WordPress Themes For e-Commerce

Learn about WordPress themes for e-commerce and where to find great WordPress themes for setting up an online store or web shop …

Learn To Use WPAre you planning to sell products or services online?

WordPress developers not only make great plugins for e-Commerce available to users, but there are also lots of excellent WordPress themes that let you easily set up and run your store online.

In this blog post, we’ll show you where to find many professionally-designed and beautiful themes for setting up a WP-based store online.

Beautiful eCommerce Themes For Selling Products Or Services Online With WordPress


When searching for eCommerce web templates there are a number of things you should keep in mind:

Theme Style

As well as looking for a beautiful theme for your web store, you will want the web template to have a clean layout and be fairly easy to edit and customize, so it can be used for any type of webshop you have in mind (e.g. clothing store, electronics store, floral design, etc).


In many cases, most of the eCommerce functionality in your web shop will come from the WordPress plugins you decide to install to power your e-Commerce store.

As you will see, however, some e-Commerce templates also come with built-in functionality that can improve your store’s eCommerce capabilities and help you provide a better online shopping experience for your site visitors without requiring you to install extra plugins.

This can include the ability to easily control your website’s theme colors without modifying the underlying web code, toggle theme features on and off, adjust your layout, manage your advertisements, optimizing product names, categories and descriptions for search engines, shortcodes and more.

Easy Shopping Cart & Store Integration

Most professional eCommerce themes offer easy shopping cart and checkout integration with various payment processing merchants and solutions, allowing you to accept various types of payment online (e.g. credit cards, PayPal, Stripe, etc.) and begin processing orders online without having to go through complex technical implementation processes or delays.

Responsive Design Layout

A responsive theme enables a website to automatically readjust screen size to display smoothly over different screen sizes and resolutions, as well as across different platforms.

We have written a detailed post about the importance of choosing responsive themes here:

Theme Updates And Support

If you plan to sell products or services online, there are many unexpected things that can turn into problems with the eCommerce process itself. The last thing you want to experience when dealing with emails or phone calls unhappy or even angry and abusive customers is to be using an outdated theme that has bugs and you can’t get a timely reply from the theme developer to provide you with an urgent fix.

For this reason, we strongly recommend that you carefully consider choosing WP themes that offer support and regular updates when looking for a template for your online shop. Often, you have a better chance of getting support and updates from premium theme developers, than by using a free theme.

With these points in mind, let’s now turn our attention to a number of WordPress themes you can use to set up an online store that will keep customers buying products from your website:

Free e-Commerce Themes For WordPress

Virtue Free WordPress eCommerce Theme

Virtue Free eCommerce Theme For WordPress

Virtue Free theme is versatile. Even though there is a premium of the theme available that includes premium features like sliders, lightboxes, built-in icons, Google fonts, SEO options, unlimited sidebars, color options, pre-made skins, custom post types and shortcodes, the free version of the theme is pre-loaded with many great features and is also highly customizable.

Virtue also features a modern, clean design, is built with the latest design technologies (html5 and css3) and uses a powerful responsive framework, making it a fully responsive and mobile friendly e-Commerce.

Additionally, Virtue is WooCommerce-ready (see below) and comes with all the tools you need to design an awesome store online.

Some of the features of this theme include:

  • Portfolio posts and pages (use these to showcase your work). The versatile design of the Virtue theme is ideal for any kind of e-Commerce business site, online store, portfolio or personal site.
  • A powerful options panel where you can modify settings for your home layout, sliders, custom fonts, and modify the design of your site without requiring CSS knowledge.
  • Translation-ready. Virtue Free comes with built-in support for Russian, Spanish and Italian language files and can also be translated into any other language, allowing you to sell products to a worldwide audience.

For more information about this theme, go here: Virtue e-Commerce Theme


FabThemes Free e-Commerce Themes For WordPress


Fabthemes provides WordPress users with many elegant and premium quality WordPress themes for free.

All themes come with an Options panel that lets users change and configure various theme options and settings. Also, they provide unencrypted theme footer files to help reassure you that you will be downloading and using safe theme files on your site.

As well as free themes that suit a wide range of applications, Fabthemes provides themes suitable for setting up online stores.

Go here for more information about the FabThemes range of e-Commerce free themes like “Cartel“, “eBuy” and “Xenastore“, go here: FabThemes Free e-Commerce Themes For WordPress


WordPress.org e-Commerce Themes

One of the best places to browse hundreds of free WordPress themes for e-Commerce is the free directory of WP themes at WordPress.org.

WordPress.org Free Theme Directory WordPress e-Commerce Themes

You can find free eCommerce themes for WordPress in the directory using the following methods:

An easier method to look for free themes for e-Commerce is to log into your WordPress dashboard and use the WP theme search feature in the Appearance > Themes area …

WordPress.org Free Themes For e-Commerce

Browse hundreds of free WordPress themes for eCommerce here: WordPress.org

Now that you know where to many great free WordPress themes for e-Commerce, let’s take a look at paid e-Commerce themes for WordPress.

Premium eCommerce Themes For WordPress

Below are some of the best places on the net where you can go to find great professionally-designed website templates for selling products online with WordPress, as well as some great WordPress e-Commerce themes we recommend:

StoreFront e-Commerce Themes

Storefront Themes make loads of elegant WP themes for selling products online …

StoreFront Themes For WordPress

Click Here To View StoreFront Themes …

StoreFront e-Commerce themes provide great theme support and feature responsive design …

StoreFront Premium eCommerce WP Themes

The entire collection of responsive StoreFront eCommerce themes is also highly customizable, providing users with a rich browsing experience …

StoreFront Premium eCommerce WordPress Themes

To view all StoreFront themes go here: StoreFront eCommerce WordPress Themes


Elegant Themes For WordPress

Elegant Themes employs a team of extremely talented and professional web designers to create simple, beautiful and professional premium WordPress themes.

