If you want an easy content management system tool to publish information about your business online, then we strongly recommend that you consider using WordPress.
WordPress provides website owners with two content publishing types: Posts and Pages.
In this article, you will discover the most important differences between WordPress Posts and WordPress Pages and which type you should use when publishing content to your site.
First, we’ll help you understand the differences, and then we’ll focus on ways to use Pages and Posts on your web site.
Understanding Pages And Posts
WordPress lets you publish content using either a Post or a Page.
Although your blog readers and visitors may not care whether you are using Pages or Posts to publish content on your site, it’s important that you understand the main differences between these two types, in order to know when to use one or the other whenever you have new information to publish online.
Let’s have a look, then, at these differences, starting with WordPress Posts.
What do you think about when you hear the word “blogging”? Most people associate blogging with content related to documenting personal opinions, sharing latest news and updates, and so on.
Normal “blog” entries are typically published using posts. We refer to these as “blog posts.”
WordPress blog posts can be used to publish all of this content online, but there’s another reason for using WordPress posts, and that is covered in more detail in our series on using WordPress to drive more traffic to your business.
To learn more about this article series, go here:
By default, Posts are entries listed by date and typically displayed in reverse chronological order on your home page, so that the most recently published post entry shows above the older entries …
(Posts typically display in reverse chronological order, with the latest blog post listed the top)
How WordPress Posts Display
WordPress posts can be displayed as a list of entries in your home page or the blog section of your website …
(Posts displayed as entries on a blog page)
And also as a single blog post on a theme’s single post template …
(Single blog post page)
Learn how to set up a blog page in WordPress here:
Learn how to create a Post in WordPress here:
Sticky WordPress Posts
Posts marked as “sticky” feature above all other posts …
(WordPress Posts can be featured on your blog page)
Note: Making a WordPress post “sticky” is covered in more detail in a separate tutorial.
Where Posts Show On Your Web Site
Posts can be accessed through various sections of your WordPress site like Archives, Tag Pages, Recent Posts, and on several widgets …
(Posts appear throughout different sections of your WordPress site)
Posts also appear in your WordPress RSS feed, which makes your content easier to syndicate …
(Posts automatically appear in your RSS feed section)
Posts can display a comments section below the main content area, allowing blog readers to comment on your post …
You can group your posts using Categories…
(Post Category Archive Page)
And posts can also be referenced using Post Tags …
Note: We cover WP Categories, Tags, RSS Feeds, etc. in more detail in separate articles and tutorials.
Now that we’ve looked at some of the unique characteristics of Posts, let’s take a look at what makes Pages and Posts similar.
Similarities Between Pages Vs Posts
Here are some of the main similarities between WP posts and pages:
- WP pages and posts both share the same features and methods for adding page/post titles using title fields and inserting and formatting content using the WordPress Visual/Text Editor.
- WP posts and pages both use theme templates to help keep the look of your web site consistent.
- WordPress pages and posts both allow you to use keyword-rich URLs
- Pages and posts are viewed as indexable content by search engines.
- Depending on the plugins and theme you have installed on your site, pages and posts give you control over SEO settings like Title, Meta Description, and Meta Keywords.
- Depending on the plugins and theme you have installed, content from or links to pages and posts can display in your menu and widget areas.
Although posts and pages can be very similar in many respects, pages have a number of distinct characteristics that make them different from posts.
Pages normally reside outside the blog chronology and are mostly used for displaying information to visitors that is not as time-sensitive as Posts, such as:
- ”About Us” Page
- Contact Us Page
- Information About Your Services And Products
- School Terms
- Legal Information
- Resources Section
- etc …
Pages in WordPress are not listed by date and don’t use tags and categories.
Pages can be used, however, to keep your content organized hierarchically.
