HeatMapTracker – Heat Map Software

Heat Map Tracker records visitor clicks, helps you analyze visitor behavior on your web pages, improves conversion, and helps improve your website results …

The ability to track and monitor visitor behavior is absolutely important to your online success.

The adage ”you can’t manage what you don’t measure” is as important today as it has ever been. If you don’t know what is going on on your website, how will you improve your results online?

Businesses have looked for accurate methods to track and analyze what is happening since websites first appeared. From basic tracking counters, to very sophisticated statistical tracking software like Google Analytics that can track detailed metrics.

Knowing user behavior is very important for the success of your web site, not just because it enables you to understand what visitors are doing so you can better your results, but testing also shows that past visitor behaviour is the most reliable predictor of future behavior. Better, in fact, than visitor demographics.

Although the ability to track valuable reports like the number of web visitors are checking out your site, what pages they are coming and leaving from, how long they are remaining on your website for, what keywords people are searching for, average page views, referring websites, etc …, is extremely important, wouldn’t it also be fantastic to be able to view exactly what visitors are doing, where on your site they are staying the longest for, what links they are clicking on, what areas of the content visitors are reading, and more?

Fortunately, heatmap tracking technology makes this possible. Web heatmaps have been used to help locate areas on a website page that visitors scan most frequently. Web heatmaps are also often used alongside other forms of stat tracking applications and session replay software.

Heat Map Tracker

If you use WordPress, then it’s easy to add heatmap tracking and session replays to your business tool box using a simple to use and inexpensive WordPress-compatible software.

Heat Map Tracker – Live Click Tracking & HeatMap Tracker

Heat Map Tracker

(HeatMap Tracker)

Software Description

Heat Map Tracker is technically not a WordPress plugin, but a software that is compatible with WordPress (and other web applications) and that lets you record your web site users’ complete session and generates live heatmaps that show where users are clicking and where they scroll on your site.

HeatMapTracker

The HeatMapTracker application also allows you to look over the shoulders of everyone who visits your web site.

HeatMapTracker

Go here to learn more about this script: Heat Map Tracker

Benefits

The more information you have about how your visitors interact with your site, the more you can improve your site’s user experience. Imagine knowing the exact issues that are preventing your site visitors from fully accessing your site, such as unclear site navigation layouts, or disruptive adverts. As a site owner, you can guide your visitors to complete certain actions, such as opting into your newsletter or clicking on certain links or buttons.

Although Google Analytics has an overlay feature which can show you which links on your page visitors are clicking, a heatmap can also show you any clicks that visitors are making on your page, regardless of whether they are actual links or not. This is an important benefit because if a heatmap report reveals that visitors are clicking on a graphic element that they imagine to be a link, but is actually not a link, you could quickly fix this by adding a link to the image, or make it clear to your readers that the image is just a visual element.

Heatmaps, therefore, can be one of the best methods to test the design of your website, assess how navigatable your site is and help to improve conversions.

Here are just some of the many benefits of using HeatMap Tracker to monitor user behavior on your website:

Observe Everything Visitors Do On Your Website

Heat Map Tracker captures every user browsing movement on your website, allowing you to monitor all clicks, eye-tracking and scrolls.

Complete Control Without Restrictions

The software allows you to self-host the technology, giving you no limits on session recording and pageviews.

Unlimited Upgrades And Enhancements

There is a one-off cost to buy the application, after which you are then entitled to receive unlimited script updates and new features for life.

Additional benefits include the following:

  • Improve Your Marketing: By looking over the shoulders of your visitors as they browse your site, you can spot challenges preventing users from progressing to the end of your sales funnel and reach your site goals.
  • No More Guessing Visitor Behavior: The screen video playbacks of your users’ browser sessions let you know precisely what is happening on your web site. Overlays let you see exactly which elements users click on, where they are drawn to most on your website, how long they stay in a specific area, how far they navigate down your content and more! No more guessing or assuming wrongly … just accurate metrics of what happens when users navigate around your web pages.
  • Increase Online Sales: HeatMapTracker lets you increase visitor engagement with your site, which increases online sales and conversions. There are a number of ways to achieve this and we’ll present several of these in the “Tips” section later in this review.

