Successful marketers know the power of mailing lists.
This is because a list gives you traffic on tap and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of everyone who visits a website who leave will never return. That’s a lot of money and opportunities that you’re almost certainly missing out on. Research also shows that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s of the utmost importance, therefore, to try and get repeat interactions with site visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their details while they’re still on your site, so you can continue communicating after they leave your web site.
Building a list is an essential aspect of building a successful online business. A great list of targeted contacts has the potential to become your most reliable source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to repeat visitors and relationship-building.
Now … there are many ways and different strategies to build a targeted list of subscribers, but until very recently, it was very difficult to find one affordable solution that gives users access to most of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – WP A/B Testing Mailing Builder
Plugin Description
Thrive Leads mailing builder for WP could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, working directly inside your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build a list of email subscribers, and almost all of these methods and strategies use opt-in forms.
What makes Thrive Leads different than all other lead capturing software is that Thrive Leads comes with a range of powerful conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads mail list-building plugin for WordPress is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help WordPress users not just build a mailing list, but to build their mailing list faster.
More info:
Plugin Benefits
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on demand on your website:
It’s WordPress
Thrive Leads mailing builder for WordPress eliminates the need to have multiple plugins . This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your site’s loading speed down.
Very Easy To Install
Thrive Leads is very easy to install. Just upload it to your Plugins folder via your dashboard and activate.
Simple To Use
With Thrive Leads, you can easily set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
In order to get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-40 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies and a support team that is available to answer any questions you have.
Every Type Of Form You Need
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form your business needs.
For example, you can use the Thrive Leads plugin to display unblockable “pop-up” forms …
Display slide-in forms …
You can use it to place opt-in forms anywhere within your content, or the middle of your posts and pages …
Insert an opt-in form into the sidebar widget menu …
You can add two-step opt-in links that open a lightbox form when visitors click on a content link …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads integrates every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads offers many features to site owners. Here are just a few:
Quick And Simple To Install And Implement
Be up and running in minutes. As already mentioned, ThriveThemes provides extensive tutorials, training content, case studies, webinars, and a support team.
This list-building tool not only combines every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run your list-building campaigns directly from your own WordPress admin user area.
All-In-1 List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use software:
Design & Deploy
The Thrive Leads plugin provides an extensive library of professionally-designed and web optimized form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor lets you create, modify and customize your forms …
A/B Testing
A/B testing is the quickest way to improve your conversion rates and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that makes it easy to test a whole range of variables, including the following:
A/B Test Multiple Form Designs And Content
The plugin lets you test different designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the losing variations, and keep displaying only the campaigns that are converting well after enough data has been collected.
You just begin your test and the plugin takes care of the rest, automatically increasing conversion rates over time.
Split-Test Multiple Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 2 minutes
- Scroll-depth triggers where a message appears once your visitors scroll down at least 50% of the web page
- Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.
Additionally, you can test if the form should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further optimize conversion rates.
Test Multiple Form Types
The plugin also lets you test different opt-in form types. For example, you can test a widget form on your sidebar vs a slide-in form to see which kind of form performs better for your business.
Test Entirely Different Offers
The plugin even lets you A/B test entirely different offers.
For example, you can connect different forms to different email campaigns to help you decide which offers deliver the best conversion results.
(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can also easily duplicate an existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do this all in just a few minutes.
Additional features of this plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a lightbox pop-up on all Posts), including which templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all popular browsers.
Smart Analytics
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best converting sources.
Seamless Integration With All Major Autoresponders & Leading Email Marketing Solutions
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Plus, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users opt-in testing capabilities that go well beyond what other list-building tools provide.
Feedback From Users
Here are just a few of the testimonials that customers have submitted for the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Product Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars as well as a support team that is available to help you and answer any questions you have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a no-risk, thirty day, complete refund guarantee.
Software Cost
Thrive Leads is available in the following editions:
- Single Site License – This edition allows you to install & activate the plugin on one single domain. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Websites License – The Unlimited Sites license allows you to install & activate the plugin on unlimited sites that you own and operate. All features are included, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency Edition – The Agency option lets you install & activate the plugin on all sites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: Pricing for this product can vary, depending on whether there are any promotions or limited-time specials being offered. The price above was current at the time this review was written. This may or may not be the actual price charged by the software seller when you visit the site and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for the latest pricing information here:
Additional Information
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your website.
For a demo video of the plugin in action, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a targeted email list, the only way to improve your results is to run A/B tests and find out what really works best for your business. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms show to visitors, and intelligent reporting that helps you increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as allowing users to create and add pop-up forms to their web pages. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, visit the plugin website here: Thrive Leads – WordPress List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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