WordPress Themes For e-Commerce

Learn about WordPress themes for e-commerce and where to find great WordPress themes for setting up an online store or web shop …

WordPress TutorialDo you plan to set up an online store?

WordPress developers not only make great e-Commerce plugins available to WordPress users, but there are also lots of great WordPress themes that let you easily set up and run your store online.

In this post, we’ll show you where to find many professionally-designed and inexpensive themes for selling your products online with WordPress.

Best eCommerce Web Templates For Selling Online With WordPress


When looking for pre-made themes for e-Commerce here are a few things to keep in mind:


As well as searching for a versatile theme for your web shop, you will want the theme to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of webshop you have in mind (e.g. fashion accessories, selling electronic products online, products for the home, etc).


In many cases, much of the e-Commerce functionality in your online store will come from the WordPress plugins used to power your e-Commerce site.

As you will see, however, a number of eCommerce themes also have built-in functionality that can improve your store’s eCommerce capabilities and help you provide a better user experience for your site visitors without requiring you to install extra plugins.

This can include options that allow you to control your website’s overall color scheme without modifying web code, toggle theme features on and off, reconfigure your store layout at the click of a button, global banner advertising management, search engine optimization for product categories, shortcodes and more.

Easy Cart Setup & Store Checkout Integration

Most professional WordPress e-Commerce themes offer easy cart setup and store checkout integration with various payment processing merchants and solutions, allowing you to accept different forms of payment online (e.g. credit cards, PayPal, 2Checkout, etc.) and begin processing orders online sooner.

Responsive Design Layout

A responsive theme enables a website to automatically reconfigure the layout to display smoothly across different monitor sizes and screen resolutions, as well as across different devices (e.g. laptops, tablets, mobile phones, etc).

We have written a detailed article about the importance of choosing themes with responsive layouts here:

Theme Updates And Support

If you plan to sell products or services online, there are many unplanned things that can happen with the eCommerce process itself. The last thing you want to go through when dealing with emails or support tickets complaining or even angry and abusive customers is to be using a theme that is giving you problems and you can’t get access to the theme developer to provide you with an urgent fix.

For this reason, we highly recommend that you carefully consider choosing WordPress themes that offer support and regular updates when searching for a theme for your webstore. Often, you have a better chance of getting updates and support from premium theme developers, than by using a free template.

With these points in mind, let’s now take a look at various WordPress web templates you can use to set up an online store that will keep people buying products from your website:

Free WordPress Themes For eCommerce

Virtue Free WP e-Commerce Theme

Virtue Free e-Commerce Theme For WordPress

Virtue Free theme is extremely versatile. Even though there is a premium version available that offers additional features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free theme version is loaded with many useful great features and is also highly customizable.

This theme also features a modern, clean design, is built with the latest technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly theme.

Additionally, Virtue is WooCommerce-ready (see below) and comes with all the tools you need to design a great-looking store online.

Some of the features of this theme include:

  • Portfolio posts and pages (use these to display your products). The versatile design of this theme is perfect for any kind of e-Commerce business site, store online, portfolio or personal site.
  • An options panel where you can set things like your home layout, sliders, custom fonts, and easily modify the look of your site without requiring knowledge of technical stuff like CSS.
  • Translation-ready. Virtue Free comes with built-in language support for Spanish, Russian and Italian and can also be translated into any other language, allowing you to sell your products to a worldwide customer base.

Go here for more information: Virtue Free WP e-Commerce Theme


FabThemes Free WP Themes For e-Commerce

FabThemes Free WP Themes For eCommerce

Fabthemes provides WP users with many cool and premium quality WordPress themes for free.

All themes come with an Options panel that lets you change and configure various theme options and settings. Also, theme footer files are not encrypted to help reassure you that you will be downloading and using safe theme files on your site.

In addition to developing free WP themes that suit a wide range of other uses, Fabthemes provides a category of themes suitable for setting up web stores.

Go here for more information about the FabThemes range of eCommerce free themes like “Cartel“, “Viper” and “Zenshop“, visit their site: FabThemes Free Themes For eCommerce


WordPress.org Free e-Commerce Themes For WordPress

A great place to browse hundreds of free eCommerce themes for WordPress is the free WordPress theme directory at WordPress.org.

WP Free Theme Directory

You can browse all of the free WordPress themes for eCommerce in the directory using the following methods:

An easier method to browse free WordPress themes for eCommerce is to log into your WP dashboard and use the WordPress theme search feature in the Appearance > Themes area …


Find free themes for e-Commerce here: WordPress.org Free WordPress Theme Directory

Now that you know where to go for great free WordPress themes for e-Commerce, let’s take a look at premium eCommerce themes for WordPress.

