Savvy marketers understand that building a mailing list is one of the best things you can do for a business online.
This is because a mailing list gives you traffic on tap and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of all web visitors will leave and never return. That’s a lot of money and opportunities that you’re missing out on. Marketing research also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s essential, therefore, to get repeat interactions with site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get your visitors’ details while they’re visiting your website, so you can continue communicating with them after they have exited your website.
Building a list is an essential aspect of building a successful online business. A great list of contacts has the potential to become the most powerful source of profit of your online business.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
Now … there are many ways and effective strategies to build a list, but until very recently, it was very difficult to find an easy-to-use solution that gives users access to all kinds of list-building methods available for capturing visitors’ email addresses on your website.
Thrive Leads – WordPress A/B Testing List Builder
Plugin Description
The Thrive Leads mail list-building plugin for WP lets you build a list of subscribers fast using many different types of opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, working directly inside your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build a list, and almost all of these methods and strategies involve lead capture forms.
One of the key differences between Thrive Leads and other lead capturing software is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies already built-in.
Thrive Leads WordPress mailing list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WP users not just build a mailing list, but build it faster.
Learn more about this plugin here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your web site:
It’s A Plugin For WordPress Users
The Thrive Leads list builder for WordPress eliminates the need to have multiple plugins . This not only reduces potential plugin conflicts, but also keeps your website’s loading speed down.
Ready To Start Using In Minutes
Thrive Leads is quite easy to install. Simply upload a zip file containing the plugin to your Plugins folder via your WP admin section and activate.
Simple To Use
The Thrive Leads plugin makes it very simple to set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point of the process.
To get the most out of the plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 20-45 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, webinars and a responsive support team that is available to answer any questions you have.
Every Kind Of Opt-In Form Your Business Will Ever Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every kind of opt-in form your business will ever need.
For example, you can use the Thrive Leads plugin to display “pop-up” opt-in forms …
Add opt-in forms that slide in from the corner of your page …
You can use Thrive Leads to insert great-looking in-line opt-in forms anywhere inside your content, or the middle of your posts and pages using a simple short code …
Insert a form into your sidebar section …
You can insert two-step opt-in links that open a lightbox form when visitors click on a link inside your content …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads integrates every kind of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Thrive Leads Features
Thrive Leads offers many great features to WordPress users. Here are just some:
Quick And Simple To Install
Be up and running in minutes. As already mentioned, the developer provides extensive training and tutorials, case studies, webinars, plus a support team.
This software not only combines every type of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all of your list-building campaigns from your own admin area.
Integrated List Building Strategies For Boosting Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design & Deploy
The Thrive Leads plugin comes with an extensive library of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, with no technical skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
Powerful A/B Testing Engine
Split testing is the fastest way to improve your conversion rate and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including:
Test Multiple Opt-In Form Designs And Content
The plugin lets you test different opt-in form designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the losing variations, and display only the highest converting tests after enough data has been gathered.
You simply begin testing and the plugin will handle the rest, automatically picking the campaigns that perform best and hiding the losers over time.
Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 1 minutes
- Scroll-depth triggers where a message appears once the visitor scrolls down at least 50% of the web page
- Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.
Furthermore, you can also test if forms should appear instantly, or animate into view (e.g. slide in). You can test multiple triggers against one another to further increase conversion rates.
Split-Test Form Types
The plugin also lets you A/B test different opt-in form types. For example, you can test a lightbox pop-up vs an in-line form to see which form type performs better for your business.
A/B Test Offers
Thrive Leads even lets you perform A/B tests on entirely different offers.
For example, you can connect different forms to different email campaigns to help you determine which offers deliver the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate an existing form – even make multiple copies of a form, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of the Thrive Leads plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on all Posts), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads is also compatible will all major web browsers.
In-Depth Reporting
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from the best sources.
Seamless Integration With All Major Autoresponders & Leading Email Marketing Solutions
If your email marketing solution allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services for different forms, so you’re not dependent on any one system.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that extend well beyond what other list-building tools provide.
User Feedback
Below are a few of the testimonials and feedback that plugin customers have published about the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Thrive Leads Plugin Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to answer any questions users have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a risk-free, thirty day, full refund guarantee.
Plugin Cost
The Thrive Leads plugin is available in the following editions:
- Single Site Edition – The Single Site license allows you to install & activate the plugin on 1 single site. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – This license allows you to install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency edition lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. All features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: Current pricing for the product depends on whether there are any promotions or limited-time specials being offered. The price above was correct at the time this article was written. This may not be the actual price charged by the plugin author when you visit the plugin site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Info
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms throughout your site.
For ”how to” videos of the plugin, including installation instructions and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a list, the only way to improve your results is by continually running tests and find out what works best on your site. Thrive Leads makes a very powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your forms show to visitors, and the tools to improve your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and add pop-up forms to their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website here: Thrive Leads – List-Building Plugin For WordPress Users
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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