As stated on their website …

Our goal is to create the best WordPress Themes with a pixel-perfect eye for detail and a high standard for aesthetic excellence.

In general, all themes designed by Elegant Themes are built around paying great attention to detail and provide many advanced built-in features such as shortcodes, page templates and theme options that give users, including full control over their website, plus top-notch support from an experienced and dedicated team …

Elegant Themes For WordPress

Click Here To Browse Elegant Themes …

Here are just a couple of beautiful WordPress themes for eCommerce available at Elegant Themes:

eStore eCommerce WordPress Theme


eStore provides an elegant solution for setting up an online store. This theme is very simple to configure and integrates easily with many popular and free eCommerce plugins, such as eShop and Simple PayPal Shopping cart, plus additional shopping carts.

In addition to being compatible with all of the main web browsers and providing localized support for easy translation, the eStore eCommerce theme for WordPress is available in a range of unique colours …

eStore Theme For WordPress

To learn more about this theme go here: eStore eCommerce WordPress Theme

Boutique eCommerce WordPress Theme

Boutique eCommerce WP Theme

Boutique allows you to integrate with some of the most popular e-Commerce plugins available, allowing you to use your preferred system without any conflicts.

To learn more about this theme go here: Boutique e-Commerce WP Theme


Like every other Elegant theme in the collection, both the eStore eCommerce theme for WordPress and the Boutique theme shown above come with a feature called “ePanel” that automatically displays inside the WP dashboard as soon as the theme is activated …

Elegant Premium eCommerce Themes

The ePanel theme options panel allows you to easily control your site without editing the underlying web code. ePanel allows you to toggle theme features on and off, reconfigure your store layout, global banner advertising management, optimizing product names, categories and descriptions for search engines, shortcodes and more.

An additional benefit of choosing themes from Elegant Themes apart from all of the beautiful themes they design is that they offer a range of plans that let you access all of their themes for one low annual fee.

To browse all Elegant themes go here: Elegant Themes For WP


WooThemes WordPress eCommerce Themes

WooThemes offer many eCommerce themes for WordPress.

WooThemes WooCommerce WordPress Themes

WooThemes are especially designed to integrate with the WooCommerce plugin, giving WP users a full-featured eCommerce solution. Over 300,000 websites use WooCommerce themes and plugins to sell products online and there are dozens of great WooThemes WP themes you can choose to build your store online.

WooThemes eCommerce WordPress Themes

Click Here To Learn More About WooCommerce Themes From WooThemes …


ThemeForest Themes For WP

Theme Forest is an online theme marketplace where you can find many premium e-Commerce WordPress themes and buy quality WP themes starting from as low as just $5.

Below are just some of the many WordPress e-Commerce themes available at Theme Forest



Simplicity is an elegant and flexible theme for eCommerce that offers responsive design, is retina-ready and supports e-Commerce plugins like WooCommerce and JigoShop.

To learn more about this theme visit this site: ThemeForest WP eCommerce Themes – Simplicity

VintageStyle Theme For WP

VintageStyle Theme For WordPress

VintageStyle eCommerce theme is a clean and elegant theme for e-Commerce designed for corporate websites and eCommerce ventures. This theme is suitable for small to large business setups, and online shopping stores.

Supported with custom templates, widgets, short codes, and customization options, this WP theme can be used in a number of different business and e-Commerce projects.

To learn more about this theme visit this site: VintageStyle


SmartShop eCommerce WordPress Theme

SmartShop is a clean and responsive e-Commerce theme and shopping cart websites.

This theme is fully compatible with the WooCommerce System.

To learn more about this theme visit this site: SmartShop e-Commerce WP Theme


Lathika eCommerce WordPress Theme

Lathika is a responsive theme for doing e-Commerce with WordPress designed specifically for use with the JigoShop plugin …

JigoShop e-Commerce Plugin For WordPress

JigoShop is a WP e-Commerce plugin.

To learn more about JigoShop go here: http://wordpress.org/plugins/jigoshop/

The Lathika theme comes equipped with detailed graphical order and stock reporting integrated to WP Admin, built-in shortcodes and ready-made widgets, stock manager, shipping calculator and many other features, making it an ideal theme for selling all kinds of digital, physical or virtual products.

For more details about this theme go here: Lathika


Mearishop - WordPress eCommerce Theme

MeariShop is a clean and flexible eCommerce web site template for WordPress that can be enhanced with the functionality of WooCommerce plugins to create a versatile WordPress-powered online shop with unlimited layout options and unlimited skins.

MeariShop is powered by the advanced Hana Panel, which provides loads of options to manage and change any aspect of the theme – it is ideal for beginners with no coding knowledge and developers.

For more details about this theme visit this site: MeariShop

In addition to the above themes, you can browse hundreds of eCommerce themes for WordPress listed on ThemeForest simply by visiting the site and choosing their WordPress > eCommerce category …

ThemeForest - WordPress eCommerce Themes

Click Here To Browse More ThemeForest Themes …

As you can see, there is no reason why your WordPress-based webstore shouldn’t give your business the same ability to sell products online as more expensive e-Commerce platforms and look amazing too!

We hope the above has inspired you to sell products or services online with WordPress.

To learn more about the differences between free themes vs paid themes, see this post:

How To Find The Best Free And Paid Responsive WordPress Web Templates On The Net


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Originally published as WordPress Themes For e-Commerce.