HeatMapTracker – Heat Map Software

Heat Map Tracker records visitor clicks, helps you analyze visitor behavior on your web pages, improves conversion, and helps improve your website results …

Being able to track visitor behavior is absolutely important to your online success.

The saying “if you can’t measure it, you can’t manage it” is as true in the digital economy as ever. If you don’t know what is going on on your web site, how will you know what areas of your website need to be improved?

People have been searching for accurate methods to track and understand user behaviour since web sites first appeared. From simple counters that track visitor numbers, to very powerful and sophisticated statistical tracking software like Google Analytics and other applications that can record and let users see granular key measurements.

Measuring visitor behavior is important for the success of your digital business, not only because it enables you to understand what visitors are doing so you can better your performance, but research also proves that past consumer behaviour is the most reliable indicator of future behaviour. Better, in fact, than knowing demographics.

While being able to view valuable details such as the number of unique visitors are exploring your web site, what pages they are landing on and leaving from, how long they are staying on your site for, keyword searches, page views, referring pages, etc …, is highly useful, wouldn’t it also be great to know precisely what users are clicking on, where they are staying the longest for, which links they are clicking on, which parts of the page they are most intrigued about, and more?

Fortunately, heatmap technology makes this easy and possible. Web heat maps can be used to help pinpoint areas on a website page that web visitors scan most frequently. Web heatmaps are also often used alongside other forms of statistical software and session replay tools.

HeatMapTracker

If you own a WordPress site, then it’s easy to add heat map tracking and recorded session replays to your collection of essential site analysis tools with an easy-to-install and inexpensive WordPress-compatible software.

Heat Map Tracker – Live ClickTracking & HeatMap Tracker

HeatMap Tracker

(HeatMap Tracker)

Software Description

HeatMap Tracker is not technically a WordPress plugin, but a software that works with WordPress (and other CMS applications) and that visually tracks your site users’ entire session and creates instant heatmaps that show where they click and where they are scrolling throughout your site.

HeatMap Tracker

The HeatMapTracker software also enables you to see your website from your visitor’s point of view.

HeatMap Tracker

Learn more about the software here: HeatMapTracker

Benefits Of Using Heat Map Tracker

The more accurate data you have about how your users engage with your web site, the more you can improve your website’s user experience. Imagine knowing the exact issues that are preventing your prospects from fully engaging with your site, like unclear navigation layouts, or distracting banner ads. As the site owner, you can help your site visitors to complete certain actions, such as sign up to your newsletter or clicking on specific links or buttons.

While Google Analytics has an overlay feature which can show you which links on your web page visitors are clicking, a heatmap can also show you any clicks that visitors make on your page, whether they are links or not. This is an important benefit because if a heatmap analysis helps you discover that readers are clicking on an image which they imagine to be a link, but turns out not to be a link, you can easily edit this by adding a link to the image, or let your visitors know that the image is just a graphic.

In short, heatmaps are one of the best methods to test your site design, assess how navigatable your site is and help to improve conversions.

Here are just some of the benefits and advantages of using HeatMapTracker to track visitor behaviour on your web site:

Capture Everything Users Do On Your Site

Heat Map Tracker creates a playback video of every visitor session on your site, allowing you to monitor all page clicks, eye-tracking and page scrolling movement.

Full Control Without Restrictions

The script is hosted on your server, giving you no limits on user recordings and pageviews.

Unlimited Upgrades And Enhancements

There is a one-time investment to purchase the HeatMapTracker script, after which you are then entitled to receive unlimited updates and new features for free.

Additional application benefits include the following:

  • Improve Your Marketing: By seeing how visitors navigate your web pages, you can spot issues preventing visitors from taking desired actions and correct these.
  • No More Guessing Visitor Behaviour: The screen video recordings of your users’ browsing sessions show you exactly what happens on your web pages. Heat Maps let you see exactly which elements users click on, where they are drawn to most on your website, how long they choose to stay in a specific area, how far they travel down your pages and more! No more guesses or assuming wrongly … just real data of what takes place when visitors visit your site.
  • Increase User Engagement: HeatMap Tracker lets you increase user interaction with your business, which improves sales and conversions. There are a number of ways to achieve this and we go over a few of these in the “Tips” section later in this review.

