Savvy marketers understand the power of mailing lists.
This is because a list gives you traffic on tap and access to repeat buyers.
Research shows that, on average, 50%-80% of all web visitors generally will leave and never return. That’s a lot of money to leave on the table. Marketing research also shows that it takes an average of seven exposures to your business before prospects will make a purchase decision. It’s vitally important, therefore, to interact repeatedly with visitors.
How can you do this, however, if most visitors never return?
The answer, of course, is to capture your visitors’ details while they’re visiting your site, so you can continue to communicate with them after they have left your web site.
Building a list is an essential aspect of building a successful online business. A great mailing list has the potential to become your most profitable leverage point.
If you sell one or more products on your website, or your business relies on traffic, then list-building is essential, because it is the key to repeat visitors and building a relationship.
Now … there are many ways and effective strategies to build a targeted list of subscribers, but until recently, it was very hard to find one solution that gives users access to almost all of the most effective methods available to capture email addresses on a website.
Thrive Leads – Mail List-Building Plugin For WP Sites
Plugin Description
The Thrive Leads mailing list-building plugin for WordPress lets you build a list of subscribers quickly using a wide range of opt-in forms, split-test different offers, improve your conversions, and get traffic on tap, without leaving your WordPress dashboard …
As mentioned earlier, there are many different ways and effective strategies to build a targeted list of subscribers, and almost all of these methods and strategies involve subscription forms.
What makes Thrive Leads different from other solutions that allow you to collect email addresses is that Thrive Leads comes with a range of conversion boosting technologies and list-building strategies already built-in.
Thrive Leads mail list-building plugin for WP is developed by Thrive Themes, a conversion-focused WordPress theme developer. As you will soon see, the plugin was developed to help users not just build a mailing list, but build a mailing list faster.
For more details go here:
Benefits Of Using Thrive Leads
Here are just a few of the benefits and advantages of using Thrive Leads to build a list of subscribers fast and get traffic on tap on your site:
It’s WordPress
Thrive Leads WordPress mailing list-building plugin eliminates the need to install multiple plugins . This not only reduces potential plugin conflicts, but the “lean and clean” nature of the plugin keeps your website’s loading speed down.
Ready To Start Using In Minutes
Thrive Leads installs just like any other WP plugin. Just upload a zip folder containing the plugin files to your Plugin folder via your dashboard and activate.
Very Simple To Use
The Thrive Leads plugin makes it very easy to set up one or more opt-ins, use their pre-designed form templates and start collecting subscriber details. No technical skills or design skills are required at any point.
To get the most out of the Thrive Leads plugin, you will want to make use of the advanced targeting, testing and reporting features. If you are a complete beginner, allow 20-45 minutes to learn how to use all of the plugin’s functionality. Fortunately, ThriveThemes provides extensive tutorials, case studies and a dedicated support team that is available to answer any questions you have.
Every Kind Of Form Your Business Needs
With the plugin, you can begin to capture subscriber email address using pre-designed templates, and every type of opt-in form your business will ever need.
For example, you can use it to build unblockable “pop-up” opt-in forms …
Add forms that slide in from the corner of your web page …
You can use the plugin to add in-line opt-in forms anywhere inside your content, or the middle of your posts using a simple short code …
Insert an opt-in form into the sidebar widget section …
You can insert 2-step opt-in links that open a lightbox when visitors click on a content link …
And even add ”sticky” ribbon forms to your site that display to visitors at the top of the screen and remain “sticky” as the visitor scrolls down the page …
As you can see, Thrive Leads integrates every kind of opt-in form you need in one single WP plugin …
Thrive Leads also lets you add ‘smart’ Exit Popups that display opt-in forms with exit intent technology, which allow you to capture visitor details when they exit your site.
And it gets even better …
Features
Thrive Leads provides many unique features to website owners. Here are just a few:
Fast And Easy To Install And Use
Ready to use in minutes. As already mentioned, the plugin developer provides extensive training content and tutorials, webinars, case studies, and a support team.
This tool not only integrates every type of opt-in form your business needs into one single plugin, as you’ve just seen, but it also lets you run your list-building strategies directly from within your own dashboard.
All-In-1 List Building Strategies For Optimal Conversions
Thrive Leads integrates all of the list-building strategies you need to optimize your conversions into one easy-to-use software:
Design And Deploy
The Thrive Leads plugin comes with dozens of professionally-designed and web optimized opt-in form templates that can be fully customized to suit your needs, letting you build conversion-boosting opt-in forms without coding skills required.
Simple “point and click” technology and a drag-and-drop editor lets you create, modify and customize your forms …
Split Testing Engine
Split testing is the quickest way to optimize your conversion rates and speed up the growth of your list.
Thrive Leads comes with a powerful A/B testing engine built-in that allows you to easily test a whole range of variables, including:
Test Form Designs And Content
The Thrive Leads plugin lets you test different designs and content, and provides an “automatic winner” feature that automatically eliminates the test variations that aren’t performing, and keep displaying only the forms that are converting well after enough data has been gathered.
You just begin your test and the plugin will handle the rest, automatically picking the winners and hiding the losing variations over time.
Test Form Triggers
Thrive Leads lets you easily customize when and how your forms should display to visitors.
For example, you can set up:
- Time-based triggers to show a buy button on your screen after 15 seconds
- Scroll-depth triggers where a message will appear only after your visitors scroll down at least 30% of the page
- Exit-intent triggers that can detect when someone is about to leave the page and presents them with a pop-up form.
