Successful marketers know the power of mailing lists.
This is because a mailing list of responsive customers gives you traffic on call and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of visitors to a site who leave will never return. That’s a lot of money you’re probably leaving on the table. Also, marketing tests show that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s essential, therefore, to find a way that will help you get repeat interactions with your site visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to capture your visitors’ details while they’re visiting your website, so you can continue to communicate after they have left your site.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most profitable business leverage point.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and relationship-building.
There are many different ways and strategies to build a targeted list of subscribers, but until now, it was very difficult to find one affordable solution that gives users access to almost, if not all of the most effective methods available to capture visitors’ email addresses on a website.
Thrive Leads – Mailing Builder For Conversion-Focused WP Users
Plugin Description
The Thrive Leads mailing list-building plugin for WP lets you build a list of subscribers fast using a range of different opt-in forms, split-test different offers, boost your conversions, and get traffic on demand, working directly from your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build an opt-in list, and almost all of these methods and strategies require using lead capture forms.
One of the key differences between Thrive Leads and other email marketing solutions is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
Thrive Leads mailing list builder for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help users not just build a mailing list, but to build it faster.
For more details, visit the plugin site here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your site:
It’s A WordPress Plugin
The Thrive Leads WordPress mailing list-building plugin eliminates the need to have multiple plugins installed. This not only reduces potential plugin conflicts, but also keeps your site’s loading speed down.
Ready To Start Using In Minutes
Thrive Leads is really easy to install. Just upload the plugin file to your Plugin folder via your WP dashboard and activate.
Simple To Use
Thrive Leads has made it very simple to set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
In order to get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 30-45 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to help you out.
Every Type Of Form Your Business Will Ever Need
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form your business will ever need.
For example, you can use the Thrive Leads plugin to build “pop-up” opt-in forms …
Add opt-in forms that slide in from the corner of your web page …
You can use Thrive Leads to place forms anywhere inside your content, or the middle of your posts and pages using a simple shortcode …
Insert an opt-in form into the sidebar widget section …
You can insert two-step opt-in links that open a lightbox form when a link is clicked on …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads provides a number of great features to WP users. Here are just some of these features:
Fast And Simple To Install
Ready to start using in no time. As already mentioned, the developer provides extensive tutorials, training content, case studies, webinars, plus a support team.
This software not only integrates every type of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies directly from within your own admin account.
All-In-One List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use software:
Design & Deploy
Thrive Leads comes with an extensive library of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no coding skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
Powerful Split Testing
A/B testing is the fastest way to increase your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
A/B Test Designs And Content
Thrive Leads lets you test different designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the losing variations, and display only the campaigns that are converting well after enough data has been gathered.
You simply start your test and the plugin takes care of the rest, automatically picking the best performers and hiding the losers over time.
Test Multiple Form Triggers
Thrive Leads lets you easily customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 2 minutes
- Scroll-depth triggers where a message will appear once your visitor scrolls down at least 30% of the web page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if a form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test many triggers against one another to further optimize conversion rates.
Split-Test Multiple Opt-In Form Types
The plugin also lets you test different opt-in form types. For example, you can test a sidebar widget form vs a ribbon form and see which form type creates better results for your business.
Split-Test Entirely Different Offers
The plugin even lets you perform tests on completely different offers.
For example, you can connect different forms to different email sequences to help you determine which delivers the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-ins, but you can also easily duplicate an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a slide-in form on the Front Page only), including which post categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads is also compatible will all popular browsers.
Get Higher Value Traffic
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from your best converting sources.
Integrates Seamlessly With Major Autoresponders & Leading Email Marketing Systems
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services for different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that go far beyond what other list-building software provide.
Testimonials
Below are just some testimonials customers have published about Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
***
“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to help you out.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year upgrades with their purchase, backed by a no-risk, thirty day, full money-back guarantee.
Software Cost
The plugin is available in the following editions:
- Single Site License – The Single Site option lets you install & activate the plugin on a single website. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – This edition allows you to install & activate the plugin on unlimited sites that you own and operate. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This option lets you install & activate the plugin on all websites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The cost of purchasing the Thrive Leads plugin can vary, depending on whether there are any promotions or limited-time special offers. The price shown above was current at the time this review was written. This may not be the actual pricing charged by the software author when you visit the plugin site and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the current pricing information here:
Additional Information
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms across your site.
For demo videos showing how the plugin works, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted mailing list, the only way to increase the speed your list grows is to run split-tests and find out what works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms show to visitors, and the tools to improve your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable users to create and add popups to their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – List-Building Plugin For WordPress Users
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***