Experienced marketers understand the power of mailing lists.
This is because a a list of email subscribers gives you immediate traffic and access to repeat customers.
It’s a well-known fact that, on average, 50%-80% of everyone who visits a site generally will leave and never return. That’s a lot of money to leave on the table. Research also shows that it takes an average of 7 interactions with your business before a purchase decision is made. It’s essential, therefore, to try and get repeat interactions with site visitors.
How can you do this, however, if most visitors leave and never come back?
The answer, of course, is to get your visitors’ details while they’re visiting your website, so you can keep in touch after they have exited your website.
Building a list is absolutely essential for building a successful online business. A great list of responsive subscribers has the potential to become your most reliable and constant online source of profit.
If you sell one or more products on your website, or your business relies having a constant source of traffic, then building a list is essential, because it is the key to having access to repeat visitors and building a relationship.
Now … there are many different ways and effective strategies to build an opt-in list, but until recently, it was very hard to find an affordable and simple solution that gives users access to many types of list-building methods available for capturing visitors’ email addresses on your website.
Thrive Leads – WP Mail List-Building Plugin
Plugin Description
Thrive Leads WordPress list-building plugin lets you build a list of subscribers quickly using a number of different opt-in forms, test different offers, improve your conversions, and get traffic on call, working directly inside your WordPress dashboard …
As mentioned earlier, there are many ways and different strategies to build a list of email subscribers, and almost all of these methods and strategies involve lead capture forms.
One of the key differences between Thrive Leads and other solutions for capturing leads and email addresses is that Thrive Leads comes with a range of flexible and powerful conversion boosting technologies and list-building strategies built into their plugin.
Thrive Leads WordPress list-building plugin is developed by Thrive Themes, a conversion-focused WordPress theme developer. As such, the plugin was developed to help users not just build a mailing list, but build their mailing list faster.
Go here to learn more about the plugin:
Benefits
Here are just some of the many benefits of using Thrive Leads to build a list of subscribers fast and get traffic on demand on your web site:
It’s A Plugin For WordPress Users
The Thrive Leads mailing list-building plugin for WordPress eliminates the need to install multiple plugins . This not only reduces potential plugin conflicts, but also keeps your website’s loading speed down.
Installation Is Easy
Thrive Leads is really easy to install. Just upload it to your Plugin folder via your dashboard and activate.
Very Simple To Use
Once you have installed and activated the Thrive Leads plugin, you can easily set up one or more opt-in forms, use their pre-designed templates and start collecting email addresses. No technical skills or design skills are required at any point.
In order to get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-45 minutes to learn how to use all of the functionality in the software. Fortunately, ThriveThemes provides extensive training content, webinars as well as a responsive support team that is available to answer any questions you have.
Every Kind Of Form Your Business Will Ever Need
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of form your business will ever need.
For example, you can use the Thrive Leads plugin to add unblockable “pop-up” lightboxes …
Display opt-in forms that slide in from the edge of your web page …
You can use the Thrive Leads plugin to add in-line forms anywhere within your content, or the middle of your posts using a simple shortcode …
Insert an opt-in form into the sidebar widget area …
You can insert 2-step opt-in links that open a lightbox form when visitors click on a link inside your content …
And even add ribbon forms to your site that shows at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads combines every kind of subscription form you need in one single WordPress plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides many features to WordPress users. Here are just some:
Quick And Simple To Install And Set Up
Ready to use in minutes. As already mentioned, ThriveThemes provides extensive training and tutorials, webinars, case studies, and a dedicated support team.
This list-building tool not only integrates every kind of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run all of your list-building strategies directly from your own WordPress dashboard.
All-In-1 List Building Strategies
Thrive Leads integrates the following list-building strategies into one easy-to-use solution:
Design & Deploy
Thrive Leads comes with an extensive library of professionally-designed and web optimized form templates that you can fully customize to suit your needs, letting you build conversion-boosting forms with no technical skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Powerful A/B Testing
Split testing is the fastest way to optimize your conversion rates and speed up your list growth.
Thrive Leads comes with a powerful A/B testing engine built into the plugin that makes it easy to test a whole range of variables, including the following:
Test Form Designs And Content
The plugin lets you test different opt-in form designs and content, and provides an “automatic winner” feature that automatically eliminates the losing variations, and continue showing only the highest converting campaigns after enough data has been gathered.
You simply begin testing and the plugin will handle everything else, automatically picking the winners and hiding the losers over time.