Software Features

HeatMapTracker provides many features for WordPress users. Here are just some of these:

  • Quick and easy to install and implement. Goes to work in no time.
  • View heat maps by mouse-clicks, eye-tracking and scrolls. Track whether users are clicking your site’s links, buttons, images and calls to action, see which areas of your sales copy visitors eyes are drawn to and observe how far down your product pages your visitors scroll as a measure of the length of time your site can engage them for. HeatMapTracker lets you study every single visitor action to help you see how visitors interact with your site or certain pages on your site.
  • Unlimited visitor recording and playbacks. Do you need to provide summary reports to your CEO, Chief Digital Officer or clients about your website’s ability to convert or engage users? With Heat Map Tracker you can spy on user sessions on your web pages for a few days, a few weeks, a month, or even more!
  • In-depth analytics. Heat Map Tracker provides deep analytics and at-a-glance statistics with a summary of each project. Overview stats lets you view total visitors, tracked pages and total recorded sessions HeatMapTracker has recorded for all projects. You can quickly view the top pages your readers are moving towards and how they are interacting with the content on each page, allowing you to invest more time on improving pages that your visitors are more interested in. You can also review regional demographics of your visitors and learn where they are visiting from.

Heat Map Tracker

Additional software features:

The table below shows how Heat Map Tracker stacks up against competitors like CrazyEgg and Clicktale:

HeatMap Tracker

Testimonials

Below are a few of the testimonials that customers have published about HeatMap Tracker:

“This plugin is the ultimate tool if you need to analyze your site visitors behaviour, including clicks, pages visited, time spent on each page, and a load of other details.” Tudor Pangal, Dream.Decide.Act.Succeed.

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“HeatMapTracker is a wonderful WordPress plugin that lets you analyze where visitors on your website click, most of all you can see exactly what your visitors doing.” Towhid Zaman, CEO & Founder at DevsCraft, LLC

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“HeatMap Tracker is a product you HAVE to own – and you probably don’t even realise it yet – how will you know what isn’t working on your website unless you can track it? This one product has allowed me to get the “edge” on my competitors – don’t let your competitors beat you to it.” Gordon Drayson, Gordon Drayson OnlineBookingAssistant.com

HeatMap Tracker Tips

Here are just a few of the ways you can use Heat Map Tracker on your site to improve your business:

  • Discover what’s working (i.e. where people click) and what’s not working (where visitors are not clicking). For example, are visitors watching your videos? Are they clicking on images assuming that they lead to somewhere else?
  • Get insights on ways to improve your landing pages, signup forms, checkout processes, navigation, etc.
  • Get actionable data on ways to create A/B split testing to improve conversions
  • Get useful information prior to and during a website redesign, or if you decide to get a new WordPress theme for your website or blog.
  • Create “above the fold” experimentation to improve your home page’s “first impression”, or maximize the impact of the home page’s real estate elements on your visitors, such as ad banners, links, buttons, headlines, etc…
  • Identify if an element on your page could be added, rearranged, or deleted.
  • Produce “before” and “after” comparison reports for web services.
  • Compare if users tend to click on images vs buttons vs text links, and how particular user segments engage with your site.
  • Diagnose potential site security or vulnerabilities.

Support

HeatMap Tracker is part of the Digital Kickstart Group owned by Mark Thompson, a well-known online marketer with a solid reputation for delivering exceptional product quality and customer support. The member download area includes video tutorials for installing and configuring the software.

Product Pricing

Heat Map Tracker comes in three versions:

  • Basic License – Installs on one domain. Cost = $197.00 One-time.
  • Professional License – Allows you to use on up to 10 websites. Price = $297.00 Single Payment.
  • White Label License – In addition to all of the features available in the Basic and Professional licenses (click tracking, heat maps, session recording, unlimited recording / page views, free upgrades and enhancements and professional support), the Agency edition allows you to install the plugin on unlimited sites, create sub-accounts for clients, and set up automated PayPal invoices to clients, making it an ideal solutions for web marketing agencies. Price = $497.00 One-time.

Note: Pricing details of HeatMapTracker can vary, depending on whether there are any promotions or limited-time specials being offered. The above reflects the current price when this content was published. This may not be the actual price set by the software author when you visit the product website and there may be additional upsells or one-time offers after purchasing.

Check the plugin’s website for current pricing details:

Additional Info

For a video of the software in action, including instructions and tutorials, FAQ and more, visit the HeatMap Tracker software website.

Our Recommendation

Services like Google Analytics can give you some important data on things such as the number of people finding your pages, how they find it and what they do whilst on your website. However, if you want to truly gain a real-time understanding into how your site and your content is helping your visitors to connect with your digital presence, then a heatmap analytics tool can be extremely useful.

We recommend buying a license of Heat Map Tracker for live heat maps and accurate visitor recordings with detailed user-behavior analytics and conversion optimization for better, engagement and to get more sales.

HeatMapTracker

To learn more, check out the software here: HeatMap Tracker – Live Click-Tracking & Heat Map Tracking Software

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