Additionally, you can test if a form should appear instantly, or animate into view (e.g. slide in). You can test all of these triggers against one another to further optimize conversion rates.
A/B Test Opt-In Form Types
Thrive Leads also lets you A/B test different opt-in form types. For example, you can test a lightbox pop-up vs a ”sticky” ribbon form to see which kind of form performs better for your business.
A/B Test Offers
The plugin even lets you test entirely different offers.
For example, you can connect different forms to different email campaigns to help you determine which results in the best conversion rates for your business.
(Split-test different offers)
Not only does the Thrive Leads plugin give you enormous flexibility when it comes to split-testing your opt-in forms, but you can easily clone any existing form – even make multiple copies of a form, then change the element(s) you want to test and instantly start running your A/B split test again, and and you can do all this with just a few mouse clicks.
Additional features of this plugin include:
Advanced Targeting Features
You can create hyper-targeted offers for your visitors with three targeting options (Easy, Advanced, Ultimate). You have granular control over how you target your offers to make your offers highly relevant.
For example, you can create a “catch-all” offer to show on all posts and pages or only your blog posts, or define exactly where kinds of offers — even specific designs — will display in your website based on certain rules you set (e.g. a widget form on your sidebar on the Front Page only), including which page templates, archive pages, etc. or, conversely, where to exclude forms from displaying on your site.
You can even create highly relevant offers to display to the right segments of your audience at a precise time. Use this feature to create hyper-targeted and extremely profitable lists.
You can even use different lists with different services and different forms.
Advanced Lead Generation Form Features Supported
Advanced form features supported include multiple fields, checkboxes, radio buttons and drop-down menus.
Fully Mobile Responsive
Your forms and list marketing campaigns will work on any device or screen size.
The plugin has also been tested for compatibility will all popular web browsers.
In-Depth Reporting
Thrive Leads gives you access to detailed reports that let you see exactly how your opt-ins and A/B tests are performing over time.
Additionally, the plugin provides a “lead sources” report that shows you exactly where your most valuable traffic is coming from, allowing you to plan your campaigns strategically to get highly qualified traffic from the best converting sources.
Seamless Integration With All Major Autoresponders & Email Marketing Services
If your email marketing system allows embedding of HTML forms then Thrive Leads with work seamlessly with your service.
Additionally, you can use different lists and different services for different forms, so you’re never dependent on any one solution.
As you can see, Thrive Leads gives you many opt-in testing capabilities that extend far beyond any other list-building software.
User Feedback
Below are just a few of the testimonials and feedback customers have provided for the Thrive Leads plugin:
”Shane, this new addition to Thrive Themes is great. I have several different plug-ins like this, but this one is really great. It fits perfectly with the themes and is seamless.” David Wakeman
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“I really look forward to more training from the Thrive Themes team. Love the product and want to get better!” Cristina Favreau
Thrive Leads Support
As mentioned earlier, ThriveThemes provides extensive tutorials, webinars as well as a dedicated support team that is available to provide you with assistance.
The plugin interface provides video tutorials explaining exactly what you’re seeing and how to use the plugin. You can also access an extensive knowledgebase of tutorials, training webinars, case studies and list building strategies, so you can learn how to get the most out of Thrive Leads.
The software is well-supported, and users get 1-year software upgrades with their purchase, backed by a no-risk, thirty day, 100% money-back guarantee.
Software Price
Thrive Leads is available in the following editions:
- Single Site Edition – The Single Site edition allows you to install & activate the plugin on a single domain. All features are included, and Free, unlimited updates, with 1 year of support included. Price = $49.00.
- Unlimited Websites Edition – The Unlimited Sites edition lets you install & activate the plugin on all sites that you own and operate. Includes all plugin features, plus Free, unlimited updates, with 1 year of support included. Cost = $97.00.
- Agency – This edition allows you to install & activate the plugin on all domains that you own and operate, and on all of your client sites. All plugin features are included, and Free, unlimited updates, with 1 year of support included.. Price = $199.00.
Note: Pricing for this product depends on whether there are any promotions or limited-time special offers. The above reflects the price when this article was written. This may or may not be the actual price charged by the plugin developer when you visit the plugin site and there may be additional upsells or one-time offers after you’ve purchased.
Check the plugin’s website for the current price here:
Additional Information
Even on an existing site with hundreds of blog posts, you can install the plugin and use the targeting feature to retroactively display the most relevant and higher-converting opt-in forms across your website.
For ”how-to” videos showing plugin usage, including help documentation and tutorials, FAQs, customer help desk, contact details and more, visit the Thrive Leads website.
We Recommend
Building a list is an essential aspect of building a successful online business. When it comes to growing a targeted mailing list, the only way to increase the speed your list grows is by running split-tests and find out what works best for your business. Thrive Leads makes a powerful tool available to WordPress users without technical or cost barriers, such as requiring expert coding skills or subscribing to expensive services.
With Thrive Leads, you have 100% control over exactly where and how your opt-in forms are shown to visitors, and the tools to improve your opt-in rates. There are other form plugins and solutions for list-building, but the main difference is that other list-building plugins focus more on functionality, such as allowing the user to create and add popups to their website. Thrive Leads starts with this type of functionality, but their real focus is on conversion optimization.
As stated on their website …
“It’s not just about helping you build your mailing list. It’s about helping you build your mailing list as fast as possible!”
For full details, check out the plugin here: Thrive Leads – WordPress A/B Testing Mail List-Building Plugin
By the way …
We use Thrive Leads here on WPCompendium.org. Check it out for yourself …
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