Savvy marketers know the power of mailing lists.
This is because a mailing list of responsive customers gives you immediate traffic and access to repeat customers.
Marketing studies show that, on average, 50%-80% of web visitors generally will leave and never return. That’s a lot of money to leave behind. Testing also shows that it takes an average of 7 exposures to your business before prospects will make a purchase decision. It’s crucial, therefore, to get repeat interactions with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to capture your visitors’ email address while they’re still on your site, so you can continue to communicate after they have exited your site.
Building a list is an essential aspect of building a successful online business. A great list of responsive subscribers has the potential to become your most reliable and constant online source of profit.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
There are many ways and effective strategies to build a targeted list of subscribers, but until very recently, it was very difficult to find one easy-to-use solution that integrates just about all kinds of list-building methods available to capture email addresses on a website.
Thrive Leads – WordPress Mail List-Building Plugin
Plugin Description
Thrive Leads mailing builder for WordPress could easily be described as the ultimate list-building plugin for WordPress. It lets you build a list of subscribers quickly using a range of different opt-in forms, test different offers, improve your conversions, and get traffic on tap, working directly from your WordPress dashboard …
As mentioned earlier, there are many different ways and effective strategies to build an email list, and almost all of these methods and strategies use subscription forms.
One of the key differences between Thrive Leads and other email-capturing software is that Thrive Leads comes with some of the most effective conversion and list-building strategies built into their plugin.
Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WP theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but build their mailing list faster.
To learn more about the plugin go here:
Benefits
Here are just some of the many benefits and advantages of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your web site:
It’s A WordPress Plugin
The Thrive Leads mailing list-building plugin for WP eliminates the need to install multiple plugins on your website. This not only reduces the possibility of problems resulting from plugin conflicts, but also keeps your website’s loading speed down.
Ready To Use In Very Little Time
Thrive Leads is really easy to install. Simply upload the plugin file to your Plugins folder via your dashboard and activate.
Really Simple To Use
With Thrive Leads, you can very easily set up one or more opt-ins, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point.
In order to get the most out of Thrive Leads, you will want to make use of the advanced targeting, testing and reporting features. If you are a new user, allow 30-45 minutes to learn how to use all of the plugin’s features. Fortunately, ThriveThemes provides extensive training content, case studies and a support team that is available to help you and answer any questions you have.
Every Type Of Form You Need
With the plugin, you can begin to capture subscriber details using pre-designed templates, and every type of form your business will ever need.
For example, you can use the plugin to display unblockable “pop-up” subscriber forms …
Display opt-in forms that slide in from the edge of your screen …
You can use the Thrive Leads plugin to add great-looking in-line forms anywhere within your content, or the bottom of your posts and pages using a simple shortcode …
Insert a subscription form into any widget area of your site …
You can insert two-step opt-in links that open a lightbox when a content link is clicked on …
And even add ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as visitors scroll down your page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Thrive Leads Features
Thrive Leads offers many great features to web site owners. Here are just a few of these:
Quick And Simple To Install
Ready to start using in no time. As already mentioned, ThriveThemes provides extensive training content and tutorials, webinars, case studies, plus a dedicated support team.
This software not only integrates every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns directly from your own dashboard.
Integrated List Building Strategies
Thrive Leads integrates all of the list-building strategies you need to boost your conversions into one easy-to-use solution:
Design And Deploy
The Thrive Leads plugin provides an extensive library of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, without technical skills required.
Simple “point and click” technology and a visual editor allows you to create, modify and customize your forms …
Split Testing
A/B testing is the quickest way to optimize your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine that makes it easy to test a whole range of variables, including:
Test Opt-In Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that lets you set the plugin to automatically eliminate the test variations that aren’t performing, and continue displaying only the highest converting campaigns after enough data has been collected.
You simply start your test and the plugin handles everything else, automatically increasing conversion rates over time.
A/B Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present an offer on your screen after 1 minutes
- Scroll-depth triggers where a message appears once the visitor scrolls down at least 15% of the web page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Additionally, you can test if a form performs better when displayed instantly, or when the form animates into view (e.g. slide in). You can test all of these triggers against one another to further increase your conversion rate.
A/B Test Form Types
Thrive Leads also lets you perform tests against different opt-in form types. For example, you can test a widget form on your sidebar vs an in-line form and see which type of form creates better results for your business.
Split-Test Offers
Thrive Leads even lets you see how different offers perform against one another.
For example, you can assign different forms to different follow-up sequences to help you decide which campaign offers deliver the best conversion results for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can also easily clone any existing form – even make multiple copies, then modify the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a ribbon form on the Front Page only), including which post types, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin has also been tested for compatibility will all popular browsers.
In-Depth Reporting
the Thrive Leads plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best sources.
Integrates Seamlessly With All Major Autoresponders & Leading Email Marketing Solutions
If your autoresponder allows HTML forms to be embedded then Thrive Leads with work seamlessly with your service.
Plus, you can use different lists and different services with different forms, so you’re never tied to just one service.
As you can see, Thrive Leads gives users opt-in testing capabilities that go far beyond any other list-building software.
Testimonials From Plugin Users
Below are a few of the testimonials customers have published about the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Support
As mentioned previously, ThriveThemes provides extensive training content, webinars and a responsive support team that is available to help users sort out any problems they might experience.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software updates with their purchase, backed by a risk-free, thirty day, 100% money-back guarantee.
Software Cost
The plugin is available in the following editions:
- Single Site – This license allows you to install & activate the plugin on 1 single website. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites License – This license lets you install & activate the plugin on all domains that you own and operate. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency edition lets you install & activate the plugin on all domains that you own and operate, and on all of your client sites. Includes all plugin features, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost of purchasing Thrive Leads can vary, depending on whether there are any promotions or limited-time special offers. When we last checked, the software sells for the pricing shown above. This may or may not be the actual pricing set by the product author when you visit the product website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest pricing here:
Additional Useful Tips
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms throughout your site.
For ”how to” videos showing how the plugin works, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is to continually run split-tests and find out what really works best on your site. Thrive Leads makes available to WordPress users a powerful tool that, until recently, only marketing professionals had access to, and at great expense.
With Thrive Leads, you have 100% control over exactly where and how your forms display to visitors, and the tools to increase your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on some aspect of functionality, such as enable users to create and add pop-up forms to their site. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
To learn more, visit the plugin website: Thrive Leads – List-Building Plugin For Conversion-Focused WP Sites
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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