Savvy marketers know the power of mailing lists.
This is because a list gives you traffic on call and access to repeat buyers.
Research shows that, on average, 50%-80% of web visitors who leave will never return. That’s a lot of money to leave behind. Testing also shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s vitally important, therefore, to try and get repeat interactions with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get visitors to give you their email address while they’re still on your website or blog, so you can continue to communicate with them after they have exited your website.
Building a list is absolutely essential for building a successful online business. A great list of contacts has the potential to become the most profitable leverage point of your entire online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to accessing repeat visitors and relationship-building.
Now … there are many different ways and effective strategies to build an opt-in list, but until very recently, it was very hard to find an affordable and easy-to-use solution that incorporates just about all of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – List-Building Plugin For Faster WordPress Conversions
Plugin Description
Thrive Leads mail list-building plugin for WordPress lets you build a list of subscribers quickly using a range of different opt-in forms, test different offers, boost your conversions, and get traffic on tap, working directly inside your WordPress dashboard …
As mentioned earlier, there are many different ways and strategies to build an opt-in list, and almost all of these methods and strategies involve the use of opt-in forms.
One of the key differences between Thrive Leads and all other email marketing solutions is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WP mail list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but build a mailing list faster.
For more details go here:
Benefits
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your site:
It’s WordPress
Thrive Leads mailing list-building plugin for WordPress eliminates the need to install multiple plugins . This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Easy And Fast To Install
Thrive Leads installs like any WP plugin. Just upload the plugin file to your Plugin folder via your WordPress dashboard and activate.
Simple To Use
Once you have installed and activated the plugin, you can easily set up one or more opt-ins, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
To get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-60 minutes to learn how to use all of the functionality in the plugin. Fortunately, ThriveThemes provides extensive tutorials, case studies as well as a responsive support team that is available to help you sort out any issues you have.
Every Type Of Opt-In Form Your Business Needs
With the plugin, you can begin to capture email addresses using pre-designed templates, and every type of opt-in form your business needs.
For example, you can use the plugin to display stylish “pop-up” forms …
Add slide-in forms …
You can use the plugin to place in-line forms anywhere inside your content, or the top of your blog posts …
Insert a subscription form into any widget area of your website …
You can add 2-step opt-in links that open a lightbox form when visitors click on a link inside your content …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down the page …
As you can see, Thrive Leads integrates every type of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads offers a number of great features to website owners. Here are just a few:
Fast And Easy To Install And Use
Ready to start using in minutes. As already mentioned, the developer provides extensive training content and tutorials, webinars, case studies, and a support team.
This software not only combines every kind of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies from your own WP dashboard.
Integrated List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to maximize your conversions into one easy-to-use solution:
Design And Deploy
The plugin comes with dozens of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting opt-in forms without coding skills required.
Simple “point and click” technology and a visual editor allows you to easily create, modify and customize your forms …
Powerful Split Testing
A/B testing is the fastest way to improve your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including:
A/B Test Opt-In Form Designs And Content
The plugin lets you test different opt-in form designs and content, and provides an “automatic winner” feature that lets you set the plugin to automatically eliminate the non-converting variations, and continue showing only the highest converting tests after sufficient data has been collected.
You simply start your test and the plugin handles everything else, automatically helping you increase your conversion rates over time.
Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a buy button on your screen after 5 minutes
- Scroll-depth triggers where a message will appear only after your visitor scrolls down at least 15% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Furthermore, you can also test if forms perform better when displayed instantly to visitors, or when a form animates into view (e.g. slide in). You can test multiple triggers against one another to further optimize conversion rates.
A/B Test Multiple Opt-In Form Types
The plugin also lets you split-test different opt-in form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form and see which form type performs better for your business.
Split-Test Offers
The plugin even lets you test different offers against one another.
For example, you can assign different forms to different email sequences to help you determine which yields the best conversion rates for your business.

(Split-test different offers)
Not only does this plugin give you enormous flexibility when it comes to split-testing your forms, but you can also easily duplicate any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of this software include:
Smart Targeting Features
You can create hyper-targeted offers for your visitors with 3 advanced targeting options (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where types of offers — even specific designs — will display in your website based on certain rules you set (e.g. a slide-in form on the Front Page only), including which page templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to display to the right segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all popular browsers.
Get Higher Value Traffic
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from the best sources.
Integrates Seamlessly With All Major Autoresponders And Popular Email Marketing Services
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your system.
Plus, you can use different lists and different services with different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives you opt-in testing capabilities that extend well beyond any other list-building software.
User Feedback
Here are just a few of the testimonials that users have provided for Thrive Leads:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Plugin Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars as well as a responsive support team that is available to help answer any questions you have.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year updates with their purchase, backed by a risk-free, thirty day, 100% refund guarantee.
Plugin Cost
Thrive Leads is available in the following editions:
- Single Site – The Single Site option lets you install & activate the plugin on a single domain. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – The Unlimited Sites edition lets you install & activate the plugin on unlimited sites that you own and operate. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This option allows you to install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Price details for the Thrive Leads software can vary, depending on whether there are any promotions or limited-time special offers. Currently, the product is being retailed for the amounts shown above. This may or may not be the actual price charged by the plugin developer when you visit the plugin site and you may be shown additional upsells or one-time offers after your purchase.
Check the plugin’s website for the current pricing here:
Additional Information
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms all across your entire site.
For ”how to” videos of the plugin, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted subscriber list, the only way to improve your results is by running split-tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your forms show to visitors, and intelligent reporting that helps you increase your opt-in rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on functionality, such as allowing users to create and add pop-up forms to their web pages. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website: Thrive Leads – List Builder For Faster WP Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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