Savvy marketers know that building a mailing list is one of the most valuable assets you can create for your business online.
This is because a mailing list gives you on-demand traffic and access to repeat sales.
Marketing studies show that, on average, 50%-80% of visitors to a site who leave will never return. That’s a lot of money to leave behind. Also, research shows that it takes an average of 7 exposures to your business before a purchase decision is made. It’s so important, therefore, to explore methods that will help you get repeat interactions with site visitors.
How can you do this, however, if most visitors leave and never return?
The answer, of course, is to get visitors to give you their details while they’re still on your website, so you can continue to communicate after they leave your website.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most valuable asset.
If you sell one or more products on your website, or your business relies on traffic, then building a list is essential, because it is the key to having access to repeat visitors and relationship-building.
Now … there are many ways and different strategies to build a subscriber list, but until very recently, it was very difficult to find one easy-to-use solution that integrates almost all of the most effective methods available to capture visitors’ email addresses on your website.
Thrive Leads – WP Mailing List-Building Plugin
Plugin Description
The Thrive Leads mailing list-building plugin for WP lets you build a list of subscribers fast using a number of different opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, directly from your WordPress dashboard …
As stated earlier, there are many different ways and effective strategies to build a list, and almost all of these methods and strategies require using lead capture forms.
What makes Thrive Leads different than other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of unique conversion boosting technologies and list-building strategies already built-in.
The Thrive Leads WordPress mailing list-building plugin is developed by Thrive Themes, a conversion-focused WP theme developer. As you will soon learn, the plugin was developed to help WordPress users not just build a mailing list, but build it faster.
Go here to learn more about the plugin:
Benefits Of Using Thrive Leads
Here are just a few of the benefits of using Thrive Leads to build a list of subscribers quickly and get traffic on tap on your web site:
It’s A Plugin For WordPress Users
The Thrive Leads mailing list-building plugin for WP eliminates the need to have multiple plugins . This not only reduces the possibility of plugin conflicts, but also keeps your website’s loading speed down.
Be Up And Running In No Time
Thrive Leads is quite easy to install. Just upload a zip file that contains the plugin files to your Plugin folder via your dashboard and activate.
Simple To Use
The Thrive Leads plugin makes it very simple to set up one or more opt-in forms, use their pre-designed form templates and start collecting email addresses. No technical skills or design skills are required at any point of the process.
To get the most out of the Thrive Leads plugin, you will want to implement all of the advanced targeting, testing and reporting features. If you are a new user, allow 30-40 minutes to learn how to use all of the software’s features. Fortunately, ThriveThemes provides extensive tutorials, webinars as well as a support team that is available to help you and answer any questions you have.
Every Type Of Opt-In Form Your Business Needs
With Thrive Leads, you can begin to capture subscriber details using pre-designed templates, and every kind of form you need.
For example, you can use Thrive Leads to build attention-grabbing “pop-up” opt-in forms …
Add slide-in forms …
You can use the plugin to add forms anywhere within your content, or the top of your posts and pages using a simple shortcode …
Insert a form into your sidebar section …
You can add two-step opt-in links that open a lightbox when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that display at the top of the screen and remain “sticky” even while the visitor scrolls down the page …
As you can see, Thrive Leads combines every type of opt-in form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets better …
Plugin Features
Thrive Leads provides many unique features to web site owners. Here are just some:
Fast And Easy To Install And Implement
Be up and running in very little time. As already mentioned, the developer provides extensive tutorials, training content, webinars, case studies, and a dedicated support team.
This list-building software not only integrates every type of opt-in form your business needs into a single plugin, as you’ve just seen, but it also lets you run all your list-building strategies without ever leaving your own dashboard.
Built-In List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use tool:
Design & Deploy
The plugin provides dozens of professionally-designed and web optimized opt-in form templates that you can fully customize to suit your needs, with no coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you easily create, modify and customize your forms …
Split Testing Engine
A/B testing is the quickest way to improve your conversion rates and accelerate your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
A/B Test Designs And Content
The plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and continue displaying only those that convert well after sufficient data has been gathered.
You just begin testing and the plugin will handle the rest, automatically helping you increase conversion rates over time.
Split-Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to present a link on your screen after 25 seconds
- Scroll-depth triggers where a message appears only when your visitor scrolls down at least 40% of the web page
- Exit-intent triggers that detect when someone is about to exit the page and presents them with a pop-up form.
Additionally, you can test if forms should display instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further boost your conversion rate.
Test Form Types
The Thrive Leads plugin also lets you split-test different opt-in form types. For example, you can test a lightbox pop-up vs an in-line form to see which kind of form creates better results for your business.
Test Offers
The Thrive Leads plugin even lets you see how different offers perform against one another.
For example, you can assign different forms to different list-building campaigns to help you decide which offer yields the best conversion rates for your business.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can also easily clone an existing form – even make multiple copies, then change the element(s) you want to test and instantly start running your A/B split test again, and all of this can be done in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You are given precise control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display across your entire site based on certain rules you set (e.g. a widget form on your sidebar on all Pages), including which templates, archive pages, etc. or, conversely, where to prevent forms from displaying on your site.
You can even create highly relevant offers to show to specific segments of your audience at exactly the right moment. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Supports Advanced Lead Generation Form Features
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
100% Responsive
Your forms and list marketing campaigns will show up correctly on any device or screen size.
Thrive Leads is also compatible will all major web browsers.
In-Depth Reporting
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, you have access to a “lead sources” report that shows you exactly where your most valuable traffic comes from, allowing you to plan your campaigns strategically for getting the most highly qualified traffic from the best sources.
Seamless Integration With All Major Autoresponders And Leading Email Marketing Solutions
If your email marketing system allows HTML forms to be embedded then Thrive Leads with work seamlessly with your solution.
Also, you can use different lists and different services for different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users a range of opt-in testing capabilities that go well beyond what other list-building software provide.
Feedback From Users
Below are some of the testimonials that plugin customers have provided for the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Product Support
As mentioned previously, ThriveThemes provides extensive training content, webinars as well as a dedicated support team that is available to help users sort out any problems they might experience.
Video tutorials that explain exactly what you’re seeing and how to use the plugin are provided throughout the plugin interface. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of the Thrive Leads plugin.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a risk-free, thirty day, full money-back guarantee.
Plugin Pricing
Thrive Leads is available in the following editions:
- Single Site – This license allows you to install & activate the plugin on 1 single website. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Sites License – This license allows you to install & activate the plugin on all sites that you own and operate. All plugin features are included, and Free, unlimited updates, with 1 year of support included. Price = $97.00.
- Agency Edition – This license lets you install & activate the plugin on unlimited domains that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Cost = $199.00.
Please Note: Current pricing for Thrive Leads depends on whether there are any promotions or limited-time special offers. The pricing shown above was correct at the time this review was published. This may not be the actual pricing set by the product author when you visit the product site and there may be additional upsells or one-time offers after your purchase.
Check the plugin’s website for the latest price:
Additional Plugin Info
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively display more relevant and higher-converting opt-in forms all across your website.
For ”how to” videos of the plugin in action, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is absolutely essential for building a successful online business. When it comes to growing a email list, the only way to improve your results is by running split-tests and then analyze your performance to find out what really works best on your site. Thrive Leads makes a powerful tool accessible to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have complete control over exactly where and how your forms are displayed to visitors, and the tools to improve your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing the user to create and add pop-up forms to their site. Thrive Leads starts with this kind of functionality, but the real focus of the plugin is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, visit the plugin website: Thrive Leads – WP List Builder
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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