Experienced marketers understand the power of mailing lists.
This is because a mailing list gives you immediate traffic and access to repeat sales.
Research shows that, on average, 50%-80% of your web visitors generally leave and never return. That’s a lot of money to leave on the table. Research also shows that it takes an average of seven interactions with your business before a purchase decision is made. It’s essential, therefore, to try and interact repeatedly with your visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to capture your visitors’ contact details while they’re visiting your website or blog, so you can continue communicating with them after they leave your website.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to having access to repeat visitors and building a relationship.
Now … there are many ways and different strategies to build a list, but until recently, it was very difficult to find an affordable and simple solution that takes advantage of many of the most effective methods available to capture email addresses on a website.
Thrive Leads – WordPress Mailing List Builder
Plugin Description
The Thrive Leads WP mail list-building plugin could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using many different types of opt-in forms, test different offers, boost your conversions, and get traffic on demand, directly from your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build a list, and almost all of these methods and strategies use lead capture forms.
What makes Thrive Leads different from other email-capturing software is that Thrive Leads comes with some of the most effective conversion and list-building strategies already built-in.
Thrive Leads WordPress mailing list builder is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.
For more details go here:
Benefits
Here are just some of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your web site:
It’s WordPress
The Thrive Leads mailing list builder for WP eliminates the need to install multiple plugins on your WP website. This not only reduces the possibility of plugin conflicts, but also keeps your website’s loading speed down.
Ready To Use In Minutes
Thrive Leads installs like every other WP plugin. Just upload a zip file that contains the plugin files to your Plugins folder via your dashboard and activate.
Simple To Use
Thrive Leads has made it very easy to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-40 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive training content, webinars and a dedicated support team that is available to help you sort out any problems you might experience.
Every Kind Of Form Your Business Needs
With the Thrive Leads plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use it to build unblockable “pop-up” forms …
Display opt-in forms that slide in from the edge of your web page …
You can use it to insert great-looking forms anywhere inside your content, or the middle of your posts and pages …
Insert an opt-in form into your sidebar area …
You can insert 2-step opt-in links that open a lightbox when a link is clicked on …
And even add ”sticky” ribbon forms to your site that shows at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides a number of great features to site owners. Here are just some:
Quick And Easy To Install And Set Up
Be up and running in minutes. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, and a responsive support team.
This list-building tool not only integrates every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns directly from within your dashboard.
Built-In List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use plugin:
Design & Deploy
Thrive Leads comes with dozens of built-in professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to easily create, modify and customize your forms …
A/B Testing Engine
Split testing is the fastest way to increase your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including the following:
A/B Test Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and display only the forms that convert well after enough data has been collected.
You just begin testing and the plugin will handle the rest, automatically helping you increase your conversion rates over time.
A/B Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a link on your screen after 5 minutes
- Scroll-depth triggers where a message appears only when the visitor scrolls down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if a form performs better when displayed instantly, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further boost conversion rates.
Test Opt-In Form Types
The plugin also lets you split-test different opt-in form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form and see which kind of form creates better results for your business.
Test Offers
The plugin even lets you A/B test entirely different offers.
For example, you can assign different forms to different email marketing campaigns to help you decide which yields the best conversion rates for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can easily clone any existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a ribbon form on the Front Page only), including which categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin has also been tested for compatibility will all major browsers.
Get Higher Value Traffic
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from your best converting sources.
Integrates Seamlessly With All Major Autoresponders And Popular Email Marketing Solutions
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services for different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives users opt-in testing capabilities that extend well beyond any other list-building software.
User Feedback
Below are just some testimonials and comments customers have submitted for the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Product Support
As mentioned earlier, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to help you sort out any issues you might experience.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, 30 day, 100% refund guarantee.
Product Licensing Cost
The plugin is available in the following editions:
- Single Site License – This edition lets you install & activate the plugin on one single domain. All plugin features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – This option allows you to install & activate the plugin on all sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – This edition lets you install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. All plugin features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for the Thrive Leads software depends on whether there are any promotions or limited-time specials being offered. The pricing shown above was current at the time this review was written. This may not be the actual pricing charged by the product developer when you visit the plugin website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the latest pricing information here:
Additional Plugin Info
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your entire site.
For ”how to” videos of the plugin in action, including help documentation and tutorials, FAQs, support helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a list, the only way to improve your results is by continually running tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes a powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms are displayed to visitors, and the tools to improve your subscription rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing the user to create and insert popups into their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – WordPress Mailing Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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