Paid eCommerce Themes For WordPress

Below are some of the best places on the net where you can go to find many beautiful and professionally-designed website templates for selling products online with WordPress, as well as some great WordPress e-Commerce themes we recommend:

StoreFront eCommerce WordPress Themes

Storefront Themes design amazing WordPress themes for selling products online …

StoreFront Themes For WordPress

Click Here To View All StoreFront Themes …

StoreFront eCommerce themes provide great theme support and feature fully responsive design …

StoreFront Themes For WordPress eCommerce

The collection of responsive StoreFront eCommerce themes is also very customizable, with beautiful product pages that have a unique look across different screen sizes …

StoreFront eCommerce WordPress Themes

To view all StoreFront themes go here: StoreFront eCommerce Themes


Elegant eCommerce WordPress Themes

Elegant Themes creates simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes created by Elegant Themes are built around paying great attention to detail and provide loads of advanced built-in features such as shortcodes, page templates and theme options that give users, including full control over their sites, plus top-notch support from an experienced and dedicated team …

Elegant WordPress Themes

Click Here To View All Elegant Themes …

Here are just a couple of wonderful WordPress themes for eCommerce available at Elegant Themes:

eStore WordPress Theme


eStore offers an elegant theme for setting up an online store. This theme is simple to configure and offers integration options with some of the most popular and free eCommerce plugins, like eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all of the major web browsers and providing localized support for easy translation, the eStore eCommerce theme comes in a range of unique colours …


For more details about this theme visit this site: eStore WordPress Theme


Boutique eCommerce WordPress Theme

The Boutique WordPress Theme enables you to integrate your e-Commerce store with some of the most popular WP eCommerce plugins available, allowing you to use your preferred system without experiencing conflicts.

For more details visit this site: Boutique


Like every other Elegant theme in the collection, both eStore and the Boutique theme shown above come with a built-in feature called “ePanel” that automatically appears inside the WP dashboard the moment the theme is activated …

Elegant eCommerce WordPress Themes

The ePanel theme options panel lets you easily control your website without modifying code. With ePanel you can toggle theme features on and off, reconfigure your store layout at the click of a button, banner advertising management, optimizing product names, categories and descriptions for search engines, shortcodes and more.

An additional benefit of choosing themes from Elegant Themes apart from all the beautiful themes they design is that their business model is built around letting you access all themes in their collection for one low annual price.

For more details go here: Elegant eCommerce WordPress Themes


WooCommerce WordPress eCommerce Themes

WooThemes is one of the most popular places you can look for themes for WordPress-based eCommerce.


WooThemes are especially designed to integrate with the WooCommerce plugin, giving WP users a full-featured e-Commerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of great WooThemes WP themes you can choose to build your store online.

WooThemes Premium eCommerce WP Themes

Click Here To View All WooThemes For eCommerce …


ThemeForest Themes For WordPress

Theme Forest is an online marketplace where you can access many premium eCommerce WordPress themes and buy quality WP themes starting from as low as just $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest


Simplicity e-Commerce WP Theme

Simplicity is a flexible and elegant WordPress theme for e-Commerce that offers responsive design, is retina-ready and supports e-Commerce plugins like WooCommerce and JigoShop.

For more details visit this site: Simplicity e-Commerce WordPress Theme

VintageStyle e-Commerce WP Theme


VintageStyle eCommerce theme is a clean and elegant eCommerce theme designed for corporate websites and eCommerce ventures. The theme is suitable for small to large businesses, and online shops.

Supported with custom templates, widgets, short codes, and customization options, this theme can be used in a variety of business and e-Commerce projects.

To learn more about this theme visit this site: VintageStyle


ThemeForest WP Themes - SmartShop

SmartShop is a very clean and responsive WP e-Commerce theme and shopping cart stores.

This theme is fully compatible with the WooCommerce System.

For more details about this theme go here: SmartShop eCommerce Theme

Lathika WordPress Theme


Lathika is a responsive e-Commerce theme designed specifically for use with the JigoShop plugin …

JigoShop e-Commerce plugin

JigoShop is a WordPress eCommerce plugin.

For more details about JigoShop go here: http://wordpress.org/plugins/jigoshop/

The Lathika theme offers detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and many other features, making it an ideal theme for selling digital, physical or virtual products.

To learn more about this theme visit this site: Lathika WordPress Theme

MeariShop Theme For WordPress

Mearishop - WordPress eCommerce Theme

MeariShop is a clean and flexible eCommerce theme that utilizes the functionality of WooCommerce plugins to create a versatile WordPress-powered online store with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides tons of options to help you manage and change any aspect of the theme – it is ideal for beginners with no coding knowledge and web developers alike.

To learn more about this theme visit this site: MeariShop eCommerce WordPress Theme

In addition to the themes shown above, you can find hundreds of eCommerce themes for WordPress listed on ThemeForest simply by searching through their WordPress > eCommerce category …

ThemeForest Themes For WordPress

Click Here To View ThemeForest Themes …

As you can see, there is no reason at all why a WordPress-based online store shouldn’t give you the same power, functionality and ability to sell products online as more expensive e-Commerce solutions and look amazing too!

We hope the above has inspired you to set up a WordPress-based online store.

Learn where to find more great responsive themes for WordPress here:

How To Find The Best Premium And Free WordPress Templates For Your Business


"These tutorials have so much information and are easy to understand. If you use WordPress or plan to in the future these will help you with everything you need to know." - Valisa (Mesa, Arizona)

Originally published as WordPress Themes For e-Commerce.