Heat Map Tracker Features

HeatMap Tracker includes many great features for WordPress users. Here are just a few of these:

  • Fast and simple to install and set up. Goes to work in no time.
  • View heatmaps by clicks, eye-tracking and scrolls. See if visitors are clicking your site’s links, buttons, images and calls to action, see which areas of your virtual real estate visitors eyes are drawn to and measure how far down your sales pages your visitors scroll as an indicator of how long your sales message can engage them for. HeatMapTracker lets you review and analyze every single user action to help you learn how users interact with your website or particular pages on the web site.
  • Unlimited visitor screen captures and visitor session playbacks. Are you required to provide reports to your CEO, Chief Digital Officer or clients about your site’s performance? With HeatMap Tracker you can spy on visitors on your website for a few days, a week or two, one month, etc.
  • In-depth analytics. HeatMapTracker lets you see deep analytics and at-a-glance statistical reports with a summary of each project. Overview stats lets you see total visitors, tracked pages and total recorded user sessions HeatMap Tracker has recorded for all projects. You can easily see the top pages your readers are gravitating towards and how they are interacting with the content on each page, allowing you to invest more time on improving pages that your users are more interested in. You can also see regional demographic data of all visitors and learn which part of the world they are coming from.

Heat Map Tracker

Additional software features:

The chart below shows how Heat Map Tracker stacks up against competitors like CrazyEgg and Clicktale:

HeatMapTracker

Testimonials

Here are just a few of the testimonials plugin users have submitted for HeatMapTracker:

“This plugin is the ultimate tool if you need to analyze your site visitors behaviour, including clicks, pages visited, time spent on each page, and a load of other details.” Tudor Pangal, Dream.Decide.Act.Succeed.

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“HeatMapTracker is a wonderful WordPress plugin that lets you analyze where visitors on your website click, most of all you can see exactly what your visitors doing.” Towhid Zaman, CEO & Founder at DevsCraft, LLC

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“HeatMap Tracker is a product you HAVE to own – and you probably don’t even realise it yet – how will you know what isn’t working on your website unless you can track it? This one product has allowed me to get the “edge” on my competitors – don’t let your competitors beat you to it.” Gordon Drayson, Gordon Drayson OnlineBookingAssistant.com

Heat Map Tracker – Useful Tips

Here are just some of the ways you can use HeatMapTracker on your web site to improve your business:

  • Learn what’s working (i.e. where people click) and what doesn’t work (where people aren’t clicking). For example, are users watching your videos? Are they clicking on images believing that they may be links to somewhere else?
  • Get useful information on ways to optimize your landing pages, sign up forms, shopping cart, navigation, etc.
  • Get useful data on ways to create A/B split testing to improve results
  • Get practical data prior to and during a website makeover, or if you decide to get a new WordPress theme for your site.
  • Create “above the fold” experimentation to improve your site’s visitor impact, or optimize the impact of your landing page’s real estate elements on your visitors, such as ad banners, navigational links, buttons, headlines, etc…
  • Identify if a section of your content should be inserted, redesigned, or deleted.
  • Create “before” and “after” case studies for digital services.
  • Analyze if visitors tend to click images vs buttons vs text links, and how specific user segments engage with your website.
  • Investigate potential site security or vulnerabilities.

Product Support

HeatMap Tracker is part of the Digital Kickstart Group owned by Mark Thompson, a respected internet marketer with a solid reputation for delivering robust products and product support. The product download area includes video instructions for installing and setting up the software.

Software Cost

Heat Map Tracker is available in three separate editions:

  • Basic (Single) License – Single use only. Cost = $197.00 One-time.
  • Professional (Multiple) License – Licensed for up to 10 domains. Price = $297.00 Single Payment.
  • Agency (Whitelabel Branding License – In addition to all of the features available in the Basic & Professional licenses (click-tracking, heatmaps, browser replays, unlimited recording / page views, unlimited upgrades and enhancements and professional support), the Agency edition lets you install the software on unlimited sites, create client accounts, and set up automated PayPal client invoices, making it an ideal solutions for web marketing agencies. Price = $497.00 Single Payment.

Note: The cost to purchase Heat Map Tracker can vary, depending on whether there are any promotions or limited-time special offers. Presently, the product is selling for the pricing shown above. This may or may not be the actual price set by the product seller when you visit the product website and you may be shown additional upsells or one-time offers after you’ve purchased.

Check the plugin’s website for current pricing details:

Additional Software Info

For a demo video of the software in action, including installation videos and how to tutorials, FAQ and more, visit the HeatMap Tracker website.

We Recommend

Services like Google Analytics can provide you with good metrics on things such as how many people are arriving on your site, how they found it and what they do whilst visiting your web pages. However, to really gain deeper insights into how your web site and its content is being used by your visitors to interact with your digital presence, then a heat map analytics tool can be a great way to do this.

We recommend that you consider getting a license of Heat Map Tracker for real-time heatmaps and accurate visitor recordings with detailed user-behavior tracking & conversion optimization to help improve your user-experience, engagement and to increase online sales.

HeatMapTracker

For complete details, visit the software website: HeatMap Tracker – Real-Time Click-Tracking And HeatMap Tracking Software

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