Experienced marketers understand the power of mailing lists.
This is because a mailing list of targeted customers gives you traffic on tap and access to repeat sales.
Research shows that, on average, 50%-80% of web visitors will leave and never return. That’s a lot of money and opportunities that you’re probably missing out on. In addition to this, research shows that it takes an average of seven interactions with your business before prospects will make a purchase decision. It’s essential, therefore, to look for methods that will help you get repeat interactions with visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get your visitors’ email address while they’re visiting your website or blog, so you can continue to communicate with them after they have left your website.
Building a list is absolutely essential when it comes to building a successful online business. A great list of email addresses has the potential to become your most reliable source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to repeat visitors and building a relationship.
There are many different ways and strategies to build a targeted list of subscribers, but until very recently, it was very hard to find one affordable and easy-to-use solution that integrates almost all types of proven list-building methods available to capture email addresses on a website.
Thrive Leads – List-Building Plugin For Conversion-Focused WP Sites
Plugin Description
Thrive Leads mailing list-building plugin for WordPress lets you build a list of subscribers quickly using a range of different opt-in forms, split-test different offers, improve your conversions, and get traffic on call, directly from your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve using lead capture forms.
What makes Thrive Leads different from other list-building solutions is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies already built-in.
Thrive Leads WP list builder is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.
For more details, visit the plugin site here:
Plugin Benefits
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your web site:
It’s A Plugin For WordPress Users
Thrive Leads mailing list-building plugin for WordPress eliminates the need to have multiple plugins installed. This not only reduces possible plugin conflicts, but also keeps your site’s loading speed down.
Be Up And Running In Very Little Time
Thrive Leads installs just like any regular WP plugin. Just upload a zip file containing the plugin to your Plugins folder via your WP admin area and activate.
Simple To Use
With Thrive Leads, you can easily set up one or more opt-ins, use their pre-designed templates and start collecting subscriber details. No technical skills or design skills are required.
To get the most out of the plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 25-60 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive tutorials, webinars and a dedicated support team that is available to provide you with assistance.
Every Kind Of Form You Will Ever Need
With the Thrive Leads plugin, you can begin to capture subscriber details using pre-designed templates, and every type of opt-in form you will ever need.
For example, you can use the plugin to build stylish “pop-up” opt-in forms …
Add slide-in forms …
You can use the plugin to insert opt-in forms anywhere inside your content, or the top of your blog posts using a simple short code …
Insert a subscription form into any widget area of your site …
You can add two-step opt-in links that open a lightbox form when visitors click on a link inside your content …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” even while visitors scroll down the page …
As you can see, Thrive Leads combines every kind of opt-in form you need in one single plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Features
Thrive Leads offers many great features to WP users. Here are just a few of these:
Quick And Easy To Install And Use
Be up and running in minutes. As already mentioned, the plugin developer provides extensive training content and tutorials, case studies, webinars, and a support team.
This software not only combines every kind of opt-in form you need into one single plugin, as you’ve just seen, but it also lets you run all your list-building campaigns from your own WordPress admin user login.
All-In-1 List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use plugin:
Design & Deploy
Thrive Leads comes with dozens of built-in professionally-designed and web optimized form templates that you can fully customize to suit your needs, with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor allows you to create, modify and customize your forms …
Powerful Split Testing
A/B testing is the quickest way to boost your conversion rate and accelerate the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that allows you to easily test a whole range of variables, including the following:
A/B Test Multiple Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides a “set and forget” feature that allows you to set the plugin to automatically eliminate the non-converting variations, and continue displaying only the ones that convert well after enough data has been gathered.
You simply start your test and the plugin will handle the rest, automatically helping you increase conversion rates over time.
Test Opt-In Form Triggers
Thrive Leads lets you customize when and how your forms should appear to visitors.
For example, you can set up:
- Time-based triggers to present a link on your screen after 5 minutes
- Scroll-depth triggers where a message will appear only when your visitor scrolls down at least 40% of the page
- Exit-intent triggers that can detect when someone is about to exit your page and presents them with a pop-up form.
Furthermore, you can also test if the form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further boost your conversion rate.
Test Multiple Form Types
The Thrive Leads plugin also lets you perform tests on different opt-in form types. For example, you can test a widget form on your sidebar vs an in-line form and see which type of form performs better for your business.
A/B Test Offers
The plugin even lets you test completely different offers.
For example, you can connect different forms to different follow-up sequences to help you decide which offers deliver the best conversion results.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your forms, but you can also easily clone an existing form – even make multiple copies, then edit the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done with just a few mouse clicks.
Additional features of this software include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You are given granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where types of offers — even specific designs — will display across your entire website based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for posts that receive the most traffic over time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads has also been tested for compatibility will all popular web browsers.
Get Higher Value Traffic
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests perform over time.
Plus, you have access to a “lead sources” report that shows you exactly where your highest converting traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best sources.
Seamless Integration With All Major Autoresponders & Leading Email Marketing Solutions
If your autoresponder allows embedding of HTML forms then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services with different forms, so you’re never dependent on any one system.
As you can see, Thrive Leads gives you a range opt-in testing capabilities that extend well beyond any other list-building tools.
Testimonials
Below are a couple of the testimonials that plugin users have written about the Thrive Leads plugin:
“Your stuff is beautifully designed, fast and has great options for marketers that you just don’t see with other themes. Great, great job! Absolutely love Thrive!” David Coleman
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Support
As mentioned previously, ThriveThemes provides extensive training content, case studies as well as a responsive support team that is available to help users and answer any questions they may have.
Tutorial videos explaining exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software updates with their purchase, backed by a no-risk, thirty day, full money-back guarantee.
Software Price
Thrive Leads is available in the following editions:
- Single Site – This edition allows you to install & activate the plugin on a single domain. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – The Unlimited Sites option lets you install & activate the plugin on all sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency – This option lets you install & activate the plugin on unlimited sites that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Note: Pricing for Thrive Leads can vary, depending on whether there are any promotions or limited-time specials being offered. The pricing shown above was correct at the time this review was written. This may not be the actual price set by the product seller when you visit the website and there may be additional upsells or one-time offers after purchasing.
Check the plugin’s website for the latest price here:
Additional Useful Tips
Even on an existing site with hundreds of posts, you can install the plugin and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms throughout your site.
For ”how-to” videos showing how the plugin works, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a subscriber list, the only way to improve your results is to run tests and find out what works best for your business. Thrive Leads makes a very powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or expensive subscriptions.
With Thrive Leads, you have 100% control over exactly where and how your forms show to visitors, and intelligent reporting that helps you improve your subscription rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as enable the user to create and insert popups into their site. Thrive Leads starts with this kind of functionality, but their real focus is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For more details, check out the plugin here: Thrive Leads – List-Building Plugin For Faster WordPress Conversions
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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