Savvy marketers know the power of mailing lists.
This is because a mailing list of responsive customers gives you instant traffic and access to repeat customers.
Research shows that, on average, 50%-80% of visitors to your website generally leave and never return. That’s a lot of money to leave on the table. Marketing research also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s vitally important, therefore, to interact repeatedly with site visitors.
How can you do this, however, if most visitors never come back?
The answer, of course, is to get your visitors’ details while they’re visiting your website or blog, so you can continue to communicate after they have left your site.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most powerful source of profit.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many ways and different strategies to build a subscriber list, but until recently, it was very hard to find one affordable and easy-to-use solution that integrates almost all of the most effective methods available for capturing email addresses on a website.
Thrive Leads – Mailing Builder For Boosting WP Conversions
Plugin Description
The Thrive Leads WP mail list-building plugin lets you build a list of subscribers fast using a number of different opt-in forms, split-test different offers, boost your conversions, and get traffic on demand, directly from your WordPress dashboard …
As stated earlier, there are many different ways and strategies to build an email list, and almost all of these methods and strategies require using subscription forms.
One of the key differences between Thrive Leads and all other email marketing solutions is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
The Thrive Leads mailing list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help users not just build a mailing list, but build a mailing list faster.
More info:
Plugin Benefits
Here are just some of the many benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your website:
It’s WordPress
The Thrive Leads list-building plugin for WP eliminates the need to install multiple plugins . This not only reduces any potential problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Easy, Fast And Simple To Install
Thrive Leads installs just like every WP plugin. Simply upload the plugin file to your Plugins folder via your admin account and activate.
Simple To Use
With Thrive Leads, you can easily set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point.
In order to get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-40 minutes to learn how to use all of the software’s functionality. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to provide you with assistance.
Every Type Of Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every type of form your business will ever need.
For example, you can use the plugin to display eye-catching “pop-up” forms …
Add slide-in forms …
You can use the Thrive Leads plugin to add forms anywhere within your content, or the top of your blog posts using a simple short code …
Insert an opt-in form into any widget area of your website …
You can insert 2-step opt-in links that open a lightbox form when visitors click on a link …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads provides many unique features to WP users. Here are just a few of these:
Quick And Simple To Install
Be up and running in very little time. As already mentioned, the developer provides extensive tutorials, training content, webinars, case studies, plus a support team.
This tool not only combines every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building strategies via your own dashboard.
Integrated List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to maximise your conversions into one easy-to-use solution:
Design And Deploy
The plugin comes with an extensive library of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to create, modify and customize your forms …
A/B Testing
A/B testing is the fastest way to double or even triple your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including:
Split-Test Designs And Content
The plugin lets you test different opt-in form designs and content, and provides an “automatic winner” feature that allows you to set the plugin to automatically eliminate the test variations that aren’t performing, and continue displaying only the ones that convert well after enough data has been gathered.
You just start testing and the plugin handles the rest, automatically picking the best performers and hiding the losers over time.
Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 2 minutes
- Scroll-depth triggers where a message will appear once visitors scroll down at least 50% of the web page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly, or when a form animates into view (e.g. slide in). You can test many triggers against one another to further increase your conversion rate.
A/B Test Different Form Types
The plugin also lets you run tests against different form types. For example, you can test a widget form on your sidebar vs a ”sticky” ribbon form to see which type of form creates better results for your business.
A/B Test Offers
The plugin even lets you test different offers against one another.
For example, you can assign different forms to different list-building campaigns to help you determine which offer delivers the best conversion rates for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you tremendous flexibility when it comes to split-testing your forms, but you can also easily clone an existing form – even make multiple copies of a form, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of the Thrive Leads plugin include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with three advanced targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a slide-in form on all Pages), including which post categories, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to particular segments of your audience at precisely the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Forms
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin is also compatible will all popular browsers.
In-Depth Reporting
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from your best sources.
Integrates Seamlessly With Major Autoresponders And Leading Email Marketing Systems
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Plus, you can use different lists and different services for different forms, so you’re not dependent on any one service.
As you can see, Thrive Leads gives users many opt-in testing capabilities that extend well beyond any other list-building software.
Feedback From Users
Here are some of the testimonials and feedback plugin customers have published about Thrive Leads:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
***
”Congratulations Shane and team! I’m excited to use this exciting new list building WordPress plugin to take my online business to the next level!” Dean Patino
Support
As mentioned previously, ThriveThemes provides extensive tutorials, case studies as well as a support team that is available to provide users with any assistance they need.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year updates with their purchase, backed by a risk-free, 30 day, 100% refund guarantee.
Plugin Cost
The plugin is available in the following editions:
- Single Site – This edition lets you install & activate the plugin on one single site. All features are included, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites License – The Unlimited Sites option allows you to install & activate the plugin on all domains that you own and operate. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency License – The Agency option allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: The price of the Thrive Leads plugin can vary, depending on whether there are any promotions or limited-time special offers. Presently, the plugin is being retailed for the amounts shown above. This may not be the actual price set by the plugin author when you visit the product website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for current pricing details:
Additional Plugin Tips
Even on an existing website with hundreds of posts, you can install the plugin and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your site.
For ”how to” videos of the plugin, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a mailing list, the only way to improve your results is by running tests and find out what really works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and the tools to improve your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as allowing users to create and insert pop-up forms into their web pages. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As the plugin developers state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For complete details, check out the plugin here: Thrive Leads – Mailing Builder For WP Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
***