Successful marketers understand that building a mailing list is one of the most valuable assets you can create for your business online.
This is because a mailing list of targeted customers gives you traffic on tap and access to repeat buyers.
Marketing studies show that, on average, 50%-80% of everyone who visits your site generally leave and never return. That’s a lot of money and opportunities that you could be missing out on. Research also shows that it takes an average of 7 interactions with your business before a purchase decision is made. It’s so important, therefore, to interact repeatedly with your visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to get your visitors’ contact details while they’re still on your website or blog, so you can build a relationship after they have exited your web site.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become the most powerful source of profit of your entire online business.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many different ways and effective strategies to build an opt-in list, but until recently, it was very difficult to find a cost-effective and easy-to-use solution that gives users access to many types of list-building methods available to capture email addresses on a website.
Thrive Leads – List-Building Plugin For WordPress
Plugin Description
Thrive Leads WordPress mailing list builder could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers fast using many different types of opt-in forms, split-test different offers, improve your conversions, and get traffic on call, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and effective strategies to build a targeted list of subscribers, and almost all of these methods and strategies require using opt-in forms.
One of the key differences between Thrive Leads and all other solutions that allow you to collect email addresses is that Thrive Leads comes with some of the most effective conversion and list-building strategies built all into one plugin.
The Thrive Leads mailing list builder for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but build it faster.
More info:
Benefits
Here are just some of the many benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on call on your web site:
It’s A Plugin For WordPress Users
Thrive Leads WordPress mailing list-building plugin eliminates the need to have multiple plugins installed. This not only reduces the possibility of problems resulting from plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Installation Is Easy & Quick
Thrive Leads installs like every WordPress plugin. Just upload a zip folder containing the plugin to your Plugins folder via your admin account and activate.
Simple To Use
Thrive Leads makes it very easy to set up one or more opt-in forms, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 20-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive training content, case studies as well as a dedicated support team that is available to answer any questions you have.
Every Kind Of Form You Will Ever Need
With the plugin, you can begin to capture email addresses using pre-designed templates, and every kind of form your business needs.
For example, you can use the plugin to display “pop-up” opt-in forms …
Add forms that slide in from the edge of your web page …
You can use the Thrive Leads plugin to add opt-in forms anywhere within your content, or the bottom of your posts and pages …
Insert an opt-in form into any widget area of your site …
You can insert two-step opt-in links that open a lightbox form when visitors click on a content link …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” even while the visitor scrolls down your page …
As you can see, Thrive Leads integrates every type of subscription form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Plugin Features
Thrive Leads offers many features to website owners. Here are just some:
Quick And Simple To Install
Be up and running in very little time. As already mentioned, ThriveThemes provides extensive tutorials, training content, case studies, webinars, plus a responsive support team.
This list-building software not only integrates every type of opt-in form you need into a single plugin, as you’ve just seen, but it also lets you run your list-building strategies directly from your WordPress dashboard.
All-In-1 List Building Strategies To Maximise Conversions
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design And Deploy
The Thrive Leads plugin provides dozens of professionally-designed and web optimized form templates that you can fully customize to suit your needs, without coding skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
Powerful A/B Testing Engine
Split testing is the quickest way to increase your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that allows you to easily test a whole range of variables, including the following:
Test Different Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and display only the forms that convert well after enough data has been gathered.
You just start testing and the plugin handles the rest, automatically increasing conversion rates over time.
A/B Test Form Triggers
Thrive Leads lets you customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 3 minutes
- Scroll-depth triggers where a message appears once your visitor scrolls down at least 15% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if a form should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further boost your conversion rate.
Split-Test Different Form Types
The plugin also lets you run split-tests against different form types. For example, you can test a widget form on your sidebar vs a ribbon form and see which form type creates better results for your business.
A/B Test Entirely Different Offers
The plugin even lets you test different offers against one another.
For example, you can connect different forms to different email sequences to help you decide which campaign offers yield the best conversion results.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your opt-in forms, but you can also easily clone any existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers more relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a slide-in form on all Posts), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most long-term traffic. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will display correctly on any device or screen size.
Thrive Leads is also compatible will all popular web browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns to get highly qualified traffic from the best sources.
Integrates Seamlessly With All Major Autoresponders & Leading Email Marketing Systems
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services for different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that extend far beyond what most other list-building tools provide.
Testimonials From Customers
Here are a few of the testimonials and comments that customers have published about the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned previously, ThriveThemes provides extensive tutorials, webinars and a dedicated support team that is available to help you sort out any problems you might experience.
Video tutorials explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get one-year software updates with their purchase, backed by a risk-free, 30 day, complete refund guarantee.
Plugin Price
The plugin is available in the following editions:
- Single Site – This license allows you to install & activate the plugin on one single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – This edition lets you install & activate the plugin on unlimited domains that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – The Agency license allows you to install & activate the plugin on all websites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Pricing details of the Thrive Leads software can vary, depending on whether there are any promotions or limited-time specials being offered. When we last checked, the plugin is selling for the amounts shown above. This may or may not be the actual price charged by the product developer when you visit the website and you may be shown additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing:
Additional Plugin Tips
Even on an existing site with hundreds of blog posts, you can install Thrive Leads and use the targeting feature to retroactively show more relevant and higher-converting opt-in forms across your entire website.
For a demo video of the plugin in action, including help documentation and tutorials, FAQs, customer helpdesk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is absolutely essential when it comes to building a successful online business. When it comes to growing a email list, the only way to increase the speed your list grows is to run tests and find out what really works best on your site. Thrive Leads makes a powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your opt-in forms display to visitors, and intelligent reporting that helps you improve your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins are designed to focus more on some aspect of functionality, such as enable the user to create and insert popups into their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website: Thrive Leads – List-Building Plugin For Conversion-Focused WP Users
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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