HeatMapTracker – Heat Map Software

Heat Map Tracker records visitor clicks, helps you analyze visitor behavior on your web pages, improves conversion, and helps improve your website results …

The ability to understand the behavior of visitors on your web site is absolutely vital to the success of your digital business.

The old management adage ”you can’t manage what you don’t measure” is as important today as ever. If you don’t know what is happening when users arrive on your web pages, how can you get better results online?

Business owners have looked for ways to track and understand what visitors are going to do in their web-sites since websites first appeared. From basic tracking counters, to very powerful and sophisticated statistical tracking tools like Google Analytics that record very granular key metrics.

Tracking visitor behaviour is vitally important for the success of your digital presence, not only because it enables you to understand what visitors are doing so you can improve your performance, but testing also shows that previous user behaviour is the most reliable indicator of future behavior. Better, in fact, than knowing consumer demographics.

While being able to monitor valuable reports such as the number of unique web users are coming to your website, which pages they are landing on and leaving from, how long they are remaining on your website for, what terms people are searching for, unique page views, referring web sites, and so on, is highly essential, wouldn’t it also be great to track precisely what users are reading, where they are navigating through for the longest period of time, what links they are clicking on, what areas of the site they are pausing on, and more?

Fortunately, heatmap technology makes this easy. Web heatmaps are used to locate areas in a web page most frequently scanned by web visitors. Web heatmaps are also often integrated with other forms of web analytic software and session replay software technologies.

HeatMapTracker

If you own a WordPress-powered website, then you can easily add heatmap tracking and recorded session replays to your business tool box using an easy-to-install and inexpensive WordPress-compatible software application.

HeatMapTracker – Live Click Tracking & HeatMap Tracker

HeatMapTracker

(HeatMap Tracker)

Software Description

HeatMap Tracker is not technically a WordPress plugin, but a software application that is compatible with WordPress (and other web programs) and that visually tracks your website users’ entire journey and generates instant heat maps that show where they are clicking and where they are scrolling throughout your site.

HeatMap Tracker

HeatMapTracker software allows you to record every click your users make.

Heat Map Tracker

Go here to learn more about this script: HeatMap Tracker

Benefits Of Using Heat Map Tracker

The better you know how your visitors interact with your website, the more you can improve your site’s user experience. Imagine knowing the exact barriers that prevent your users from fully benefiting from your website, like confusing navigation elements, or disruptive design elements. As the website owner, you can guide your readers to perform certain actions, such as opt into your newsletter or clicking on certain links.

Although Google Analytics has its overlay feature that can show you which links on your web page are being clicked, a heat map can reveal any clicks that users make on your site, regardless of whether these are actual links or not. This is a significant benefit because if a heat map report helps you discover that users are clicking on a graphic element that they suppose to be a link, but happens to not be a hyperlinked image, you could quickly remedy this by linking the image to the destination URL your users are trying to get to, or make it clear to your visitors that the image is not a hyperlink.

In short, heatmaps can be one of the best methods to test your site design, measure how navigatable your content is and improve conversions.

Here are just a few of the benefits and advantages of using Heat Map Tracker to track user behavior on your website:

Monitor Everything Visitors Do On Your Site

HeatMap Tracker creates a screen video of every browsing session on your site, enabling you to monitor all links and buttons clicked, eye-tracking and scrolls.

Full Control With No Limitations

The script allows you to self-host the technology, giving you no limits on session recording and pageviews.

Lifetime Upgrades & Enhancements

There is a one-time investment to purchase the software, after which you are then entitled to receive lifetime updates and all future enhancements.

Some additional benefits include the following:

  • Improve Site Usability: By looking over the shoulders of your visitors as they navigate your web pages, you can discover difficulties that prevent visitors from taking desired actions and reach your site objectives.
  • No More Guessing User Behaviour: The video recordings of your visitors’ browsing sessions reveal precisely what takes place on your web pages. Heatmaps let you know exactly which buttons and links visitors click on, where they are drawn to most on your website, how long they browse in a particular area, how fast they navigate down your site and more! No more guesses or assuming wrongly … just factual information of what takes place when users navigate around your web pages.
  • Increase Website Sales: Heat Map Tracker lets you improve user engagement with your business, which creates better sales and conversions. There are a number of ways to achieve this and we list a number of these in the “Tips” section further below.

