it to your Plugin folder via your dashboard and activate.
Simple To Use
Thrive Leads makes it very simple to set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required.
In order to get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 25-45 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to answer any questions you have.
Every Kind Of Form Your Business Needs
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every kind of form you will ever need.
For example, you can use Thrive Leads to build unblockable “pop-up” opt-in forms …
Add slide-in forms …
You can use it to add your opt-in forms anywhere inside your content, or the middle of your blog posts …
Insert an opt-in form into your sidebar area …
You can add 2-step opt-in links that open a lightbox form when visitors click on a link …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides many features to WordPress users. Here are just some:
Quick And Simple To Install
Be up and running in no time. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, plus a dedicated support team.
This tool not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies without ever leaving your WP dashboard.
Integrated List Building Strategies To Boost Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design And Deploy
The Thrive Leads plugin provides dozens of built-in professionally-designed and web optimized form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms without coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
Powerful Split Testing
A/B testing is the quickest way to improve your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including:
Split-Test Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the non-converting variations, and display only the forms that are converting well after enough data has been gathered.
You just begin testing and the plugin handles the rest, automatically increasing conversion rates over time.
Split-Test Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 1 minutes
- Scroll-depth triggers where a message will appear only after your visitor scrolls down at least 40% of the web page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if a form should appear instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further increase your conversion rate.
A/B Test Form Types
The Thrive Leads plugin also lets you perform tests against different opt-in form types. For example, you can test a widget form on your sidebar vs an in-line form and see which type of form performs better for your business.
Test Offers
The Thrive Leads plugin even lets you split-test entirely different offers.
For example, you can assign different forms to different follow-up sequences to help you decide which offers yield the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you enormous flexibility when it comes to split-testing your opt-ins, but you can easily duplicate any existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to the right segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin has also been tested for compatibility will all popular browsers.
Gain Actionable Insights
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from the best converting sources.
Seamless Integration With Major Autoresponders & Leading Email Marketing Services
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Additionally, you can use different lists and different services with different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that extend far beyond what most other list-building software provide.
User Feedback
Here are a couple of the testimonials users have submitted for the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to answer any questions users have.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year upgrades with their purchase, backed by a risk-free, 30 day, full money-back guarantee.
Software Cost
The Thrive Leads plugin is available in the following editions:
- Single Site – The Single Site option allows you to install & activate the plugin on one single site. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This option allows you to install & activate the plugin on all websites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency option allows you to install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Pricing for this product can vary, depending on whether there are any promotions or limited-time special offers. The pricing above was current when this review was published. This may or may not be the actual price charged by the product developer when you visit the site and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for the latest pricing details:
Additional Info
Even on an existing website with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms across your entire website.
For a demo video of the plugin, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a list, the only way to improve your results is by running tests and then analyze your performance to find out what works best for your business. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or ongoing subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms display to visitors, and the tools to increase your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable users to create and insert pop-up forms into their website. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website here: Thrive Leads – WP Mailing Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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