Savvy marketers know that building a mailing list is one of the most valuable assets you can create for your business online.
This is because a a list of email subscribers gives you on-demand traffic and access to repeat customers.
Research shows that, on average, 50%-80% of all web visitors will leave and never return. That’s a lot of money you’re probably leaving on the table. Also, research shows that it takes an average of seven exposures to your business before a purchase decision is made. It’s crucial, therefore, to interact repeatedly with your site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to capture your visitors’ details while they’re visiting your site, so you can keep in touch after they have exited your website.
Building a list is absolutely essential for building a successful online business. A great list of responsive subscribers has the potential to become your most powerful source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many different ways and strategies to build an opt-in list, but until recently, it was very hard to find one affordable solution that incorporates most types of list-building methods available for capturing visitors’ email addresses on a website.
Thrive Leads – Mailing List Builder For WP Sites
Plugin Description
Thrive Leads WordPress mailing list-building plugin could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, without leaving your WordPress dashboard …
As stated earlier, there are many ways and effective strategies to build an email list, and almost all of these methods and strategies use opt-in forms.
What makes Thrive Leads different than all other email marketing solutions is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies already built-in.
Thrive Leads mailing list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but to build their mailing list faster.
For more details, visit the plugin site here:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your web site:
It’s A WordPress Plugin
The Thrive Leads WordPress mail list-building plugin eliminates the need to install multiple plugins on your site. This not only reduces possible plugin conflicts, but also keeps your site’s loading speed down.
Easy To Install
Thrive Leads is very easy to install. Just upload it to your Plugins folder via your administrator section and activate.
Very Simple To Use
With Thrive Leads, you can easily set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point.
In order to get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-40 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to help you sort out any issues you have.
Every Type Of Opt-In Form Your Business Will Ever Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every kind of opt-in form you will ever need.
For example, you can use the Thrive Leads plugin to display “pop-up” forms …
Add slide-in forms …
You can use the plugin to place great-looking opt-in forms anywhere within your content, or the top of your posts and pages …
Insert an opt-in form into any widget area of your website …
You can insert two-step opt-in links that open a lightbox when a link is clicked on …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down the page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads provides many features to site owners. Here are just a few of these:
Quick And Easy To Install
Ready to start using in no time. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, plus a dedicated support team.
This software not only combines every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies without ever leaving your own dashboard.
Built-In List Building Strategies For Boosting Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design And Deploy
Thrive Leads provides an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
A/B Testing Engine
A/B testing is the quickest way to improve your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including:
A/B Test Different Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and display only the campaigns that convert well after sufficient data has been collected.
You just begin your test and the plugin will handle the rest, automatically picking the winners and hiding the losers over time.
Split-Test Multiple Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 35 seconds
- Scroll-depth triggers where a message will appear once the visitor scrolls down at least 30% of the page
- Exit-intent triggers that detect when someone is about to leave your page and presents them with a pop-up form.
Additionally, you can test if forms should appear instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further boost your conversion rate.
Test Different Opt-In Form Types
The plugin also lets you test different opt-in form types. For example, you can test a lightbox pop-up vs a slide-in form and see which form type creates better results for your business.
Split-Test Entirely Different Offers
Thrive Leads even lets you test different offers against one another.
For example, you can assign different forms to different email campaigns to help you determine which offer results in the best conversion rates for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can also easily clone any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a slide-in form on all Pages), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads is also compatible will all major web browsers.
Smart Analytics
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best converting sources.
Seamless Integration With Major Autoresponders And Leading Email Marketing Solutions
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go well beyond any other list-building software.
User Testimonials
Below are a couple of the testimonials and comments that plugin customers have published about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Product Support
As mentioned earlier, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to provide you with assistance.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, thirty day, complete money-back guarantee.
Product License Cost
The Thrive Leads plugin is available in the following editions:
- Single Site Edition – This option allows you to install & activate the plugin on 1 single site. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites Edition – The Unlimited Sites option lets you install & activate the plugin on unlimited websites that you own and operate. All features are included, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency edition allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. All features are included, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for the product can vary, depending on whether there are any promotions or limited-time special offers. When we last checked, the software is selling for the prices shown above. This may or may not be the actual pricing charged by the product developer when you visit the site and you may be shown additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Plugin Information
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms across your entire website.
For a demo video showing plugin usage, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted list, the only way to increase the speed your list grows is by running A/B tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and the tools to increase your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and add popups to their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, check out the plugin here: Thrive Leads – Mail List-Building Plugin For Conversion-Focused WP Users
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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