Software Features

HeatMap Tracker includes many features for WordPress users. Here are just a few of these:

  • Quick and simple to install and implement. Ready to use in minutes.
  • View heatmaps by mouse-clicks, eye-tracking and scrolls. Track whether users are clicking your links, buttons, images and call to actions, see which areas of your virtual real estate visitors eyes are drawn to and observe how far down your sales pages your users scroll down to as an average of the length of time your sales message can retain their attention. The software lets you review and analyze every single user action to help you learn how users interact with your site or specific pages on your website.
  • Unlimited session recording and playbacks. Do you need to provide reports to your CEO, Chief Digital Officer or clients about your site’s ability to convert or engage users? With Heat Map Tracker you can measure users on your site for a few days, a few weeks, a month, or even more!
  • In-depth analytics. Heat Map Tracker provides deep analytics and at-a-glance statistics with project summaries. Overview stats lets you see how many total visitors, tracked pages and total sessions Heat Map Tracker has recorded for all projects. You can quickly see which pages your readers are gravitating towards and how they interact with each page’s content, allowing you to spend more time on the content that visitors care about. You can also view regional demographics of all visitors and discover which part of the world they are visiting from.

HeatMap Tracker

Additional software features:

The table below shows how HeatMapTracker measures up against competitors like CrazyEgg and Clicktale:

HeatMapTracker

Testimonials

Here are a couple of the testimonials and comments customers have written about the HeatMapTracker software:

“This plugin is the ultimate tool if you need to analyze your site visitors behaviour, including clicks, pages visited, time spent on each page, and a load of other details.” Tudor Pangal, Dream.Decide.Act.Succeed.

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“HeatMapTracker is a wonderful WordPress plugin that lets you analyze where visitors on your website click, most of all you can see exactly what your visitors doing.” Towhid Zaman, CEO & Founder at DevsCraft, LLC

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“HeatMap Tracker is a product you HAVE to own – and you probably don’t even realise it yet – how will you know what isn’t working on your website unless you can track it? This one product has allowed me to get the “edge” on my competitors – don’t let your competitors beat you to it.” Gordon Drayson, Gordon Drayson OnlineBookingAssistant.com

Heat Map Tracker Tips

Here are just some of the ways you can use Heat Map Tracker on your website to improve your business:

  • Understand what’s working (i.e. where people click) and what’s not working (where users are not clicking). For example, are people engaging with your videos? Are they clicking on images believing that they link to somewhere else?
  • Get useful information on ways to improve your landing pages, signup forms, subscriptions, screen resolution, etc.
  • Get insights on ways to create A/B split testing to improve results
  • Get practical information prior to and during a website redesign, or if you decide to use a new WordPress theme for your site.
  • Creating “above the fold” experimentation to improve your landing page’s visitor impact, or optimize the impact of the landing page’s real estate elements on your visitors, such as ad banners, navigational links, buttons, headlines, etc…
  • Identify if a page element needs to be inserted, changed, or taken out.
  • Produce “before” and “after” case studies for digital services.
  • Analyze whether visitors tend to click images vs buttons versus text links, and how specific user segments interact within your website.
  • Review suspected website security exploits or vulnerabilities.

Product Support

HeatMap Tracker is part of the Digital Kickstart Group owned by Mark Thompson, a recognized online marketer with a solid reputation for providing robust products and customer support. The member download area includes video tutorials for installing and configuring the software.

Software Cost

Heat Map Tracker comes in three different editions:

  • Basic (Single) License – Single domain only. Cost = $197.00 One-off payment.
  • Professional (Multiple) License – Licensed for up to ten websites. Price = $297.00 One-time.
  • White Label License – In addition to all of the features available in the Basic and Professional editions (click tracking, heat maps, browser session recording, unlimited recording / pageviews, free updates and enhancements and professional support), the Agency edition allows you to install the software on unlimited sites, create client accounts, and set up automated PayPal client invoicing, making it an ideal solutions for web development service providers. Cost = $497.00 One-time.

Note: The cost of purchasing HeatMapTracker can vary, depending on whether there are any promotions or limited-time specials being offered. The price above was correct at the time this article was written. This may not be the actual price charged by the software author when you visit the product site and there may be additional upsells or one-time offers after purchasing.

Check the plugin’s website for the latest pricing:

Additional Software Info

For a video demo of the software in action, including instructions and how to tutorials, FAQ and more, visit the HeatMapTracker website.

Our Recommendation

Services like Google Analytics can provide great metrics on things such as how many people are landing on your website, how they are finding it and what they are doing during their visits. However, if you want to truly gain a real-time understanding into how your site and your content is being used by your visitors to engage with your digital presence, then a heatmap analytics software application can be a very practical way to do so.

We suggest getting a copy of HeatMapTracker if you want live heat maps and accurate visitor recordings with detailed user-behavior tracking and conversion optimization to help you improve user-experience, visitor engagement and for generating more online sales.

HeatMap Tracker

For more details, check out the software here: HeatMapTracker – Live ClickTracking And Heat Map Tracker

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