A/B Test Opt-In Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to display a buy button on your screen after 5 minutes
- Scroll-depth triggers where a message will appear only after the visitor scrolls down at least 40% of the web page
- Exit-intent triggers that can detect when someone is about to leave your page and presents them with a pop-up form.
Additionally, you can test if forms should display instantly, or animate into view (e.g. slide in). You can test many triggers against one another to further optimize your conversion rate.
Split-Test Opt-In Form Types
Thrive Leads also lets you split-test different opt-in form types. For example, you can test a sidebar widget form vs an in-line form and see which form type creates better results for your business.
Split-Test Offers
The Thrive Leads plugin even lets you test different offers against one another.
For example, you can assign different forms to different list-building campaigns to help you determine which results in the best conversion rates.
(Split-test different offers)
Not only does Thrive Leads give you tremendous flexibility when it comes to split-testing your forms, but you can easily clone any existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this in just a few minutes.
Additional features of Thrive Leads include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with 3 targeting levels (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or specify exactly where kinds of offers — even specific designs — will display in your site based on certain rules you set (e.g. a widget form on your sidebar on all Pages), including which categories, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create specific “content upgrade” offers for your most valuable posts. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Forms Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons & drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will look great on any device or screen size.
The plugin is also compatible will all popular web browsers.
In-Depth Reporting
this plugin gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Plus, the software provides a “lead sources” report that shows you exactly where your highest converting traffic is coming from, allowing you to plan your campaigns for getting the most highly qualified traffic from your best converting sources.
Seamless Integration With Major Autoresponders And Popular Email Marketing Systems
If your email marketing service allows HTML forms to be embedded then Thrive Leads with work seamlessly with your system.
Also, you can use different lists and different services with different forms, so you’re not dependent on any one solution.
As you can see, Thrive Leads gives users opt-in testing capabilities that go well beyond any other list-building software.
Feedback From Plugin Customers
Here are a few of the testimonials and feedback that plugin users have provided for the Thrive Leads plugin:
”You guys are simply awesome I am loving everything you are doing at the moment. Keep up the great work you really are making such a big difference in this field.” Jule Fuller
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”I’m loving Thrive Leads so far, Shane! My opt-in forms look a lot more professional now, and I’m excited to find out which ones will convert better in the split tests. I’m also looking forward to your webinar, since I learnt so much from the last one I watched.” Priscilla Shoeman
Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars as well as a support team that is available to help users sort out any issues they might experience.
The plugin interface provides video tutorials that explain exactly what you’re seeing and how to use the plugin. You can also access an extensive library of tutorials, training webinars, case studies and list building strategies, so you get a ton of help, training and support on how to get the most out of Thrive Leads.
The software is well-supported, and users get one-year software upgrades with their purchase, backed by a risk-free, thirty day, complete money-back guarantee.
Plugin Cost
Thrive Leads is available in the following editions:
- Single Site Edition – This edition allows you to install & activate the plugin on one single site. Includes all plugin features, and Free, unlimited updates, with 1 year of support included. Cost = $49.00.
- Unlimited Sites Edition – The Unlimited Sites edition lets you install & activate the plugin on all sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – The Agency license allows you to install & activate the plugin on unlimited websites that you own and operate, and on all of your client sites. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Please Note: The cost of purchasing this product depends on whether there are any promotions or limited-time specials being offered. The above reflects the price at the time this article was published. This may or may not be the actual pricing set by the software author when you visit the plugin website and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current price:
Additional Info
Even on an existing site with hundreds of posts, you can install Thrive Leads and use the targeting feature to retroactively show the most relevant and higher-converting opt-in forms all across your website.
For ”how to” videos of the plugin in action, including installation instructions and tutorials, FAQs, support help desk, contact details and more, visit the Thrive Leads website.
Our Recommendation
Building a list is an essential aspect of building a successful online business. When it comes to growing a mailing list, the only way to improve your results is to continually run tests and then analyze your performance to find out what really works best for your business. Thrive Leads makes available to WordPress users a very powerful tool that, until recently, only marketing pros had access to, and at great expense.
With Thrive Leads, you have complete control over exactly where and how your forms show to visitors, and the tools to increase your conversion rates. There are other opt-in form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing users to create and insert pop-up forms into their website. Thrive Leads starts with this type of functionality, but the real focus of the plugin is on conversion optimization.
As Thrive Themes state on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, visit the plugin website: Thrive Leads – WP Faster Mailing List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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