Experienced marketers know the power of mailing lists.
This is because a mailing list gives you on-demand traffic and access to repeat buyers.
Research shows that, on average, 50%-80% of visitors to a site who leave will never return. That’s a lot of money and opportunities that you could be missing out on. Research also shows that it takes an average of 7 interactions with your business before prospects will make a purchase decision. It’s essential, therefore, to try and get repeat interactions with your visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their details while they’re visiting your website or blog, so you can build a relationship after they have exited your web site.
Building a list is an essential aspect of building a successful online business. A great list of email addresses has the potential to become your most valuable business asset.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to accessing repeat visitors and building a relationship.
There are many ways and different strategies to build a targeted list of subscribers, but until recently, it was very hard to find one solution that takes advantage of almost, if not all of the most effective methods available for capturing visitors’ email addresses on your website.
Thrive Leads – WordPress Split-Testing Mailing List Builder
Plugin Description
The Thrive Leads mailing list builder for WordPress could easily become the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a wide range of opt-in forms, split-test different offers, boost your conversions, and get traffic on tap, working directly from your WordPress dashboard …
As stated earlier, there are many ways and different strategies to build a list of email subscribers, and almost all of these methods and strategies use lead capture forms.
What makes Thrive Leads different from other email-capturing solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon learn, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.
To learn more about this plugin go here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your website:
It’s A WordPress Plugin
The Thrive Leads WordPress mailing list-building plugin eliminates the need to install multiple plugins on your site. This not only reduces potential plugin conflicts, but also keeps your website’s loading speed down.
Ready To Go To Work In Very Little Time
Thrive Leads installs like every other plugin. Just upload the plugin file to your Plugin folder via your admin account and activate.
Very Simple To Use
Once you have installed and activated the plugin, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required at any point.
To get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, webinars and a responsive support team that is available to help you sort out any issues you might experience.
Every Kind Of Form You Need
With the Thrive Leads plugin, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form your business needs.
For example, you can use the plugin to display unblockable “pop-up” opt-in forms …
Display forms that slide in from the corner of your page …
You can use Thrive Leads to add great-looking forms anywhere inside your content, or the top of your posts using a simple short code …
Insert a subscription form into any widget area of your site …
You can add two-step opt-in links that open a lightbox when a content link is clicked on …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads offers many features to website owners. Here are just a few:
Quick And Simple To Install And Implement
Be up and running in minutes. As already mentioned, ThriveThemes provides extensive tutorials, training content, case studies, webinars, and a dedicated support team.
This tool not only combines every kind of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies from your own WordPress admin area.
Built-In List Building Strategies To Boost Your Conversions
Thrive Leads integrates all of the list-building strategies you need to optimise your conversions into one easy-to-use solution:
Design And Deploy
Thrive Leads comes with an extensive library of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, letting you build conversion-boosting forms without technical skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
A/B Testing Engine
Split testing is the fastest way to boost your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
Test Form Designs And Content
The plugin lets you test different designs and content, and provides a “set and forget” feature that automatically eliminates the test variations that aren’t performing, and keep displaying only the forms that convert well after sufficient data has been gathered.
You simply start your test and the plugin will handle everything else, automatically picking the best performers and hiding the losing variations over time.
A/B Test Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 2 minutes
- Scroll-depth triggers where a message will appear once the visitor scrolls down at least 30% of the page
- Exit-intent triggers that can detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if a form performs better when displayed instantly to visitors, or when the form animates into view (e.g. slide in). You can test multiple triggers against one another to further boost conversion rates.
A/B Test Opt-In Form Types
Thrive Leads also lets you test different opt-in form types. For example, you can test a widget form on your sidebar vs a slide-in form and see which form type creates better results for your business.
Test Entirely Different Offers
The plugin even lets you perform tests against completely different offers.
For example, you can connect different forms to different email sequences to help you determine which offers yield the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily clone any existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display in your site based on certain rules you set (e.g. a lightbox pop-up on your 404 error page), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to show to particular segments of your audience at a precise moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all major browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from the best converting sources.
Integrates Seamlessly With All Major Autoresponders & Popular Email Marketing Systems
If your email marketing solution allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Additionally, you can use different lists and different services for different forms, so you’re never tied to just one solution.
As you can see, Thrive Leads gives you many opt-in testing capabilities that go well beyond any other list-building software.
User Feedback
Below are a few of the testimonials and comments that customers have provided for the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars and a dedicated support team that is available to help answer any questions they may have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year upgrades with their purchase, backed by a risk-free, thirty day, complete money-back guarantee.
Plugin Cost
The plugin is available in the following editions:
- Single Site Edition – This license lets you install & activate the plugin on one single site. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – This license lets you install & activate the plugin on all sites that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This option lets you install & activate the plugin on all websites that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The price of the product depends on whether there are any promotions or limited-time specials being offered. The above reflects the current price when this content was written. This may not be the actual pricing charged by the plugin author when you visit the site and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for current pricing details:
Additional Information
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your site.
For a demo video of the plugin, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a list, the only way to increase the speed your list grows is to run split-tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms show to visitors, and the tools to increase your conversion rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and add popups to their website. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – Mail List-Building Plugin For Boosting WP Subscriber List Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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