Go here to learn how to create a new WordPress page:
Parent And Child Pages
For example, you can organize your main content topics into “Parent” pages (where each of your main content sections gets its own page), and then add subpages (called “child” pages) for each of your main information sections …
(In WordPress, main pages and subpages are also called “parent” pages and “child” pages)
You can add as many ”nested” pages as you need to keep your content organized into “topic hierarchies”, as shown in the illustration below …
(Organize Your Pages Using Parent & Child WordPress Pages)
Pages can also be displayed on the sidebar using the Pages Widget …
(Displaying A List Of Your Pages Using A Pages Widget)
In the example above, a “Pages Widget” is used to display links to five parent pages and three “nested” pages.
As well as displaying pages in the sidebar using widgets, many WordPress themes also display pages in menu areas within the header and footer sections of your site …
Pages can also use different templates. Your page templates typically include template files, template tags and other PHP code that allow unique, complex or sophisticated features to be added to a page.
This is useful for creating different page styles, such as:
- Sales Pages
- Opt-In Pages
- Video Pages
- Membership Pages
For example, here are just some of the sales page templates from a very popular WordPress theme called OptimizePress …
In its simplest form, Use “pages” for publishing “non-blog” content and “posts” for promoting your business. In fact, if you removed all blog posts from your WordPress site, you should end up with something that resembles a typical “non-blog” website structure (i.e. a website that comprises only of the regular web pages found in most business websites.)
What Pages Are Not
Another way to understand the important differences between posts and pages is to look at what WordPress pages are not:
- Pages are not posts. Pages are not processed by the WordPress Loop, which is PHP code used by WordPress to display posts and to cycle post data (like time, category, etc.) through your blog’s main page. Note, however, that some defaults can be changed by using certain plugins or customizations.
- Pages cannot be associated with post categories and cannot be assigned post tags. This means that pages can only be organized according to a hierarchy where you specify and arrange the order of top-level pages and subpages, not from referencing tags or categories.
- Pages are not server files. Unlike most websites that are built from a collection of static pages saved as separate files inside your server, pages are created, managed and stored in tables inside your CMS (just like Posts).
- Pages are not included in your website’s feed. Earlier, we explained that posts appear in your WordPress RSS feed. Pages do not. Note: there are WordPress plugins available that will add your pages to your site’s RSS feed.
- Pages (or even a specific post) can be set as the “home” page. In other tutorials, we explain how to specify a page to be the home page of your WordPress site, and show you how to create a blog page (where a list of your latest blog post entries will display in a blog page).
Because posts and post content are referenced from different areas of your WordPress site (e.g. archives, searches, tags, categories, RSS feeds, custom menus, etc.) than content published using pages, many SEO experts will argue that it is generally better to publish content designed to attract more visitors from search engines using posts rather than pages.
What Type Of Content Can You Add To Pages Vs Posts?
WordPress lets you easily add and edit the following types of content into both Pages and Posts:
You can add plain, formatted and/or hyperlinked text using different fonts and styles to posts and pages …
(Add text-based content to WordPress)
WordPress lets you use both a Visual Content Editor and a Text Editor (or both) to add text-based content to pages and posts.
Depending on how have configured your settings and plugins, you can also add “meta” text to posts and pages (e.g. titles, keywords and descriptions that let you specify how you want your posts or pages to display in search engine results), create custom excerpts, etc.
You can add or embed media content into WordPress posts and pages, such as videos, audio files, animation, images, photos, graphic elements, banners, etc …
(Add media-based content to WordPress)
Many of these scripts allow you to control your content remotely. This is useful for managing site-wide advertising banners, subscription forms and time-sensitive content (e.g. coupon codes), or adding information such as foreign conversion calculators, feeds, etc …
(Add content to WordPress via externally-managed scripts)
To learn more about pasting scripts into your posts and pages, see this tutorial:
Content can also be added to posts and pages by inserting code directly into your file templates. Please note, however, that in order to edit file templates, you should have at least a basic understanding of code languages like HTML and PHP.
As you can see, posts and pages have a significant number of differences, and knowing about these differences can help you choose which type to use when publishing your information about your business.
Hopefully, now you have a better understanding of the differences between Posts and Pages.
"These tutorials have so much information and are easy to understand. If you use WordPress or plan to in the future these will help you with everything you need to know." - Valisa (Mesa, Arizona)